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no. 313 • august 2013

Knowledge Network: the Debut of the IT Community and Innovation in Real Estate Developments

Visual Identity: a Perspective on the Odebrecht Brand

Paths That Open in Houston, Texas

Brazil’s Largest Sanitation PPP Now Operating

contents no. 313 โ ข august 2013

PATHS THAT ARE OPENING UP IN HOUSTON

editorial staff ODEBRECHT NEWS is an electronic newsletter published twice a month, sent out on Wednesdays and intended for internal circulation, produced and edited by the Odebrecht S.A. Communication team.

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BEST REAL ESTATE PRACTICES

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THE DEBUT OF THE INFORMATION TECHNOLOGY

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BRAZIL’S LARGEST SANITATION PPP NOW OPERATING

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A PERSPECTIVE ON THE ODEBRECHT BRAND FAST NEWS

38 FAST NEWS: AWARDS 50 FAST NEWS: PEOPLE 64 FOR THE CONSERVATION

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AUGUST

visual identity

A Perspective on the Odebrecht Brand

“T

he brand construction process may have a starting date, but never an ending one.”

It was with these words that Laura Garcia, from Interbrand, the consulting firm responsible for the Odebrecht brand, began yet another cycle of training about the new visual identity on July 31 at the Odebrecht office in the Angolan capital of Luanda.

Divided into two groups – morning and afternoon –, 60 Members from Mozambique, Portugal, Ghana, as well as those from the other contracts underway in Angola, participated in the training, which was focused on orienting them as to the correct application of the brand and the elements that make up

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the Organization’s visual system.

The Brand Strategy Manager from Interbrand talked about the creative process for the new brand architecture, which began in 2010, highlighting the strategic aspects of the project. After that, Designer Cristiane Inoue, also from Interbrand, provided a point-by-point explanation of the brand guidelines, presenting cases of correct and incorrect applications. During the meeting, which lasted approximately three hours, there was also discussion on topics such as the interaction between brands, color systems, materials, signs and office supplies.

In order to assist with the work of those who need to apply the identity to their daily activities, brand management tools were

developed and distributed during the event: a practical guide, containing basic information on the new visual system; as well as a color scale, which presents the Odebrecht chromatic palette applied to different materials.

Considered a market innovation, the scale allows Members and partners to check whether the color of the produced materials is correct.

“For about three years now, Odebrecht has been paying special attention to its brand, and due to this, it has developed a strategy that covers all of the Organization’ businesses and companies,” explained Karolina

Gutiez, responsible for the Brand Management Program at Odebrecht S.A. “In this process, all Members play a crucial role. The training sessions are important for training them, so that they correctly and responsibly use the brand and disseminate this knowledge in their own environments,” she said.

The training also took place in Panama on July 15, gathering more than 40 Members from Argentina, Colombia, Cuba, México, Peru, Dominican Republic and Venezuela, in addition to the local ones. In Brazil, the training took place from June 3-7 and on

Brand Ambassadors: approximately 210 Members from 14 countries took part in the training sessions, which allowed them to better understand the guidelines related to the brand and its correct use

The Odebrecht Color Scale facilitates the identification of the tones that make up the Organization’s identity

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August 13. In all, the training cycle included 12 groups and included the participation of approximately 210 Members and suppliers.

“There are few companies that invest in this type of training for an ample profile of participants,” said Cristiane Inoue. “We had Members from the areas of Communication, People and Organization, Administrative and Financial, among other areas, coming from the line and from the corporate area, all interested in and motivated to learn the brand guidelines. When people understand the identity, it is easier to guarantee the consistency of communication,” she said.

For Arthur Bernardes, from the Odebrecht Communication team in Panama, who participated in the training, the initiative is crucial for the Organization to reflect on the brand and visual identity and for the daily practice of permanent communication and alignment. “Now, we all have the conceptual framework, and primarily, the means for promoting these good practices,” said Bernardes. “Tools such as the Brand Territory website and the color scale awaken interest, primarily because they make it clear with several different digital and physical examples what should and should not be done,” he said.

GOOD PRACTICES In alignment with the guidelines, different environments of the Organization are adjusting to the new identity.

The Angola Communication team developed strategies for disseminating the brand concepts and verifying their application in the contracts: it issued internal statements via e-mail, Corporate TV and the other available instruments; it organized debates and called meetings with the area leaders, emphasizing the importance of everyone’s contribution toward disseminating the new identity; and also held visits to the projects to verify

the proper implementation of the orientations contained in the Brand Territory.

The result of this work can be seen in projects such as the Population Resettlement Program, which has already fully adopted the visual system at the construction site. “It is a process to which we are already committed, and because of this, we will continue to disseminate it and inspect the environments to strengthen our journey toward the 2020 Vision, with value added to our business image,� emphasized Justino Amaro, responsible for Institutional Relations in the country.

Good practices: Angolan projects adjust to the new Odebrecht visual identity

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fast news

Braskem Annual Report: Transparency and Quality Compared to 2011, the company reduced its effluent generation by 10.6%; water consumption by 5.6%; energy consumption by 1.7%; and solid waste generation by 14.6%. It also achieved the best performance rates on issues related to health and safety.

Considering Members and partners per million man-hours worked (MHW), the

In July, Braskem launched its 2012 Annual Report. During this edition, the publication achieved the highest level of application of the G3.1 guideline under the Global Reporting Initiative (GRI) – A+ –, demonstrating the company’s commitment to the transparency and quality of its communication. The document presents the main results obtained for those topics considered most relevant for Braskem and its stakeholders. In all, it gathered 81 indicators, representing a significant increase compared to the 32 reported the previous year.

In order to achieve the maximum level, Braskem interviewed representatives from its stakeholders to better understand priorities and analyzed the dimension of its impact on the economic, social and environmental aspects covered by the guideline.

accident frequency rate both with and without time loss was 1.04. The frequency rate for accidents with time loss was 0.32, and the severity rate was 27.5.

Braskem invested R$ 15 million in training and created initiatives for the development of competencies, such as Global Leaders and the Sustainability Competency Development Program. In the area of innovation, Braskem deposited 47 new patents in 2012, 17 more than in 2011, for a total of 650 patents during the company’s entire history.

GRI is currently the most complete structure for disclosing information and is based on six principles that ensure the quality of the report: balance, comparability, precision, frequency, clarity and reliability. The criteria established for each one of the levels of application (A, B, C) indicates the progress in the application or extension of the GRI report scope. The positive sign means that the document was submitted for verification by third parties.

Click to view the Braskem 2012 Annual Report!

You will find informative videos, the Lifecycle Evaluation (ACV), innovations developed, social action and the company’s value chain.

For the iPad version, access the App Store.

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Thirty-four years after the first project in Peru, Odebrecht is returning to Arequipa for the Matarani Project (illustrative photo). The start of the work is scheduled for the first months of 2014, with an investment of US$ 156 million

A New Contract in Peru Odebrecht Infrastructure and the operator of the Matarani Port Terminal, Tisur, signed a contract to build a full receipt, storage and transport system at Matarani Port, located at Islay Bay in Arequipa, Peru.

The modernization will allow for the launch of the 2,300 TPH (tons per hour) of minerals originating from the companies Xstrata Cooper and the Cerro Verde Mining Society. The port will still have the capacity to meet the growing mineral export demand at the same time that it will prevent the contamination of its zone of influence by installing airtight strips designed to stop the release of minerals to the outer part.

The Matarani Project will serve as a fundamental site for the most important port in the country’s Southern region.

Through the process, the mineral enters the terminal via railroad and ground transport until reaching one of the four

unloading buildings – each one with a 350-TPH device and transporter line that carries the product to the companies’ warehouses. The entry into the warehouses, which are equipped with a system that prevents the dispersal of the concentrates, will take place using mobile tripper conveyors designed to facilitate the unloading process. After that, the mineral is taken to a transfer tower and tubular conveyor belt – for the transport until the Shiploader –, completing the transmission and distribution cycle quickly, efficiently and with a reduced environmental impact.

“We are proud of the trust bestowed upon our teams for the development of the new mineral terminal,” said Igor Cruz, Maritime Project Director. “Thanks to this achievement, we can ensure that Odebrecht will continue to increase its operations with innovative proposals for the Peruvian port sector,” he said.

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fast news

New Paths for Bahia’s Recôncavo Region On July 27, Bahia Governor Jaques Wagner was at the Enseada do Paraguaçu Shipyard (EEP) construction site in the city of Enseada to announce the signing of the service order to build a bridge over the Baetantã River, which includes the system for access to the BR-420 Highway.

The projects will receive an investment of US$ 42.4 million. There will also be the recovery of five kilometers of Highway BA 534, with resources of R$ 7.5 million.

The projects will benefit the communities of Maragogipe, Nazaré, Salinas da Margarida, Itaparica and Vera Cruz. “We will build a bridge, other complementary roads and we have a commitment to water and energy,” said Jaques Wagner. “It is a major investment by the state government, also preparing the terrain for the development and the orders by Petrobras, which will be filled by the shipyard,” he said.

The governor emphasized the efforts to deepen the naval industry production chain: “We are creating an industrial area to attract supplier companies to the shipyard,” said Wagner. “For the construction of ships and rigs, thousands of items are necessary that are produced outside the shipyard, bringing down costs and generating even more job opportunities in the region,” he said.

According to Humberto Rangel, Institutional Relations and Sustainability Director at EEP, support is crucial for the installation of the development. “We are here today at a ceremony to launch the bridge that will benefit the population, but which is also necessary for the shipyard,” said Rangel. The paving of BR-534 will also benefit the community of Enseada,” he added.

