Cairo Fashion Report #7

TO EGYPT...WITH LOVE

F R EE

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News

Nancy Naguib Mint Boutique Alia Khafaga Boho Sharky Retro Chic Nawa3em Nazeeka Nootka

Features

Get The Look Ramadan Style Top 10 Beach Must-Haves Met Gala Editor’s Pick Interview: Tara Emad Azza Fahmy Jewelry

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Dear Readers, Founder & Editor Abdallah Osama Rushdi Executive Editor Mahamad El Haddad Contributing Editors Ghadir Al Agabany Design & Layout Heba Khattab Contributors Sara Rushdi

Cover Story A tribute to Egypt; owner of the oldest civilization known to mankind. It is truly an honor to be Egyptian, so hold your head up high, smile and shout to the world I AM EGYPTIAN AND PROUD!

Contact Us cairofashionreport@gmail.com FOLLOW US facebook.com/CairoFashionReport @Cairofashionrep Cairofashionreport.blogspot.com

Ramadan; reminiscent of colorful twinkling lights of the fanoos, decadent desserts, or maybe beloved ones gathered around TV to watch their favorite series. This time around, Ramadan inspired me to shed the light on how to cover up in style during the holy month. YES your eyes are not deceiving you, you read it right, cover up IN STYLE. Maybe there was a time when conservative wear was synonymous with words like démodé or obsolete; but now high street fashion offers numerous separates that if combined with the right accessories, and voila; a cutting edge fashionable outfit without compromising its conservativeness.

Whether for unveiled ladies who want to dress more conservatively during the spiritual month, or veiled ladies who tend to adopt this lifestyle by default, so yes ladies... you can do it!

In our July issue, we are introducing Egyptian designers with their latest contributions to the Cairo fashion scene and their Ramadan inspired collections. The Met Gala’13 or in other words the biggest fashion event of the year’s report is in, check out who made an unforgettable entrance and left their fashion mark in our Editor’s Picks feature. In our shopping section, our coveted day/night look titled ‘All covered up Ramadan style’ will inspire Ramadan customized looks for the holy month. Tara Emad is our interview muse this month, get to know how she puts the super in supermodel. And of course make sure to check out our much anticipated fashionistas’ guide to summer’13 beach must-haves. And last but not least, “Us x You” is our July editorial, featuring Azza Fahmy jewelry. To our beloved Egyptian readers; I customized our July issue cover as a token of our love for our cherished country Egypt. Hope you enjoy our July issue and Ramadan kareem to all my fashionistas out there XOXO. Executive Editor

Mahamad El Haddad

How to make a MINTy fresh statement!

Founded by sisters Heba and Hanah Sherif for the ultra-chic, MINT Boutique aims to bring the world’s most creative jewelry brands to the fashion conscious culture of Cairo and Dubai. MINT offers an eclectic range of upcoming brands to suit every taste. Having inked their first deal with the UK’s hottest jewelry brand “Butterfly”, MINT jewelry will launch online and in select retail stores across Cairo and Dubai making its way through the Middle East. The brand’s regional debut collection will boast stylish designs embellished with Swarovski

crystals intertwined with silver-plated chains and semi-precious stones that complete a stunning collection worthy of even the most exclusive of dressing tables.

Available @ www.facebook.com/MintBoutiqueME http://www.mint-boutique.com

NANCY NAGUIB… A true passion for fashion Nancy Naguib perused a Bachelor degree in marketing. A couple of years later, with some guidance, Nancy discovered her devotion to fashion design.

Realizing the importance of complementing her talent with formal study, she started studying for her fashion design diploma in 2010. Proving that one truly shines when they follow their true passion and make sure to realize their dream, her first collection made an appearance during the “Passion for Fashion” show that was hosted by JW Marriott in December 2011, where she surely left an impression. Nancy Naguib’s designs are her mastered tools to prove that an elegant and stylish dress is bound to be simple in the end. Her latest collection gently fuses interesting and fresh combinations of materials to appeal to all ages and styles without sacrificing the touch of uniqueness in highlighting a strong sense of feminine beauty.

Available @ www.facebook.com/nancynaguib.fd

Fabric fusion such a fashionable illusion!

