no. 315 • september 2013
Odebrecht Corretora de Seguros: 35 Years with a New ‘Look’ Sobreviver, Crescer e Perpetuar Now in Digital Version
Panama Develops Operational Leaders
Knowledge Network Training Programs
contents no. 315 โ ข september 2013
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SPECIAL ODEBRECHT CORRETORA DE SEGUROS: 35 YEARS
editorial staff ODEBRECHT NEWS is an electronic newsletter published twice a month, sent out on Wednesdays and intended for internal circulation, produced and edited by the Odebrecht S.A. Communication team. RESPONSIBLE JOURNALIST:
Fabiana Cabral CONTENT PRODUCTION AND EDITING:
Fabiana Cabral and Bรกrbara Rezendes Photos: Odebrecht Archive ART: Criativos SUGGESTIONS:
fabianacabral@odebrecht.com brezendes@odebrecht.com Distribute Odebrecht News at your company!
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BUILDING BASES FOR PERSONAL GROWTH AND FOR THE GROWTH OF THE ORGANIZATION
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PANAMA DEVELOPS OPERATIONAL LEADERS
12 SOBREVIVER, CRESCER
E PERPETUAR NOW IN DIGITAL VERSION
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FAST NEWS
40 FAST NEWS: PEOPLE 54 NEW OPPORTUNITIES FOR RESIDENTS OF CAJU
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FAST NEWS: AWARDS
62 THE PANAMA SUBWAY
ROUTE IS BEING ‘PAINTED GREEN’
66 FAST NEWS:
SOCIAL ACTIONS NEXT EDITION:
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CELEBRATING SOLIDARITY
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SEPTEMBER
special
Odebrecht Corretora de Seguros: 35 Years with a New ‘Look’
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orporate security has always been present at the Odebrecht Businesses since the Organization’s foundation in 1944. The concern with the Organization’s assets and Members has become more complex throughout the history of its development. For a long time, the contracting of insurance was outsourced by regional brokers, who selected the insurance companies responsible for issuing the policies. At the end of the 1970s, with the growth of its operations in engineering in Brazil, the diversification of the Businesses and the first contracts abroad, it became necessary to rethink risk management and the measurement of the Organization’s coverage types. Odebrecht Corretora de Seguros was created to protect shareholders’ tangible and intangible equity. Founded in August 1978, it supports the entrepreneur-partners at all the
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Businesses and in all countries in which the Organization operates.
A NEW BRAND In order to celebrate 35 years of operations in Brazil and abroad, Odebrecht Corretora de Seguros is assuming a new identity with a new brand. From OCS - Odebrecht Administradora e Corretora de Seguros, the company is changing its name to Odebrecht Corretora de Seguros. Its Members will have access to new e-mail signatures, business cards, office supplies and other materials. In an internal statement, the leaders of Odebrecht Corretora de Seguros, Bettina Skelton, Kátia Luz and Luis Barretto emphasized the importance of the Organization’s new visual identity: “The new architecture of the Odebrecht brands helps strengthen us as a global Organization,” they said.
Corretora de Seguros
Guarantee the protection of the Businesses’ equity and cover the engineering risks of the developments built: some of the objectives of Odebrecht Corretora de Seguros
Learn more about the history of Odebrecht Corretora de Seguros in the Timeline, found on page 6 of this edition of Odebrecht News. INSURANCE IS NOT A COST The importance of contracting insurance is part of the Odebrecht Organization culture and this practice began back with its very foundation. One example of this is the episode that occurred right after the start of Construtora Norberto Odebrecht (CNO).
For one project, a single truck had been purchased through financing and required bodywork. Aware of the importance of that equity, which was designed to generate new wealth, Norberto Odebrecht decided to insure it before sending it to the joinery. The following day, a fire destroyed the joinery and the truck.
