Nº 275 // SEPTEMBER FEVEREIRO // JUNHO 2011 No. Nº 290 260 2012 Nº 260 JUNHO 2012 2011
Odebrecht Realizações Imobiliárias Launches Parque da Cidade Project odebrechtnoticias.com.br / no. 290 / september 2012
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4 EEP MAKES PROGRESS WITH ITS CONTRACTS
No. Nº Nº 290260 260/
2012 /SEPTEMBER / JUNHO JUNHO 2011 2011
The Enseada do Paraguaçu Shipyard (EPP) signed contracts with Sete Brasil to build six offshore drill rigs.
>
8 ALAGOAS: LARGEST PVC PRODUCER IN LATIN AMERICA
Braskem has inaugurated its new PVC factory in Marechal Deodoro. The investment is the largest to be made in a single project since the company’s foundation 10 years ago.
> 12 PARQUE DA CIDADE: SÃO PAULO’S LARGEST REAL ESTATE LAUNCH
>
Odebrecht Realizações Imobiliárias is presenting the market with São Paulo’s largest real estate launch in 2012: Parque da Cidade. Learn the details of the development.
> 20 FAST NEWS
NEXT EDITION: SEPTEMBER 18, 2012
30 FEELS LIKE THE WORLD CUP
Learn the latest news from the stadium projects currently being completed by Odebrecht Infraestrutura for the 2014 World Cup, slightly more than 640 days from the event.
> 36 ETH EARNS MASTERCANA
AWARD IN PEOPLE MANAGEMENT CATEGORY
ETH Bioenergia received the 2012 MasterCana Central-South Performance Award in the People Management category during an event held in Sertãozinho, in rural São Paulo.
>
> 40 FAST NEWS – AWARDS AND DISTINCTIONS > 46 FAST NEWS – PEOPLE DEVELOPMENT
EDITORIAL STAFF ODEBRECHT NEWS is an internal newsletter published by the Odebrecht S.A. Business Communication Team Responsible Journalist: Fabiana Cabral Editorial Office: Avenida das Nações Unidas, 8.501, 32º andar, São Paulo Phone Number: (55 11) 3096-8171 Suggestions: fabianacabral@odebrecht.com Website: www.odebrechtnoticias.com.br
SHARE THIS NEWSLETTER AT YOUR COMPANY OR YOUR PROJECT!
> ENSEADA DO PARAGUAÇU SHIPYARD
Leaders from EEP and Sete Brasil celebrate the signing of the agreement to build six offshore drill rigs
EEP Makes Progress w 4
odebrechtnoticias.com.br / no. 290 / september 2012
with its Contracts odebrechtnoticias.com.br / no. 290 / september 2012
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> ENSEADA DO PARAGUAÇU SHIPYARD On August 17, EEP (Enseada do Paraguaçu Shipyard), formed by Odebrecht,
DOCKING On August 20, workers
OAS, UTC and K awasak i
completed the dock ing
Heav y I ndustries, signed
operation for the
contrac ts with Sete Brasil
Petrobras-74 ship, the first
– an investment company
VLCC ( Ver y Large Crude
specialized in managing
Carrier) to be transformed
por tfolios of assets focused
by EEP into a FPSO (Floating,
on the oil and gas sec tor in
Produc tion, Storage and
the offshore area in Brazil
O ffloading) ship. The dock ing
– for the construc tion of
occurred at the Inhaúma
six offshore drill rigs in the
Shipyard in Rio de Janeiro,
approximate global value of
and marked the star t of the
US$ 4.8 billion.
work to conver t the four ship
The vessels, designed for
hulls, included under the
the exploration of the pre -
contrac t signed between the
salt layer, will be produced
company and Petrobras in
at the EEP Unit that is being
May of this year.
built in Maragojipe, Bahia,
In 2012, the Inhaúma
approximately 40 k m from
Shipyard was leased by
Salvador, and will have an
Petrobras to conver t the
area of 1.6 million m 2 .
Petrobras-74, Petrobras-75,
The construc tion work
6
P E T R O B R A S - 74
Petrobras-76 and
for the shipyard, which is
Petrobras-77 ships into rigs
currently in the ground
designed for the of Onerous
leveling phase, should be
Transfer of Pre -Salt in Santos
finalized in 2014, although
Basin. The conversions
the shipyard will already be
will take place until 2015
equipped to initiate par t of
and at the peak of the
its ac tivities in 2013. I t is
ac tivities, some 5,000 direc t
expec ted that the first drill
job oppor tunities will be
rig will be ready in 2016.
generated.
odebrechtnoticias.com.br / no. 290 / september 2012
The docking of the Petrobras-74 marked the start of the conversion work of the four VLCC ships into FPSOs
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> CHEMICAL AND PETROCHEMICAL
Alagoas: Largest PVC Produ
8
odebrechtnoticias.com.br / no. 290 / september 2012
ducer in Latin America On August 17, Braskem launched its new PVC
foundation 10 years ago.
Industry and Foreign Trade,
The ceremony included
Fernando Pimentel; Helena
factory in the municipality
the presence of the Brazilian
Chagas, from the Federal
of Marechal Deodoro, in
President, Dilma Rousseff;
Government’s Department
Alagoas. The investment,
Governor of Alagoas, Teotônio
of Mass Media; and José Elito
which totals R$ 1 billion, is the
Vilela Filho; Minister of Mines
Siqueira, from the Institutional
largest to be made in a single
and Energy, Edison Lobão;
Security Cabinet.
project since the company’s
Minister of Development,
With a production capacity
Odebrecht Engenharia Industrial was responsible for building the new unit, which involved the work of 3,500 Members
odebrechtnoticias.com.br / no. 290 / september 2012
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> CHEMICAL AND PETROCHEMICAL of 200,000 tons of PVC per
other products. The resin can
there was the implementation
year, the plant is raising
also be found in toys, shoes,
of the Continued Professional
Alagoas to the condition of
furniture, medical products,
Qualification Program - Believe,
largest PVC producer state in
the automobile industry and
an initiative of Odebrecht,
Latin America and reinforces
food industry.
which is responsible for
Braskem’s commitment
The installation work for the
to its clients and to the
new plant lasted two years and
The program offered 11
development of the chemical
used approximately 30,000
courses in the Civil and
and plastics chain in the state.
cubic meters of concrete, 3,000
Electromechanical Assembly
The new factory joins the some
tons of piping and nearly 800
areas, such as hardware
60 companies already installed
kilometers of cables. During
assembler, boiler operator,
at the center, which generate
the most intense phase,
mold carpentry, power and
approximately 10,000 direct
approximately 3,500 people
control electrician, assembler
and indirect job opportunities.
worked on the construction,
electrician, industrial
the majority of which are
plumber, adjuster mechanic
in strategic sectors for the
from Alagoas and residents of
and assembler mechanic.
country’s development, such
the municipality of Marechal
Approximately 1,200 people
as housing, sanitation and
Deodoro.
signed up, more than 700 were
The PVC resin is used
infrastructure. They are pipes,
10
In order to meet the
the construction work.