Governor Jaques Wagner interacts with Members from EEP: with the new infrastructure construction work, the Bahia Recôncavo will have better conditions to receive other companies and more job opportunities

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The Figures Behind At Braskem, 25 “inventors” are responsible for the innovations protected in 2012 and are part of the team that is raising the company to position of one of the most innovative in the entire country

The Braskem Technology and Innovation Center, located in Triunfo, Rio Grande do Sul, has consolidated its place as one of the most modern in Latin America

During the first half of 2013, Braskem had already filed 36 requests for patents.

Last year, it filed 47 new patents, for a total of 650 during its 10 years of history.

Approximately 18% of the company’s earnings with resins were generated

by products launched over the past three years. The company currently has some 300 Members dedicated to the development of new products and applications. On average, 10 new projects are sent each month for analysis of their potential to become patents.

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fast news

The Odebrecht Infrastructure team coordinates and supports the completion of the commissioning of the Santo Antônio HPP Generator Units in Rondônia

At the Santo Antônio HPP, More Units Operating In order to guarantee the commercial generation of the highest possible number of machines at the Santo Antônio Hydroelectric Power Plant (HPP), Odebrecht Infrastructure is promoting the simultaneous commissioning of up to six Generator Units. The work is concentrated at Generation Group 2 (GG2), which was made available to conduct tests.

The commissioning includes tests to check the correct operation of the turbine and generator. These tests are sub-divided into two phases: static, without the presence of water; and dynamic, with the passage of water through the turbine. After being concluded, the Generator Units are connected to the transmission lines for the distribution of energy to Brazil’s North and Central-South regions.

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“Conducting the commissioning tests at the same time at six Generator Units is an unprecedented event in the hydroelectric plant segment,” explained João Paulo Ribeiro, Commissioning Coordinator. “It is an innovative technology, subsidized by an intense work pace, in which the quality of the product delivered to the client is a question of honor for the construction consortium,” said Ribeiro.

The commissioning of the Generator Units at the Santo Antônio HPP began in November 2011, and has already made more than 70,000 tons of equipment available for operation. Currently, the plant is operating with two Power Houses and 14 turbines connected to the country’s National Integrated System (SIN).

Fundamental Parts for Generating On July 20, the launch and installation operation was concluded for the predistributor of the first Generator Unit for the Power House at the Teles Pires Hydroelectric Power Plant (HPP), currently being built by Odebrecht Infrastructure between the states of Mato Grosso and Pará.

The pre-distributor – a metal part with a diameter of 13 meters and weighing

225 tons – helps direct the flow and promotes the homogeneous distribution of the water to the turbine wheel through 24 fixed blades, allowing the turbine/ generator set to rotate and generate energy.

The Teles Pires HPP will have an installed capacity of 1,820 megawatts, distributed throughout five Francis Generator Units, with 364 MW each.

Manufactured by Alstom in São Paulo, the pre-distributor was delivered in March of this year, divided into six parts. The Assembly area joined the parts, and welded and launched the equipment

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fast news

Conclusion at GG2 and Efforts Focused on GG3 In July, Odebrecht Infrastructure finished the electromechanical assembly work at the Santo Antônio Hydroelectric Power Plant (HPP) Power House 2, located along the left bank of the Madeira River in Rondônia. The 20 th Generator Unit was finalized for the start of commissioning (tests that attest to the proper operation of the machines)

Carlos Atargino de Oliveira, Assembly Manager, highlighted the fulfillment of deadlines and goals and the improvement of the teams during the process: “We need to seize, value and provide opportunities for growth for all our Members,” he said.

With 40 years of career, Supervisor Vanderlan Silva also helped finish yet

and to place the entire Power House into full operation.

For the assembly of the GG2, different areas were involved in the activities, including Electrical Production, Turbine and Generator Production, Pre-Assembly, Painting, Welding, Hydromechanics, Piping and Transport, among others. With more than 20,000 tons of equipment assembled and more than 2,000 Members working at peak times, the second Power House is progressing to operate all of its 12 machines.

another Power House: “It is satisfying to finalize yet another phase,” he said. The feeling of mission accomplished is shared

by Assembly Foreman Isnael Hélio Costa.

“Concluding the GG2 was very gratifying – a true school for me,” he revealed.

The electromechanical assembly at GG2 began in November 2010 and the generation of energy began in December of last year, with the operation of Generator Unit 9. GG2 has 12 turbines and a total installed power of 854.4 megawatts.

The conclusion of the work at GG2 involved the interface of the Assembly, Civil Construction and Supply teams

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Since the start of the contract with Petrobras, the NORBE VIII has completed more than 1 million man/hours worked of operation

NORBE VIII: Operation and Sustainability The Odebrecht Oil and Gas NORBE VIII continues to gather distinctions. The first, earned on July 17, is the record of two years without time loss accidents, celebrated by all Members onboard.

For Gustavo Marins, Rig Manager Assistant, the record is the result of the team work and effective participation of the supervisors onboard and their teams in the practice of the Management System (SiGOP). “The leaders are experienced and lead by example, following procedures, planning tasks and promoting an environment with a greater perception of risk,” said Marins.

This dedication received distinction from the Sustainability area, which recognized the NORBE VIII team for the pro-active approach when monitoring the legal and audit requirements. The unit also has the highest solid waste recycling rate of all the Odebrecht Oil and Gas offshore drilling fleet and has Members who are conscious and dedicated to the completion and fulfillment of the Quality, Safety, Health and Environment (QSHE) actions.

Jack Daughdrill, Rig Manager, stated that due to the fact that the communication channels between the Leader and Team Member are always open, the communication is more assertive. “From the planning of the tasks to their execution, everyone follows the procedures and performs the risk analyses that are pertinent to the activities onboard,” said Daughdrill.

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fast news The new rock excavation process was shared with the entire Topography team at the Santo Antônio HPP, which helped execute the project

Topography to Innovate Faced with the challenges to improve the construction methods at the Santo Antônio Hydroelectric Power Plant (HPP) in Rondônia, the Topography area at Odebrecht Infrastructure modernized the Drilling Plan in the rock excavation processes, work completed by the Earth Leveling sector.

Using telecommunications and IT resources, the procedure that was manually completed was replaced by a technological process, one that guaranteed more service quality, as well as the improved efficiency, savings and reliability of information. In order to put the Drilling Plan into practice in the field, Topography makes the markings where the holes will be opened by the rock drill.

In the method used previously, the topographer collected the data on a device called the Total Station, filled out a spreadsheet

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and elaborated a drawing. The innovation eliminated the need for the use of the paper spreadsheet and manual drawing. After it is collected, the information is stored and transmitted by a device called a Controller via the Internet. After that, the data is hosted on a portal, allowing the information to be extracted and converted into a “smart” spreadsheet, which performs all the calculations. In order to elaborate the technical drawing, the data is transferred from the spreadsheet to a computer program (AUTOCAD).

Zedequias Santos, responsible for Topography and creator of the method, stated that the technology will be able to be applied at other projects, including with possibilities for improvement. “It was a low cost project compared to the excellent benefits,” said Santos.

On the Communication Route The Rota das Bandeiras Concessionaire – the Odebrecht TransPort company responsible for the administration of the Dom Pedro Corridor in rural São Paulo – celebrated two agreements with the television broadcaster EPTV Campinas, which re-airs Globo Network programs in the region of Campinas, as well as with the radio station CBN Campinas, to grant images from the 16 monitoring cameras set up along the road complex highways.

With images in real time at the broadcasters’ studios, Rota das Bandeiras is increasing its services for users, guaranteeing more efficient disclosure of information related to traffic conditions. The partnership did not generate any additional cost for the concessionaire, given that the images are transmitted online. “It is the offer of yet another important service for

the users of the Dom Pedro Corridor, since now they can have faster access to traffic information on our highways,” explained Stephan Campineiro, Communication Manager at Rota das Bandeiras.

Based on the agreement, when the reporters have questions about the images they view, the concessionaire’s public relations office is responsible for answering them. In addition to guaranteeing improved efficiency, the measure leverages the positive coverage of Rota das Bandeiras in two important Campinas press publications.

“During the first days, we already saw a major increase in the publication of images,” said Campineiro. “We are sure that these agreements will be positive for the parties involved: Rota das Bandeiras, EPTV and CBN and users,” he concluded.

Members of the Rota das Bandeiras Concessionaire participate in a program on the CBN radio show to publicize the agreement

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United States

Paths That Are Opening Up in Houston

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quipped with ceremonial sticks, local and government leaders, representatives from the transportation sector and Members of the ZachryOdebrecht Parkway Builders (ZOPB) consortium gathered on July 23 for the ceremony to lay the cornerstone for the SH 99 Grand Parway, in Houston, Texas.

The Texas Transportation Department (TxDOT) is planning to build a third beltway near Houston to free up the city’s traffic and serve the more than 1,000 new people that Texas receives every day, help promote the region’s growth and promote more economic development.

According to Phil Wilson, Executive Director of TxDOT, this phase represents the continuation of the pioneering

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approach and planning that will guarantee mobility and supply the infrastructure that the area needs as Texas receives more drivers and commercial traffic.

“We are proud of the partners who share our vision of resolving the traffic backups and helping drivers enjoy freer and safer movement along the state’s highways,” he explained.

“Every time a truck get stuck in traffic, every minute that a family is late due to traffic and every second that a paramedic is impeded from providing vital services represents a cost for our state,” said David Dewhurst, Vice Governor of Texas. “Grand Parkway is an essential investment in the future of our state’s economy, in our quality of life and in public safety. It simply makes Texas stronger,” he said.

