No. 299 / JANUARY 2013
2012 Destaque Award Special - Annual Meeting
No. 299 / JANUARY 2013
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EDITORIAL STAFF ODEBRECHT NOTÍCIAS is an internally-circulated newsletter published twice a month by the Odebrecht S.A. Communication team. RESPONSIBLE JOURNALIST: Fabiana Cabral SUGGESTIONS: fabianacabral@odebrecht.com DISTRIBUTE ODEBRECHT
NEWS AT YOUR COMPANY!
2012 DESTAQUE AWARD: RECORD FOR WORKS
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2012 ANNUAL MEETING CHALLENGES HELP BU OUR HISTORY
contents
G: UILD
44 FAST NEWS: PEOPLE 54 LAUNCH OF MANUAL
52
EEP TRAINS RESIDENTS FROM BAHIA’S RECÔNCAVO REGION
Next Edition
FEBRUARY 6
ON GOOD PRACTICES FOR REDUCING GREENHOUSE GAS EMISSIONS
58 FAST NEWS: SOCIAL ACTIONS 62 ENCOURAGING THE
PEACEFUL RESOLUTION OF CONFLICTS
2012 annual meeting
2012 Annua
F
Leaders
from the
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rom December 16-19,
Annual Meeting. The event, which
the Iberostar Complex,
included the specific Business
located in Praia do Forte,
meetings, was an opportunity to
Bahia, served as the setting for
assess performances and the results
an important meeting between
obtained during the year, integrate
the leaders of all the Odebrecht
professionals and establish new
Organization Businesses: the 2012
challenges.
Organization
shared the results from last year and
presented the new challenges for
Annual Meeting
Challenges Help B
2013
during the
Odebrecht General
al Meeting:
Build Our History OR: IMPROVED COMPETITIVE CAPACITY The Odebrecht Realizações
from 2012 and focuses for 2013. The second day was marked by an air of celebration. The representatives of the OR projects
Imobiliárias (OR) Annual Meeting
– top placed in each of the six
was held on December 17 and 18
categories of the Destaque Award
and gathered 90 leaders. The first
– were invited to take part in the
day of the event was dedicated
meeting. They had their projects
to presentations by the Regional
presented and were called to the
Directors, who presented the highlights
stage to receive the trophy from
Paul Altit, Entrepreneurial Leader at OR, spoke about identifying, integrating and retaining new leaders
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Djean Cruz, BA/PE Regional Director. The OR Annual Meeting also
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Program (AP). “OR closed 2012 as a confederation of Small Business
included the participation of some 10
leaders, which generated more
leaders from Odebrecht Properties
competitive capacity in the local
(OP) and a presentation by André
markets, and as a counterpart, a
Amaro, Entrepreneurial Leader at
greater challenge when it comes
OP, who revealed the challenges
to identifying, integrating and
of the new Business. Finally, Paul
retaining new leaders capable of
Altit, Entrepreneurial Leader
handling the complete cycle of
at OR, shared with participants
entrepreneurship,” he said during
the main highlights of his Action
his presentation.
ETH CELEBRATES
Bioenergia, opened the company’s
ACHIEVEMENTS AND
Annual Meeting on December 16 for
LEARNING
an audience of approximately 90
“Everything that we achieved
leaders. “The year 2012 was marked
until now and the speed with which
by achievements and learning,” said
we became one of the country’s
Mendonça. “The challenges that lie
largest bioenergy companies are a
ahead are even greater and I’m sure
reflection of the entrepreneurship
that everyone’s involvement will be
of each one of you.” It was with this
crucial for ensuring our success,” he
tone of praise that Luiz de Mendonça,
said.
Entrepreneurial Leader at ETH
On December 17, Luiz de Mendonça spoke to the leaders about the company’s growth, achievements and focuses for the harvest that ends in March 2013 and for the upcoming 2013-2014 harvest. On the occasion, Mendonça also presented his AP for the new harvest. All of the direct leaders of the LE presented the indicators and results for their respective areas, and the leaders of the Small Companies – São Paulo, Goiás, Mato Grosso do Sul, Araguaia and Taquari Agroindustrial Centers – also shared the
Luiz de Mendonça, Entrepeneurial Leader of ETH, received a medal from Marcelo Odebrecht in honor of his 10 years of work at the Organization
achievements, learning and strengths of their respective teams. The results and plans were also disclosed for the E+ Project – focused on the standardization and integration of business process –
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and for Biocom, the new Odebrecht
Marcelo Odebrecht, President and
Organization sugar and ethanol
CEO of Odebrecht S.A., paid tribute to
production unit in Africa, which
Luiz de Mendonça for his 10 years of
receives the support of the ETH
work at the Organization.
Bioenergia teams. On the last day of the event,
The Foz
The ETH Annual Meeting had its greenhouse gas emissions
Brasil Annual Meeting included the 114 Members, including Regional Directors, Operation Directors and Dynamic Organization Leaders do
participation of
compensated through the planting
Ambiental, the consolidation of the
of 383 native Atlantic Forest trees,
Foz|Saneatins Operation and the
reaffirming one of its most valuable
signing of the Rebalance Amendment
Business principles: sustainability. Â
in Blumenau were some of the highlights from 2012 presented
FOZ FOCUSES ON
during the Foz do Brasil Annual
EXPANDING AND BOOSTING
Meeting, whose holding is now called
PRODUCTIVITY
Odebrecht Ambiental.
The inauguration of Aquapolo
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Among the 114 participants
Fernando Reis, Entrepreneurial Leader at Foz do Brasil, talked about the priorities for 2013
were Regional Directors, Operation
concessions in Brazil and abroad, the
Directors, Dynamic Organization
continued operations together with
Leaders and their Team Members,
steel, petrochemical and paper &
in addition to three Members who
pulp companies designed to achieve
were honored for completing 40
the outsourcing of their utilities
years of work at the Organization.
centers, the boosted productivity
Also present were representatives
and efficiency at the company’s
from the winning teams of the Foz
units and the mobilization of the new
Automation and Efficiency Award,
operation in the Metropolitan Region
created in 2012.
of Recife.
In addition to the highlights from last year, the presentations of the
BRASKEM: FOCUS ON
leaders addressed the priorities for
CAPTURING SYNERGIES
2013. The following were among the
Accelerating and capturing
challenges cited for the upcoming
synergies with shareholders and
year: the winning of several different
achieving progress in the installation
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Carlos Fadigas, Entrepreneurial Leader at Braskem, emphasized the goal of reinforcing entrepreneurship for the 152 leaders present
of Small Businesses within the Braskem business unit structure with
Braskem’s leadership in the
aims of reinforcing entrepreneurship
dialogue with the Brazilian
is one of the company’s priorities
government focused on boosting the
for 2013. The goal was reinforced
competitiveness of the petrochemical
by Carlos Fadigas, Entrepreneurial
and plastics chain in the country,
Leader, during the company’s annual
which brought an end to the so-called
meeting, which gathered 152 leaders.
“war of the ports” (in which the
The highlights for 2012 included
states grant tax benefits for those
the inauguration of two plants in
companies that import through their
Brazil – a PVC factory in Alagoas and
territory), resumed the distribution
butadiene plant in Rio Grande do Sul
of plastic bags in São Paulo and led
–, the production and safety records
to the elaboration of the proposal for
obtained, strengthening of the
the Special Regime for the Chemical
relations with clients and consequent
Industry (REIQ).
growth of the company’s participation in the market.
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Carlos Fadigas also emphasized
In synergy with the Organization’s other Businesses, there was mention
of the start of the Aquapolo
Pennsylvania; Othon do Amaral, who
Ambiental operation and the
works in the area of Bagging and
construction of the Ethylene XXI
Shipping at the PP2 and PE5 units
petrochemical complex in Mexico,
in Triunfo, Rio Grande do Sul; and
the most modern in the Americas,
Geraldo Camelo da Cunha, who works
in addition to the efforts to develop
in the PE 7 Production area in S達o
plastic products for civil construction.
Paulo.
During the Braskem Annual
The event also featured a lecture
Meeting, three Members were
about persistence and determination
honored after having completing 40
by former basketball player Oscar
years working at the Organization:
Schimidt, who shared how the
Darlane Abel, from the Product
incessant search to make his dreams
Development area in Pittsburgh,
come true was fundamental for
Henrique Valladares, Entrepreneurial Leader at Odebrecht Energia, received the tribute
Gabriel Ybarra, Responsible for Business Development trophy from
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the success he achieved during his
ENGINEERING AND
career.