trained and approximately
connections, doors, windows,
challenge of training people to
500 were contracted for the
frames and screens, among
work on the unit construction,
project.
odebrechtnoticias.com.br / no. 290 / september 2012
President Dilma Rousseff visited the PVC factory, spoke to those present and posed for photos with Braskem Members in Marechal Deodoro
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> REAL ESTATE DEVELOPMENTS
Parque da Cidade: São Real Estate Launch Odebrecht Realizações
12
Cidade. The launch of the first
Imobiliárias (OR) is
business tower, formed by
presenting the market with
commercial rooms, is already
São Paulo’s largest real estate
set for September of this year.
launch in 2012: Parque da
Odebrecht News shares the
odebrechtnoticias.com.br / no. 290 / september 2012
details of this major project. THE PROJECT Occupying a terrain of 80,000 m² in the Southern
Paulo’s Largest
The multi-use complex occupies an area of 80,000 m2 in the Southern Zone of the São Paulo capital and has a green area extending 22,000 m2 with 10 buildings
Zone of São Paulo’s capital,
harmony with the municipal
by the São Paulo City
the Parque da Cidade
plans to revitalize the
Government.
multi-use complex is fully
region of Chucri Zaidan,
integrated with a green area
as established by the Água
of 10 buildings, including
extending 22,000 m². The
Espraiada Urban Operation
five corporate towers, one
project is being developed in
currently being developed
with offices, two residential
Parque da Cidade consists
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> REAL ESTATE DEVELOPMENTS
The project’s main attraction is a linear 62,000-m² park that is open to the public with service and leisure infrastructure that will guarantee the constant flow of people
ones, a shopping center and
will guarantee the constant
neighborhood, with services
a hotel, and its main feature
flow of people seven days
related to infrastructure,
is a linear 62,000-m² park
per week, including outside
accessibility and urban
that is open to the public and
normal operating hours.
mobility.
equipped with service and
14
With a General Sales
leisure infrastructure, such as
Value (GSV) of approximately
restaurants, an amphitheater,
R$ 4 billion, the project’s
playgrounds and bike paths,
installation will bring
Parque da Cidade allowed it
among other attractions that
improvements for the
to join a select group that
odebrechtnoticias.com.br / no. 290 / september 2012
THE DIFFERENTIAL The characteristics of
receives the certification of
The project is also eligible
SUSTAINABILITY Parque da Cidade translates
the Clinton Foundation and
to receive a first-of-a-
the C40 Summit, participating
kind certification in South
what OR understands to
in the international program
America, the Leadership in
be sustainability by joining
that currently supports 18
Energy and Environmental
environmental preservation
projects worldwide, chosen
Design Neighborhood
with the commitment to
as a reference for other
Development (LEED ND),
promoting human, economic
developments in terms of
granted to developments
and cultural development.
urban development and the
that are capable of positively
The set of solutions
reduction of CO2 emissions.
impacting their surroundings.
considers goals such as the
odebrechtnoticias.com.br / no. 290 / september 2012
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> REAL ESTATE DEVELOPMENTS
Parque da Cidade is part of an international group that supports reference projects in urban development and the reduction of greenhouse gases
optimization of the use of the
guaranteeing improved
soil, transport and accessways,
natural lighting and reducing
reduction of CO2 emissions,
the heat levels, which will cut
as well as water, energy and
the refrigeration costs and use
waste management. These
of artificial lighting. The two
solutions will substantially
residential units are located
reduce the operating costs
across from one another, with
of the development when
the corporate towers and
concluded. Â
trees of the park serving as
Based on the linear park, the layout and orientation of
noise originating from the
the towers meet the specified
Pinheiros River Bank.
functionalities while at the
16
the acoustic barriers for the
The tower of offices and the
same time maximizing the
shopping center are located
concepts of sustainability.
at the edges of the park on
The corporate towers have
opposite sites, helping make
their widest facades facing
the site more dynamic and
the North and South,
promoting its economic
odebrechtnoticias.com.br / no. 290 / september 2012
The landscaping plays a crucial role: it is formed by green areas, a lake and reflecting pools that minimize the heat and noise
activation. The hotel is located
accessibility to the site,
next to the shopping center,
workers will improve the
taking advantage of the array
access to public transport
of available services (stores,
and build wide sidewalks for
leisure, conveniences) that will
pedestrians. In order to reduce
guarantee movement on the
the use of vehicles, there are
weekends.
plans to promote programs
The landscaping plays a
that encourage residents to
crucial role. The 22,000 m²
carpool, with preferential
of green areas, the lake and
parking spots for such cars, in
reflecting pools help minimize
addition to spots dedicated to
the islands of heat, act as
electrical cars with recharging
acoustic barriers and barriers
points. The complex will also
against winds and help retain
have an indoor bicycle path
the rainwater with the rain
and structures for bicycle
gardens and extended basins.
racks and dressing rooms.
In order to improve the
Among the sustainable
odebrechtnoticias.com.br / no. 290 / september 2012
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> REAL ESTATE DEVELOPMENTS
18
solutions planned is the
and minimizing the need
environment, such as the
collection of solid wastes
for landfills. The project also
soil humidity, air humidity
through vacuum, using piping
includes the construction
and evapotranspiration,
with specific entrance points
of a “grey” water treatment
among others, and also uses
for each type of waste. This
plant, which will guarantee
a specific software to indicate
system, which is a first-of-
the reuse of the resource
the amount of water to be
its-kind in Brazil, will help
through an intelligent
used for irrigation. Besides
facilitate the separation
irrigation system, with a
this, the corporate towers
of organic and recyclable
meteorological station that
will use the vacuum sewage
waste, allowing for reuse
collects signals from the
system with “dry” urinals.
odebrechtnoticias.com.br / no. 290 / september 2012
Wide sidewalks for pedestrians, playgrounds, bicycle paths and other attractions guarantee leisure and quality of life for the people who will circulate through the development
PARQUE DA CIDADE FIGURES: 80,000 m² of area
2 residential towers with a total of 399 units
Approximately 600,000 m² in designed built-
1 shopping center
up area 450 meters of facade facing the Pinheiros River Bank 5 corporate towers 1 tower of offices with 612 units
1 hotel 22,000 m² of green areas 62,000 m2 of area accessible to the population R$ 4 billion in GSV
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> FAST NEWS
Teles Pires HPP Initiates Civil Construction Work The first laying of concrete at the Teles Pires Hydroelectric Power Plant (HPP), the milestone for the start of the civil construction work at the development, took place on August 20. Workers excavated approximately 2.8 million cubic meters of soil and rock in the Generation Circuit – an activity that began in October of 2011. According to André Queiroz, Production Manager, the first laying of concrete is yet another milestone in the plant’s installation. “The start of the concrete laying marks yet another phase in the project, since starting now, we will begin building the main structures, such as the Discharge and Assembly area,” explained Queiroz. Located at the border between the states of Mato Grosso and Pará, the Teles The first laying of concrete occurred on schedule for the plant installation
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Pires HPP is an Odebrecht Energia investment.
