The Week in Retail 79

Page 28

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NISA

Nisa unveils revamped autumn range The range features a mix of family favourites alongside NPDs.

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isa retailers across the UK have begun introducing the revamped Co-op autumn range. The entire Co-op standard chilled soup range has been overhauled, with brand new flavours and textures added, and they all are gluten free. In ready meals, the Chinese collection has been re-launched and replicate classic Chinese takeaways, including new products, such as the Crispy Chilli Beef. Meanwhile, the Co-op Irresistible ready meals offer has had a refresh to offer customers restaurant-inspired meals and Co-op pizzas have also been given some attention, with new lines available.

28 I SLRMAG.CO.UK / ISSUE 79 WEDNESDAY 27TH OCTOBER 2021

In addition, the Co-op pie range has been improved, with key quality ingredients and new lines added. Jonny Lambert, Co-op Brand Planning and Communications Manager (Wholesale), said: “After a great British summer full of friends, family and food, it is finally beginning to feel like we are getting back to a bit of normality and the Co-op autumn range reflects that with the mix of family favourites alongside NPDs. “Nisa partners have never been in a better position to exceed expectations of their customers and give them a really good offer that is a great price, top quality and also achieves good margins.”


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