CONSTRUCTION SHARE EXPERIENCES
ODEBRECHT ENERGIA AND
The Engineering and Construction
COLLABORATION DURING
Business Annual Meeting took place
THE PLANNING CYCLE
on December 18. Each company
Odebrecht Energia held its annual
presented a case, with hydroelectric
meeting on December 17. The meeting
power plants highlighted in three of
was designed to present the PA
these.
developed by Henrique Valladares,
Gustavo Belitardo, Contract
Entrepreneurial Leader, emphasizing
Director of the Cambambe
the discussions and contributions
Hydroelectric Power Plant, currently
made during the planning cycle.
being built by Odebrecht África,
“The meeting was an important
Emirados Árabes e Portugal,
opportunity to give a response to the
presented the company’s operations
group that participated actively in the process of elaborating this AP,” said Valladares. During the event, Henrique Valladares was honored by participants with a trophy emphasizing his role as leader, one responsible for a harmonious and integrating work environment. Also participating in the event where the direct partners of the LE and Board of Energia Brasil, the Members honored with the medals for their 40 and 50 years working at the Organization and the participants of the Entrepreneur Development Program (PDE).
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During the event, there was a 10-year tribute to the Entrepreneur Development Program (PDE). Gustavo Belitardo, the Contract Director for the Cambambe Hydroelectric Power Plant in Angola, was a member of the first group
on the Kwanza River in Angola. “Our presence on the two ends of the middle Kwanza allowed for an improved synergy with the river and with the surrounding communities,” said Belitardo. Representing Odebrecht Venezuela, José Carlos Camargo, Contract Director for the Tocoma Hydroelectric Power Plant, demonstrated practices that made the project an example of productivity. “We try to show the client our capacity to complete the project within the deadline and with quality,” said Camargo.
Carlos Hermanny Filho, Managing Director of the construction work for the 2014 World Cup, walked up on stage to receive the Know to Serve Award
In Energia, the construction of the Belo Monte plant, the world’s largest active hydroelectric power plant project, emphasized the training of 6,000 Members under the Continued Professional Qualification Program – Believe and the quest for excellence during the construction work. “Our goal is to practice the possible engineering at Belo Monte,” said José Gomes da Silva, Contract Director. Odebrecht Engenharia Industrial presented Odebrecht Engenharia de Projetos (OEP), a company created in 2012 that operates in the area of
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engineering and is responsible for the contracts under the Engineering, Procurement and Construction (EPC) format. “We believe that before the mobilization for the construction site, it is necessary to better understand the engineering aspect already in the project phase,” said José Gilberto Mariano, Contract Director. With 160 Members, OEP has been and continues to be part of the different stages of the Engineering process, such as during the Aquapolo and Corinthians Arena projects in São Paulo, the CONEST Consortium, responsible for installing the Abreu e Lima Refinery in Pernambuco, and the Ethylene XXI Project in Mexico. Paulo Falcão, Contract Director for
Andes Mountain Range – Engineering
the Maracanã Stadium remodeling
for Safety.” Ricardo Paredes, Contract
work, currently being completed by
Director for the Callejón de Huyalas
Odebrecht Infraestrutura, talked
– Chacas – San Luis road projects
about the 10 Commandments
in Peru, spoke about the challenges
Program focused on training foremen
involved in building 99 km of road
who are capable of leading teams.
and 1 km of the Punta Olímpica
“Our goal is to motivate and boost
tunnel. “We have a team that is used
the productivity of our foremen as a
to completing this type of project,
way of keeping them with us in the
since many of its members worked
competitive Rio de Janeiro market,”
together on similar projects,” said
he explained.
Paredes.
Odebrecht América Latina
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presented the case “Crossing the
After the presentations was
Hermanny Filho. The Managing Sérgio Leão: “We need to continue moving forward on the topic of
Workplace Safety.”
Director of the 2014 World Cup construction work was visibly touched by the testimonials of Members from the Organization who worked with him during his 28 years at Odebrecht. Sérgio Leão, Sustainability Director at Odebrecht, pointed out that, despite the distinctions in Workplace Safety during the year, the Businesses need to continue focused on the topic. “We have the bases, tools, policies and guidelines, but we fulfill it only partially,” he said. Leão also asked Members to reinforce alignment on the topic: “Our
the delivery of the 21st edition of
challenge is to standardize practices
the Destaque Award. This edition
and improve our performance in a
achieved a new record: 380 projects
permanent and continuous fashion,”
from 14 countries were signed up.
he said.
Learn further details about the
Jayme Fonseca, Financial Director
winning projects in an article found in
at Odebrecht, presented the financial
this edition of Odebrecht News (page
consolidation of the Business over
36).
the past 10 years. He pointed out that
Created in 2006, the Know to
the number of contracts was reduced,
Serve Award – a distinction for
but the results improved. “Our
those Members who are proven
backlog from 2002 is equal to the
to have used their knowledge
results for this year,” he said. He also
and competency to benefit the
commented on the positive outlook
Organization – paid tribute to Carlos
for the upcoming three years and the
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Roberto Ramos, Entrepeneurial Leader at Odebrecht Oil & Gas, during a final message
at
the closing dinner
relationship with clients: “The longer
Organization. In all, 34 people were
the contract, the more permanent
honored.
our relationship with clients, and the better the conditions for increasing
ODEBRECHT OIL & GAS
our margins in an expressive
GATHERS LEADERS IN
fashion,” said Fonseca.
BÚZIOS
The meeting was closed with an
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A focus on the constant search for
unprecedented tribute to Members
operational excellence, a leadership
completing 40 years working at the
responsible for the consolidation
Members
participated in sports activities, such
as soccer, beach volleyball, tennis and walking.
of the Odebrecht Entrepreneurial
The participants were welcomed
Technology (TEO) and the generation
with reusable colorful bags made by
of results with an awareness of the
the artists of the Recycling Woman
importance of team spirit. These
Project (PROMUR). The bags were
were some of the main topics covered
made from the fabrics of leftover
at the Odebrecht Oil & Gas Annual
uniforms that belonged to drilling
Meeting, held from December 10-12 at
unit Members. PROMUR is one of
the Búzios Hotel Atlântico in Rio de
the social projects supported by
Janeiro.
the company through the School
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in Action Program – an Odebrecht Oil & Gas initiative developed in
results achieved last year. Yachtsman Lars Grael – the
partnership with UNESCO and the
Brazilian Olympic medalist, gave a
Macaé City Government (RJ).
lecture on his life and career, in which
The morning of December
he highlighted aspects such as trust,
11 was reserved for holding the
overcoming challenges, dedication,
work meetings. Roberto Ramos,
effort, focus and team spirit, relating
Entrepreneurial Leader, presented
the entrepreneurial environment with
his PA and pointed out what was
how business is conducted.
learned in 2012, emphasizing yet
During the evening, there was a
again the leader’s importance
networking dinner and the closing
when it comes to conducting
of the event. On the same occasion,
business, ensuring the motivation
the commemorative plaques were
and synergy of his or her Team
delivered to José Ferreira and
Members, as well as for the practice
Acácio da Silveira Filho for their
and consolidation of the Odebrecht
40 years working at Odebrecht.
Entrepreneurial Technology (TEO)
Members received the tribute from
by reinforcing the practice of
Roberto Ramos and also watched
Pedagogy of Presence. After that,
a video about their careers at the
some of the leaders presented the
Organization.
BENEDICTO JUNIOR, Entrepreneurial Leader at Odebrecht Infraestrutura, talked about the challenge that each contract had of recording the knowledge acquired and the ideas developed at the construction sites through the Destaque Award, which created projects focus on innovation, technology, material recycling and the interpersonal relationships. The company was distinguished in the categories of Innovation for the Maracanã Stadium remodeling project, Environment, for the Fonte Nova Arena and for the relationship with Members at the Corinthians Arena.
