Beyond Baking September 2017 by Wisconsin Bakers Association

Your Baking Industry News Source

BEYOND

BAKING

COOLEST THING IN WISCONSIN ••• WBA Member Makes The Top 8

WISCONSIN’S SWEETEST BAKERY ••• Announcement On Page 5!

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SHALL WE DANCE COMPETITION ••• Support A Dancing Baker

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Coolest Thing Made in Wisconsin Contest

Uncle Mike’s Bake Shoppe’s Sea Salt Caramel Pecan Kringle is in the Top 8 of the Coolest Thing Made in Wisconsin Contest

Set up as a bracket style contest, Uncle Mike’s Bake Shoppe competed directly against Bassett Mechanical and won the first round of the Manufacturing Madness Tournament.

On Tuesday, September 26, 2017, the Wisconsin Manufacturers & Commerce (WMC) revealed the Top 8 Coolest Things Made in Wisconsin on Facebook Live. More than 91,000 votes over eight days determined who would move on to the Top 8. Uncle Mike’s Bake Shoppe’s Sea Salt Caramel Pecan Kringle advanced to the Top 8 with just over 11,000 votes.

The seven other Wisconsin businesses advancing to the next round include Oshkosh Corporation, Mercury Marine, Kraft Heinz Company, Generac, Sargento Cheese, Trane, and Ariens Company. “As one of the smallest businesses in the competition, we couldn’t be happier to have made it this far, yet we have a long way to

go!” said Mike Vande Walle, owner of Uncle Mike’s Bake Shoppe. “This contest started with 150 businesses and now 8 remain.” Uncle Mike’s Bake Shoppe has two locations in the Green Bay area. One is located in De Pere, WI on the east side and the other location is in Suamico, WI. “Our Sea Salt Caramel Pecan Kringle is made with European style butter, filled with crunchy pecan caramel filling, iced, and then topped with homemade caramel, sea salt and pecans,” said Vande Walle. Voting in Round 2 of the Manufacturing Madness Tournament will take place Monday, October 2, 2017 through Friday, October 6, 2017 at madeinwis.com. In this round, Uncle Mike’s Bake Shoppe’s Sea Salt Caramel Pecan

Kringle is up against Oshkosh Corporation’s Joint Light Tactical Vehicle. To determine this year’s Coolest Thing Made in Wisconsin, product nominations were submitted. A popular vote determined the “Sweet 16” coolest products. The Manufacturing Madness Tournament placed these Wisconsin products in head-to-head battles with the product with the highest number of votes advancing to the next bracket. The Coolest Thing Made in Wisconsin will be named on October 16, 2017 at the State of Wisconsin Business & Industry Luncheon. To learn more about Uncle Mike’s Bake Shoppe, visit http://www.unclemikesbakeshoppe.com. BB

Greg A. Wagner, Sr. Territory Manager Phone: (612)-940-7596 Greg.Wagner@genmills.com

www.professionalbakingsolutions.com

2017 Sweetest Bakery in Wisconsin

Congratulations to Tamara’s the Cake Guru on being named the 2017 Sweetest Bakery in Wisconsin

Tamara’s the Cake Guru the Sweetest Bakery in Wisconsin,” said Mike Manderfield from Dawn Food Products. Dawn Food Products presented a plaque to Tamara Mugerauer, owner of Tamara’s the Cake Guru at her bakery on Tuesday afternoon. (pictured above)

Dawn Food Products announced Tuesday, September 26, 2017 that Tamara’s the Cake Guru has been named the 2017 Sweetest Bakery in Wisconsin.