Nawa3em is an Egyptian Brand launched in 2011 by Handbag Designer Mae Abou Mandour as a life style concept to include handbags, clutches and jewelry that are attainable, unique, fashionable and defined by an electric sensibility. After studying marketing and international business, Mae immersed herself in the fashion and art world, and decided to launch Nawa3em as her debut collection. The brand’s SS13 collection is unique and flashy in each and every design, by playing with unusual dimensions in addition to fusing unconventional fabrics together such as lizard skin with patchwork pieces, or classic black and white zigzag fabric with gold leather to create something new to the eye.

Available @ www.bespokeegypt.com www.enigmashopping.com www.facebook.com/pages/Nawa3em-Bags-and-accessories/264280740279317

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A sweet Ramadan treat!

With Ramadan approaching upon us, Boho Sharky offers you a delightful and colorful Ramadan treat. Accessories are the ideal way to inject some Ramadan influences in any outfit, and Boho Sharky’s colorful silver rings are sure to make a hip oriental fashion statement! The inspired rings are the latest Ramadan addition from the brand’s Silver & Thread line, a jewelry line known by mixing pure silver with hand woven buttons. Jewelry that evokes a festive smile with its colorful woven buttons reminiscent of candy paired with a classic oriental ornament like fanoos Ramadan to celebrate the joyous holy month.

Available @ www.facebook.com/BOHOSHARKY Bohosharky@gmail.com

It’s retro and i‪t’s chic... It’s RETRO CHIC! After attending jewelry design school, Egyptian-born sisters Dalia and Deena Wagdy created the international brand Retro Chic Jewelry, spreading their glamour all over the world; Cairo, Dubai, London, and New York. Their skill for infusing retro and vintage themes with sassy and modern designs provides this design team with an innate sense of what fashion forward women desire. Form, texture, color, and asymmetrical designs are highly apparent in their one-of-a-kind pieces. The brand‬represents a unique collection of jewelry with a contemporary flair that ranges from understated to glamorous. ‬”Bliss” is the name of Retro Chic’s SS13 collection. It is a ‪glitzy, sassy, and funky collection inspired by Hollywood glam blending modern and vintage inspiration to reflect a stunning effect. A variety of happy colorful hand-painted crystal rhinestones, neon chains, and leather cords come together to create the statement Bliss collection.‬‪All Retro Chic pieces are hand-made using silver, enamel, different metals and threads combined with semi-precious stones and crystals, making these pieces a versatile addition to your jewelry box.‬ ‬‬‬ Available @ www.facebook.com/retrochic.jewellery www.style-treasure.com Mohamed El Sagheer Boutique.

Intercontinental Hotel, City Stars.

NOOTKA… Come join the clan!

Dina El Beltagy and Sara Amer the proud owners of Seegha, launched a new line of clothing called NOOTKA. Named after a native American tribe, is a new fashion label that is unique to the core. Nootka, brings you an edgy and versatile new line of casual and beachwear, designed to bring out your distinctive style. So come and join the clan! The brand’s SS13 collection is mainly inspired by Summer’s three SSS: Sun, Sea and Sand.

The collection’s elements are mixed with a variety of stones that recall the seashells and pebbles of seashores. The mix of guipure and shiffon fabrics, lacquered in pastel colors compose exquisite pieces. In the most pragmatic pieces that Nootka has shown in its SS13 collection, payette is used occassionaly to reflect the sparkling sea water and roughness of beach pebbles, creating a wardrobe for a HOT summer indeed! ‬‬‬ Available @ www.facebook.com/nootkafashion www.enigmashopping.com/Products NOLA Cupcakes North Coast store

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NAZEEKA... Ahlan Ramadan Ahlan Ramadan 2013 collection was inspired by the new summer trend of color blocking, where bold colors are combined together to create a geometric yet flowing look. The materials used are Nazeeka’s standard and favored ones; pure cotton viscose, linen, and cotton voile. The brand favors raw and pure materials that keep the kaftan fresh and comfortable. One of the brand’s main elements that is constant in their design is the calligraphy, that is considered a Nazeeka signature look beloved by the brand’s fans. In SS13 tassels were also introduced to accessorize the kaftan, giving a modern yet elegant look. The Nazeeka brand excels in preserving the classic kaftan cut, yet adding a modern twist to it. ‬‬‬ Available @ www.facebook.com/pages/NAZEEKA-bags-and-more/124122510963252 Nazzekacairo on Instagram

And this is how you make a statement!