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entrepreneurial technology
Sobreviver, Crescer Now in Digital Versio
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hanges and evolutions come from adjustments and adaptations, always supported by a base that never changes. ”These are the words found in the opening section of the book Sobreviver, Crescer e Perpetuar (“Survival, Growth and Perpetuity”), written by Norberto Odebrecht, Chairman of the Odebrecht Foundation Board of Trustees and Honorary Chair of Odebrecht S.A. Brimming with this spirit of innovation, the publication – which completes 30 years in 2013 – was launched for the first time in its digital version. The eBook designed to be read on computers, tablets or smartphones can be acquired through the Odebrecht Foundation website. It was initially published only in Portuguese, in partnership with the Brazilian publisher Versal Editores. The English and Spanish language versions are set to be launched over the coming months and will be publicized when ready. The digital edition, similarly to the printed one, consists of three volumes
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and systematizes the Odebrecht Entrepreneurial Technology (TEO), helping to disseminate the Principles, Concepts and Criteria adopted since the Organization’s very origins. It also offers orientations for the Action Program formulation process as well as the implementation of the same. “By the time you finish this book, it will reinforce your conviction that the TEO are nothing more than the repeated and pleasurable exercise of the Spirit of the Art of Service, educating Members to exercise the transforming force of Pedagogy of Presence, creating and innovating to promote economic development, social equality and Cultural identity, with the right structure for Success,” said the author. The Odebrecht Foundation is the institution responsible for selling the TEO books. The copyright for the work and all revenues obtained are directed at actions promoted in region of the Bahia Southern Lowlands, contributing toward the social inclusion of the Family Units from the rural zone.
e Perpetuar on
The three volumes of the book Sobreviver, Crescer e Perpetuar were gathered in one digital file, in eBook format
The book Sobreviver, Crescer e Perpetuar systematizes the Odebrecht Entrepreneurial Technology and constitutes a set of Principles, Concepts and Criteria that are improved through the daily practice of Serving. The project was launched for the first time 30 years ago. SERVICE Cost of the digital publication:R$ 80.00 To ask questions and obtain more information fundacao@odebrecht.com
Click here to acquire the digital version of the book Sobreviver, Crescer e Perpetuar as well as other printed publications about TEO.
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fast news Odebrecht is a global Organization of Brazilian
origin. It is present in 26 countries on five continents... and also in the social networks!
Follow, like and share the Organization’s profiles on Twitter and Facebook!
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www.twitter.com/odebrechtsa
www.facebook.com/odebrecht.sa
fast news
New Features that Come from a Chip ConectCar – the Odebrecht TransPort company set up for the pre-payment of tolls – established an agreement with 12 shopping centers from the Greater São Paulo Area and Campinas, located in the state’s rural region. The new partner commercial centers include the two largest in the São Paulo capital: Center Norte and Lar Center. By the end of this year, the ConectCar chip (or tag) will be ready for use at 80 different shopping malls and airports, for a total of 200 participating establishments in Brazil. The payment method is already accepted at the Maxi Shopping Jundiaí parking lot in São Paulo, as well as the parking lots located at the RioMar, Costa Dourada and Boa Vista shopping malls in Pernambuco. ConectCar arrived to Bahia in July 2013 at the automatic toll gates of the Bahia Norte Concessionaire and will soon be available for use at the Litoral Norte Concessionaire (CLN) and on ViaBahia as well. It is estimated that the service will arrive to Rio de Janeiro in October of this year and to Rio Grande do Sul, Paraná, Santa Catarina, Minas Gerais and Espírito Santo by the end of 2013. The ConectCar chip allows the client to accumulate points as part of the Ipiranga loyalty program – Kms of Advantages. The credits can be used to purchase fuel at a 5% discount at the diver’s favorite gas station or at a 3% discount at the other gas stations of the same chain, together with the offer of other products and services. ConectCar began its operations in April