“We are so humble and proud to have been voted as the Sweetest Bakery in the state of Wisconsin,” said Mugerauer. “Thank you to all who voted for us. We love what we do. One

“We are pleased to announce, all of Wisconsin, including your loyal customers have voted

of the many things we love so much about our little shop is we love that bakery is such a special part of so many celebrations. Truly, we are thankful and blessed to be chosen not only for this award but to share in your celebrations.”

test ended on July 31, 2017. Lochel’s Bakery in Hatboro, Pennsylvania won the overall contest and was named the 2017 Sweetest Bakery in America by Dawn Food Products. Dawn Foods created the Sweetest Bakery in America Contest to help bakeries increase sales, improve customer loyalty, and promote local businesses in the community. Customers voted both online and in store from February 8 through July 31, 2017. For more information about Tamara’s the Cake Guru, visit www.cakeguru.com. For more information about Dawn Food Products and the Sweet Bakery in America contest, visit www.dawnfoods.com/sweetestbakeryinamerica. BB

The 20-year old business has nearly 39,000 Facebook followers and three locations in Wisconsin: • 1529 Oregon Street, Oshkosh • 1859 N.Casaloma Drive, Appleton • 107 S. Appleton St., Downtown Appleton To celebrate the Sweetest Bakery in Wisconsin award, Tamara’s the Cake Guru will host a “Doozie of a Party” on October 11, 2017. Watch for more details on their Facebook page: https://www.facebook. com/thecakeguru. Tamara’s the Cake Guru participated in the nationwide contest for “The Sweetest Bakery in America” sponsored by Dawn Foods and received the highest number of votes in the state of Wisconsin. This con-

Every day, it’s our promise that customers and families around the world can count on us to make life’s moments memorable. Dawn Foods is a family company that has been creating high-quality bakery ingredients and products for nearly 100 years.

We Are WBA: Member Spotlight Our We Are WBA video series continues with The Cupcake-A-Rhee - a mobile dessert food truck named “Clarence” owned by Ellen Ghere Paulus and Bob Paulus. Their specialty is - you guessed it - cupcakes! They also bake cookies, brownies, and muffins, as well as a limited offering of savory items such as baked pretzels, bread, and stromboli. All of their items are baked from scratch in their commercial kitchen in Port Washington, WI. Here’s the video: https://youtu.be/cQ0W0zVf1FI

We also had the chance to go behind the scenes at Cranky Al’s, a doughnut-coffee-pizza shop in Wauwatosa, WI owned by Joey Carioti and his aunt and uncle - Susie and Al Brkich. Serving hand-cut doughnuts, hot breakfast sandwiches, and coffee in the mornings and pizza for dinner, this family-owned business loves giving back to the terrific community that has supported them from day one. You can watch the video here: https://youtu.be/ ljNIM6mXqGo BB

Apply Now for Baking and Pastry Arts Scholarships

In addition to the R.W. Hiller Scholarship, the WBA also offers the WBA Scholarship. This is a $1,000 scholarship given annually to Wisconsin students entering a baking/ pastry arts program. Only Wisconsin residents are eligible to apply for the WBA Scholarship.

If you are planning to pursue a career in Baking and Pastry Arts, consider applying for a scholarship. The Wisconsin Bakers Association (WBA) is proud to offer two scholarships for students entering Baking and Pastry Arts programs. Between the two awards, more than $30,000 has been given to students since our first scholarship program began in 1984.

The WBA offers scholarships as a way to provide financial support for the education of students who will be the future of the Baking Industry. The Scholarship Committee will review completed applications postmarked or submitted online by Friday, December 1, 2017. There is still plenty of time to submit your scholarship application before the deadline!

The WBA has a national scholarship, the Robert W. Hiller Scholarship, available for students pursuing a degree in a baking/ pastry arts-related field that prepares candidates for a retail baking profession. The WBA established the Robert W. Hiller Scholarship to support and encourage people who have demonstrated a passion for a profession in the baking/pastry arts field. A $1,000 scholarship will be awarded to the applicant who can best demonstrate this career commitment.

