Vagabond Editorials

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Heard a good advertising story the other day. A man bought a new car. Paid cash for it. Then the car turned out to be a lemon o{ the rankest order. The dealer, having all of his money for the purchase price, wasn't much intefested in the trouble the new car owner was having. Finally he flatly refused to do anything more about the troublesome auto. Whereupon the owner decided that the time had come to pull the lynch-pin out of the auto man's cosmos. So he had a big yellow lemon painted on the side of the car so everyone would stare at'it, and likewise the words, "Don't buy a until you see me and ride in this one." THAT ad got results. Even the factory sent a man direct to offer him a new car.

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Many years ago when the famous agnostic, Col. Robert fngersoll, was lecturing one pight, reflecting caustically upon things as they are, a man rose from the audience and asked what he would suggest in the line of reform if the Lord should deputize him to remodel and improve the world. Ingersoll replied that the first thing he would do would be to make health conlagio,us, instead of disease. I can remember reading about that reply years ago, and thinking how surprised the eloquent Colonel would have bem had some wise man told him that health IS contagious. ***

I picked up a newspaper the other day and read the state-

WALTER C. BALL RETURNS FROM LOS ANGELES TRIP

Walter C. Ball, sales manager of the J. R. Hanify Co., San Francisco, has returned from a short business trip to Los Angeles where he spent a few days, together with Wendell M. Brown, the company's Southern California representative, calling on the trade in the Los Angeles territory.

ment of some eminent scientist who makes the flat declaration that he has discovered that health IS contagious, as a matter of scientific fact. Which immediately reminded me of Ingersoll's answer. Of course health is contagious ! So are all good things. Joy, happiness, enthusiasm, etc., are more contagious than the Bubonic Plague, and always have been. Our tr.ouble is that our fundamental impressions have come down to us from the by-gone days and ages of barbarism, of brutality, of ignorance, of superstition, of fear-fear-fear of everything; from ages when fear was everywhere like Serbonian fogs, and joy and happiness played but minor parts in the drama of human existence. ***

Mankind has always given more power to fear and all the other negatives that throng the world, than he has to the positive an.d real. Read Lewis Browne's "This Believing World," a marvelously written book. And, as he traces the progress of man from the beginning until now, he terminates his story of each phase of human life with these words:-"FOR THEY WERE AFRAID-AFRAID." :1.**

And Mr. Browne could well have brought his book up to include these present times, and this financial and industrial cloud through which we are passing. And he might well and truthfully have written: "And in 1930 man entered upon a period of world-wide depression and he stayed therein for a long, long time, FOR HE WAS AFRAIDAFRAID.''

F. P. BARRETT A SOUTHERN CALIFORNIA VISITOR

Forrest P. Barrett, Portland, Ore., sales engineer of the Fir-Tex Co., is in Los Angeles lvhere he is conferring with Tom Dant, president of Fix-Tex of Southern California, and contacting the architects, lumber and building material dealers. He lvill spend about a month in the Southern Califo4nia territoly.

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