2013 on the highways of São Paulo after the tests conducted at the Rota dos Coqueiros Concessionaire in Pernambuco – an Odebrecht TransPort asset. It is expected that the company’s technology will also be approved for use on federal highways. An additional 12 shopping malls in São Paulo accept ConectCar chip: Shopping Metrô Santa Cruz Shopping Villa Lobos Shopping Jardim Sul Shopping Tamboré Campinas Shopping Shopping Granja Vianna Shopping ABC Shopping São Bernardo Shopping Mooca Shopping Lar Center Shopping Center Norte Maxi Shopping Jundiaí
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fast news
Support for the Irrigation Project in Ecuador The Ecuadorian Government and Brazil’s National Economic and Social Development Bank (BNDES) – an entity associated with the country’s Ministry of Development, Industry and Foreign Trade – signed a financing contract in the amount of US$ 136 million for the Trasvase Daule Vinces irrigation project, being undertaken by Odebrecht Infrastructure
the Guayas and Los Ríos provinces. Present at the contract signing meeting were the Coordinating Minister of Strategic Sectors, Rafael Poveda, and the SubSecretary of Public Financing at the Ministry of Finances, William Vásconez, representing the Ecuadorian Government. Rafael Poveda pointed out the progress of the work, which is
since June of 2012 in the country. The development includes the construction of a transfer system in the Daule River, of 96 cubic meters per second, through a lined channel extending 71 kilometers; secondary channels extending 112 kilometers; as well as 121 regulation and control, bypass, siphon, storm drain and bridge structures. Extending across 215,000 hectares, the project will benefit the 130,000 inhabitants of the 11 rural municipalities of
already 20% complete, while William Vásconez emphasized the importance of promoting foreign trade between the two countries. During the event, Wagner Bittencourt, Vice President of BNDES, expressed his satisfaction with the consolidation of the relations between the institution and Ecuador. Also participating were Luiz Eduardo Melin, International Director of Foreign Trade, and Luciene Machado, Head of Foreign Trade, from BNDES.
Representatives from the Ecuadorian Government and BNDES met in Rio de Janeiro in August to sign the financing contract
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Heading up Argentina’s Main Infrastructure Project Th e b u ry i n g o f t h e S a r m i e n to ra i l ro a d i s a c r u c i a l p ro j e c t fo r i n te g ra t i n g t h e P rov i n c e o f B u e n o s A i re s w i t h t h e c a p i t a l o f A rge n t i n a . Cu r re n t l y, s o m e 1 0 0 million people use t h e t ra i n e a c h ye a r, p r i m a r i l y to re a c h t h e i r p l a c e s o f wo r k i n t h e c i ty ’ s D ow n tow n a re a . O d e b re c h t I n f ra s t r u c t u re i s h e a d i n g t h e N u e vo S a r m i e n to Co n s o r t i u m – w i t h s t a ke o f 5 0 % – , re s p o n s i b l e fo r t h e c o n s t r u c t i o n wo r k . Th e ra i l ro a d ex te n d i n g 3 5 k i l o m e te rs c u r re n t l y p a s s e s t h ro u g h 1 6 stati ons a n d 52 i n te rs e c t i o n s . Th e l e ve l c ro s s i n g s re m a i n c l o s e d fo r 4 0 m i n u te s e a c h h o u r, ge n e ra t i n g c h a o s i n t ra f f i c during rush hour and a l s o c o u n t l e s s a c c i d e n ts . Th e p ro j e c t fo c u s e d o n b u ry i n g 2 7 . 3 k i l o m e te rs o f t h e ra i l ro a d w i l l s e rve
a s a n exa m p l e o f p ro g re s s i n t h e p u b l i c t ra n s p o r t s e c to r. W h e n t h e p ro j e c t i s c o n c l u d e d , t h e p a s s e n ge r t ra n s p o r t c a p a c i ty w i l l b e i n c re a s e d by 5 0 % , d u e to t h e re d u c e d i n te rva l t i m e s b e twe e n t h e t ra i n s , f ro m t h e c u r re n t e i g h t m i n u te s d ow n to t h re e . Th e s t a t i o n s w i l l b e c o m p l e te l y n e w a n d m o d e r n a n d t h e s u r fa c e ra i l ro a d i n s t a l l a t i o n s w i l l b e re m ove d , c re a t i n g o p e n a re a s fo r t h e c o m m u n i ty a n d p ro m o t i n g i m p rove d u r b a n i n te g ra t i o n w i t h t h e re s to ra t i o n o f t h e s i te s n e i g h b o r i n g t h e p ro j e c t . I n o rd e r to c o m p l e te t h e wo r k , t h e N u e vo S a r m i e n to Co n s o r t i u m will use a TBM with an 1 1 . 4 6 - m e te r d i a m e te r, w h i l e a l s o ge n e ra t i n g m o re t h a n 3 , 5 0 0 d i re c t j o b o p p o r tu n i t i e s a n d s o m e 1 0 , 0 0 0 i n d i re c t ones.