Both scholarship applications are available here: https://wibakers.wordpress.com/scholarships/ All scholarships given through the WBA are awarded without regard to age, sex, race, religion, marital status, national origin, handicap or sexual preference. For more information, email info@wibakers.com or call the WBA office at (800) 542-2688. BB

OUR MEMBERS

Allied Members & Industry Affiliates • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •

Abel & Schafer, Inc. BakeMark Barry Callebaut Bunge Burke Candy and Ingredients Cook Specialty Company, Inc. Creative Cake Supplies Dawn Food Products DLT Sales, Inc. Doral Corporation Downtown Dough, LLC Enjay Converters, LTD General Mills Global Water Technology Great River Organic Milling Gregory's Foods H.T. Stark Concepts International Bakers Services Kerry Inc KG Marketing & Bag Co., Inc. King Arthur Flour Lawrence Foods Leighara Cake Company LLC Lesaffre Yeast Corporation LINDAR M3 Insurance Parker Products Paul Wojcik & Associates Practical Baker Inc Retail Bakers of America Rich's Products Robertson Ryan & Associates The Wasmer Company, LLC Valley Bakers Cooperative Association Zingen & Braun Ins. Agency, Inc.

Wisconsin's Technical College Members • • • • • •

Fox Valley Technical College Gateway Technical College Lakeshore Culinary Institute Madison College Milwaukee Area Technical College Moraine Park Technical College

• Nicolet Area Technical College • Northern Technical College • Waukesha County Technical College

Bakeries, Cafes, and Cake Shop Members • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •

2 1/2 Cups Cupcakery & Bakeshop 600 Sweets & Treats LLC Adaleen's Bakery LLC Aggie's Bakery and Cake Shop Alpha Delights European Bakery & Cafe Artistic Cakes and Cookies, Inc. Augusta Bakery Bake Street Cafe Bakery on Terrace Barakah Bakery LLC Barthel's Bakery, LLC Bayridge Home, LLC BC Cakes and More Becky's Sugar Shack Bloomer Bakery Blue Boy Bakery Bon Ton Bakery BnC Bakehouse Breadsmith Inc. Breadsmith of Appleton Bridal Cakes CA Cupcakes, Cakes, & Candies Café Coco - Artisan Bakery & Good Eats Cakes By Kimberly Central Illinois Bakehouse Chef Robert's Kitchen Chocolate Cow Bakery LLC Clasen's European Bakery Classy Girl Cupcakes Coco & Mini's Tastery Coffeeville Company Country Cakes & Catering Country Cookie Cowboy David's Cookies & Cakes Cozzi Café & Bakeshop Cranky Al's Crema Café Crumby Art Bakehouse & Cakery CT's Deli

Join us for WBA’s Fall Bakers Forum at Cranky Al’s! When and where? Tuesday, October 17th at 9:00 AM 6901 W North Ave, Wauwatosa, WI 53213 What is a Bakers Forum? A bakers forum is a place for WBA Members to meet and chat about what’s happening in the baking industry. Some of the best conversations happen right at bakers forums! Our topic for the Fall Bakers Forum is “Equipment” We’re bringing in an expert! John Stricker from Practical Baker will be joining us to talk about the essential pieces of bakery equipment. We’ll also cover: • Buying equipment • Pros and Cons of buying New vs. Used • Benefits to upgrading equipment – time and labor savings • Resources – where to find equipment What should you bring? • Bring your equipment wish list! • Also, bring a list of any equipment you’d like to sell! Kindly RSVP if you are planning to attend to jessica@wibakers.com by 10/6/17.