Alia Khafaga’s SS13 collection is all about colorful statement pieces. Alia wanted each and every piece of this collection to be the star or actually the maker of any outfit! Just a plain top and a pair of jeans or a pretty little dress, just add the secret ingredient (statement piece) and there you go an instant eye catching glamorous look that makes the simplest of outfits shine effortlessly. The brand only offers one piece of each design, so not only ladies will stand out wearing these statement pieces, but also will have the luxury of knowing that they are the one and only wearing a one-of-a-kind piece, giving a whole new meaning to unique. ‬‬‬ Available @ www.facebook.com/AliAKhafagaJewelr

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ASK ASK G for fashion advice, shopping dilemmas, seasonal trends & styling tips & tricks. Send to ghadir@alagabany.com.

(Questions admitted by FDC students)

The best styles in most shops are only available in XS & S sizes, larger sizes offer less fashionable items ……..Maryam.

g Veiled

females usually have a constant problem with finding appropriate evening gowns for events or occasions. We often end up tailoring our own styles or wearing long sleeve bodysuits underneath to cover all bare areas. It’s very frustrating and the options are limited……..

Amal The option of tailoring is way better than the second option. However, I believe that several local and international designers and brands did introduce veil friendly gowns and soiree pieces.

With a little bit of research, maybe in unexpected places, you will probably start finding various options of conservative evening wear in veil and non veil specialized boutiques.

Brand names do not produce or manufacture different styles for different sizes, unless the store is targeting a specific age, size or height clients. For example specialized boutiques for petite ladies, XXXL men, pregnant women, etc. Otherwise in typical high street stores, the styles range from XS to XL in most global brands and some local stores too.

I think you may feel that certain styles look nicer and more chic in smaller sizes. This could be a valid point, however, most styles should still look good in all sizes.

Try various styles and trends on yourself, and you will eventually end up preferring a certain one, and be confident that different styles look good on different people.

How should apple shaped females dress up ……..Abeer Females with apple shaped bodies tend to have fuller faces and necks, broad shoulders, full breasts, undefined waists, narrow hips, flat rear ends and shapely legs. Go for V necklines to steal focus from the shoulders, and belted jackets to define the waistline. On the other hand, avoid puffy sleeves, light colors and patterns above the waist, and make sure the clothes are not to too baggy nor too tight.

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INTERVIEW

Tara Emad... Putting the ‹super› in supermodel

By Mahamad El Haddad

What’s your background in modeling?

When and why did you get started?

I’ve always wanted to be a model. It’s been my dream since I was a little child.

And my mom is the one that always supported me, she took me when I was 8 years old to a modeling school (En Vogue

by Sherley Shalaby). There I practiced my catwalk, etiquette and dancing. At age of 14, I went to “Face to Face by Youssef Spahi” a modeling agency, and at the same time started doing TV commercials, photo shoots and fashion shows.

My first catwalk was for Beyman and first photo-shoot was with photographer Khaled Fadda and art director Maissa Azab for Layalina magazine, I ended up on the cover. Since then I modeled in Montenegro and was the Face of Montenegro Royal Fashion, attended Berlin Fashion Week, went to Brasil for Miss Global Teen, attended Cartage Fashion Week in Tunisia, became the face of the year book of The Angel Foundation of America, and ended up on four covers of ELLE Oriental magazine with Life Model Management in UAE. Who are some of your favorite models and designers, and why?

My favorite models would be Giselle Bundchen and Naomi Campbell, I think they’re flawless. As for designers I have a few, McQueen, Elie Saab, and Iris Van Herpen; I would love to model for them one day.

What is fun and rewarding about modeling and what do you dislike about modeling?

I get to travel a lot, meet new people from different backgrounds and different cultures. Thus I learn a lot. Also I get to try on dresses and accessories from known designers all around the world. I wouldn’t say it has a downside, all it needs is love, hard work, persistence and confidence that you can do it.

What distinguishes a good model from a bad one?