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The Challenge of Building an Underground Wall An important phase of the PROSUB-EBN (Submarine Development Program – Naval Shipyard and Base) construction work is currently underway in Rio de Janeiro: the construction of an underground steel and concrete wall, called the diaphragm wall, by Odebrecht Infrastructure. The wall will permit the installation of the dry docks – a site for the maintenance and exchange of nuclear fuel in submarines – and will support the side load of the soil so that it does not collapse during the excavation, in addition to serving as a barrier against the sea water. “Wall 1 is already ready, and Walls 2 and 3 are currently in the phase of removing the guide wall, given this name because it is designed to guide the excavation tool,” said Leonardo Veras, Civil Engineer and leader of the construction work. “Walls 7, 8, 9 and 10 are now being built,” he said. During the first phase, the excavation work takes place, forming spaces with varying depths and widths called lamellas. The lamellas fit into one another, forming the wall’s continuity. For the excavation, a piece of hydraulic equipment called a hydromill is used, which drills the soil until reaching the rocky layer, varying from 28 and 65 meters in depth. At the same that it cuts the soil, the hydromill inserts stabilizing silt designed to make the excavated walls consistent. A steel reinforcement is placed in the lamella and that is when the concrete laying process begins. The concrete used is supplied by the concrete center installed in the North Area of PROSUB.
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A team of 140 Members work to excavate the future diaphragm wall. The hydromill (equipment in the back) drills the soil until reaching the rock layer
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fast news
Progress for the New Luanda Logistics Center On August 28, Odebrecht Infrastructure began the third phase of construction work for the Luanda Logistics and Distribution Center (CLOD). During the signing of the Consignation Agreement for the new phase, Rosa Pacavira, the country’s Minister of Trade, emphasized the facility’s importance for the country’s development, the generation of job opportunities, offer of high quality products and growth of agribusiness. The event, headed by the minister and by Armando Segunda, Executive Director of CLOD, also inaugurated the Nave 4 and Administrative Building – items from the first phase of the project. Participating in the ceremony were Antonio Carlos Daiha Blando, Senior Officer of Odebrecht in Angola, and Maurízio Bastianelli, Contract
The Minister Rosa Pacavira and Armando Segunda during the inauguration of Nave 4, part of the first stage of the project
Director. The main “Sobas” (community leaders) of the region were there to receive the guests, together with representatives from the community of Marimba and members of the Angola Woman Organization (OMA).