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Culinary Infusion LLC Daily Baking Company Dawn's Yummy Delights LLC Desserts by Deb Dick's Family Foods Door County Kraut Company Elite Catering & Bakery Feed Bakery Fiddleheads Artisan Bakery Flakey Jo's Homemade Pastries LLC Fosdal Home Bakery Frosted Delights Etc., LLC Frosted Memories Full of Beans Café Gloria's Cake Shop and Café Grandma's Swedish Bakery Grebe's Bakery Guilty Café Happy Bellie's Harvest Market Hidden Cakes Hill Top Bakery Inc Holey Moley Doughnuts Honeypie Café & Bakeshop HotCakes by Tara Hubbard Avenue Diner & Bakery Hy-Vee Island Café - Island Bread Company LLC It'z My Party Cakery Janet's Quality Baked Goods Jennarous Bakeshop Jen's Sweet Treats JJs Bakery Johnston's Bakery Kae's Treatery Kalahari Resorts Bake Shop Kangaroo Brands, Inc. Kline's Kitchen La Flor de Trigo Bakery La Marie's La Sure's Lakeland Baking Company Lane's Bakery & Coffee Laura's Baking Delights Lehmann's Bakery Linda's Salem Bakery, Inc LMN Brew Pub LushLife Vegan Bakery

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Lylli & Ivi Cakes & Sweet Treat Café LLC Mad Batter Bakery Manderfield's Home Bakery Mila's European Bakery Miller Baking Company Miss Cupcake Boutique Bakery Monzu Bakery & Custom Cakes More Frosting Please Muskego Marketplace Foods Myra's Country Cakes, Inc. National Bakery & Deli Neat-O's Bake Shoppe New Glarus Bakery Ninos Italian Bakery & Deli North Water Bakery & Deli Northwoods Baking Co Inc Not By Bread Alone O&H Danish Bakery Oh Sweet Shop Oostburg Bakery ORIGIN Breads Oscar H Hanson House B&B Paielli's Bakery Inc Peg's Baking Company Periwinkle's Bakery on Broadway Piece of Cake Creations Port Pixie Hollow Bakery Quaker Bakery Brands Inc Quality Bakery R U Kidding Me Bakery Racine Danish Kringles Raychel's Cakes Rebecca's Sweets Boutique Rib Lake Bakery Rich's House of Cakes Rocket Baby Bakery Rollin Pin Bakery Royal Sweets ~N~ Treats Rush River Orchard & Bakery Sally's Sweet Shoppe & Sally's Sweet Shoppe Too ShellyCookies, LLC Signature Sweets Silver Tie LLC Simma's Bakery Simple Simon Bakery Skelly's Farm Market Slice Custom Cakes

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Slice of Heaven Smiling Pelican Bakeshop Smurawa's Country Bakery Sole Passion Baker LLC Spooner Bake Shoppe, Inc. Spring Valley Bakery LLC St. John's Communities Stahl's Bakery Stella's Bakery Sugar & Flour Bakery Sunflour Artisan Bakery SURG Restaurant Group Sweet Karma Cookies Sweet Lola's Sweet Perfections Bake Shoppe Sweet Something's Pastries Sweet Street Bakery Sweet Velvet Cake Company Swiss Colony Retail Brands Tamara's the Cake Guru The Amazing Cupcake, LLC The Bakery Shoppe The BakeShop & More The Cupcake Couture

Ultra Dip N Dry Icings

We’ve got flavor and color covered!

2200 Lunt Avenue, Elk Grove Village, IL 60007

Call 847.437.2400, x259 for more sweet ideas to grow your business. www.lawrencefoods.com

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The Cupcake-A-Rhee LLC The Donut Diner The Extra Special Touch Bakery The Frosted Petal The Looking Glass Bakery The Mixing Bowl Bakery The Pastry Pixie The River Bakery The SweetSpot Bakehouse Treat Bake Shop Trenary Home Bakery, Inc. Trig's Trout Bum Bakery Uncle Mikes Bake Shoppe Uptowne Café and Bakery Wickedly Wholesome Wild Flour Bakery Wildflour Artisan Bakery & Café Windsor Breads Bakery & Coffeehouse

Interested in joining WBA? Visit our website to complete a membership application: https://wibakers.wordpress.com/join/

Shall We Dance

ing crisis intervention, advocacy, counseling, support, education and prevention.