Ted Houghton, President of the Texas Transportation Commission, reinforced: “There is no doubt that Grand Parkway will benefit the state and regional infrastructure network,� he said.

PARTNERSHIPS FOR NEW STREETS The ZOPB consortium was created in 2012, when Odebrecht formed an association with the local company Zachry

Construction Corporation, which has existed for 85 years.

In September of last year, it won seven bidding processes to build, operate and maintain three stretches to the North of the Grand Parkway (F1, F2 and G), with electric and hydraulic infrastructure and toll plazas.

The stretches extend 61 kilometers, granted that 26 kilometers are bridges, and should be delivered within a

Authorities from Houston and from the Texas government, representatives from the state transportation sector and Members of the ZachryOdebrecht Parkway Builders consortium participate in the ceremony to kick off the Grand Parkway construction work

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period of 30 months (845 days), counting starting on March 22 of this year, the date that the contract was signed with TxDOT. The consortium will operate the highway for five years, after which time it may be renewed.

After the conclusion of the work, the drivers will be able to drive along SH 99 through US 290, directly to US 59 Norte. The external road belt system will give drivers more direct options for transporting merchandise, people and services through the region and surrounding areas.

Acco rd i ng to Je a n Ab ia ss i , Co n so rti u m O p e rati o n s D i re c to r, Za c h ry- Od e b re c ht Pa rkway Bu i l d e rs gath e re d a n exp e ri e n ce d a n d d e d i cate d te a m to c re ate th e fi rst p la n n e d h ighway p ro j e c t to b e b u i l t i n th e gre ate r H o u sto n regi o n . “We a re wo rki ng toge th e r wi th re s i d e nts fro m th e a re a, wi th co m m e rce a n d wi th th e school districts to ensure that the construction work is delivered while ensuring safety, within the established deadline and with the lowest possible impact on traffic and on daily activities,� said Abiassi.

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The construction work for Grand Parkway began on July 23 and should last approximately two and a half years

Ed Emmett, a judge from Harris County, during the ceremony to kick off the project. SH 99 Grand Parkway has been planned since the start of the 1960s and became a reality through the joint work coordinated between Harris and Montgomery Counties

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knowledge network

The Debut of the Information Technology Community 22

More than 160 specialists in Information Technology from the Organization’s Businesses were present during the 1st Meeting of the IT Community of Knowledge

“O

ur main goal is to exchange different types of knowledge.”

This was how André Schneiter, responsible for Information Technology (IT) at Odebrecht S.A., opened the 1 st Meeting of the IT Community of Knowledge, held on July 1 and 2 in São Paulo. More than 160 Members from the different Businesses and countries took part in the activities.

The debut event is the result of a movement that began in October 2012, when more than 400 Members joined the actions and online discussions at the Corporative Portal.

“Until last year, we held the Annual IT Meeting, which was the ‘rehearsal’ for forming the Community,” said André Schneiter.

The importance of sharing knowledge amidst the decentralization of the

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“Our main goal is to exchange different types of knowledge,” said André Schneiter.

Organization’s Businesses was addressed by the Professor of the Federal University of Rio de Janeiro (UFRJ), Marcos Cavalcanti, who headed the entire meeting. According to him, information and knowledge are intangible assets that are crucial for creating value at companies: “Sharing knowledge generates more knowledge than there was before, and that is why the Knowledge Network is essential,” said Cavalcanti. “Our

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big challenge is to also structure Odebrecht as an Organization of Knowledgeable People.”

The consultant also addressed the concept of the “Society of Knowledge” and “Big Data” – a data storage system that allows for the study of people’s behavior through networks. “It’s important for the IT Member to understand the language of the Business in which he or she is inserted,” he said. “Human Beings’ sensitivity still makes the difference.”

LEARN, INTEGRATE AND MOTIVATE The first meeting featured case presentations, workshops on Systems, Infrastructure and Projects, the Suppliers’ Fair, with stands from Blackberry, Cisco, Autodesk, Telefonica, Dell, Oracle and Microsoft, and the integration dynamics.

Paulo Lacerda, responsible for Support for Entrepreneurship – Operations, kicked off the lectures by presenting the Organization, its Businesses and the Odebrecht Foundation, and highlighting the diversification of the Businesses starting in 2004. He also talked about the principles, concepts and criteria of the Odebrecht Entrepeneurial Technology (TEO), the foundation for the Organization’s entrepreneurship approach, as well as about the 2020 Vision.

Green IT - Sustainability at Odebrecht Ambiental was the theme of the case presented by Heloise Acco Tives Leão, responsible for IT Infrastructure at Foz | Saneatins. The goal of the project is to adequately dispose of IT equipment that is no longer being used, together with the electronic waste (cables, batteries, etc.) from the operation through partnerships with supplier companies and those specialized in recycling. “By assisting the Members, we indirectly assist the population,” said Leão. “Next year, we want to truly expand the project into the communities,” she said.

Genésio Lemos Couto, responsible for People and Sustainability at Odebrecht

“Odebrecht Integra was created as yet another proactive action as part of our way of operating, reinforcing communication and the integration of people,” Genésio Lemos Couto

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Agroindustrial, revealed his impressions about the new collaboration network at the Organization with the Integra Case: A User’s Perception.

For him, Odebrecht Integra helped boost the productivity of knowledge, gathering of ideas that worked, reinforcement between Members and leaders and team members, acculturation and engagement of professionals and the opportunity for synergy between the Businesses.

“Through Integra, we can position ourselves and communicate with different professionals from different countries, Businesses and generations,” said Couto. He reinforced that in the Organizational Culture, the contributions are designed to add up: “Integra was created as yet another pro-active action as part of our way of operating, reinforcing communication and the integration of people.”

Valter Souza, from Odebrecht Infrastructure - Latin America, presented the case 5-D Monitoring at the Chaglla Hydroelectric Power Plant in Peru, a project that elaborated models for different types of developments, with a focus on technology, processes, people, planning and engineering. Luis Rogério de Souza, responsible for IT at Odebrecht Realizações Imobiliárias, presented the New SisENG of the Business, developed in partnership

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with Odebrecht Engenharia Industrial starting in early 2011. “The new system began to be implemented in February of this year and already serves all of the company’s projects,” said Souza.

Luis Nishimori and Renato Sobral, from Odebrecht Infrastructure Brazil, addressed the case IT Adding Value to the Business - Rio de Janeiro Integrating Consortium (CIRJ), whose challenge is to understand the demand and support the consortium in IT and Telecommunications services, with a focus on operational efficiency and costs optimization, based on people, services and information security.

The most exciting and informal moment was during the integration group dynamics, conducted by the musician “Master Adamastor,” who used a methodology based on the essence of a Samba School.

The participants listened to a motivational lecture that addressed administration and leadership, creativity and innovation, team work and encouragement toward involvement. Then, after being separated into groups, they learned to play musical instruments and, at the end, joined together to form the Odebrecht IT Samba Percussion Band, which presented songs and dances.

In order to publicize Odebrecht Integra, the Communication and IT Portals team produced photos of Members with backgrounds such as Maracan達 Stadium, engineering projects and reed beds

Music and integration: the professionals learned to play musical instruments and formed the Odebrecht IT Samba Percussion Band

In addition to the lectures, Members were also able to choose workshops on topics related to Systems, Infrastructure and Projects

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At the end of the event, the members voted and chose the Community leader: Alessandro Alves, from Odebrecht Oil and Gas

FREE CHOICES One of the highlights of the meeting was the promotion of the parallel Systems, Infrastructure and Projects workshops, in which the Members chose the topics based on their area of professional activity and/or interest.

The topics included: Mobile Applications, by Rodrigo de Moraes and Cristiano Verardo; Automan,

by Elson Rangel and Fernando Mantoanelli; Developing Fast and Secure Applications, by Evandro Rezende Mendes; Ferrari - Integrated Receipt Automation Tool, by Mary Anne Araújo Batista and Marcel Vilas Boas Belan; Business Intelligence (BI), by Wesley Meira and Cristiano Verardo; Moden - Engineering Module, by José Pedro

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Cortez Salvi; Advanced Oracle and Business Performance, with consultant Michael Wootton; Oracle Apex for Accelerating and Modernizing Our Controls, by Evandro Rezende Mendes; Sincsis - Citadon Data Synchronization System, by Felipe Serra; Information Security, with Mário Gama; IT Recovery Model (application of charges), by Luis Strixino; Quality Portal, with Rafael Guimarães and Viviane Silva; and IT - Adding Value in our Businesses, by Valter Sousa.

In another voting process, held before the end of the meeting, the members chose the Community leader.

The elected Member was Alessandro Alves, responsible for IT at Odebrecht Oil and Gas.

Initiative Recognized A panel with the names of the IT projects made up the scenery for the Community of Knowledge. Through the space, participants voted for the Odebrecht IT Award using colorful stickers.

The winning project was the Unified Badge Control System, by Anderson Munhoz from the Terra Nova contract in Rio de Janeiro, designed to assist with people control and printouts at the development.

Developed using a unique method – in which each record is transformed into information –, the initiative records the access and location of each Member and presents a general overview of the construction site. In this way, the calculation of costs with meals and

administration of the sites, for example, are monitored and controlled.