Illustrative image of the development. Odebrecht is responsible for building the integrated infrastructure for the Luanda CLOD
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More Homes for El Chorrito At t h e s ta rt o f Au gu s t , Ve n e z u e l a’ s M i n i s te r o f La n d Tra n s p o rt , H a i m a n E l Tro u d i , d e l i ve re d 1 0 0 n ew a p a rt m e n ts a t t h e E l C h o r r i to H o u s i n g Co m p l ex – a p ro j e c t d eve l o p e d by O d e b re c h t I n f ra s t r u c tu re i n t h e c i ty o f Lo s Te q u e s , c a p i ta l o f M i ra n d a Sta te . Th e b e n e f i t te d fa m i l i e s l i ve d a t d i f fe re n t s h e l te rs a n d n ow h ave t h e i r ow n h o m e s . Ea c h a p a rt m e n t o c c u p i e s 52 s q u a re m e te rs a n d t h e re s i d e n t i a l c o m p l ex h a s re c re a t i o n a l s p a c e s d e s i g n e d to p ro m o te t h e re s i d e n ts ’ fu l l d eve l o p m e n t . Th e p ro j e c t h a s a l re a d y ge n e ra te d 5 0 0 d i re c t j o b o p p o rtu n i t i e s a n d 1 , 8 0 0 i n d i re c t o n e s , favo r i n g t h e s u r ro u n d i n g communities.
The Venezuelan government program Gran Misión Vivienda Venezuela (Venezuela Great Housing Mission) will benefit 980 families when the 49 buildings are finished
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Santo Antônio HPP: Important Stages at the GG3 In August, Odebrecht Infrastructure finished the electromechanical assembly work for the first Generator Unit of the Generation 3 Group (GG3), located at the Santo Antônio Hydroelectric Power Plant in Rondônia.
After 189 days of work, the electromechanical assembly work was completed for the first GG3 Generator Unit. The third Generator Group has 12 turbines
The team testing the electrical auxiliary system panels at GG3 includes 40 Members, including commissioners, Power and Control electricians, assistants and helpers
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Weighing 1,400 tons, the machine is one of the world’s largest bulb turbines, with an installed power of 71.05 megawatts. The activities at Unit 21 fall under the responsibility of the Commissioning area, which will conduct the necessary tests for guaranteeing the start of the energy generation. The month of August also marked the start of the tests in the GG3 electrical auxiliary system panels – after the activities in GG1 and GG2. The idea is to check the operationality of the equipment that guarantees the proper functioning of the first GG3 Generator Units, scheduled to begin commercial operation by the end of this year. Known as BOPE (Balance Of Plant Electric), the auxiliary electrical systems supply energy to other systems. The tests consist of “cold” tests (before being powered) and “hot” tests (with the powered panels). According to Paulo Teodoro da Silva, Commissioning Coordinator at BOPE, in order to complete the work it is necessary to have constant investments in the training of the team: “The Commissioning is a school for those who want to learn,” said Silva. “Of this group, Odebrecht will be able to make Members available for other programs, opening up paths to new developments,” he said.
More Santo Antônio HPP: the Work at GG4 In August, the Odebrecht Infrastructure teams began the electromechanical assembly of the first Stay Column at Power House 4 (GG4) of the Santo Antônio Hydroelectric Power Plant, currently being built in the former bed of the Madeira River in Rondônia. The part is the first of the Generator Unit to be installed and is designed to sustain the entire Unit set. After that, the Stay Column will be joined with the Stay Cone and together, the two will form the Bulb Case set. After that, the well will be passed on for the civil construction work to lay the parts in with concrete. After it is paved, the well will be released for the assembly of the other Generator Unit components. “It is an extraordinary milestone, since we have now started the first Generator Unit of the last Power House,” said Renato Alonso, Assembly Manager. “Another 12 units and we will complete this grandiose development. We are certain that we’ll meet our goals within the deadlines and at the costs agreed upon,” he said. The electromechanical assembly of the 12 GG4 suction tubes were completed in August. The following phase falls under the responsibility of the Civil Project team, which will finalize the concrete laying of the parts. Each suction tube consists of five ferrules, launched at the bases prepared by the civil construction work teams. After the launch, all necessary adjustments are made, together with the welding process and locking of the set. The suction tube is the first of the metal
parts of the Generator Units to be assembled. The assembly of the GG4 tubes began in March of this year. Renato Alonso attributes Members with the merit and success achieved in terms of the rates, deadlines and costs: “This team is extremely dedicated and committed to the result, and that is why we were able to achieve some extraordinary records,” said Alonso.