Doug Manderfield from Manderfield’s Home Bakery is participating in the 10th Anniversary of “Shall We Dance”, a dance competition and fundraiser that raises awareness and money for the Sexual Assault Crisis Center-Fox Cities. Manderfield and his professional dance partner, Megan Blake, will represent Manderfield’s Home Bakery on October 21, 2017 with their energy packed Quickstep.

There are 2 ways you can support a fellow WBA Member and this great cause: 1. Visit this website: https://shallwedancefoxcities.com/cth_speaker/doug-manderfield/ to learn more and watch Doug’s rehearsal video. You can make a donation on the site which also counts as a vote for Doug! 2. Stop in any Manderfield’s Bakery and buy dance cookies or leave a monetary donation in the box.

“I am honored and excited to be a part of this amazing event,” said Manderfield who is a third generation “baker” at Manderfield’s Home Bakery where he is in charge of sales staff, public relations and marketing.

Funds raised from Shall We Dance support the crisis & prevention programs of the Sexual Assault Crisis Center – Fox Cities. Donations can be accepted up until the event on October 21, 2017. BB

The Sexual Assault Crisis Center provides personalized and confidential services at no cost to the individual or their family, includ-

Planning ahead for upcoming National Dessert Holidays? Below are some product ideas for the month of October: Oct. 1: National Pumpkin Spice Day

Oct. 21: National Pumpkin Cheesecake Day

• Pumpkin Spice Chocolate Chip Blondies

• Maple Pumpkin Cheesecake

• Pumpkin Spice Scones

• Pumpkin Pecan Cheesecake

• Pumpkin Spice Bread

• Ginger Pumpkin Cheesecake

Oct. 5: National Apple Betty Day

Oct. 22: National Nut Day

• Gingered Apple Brown Betty

• Salted Caramel Cashew Tart

• Caramel Apple Betty

• Pistachio Brown Butter Cake

• Apple-Date Betty

• Cranberry Walnut Bars

Oct. 10: National Angel Food Cake Day

Oct. 23: National Boston Cream Pie Day

• Cherries and Cream Angel Food Cake Roll

• Boston Cream Pie Cupcakes

• Orange Angel Food Cake with Strawberries

• Boston Cream Pie Macarons

• Chocolate-Caramel Angel Food Cake

• Boston Cream Donuts

Oct. 13: National M&M Day

Oct. 26: National Pumpkin Day

• Loaded M&M Pretzel Cookie Bars

• Pumpkin Oreo Cheesecake

• Sweet & Salty M&M’S Cookies

• Pumpkin Crunch Cake

• Mint M&M Oreo Cookies

• Spiced Pecan Pumpkin Bread

Oct. 14: National Dessert Day

Oct. 28: National Chocolate Day

• Sour Cream Pecan Coffee Cake

• Molten Chocolate Lava Cakes

• Green Tea Pistachio Madeleines

• Chocolate Hazelnut Cream Cheese Puffs

• Red Velvet Cookie Cake

• Mint Chocolate Whoopie Pies

Oct. 16: National Oatmeal Day

Oct. 30: National Candy Corn Day

• Black Bottom Oatmeal Pie

• White Chocolate Candy Corn Cookies

• Salted Butterscotch Oat Bars

• Candy Corn Pretzel Chocolate Fudge

• Banana Oatmeal Bread

• Candy Corn Nutter Butter Bars

Oct. 18: National Chocolate Cupcake Day

Oct. 31: National Caramel Apple Day

• Double Chocolate Fudge Cupcakes

• Caramel Apple Cheesecake Bars

• Chocolate S’mores Cupcakes

• Caramel Apple Coffee Cake

• Chocolate Peanut Butter Cup Cupcakes

• Salted Caramel Apple Bread Pudding

Add this calendar to your Google calendar!

Wisconsin Bakers Association • 2514 S. 102nd Street • West Allis, WI 53227