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“ODEBRECHT CHALLENGE” The last day of meetings, held at Praia do Forte, was marked by the Odebrecht S.A. Annual Meeting, which gathered the leaders of all the Organization’s Businesses. Under the theme “Odebrecht Challenge,” the event included the participation of approximately 800 Members and had five different areas as its strategic focus: People, Productivity, Synergies, Image and Sustainable Growth. Marcelo Odebrecht, Managing Director of Odebrecht S.A., shared relevant thoughts about each area and also about the challenges of the different Businesses. “We are proud of our origin, but we need to become
MARCIO FARIA, Entrepreneurial Leader at Odebrecht Engenharia Industrial, presented a video with the projects completed in 2012, such as the installation of the Suape Petrochemical PTA POY and PET units in Pernambuco, the Vale do Paraíba Refinery in São José dos Campos and the inauguration of P-59 rig in São Roque do Paraguaçu, Bahia. He also pointed out the projects underway in Argentina, Mexico and the United States.
a global organization,” he said at
LUIZ MAMERI, Entrepreneurial Leader at Odebrecht América Latina, stated that 2012 was a year marked by excellent results for the company with the conclusion of 15 projects, in addition to the delivery of 70 km of roads for the Rota do Sol Concessionaire in Colombia. He pointed out the Organization’s strong presence in Latin America and the celebrations for its 25 years of operations in Argentina and Ecuador, its 20 years in Mexico and Colombia and its 10 years in the Dominican Republic.
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the start of his presentation. He also
Odebrecht S.A. Board of Directors,
talked about the importance of the
Emílio Odebrecht, and the Executive
Organization’s values and culture:
Chairman of the Odebrecht
“Odebrecht’s history is the People’s
Foundation, Maurício Medeiros. “We
history,” he said.
need to exercise the art of creating
The meeting also presented
options, choosing priorities and
the messages of the Odebrecht
joining forces in a single direction,
S.A. Honorary President, Norberto
with the government and companies
Odebrecht, Chairman of the
united to build the bases necessary
EUZENANDO AZEVEDO, Entrepreneurial Leader at Odebrecht Venezuela, pointed out the company’s sustainable growth during its 20 years of operations in the country and the synergy with the Organization’s other Businesses, for example Odebrecht Oil & Gas, Odebrecht Engenharia Industrial and Braskem.
ERNESTO BAIARDI, Entrepreneurial Leader at Odebrecht África, Emirados Árabes e Portugal, mentioned the opportunities for integrating the Organization’s businesses in Africa by achieving synergy with Angola and the investments made by the company, as well as the People and Productivity macrostrategies focused on surpassing the 2020 Vision.
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PAULO CESENA, Executive Director of Odebrecht TransPort, stated that the second year of the Business was marked by maturation and consolidation. He talked about Point-to-Point, the toll project based on the kilometer traveled, as well as ConectCar, a partnership between Odebrecht TransPort and Ipiranga, the new operator for the payment of tolls, parking and fuels.
to improve our competitiveness in
Members who completed 50 years or
the future,” said Emílio Odebrecht.
more working at the Organization.
Furthermore, the Entrepreneurial
The following Members were
Leaders and Executive Directors
honored: Aluizio de Araújo, Edison
shared the main results of their
Otero Fernandes, José Osinair (Zé
Businesses with all those present.
Bodinho), Luiz Almeida, Renato
A special artistic attraction
Martins and Silvio de Freitas. Emílio
presented by the troupe Universo
Odebrecht was also honored for his
Casueo promoted reflection among
40 years of acting, when he received
the guests. The circus presentations,
the medal of the children in the
which featured art and poetry,
family, as well as counselors Gilberto
reinforced the Organization’s values,
Sá, Luiz Villar, Pedro Novis and
such as courage, confidence in
Renato Baiardi and the assistant of
Human Beings and in their desire
Emílio Odebrecht, Renata D’Antona.
and capacity to evolve. The final artistic presentation,
In the evening, all of the guests and their spouses enjoyed a
called “Time,” was acclaimed by
networking dinner at the Iberostar
the public and preceded one of
Complex. To the sounds of singer
the most exciting moments of the
Simone Sampaio, the participants
Annual Meeting: the tribute to those
bid farewell to 2012.
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LUIZ ROCHA, Executive Director of Odebrecht Defesa e Tecnologia, indicated the following as the highlights of 2012: the operations of Mectron, with the acquisition of the BR2 for communication between aircraft and the base, and the development of equipment and radars for the Brazilian Air Force, the beginning of the manufacturing of the first Brazilian submarine by ICN Navais, and the introduction of the Odebrecht Entrepreneurial Technology (TEO) and training of new Members. He also addressed the consolidation of the Business in the market as one of the challenges for 2013.
Marcelo Odebrecht spoke about the areas of People, Productivity, Synergy, Image and Sustainable Growth and also discussed the challenges for the Businesses
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ANDRÉ AMARO, Entrepeneurial Leader for Odebrecht Properties, talked about the creation of the company in 2012, which is focused on providing differentiated real estate assets and offering services to users. The Business was divided into four areas: Brazil Properties, Public Partnerships, Entertainment and Investments. The challenges for 2013 include the installation of the Odebrecht building in São Paulo, the start of operations at the arenas and ensuring the feasibility of the Odebrecht building in Rio de Janeiro and the operation base for Odebrecht Oil & Gas in Rio das Ostras (RJ).
Emílio Odebrecht: “Remember
that the actions in the
present are the only way of creating the future and that the future is made every day as part of a permanent process.”
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Members who completed five decades working Odebrecht were honored during the event.
at
JORGE BARATA, Executive Director of Odebrecht Latinvest, reinforced the main mission of the company created in 2012: to manage the investments developed in Latin America, with the exception of Brazil and Venezuela. He talked about the projects underway in Peru (accessways in Lima and inter-oceanic highways) and in Colombia (Rota do Sol) and emphasized the synergy with the Managing Directors from the countries in which Odebrecht AmĂŠrica Latina operates and the partnership with investors as being crucial for the success of the Business.
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A
networking dinner marked the close
of the annual meeting.
FERNANDO BARBOSA, Executive Director of the Enseada do Paraguaçu Shipyard (EEP), commented that the company was created in 2012 to operate in the naval and offshore segment with production units, drilling units, military vessels, specialized ships and naval repairs. He cited the beginning of the earth leveling work undertaken by Odebrecht Infraestrutura, the association with Kawasaki Heavy Industries, the winning of the first contracts – the conversion of ship hulls for Petrobras and the construction of drilling rigs – and the laying of the cornerstone for EEP in Bahia.
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events Fast News
MORE RESOURCES FOR ESSENTIAL PROJECTS The Bahia Norte Concessionaire, a company controlled by Odebrecht TransPort (OTP), and Invepar, began 2013 by contracting new financing packages for the construction work to restore and expand the BA-093 highway system. The funds, which were obtained from the bank Banco do Nordeste and the company Desenbahia, total R$ 218 million and were already covered in the concession contract. In the two years since the concession began, Bahia Norte has already invested R$380 million in the modernization and infrastructure work, monitoring and sign systems and improvements designed to offer users enhanced comfort and safety. When the interventions are concluded, the population will have expressways to the main industrial centers located in the Metropolitan Region of Salvador. The BA-093 currently has 14 patrol cars that work 24 hours per day and light and heavyweight tow trucks, which travel the 121 kilometers of the road system. Four 24-hour User Assistance Service (SAU) bases reinforce the offer of services to the drivers. In 2013, the concessionaire will complete the duplication of 14 kilometers of the CIA/ Airport highway and 24 kilometers of Via Parafuso, consolidating the region’s new road system. It will also duplicate 14 kilometers of BA-093 along the stretch of Simões Filho until the entrance of Camaçari.
Starting from the left: Francisco Ribeiro, Legal Advisor for Bahia Norte; Eduardo Caraver, Financing and Investment Advisor at OTP; Ricardo Ribeiro, Administrative-Financial Director at Bahia Norte; Sydney Salomão da Nóbrega, Manager of the BNB Bank Branch; Orlando Batista, President of Bahia Norte and Marlene Olímpia Gomes, Corporate Business Manager at BNB
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The
crane that moves over rolling
conveyors used to place the modules of the
Corinthians Arena roof is Brazil
the largest operating in
“GIANT� IN OPERATION The super crane that Odebrecht uses to
of stones and gravel. The placement of the 11
assemble the metal roof over the Corinthians
modules in the West building, which begins
Arena changed sides. Since January 15, the
in early February, should take about three
large machine weighing 900 tons (without
months.
including its counterweights), with a boom of
Besides the assembly of the roof, the 1,860
114 meters and 871-horsepower diesel engine,
workers are simultaneously completing other
has been operating on an area adjacent to the
services, such as the building of the store,
West building, where it will place 11 modules
snack bar and restaurant walls, the finish
that weight an average of 140 tons each.
for the bathrooms, construction of the VIP
With its pair of rolling conveyors measuring
boxes, finalization of the floors and walls and
14.45 m each, it moved slowly along the
assembly of the air conditioning, water and
600 meters that separated it from the East
sewage systems. In January, the workers began
building, where it installed nine modules from
assembling the metal structure of glass wall for
the West building. Because it is so large, its
the East building, work that should be completed
path was prepared beforehand to prevent its
at the end of February. The metal structures
footing from sinking into the soil moistened
that will support the large glass wall of the West
by the constant rains. The ground of this short
building are currently in the manufacturing
course received approximately 15,000 tons
phase.