Members celebrated the start of the electromechanical assembly work for the first GG4 Stay Column. The energy generation at the first unit is set to begin in December 2014
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A New Kikagil in Angola On August 22, the Expressways contract, currently being undertaken by Odebrecht Infrastructure in Luanda, reopened Kikagil Street – part of the project that connects the avenues 21 de Janeiro and Pedro de Castro Van-Dúnem “Loy.” Extending 1.3 kilometers, the stretch received some structural improvements, primarily designed to reduce the daily traffic jams along the accessways to the country’s capital. During the celebration, Jorge Bengue, the Luanda Province Director of Transit, Traffic and Mobility, declared that the highway will allow for the improved fluidity and organization of traffic. According to Bengue, the street connects two avenues with intense traffic, and their transversal streets are important axes for the mobility of this zone. The Province Director of the Angola Road Institute (INEA), Rosaria Kiala, emphasized the work completed by Odebrecht and commented on the benefits for the region, considering that together with the remodeling of the road, there was also the restoration of items such as sidewalks, the lighting system, sewage drainage network, sign system, asphalt paving, rainwater drainage and regularization of the sub-bed.
The revitalization work along the street Rua do Kikagil, part of the Expressways project in Luanda, lasted six months
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Solutions in Plastic for Civil Construction During Concrete Show 2013 – one of the main national civil construction events held on August 28-30 in São Paulo – Braskem presented plastic products developed in partnership with clients for use in the sector. The resins have played an important role in the development of products designed to preserve natural resources while also boosting efficiency and quality for infrastructure and building. The items presented were divided into the areas of sanitation, buildings, construction sites, geosynthetics and infrastructure. The diversity of solutions represented the company’s investment in innovation to elaborate parts that meet the demands of the construction market in search of efficiency and sustainability. Until December 2012, Braskem deposited 650 patents and 18% of its earnings with resins were generated by products launched over the past three years. “Civil construction is an important area
The visitors to the fair also had the opportunity to learn about more than 30 solutions created with the plastics produced by Braskem: polyethylene, polypropylene and PVC. Among the products featured are the helmets made from the “green” polyethylene known as I’m green TM derived from sugarcane, as well as the geosynthetics for reinforcement, drainage, filters and the waterproofing of the terrains. Another new feature is the BubbleDeck system, which uses plastic spheres to reduce the weight of the slabs and polypropylene to occupy the concrete zone that does not exercise any structural function, helping to streamline the work while lowering the cost and environmental impact. Furthermore, the expanded polyethylene covers are a solution designed to reduce the noises between the pavements to be applied between the slab and sub-floor. PVC, used heavily in construction for the
for the country’s development and has proven to be in constant development,” stated Mônica Evangelista, responsible for the Polypropylene Market Development at Braskem. “In order to support this growth, we are investing in research and in the expansion of our portfolio with more sustainable products that bring more practicality, efficiency, comfort and quality to the construction projects,” she said.
production of pipes and connections, is now being used for different applications. One example is the PVC Concrete construction system, innovative technology that allows workers to quickly construct different types of buildings on an industrial scale. The system cuts losses due to debris, helps reduce material waste and the consumption of water and energy, while also allowing for expressive gains in productivity.
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fast news Pedro Moreira provided an overview for the two years of Transoeste construction work: “We combined the population’s need, client’s dream and Odebrecht’s capacity for achievement to transform the project into a reality.”