With the administration of the printouts, all printers are hooked up to the network and interconnected. To print, the Member simply places his or her badge near any of the devices at the construction site and the information is reported, including the costs per worker and per department (energy used, amount of CO2 released, environmental impact and water consumed). “We were able to have full control of the printouts, measure the environmental impact, launch awareness raising programs, manage costs per department, create access control and prevent waste,” reported Anderson Munhoz, referring to the positive results of the project.

Odebrecht IT Award: after the voting process, the Unified Badge Control System, created by Anderson Munhoz, was the winner of the year

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The IT Community

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of Knowledge in “Clicks”

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knowledge network

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Best Real Estate Practices

The concept “Dream the Client’s Dream” permeated the 3rd Meeting of the Real Estate Development Community of Knowledge, which included the presence of 92 Members of the Organization’s different Businesses

M

embers of the Organization gathered on July 29 and 30 in São Paulo rd for the 3 Meeting of the Real Estate Development Community of Knowledge, which has some 630 members. The event included the presence of 92 people from the

following Businesses: Realizações Imobiliárias, Infrastructure - Brazil, Infrastructure - Africa, Arab Emirates and Portugal, and Infrastructure Venezuela.

The leader of the Community, Juliana Zogbi, Incorporation Director at Odebrecht Realizações Imobiliárias, who is also a member

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of the Sustainability Community of Knowledge, stated that the program stimulates learning in people through trial and error in the different environments. “The Communities of Knowledge have a crucial role in people’s training and development,” explained Zogbi. “Discussing the cases helps Members overcome challenges

“As a Community leader, I have the responsibility of encouraging discussions and recording information in the Portal, in addition to promoting the diffusion of knowledge at the Organization, integrating people and Businesses.

For this challenge, I receive the support of a Coordination Committee and the Multipliers,” Juliana said

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related to maturity, allowing them to achieve the best results,” she emphasized. She also pointed out that, similarly to the other 13 groups, the Real Estate Developments Group belongs to the Organization, and all Members can join the ones they believe will help contribute toward their growth and their Action Programs (APs).

Starting from the left: Eduardo Mattos, Marcelo Moreira and Juliana Zogbi

Connected For the first time, a meeting of the Community of Knowledge was transmitted live via the Internet in a secure environment.

A password was delivered to Members so they could listen to the lectures and view the documents presented, while also interacting with the other participants.

“The fact that the majority of the members of the Community are from Odebrecht Realizações Imobiliárias – and naturally already interact a great deal from day-to-day – made this new feature possible without affecting the rich integration that the on-site meetings promote,” explained Olindina Dominguez, leader of CIADEN (Knowledge and Information for Supporting Business Development). Juliana Zogbi stated that during one of the work meetings to organize the event, this suggestion was made with aims of reaching the greatest possible number of people.

Cláudio Zafiro, Director of the Odebrecht Realizações Imobiliárias Central-South Regional Office, was the first to send a question using the virtual chat tool. “I found it to be an excellent

alternative,” he said. “We don’t have any travelrelated costs and the interaction is complete.”

For Zafiro, participating in the Community is important, since it promotes knowledge – a crucial item for the entrepreneur in terms of decision making: “In order to be a Knowledgeable Person, it is necessary to seek out knowledge,” he said. “The community won me over due to the ease with which I could find it and share it.”

The new tool allowed more people to contribute during the meeting, regardless of the availability of their agendas or travel restrictions.

“The online participation allowed people to follow along and contribute as if they were in the room, with the advantage that they could continue working normally during the breaks,” emphasized Marcelo Moreira, responsible for the Odebrecht Infrastructure Commercial area at the Federal District Administrative Center, and also speaker at the event. For Juliana Zogbi, the experience was a success: “I believe that this is a trend and it should be used more frequently by the other Communities,” she said.

A total of 84 Members have been recorded in the online environment at once. An average of 30 people remained connected during each lecture

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The meeting received the support of Affero – a consulting firm focused on educational and knowledge solutions, and featured group dynamics to reinforce the concepts of Good Practices and Lessons Learned

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STRATEGIC FOCUS During the opening portion of the event, Paulo Aridan, Engineering Director of the São Paulo Regional Office at Odebrecht Realizações Imobiliárias, talked about the expectations with the union of the Organization’s Knowledgeable People. “We hope that the presentations can help people reflect on their daily work routine,” said Aridan. “This is an opportunity to discuss and develop best practices in the real estate segment,” he said. According to Aridan, the meetings also promote the acculturation of the youth and exchange of experiences among the more mature professionals.

He further reinforced the entrepreneurial vision that guides the Business: “We do not want to be the biggest, but rather the best company in the market,” he said.

The meeting was focused on building the Community’s next set of objectives.

In order to obtain the best results in terms of the summaries of that learned, the programming was segmented into

Sustainability, Client Relations, Productivity and Profitability. Each block included an average of four presentations, which encouraged reflection on the main strategic objectives for the Real Estate Developments using real cases.

In the Productivity block, Cristiano Vasques, representative from the Hotel Invest Group – a consulting firm in the area of hotel industry investment and Odebrecht partner in projects in Brazil and Cuba –, presented the vision of the hotel as a real estate product. “This development gives the site dynamism,” said Vasques. “It increases the flow of tourists, array of services, and primarily, promotes gains for the image of that address, helping with its transformation as a reference center,” he said.

The Profitability block emphasized the topic through opportunities for synergy between the Businesses.

Marcelo Moreira and Aarão Albefaro, responsible for the Commercial area and for Installation Projects, respectively, at

Odebrecht Infrastructure, talked about the construction designed to optimize the operation – by Odebrecht Properties – of the Federal District Administrative Center.

In the partnerships, such as, for example, with Braskem for the production of concrete slabs based on plastic spheres, the development is synonymous with good results. The project also requested price quotes of materials imported by Odebrecht Logística e Exportação (OLEx) in China, an operation that was then presented by Mauro Rehm. The professional responsible for OLEx highlighted the opportunities for the country as an alternative for supply and how the company structured its operations in the Chinese market to offer the Organization benefits.

At the end, Carla Barreto, Managing Director of Odebrecht Properties, presented the partnership between the Business and Odebrecht Realizações Imobiliárias for the construction of the Odebrecht São Paulo Building, as well as the challenge of using the synergy at the Organization’s companies – such as Braskem for the production of raw materials for furniture; Odebrecht Ambiental for effluent treatment; and Odebrecht TransPort for entry into the parking lot using ConectCar. The Members also viewed the binder of good practices, the Community statute, and had the chance to visit a supplier exhibit with some of the innovative solutions in the market. The suppliers present included Hansgrohe, which produces raw materials focused on reducing the consumption of

makes molds for more productive structural foundations; Vicâima, with new solutions for wood frames; and Multinova, a Braskem client that produces linings for the acoustic insulation of floors.

water; Hyundai, with the latest from the Brazilian elevator market; Quickjet, which

discussed and adding new items to my AP,” he concluded.

RESULTS In addition to the summaries of what was learned, each participant left the meeting with two commitments established, which could be chosen either as including a good practice, a lesson learned or opening a discussion forum in the Portal.

The virtual environment offers news, technical articles, a forum of questions and answers, and documents as sources of research for Members, and also provides all of the material from this third meeting.

According to Juliana Zogbi, the forum is the tool that can most add to the work routine: “Through it, Members work as internal consultants, since often times, the answer to a question may be inside the company itself,” she said.

According to Eduardo Mattos, Contract Director at Odebrecht Infrastructure, in Angola, the Community filled a gap that existed related to the exchange of experiences. “I have the opportunity to look for knowledge with other projects, as well as present the good practices developed in the country, such as the training of the Angolan people in the real estate area.” For him, the 2013 meeting was quite rich. “I am returning to Angola with the challenge of sharing the concepts

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Distinctions for the Organization In July, the magazine Exame launched its special 40year edition of the “Biggest and Best – The 1,000 Biggest Companies in Brazil.” In the overall ranking, Odebrecht comes in at 47 th . The publication features an analysis of the 10 groups that most grew from 1973 – when the yearbook was first launched – to 2012. The Organization presented a 7.360% growth in earnings during this period.

In the Report of the 500 ranking, which highlights the country’s 500 largest companies in 2012, divided into 18 economic sectors, Braskem earned 9 th place among the 10 with the highest net revenue and 8 th place among the 10 that most exported, and Odebrecht earned 1 st place among the 10 biggest employers and 2 nd place among the 10 companies that most paid salaries.

In the Groups analysis, which evaluated the 200 largest Brazilian business conglomerates during the year, Odebrecht earned 4 th place among the 10 largest with the highest net revenue.

In the Productivity ranking, the edition used four measurable indicators to select the 50 most productive companies, including the concept of wealth – the value added by a company to a product or service during its production chain phase. Odebrecht earned 9 th place in this ranking.

Among the largest companies with a presence in Latin America, the Organization occupies 7 th place on the list, with R$ 23.4 billion in net revenue, in the Construction and Petrochemical sectors. On the list of the 500 Top in Sales, Braskem appears in 11 th place and Odebrecht Infrastructure Brazil in 47 th place.

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Starting from the left, Members of the Metropolitano 5 Consortium: Fabiana Emendabili, Roberta Trevelato, Cledson Macedo and Carla Rovari, during the 2013 Brazil Protection Award

Triply Awarded Safety The Metropolitano 5 Consortium (CM5) – formed by Odebrecht Infrastructure (leader), Queiroz Galvão and OAS – won three categories of the 2013 Brazil Protection Award, which recognizes successful actions in the areas of Workplace Health and Safety with the case “Good Practices for Mitigating the Impacts of the Risks at the Construction Project for Lot 7 of Line 5 - Lilly of the São Paulo Subway.”