ACP SHE Project Inaugurated in Paraguay During a ceremony held on
Engenharia Industrial in
July 24, Odebrecht Engenharia
Argentina and in the Delegate
Industrial and Petrobras
Markets.
officially inaugurated one of
The work undertaken by
the most important projects
Odebrecht at the TACPY Station
under the ACP SHE (Action
included the demolition of
Plan for Certification in Safety,
the station’s former pavement
Health and Environment)
and the removal of the tanks
Project in Paraguay: the TACPY
and plumbing. Ten fuel tanks
Puente Remanso fuel station.
were removed, together with
The event included the
2,842 tons of soil for treatment.
presence of the directors of the
The tanks and plumbing were
company Touring e Automóvel
replaced by new ones with
Clube Paraguaio ( TACPY ) as
ecological characteristics, made
well as leaders and Members
with double walls, resistant to
from the two companies. These
weather and to the effects of
included José Otávio Alves,
products, in order to eliminate
General Manager of Petrobras
any possibilities of leaks. There
in Paraguay; Martin Masini,
was also the installation of
responsible for Operations
pumps and filters and painting
in Paraguay; Marco Duran,
of the planter boxes, sidewalks,
Contract Director for ACP SHE;
crosswalks and loading
and Flávio Faria, Managing
positions.
Director of Odebrecht
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> FAST NEWS
OR Delivers The One in São Paulo On August 21, the Central-South Regional segment of Odebrecht Realizações
on a guided tour to the 9th floor roof. The One is a Triple A development with 10
Imobiliárias (OR) delivered The One in
floors of private area extending an average
São Paulo, with the presence of more than
of 1,000 m², located in the highly valued
200 guests, including Clients, Members,
region of Avenida Brigadeiro Faria Lima.
shareholders and partners. The cocktail
The project received the LEED (Leadership
party was served to the sounds of the jazz
in Energy and Environmental Design) pre-
band Frigazz and the guests were able to go
certificate.
It is an innovative and differentiated project: the construction time was only 16 months
22
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A Detailed Engineering Process
Currently under construction between the cities of Caicara del Orinoco and Cabruta, the Third Bridge over the Orinoco River will create a new commerce route in the country
The pre-cast parts serve as the main
special bases for assembly. When ready, the
supports for the Tower 1 South and Tower
structures are transported by a system that
1 North, the cargo supports that will
is especially created for this movement using
sustain the Third Bridge over the Orinoco
vessels.
River, currently being built by Odebrecht Venezuela. The manufacturing process for the pre-
A crane launches the pre-cast piece with a hook and places it over the towers, maintaining the correct level for its
cast parts – which are nine meters long,
installation, and another two cranes, one on
seven meters wide and weigh 40 tons –
each side, fit the structures together. The
takes three weeks and is completed at one
procedure takes approximately two hours.
of the construction site shops. The steel is
After placing the pre-cast parts, the concrete
cut and its pieces joined and structured into
is then laid.
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> FAST NEWS
Odebrecht Organization Participates in Largest Global Meeting of Junior Companies Odebrecht Organization participated,
was formed, discussing the Organization’s
through the companies Odebrecht
first initiatives in the real estate sector. It
Realizações Imobiliárias (OR), Braskem,
is a history that began back in 1944 and
Odebrecht Infraestrutura and Odebrecht
culminated in the creation of OR in 2007. He
Energia, in the largest international meeting
also reported how he headed the company to
of Junior Companies. The Junior Enterprise
turn it into one of the biggest players in the
World Conference – JEWC, held from August
market in 2012.
6-10 in the historical Brazilian city of Paraty,
Paul Altit also addressed OR’s differentials
in the State of Rio de Janeiro, gathered more
and revealed some of the factors that made
than 2,000 people of 11 nationalities.
the company champion, for two consecutive
The programming was focused on the
years, of the award for “The Most Prestigious
topics “enterprise,” “evolve” and “transform”
Companies in Brazil” promoted by the
and featured both Brazilian and international
magazine Época Negócios, and also placed it
speakers. Paul Altit, Entrepreneurial Leader at
among the Top 5 in the ranking of “The Most
OR, was one of the speakers and addressed
Admired Companies in Brazil,” promoted by
some 1,000 youth about how the company
the magazine Carta Capital.
JEWC takes place every two years in cities defined by the Brazilian and European Confederation of Junior Companies
24
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Uruguaiana: Foz Featured on Globo Television Network
More than 20 work fronts are operating in the sanitary sewage infrastructure projects underway in the Southern Brazilian city
The investments in the sanitary sewage
operating at different points in the municipality,
infrastructure projects underway in Uruguaiana,
divided into eight basins and with interventions
Rio Grande do Sul, were featured on a news
already underway in three of these.
story aired by RBS TV – an affiliate of the Globo Network – on August 17. The actions being promoted by Foz do
The goal of the company, which has been operating the sanitary sewage services in Uruguaiana since May of last year, is to
Brasil are changing the very reality of the
universalize the water and sewage operations
Southern Brazilian city, which had suffered from
(collection and treatment) by 2016 and invest R$
problems related to open sewage for many
170 million over a 30-year period.
years. Currently, more than 20 work fronts are
Click here to watch the news story.
odebrechtnoticias.com.br / no. 290 / september 2012
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> FAST NEWS
Rio Claro Receives Aqua Mundo Project, Undertaken as Part of a Partnership between Foz and the Globo
Schools and the public in general can visit the project until September 9, 2012
After the city of Santa Gertrudes, it is Rio Claro’s turn to receive Aqua Mundo, a project
technologies, water quality monitoring and
promoted by EPTV – an affiliate of the Globo
energy); Biodiversity (biomes, fauna and flora);
Television Network that covers rural São Paulo
Selective Waste Collection (importance of
and the South of Minas Gerais –, supported by
recycling, reduction and reuse); Unified Economy
Foz do Brasil.
and Practical Proposals for Transforming the
With aims of promoting environmental education by emphasizing the conscious use of
Regional Reality. In order to ensure that the visits to Aqua
water resources and other environmental issues,
Mundo generate the maximum possible degree
a traveling truck-school has been made available
of learning, monitors are available to orient the
to the population. The space houses six areas of
students and other visitors during the entire
knowledge: Watershed (concepts, importance,
process, answering their questions about the
micro-watersheds and regional geography);
content provided.
Water (multiple uses, public health, water-
26
borne diseases, scarcity, pollution, conservation,
odebrechtnoticias.com.br / no. 290 / september 2012
Braskem Idesa Holds 3rd Edition of “Open Houses” Braskem Idesa, the joint venture formed
objective was to inform visitors about the
by the Brazilian petrochemical company
project’s progress, in addition to receiving
Braskem and the Mexican group Idesa,
the feedback from the communities and
received 300 people for the 3 rd Edition of
raising their awareness as to the fact that
“Open Homes,” a relationship initiative
they are, in fact, an important part of the
promoted with the communities that
context.
neighbor the project. The event gathered
“Open Houses” is divided into modules.
residents from the communities of
During each stage, a specific topic is
Ixhuatlán del Sureste, Coatzacoalcos and
addressed by a specialist on the topic,
Nanchital de Lázaro Cárdenas from the
such as the presentation and progress
Mexican state of Veracruz.
of the project, evaluation and mitigation
It was the first time that the company
of environmental impacts, career
held the program at the site, providing
opportunities and polyethylene and its
information to visitors. The initiative’s main
applications.
