Campaign SCOPE This campaign aims to foster a deeper relationship between Bumble Bizz and users through inspiration and self-actualization. Grand Media is introducing Bizz to a new market and developing a brand story around empowerment.
Increase experiential efforts to keep Bumble Bizz at top relevancy in the Pacific Northwest
Help Bumble Bizz maintain a top-of-mind status in the Pacific Northwest using an omnichannel strategy.
Position Bizz as a branch of the larger Bumble organization that infuses female empowerment into professional networking.
Foster a deeper relationship with users on a professional and personal level through commercial advocacy.
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