Through the 117 works signed up and the 75 selected, the CM5 study was elected the Best Risk Management Case, the Best Southeast Region Case and the Best Brazilian Case during the ceremony held at the 2013 Protection Expo - International Workplace Health and Safety Fair in São Paulo.

CM5 highlighted the objectives, actions and results obtained from the

implementation of Risk Management, which includes the Action Plan during Emergencies and Crisis Management, as well as the good preventive practices integrated with the different contract areas, reducing the impacts of the activity-related risks in the case of occurrences.

Along a 5.7-kilometer stretch of the São Paulo Subway Line 5, the new stations Santa Cruz and Chácara Klabin will be built, together with the ventilation shafts and emergency exits Botucatu, Jorge de Melo and Dionísio da Costa. In order to excavate the tunnel between the avenue Avenida dos Bandeirantes and street Rua Dionísio da Costa, the shield, known informally as the “megatatuzão,” will be used. With a diameter of 10.5 meters, the machine drills the soil and installs the permanent structural lining using prefabricated concrete rings at the same time.

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Recognition for a Sustainable Project Ilha Pura – a sustainable neighborhood project currently being built by Odebrecht Realizações Imobiliárias in Rio de Janeiro – was certified by the Vanzolini Foundation through the AQUA Process (High Environmental Quality). On July 15, the distinction was delivered to the project’s Sustainability team, including Paulo Boghossian, responsible for Engineering, by Bruno Casagrande, a representative from the foundation.

The project was evaluated based on 17 environmental performance objectives, divided into themes: Integration and Coherence of the Neighborhood; Natural Resources; Environmental and Sanitary Quality; and Social Life and Economic Dynamics. The points were evaluated through

Paulo Bogosshian (to the left) and Mariana Malufe receive the AQUA certificate from Bruno Casagrande, representative of the Vanzolini Foundation

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analyses and audits, using the concepts of Excellent, Superior and Good.

“Obtaining the certification reconfirms Ilha Pura’s effort when it comes to environmental issues, emphasized Mariana Malufe, the professional responsible for Sustainability. For Paulo Boghossian, the event has an impact on the entire city: “It is the first AQUA certification for Odebrecht Realizações Imobiliárias in Rio de Janeiro,” said Boghossian.

“We are meeting the market demand and giving back to the Rio de Janeiro population, which is concerned about the environment,” he said.

The Ilha Pura planned neighborhood was designed by Odebrecht Realizações Imobiliárias in partnership with Carvalho Hosken as an upscale project with modern concepts of sustainability. Located in Barra da Tijuca, its first phase includes seven condominiums, consisting of 31 towers with 17 floors and 3,604 apartments.

Initially, these condominiums will be the Athletes’ Village for the 2016 Olympic and Paralympic Games, and will accommodate more than 17,000 people, including athletes, parathletes and technical teams. After the competitions, the condominiums will be remodeled and delivered to the final clients.

Prestige and Credibility in Argentina

Fo r t h e fo u rt h co n s e c u t ive ye a r, t h e m aga z i n e M e rca d o – o n e o f t h e m o s t p re s t igi o u s Eco n o my a n d B u s i n e ss p u b l i c at i o n s i n A rge nt i n a – re cogn i ze d O d e b re c h t a s t h e l a rge s t co m p a ny i n t h e co u nt ry i n te rm s o f e a rn i ngs i n t h e Co n s t ru c t i o n s e c to r.

In the overall ranking, which includes all of the economic sectors, Odebrecht moved up six positions compared to last year, from 81 st to 75 th place.

The Organization was also elected the 3 rd top company in Argentina in terms of return on net equity and 69 th in p rofi ta b i l i ty o n sa l e s.

The North Area Potability System, one of Odebrecht’s projects in the country, is considered one of the largest investments in infrastructure in Argentina over the past 50 years and will allow for the supply of potable water from the Northern part of the Greater Buenos Aires area

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Among the Highlights in Chemical Technology

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Braskem is one of the five finalists of the 2013 Kirkpatrick Chemical Engineering Achievement Awards, which recognizes the most distinguished companies in innovative chemical engineering technologies, used commercially in processes or products

Brazil the world’s largest producer of biopolymers.

The award is promoted by the magazine Chemical Engineering, one of the most traditional publications in the chemical engineering sector. During its 80-year history, only companies from the United

by the global industry since 1933. The company was selected for the “Green” PE project called “I’m green™,” an initiative that is considered a global milestone in innovation, making

States and Europe were awarded.

The winner of this edition will be announced on September 25 during the ChemInnovations Conference and Expo, held in the United States.

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partnerships

Brazil’s Large PPP Now O

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est Sanitation Operating

O

Established in February of this year, the partnership formed between Foz and COMPESA represents Brazil’s largest sanitation Public-Private Partnership (PPP), to be extended for a total of 35 years

n July 23, Foz and the Pernambuco Sanitation Company (COMPESA) started their sewage treatment operation in 14 municipalities of the Metropolitan Region of Recife and in the city of Goiana, located in the North Forest Zone of Pernambuco. It is the largest Public-Private Partnership (PPP) in the Sanitation sector in Brazil, and will serve 3.7 million inhabitants.

The partnership with the Pernambuco State Government aims to reach 90% of the urbanized population over the next 12 years and guarantee 100% treatment for the entire volume of sewage collected in the benefitted municipalities. A total of 8,100 kilometers of sewage networks will be installed, for a total of 10,000 kilometers. The number of Sewage Treatment Plants (STPs) will increase from 54 to 69.

In order to reach these numbers, the investments should reach as high as R$ 4 billion, to be directed

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at the recovery, modernization and expansion of the systems.

“The investments also include the acquisition of modern equipment and the use of advanced technologies for completing the construction work, such as the non-destructive methods for preventing disturbances to the population and traffic from the opening of ditches,” explained Pedro Leão, Concession Director.

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During the first 100 days, Foz will work with a large group of Members focused on cleaning and removing obstructions from part of the existing networks. During the first phase, the municipalities of Recife, Olinda, Jaboatão dos Guararapes, Paulista, Cabo de Santo Agostinho and Moreno will be benefitted. In all, more than 64,000 meters of networks will be cleaned and unclogged along more

The Vila Cardeal Sewage Treatment Plant in Recife: the STPs treat the effluents before they are released into rivers or the ocean

than 180 streets. Pedro Leão explained the criteria for choosing the sites: “We created a 100-day plan focused on the most critical points of the system, which are causing the most disturbances for the population at present,” he said.

At the official start of the operation, Roberto Tavares, President of COMPESA, emphasized the importance of the

partnership between the public and private sectors. “It is not possible to universalize sanitation with public investments alone,” said Tavares. “We need to invest increasingly more in changing the reality of Pernambuco and Brazil.”

He further pointed out: “Of the 27 Brazilian states, 22 have less than 40% sewage treatment coverage.

Investing in sanitation means more health for the population.”

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Starting from the left: Ricardo Barretto, New Business Director at COMPESA; Roberto Tavares; Pedro Le達o; and Fernando Mangabeira, Executive Director of the Foz Pernambuco Unit

The plan is to serve 90% of the urbanized population and guarantee 100% treatment of all the sewage collected during the first 12 years

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SY N E R G Y B E T W E E N F O Z A N D B R A S K E M

Wi t h t h e s ta rt o f t h e o p e ra t i o n s i n Pe r n a m b u c o , Fo z a n d B ra s ke m b e ga n to s tu d y p o s s i b l e p a rt n e rs h i p s fo r t h e s a n i ta t i o n wo r k i n t h e M e t ro p o l i ta n Re g i o n o f Re c i fe .

A f i rs t m e e t i n g , h e l d i n J u n e b e twe e n t h e p ro fe s s i o n a l s o f t h e two c o m p a n i e s , wa s d e s i g n e d to p re s e n t t h e p ro j e c t a n d d i s c u s s p o s s i b l e p a rt n e rs h i p s w i t h B ra s ke m fo r t h e s u p p l y o f p ro d u c ts , i n a d d i t i o n to s e e k i n g o u t p hys i c a l a n d l o g i s t i c s sy n e rg i e s fo r t h e 1 0 , 0 0 0 k i l o m e te rs o f s ewa ge n e two r ks t h a t w i l l b e i n s ta l l e d s ta rt i n g i n J u l y 2 01 4 .

Th e p a rt n e rs h i p i s t h e re s u l t o f t h e s u c c e s s o f t h e i n i t i a t i ve s b e i n g i m p l e m e n te d by B ra s ke m a n d Fo z , s u c h a s t h e s u p p l y o f c o r r u ga te d p o l ye t hy l e n e ( P E ) p i p e s , a s we l l a s PVC p i p e s i n t h e d i f fe re n t o p e ra t i o n s i n B ra z i l . “ Th e c l o s e re l a t i o n s h i p b e twe e n B ra s ke m a n d Fo z , d eve l o p e d p r i m a r i l y s ta rt i n g w i t h t h e ro to m o l d e d m a n h o l e p ro j e c t , h a s h e l p e d i m p rove t h e sy n e rgy a n d t ra n sve rs a l a p p ro a c h to wo r k a m o n g t h e d i f fe re n t B u s i n e s s e s o f t h e O d e b re c h t O rga n i z a t i o n , to t h e p o i n t o f u s b e i n g i nv i te d to p a rt i c i p a te i n a p ro j e c t a s i m p o rta n t a s t h i s o n e , f ro m i ts ve ry b e g i n n i n g , � e m p h a s i z e d J o rge A l exa n d re d a S i l va , re s p o n s i b l e fo r P E M a r ke t D eve l o p m e n t a t B ra s ke m .