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events Fast News
FONTE NOVA ARENA RECEIVES GRASS With more than 90% physical progress, on January 15, Fonte Nova Arena began planting the grass that will host the different matches during the Confederations Cup and the 2014 World Cup. The grass planted is the “Bermuda” type – common for sports use due to its resistance to trampling and its fast recovery after damages – and will occupy a total area of 9,000 m2. The first phase of the game field construction began with the leveling of the base soil and installation of the vacuum-powered drainage system. This last can aerate the soil, improving the grass development conditions. The drainage system has three important layers, laid from the bottom up: gravel, base sand and topsoil. The two first ones facilitate the infiltration of water to the piping, which will then carry it to the reuse reservoir. The topsoil is the final layer where the grass is planted. With a thickness of 10 cm, it is formed by a mixture of elastic fiber, polyethylene fiber, turf and sand, a material that guarantees a safer surface for the players, in addition to being a fertile environment for the development of the plant.
The
planting will be the sprigs type, or in other
words, with the manual spreading of the grass in branches
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COMMUNICATION STUDENTS VISIT THE ODEBRECHT HEAD OFFICE Twenty-one students from the
be accepted, understood, recognized and
Journalism and Cultural Production
respected by those who surround us,”
courses of the Federal University of Bahia
said Carvalho.
(UFBA) visited the Odebrecht head office
For Professor Ricardo Sangiovanni,
in Salvador to participate in yet another
who teaches in the area of
edition of the Corporate Communication
Communication Advisory, these
Seminar, held since 2009 through a
moments are important for students
partnership between the two institutions.
to see in practice that which they read
The event is part of the Journalists’
and learn about in the classroom. “In
Training Program, headed by the Press
the specific case of Odebrecht, the
Relations team that, in addition to the
students have the chance to learn
seminar itself, also supports the actions
more about a Communication area
of the newspapers O Estado de São
that is truly strategic for the company,
Paulo, Folha de São Paulo, Correio, the
and accordingly, can perceive the real
publisher Editora Abril and the Master’s
dimension of the results that this sector
in Journalist from the International Social
can generate when taken seriously,” said
Sciences Institute (SP).
Sangiovanni.
According to João Paulo Carvalho, from the Odebrecht S.A. Communication team, such actions are designed to open the company’s doors to the community, and primarily, an opinion shaping public so that they can learn more about the Odebrecht culture and the practices adopted by it. “We are a piece of the social jigsaw puzzle in which we are inserted, and the dialogue with the other
The UFBA students in front of the Odebrecht head office: yet another edition of the Communication Seminar
parts is of crucial importance for us to
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events Fast News
ART OF COMMUNICATING CREATIVELY AND INNOVATIVELY During the year 2012, Odebrecht
an institutional plastic card that is the
Argentina put into practice a full
access key to the Digital Press Kit – with
communication plan as part of the
aims of creatively and innovatively
commemorations for the company’s
presenting the journalists Odebrecht’s
25-year history in the country. One
different achievements during the
of the projects implemented was the
course of its history in Argentina.
creation of a Digital Press Kit and a Press Set – a block of notes with
The application was developed on an interactive and practical platform, and is available in formats for Desktop, iPad online, Mobile and iPad offline, which
Since
it was first launched, the
recorded
3,230
Digital Press Kit
accesses, with an average duration of
can be downloaded via the App Store. The information offered included a
about two minutes for each visit
timeline that highlights of Odebrecht’s operations, allowing the journalists to learn more about the company’s history, in addition to the different developments built and the new businesses. During the event designed to Press Set
celebrate Odebrecht’s 25 years in distributed to journalists during the
event to celebrate in
Argentina
Odebrecht’s 25-year
history
Argentina, held in November, a total of 50 Press Kits were distributed to the invited journalists. On the same day, the platform recorded 162 visits, achieving its objective of awakening the interest of the public for which the tool was developed.
30
PIER IV RECEIVES FIRST MOORED VESSEL
The
project estimates an approximate
80%
growth in the iron ore production capacity in the country’s
Northern
region
In the conclusion phase, Pier IV completed its first test with a real vessel carrying 800 tons of iron ore in approximately 10 minutes. The first of the two pier berths, located in São Marcos Bay, in São Luís (MA), should start operating in March of this year. The vessel moored was the Ore Belo Horizonte ship, which belongs to Vale, which will operate the maritime terminal built by Odebrecht Infraestrutura. It was also possible to run the cargo test, which attested to the efficiency of the set of equipment and structures. Considered a success, the maneuver was considered crucial for improving the work in the area that, until then, had only completed simulations of the procedures validated at the University of São Paulo (USP) Technological Hydraulic Center Foundation (FCTH). Pier IV is part of a logistics chain that will receive investments of US$ 15.5 billion from the mining company by 2017.
31
events Fast News
SSCS ORGANIZE SHARE GROUP MEETING The Odebrecht Shared Service Center (SSC)
“Hearing Members and discovering what
and Braskem Shared Services area gathered to
they want is the best response,” said Lenilton
organize yet another meeting of the Share Group in
Jordão, P&O of the Odebrecht SSC. “The
Salvador. Formed by 20 companies, the group meets
Members will only be satisfied with their life
each month to exchange information, evaluate best
and career plan when they understand that
market practices and identify the different types of
their desires are aligned with the Business
operation for the existing processes.
strategy,” said Lenilton Jordão, P&O of the
For Valdemir Ferreira, Shared Services Manager at Braskem and President of the Share Group, the
Odebrecht SSC. According to a survey conducted by the
meeting was designed to celebrate the group’s
company KPMG International Cooperative
achievements in 2012. “We completed benchmarking
– which included the participation of 23
of the main areas of operation and also received
SSCs operating in Brazil and abroad – the
support from consulting firms to explain certain
Odebrecht SSC received a level of global
topics of common interest,” said Ferreira.
and procedural maturity considered
One of the highlights of the meeting was the
above average for similar companies. Still
debate on how companies develop a career plan
according to KPMG, approaching the fifth
within the universe of the Shared Service Centers.
year since its foundation, the Odebrecht SSC presents an invoice and payment
In
Organization Members, representatives from the Natura, Bosh, Cielo, Marfrig and Saint Gobain, among
addition to the
companies
others, also participated in the meeting
processing cost that is below average. “Due to these savings and the security, the SSC has become an effective solution in terms of reducing the indirect costs of the construction sites, helping the entrepreneurs concentrate on what really makes a difference and add value to their operations with the client,” said Dilson Zanatta Filho, leader of Odebrecht SSC.
32
NETWORKING DINNER WITH JOURNALISTS For the third consecutive year,
same to better understand and
Odebrecht Angola organized
publicize our achievements in a
an end-of-the-year networking
qualified fashion, which in turn
dinner for the country’s opinion
adds value to our corporate
shapers. With aims of reinforcing
image,” said Justino Amaro,
the relationship between the press
responsible for the Institutional
and the Organization, the event
Relations area at Odebrecht
invited over 30 guests, including
Angola.
the directors of newspapers,
Agostinho Chitata, Director
magazines, radio and television
of the newspaper Economia
stations, as well as journalists
& Finanças, emphasized the
from different press agencies
importance of networking: “The
and Odebrecht representatives.
initiative should happen more
During the event, there was
often,” said Chitata. “It is a great
the presentation of actions
way to bring the two groups
held by the company within
together and show the press more
the sphere of the social-
about Odebrecht’s operations. The
environmental and people
actions highlighted demonstrate
training programs. “The
its contribution toward Angola’s
interaction with the press is
economic and social development,”
important because it allows the
he said.
