Air Asia - Your journey, our passion
The centre-piece is a video narrated by
In addition, the airline offered a 20%
Malaysia’s Prime Minister, Dr Mahathir
celebratory discount during the National
Bin Mohamad and novelist and poet
Day celebration week.
Dato Sri A Samad Said. Air Asia says that the “video depicts the everyday lives of Malaysians from all walks of life striving together for a better future.” So far the video has been viewed over six million times on YouTube.
53.
Separately, with Air Asia being the latest A321neo customer, the airline has released a ‘sneak peek’ video showing the aircraft in the Airbus paint shop.
Airline Marketing Monthly | September 2019
To celebrate Malaysia’s national Independence Day (31 August), Air Asia launched a campaign called ‘Your Journey, Our Passion.’