NEWS
REVISED CAR USAGE IN A COVID-19 WORLD
ACA Research analyses the latest Community Mobility Data and what it means for aftermarket players It is safe to say that COVID-19 has impacted the way we move, fundamentally changing ‘normal’ behaviours like going to work, and spending time in parks and public places. The question though is how this is impacting human mobility patterns, and in particular, vehicle usage. In mid-2020, we explored this issue using Google’s COVID-19 Community Mobility Data to assess the impact of COVID-19 on movement patterns. We’ve now returned to that data, to see how we compare in mid-2021. At an overall level (Figure One), pandemic conditions continue to reduce movement. With that said, whilst time spent in many settings is well down, there is a greater level of activity than last year. This suggests that the community is becoming more resilient and has created new movement patterns that fit within community restrictions.
Australians are continuing to use personal vehicles on a regular basis. As could be expected, this varies significantly by state. Lockdowns of varying lengths and severity were imposed through June and July, and this is reflected in reduced retail and workplace movement. Interestingly, despite Victoria having comparatively less movement restrictions over this period than NSW, it registered the sharpest declines, perhaps reflecting the state’s previous lockdown experiences. Beyond a three-day snap lockdown in Queensland, the remaining states were relatively free from movement restrictions, with residents taking advantage of this as they largely returned to their normal habits, or in the case of Western Australia, Queensland and the Northern Territory, made up for lost time at retail and recreational spaces.
Highlighting this, we see that despite people going to work, parks, shopping, and recreation, time spent at public transport hubs remains low as we become more aware of the dangers of being in crowded, indoor locations. The combination of increased activity and limited public transport usage does however suggest Figure Two. Source: Google COVID-19 Community Mobility Report – By State
Figure One. Source: Google COVID-19 Community Mobility Report - Australia
Despite Victoria being the most significantly impacted, New South Wales is the state that spent the most time through this period locked down. We can see the impact of this by considering the time spent at parks and public spaces in NSW in response to the 2020 lockdown, compared to the current one.
Figure Three. Source: Google COVID-19 Community Mobility Report – NSW
The first lockdown (beginning 23 March 2020), saw a dramatic reduction in use of these spaces, with this remaining consistently low through the first month of lockdown. In contrast, we can see that the 2021 Greater Sydney lockdown has not reduced park and public space usage as drastically – with some days actually seeing increased time spent in these locations. This demonstrates that Sydneysiders are looking for ways to maintain their activity levels and obtain some sort of normalcy during lockdown, and again talks to a level of vehicle usage as they move around within their local areas. Ultimately, despite a level of activity, lockdowns mean that mobility will remain limited in the short to medium term. Once large sections of the country move back out of lockdown, we will again see a return to a greater level of activity, but this will most likely start with intrastate travel. This suggests a continuing level of higher demand for workshop services, as consumers prep for road trips, and pick up any servicing or maintenance needs they might have put off during lockdown. This column was prepared for AAA Magazine by ACA Research, the AAAA’s partners in the AAAA Aftermarket Dashboard which is delivered to AAAA members each quarter. For more information, visit www.acaresearch.com.au or contact Ben Selwyn on bselwyn@acaresearch.com.au
TECALLIANCE ANNOUNCES NEW SALES LEAD FOR THE ASIA-PACIFIC Liew Chew Yee is stepping into the role of sales lead for the region TecAlliance says it is the world’s leading data specialist for the digital automotive aftermarket. Its Shanghai-based subsidiary TecAlliance China has recently announced a new addition to its leadership team, with Liew Chew Yee now the sales lead for the Asia-Pacific region.
“I am happy that he joins our strong team consisting of 100 employees in China, Hong Kong, Malaysia, Korea, Thailand and Vietnam. We have a strong focus on data production for the Asia-Pacific region, and Liew will push our enhanced customised offers to serve the markets’ needs.”
In this role, he will be responsible for TecAlliance’s long-term sales growth objectives and will also serve customers in Greater China, East Asia and South East Asia.
Liew Chew Yee has a bachelor’s degree in mechanical engineering from the University of Malaysia and an MBA from the University of South Australia and more than 25 years of experience in the automotive industry. He has worked for Nissan Motors, Silverstone Tires, TRW, VDO, DJ Auto, ABB and Delphi Technologies in Japan, Malaysia and China. His experience includes vehicle manufacturer product development, aftermarket sales, setting up full aftermarket distribution operation business units,
“Liew is a strategic addition to our leadership team, and his decades of expertise will be pivotal in further digitising the automotive aftermarket in our region,” TecAlliance Managing Director Asia, Matthias Moritz, said.
and project assignments.He will help TecAlliance China work toward its goal of further expanding into the Eastern Asian markets. For more from TecAlliance, visit www.tecalliance.net
Australian Automotive Aftermarket Magazine September 2021
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