33
events Fast News
MARICHE METROCABLE BRINGS MORE INTEGRATION After undergoing operational tests, the Mariche Metrocable in Caracas – the cable car that will be integrated with the city’s subway system – was opened to the public in the Venezuelan capital. During the event that included the presence of Vice President Nicolás Maduro, the Caracas Subway President, Haiman El Troudi, executives from the Austrian company Doppelmayr and Odebrecht Venezuela, the commercial operation began for the first stretch of the cable car, which has the capacity to transport 100,000 people per day. The first users pointed out the comfort and speed of the course until reaching the Line 1 of the subway’s underground system. This first stretch, which extends 4.8 kilometers, corresponds to the initial phase of the construction work and allows users to go between the Mariche and Palo Verde Stations in just 17 minutes – a course that can take up to two hours by car. During the second phase of the project, which is already under construction, the MetroCable will be expanded with the Palo Verde, Guaicoco, La Dolorita, La Dolorita Bloques and Mariche Stations. There will be an additional 158 cabins in all and the course will be completed in up to 25 minutes. Odebrecht Venezuela already completed another two projects of this type for the Caracas Subway. In 2010, it delivered the San Agustín MetroCable, a project that received the 2011 Award from the Venezuelan Construction Chamber for having been considered the most relevant project completed in the country that year.
With
100,000 people per day, MetroCable reduces the commute Mariche and Palo Verde stations
the capacity to transport
the first stretch of the time between the
34
WINNERS OF THE ODEBRECHT AWARD FOR SUSTAINABLE DEVELOPMENT The five winning projects from the
authors Bernardo de Brito, Alice Fassoni
5 th edition of the Odebrecht Award for
and Diogo Machado, from the Federal
Sustainable Development were announced.
University of Viçosa Foundation - UFV.
Student Humberto da Silva Santos, from
Gabriel Estevam Domingos, from the Monte
the University of Pernambuco - UPE,
Serrat University Center - UNIMONTE, with
earned first place with the project “Use of
the work “Study on the Reuse of WTO Silt
Civil Construction Biomass Waste (RCC)
to Produce Ecological Paints,” came in at
to Generate Solid (Pellets) and Gaseous
fifth place.
Fuels,” which advisory by Professor Sérgio Peres Ramos da Silva. The project “Solar Control Rod,” by
Each project will receive an award in the gross value of R$ 60,000, with R$ 20,000 for the students, R$ 20,000 for the
students Marcelo Langner, Odoni Junior
advising professor and R$ 20,000 for the
and Patricia Teixeira, from the Dynamic
respective teaching institution. The award
Union of Catarata Colleges - UDC, earned
ceremony will be held in Rio de Janeiro in
second place. Coming in third place was
March.
the project “Composites Obtained through
To access the full works, click
the Partial Replacement of the Small Mesh Aggregate for Sugarcane Bagasse in Micro-Concentrates: Mechanical Resistance and Durability,” by the State University of Mato Grosso do Sul, elaborated by the students Larissa de Souza, Juliane Palmas and Hingrid Marques. In fourth
The Odebrecht Award is designed to recognize
place with the project “New Approach for the Sanitary Sewage System in Isolated and Traditional Communities Involving the
and encourage university youth who propose to think about engineering within a sustainable perspective
Separation of the Served Waters,” were
35
cover
2012 Destaque Award:Rec
T
hree hundred and eighty projects from 14 countries. This was the final number of
Six projects were awarded after being evaluated by an internal commission,
those signed up for the 2012 Destaque
formed by a multidisciplinary team from
Award, constituting a new record for
the Organization and received votes
the Organization.The closing and award
from Members through the company’s
ceremony for the 21st edition of the
portal.The categories of Environment
event took place on December 18, at the
and Community Relations were also
Iberostar Bahia Hotel, located at Praia
submitted to the analysis of external
do Forte, during the Odebrecht Annual
commissions made up of opinion
Meeting.
shapers.For the delivery of the trophies,
During the event, Márcio Polidoro,
the invited guests included President
Communication Director at Odebrecht
and CEO of Odebrecht S.A., Marcelo
S.A., recalled the “encounter” with
Odebrecht, Board Members Renato
Leonardo da Vinci during the celebration
Baiardi, Pedro Novis, Luiz Villar and
of the 20 years of the award in 2011.
Aluiziode Araujo, as well as the Managing
“This year, we traveled into the future
Directors and respective winning
to find out whether we are on the
projects.
right track,” said Polidoro jokingly
36
Knowledgeable People.
The Destaque Award was created
after presenting a video that projected
in 1992 with aims of recognizing
Odebrecht some 40 years into the
talent, effort, the Spirit of Service, and
future.During his speech that followed,
primarily, making all of the knowledge
Polidoro emphasized that the most
acquired available to each one of the
important thing is to reinforce that our
Odebrecht Organization Members.
achievements continue to be based
During the award’s entire history, over
on the practice of the Odebrecht
4,000 Members have shared their
Entrepreneurial Technology and
knowledge, forming a rich archive of
the development and integration of
2,400 works.
cord for Entered Works MEET THE WINNERS INNOVATION The World’s Largest Structural Recovery -Maracanã Stadium Authors:Ana Cristina Marçal, Bernard Malafaia, Lucas Pires Chagas Ferreira de Carvalho and Marçal Portes. Maracanã Stadium, located in Rio de
techniques were used, together with
Janeiro and built more than 60 years
destructive and laboratory tests.After
ago, presented certain degradations
obtaining the diagnosis, the stages of
that compromised its structure.Due to
rehabilitation and the preventive and
its importance for the population, the
maintenance program then began.“In
decision was made to demolish part of
the beginning, we did not expect a
its internal structures, maintaining the
major service, but this is what happened
recovering of areas in the best states
due to the deteriorating conditions
of conservation.In order to evaluate the
of the structures,” said MarçalPortes,
structures, non-destructive ultrasonic,
Engineering Manager.
electromagnetic and electrochemical
For more information, click here.
Check the video.
Bernard Malafaia, Lucas Pires and MarcalPortes received the award in Innovation category
the
37
YOUNG PARTNER Sliding Shape with Telescopic Scaffolding Authors:Antônio Aparecido Pereira Rios, Luiz H. Vassalo de Vasconcellos, Marcio Henrique Origa,Martterr Guimaraes Cunha and Pedro Sallenave Pereira Leite. The result of the collaboration
scaffoldings, thereby preventing waste
between four Young Partners and a
and preserving the environment,”
General Supervisor, the project for
said Antônio Rios, the supervisor
the sliding shape with the telescopic
responsible for implementing the
scaffolding generated savings of
project.The mechanism for the finish
more than R$600,000 and also
will also be used at the Teles Pires
reduced the risk for accidents at the
and Belo Monte plants after a visit by
Santo Antônio Hydroelectric Power
the teams that are executing these
Plant in Rondônia.“We were able
contracts.
to reuse the woods from the finish
For more information, click here.
Check the video.
MárcioOriga, Pedro Leite and Luiz Henrique, winners in the Young Partner category, with DaihaBlando, Managing Director Energia Brasil
38
of
ENVIRONMENT Reuse of Waste from Concrete Test Specimens (RCPC) as Pavement Coating Authors:Frederico G. Bastos Gonçalves, Marcos Etelvino dos Santos, Renata Ribeiro and Vitor Lima Quadrado. The environment is one of the
and the gravel that was used compacted
most sensitive pillars of Sustainability.
very quickly and required periodic
However, certain challenges can be
replacement,” explained Renata Ribeiro,
resolved with simple and creative
who works in the construction project’s
solutions.This is what the Fonte Nova
Environment area.“We saw that the
Arena team did in Salvador by using
solution was inside the Fonte Nova Arena
the waste from the concrete specimens
itself,” she said.In 2012, this category
as pavement coating, preserving
received more than double the works
natural resources and reducing costs by
signed up in 2011. In all, there were 53
approximately 50%.“Before the project,
projects.
the access sites did not have coating,
For more information, click here.
Check the video.
Frederico Gonçalves, Renata Ribeiro and Marcos Etelvino dos Santos, winners in the Environment category, display their trophies
39
COMMUNITY RELATIONS Curundú...A Project for Life Authors:Gary Camacho, Minerva Gomez and Paulo Saldanha. Projects that contribute toward
developed focused on professional
social inclusion and toward improving
training, financial education, digital
people’s quality of life were both
inclusion, literacy, sexual and
commitments assumed by the
reproductive health and sports
Curundú Urban Renewal project in
and music programs, among other
Panamá.For more than 40 years, the
actions.“Residents who did not have
site was a settlement, with homes
any experience in civil construction
built from wood and zinc without any
were trained and built their own
infrastructure.The population lived
apartments,” said Paulo Saldanha,
in poverty-like conditions, without
responsible for Sustainability in
study or work.To reverse this reality,
Curundú.
several different programs were
Check the video.
In the category of Community Relations, Paulo Saldanha received the award on behalf of the winning team
40
For more information, click here.