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fast news•people Believe Junior was created in compliance with Brazil’s Apprentice Minor Law and to train youth for the job market and for life. The initiative results from a partnership between Odebrecht and Brazil’s National Industrial Learning Service (SENAI)

Distinguished on the Job Market Since its creation, in August 2009, until July 2013, the Believe Junior Program has already qualified 1,363 youth, the children of the workers at the Santo Antônio Civil Consortium (CSAC) and at the Odebrecht Infrastructure, responsible for the work of assembling at Santo Antônio Hydroelectric Power Plant (HPP). After one year of courses, training under the functions of Car Maintenance Mechanic, Diesel Engine Mechanic, Motorcycle Maintenance Mechanic, Building and Industrial Electrician and Production Assistant, the apprentices are now prepared for the job market.

Having graduated from the third group, in the Automobile Mechanic course, Cíntia Ceolin Baía is working at a car concessionaire in Porto Velho. She explained that it was easy for her to find her first job opportunity, about a year and a half ago: “With Believe Junior, I learned a profession and I felt prepared,” she said. The youth plans to also earn two degrees, one in Mechanical Engineering and another in Mechatronic Engineering.

Susankelly de Freitas Montes works in the financial area as a Shipping Assistant at CSAC. A student of the first group in the Production Assistant course, the youth currently students Business Administration and ensures: “Thanks to Believe Junior, I have a job and can earn a degree in the area I chose,” she said.

John Daver Manoel do Amaral is yet another successful example in the job market after completing the Motorcycle Mechanic course. He has already worked at a concessionaire and currently is a Mechanics Assistant at the CSAC Industrial Shop. Passionate about the world of machines, he wants to be a Mechanical Engineer. “I learned much more than a profession; the course helped me grow as a person,” said Amaral. “My professional experience has been quite beneficial,” he said.

Other youth are inserted into the most diverse range of professional fields in Porto Velho. The Santo Antônio HPP has Members that came from the program in areas such as Appropriation, Workshops, Production, Equipment, Administration and Safety.

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Partnership for People Development In July, Braskem formed a partnership with Petrobras University to start the activities related to training programs for 70 engineers under the courses of Petrochemical Processing Engineering (CENPEQ) and Mechanical Maintenance Engineering (CEMANT).

The project, which involves engineers from all the company’s units in Brazil, is designed to train professionals who can guarantee the competitiveness of the industrial processes and help identify opportunities. “Braskem wants to complement the academic learning of these Members, and accordingly, the participants will have the opportunity to get a more in-depth look at the theoretical concepts and apply them,” said Marcelo Guarita, Polyethylene Process Engineering Manager and one of the CENPEQ advisors. “The learning is facilitated by the knowledge and experience both of the Petrobras University professors as well as Braskem,” he said.

To monitor development and guarantee professional growth, the participants are supervised by their respective leaders during the course. Jader Brun, Advisor for CEMANT and Basic Petrochemical Unit Maintenance Manager, stated that the courses will provide Members with a solid education.

“Over the next two years, the knowledge base, systemic vision and entrepreneurial spirit that characterize the program will prepare and motivate participants for the major challenges that Braskem will face in the future,” said Brun.

The programs last two years and have a total course load of 596 hours each, and the classes are given at Petrobras University in Rio de Janeiro. To make the course possible, an agreement was signed between Braskem and Petrobras, establishing the criteria for the participation of Braskem Members and employees of the Petrobras System, as well as performance in the course.

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Most Valuable Part for Challenges In order to ensure that Members can gain a clearer idea of their careers at the Business, Odebrecht Agroindustrial launched the Career Program in July. The initiative is a support tool for the leader designed to systematically reach all the work environments and provide more information about the topic to professionals.

In the process of being structured since 2012, the biggest challenge for implementing the program was involving representatives from all of the Agroindustrial Centers and the Entrepreneurial Leader Dynamic Organization ( OD-LE). “The program allows Members to understand the opportunity for growth at the company, both with changes in their career as well as changes within the same area, ” explained Almiro Senna, responsible for People Administration

at the corporate office. A total of 380 programs were surveyed, divided into five topics: Agricultural, Industry, Maintenance, Safety, Health and Environment ( SHE) and Administration.

In order to ensure that the 17,000 Members have dialogue with their leaders about the topic, the People and Organization (P&O) teams of the Agroindustrial Centers were involved in order to thoroughly understand the program and train leaders from the Line.

“The program is focused on the development of people, and in their capacity and desire to evolve, ” explained Almiro Senna. “We hope that, with all the career-related dialogues held between leaders and team members, each Member has a clearer idea of his or her career opportunities, ” he said. According to him, the action will also allow for the elaboration of Individual Development Plans ( PDI) , the enrichment of the program content, and primarily, reinforcement for cultural engagement, since the support material is based on the values and principles of the Odebrecht Entrepreneurial Technology ( TEO) .

Those responsible for P&O received support material for leader training. The idea is for all of them to have the right tools for work, since each one will record the career-related dialogue with their team members

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The meeting included the presence of more than 30 people: 25 Members from Ilha Pura, Athletes’ Village and Olympic Park, and five from Odebrecht Defesa e Tecnologia

Learning About and Practicing TEO On July 3 and 4, the new Members of Odebrecht Realizações Imobiliárias, the developments Ilha Pura and the Olympic Park contracts, and Odebrecht Defesa e Tecnologia, took part in the Introduction to Culture Program in Rio de Janeiro. The meeting was organized in partnership with Carvalho Hosken – a partner of Odebrecht Realizações Imobiliárias.

With content based on the principles, concepts and criteria of the Odebrecht Entrepreneurial Technology (TEO) and companies’ best Business Management practices, the activities also covered the practice of the PAAJ Cycle.

The event included the participation of Paul Altit, Entrepreneurial Leader at Odebrecht Realizações Imobiliárias, who presented the Organization and the Business; Alexandre Fonseca, Director of Carvalho Hosken, who shared the company’s history; Luis Villar, member of the Odebrecht S.A. Board of Directors, who answered the questions raised by participants; and Augusto Roque, Managing Director of Odebrecht Infrastructure, who talked about his life and career.

Cristiane Nascimento, responsible for People & Organization at Odebrecht Realizações Imobiliárias, presented the new People Policy; Marcelo Athayde, Director of the Olympic Park project, addressed the Characteristics of the Odebrecht Partner; and Beatriz Filgueiras, responsible for Culture and Integration at Odebrecht S.A., talked about the 2020 Vision.

At the end of the event, there was the “Fireside Conversation” with Maurício Cruz, General Director of Athletes’ Village, together with Antonio Pessoa, Managing Director of Ilha Pura and the Olympic Park.

“In addition to presenting an overview of Odebrecht, the program also puts us in direct contact with the leaders and professionals from the Businesses, presenting successful examples and life stories,” said Maísa Soares, from Olympic Park. For Daniela Maximiliano, responsible for the Legal Area at Odebrecht Defesa e Tecnologia, the program was essential as support during her adaptation period: “Having been at the Organization for just two months, I learned about a motivating, positive and challenging Culture, together with some very rich experiences,” she said.

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A Leap in Safety Under the theme “Commitment to Life,” the Baixo Sabor Hydroelectric Power Plant Facility project, currently being built by Odebrecht Infrastructure in Portugal, held the A Leap in Safety Program from July 8-12.

The goals were: to improve the teams’ development’s performance – striving for excellence, related to the topic by reinforcing the Workplace Safety culture and changing

reliable and irreversible commitments related to the topic. “Safety is an intrinsic value that everyone should incorporate into their daily lives and in all their actions, and that value is unalterable”, says Paulo Carrilho, Responsible for Health, Safety and Environment in Portugal.

At the end of the event, the participants expressed their satisfaction with the results achieved, primarily the clarity of the

the teams’ behavioral patterns; and promote synergy and strong commitment among professionals.

Some 70 Members – including both leaders and team members – established consistent,

commitments assumed by each Member so that everyone meets the goal of eliminating the occurrence of accidents through the synergy achieved between the different contract areas.

The event was presented by Olga Loffredi, representative from the consulting firm Vanto Group and Loffredi e Associados, and also included the participation of Sérgio Leão, responsible for Sustainability at Odebrecht; Fábio Januário, Senior Office in Portugal, and Gilberto Costa, Contract Director

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Safe for Better Performances

Exercises and group dynamics are part of the programming for Always Safe, together with the presentations

In July, the Always Safe Program, promoted by the Santo Antônio Civil Consortium (CCSA), began the SHE - PRO Seminar (Workplace Safety, Health and Environment for professionals from the area). The meeting was directed at physical therapists, nurses, physicians, assistants, technicians and engineers from the Santo Antônio Civil Consortium (CCSA) and Odebrecht Infrastructure, responsible for assembly works at Santo Antônio Hydroelectric Power Plant (HPP).

Participants met to align the technical concepts of SHE, with a focus on behavioral aspects, promoting more technical knowledge and encouraging them to engage in increasingly pro-active work. There was an emphasis on concepts for an effective approach on the service fronts and the importance of setting a good example.

For Ítalo Damasceno Justino, Workplace Safety Assistant, the activity was highly enriching. “I believe that it is through our example that we are able to teach others,” said Justino. “This seminar expanded our vision about the way of being and acting, and how important it is to first change ourselves,” he said. Délio Galvão, Contract Director at CCSA, stated: “Always Safe is giving us the certainty that we are on the path toward excellence in Workplace Safety.”

