Main ready to wear: John Lewis &Partners own brand, Oasis, Kin, Modern Rarity, Boden, AND/OR, French Connection, Jolie Moi, Karen Millen, Levis, LK Bennett, Lily and Lionel, Yumi, Mint Velvet, Jigsaw, Phase Eight, Pure Collection, Ted Baker, Warehouse,Fenn Wright, Four Seasons, Thought, Hobbs, WhiteStuff, Whistles.
Modern Rarity draped striped dress £120
The average price is £70, this is a mid-high price point, more expensive than a typical highstreet however the brands in the range are mid-range price, and the typical John Lewis customers would afford the products.
Diffusion collections; Collection WEEKEND, Mamalicious, Max Studio,PATTERNITY+ John Lewis, TOAST + John Lewis, chesca. . this is considerThe average price is £30, ably less than the main collection, however the collections are often for a smaller market; eg expecting mothers, plus size
Accessries and others: DAY et, J Crew, hush, Mulberry eyewear, Ted Baker, Clarks, Wacoal, White Stuff, Michael Kors, Coach, Radley, DKNY, DUNE, Jigsaw, Kurt Gieger, Katie Loxton, Karen Millen, Liberty London, Matt & Nat, LK Bennett. The average price is £20, this is the most affordable section, however there are mid-high price products as well as low priced. brands like mulberry and Coach are priced over £100.
Mamalicious nursing dress £45
DAY ET day Gweneth Punch Backpack Leopard £80