Members from Braskem Idesa receive residents from communities in the state of Veracruz to learn more about the project
odebrechtnoticias.com.br / no. 290 / september 2012
27
> FAST NEWS
Night Bikers Light Up Streets to Publicize Barra Funda LED Lights With LED lights of different colors fastened
incredible,” said Ana Amélia Feijó, Marketing
to their wheels, 76 night bikers lit up the streets
Manager at OR. “The proposal was to promote
of São Paulo on the evening of August 16. The
an action that could produce an esthetic
action, promoted by Odebrecht Realizações
intervention in the city,” explained Feijó.
Imobiliárias (OR), is part of the publicity
LED Barra Funda will be launched by OR in
campaign for the LED - Life Essencial Design
September of this year. The development gathers
development in the neighborhood of Barra
in a single complex a hotel, offices, shopping
Funda.
center and a boulevard. The project is included
The cyclists left from the neighborhood of
under the Água Branca Urban Operation, a
Jardim Europa and continued until the site
revitalization plan undertaken by the São
where the development will be built. In all,
Paulo City Government that has transformed
approximately 30 km of streets were lit up by
the former industrial region into an area of
the athletes’ bicycles. “The visual effect was
commerce and housing.
The cyclists, gathered together by Felipe Giana-Bianchi, President of the World Bike Tour, rode 30 km of streets in the São Paulo capital
28
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29
> 2014 WORLD CUP
Members perform the hoisting of the last part of the compression ring for the new Maracanã roof, which will serve as stage to the closing match of the 2014 World Cup
Feels Like the World Cup With just over 640 days until the 2014 World Cup, the Odebrecht Infraestrutura teams are on the field at four Brazilian stadiums, constructing the Corinthians, Fonte Nova and Pernambuco arenas and helping to remodel Maracanã Stadium. Odebrecht News reveals more about the daily routine at the construction sites and the latest progress made with the projects. MARACANÃ STADIUM ROOF AND SEATS On the morning of August 22, the last part
to then begin the hoisting process with 120
of the compression ring was placed for the new
hydraulic jacks. The raising of the cables, which
Maracanã roof, which extends 68.4 m in length
extend 20,000 m in length and 110 mm in
and will cover 76,000 of the 79,000 seats at the
diameter, is called the “big lift.”
new stadium. The construction work, being completed at Rio de Janeiro, is already 62% done. The workers plan to begin installing the stressed cables and supporting these in the
30
grandstands still during the month of September
odebrechtnoticias.com.br / no. 290 / september 2012
The membrane, which consists of PTFE and Teflon, will be installed by a group of mountain climbers with the support of cranes. This type of service is something new in the
national civil construction market. “Part of the
grandstand, special chairs, premium chairs, VIP
technical team will be formed by sub-contracted
boxes and the VIP seating area.
employees of the company responsible for
Based on quality criteria, the choice met the
the supply and assembly of the roof, with the
recommendations of the Brazilian Association
assistance of trained Members,” explained Carlos
of Technical Standards (ABNT) certification. In
Zaeyen, Operational Manager of the Rio 2014
order to host the 2013 Confederations Cup, 2014
Maracanã Consortium (formed by Odebrecht
World Cup and 2016 Olympic Games, Maracanã
Infraestrutura and Andrade Gutierrez). The
requires an international quality standard.
membrane installation process should begin in December of this year. On August 30, another important milestone
In the modern stadiums, the grandstands must be closer to the game field. All of the spectators must have a full view of the field, without
was reached: the placement of the last pre-cast
obstructions and visual barriers. For the purpose,
part for the new grandstand.
the lower grandstand was demolished and a new
Since last month, the public has been able
structure is being built based on the visibility
to view the Maracanã chair models that are on
parameters recommended by FIFA. The ring
display in the showroom installed next to the
moved forward 14 m in the direction of the field.
stadium’s glass tower. In the colors blue, yellow and white, the seats are comfortable and come in five different types, including those for the
Click here to view a video on the progress of the Maracanã Stadium remodeling work.
The installation of the seats begins in December of this year. The stadium remodeling work should be completed in February 2013
odebrechtnoticias.com.br / no. 290 / september 2012
31
> 2014 WORLD CUP CONNECTION WITH PERNAMBUCO ARENA The Pernambuco Arena portal is now online:
the Pernambuco Arena Consortium, pointed out that the portal is also a space to address
www.cidadedacopa.com.br. The new channel
the idea of the multi-use arena in more depth,
will improve communication with the public,
helping them better visualize what the new
making it more direct and guaranteeing access
experience will be like. “Our goal is to increase
to differentiated information through texts,
the interaction with the future users, providing
photos and videos about the arena and World
information through diversified media so as to
Cup City, located in the city of São Lourenço da
clear up doubts and present all of the arena’s
Mata, which is 19 km from Recife.
possibilities of use,” said Sá.
Integrated with Facebook – www.facebook.
Besides the updates with special news
com/arenapernambuco – and Twitter (@
stories, the portal will have weekly blogs with
arenapernambuco), the website has a unique
topics related to soccer, historical analyses
and fun approach, including about topics
and information on the Pernambuco soccer
related to the universe of soccer, stories from
clubs, in addition to presenting the successful
past World Cups and entertainment.
experiences in other sites. One of the highlights
With dynamic content and playful language,
is the exclusive video channel, TV Arena, which
the idea is to present visitors the different
is designed for airing short films with dynamic
perspectives on the legacy left for Pernambuco
narratives that will present alternative views on
and Brazil. André Sá, Marketing Director for
topics permeating the arena and world of sports.
The Pernambuco Arena website homepage: the portal presents the project for the arena and World Cup City, the first “smart city” in Latin America
32
odebrechtnoticias.com.br / no. 290 / september 2012
CORINTHIANS ARENA IN COMIC BOOK
launch, which also included the presence of
STORIES
Gilmar Tadeu, Special Joint Secretary to the 2014
On August 23, Odebrecht Infraestrutura launched the campaign directed at workers
World Cup in São Paulo. On the improvised stage set up on the lowest
called “Everyone against Drugs” at the
part of the grandstands, the leaders of Odebrecht
Corinthians Arena construction site. The launch,
Infraestrutura accepted the challenge: “We
which took place at the East Sector grandstand,
will choose the workers through a drawing,”
included the presence of Maurício de Sousa,
said Frederico Barbosa, Operational Manager.
creator of the “Monica’s Gang” comic book.
The characters should symbolize some of the
The cartoonist announced that he may
project’s most significant professions, such as
introduce new characters in his famous
bricklayer, carpenter, drill hammer operator,
comic book stories inspired by Members. “If
production assistant, fitter and assembler.