UTILIZATION OF THE KNOWLEDGE Developing Team Motivation as an Element for Generating Results Authors:Aline Cardoso Ribeiro, Almir Fontenele de Araujo,Antonio Carlos PigatZuchowski, Domingos Savio de Araujo, Felipe Morais Pacifico Ferreira, Francisco das Chagas Lopes, Frederico M. de A. H. Barbosa, Marcos Daniel de Favari Ramos, Paulo de FalcoEpifani, Pedro Augusto Bueno and Rodrigo da Silva Prado.
The Corinthians Arena team in São
the Believe Program.Frederico Barbosa,
Paulo earned its inspiration from the
Operational Manager of the Arena,
Organization’s successful experiences
pointed out:“All of this was transformed
and developed a series of actions that
into a series of actions, extracting the
achieved a high satisfaction rate among
best points to achieve a result in all
Members, prevented interruptions due
different senses:quality, safety and
to strikes and boosted productivity at
productivity.”The category Utilization
the construction site.There was the
of Knowledge achieved a new record
presentation of the 36 actions developed
in 2012, with a total of 83 works
at the construction project, with a
signed up.
special emphasis on Hit the Net and
For more information, click here.
Check the video.
Utilization of the Knowledge:Francisco Chagas, Frederico Barbosa and Domingos Savio celebrated earning first place in the category
41
HEALTH AND SAFETY AT WORK Crossing the Andes Mountain Range - Engineering Focused on Safety Authors:Carlos Sanchez, Fernando CaceresAndonayre,Hailton Nobrega, Jorge Aguirre Lopez, Ricardo Paredes, Ronald Leon Lavado and Winston Lewis. In order to face the challenge of building the Carhuaz Highway in
net profit.“The main motivation
Peru, considered one of the most
was the responsibility to care for
dangerous in the entire world, it
the lives of all people involved with
was necessary to undertake re-
the project,” said Ricardo Paredes,
engineering work focused on safety,
Contract Director.“We could not
producing some major modifications
subject anyone to situations in which
in the project.As a result, the project
we knew the risks, and that is why
achieved the record of more than 6
we gave full freedom to modify the
million man-hours worked without
engineering,” he said.
serious accidents, client satisfaction
Check the video.
Ricardo Paredes
was the representative of the
winning team in the
Category
42
and a 45% increase in the project’s
Workplace Health
and
Safety
For more information, click here.
OR ENCOURAGES MEMBERS’ PARTICIPATION In 2012, the Destaque Award offered something new at Odebrecht RealizaçõesImobiliárias (OR):the top placed from the company in each one of the six Award categories (Innovation, Young Partner, Environment, Community Relations, Utilization of the Knowledge and Workplace Health and Safety) were honored and had the opportunity to participate in the company’s Annual Meeting in Bahia. “This distinction was suggested in order to encourage our Members to participate more intensely in this greatly important event for the company, whose main objective is the dissemination of knowledge and the enrichment of our technical and social archive,” said Nelson Tadashi, leader from the Engineering and Productivity area. To receive the award, two representatives from each winning project at OR were invited to participate in the meeting.Their works were presented to the 90 leaders present and they received the symbol trophy for the award from Djean Cruz, Regional North and Northeastern Director. In all, 44 OR projects signed up for the Destaque Award in 2012.
43
people Fast News
THE FIRST GROUP OF THE OOG YOUTH PROGRAM From December 3-7, the 30 Young
Partners that make up the first group
the Administrative area. The meeting included the
of the OOG Youth Program met in
participation of all the Odebrecht Oil
Itaipava, located in Rio de Janeiro’s
& Gas Managing Directors through
mountainous region, for their last
integrated panels that addressed the
module associated with the second
important challenges faced during
half of the entrepreneurial task
the operating phase and related to
focused on Client Satisfaction. During
client satisfaction at each Business
the module, the students learned
Unit. The youth also participated
about the different topics related to
in an informal chat with Roberto
the Odebrecht Oil & Gas businesses,
Simões, Executive Vice President,
such as Planning, Supply, Risks and
about leadership, professional
Insurance, Finances, Sustainability and
experience and the Odebrecht Entrepreneurial Technology (TEO). During the last module of the OOG Youth Program, the participants completed activities that reproduced the reality of an oil and gas business together with clients and
During the last module, the Young Partners
suppliers. “Because it is based on the Odebrecht Entrepreneurial
learned lessons on
Planning, Risks and Insurance, Finances, Sustainability and the Administrative area
Technology, the program contributes significantly toward our personal and professional development,” said Pablo Morelato, an OOG Youth.
44
STUDENTS COMPLETE VACATION INTERNSHIP On January 10, the Santo
the youths’ integration with the
Antônio Hydroelectric Power Plant
Organization and the Odebrecht
(HPP) hosted the 16 students
Energia business, introduce them
that participate in the Vacation
to the understanding, acceptance
Internship Program. The youth, the
and practice of the Odebrecht
majority of whom are engineering
Entrepreneurial Technology (TEO)
students from the University of
and encourage their maturation.
Itajubá (UNIFEI) and the University
The program also makes it possible
of São Paulo (USP) - São Carlos,
to assess performance and helps
will develop their skills through
the youth identify with the Energy
new experiences and professional
area and the company’s values,
challenges.
in addition to allowing for the
The Vacation Internship Program is designed to promote
development of future Young Partners.
On January 10,
the interns gathered for a
welcome meeting
45
people Fast News
INCREASING KNOWLEDGE ON ETHANOL AND SUGAR On December 14, the Antonio Coelho State School in Nova Alvorada do Sul (MS) held the
processes through the Internship Program. With diploma in hand, Agricultural
graduation ceremony for the first
Front Leader Silvio dos Santos
group from the Technical Course
stated that he was very proud to
in Sugar and Alcohol. A total of 33
have completed the course. “It
students graduated, 13 of which are
helped me better understand the
Members of the Santa Luzia Unit at
company’s production process,
the ETH Bioenergia, Mato Grosso do
from the field to manufacturing,
Sul Unit. Family members, friends
from the use of byproducts to the
and colleague Members of the
final product,” said Santos. “ETH
graduates attended the ceremony.
contributed toward our learning,
During the course, the company
offering us the opportunity for
trained some 20 students, including
growth and nurturing our ambition
people from the community and
to meet goals,” he said.
Members, offering 236 hours of experience in its industrial
The Industrial Process Operator Nivaldo Galdino da Silva Filho also had praise for the course. “It contributed toward our professional growth and increased my knowledge of the other sectors after the supervised internship,” he said. A new group with 20 Members interested in participating in the course will begin learning during
Students from the Technical Course in Sugar and Alcohol in MS: proud of their diploma and with more knowledge of the Business
46
the second half of February.
HEART AND STRENGTH DURING THE ETHYLENE XXI MINIOLYMPICS
Winning team from the Ethylene XXI MiniOlympics soccer tournament
Enthusiasm, team spirit and healthy competition were the ingredients for the “Ethylene XXI Mini-Olympics,” held by Odebrecht Engenharia Industrial in Mexico. Approximately 600 people, including Members of the Ethylene XXI Project, their families and invited guests, participated in sports activities including volleyball, basketball and soccer. With this event, the Ethylene XXI Project, which is committed to social responsibility, confirmed that each one of its Members makes up the “heart” of the project and is part of a single team. After nine hours of tournaments, the champions received first, second and third place medals in each one of the sports categories.
47
people Fast News
JOINING KNOWLEDGE Promoted by the CONEST Consortium, which is formed by Odebrecht and OAS, the Joining Program is about to complete its first year of life with a total of 250 students. Implemented as a way of qualifying labor and providing job opportunities, the initiative offers practical and theoretical classes in areas such as electro-mechanics, administration and computer networks, among others. The classes are held in the classrooms of the National Industrial Learning Service (SENAI), in the municipalities of Cabo de Santo Agostinho, Santo Amato and Areias, and at the CONEST construction site at the Abreu e Lima Refinery in Pernambuco. Youth ages 18-22 who are completing or have already completed high school can participate in the program, as well as individuals older than age 18 with special needs. “The program offers the differential of providing opportunities for people with special needs, promoting social inclusion with a policy of integration and coexistence,” said Fernanda Sampaio, responsible for People and Organization at the consortium. The technical course, with four groups, lasts 10 months. The technical course, which currently has seven groups, extends for up to two years. For Antenor de Castro, the Contract Director, the program represents part of the consortium’s philosophy of investing in people. “With work like this, we are able to create a culture marked by respect and coexistence, investing in human dreams and in their dreams and capacities,” said Castro. “It’s an opportunity to gather knowledge and enrich my CV with new experiences,” said Cleber Tavares, a student of the program who is visually impaired. The first group should complete its studies in August 2013.