The program was created in February of 2013 by Members from different areas of the construction site and based on the commitments related to accident prevention.

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Promoting Accident Prevention

André Canoas, Construction Manager, talks to workers during the DSS for the service front at the Coal Processing Plant. The Global Accident Prevention Week was organized by the Workplace Safety, Health and Environment area

From July 22-26, the Moatize Expansion Project – a Vale project being completed

by Odebrecht Infrastructure in Mozambique – kicked off the Global Accident Prevention Week. With the theme “Working with Discipline Means Caring for the Future,” the campaign took the topic of Operational Discipline to all the service fronts.

Through the Health and Safety Dialogues (DSS) and theater plays in the work environments and cafeteria, the campaign clarified Discipline concepts at the operations and presented examples of behaviors that may lead to deviations, such as pressure due to a lack of time, inexperience, precarious communication and excessive confidence. One of the theater plays was produced by Members of the Safety area.

Willer Pinto, Director at Vale, pointed out that Moatize Expansion is one of the most highly recognized projects at the company due to the low accident rates.

“Actions like this one are helping to reinforce awareness about Workplace Safety, and consequently, reducing risks,” said Pinto. For Paulo Brito, Contract Director, the compliance with safety standards will also help reduce risks.

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Essential Involvement In long duration and highly technical projects, the contracting of Members takes place based on the needs of the different areas, and the development generally gives preference to the local labor available. These people’s involvement with the construction work brings countless benefits for the project, people and the region.

La Orchilla, Tunape and La Algodonera.

In order to make up the teams, the neighboring regions were also called forth, and during a second phase, the support of the community leaders and country’s Civil Construction Trade Union also contributed toward the process.

The contract is responsible for building an irrigation channel that will

During the first six months of this year, the Olmos Irrigation Project, currently being built by Odebrecht Infrastructure in Peru, contracted 71% of its team from the regions of Olmos and Lambayeque.

The job openings designed to seek out professionals were implemented in the communities directly influenced by the construction work, such as La Juliana, El Imperial, Pañalá, Cutirrape, El Medano, Las Norias, Miraflores, Nitape, Pumpurre,

allow for the collection of waters from the Huancabama River, traversing the Andes Mountain Range so that H2Olmos S.A. – the company responsible for the operation – can supply 43,500 hectares of land. The project will contribute toward the development of Peru’s Northern region, generating more than 40,000 direct and indirect job opportunities and benefitting the agroindustry and trade of Lambayeque.

Of the teams that make up the Olmos Irrigation Project, 71% of the Members are residents of the communities located near the construction work

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fast news•people

Special Breakfast The Members of the Odebrecht Infrastructure Luanda Expressways project now have more exciting mornings: the project implemented the Breakfast with the Management program, which seeks to integrate and value the teams and promote respect for diversity.

On the last Thursday of each month,

areas also participated and were able to share their concerns,” said António.

The program includes the participation of the leaders from the areas and the Contract Director. For Jacinto Ilídio Cristovão and Milagre José Garcia da Silva, from the Equipment area, the action is very interesting. “There is a relationship

a motivational breakfast gives Members the opportunity to express their opinion about the work environment as part of a dialogue with the leadership. Santos Francisco Victor António, from the Solid Waste area, emphasized the integration during the activity: “Colleagues from other

between the top leadership and the team,” said Cristovão. “The Members talk about the problems they are dealing with on a daily basis, without any intermediary party,” he said. “This is an opportunity to talk to the leaders that we don’t see every day,” reinforced Silva.

The groups are formed by up to 10 people, indicated by their leaders, who debate on productivity, valuing the workplace, the relationship with the team and workplace safety

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Meeting at the Corinthians Arena: this is the second time that the Odebrecht SSC hosts a Share Group event

Sharing Experiences In June, the Odebrecht Shared Service Center (SSC ) organized yet another meeting of the Share Group, this time at a space reserved at the Corinthians Arena. The meeting also included a guided visit to the development installations.

Consisting of 20 companies, including Odebrecht, Natura, Bosh, Cielo and Saint Gobain, the Share Group meets each month to exchange information, evaluate best practices and identify the best types of operation in existing processes on the market.

In a study conducted by the group, the Odebrecht SCC stood out for obtaining the best productivity in scale and the lowest percentage of error processing compared to the other companies.

“The greatest gain that we have participating in the Share Group is precisely the opportunity to exchange experiences and measure the results of our efforts,” said Marco Poiatti, Operation Leader at the SSC. “This thermometer for performance is very important for ensuring that we are always on the lookout for more efficient solutions, ” he said.

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fast news•people

Promotion of Reading The Rubem Fonseca Program is an initiative of the Line 4 South (CL4S) Consortium, headed by Odebrecht Infrastructure in Rio de Janeiro, designed to encourage the habit of reading among Members. The name of the library installed at the construction site is a tribute to the important Brazilian writer who developed a friendship with Members of the consortium, from the day he planted his

Created in June at the Praça Antero de Quental and Gastão Bahiana construction sites, the program has awakened a great deal of interest among the team members. Ten copies of books were offered with topics that varied from religious to autobiographical. The archive was maintained in the room of the General Construction Site Administrator, responsible for coordinating the borrowing and return of the

Ipê-Roxo tree at the Praça Antero de Quental construction site.

books.

During the launch, all of the copies were removed and there was a waiting list. The project was then expanded to another construction sites: Nossa Senhora da Paz, Leopoldina, 23º BPM, Jardim de Alah and the Central Administrative Building. “It is great that we have access to such a variety of books at work,” said Eduardo Valoni, Information Technology Assistant, who is currently borrowing his third book. “This was the motivation I needed to get back into reading,” he said.

For Maria Beatriz Costa, who came up with the idea for the project and is responsible for Internal Communication at CL4S, reading promotes well-being, together with learning and reflection.

“When someone reads, they get a glimpse of a universe that is different than their own,” said Costa. “It is great when the Members want to know more about the author or want suggestions of other books,” she said.

Approximately 150 books are available in Rubem Fonseca Library. Book donations can be send to the consortium Communication area

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Aligned with the Peruvian Government’s prevention policy, the Lima Subway Consortium joined the program Es Salud Seguridad Social para todos (“It’s Health – Social Security for All”)

Health at the Construction Site July 17 in Peru was marked by the launch of the government program Es Salud - Seguridad Social para Todos (“It’s Health – Social Security for All”) at the Odebrecht Infrastructure Lima Subway Consortium. With the theme “Zero Tuberculosis in the Workplace,” the goal of the action is to alert the some 5,000 Members from the contract about the disease.

The initiative conducted exams and offered medical appointments for the workers and also supplied information about the prevention and treatment of tuberculosis. “In this way, we want to bring the government and private initiative together in the fight against the disease,” emphasized Virginia Baffigo, Physician and Executive President of Es Salud.

During the launch event, Carlos Nostre, Contract Director, reinforced the importance of everyone’s participation and encouraged other companies to join the campaign.

Peru is the first country to report Multidrug-Resistant Tuberculosis (MDR) – when the disease becomes resistant to the medications commonly used for treatment – and is the third highest country in terms of the rate of the disease.

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fast news•people

Attentive to Risks In July, the Workplace Safety team of the Cambambe Hydroelectric Power Plant Facility, an Odebrecht Infrastructure project in Angola, kicked off the cycle of training about the perception of accident risks. The program is designed for Members and focused on leadership, and is part of the strategy for excellence in Sustainability in the search to eliminate the number of occurrences at the contract.

Some 100 people of different areas already participated in the courses. “We seek to train them so that they can identify dangers and recognize risks in the work environment, in addition to evaluating the severity of these risks and

correcting them,” explained Daniel de Oliveira, Safety Engineer at the project.

At the same time, the contract’s Emergency Brigade promoted first-aid training for members of the Internal Accident Commission (CPAT). The idea was to orient them on what to do in emergency situations. “First-aid is the immediate care provided to the victim with aims of maintaining their vital functions and ensuring that the situation does not get worse until adequate medical assistance arrives,” said Marco Ferreira, from Medline, the company that led the training. “This pre-assistance is important, since it prevents future complications and may even save lives,” he said.

The Cambambe Hydroelectric Power Plant Facility project, currently being built by Odebrecht in Angola, intensified the prevention of accidents, orienting Members through courses administered by specialized companies

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Our Culture, Our Brand Get Inspired The logo is simply a fragment of the visual system that makes up an Organization’s identity. Colors, fonts, images, graphics, signal elements and even the discourse used in texts are also a part of this system. Together, they all contribute toward the recognition of the company, and therefore, it is very important to ensure visual identity in all environments, even when the brand is not applied.

In Angola, the Population Resettlement Program has the “Odebrecht look” and is already inspiring other projects to adjust to the new identity. At the construction site, located in the municipality of Viana, the presence of “Odebrecht Red” can be found everywhere: on the enclosures, on the fleet and on the signs.

And you, have you already incorporated the new identity into your daily activities?

For more information on the Odebrecht visual guidelines, visit Brand Territory:

www.odebrecht.com/territorio/en

If you have any questions, please contact the Odebrecht S.A. Communication team.

Please remain attentive to the visual identity tips found in the editions of on!

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environment

For the Conservation

C

aring for the environment and conserving natural resources in a systematic and integrated way generates significant results for everyone. This is the thinking of the members of the Bahia State Manioc Starch Producers’ Cooperative (COOPAMIDO), with head office in the municipality of Laje, located 103 kilometers from the capital city Salvador.