Odebrecht accepts, I propose to choose 10 or
During the launch of the campaign “Everyone
12 construction workers to transform into the
against Drugs,” the Members received t-shirts
‘Monica’s Gang’ characters,” Sousa said to the
and posters with playful messages through the
nearly 1,900 Members present at the campaign
characters from the “Monica’s Gang” and “Tina’s
Cartoonist Maurício de Sousa, standing among Members, wants to create new “Monica’s Gang” characters based on construction workers odebrechtnoticias.com.br / no. 290 / september 2012
33
> 2014 WORLD CUP Gang” comic books, focused on topics such as
social moment for everyone involved.
alcohol, crack and other drugs. The campaign
The visits take place in groups of
also included lectures by representatives from
approximately 30 people (including children,
the group Alcoholics Anonymous, religious
youth and adults) and begin around 9:00 a.m.
groups and a cultural contest.
The tour leaves from the Visitation Center, with
“We always learn a little bit from the characters a presentation of the history of the former of Maurício de Sousa and their principles of
Fonte Nova, the electronic model and the social
honesty, loyalty, humbleness, friendship and
projects. One of the most interesting points of
companionship,” said Gilmar Tadeu. “The fight
the tour is when the visitors share a bit about
against drugs needs to be a constant battle with
their experience and exchange comments on
which we are all engaged,” he said.
the visit. The programming ends with a familyoriented lunch at the arena’s cafeteria and the
MEMBERS’ FAMILIES VISIT FONTE NOVA ARENA
For the children, the visit to the Fonte Nova
“Bringing my family to the construction
Arena is something to remember forever and the
site was very important to me,” said carpenter
beginning of a fun journey through the emotions
Roberto Ferreira, who took his children to
that they are yet to experience at the new arena.
participate in the Family at the Project Program, an initiative promoted by the Fonte Nova Arena construction consortium. “I want my children to remember that their father was part of such an important construction project for the country,” said Ferreira. More than 180 family members have already visited the arena through this project, which offers tours every Saturday. The guests receive a presentation about the multi-use concept of the development, the social and environmental programs developed and get a first-hand look, inside the Visitation Center, at the structure of comfort, safety and leisure that the new space will bring the city. The main goal is to familiarize the family with the Members’ work environment, thereby boosting their self-esteem and providing a fun,
34
distribution of free gifts.
odebrechtnoticias.com.br / no. 290 / september 2012
More than 180 families have already visited the Fonte Nova Arena construction work through the Family at the Project Program
Matheus, age 7, son of signalman Josevan da Matheus, son of signalman Josevan da Silva, said he was excited to see his father’s work
Silva, was the most attentive when it came to the explanation at the Visitation Center. His mother, Neomar da Silva, explained why: “He is nuts about soccer and was so excited to learn more about his father’s work, she said. “I’m certain he’ll remember this day forever.” “In addition to opening the space for the Member’s family to learn more about his or her work routine, the initiative also brings the Fonte Nova Arena closer to those people who are behind this major project,” said Thiago Cunha, responsible for People and Organization and Social Programs. “The families are part of the construction and need to experience this moment up-close,” he said. Click here to view the 360º image of the Fonte Nova Arena. odebrechtnoticias.com.br / no. 290 / september 2012
35
> AWARDS AND DISTINCTIONS
ETH Earns MasterCana Award in People Management Category On August 27, ETH
2007, ETH has helped
Bioenergia received the
bring the bioenergy sector
2012 MasterCana Central-
best practices related to
South Performance Award
caring for people by using
in the category of People
sustainable practices in the
better work conditions.
Management during
operation of its nine units.
The constant training
the opening event for
and professional
the social programming
agricultural operations for
development –
offered at the FENASUCRO
the cutting and planting
undertaken in partnership
& AGROCANA event, held
of sugarcane, the company
with institutions like
in the city of Sertãozinho,
generates more qualified
the National Industrial
rural São Paulo.
job opportunities, with
Learning Service (SENAI)
improved income and
and the Paula Souza
Since its creation in
36
With 100% mechanized
Sustainable actions in the operation of the nine E
odebrechtnoticias.com.br / no. 290 / september 2012
ETH Units are among the best practices related to caring for people
Center – of its Members
engages city governments
addition to contributing
and the communities
and communities through
toward the healthy growth
located near the five
the Social Energy for Local
of the municipalities,
production centers is
Sustainability Program,
the initiative helps
the result of a nearly R$
which is focused on
improve the qualification
10-million investment
participative management
of labor and develops
in people training and
and is designed to improve
projects in the areas of
qualification programs.
the quality of life in ETH’s
health, environment and
regions of operation. In
production activities.
The company also
odebrechtnoticias.com.br / no. 290 / september 2012
37
> PREMIOS Y RECONOCIMIENTOS
Prioritizing the recruitment of local labor, the company offered nearly 1 million hours of training in 2011
Another highlight of
38
Couto, responsible for
are superior to that of
the ETH operations is
People, Sustainability
a micro-entrepreneur.
the leadership training
and Communication.
There is more than R$ 8
program. “Our leaders
“ They have in their hands
million in equipment per
are the owners of the
equipment, people and
agricultural front and
business,” said Genésio
responsibilities that
approximately 30 people.
odebrechtnoticias.com.br / no. 290 / september 2012
That Best Communicate with Journalists Award. Promoted by the magazine Negócios da Comunicação, the company was one of the winners in the category Biofuels and Alternative Energy. Approximately 25,000 journalists responded to a questionnaire to evaluate the relationship with the press in 31 sectors of operations, recognizing the quality of the companies and emphasizing their level of treatment toward professionals from the sector in terms of access, availability and the ease with which they are able to verify information. The award will be delivered on September 18 in São Paulo.
Our goal with the program
CORPORATE
is to make them Leaders
COMMUNICATION
who are more present
ETH Bioenergia was
and responsible for their
also distinguished for
results and their teams,”
the second consecutive
said Couto.
year by the Companies odebrechtnoticias.com.br / no. 290 / september 2012
39
> FAST NEWS – AWARDS AND DISTINCTIONS
Organization Companies Appear in Valor 1000 Yearbook Published by the newspaper Valor Econômico, the Valor 1000 Yearbook – 1,000
do Brasil moved up from 235th to 234th. In the Finances category, Odebrecht
Largest Companies in 2011, launched
moved up in the ranking from 19th to 15th,
at the end of August, is reflected in the
and Odebrecht TransPort leapt from
figures that present the Brazilian economic
188th to 129th. In the Engineering and
scenario through an analysis by economists,
Construction segment, the company came
specialists and entrepreneurs throughout
in at 9th in the final ranking and Odebrecht
the different stories that make up the
Realizações Imobiliárias (OR) was ranked
edition. Each year, the companies with the
7th in Sustainable Growth.
top performance in the 25 studied sectors are awarded. In the overall ranking of the largest
In the division of the 50 largest based on the region of the country, Odebrecht improved its advantage from 19th to 15th
companies – led by Petrobras and followed
in Engineering and Construction in the
by Vale and JBS –, Odebrecht moved up
Southeast, and Braskem made the biggest
from 20th place in 2010 to 19th last year;
leap, form 7th in 2010 to assume the top
Braskem moved up from 9th to 7th and Foz
position.