Confidence! I believe that confidence is the ticket for a model to become successful. If she believes in what she’s doing then the rest of the world will believe her too. However, this has to be accompanied by good training on how to pose and walk and how to carry yourself out as a model.

What advice do you have for other aspiring models?

Stand in front of the mirror and get to know yourself. Training in front of the mirror is one of the best trainings a model can do. Try posing and seeing which angle of your face and body fits you best. Also, eat healthy and exercise regularly. Not to forget to mention, take care of your skin and hair.

How would you describe your personal style?

I would describe it as quite simple. I love pastel colors. I prefer wearing things that are comfortable for me to walk long distances in. So you can always see me in a comfy pair of jeans, a shirt and mostly ballerinas if not sneakers.

Do you ever get shy in front of the camera?

Generally I tend to be a very shy person.

However, many people have noticed that the Tara that’s in front of the camera is a totally different version of the usual Tara.

In front of the camera I am not shy, I am very confident!

Five things you can’t live without?

My BlackBerryZ10, notebook+pen, lip balm, deodorant, and water.

What do you consider your best and worst qualities?

Best would be that I am a hard worker, passionate about what I love, and very optimistic. And the worst would be I can be very lazy at times and I often procrastinate.

Tell us about your upcoming projects and collaborations.

The coming month is crucial for me and I will need a lot of patience as I got few different offers. I did casting for a film and got a proposal for international modeling.

Hopefully very soon I will know what I will end up doing this summer.

Fun Facts Favorite Color: Green all the way.

Lucky Number: 7 Favorite Food: I love everything but I have to settle with PASTA! Star Sign: Taurus.

Favorite Movies: Vanilla Sky, The Butterfly Effect, Gone with the Wind, The Great Escape and I am absolutely in love with the new movie The Great Gatsby.

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FEATURES

Summer’13 Top 10 beach must-haves

By Mahamad El Haddad

Avoid canvas based bags that can get wet and weigh you down; always opt for bamboo straw totes for an earthy practical look.

Need we say more?! Go for Cairo Fashion Report, your survival fashion guide to keep you in the loop of what’s hot and what’s not.

Channel you inner Samantha with a an over sized wide brim straw hat for a glamourous unforgettable beach look.

Oversized shades are already so in, so go big for a dramatic fashion statement + maximum coverage at the same time.

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Make sure to keep yourself hydrated in and out.

Drink lots of water while lounging in the sun while you spritz water based mists to keep you fresh and radiant.

Hawaiian prints = so over. Go for woven multicolored Kaftans for a chic resort St. Tropez look.

Your beach towel says about your fashion statement as much as what you are wearing.

Go for bright multicolor prints and lounge in style through the sunset.

Traditional flip flops are so 2000late.

Go for wedge flip flops, the higher the better right ladies?

Nothing beats a summer tan but also nothing is more unattractive than sun spots. Go for at least SPF 15 - 30 for a balanced healthy golden sheen. Oh and don’t forget Listen to your favorite summer tracks while to use SPF based lip balm ladies! lounging on the beach and let the beat go boom!

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FEATURES

Met Gala 2013 Editor’s Pick

By Mahamad El Haddad

PUNK: Chaos to Couture, organized by The Costume Institute of The Metropolitan Museum of Art; aka Met Gala 2013 focuses on the influence of the Punk movement on fashion since the early 70’s to present day. Undeniably the Met Gala is the biggest fashion event of the year, where stars strive to push the envelope and unleash their inner fashionistas. So let’s see who wore what with Cairo Fashion Report’s Editor’s Picks!

Jennifer Lawrence you did it again! Just as we thought that the Oscar winner won’t be able to top off her Dior look at the 2013 Oscars, she rocks this black 50’s inspired Christian Dior dress, with a “Je ne c’est quoi” black mesh net head piece paired with Brian Atwood studded black ankle straps, finished off with a red pout cherry on top. FLAWLESS… just flawless!

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Nina Dobrev’s look was a combination of a delightful and cutting edge surprise. The young starlet clearly had fun with her custom-made Monique Lhuillier ensemble paired with ‘Elba’ pumps by Rupert Sanderson.

Nina rocked a Chantilly lace molded bustier jumpsuit which was unapologetically feminine and flirty overlaid with a ‘take no prisoners’ black leather harness attached to a flared full tulle skirt that definitely stole the spotlight. Way to go Nina!