The Joining Program
will complete
one year with a mark of graduates
48
250
NEW KNOWLEDGE WORKSHOP MEETING On December 11, 44 Members from the Shared Services Center (SSC) and
People Transfer System, among others. “Odebrecht is one big school for
Information Technology (IT) area at
training people,” said Lenilton Jordão,
Odebrecht met to close the Behavioral
the SSC P&O. “With this in mind, the
Module of the Knowledge Workshop.
Knowledge Workshop was created
They used the occasion to present
with aims of generating high levels of
the proposed improvements that can
motivation and performance as we seek
be applied in the two areas over the
to develop our Members and identify
upcoming months.
new talents, said Jordão.
Divided into four meetings, the
The event was closed with the
program addressed topics associated
participation of Dilson Zanatta Filho,
with individual development, such
SSC leader, and André Schneiter, IT
as Life and Career Plan, Project
leader, in addition to the presence
Management and Presentation
of Paulo Lacerda, Operations and
Techniques. The present projects
Sustainability RAE, who thanked
included: Information Security Cycle,
employees for their effort and
Corporate Television, Automation of the dedication toward concluding the Accounting Balance Process and the
projects. The Members received certificates end of the Behavioral Module
at the
49
people Fast News
TEO FOR CHILDREN: YOUTH “INVADE” ODEBRECHT Thirty-six children ages 5 to 14 attended professional,” she said. yet another edition of TEO for Children,
The activity includes a presentation
an initiative designed to disseminate the
performed playfully, with a video featuring
Odebrecht Entrepreneurial Technology
animated versions of Norberto, Emílio
(TEO) among the young public. The event
and Marcelo Odebrecht that narrates the
took place on January 17 at the head office history of the family’s arrival to Brazil in Salvador.
and the company’s record of overcoming
According to Jicélia Sampaio, Project
obstacles until becoming one of the largest
Coordinator and Advisor to Emílio
in the country. The video creates a parallel
Odebrecht, Chairman of the Board of
with a soccer game and all of its intrinsic
Directors, the idea behind the activity is to
concepts, in which the message transmitted
plant the seed of the concepts promoted
is that, in order to be successful, a team
by TEO. “They are concepts that need to
requires the work of everyone together and
be assimilated starting during childhood
the skill of each in his or her specific sector.
so that the individual grows up with the
After watching the video, the children had
right upbringing and can become, most
fun with the toys distributed throughout
importantly, a person of good character,”
the site and toured the Odebrecht Cultural
said Sampaio. “Having good character,
Center and visited the exhibit entitled
the individual will naturally be a good
“Water,” set up at the building’s entrance.
Jicélia Sampaio playfully transmits the concepts of the Odebrecht Entrepreneurial Technology (TEO) to children
50
Learn more about the history of the Odebrecht Organization, which began in the mid-19th century. Over the decades, a small company grew, consolidated its place in Brazil and also expanded into five continents. Embark on a journey through time. Visit the Odebrecht Cultural Center website:
www.odebrecht.com/culturaodebrecht/
51
sustainability
Launch of Manual on Good Practices for
W
orking through its
waste, maintenance of biodiversity and
Sustainability area,
operations involving the supply chain.
last December the
The manual is the result of three
Engineering and Construction (E&C) area
years of experience elaborating GHG
disclosed its Manual on Good Practices
emission inventories.In 2012, the
for Reducing Greenhouse Gas Emissions,
second annual inventory was published
(GHG).The document is designed to
associated with the 2011 base year. A
offer orientations for the elaboration
total of 135 contracts and 24 offices were
of GHG management programs in the
inventoried, distributed throughout 14
operations by improving the efficiency
countries on three continents.More than
of processes and controls, with a focus
800 Members were directly involved in
on better rationing the consumption
the preparation of this document.
of raw materials, the reduction of
The fuels account for the majority of Gas Emissions in the E&C operations
52
the
Greenhouse
The inventory of emissions, which
r Reducing Greenhouse Gas Emissions
In 2013,
there are plans to
165 projects for the 2012 base year, representing a 23% increase with relation to the 2011 base year inventory
began with the E&C operations in 2010,
methodological changes, with updates
was the first step taken in response
in different aspects, such as fuel and
to climate change issues.“In Brazil,
deforestation records and control over
proposals to reduce emissions are being
the use of wood.In 2013, associated with
prepared at the national and state levels,”
the 2012 base year, 165 construction
said Sérgio Leão, Sustainability Director
projects will be inventoried, representing
at Odebrecht.“The practice of inventories,
a 23% increase compared to last period.
the publication of emissions and the
The consolidated result of the 2011
implementation of programs designed
base year inventory, the comparisons
to improve efficiency in order to reduce
with the 2010 base year and perspectives
emissions are already conditions required
for the 2012 inventory were gathered into
at several of our developments,” said
an Engineering document, similarly to the
Leão.
Manual on Good Practices.
For the 2012 base year inventory, the Sustainability area is planning on some
To access the manual, click
53
people
EEP Trains Residents from B
Through PROMINP,
courses in the trades of
bricklayer and hardware assembler were offered
O 54
The first 82 individuals
their diplomas on December 19 during
benefitted by the
a ceremony held in Maragojipe (BA).All
professional training
of them were contracted to work at the
program offered by theEnseada do
consortium that is in charge of the civil
Paraguaรงu Shipyard(EEP) received
construction work for the development,
Bahia’s Recôncavo Region tested methodologies:the Continued Professional Qualification Program (Believe), first brought to life at the Odebrecht construction sites and more specifically at the construction work for the Santo Antônio Hydroelectric Power Plant in Rondônia, as well as the National Oil and Natural Gas Industry Mobilization Program (PROMINP), implemented by the Brazilian National Industry Service (SENAI). With an estimated project implementation time of 23 months, Believe’s goal is to train 700 residents who live near the construction site at the operational level.The first group of the program began learning in December 2012 and the course offered students a basic overview of workplace safety, environment, psychology, quality and health.The consortium gives all participants a free uniform, meals, life insurance and teaching material. which since last September has offered
“We have already trained the first
training opportunities for the residents
group of Production Assistants,”
of the cities located near the shipyard in
said Priscila Lima, responsible for
Bahia’s Recôncavo region.
Communication at the Paraguaçu
The actions are conducted using widely
Shipyard Consortium (CEP).“With these
55
Together, Believe and PROMINP trained 82 professionals
programs
actions, we plan to initiate the qualification and preparation process for citizens from
56
Lima. According to the CEP Administrative
Maragojipe and nearby cities to meet
and Financial Manager, Jailton da Silva,
the demands generated by the shipyard
the shipyard plans to work through
construction work.The citizens signed up
programs like Believe to reinforce the
for the Family Stipend program received
bonds of cooperation and commitment
priority in the training and possible
by the construction project to the region’s
contracting.Furthermore, the beneficiaries
development and also promote the
will not lose any social assistance they
social and productive inclusion of the
receive from the government.In this sense,
community.“By the end of the construction
the course becomes a good opportunity to
work, the consortium plans to contract
improve the income of these people,� said
50% of the qualified labor produced by
Believe in the region,” he said. “Believe transformed my life.Today, I
will be 17 groups in all,” said Lima. For Julius Sá, one of the students
think more about my future and I know
in the hardware assembler course, the
that I need to be qualified to get a better
opportunity improved her expectations
job.Because of the program, I signed up for
to grow professionally.“For those who
typing, computer, people management and
step onto a construction site, doors
leadership courses in Santo Antônio de
open up,” said Sá, a former designer.“I
Jesus,” said Maria Clara Gonçalves, one of
knew that this here would be a great
the students.
opportunity for changing my life,” she said.For the Educational Coordinator
PROMINP Since it was first implemented at the
of the Civil Construction courses at SENAI, Luciane Bahia, initiatives
CEP in September 2012, PROMINP has
such as those at CEP are important
qualified 40 residents from the region.“We
for promoting social inclusion.“If
trained 20 people in the first group in the
we had more professional growth
Bricklayer course and 20 people in the
opportunities like these, the situation in
second group in the Hardware Assembler
our country would improve significantly,”
course.“By the end of the contract, there
she emphasized.