Construction Company with Best Reputation in Argentina For the first time, Odebrecht was
different countries to assess the image of
considered the Company with the Best
the world’s most important companies. In
Reputation in the Construction Sector
Argentina, the survey was conducted by
in Argentina, according to the Merco
the consultant firm Villafañe & Asociados,
(Entrepreneurial Corporate Reputation
in partnership with the Instituto Español de
Monitor), published on August 12 in the
Análisis e Investigación (“Spanish Analysis and
newspaper Clarín, which has the largest
Investigation Institute”) and considered the
distribution and circulation in the country.
opinion of over 300 executives and directors,
The ranking is calculated in several
40
odebrechtnoticias.com.br / no. 290 / september 2012
whose responses were audited by KPMG.
Odebrecht Among the Best Places to Work in Florida
Ranking reveals the best places to work in the category of Medium-Sized companies
Since 2009, Odebrecht United States
each company. Besides this, the survey
has been recognized as one of the best
gives emphasis to the opinion and
places to work in the state of Florida in the
satisfaction of the workers, who answer an
category of Medium-Sized Companies. In
anonymous online form.
2012, the company earned 9 th place.
The editorial team of Florida Trend
The Florida’s Best Companies to Work
interviewed some of the Members from
For ranking, published each year by the
Odebrecht United States and published
magazine Florida Trend in partnership with
a story in the special 2012 edition, which
the Best Companies Group, publicizes
highlighted the Young Partner Program
companies that provide the best work
and importance of the succession plan for
conditions for their professionals. The
new generations, based on the Leader-
result is defined by an evaluation of the
Team Member relationship.
practices, philosophies and systems of
odebrechtnoticias.com.br / no. 290 / september 2012
41
> FAST NEWS – AWARDS AND DISTINCTIONS
Limeira Highlighted in “Treat Brazil” Institute Sanitation Ranking The sanitation in the city
by Foz do Brasil, earned
Institute (ITB), disclosed on
of Limeira, in rural São Paulo,
7th place in the Sanitation
August 16.
which is operationalized
ranking of the Treat Brazil
The survey presented the advances and challenges for the universalization of basic sanitation in the 100 largest cities in Brazil, showing the population’s access to treated water and sewage collection and treatment services, as well as the water loss rates. The survey is based on the collection of data from the National System of Information on Sanitation (SNIS), conducted in 2010, the year during which Limeira had already earned attention in the sector with the universalization of the supply of water and collection and treatment of 70% of the volume of effluents. The city of Mauá, which came in at 46th in the ranking, and the city of Blumenau, which earned 94th place, also receive the services of Foz
At the end of 2011, Limeira achieved the full universalization of basic sanitation and was able to treat all the city’s sewage
42
odebrechtnoticias.com.br / no. 290 / september 2012
do Brasil in sanitary sewage projects.
Braskem Leads FIEB Environmental Performance Award In August of this year, Braskem earned first
analyses to identify any deviations and
place in the category of Cleanest Production
their appropriate treatments. “We are
for the 10th FIEB Environmental Performance
very pleased to be a part of this award,”
Award, granted for excellence in the
said Silvia Reis, responsible for Safety,
management and reduction of greenhouse
Health and Environment at the UNIB 1
gases. The case entitled “Atmospheric
BA. “Winning this sustainability award
Emission Management” was entered by UNIB
reaffirms our commitment to the premises of
1 BA, and competed with projects entered by
sustainable development and environmental
major companies such as Deten, Coelba and
preservation,” she said.
Cromex, among others. The case presented the results in the
The FIEB award is designed to recognize the practices of small, medium-sized and
significant reduction of atmospheric
large companies in their quest to reduce
emissions at UNIB, carefully confirmed
the environmental impacts resulting from
through daily, 10-day and monthly
their production activities that directly help
measurements, with the respective critical
improve the population’s quality of life.
Members from the SHE team at UNIB 1 BA celebrate the distinction
odebrechtnoticias.com.br / no. 290 / september 2012
43
> FAST NEWS – AWARDS AND DISTINCTIONS
CADCA Project: Commitment to Sustainable Development During the 1 st Performance
commitments, such as the Kyoto
Evaluation conducted in the area
Protocol, to reduce the volume of
of Sustainability, the Venezuelan
pollutant gases released into the
state-owned company PDVSA
environment.
Agrícola qualified the CADCA Project, currently being developed
its evaluation in the SI-S-04
by Odebrecht Engenharia
Standard - “Requirements on
Industrial in the state of Trujillo,
Industrial Safety, Occupational
with a score higher than 90
Hygiene and Environment in
(Excellent) in the Satisfaction
the Contracting Process,” which
category.
analyzes the areas of Workplace
CADCA includes Venezuela’s
Safety, Health and Occupational
Sugarcane Derivative
Hygiene and Environment at the
Agroindustrial Complexes and
project. There is verification of
is currently under construction,
the compliance with the standards
together with another three
during the different stages of
complexes located in the states of
the CADCA construction process
Barinas, Cojedes and Portuguesa.
to control the risks associated
The project is focused on the
with the completion of services
production of ethanol and
and minimize the occurrence of
torula (a byproduct derived from
accidents, incidents, occupational
sugarcane to generate animal
diseases and environmental
feed), which will allow the
pollution.
company to fulfill its international
44
PDVSA Agrícola upheld
odebrechtnoticias.com.br / no. 290 / september 2012
OOG Awards Good Practices in SHE A work environment free from personal
Based on the award, the Sustainability
accidents. This was the main message of
area, aligned with the teams from the same
the event to award the commemorative
sector of the company’s projects, will begin
plaques for good performance in Workplace
to record and honor each year all of the
Safety at the Odebrecht Oil and Gas (OOG)
contracts that achieve one year without
Maintenance area contracts.
time loss accidents. For Marco Aurélio, the
Held on August 8 at the Macaé BU-
results were achieved with a lot of hard work
Integrated Service Base in Rio de Janeiro, the
and competency. “We work with committed
ceremony included the presence of Marco
Knowledgeable People and a management
Aurélio Fonseca, responsible for Sustainability
system with tools that, when correctly
at OOG, which delivered the honors to the
understood and used, will contribute toward
representatives from the three contracts
ensuring that the safety-related goals are
that achieved the record of zero accidents
surpassed every year,” said Aurélio.
with time loss during a minimum period of
The contracts that reached the goal of
one year. Also present were the Contract
zero accidents with time loss were: Statoil
Director at the Macaé BU-Integrated Service
(Peregrino Project), Shell do Brasil (FPSO
Base, Marcelo Rennó, and managers and
Fluminense) and Industrial Painting.
coordinators of the Maintenance contracts.