Highlights of the Urban Infrastructure Forum The construction of BRT Transoeste – Lots 1 and 2, which extends between the Alvorada Terminal and the road Estrada da Matriz – was the theme of the 1 st Urban Infrastructure Forum, promoted during the 2013 Rio de Janeiro Construir Fair, held from August 14-18. Pedro Moreira, Contract Director at Odebrecht Infrastructure, presented the company’s historical presence in Rio de Janeiro for more than 45 years, and talked about how it is currently responsible for important projects that are changing the city’s reality. He talked about the development’s challenges, the innovative technologies used and the solutions implemented from day-to-day. According to Pedro Moreira, the greatest challenge was completing the project in a densely population area and with different interferences without causing any major
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impact on people’s lives. “We sought to understand the demands of the local population and we created joint solutions to minimize the daily impacts,” said Moreira. “In this way, we made the community a partner in the construction work,” he explained. The technological innovations used in the Grota Funda Tunnel was another highlight of the Contract Director’s lecture. “The tunnel has unique control and automation systems in Latin America,” said Moreira. “The project has been an example in new tunnel construction, so much so that our methodology was already sought out by seven cities,” he said. The new features cited by Moreira include the gas control system, automatic firefighting system and special ventilation system, the anti-graffiti walls that support the impacts of collisions, the LED lighting and anti-collapse system, among others.
Improved Efficiency and Reduced Costs Offering specialized services with efficiency, corporate security and reduced costs: this is the goal of the Bahia Southern Lowlands Shared Service Center (SSC), installed in Ituberá. The result of a partnership established between the companies Artconta Consultoria Contábil and IQ Tecnologia, the SSC serves the institutions associated with the Bahia Southern Lowlands Environmental Protection Area Mosaic Program for Development and Growth Integrated with Sustainability (PDCIS), supported by the Odebrecht Foundation and public and private partners. A model adopted at some of the Odebrecht Organization’s Businesses, the SSC supports financial, tax, accounting, personnel administration and information technology processes. Umberto Matteoni, responsible for introducing the SSC in the Southern Lowlands, emphasized that the proposal is focused on the development of the region and on people’s growth. “The idea is for the companies to be able to concentrate on what is essential for their operations,” said Matteoni, who
also headed the installation of the Odebrecht SSC in São Paulo. “The result of this work will be seen over the medium and long terms, since it involves the training and qualification of the professionals involved,” he said. The Southern Lowlands SSC began its activities approximately one year ago. Since then, it has been reorganizing and standardizing the processes of the institutions associated with PDCIS. “The relaxation of the flows allows us to focus on our objectives, giving Members more freedom to monitor the goals established, assured Volney Fernandes, leader of the Strategic Environmental Service Cooperative, associated with the Land Conservation Organization (OCT), one of the clients of the Southern Lowlands SSC. For Leonardo Brandão, leader of the Southern Lowlands Dynamic Organization, it is crucial that the institutions have synergy and commitment. “We should emphasize that, in just a short period of time, the institutions understood the true role of the SSC and the results are already visible and just tend to increase,” said Brandão.