The
Believe Program December 2012
first group of the
started in
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social actions Fast News
END OF THE YEAR IN ZANGO The environmental goals for 2012 established by
Angola, produced in the PRPex nursery.
the Population Resettlement Program – Expansion
“The planting of the trees helps compensate
(PRPex) included the planting of 10,000 native tree
CO2 emissions,” said Maurizio Bastianelli, Contract
seedlings in the neighborhood of Zango, located in
Director. “In Zango, this initiative complements the
the municipality of Viana in Angola. On the morning
Environmental Education Program, held together
of December 12, representatives from the Special
with the neighborhood schools, with the youth and
Works Cabinet of the Luanda Province Government
children invited to ‘adopt’ the trees,” said Bastianelli.
and the community planted tree No. 10,000. On
On December 10, the certification of yet
the occasion, the chosen example was the Acácia
another group from the Believe Program took
Rubra (also called Flamboyant), a symbol of
place in Zango. The event included the presence of representatives from the Angola National Road Institute (INEA) – the partnering organizational agency – that thanked Odebrecht for its support reinserting former combatant soldiers into the job market. In all, 440 new professionals were qualified by the Believe Program at the PRP Project last year. For the second consecutive year, the children of Zango were benefited by the actions of the Solidary Christmas of Kambas do Bem, a group formed
Representatives from the Special Works Cabinet of the Luanda Province Government and the community planted No. 10,000
tree
by the families of Odebrecht Members. With the support of PRPex and the Zango Social-Professional Training Center (CESA), a Christmas event was held
The children of Zango got the chance to visit with Santa Clause and received Christmas presents during the event organized by Kambas do Bem
on November 24 that gathered some 1,000 children. The event featured a presentation by the capoeira group Zango IV and a fashion show with traditional Angolan clothing. The children received toys as presents and had fun with the CESA animators. At the end, Kambas do Bem delivered the Zango community leaders Christmas baskets.
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CAMPAIGN TO SAVE LIVES
Baptista Cussaia, Odebrecht Member: “Donating blood means saving lives!”
On January 10, the Medical Clinic of the Moatize Expansion Project – a Vale project being built by Odebrecht in Mozambique – hosted a blood donation campaign with the motto “Donate Blood, Save a Life,” led in partnership with the Tete Province Hospital. The campaign is designed to replace the stock of blood at the local hospital units, primarily that of the Tete Province Hospital, the province’s largest health unit. “With the demographic growth recorded recently in Tete, we have noted an overflow of patients and low blood replacement,” said Dr. Lídia Cunha, Clinical Director of the Tete Province Hospital, who had positive things to say about the campaign. “Within this context, we plan to raise the awareness of the employees of those companies that are focused on Social Responsibility so that they can join this cause and save lives. The number of Odebrecht Members who joined surpassed expectations,” she said.
59
social actions Fast News
SMALL BUSINESSES RECEIVE REINFORCEMENT Over the next three years, small businesses that supply services and products to the Odebrecht Organization will
adoption of new technologies,” said Luiz Barretto. This signing will also make it possible for
undergo a training process together with
SEBRAE and the Odebrecht Foundation to
the Brazilian Micro and Small Company
enter into a General Cooperation Agreement
Support Service (SEBRAE).
in order to offer free technical courses and
The work, included as part of an
consulting to Civil Society Organizations of
agreement that the President of SEBRAE,
Public Interest (OSCIPs) and cooperatives
Luiz Barretto, and President and CEO of
from rural Bahia. These institutions are
the Organization, Marcelo Odebrecht, is
part of the Bahia Southern Lowlands
focused on micro and small companies
Environmental Protection Area Mosaic
from five states – Maranhão, Pernambuco,
Program for Development and Growth
Rio de Janeiro, São Paulo and Paraná. In
Integrated with Sustainability (PDCIS),
order to complete the project, the two
supported by the Odebrecht Foundation
partners will invest approximately R$
and partners from government and private
3.3 million. “The focus is to qualify the
initiative. With a completion period of
administration of the 165 small businesses
three years, the workshops will include
involved with the project, including the
local production projects such as heart of palm, manioc root and vegetable and fruit crops, piassaba handicrafts, fish farming, tourism and civil construction, in addition to promoting and valuing cultural expressions. The program should reach more than 80,000 people and seeks among its results: increased income generation for rural workers, improved management and training for the involved businesses
Luiz Barretto
and
Marcelo Odebrecht during November, in São Paulo
of the agreement, on
the signing
based on cooperation, leadership and entrepreneurship.
60
REMODELING FAMILY HOMES The students from the Igrapiúna (CFR-I) and Agroforest (Cfaf) Rural Family Homes – teaching
laboratory and room for the teaching board and educational team will be finalized by February.
units that offer training geared toward the reality of the rural region in the Bahia Southern
The construction work of the Agroforest Family Home will be finalized by February
Lowlands – will find their educational head offices remodeled and expanded in 2013. The investment, made by the Brazilian Economic and Social Development Bank (BNDES), is the result of the Technical and Financial Cooperation Agreement signed in 2009 by BNDES and the Odebrecht Foundation. “I’m very happy and excited,” said Kesia Santos, a student at CFR-I. “Now we will have better accommodations and a computer laboratory with more equipment. Not to mention the environment, which will be more pleasant to
The remodeling and expansion Igrapiúna Rural Family Home
work at the
study in,” she said. For this teaching unit, the resources were divided into two payments. The first, which is already in use, in the amount of R$ 707,084.18, is allowing for the construction of the classrooms, administrative area and teachers’ room, as well as the cafeteria, computer lab, library and a multisport court. The construction work, which began in August 2012, should be completed by March and will benefit some 100 students. The granting of R$ 755,965.62 for Cfaf as a single payment benefits 97 students. The project to expand the accommodations, the construction of the cafeteria and industrial kitchen, library, IT
61
social actions
Encouraging the Peaceful Resolution of Conflicts
H
uman beings face certain adverse situations that often require peaceful solutions.
However, this is not always possible. “Conflict is something inherent to human life,” said Maria Celeste, Executive Director of the Rights and Citizenship Institute (IDC) – an institution that is part of the Bahia Southern Lowlands Environmental Protection Area Mosaic Program for Development and Growth Integrated with Sustainability (PDCIS),
conflict mediation, in which the parties
supported by the Odebrecht Foundation.
involved are invited to experience a
Orienting people to deal with conflicts in relations of any nature in the best
to resolve the conflict in a friendly
possible way is one of the missions
manner.
adopted by IDC. The process is known as
62
direct contact, and are then encouraged
The stages of this process are
The
book that systematizes the mediation
of conflicts.
systematically presented in the
municipality of Presidente Tancredo
book entitled Mediação – um novo
Neves (PTN). Formed by 10 chapters, the
paradigma para convivência humana
work details the mediation of conflicts,
(“Mediation – A New Paradigm for
an activity practiced by the institute
Human Coexistence”), launched
since its origin in 2004.
in December by IDC in the Bahia
As of present, IDC has resolved 1,650
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cases of this nature, assisting some 3,300 people. “With this work, we are contributing so that the residents of the region can exercise their rights, talk about their difficulties and find the best solution for this without losing the communication channel,” said Celeste. During a special session, the book was presented to supervisors and partners from the 82 Bahia Counters of Justice during the Annual Meeting of Justice and Citizenship Counters promoted by the Court of Justice. On the occasion, everyone received a free copy.
MEDIATION AND ODEBRECHT ENTREPRENEURIAL TECHNOLOGY (TEO) The philosophy on which the mediation is founded presents points that connect synergistically with the principles diffused in the Odebrecht Entrepreneurial Technology (TEO). Developed over the decades by Norberto Odebrecht, the Honorary
64
President of Odebrecht S.A. and
Well aware of its importance, the IDC
the Odebrecht Foundation Board
assumes the TEO as a philosophical
of Trustees, this entrepreneurial
base. “By experiencing Technology
culture offers the ethical, moral and
daily, IDC seeks to optimize its
conceptual bases for the activities of
business and directly impact the life
Members from the entire Organization.
of each citizen, which has access to
The
mediation promotes the direct
dialogue between those involved.
the services of a serious, diligent and
the Spirit of Service. “The proposal
productive institution,” said Celeste.
respects the limitations of each person,
The commonly shared points, listed
giving the citizens the opportunity
in one of the book’s chapters, include
to express their concerns through
communication, development of the
conversation,” said Lenira Costa, IDC
relationship of trust, cooperation and
mediator.
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