From left to right: Raffaello Paladino, Coordinator at Statoil; Marcelo Rennò, Contract Director at the Macaé BU-SI Base; Renato Garcia, Painting Contract Manager; Edney Coutinho, SHE Manager; Carla Duplan, Painting Coordinator; Marcus Vinícius Dias, Contract Director; Guilherme Coltri, Shell Contract Manager; and Marco Aurélio Fonseca odebrechtnoticias.com.br / no. 290 / september 2012
45
> FAST NEWS – PEOPLE DEVELOPMENT
Moatize Expansion Holds Introduction to Odebrecht Culture Program From August 6-10,
the principles, concepts
through an exchange of
200 Members from the
and criteria of the
experiences, training and
Moatize Expansion
Odebrecht Entrepreneurial
people development,”
Project – a Vale project
Technology ( TEO) through
said Bruno Malaguti,
being undertaken by
topics such as Education
responsible for People
Odebrecht in Mozambique
Through Work, Spirit of
and Organization for
– participated in the
Serving, Trust, Leadership,
Odebrecht in the country.
Introduction to Culture
Partnership and Capacity
Course in the city of Tete.
to Entrepreneur, among
conducted by educator
others. “It was an
and consultant
listened to lectures and
opportunity to promote
Milenna Brun, with the
participated in group
integration with TEO and
participation of Members
dynamics that addressed
add value to our project
Oscar Benito, Rogers
The professionals
The seminars were
Cruz, André Canoas and Marcos Camargo, who inspired those present with life and career stories. The participants were welcomed by Paulo Brito, Contract Director, and Antonio Caiado, Administrative and Financial Manager, who emphasized the importance of the operations and conducting of business based on the cultural and ethical references of the Organization’s Mozambique Members participated in the event designed to further knowledge about TEO
46
odebrechtnoticias.com.br / no. 290 / september 2012
entrepreneurial
Power of Partnership On August 14, the BA093
of the project reflects
conducting the work.
System Consortium, made
the relationship between
up by OAS and Odebrecht
the consortium, partner
Capelão, in Lauro de Freitas,
Infraestrutura, gathered
companies (D&A Locação
was chosen to host the
part of its Members and
de Veículos, Mineração São
program’s first laboratory,
partners to launch the digital
Vicente, NF Neuburger, WS
since it lacks greater
inclusion project Hit the Net.
Engenharia, Cen Group,
investments in the social
Through the initiative,
Microsoft and Dell), which
area and is located near the
children and adolescents
supported the remodeling
development. “Hit the Net
from the metropolitan region
of the environment and
will join our actions in the
of Salvador will be trained
acquisition of the computers
social area, which are not
to use digital technologies,
and software, and the
few,” said Douglas Longhi,
associating the skills for
Odebrecht Foundation,
the consortium’s Commercial
the exercise of citizenship,
which supported the
Manager. “And with this, give
environmental preservation
consortium’s Sustainability
people access to knowledge
and improvement of quality
area during the definition
and possible alternatives for
of life.
of the scope and training of
generating jobs and income,”
the monitor responsible for
said Longhi.
The implementation
The community of
The environment equipped with 23 computers will assist some 200 youth from public schools and social programs by the end of 2012 as part of the Digital Literacy course with Microsoft certification odebrechtnoticias.com.br / no. 290 / september 2012
47
> FAST NEWS – PEOPLE DEVELOPMENT
BNDES and Odebrecht Organize Workshop
The partnership is designed to leverage Brazilian product and service exports and give Odebrecht a competitive advantage when it comes to winning the rights to new projects abroad
The Brazilian National
operational procedures
Machado, who represented
Economic and Social
required to obtain
the technical, legal
Development Bank
financing for Brazilian
and financial team
(BNDES), working through
exports in the company’s
from BNDES Exim, the
its Export Financing area
projects abroad, both in
Odebrecht Contract
(BNDES Exim) promoted
terms of the approval of
Directors responsible for
a workshop in Rio de
the request as well as the
the projects supported
Janeiro in July of this
related expenses.
by the Export Financing
year in partnership with
48
The meeting included
for Brazilian goods
the Odebrecht Export
the participation of
and services and
Financing area. The
the Head of the Export
representatives from OLEX.
idea was to address the
Area at BNDES, Luciene
odebrechtnoticias.com.br / no. 290 / september 2012
The partnership is designed to leverage Brazilian product and service exports and give Odebrecht a On August 20 and 21, Odebrecht América Latina held
América Latina.
Clients at Odebrecht Properties;
The topics addressed
“Matrix of Risks and Insurance
its 2012 Financial Meeting with
included: “Financing Brazilian
Strategy,” presented by Katia
aims of sharing the main topics
Exports,” administered by
Luz, responsible for Risks and
from the Finance area.
Luis Eduardo Mellin, Director
Insurance in the Engineering
of BNDES; “The Financial
and Construction business;
approximately 80 Members
Position of the Odebrecht
and “Entrepreneurial Security
from nine countries – Argentina,
Organization,” conducted by
Program,” presented by Mário
Colombia, Cuba, Equador,
Felipe Jens, responsible for
Nano, a partner at Ernest &
Guatemala, Mexico, Panama,
Entrepreneurship Support –
Young.
Peru and the Dominican
Finances and Planning; “Financial
Republic – , in addition to invited
Position of Engineering and
development of group dynamics
professionals from Brazil and
Construction,” presented by
for sharing experiences
Angola. The opening of the
Jayme Fonseca, responsible for
among the teams from the
meeting included the presence
Finances in the Engineering and
different countries, with the
of Marcelo Odebrecht, Managing
Construction business; “Base
participation of the exhibitors
Director of Odebrecht S.A., and
of the Synergic Evaluation,”
Álvaro Carvalho, Geraldo Souza
Luiz Mameri, Entrepreneurial
administered by Carla Barretto,
and Javier Collantes, about
Leader (EL) of Odebrecht
Managing Director of Private
“Credit for Brazilian Exports;”
Present at the meeting were
There was also the
Francisco Ayres, Márcio Ribeiro and Lucas Carracedo, about the “Entrepreneurial Security Program;” and Gleiber Faria and Nelson Bulhões, about the “Base for Synergic Evaluation.” The event also included a presentation by the LE team: Eduardo Gedeon, Rogério Ibrahim, Alexandre Macedo, Heider Aquino, João Nogueira, Members from nine countries gathered for lectures and group dynamics on financial topics
Mauro Rehm, Rodrigo Menck, Vera Gaspar and Vinicio Fonseca.
odebrechtnoticias.com.br / no. 290 / september 2012
49
> FAST NEWS – PEOPLE DEVELOPMENT
AFEq Helps Boost Productivity through Simulators The Functional Equipment Support Area - AFEq Brasil,
equipment. In order to qualify
new workers, certifying already existing operators,
among other things, works
professionals from the sector,
training mechanics and safety
based on the philosophy of
AFEq began using virtual
technicians and training
seeking out solutions based
reality simulators with aims
engineers and supervisors in
on new technologies that
of evaluating knowledge
the application of the product.
can help safely increase
when contracting operators
productivity in the area of
and conductors, training
The results obtained with the methodology are surprising, since they generated a reduction in the training time and cost of the same. In the majority of the courses, it was possible to replace 100% of the equipment and reduce the use of the machine in new operator training by 75%. Besides this, a production increase of 5% and mechanical availability increase of 4% were recorded after the training sessions, together with improvements at the handling site, loading and unloading yard, and there was a 10% reduction in CO2 emissions and fuel
AFEq currently has three types of simulators: power shovel, crawler tractor and dump truck
50
odebrechtnoticias.com.br / no. 290 / september 2012
consumption.