“Since it was created four years ago, COOPAMIDO has assumed the premise of complying with environmental law and operating based on a sustainable business model, one which adds productivity and social responsibility,” said Jairo Souza, President of the cooperative, which is associated with the Bahia Southern Lowlands Environmental Protection Area Mosaic Program for Development and Growth Integrated with Sustainability (PDCIS), supported by the Odebrecht Foundation and public and private partners.

ENVIRONMENTAL PARTNERSHIPS Seeking to promote the generation of jobs and income, COOPAMIDO establishes partnerships with farmers from Laje and from surrounding municipalities to encourage the leasing of their lands to the local farmers, aiming to recover the degraded pastures.

These farmers then use the lands to grow manioc and deliver the roots to the cooperative. At the Bahiamido processing industry, the manioc root is transformed into starch, a component used by industries of different kinds.

In order to be a part of this process and be benefitted, the farmers must develop actions of an

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of Natural Resources Marceli Andrade is one of the members of COOPAMIDO who participants in projects for environmental restoration

environmental character, such as reforestation and the recovery of water sources. Besides this, the partner comes to work as a multiplier. “We did not develop any practice focused on the Environment in the region,” explained cooperative member Marceli Andrade, a resident of the community of Cruzeiro in Laje. “With the installation of COOPAMIDO, we began to view this as a commitment and replicate the knowledge for the rural producers in my community,” she reported.

At six partner farms that are directly associated with COOPAMIDO, 800 hectares of legal reserve are maintained, where 84 water sources were being recovered or protected. “We want to offer people opportunities to develop their activities, taking conservation practices as a reference,” said Jairo Souza. “It works like a daily educational process, one focused on promoting changes in the region,” he said.

According to Alan Sousa, responsible for the cooperative’s environmental pillar, conservation ensures that the manioc planting areas are better used. “The forest that surrounds the crops guarantees the presence of the natural enemies of pests and reduces the risk of the transmission of diseases,” said Sousa. “The plantations are managed using practices that help increase the flow from the water sources,” he said.

In order to apply knowledge and operate pursuant to law, COOPAMIDO also receives the support of the Brazilian Institute of the Environment and Renewable Natural Resources (IBAMA), the Bahia State Public Prosecutor’s Office (representation in the municipality of Santo Antônio de Jesus) and the Federal University of the Recôncavo of Bahia.

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Odebrecht Foundation

United Family, G

“I

He

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uaranteed Work

I

n order to allow their children to determine their own life paths, it is important for parents to be aware of the decisions that they plan to make so that they can orient them about the best course

I want to join the Bahia Southern Lowlands eart of Palm Producers’ Cooperative,” he said Thiago dos Santos, age 16, developed a heart of palm seedling nursery

to follow. This is the reality of the brothers Alberto and Thiago dos Santos, ages 19 and 16, respectively, residents of the Karin Settlement located in the rural zone of Ituberá, region of the Bahia Southern Lowlands.

The youth, both second-year students at the Igrapiúna Rural Family Home (CFR-I), receive the support of their parents to conduct their work in the fields and have already planted their own crops along 1.5 hectares of land located on the family’s property.

“I began an intercropped plantation with rubber trees, cacao and banana, known as the SAF – Agroforest System,” said Alberto. “In eight months, I’ll harvest the bananas and guarantee the income to reinvest in my business,” he said. His brother Thiago developed a nursery with seedlings of the heart of palm bush, which are ready to be planted: “Despite the fact that few farmers cultivate heart of palm here in the community, I know that it is a special crop, since it has

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“In eight months, I’ll begin the harvesting work and guarantee income to reinvest.”

Alberto dos Santos, age 19, plans to plant cacao, rubber tree and banana crops

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transformed the lives of many people from the region,” said Thiago.

Thiago’s choice is also based on his plans for the future, since he will become a member of the Bahia Southern Lowlands Heart of Palm Producers’ Cooperative (COOPALM).

“As a cooperative member, I have the guarantee that I can transport my own production and sell it at the best price. In addition to this, I also want to encourage my friends and neighbors to join COOPALM as well,” he said. Their mother, Marilene dos Santos, age 46, emphasizes her sons’ discipline. “Their studies at CFR-I helped a lot,” she said.

“I don’t even have to remind them to take care of their duties. When I look, there they are in the fields, plowing the earth, planting the seedlings,” she said, smiling. The youth also participated in the Tribute to the Future Program, which supports the educationalproduction projects developed by the graduates of the Family Homes.

PAIR THAT PRODUCES Another two brothers have had experiences similar to those of Alberto and Thiago. The youth Darlan, age 18, and his brother Erivan Conceição, age 19, residents of the Limoeiro Settlement in Igrapiúna, also study at CFR-I and help their parents care for the manioc and guarana crops. With the

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support of Tribute to the Future, they began to work together to prepare 1.5 hectares for intercropped planting – cacao, rubber tree and banana.

“I really liked to work with agriculture,” said Darlan. “If we learn how to conduct the activities well, there is no reason to leave the rural life,” he said. The youth further reported that, despite already knowing about agricultural work, the experience earned at CFR-I has contributed directly toward improving his knowledge. “I didn’t know how to fertilize correctly and this affected the growth of the crops,” he said. “It was at CFR-I that I learned to better care for my crops and even those which my parents maintained on the property.”

Erivan added: “I want to show my community that it is possible to live in the rural zone and earn income,” he said. “This begins within the home, orienting our parents on the best way to do it. When you work the right way, the result comes immediately.”

COOPALM and CFR-I are a few of the institutions that are part of the Bahia Southern Lowlands Environmental Protection Area Mosaic Program for Development and Growth Integrated with Sustainability (PDCIS), an initiative supported by the Odebrecht Foundation and public and private partners.

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“One helps the other one:” this is how brothers Darlan and Erivan Conceição care for their cacao plantation

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fast news•social actions

Tribute to the Future: Multiply This Idea O d e b re c h t O i l a n d G a s b ega n t h e Tr i b u te t h e Fu tu re c a m p a ign wi t h i ts M e m b e rs . Wi t h t h e to p i c “ I ’ m a m u l t i p l i e r, ” t h e i d e a i s ra i s e t h e p ro fe ss i o n a l s’ awa re n e ss a n d m o t ivate t h e m to p a rt i c i p ate i n t h e i n i t i at ive t h at s u p p o rts p ro j e c ts i n t h e B a h i a So u t h e rn Lowl a n d s regi o n .

Fo u n d a t i o n , wh i c h h ave t ra n s fo rm e d t h e l ive s o f t h o u s a n d s o f yo u t h .

Fo r t h i s p u rp o s e , t h e B u s i n e ss’ s Co m m u n i c at i o n a n d S u s ta i n a b i l i ty a re a s u s e a u d i ovi s u a l a n d p ri nte d co m m u n i c at i o n to o l s . I t wi l l i n c l u d e , fo r exa m p l e , vi d e o s i n t h e O i l a n d G a s Po rta l , wi t h te s t i m o n i a l s by

Th e i d e a i s fo r e a c h M e m b e r to b e a m u l t i p l i e r, i nfl u e n c i ng fri e n d s a n d fa m i ly to i nve s t i n t h e e d u c at i o n a l p ro gra m s ce rt i fi e d by t h e O d e b re c h t

l e a d e rs . Th e c a m p a ign m ate ri a l s co nta i n i nfo rm at i o n a b o u t h ow to p a rt i c i p ate a n d t h e a c h i eve m e nts re co rd e d by Tri b u te to t h e Fu tu re ove r t h e ye a rs .

Th e b igge s t co nt ri b u t i o n i s t h at o f t h e Age nts o f t h e Fu tu re , t h e M e m b e rs t ra i n e d by t h e O d e b re c ht Fo u n d at i o n t h at d e d i c ate p a rt o f t h e i r t i m e to ta l ki ng a b o u t a n d ex p l a i n i ng t h e p rogra m , a ss i s t i ng p e o p l e wi t h h ow to i nve s t i n Tri b u te to Fu tu re , wh e t h e r t h ro ugh d o n at i o n s o r by d e d u c t i ng p a rt o f t h e i r i n co m e tax ( 6 % ) .

Th e re s u l ts o f t h e i nve s t m e nts c a n b e fo l l owe d at t h e Tri b u te to t h e Fu tu re we b s i te a n d D i g i ta l Re p o rt – a n e l e c t ro n i c n ews l e tte r s e nt o u t twi ce a m o nt h by t h e O d e b re c ht Fo u n d at i o n .

The Odebrecht Oil and Gas communication material about Tribute to the Future. The idea is to surpass the numbers from last year, from 31 to 442 participants

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Community Recorded

The people of the province of North Lunda now have personal documentation, such as their birth certificate

With the arrival of the Catata Lóvua Project to the Province of North Lunda, in Angola, it was observed that the residents from the local communities experienced a great deal of difficulty obtaining personal documents, together with the problems caused by the lack of the same.

Based on the work conducted by the Traditional Authorities, called SOBAS, the project identified that the members of the population did not have a Personal Identification Card – the first document required to become an Angolan citizen –, and because of this, it was harder for them to work or travel along the highways.

The Social Responsibility sector at the Odebrecht Infrastructure development then decided to establish a partnership with the North Lunda Government through a Province and Communal Justice and Administration Delegation. The project offered accommodations, transport and meals to the employees of government so that they could provide all of the documents to the population. The group issues the Personal Identification Card to then create the Birth Certificate and Identity Card, which every citizen over age 10 must have.

After 15 days of work, 991 documents were delivered in seven communities. The idea is to serve the 27 communities from the Catata Lóvua Project area of influence.

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