Carrie Mulligan all decked out in Balenciaga from head to toe.

While some stars opted for “stating the obvious” with their expected over the top punk looks; Carrie went for this simple geometric cut-out dress featuring a big gold statement safety pin as an homage to Punk’s obsession with safety pins inspired legendary looks. Oh and the shoes… could they be more chic as they reflect the dress’s angular cutouts. Well done Miz Mulligan!

January Jones (almost unrecognizable) gives the LBD a whole new meaning in Chanel Haute Couture, and Nicholas Kirkwood shoes. The sequined little black dress with Sci-Fi inspired eye makeup, bleached out eyebrows, and the mohawk hairstyle, paired with punk patchwork shoes almost morphs January Jones into this enchanting siren from the future. Oh and kudos for the structured shoulders and the side pockets, way to stay on trend JJ!

Miley Cyrus unfortunately ended up on some worst dressed lists, but I am here to defend MC, not that ghastly hair of course, but her Marc Jacobs net dress. Miley looks like a glistening mermaid in this fishnet number, it is absolutely fresh and age appropriate for the young starlet. And come on, with her recent punk influence on her everyday personal style, she was bound to nail this one!

Cameron Diaz oh so ladylike in this cobalt blue Stella McCartney custom-made outfit. Personally I am a big fan of the cape trend, which is having a huge comeback this season, here, it exudes this understated elegance while the gold spiked belt screams PUNK as it adds just the right amount of edge… Pure Genius!

Katy Perry in Dolce & Gabbana from head to toe, or should we say her Majesty? Katy tweeted she is channeling the Queen of PUNK Joan of Arc with her religious referential getup. The bedazzled dress is like a piece of mosaic art, and it’s not a surprise Katy is rocking that crown as her latest perfume is named Killer Queen. Two thumbs up your Highness!

SHOPPING

All covered up Ramadan style

{Day Look

{

MANGO - twisted ring- EGP 149

Baraka people - PRADA baroque - EGP 2200

MANGO - multi-bangles cuffEGP 199

MANGO- printed long skirt - EGP 799

Beyonce

ZARA - messenger Bag - EGP349

ZARA -black wide brimmed hat with ribbon- EGP 129 H&M - figure-fit top stretch jersey - EGP 149

MANGO - double hoop earrings - EGP 79

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ZARA - high heel vamp shoe- EGP 399

{ Night Look

{

MANGO - lion bracelet - EGP 199

H&M - clip lion earrings - EGP 69

ALDO - maruscak green clutch - EGP 400

MANGO - touch strass lion chocker - EGP 349

ZARA - high heel leather court shoe - EGP 349 MANGO - dolman sleeves long dress - EGP 1,199

Parker a c i s s e J h a r Sa 13 CFR

ADVERTORIAL

US x YOU

A Z Z A F A H M Y J E W E L L E R Y Y O U W E A R I N G U S Y O U R WA Y ! #USxYOU CANNES- LOS ANGELES- ITALY Celebrities Wearing Azza Fahmy

Lady Terminator, Actress Kristanna Loken, spotted with Gerard Butler during the 2012 AMFAR Gala in Cannes, wearing the Azza Fahmy Pharaonic Pectoral Masterpiece.

Star of ‘Ugly Betty’ and ‘Desperate Housewives’ Vanessa Williams, poses as Cleopatra for Hollywood’s ‘Black Book’ Project in none other than a Azza Fahmy Pharaonic Scarab Necklace.

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Grammy Award Winner, Joss Stone, spotted in L.A. last summer in Azza Fahmy Pharaonic Floral Fruit Necklace.

Supermodel Leilani Bishop poses for Repubblica Magazine, Italy in Azza Fahmy’s Pharaonic Nile Cuff.

LONDON East London, Model Nicola Achilleas pairs Azza Fahmy Pharaonic Rose Pearl Necklace with Champagne outfit and goes out for an afternoon stroll.

Nicola adds a twist to her wardrobe by pairing her glorious Azza Fahmy Vulture Necklace with a grey jumper and black coat.

Knightsbridge, London, Nicola gets all jeweled up in pieces from Azza Fahmy’s latest British Museum Bespoke and Fashion Collections.

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