Foz do Brasil Holds 3rd Communicators’ Meeting
Professionals from the Communication area at the Foz do Brasil units meet every six months to guarantee alignment on important topics
On August 27 and 28, Members from the Communication area at the Foz do Brasil units gathered in the city of Limeira, in
promoting an exchange of experiences between the units. Journalist Milton Abrúcio, from the firm
rural São Paulo, for the third edition of the
CDN Comunicação, who spoke about Crisis
company’s Communicators’ Meeting.
Management, and Pedro Varoni, Journalism
Held every six months, the event is
Manager at the television broadcaster
designed to align important topics to
EPTV/Globo, who covers the region of São
be developed by the teams that support
Carlos in São Paulo, and Southern Minas
of the operation directors in terms of
Gerais, marked their presence as guest
consolidating Foz’ image, as well as
speakers.
odebrechtnoticias.com.br / no. 290 / september 2012
51
> FAST NEWS – PEOPLE DEVELOPMENT
OCS Receives Management Monitoring and Control System The start of August marked the first implementation of the Hyperion Planning in
any possibility for error,” said Salgado. After the first training of the team responsible
2012 at Odebrecht Administradora e Corretora
for the Engineering and Construction,
de Seguros – OCS by the Odebrecht Information
Environmental Engineering and Industrial
Technology (IT) area.
Engineering businesses at OCS, completed
The tool included in the Oracle system
during the second half of August, the users
was added to support the leaders in the
stated that they were motivated due to the
management planning processes. What before
ease with which they could operate the tool.
was produced in spreadsheets, made available
Izabel Moreira, from OCS, responsible for the
via e-mail and centralized, is now created and
implementation, stated: “The need for a system
shared on a single platform – the system itself.
that supported us in the budgetary activities
“Hyperion increases the speed and efficiency of
always existed, but we never found a tool that
the consolidation,” said Emanuel Salgado, the
could meet this need, said Moreira. “Hyperion
individual responsible for the Administrative and
allows the leaders from each area to perform
Financial area at OCS. “Starting now, we have an
the management monitoring in an integrated
integrated tool, which helps us further prevent
fashion and in real time.”
The IT and OCS teams gathered for the implementation of the new tool: enhanced safety, control and reliability, as well as the optimized use of time, are among the benefits
52
odebrechtnoticias.com.br / no. 290 / september 2012
Angolan Supervisors Participate in Third Meeting With aims of strengthening knowledge,
The central theme of the meeting was
communication and the acceptance and practice
Productivity and Workplace Safety. Furthermore,
of Odebrecht Entrepreneurial Technology (TEO)
the event addressed aspects about the Leader-
among the Members of different contracts,
Team Member relationship, communication as
Odebrecht Angola held the 3rd Supervisors’
a tool for educational leadership and Angolan
Meeting on August 17 and 18.
culture and folklore.
The event included the participation of 55 supervisors, managers and contract directors
odebrechtnoticias.com.br / no. 290 / september 2012
53
> FAST NEWS – PEOPLE DEVELOPMENT
Rota das Bandeiras Launches Traffic Education Project citizenship, ethics and mobility,”
developed for computers, tablets
Odebrecht TransPort company,
said the Head of the Traffic
and cellular phones, designed
will supply the instructional-
Education Department at
to create a virtual space for
educational material on traffic
EMDEC (the Campinas Municipal
exchanging experiences among
education to municipal public
Development Company), Débora
the professionals.
schools in rural São Paulo. The
Damasco. Representatives from
concessionaire presented the
Artur Nogueira, Bom Jesus
the municipalities will sign a
Education Route project to
dos Perdões, Itatiba and Jarinu
term of commitment to use the
50 representatives from the
also expressed their interest in
material, apply the program in the
Department of Traffic and
participating.
classrooms and supply reports
Rota das Bandeiras, an
In exchange for the instruction,
Department of Education from
The cities that have already
the city governments of the 17
implemented Education Route will
results obtained. According to
municipalities located along the
receive free books for the teachers
the Rota das Bandeiras Social
Dom Pedro Corridor.
and activity notebooks for the
Responsibility Manager, Adherbal
students. The instructional material
Vieira da Silva, the municipalities
of educator Roberta Mantovani
also includes video classes, sets of
that join the project will assume
and support of the publisher Yendis
posters and slide presentations,
the program entirely starting
Editora, the project will benefit
awareness raising videos on
with the fourth year of activities.
260 municipal schools and 7,800
the class topics and a guidance
“Our goal is to promote reflection
students from the 1st to 5th grades.
plan. The teaching institutions
and a change of behavior with
During a five-year period and
will receive visits and technical
relation to traffic, primarily among
considering all the groups, there
support and the teachers will
the children, who are the future
will be a total of 39,000 people
have access to a digital platform
drivers,” said Silva.
Undertaken with the advisory
to the concessionaire about the
assisted in the classroom, as part of an R$ 1.8-million investment. From September to December of this year, Rota das Bandeiras will assist the first six cities that express an interest, and starting in 2013, the program will be taken to the other municipalities. “We like the proposal since it addresses not only traffic education, but also concepts of
54
Representatives from the Department of Education, Department of Traffic and Department of Transportation in the municipalities located along the Dom Pedro Corridor listen to a lecture by Roberta Mantovani on the project
odebrechtnoticias.com.br / no. 290 / september 2012
In Search of Solid School Performance The municipality of Nilo
Association and the Pratigi EPA
Peçanha, located in the Bahia
Intermunicipal Consortium
Southern Lowlands, improved
(CIAPRA) participated directly
its school per formance to
in the action, supporting the
achieve a score of 4.1 for
initiatives associated with
Primary School I (from 1 st
the Bahia Southern Lowlands
to 5 th grade) and II (from 6 th
Environmental Protection
to 9 th grade), as indicated
Area Mosaic Program for
by the 2011 Basic Education
Development and Growth
Development Index (IDEB). In
Integrated with Sustainability
addition to the government’s
(PDCIS), which is supported by
investments, actions undertaken
the Odebrecht Foundation.
in partnership with local
The Reference Schools
institutions also helped increase
Program also helped the
the IDEB, which, in 2009, ranked
schools achieve this result. The
the city among the 10 worst
initiative sought to guarantee
scores in Brazil.
the qualification of the primary
One of the initiatives was the
education system, integrating
Training of Municipal Teachers,
the students’ and teachers’
undertaken during the months
school activities inside the
of February and October
classroom.
of 2011, which proposed
The 2011 IDEB was disclosed
to support the Portuguese
by Brazil’s Ministry of Education
Language and Mathematics
on August 14, and based on the
teachers to improve their
results, the national average was
performance in the classroom.
5.0 in the lower grades and 4.1
The Pratigi Environmental
in the upper grades.
Protection Area (EPA) Guardian
odebrechtnoticias.com.br / no. 290 / september 2012
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