Southern Lowlands SSC: 36 professionals work to speed up the internal projects and reduce operational expenses, focused on guaranteeing corporate security
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fast news
Corinthians Arena: Reasons to Celebrate Re s p o n s i b l e fo r b u i l d i ng t h e Co r i n t h i a n s A re n a i n SĂŁ o Pa u l o , O d e b re c h t I n f ra s t r u c tu re ce l e b rate d t h e 1 03 rd a n n ive rs a ry s i n ce t h e fo u n d at i o n o f t h e S p o rt C l u b
Other important events marked the celebrations for the 103rd anniversary of Corinthians: the first seats on the lower East grandstands were installed and the grass field was marked out with its official measurements – 105 meters by 68 meters
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Co ri nt h i a n s Pa u l i s ta o n Se p te m b e r 1 , co m p l e te wi t h a b a rb e c u e a n d m u s i c fo r t h e m o re t h a n 1 , 6 0 0 M e m b e rs o f t h e p ro j e c t a n d t h e i r fa m i l i e s . Th e eve nt a l s o fe atu re d a t ri b u te to t h e m o re t h a n 1 0 0 wo rke rs wh o d o n ate d b l o o d to Sa nta M a rce l i n a H o s p i ta l i n I ta q u e ra . I n Augu s t , t h e co n s t ru c t i o n wo rk wa s 87 . 62 % co m p l e te . Th e c u rre nt fo c u s i s o n t h e fi n i s h s e rvi ce s i n a ra nge o f d i ffe re nt s e c to rs o f t h e a re n a . Th e Ea s t b u i l d i ng wi l l b e t h e fi rs t to b e re a dy, i n c l u d i ng wi t h t h e ro o f, wh i c h i s a l re a dy b egi n n i ng to re ce ive i ts l i n i ng. Th e Ea s t fa c a d e , wh i c h fe atu re s a LE D b ig s c re e n te l evi s i o n , i s a l re a dy re a dy, a n d t h e We s t fa c a d e , wh i c h exte n d s 2 0 0 m e te rs i n l e ngt h , a l re a dy h a s 35 % o f i ts wi n d ows i n s ta l l e d . I n t h e i nte rn a l c i rc u l at i o n a re a o f t h e Ea s t b u i l d i ng, t h e re i s l i tt l e to d o to fi n i s h t h e l i n i ng s e rvi ce s – m o s t o f t h e b at h ro o m s a re a l re a dy a l m o s t re a dy. I n t h e We s t s e c to r, t h e fi n i s h wo rk i s m ovi ng fo rwa rd q u i c kly, i n c l u d i ng i n t h e l o c ke r ro o m s , to e n s u re t h at t h e ge n e ra l s c h e d u l e wi l l b e m e t a n d t h e p ro j e c t d e l ive re d at t h e e n d o f D e ce m b e r o f t h i s ye a r.
The Professional Education Manager at EEP, Márcia Lapa, participated in the BID event that discussed the strategies for the productive inclusion of vulnerable groups in Brazil
Productive Inclusion in Debate The creation of “Multi-Sector Strategies for the Productive Inclusion of Vulnerable Groups” was the theme of the meeting promoted on August 27 in Salvador by the Inter-American Development Bank. The opening of the meeting included participation by the directors of the state and federal governments, in addition to the Enseada do Paraguaçu Shipyard (EEP), which was represented by Márcia Lapa, Professional Education Manager. Data presented by Andrew Morrison, Head of the Gender and Diversity Unit at BID, reveal that in Brazil, 82 million people present a profile of vulnerability. He also talked about the institution’s role elaborating the studies concentrated in Bahia, Ceará and Sergipe that will offer support when formulating public policies. After that, Gleide Costa, Coordinator of the Brazilian Ministry of Labor and Employment, and Bruno França, from the Ministry of Social Development, addressed the National Employment System (SINE) and the work market of vulnerable individuals in Mercosul, respectively. During the opening portion of the meeting, Márcia Lapa talked about the partnership between public entities and a development the size of EEP. “We are building a successful project, basing our work on actions that consider, primarily, the scenario of vulnerability that we sometimes find,” said Lapa.
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knowledgeable people
Developing In August, Odebrecht in Panama launched the Serve Program to strengthen personal, social and professional development of heads of areas, supervisors and foremen
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H
eads of departments, supervisors and foremen are all important pillars for the development of engineering projects. In Panama, at Odebrecht Infrastructure , they lead the great majority of Members. For this purpose, the leadership and Spirit of Service make all the difference when it
decided to invest in the training of these leaders through the Continuous Full Training Program : Serve, considered a pioneer in the country. The initiative was developed based on the needs and expectations of the Contract Directors, Production Managers, Administrative-Financial Managers, those responsible for
comes to Client Satisfaction. It was based on this vision that Odebrecht in Panama
the Program, Heads of Areas, Supervisors and Foremen, as expressed during the diagnosis
Operational Leaders process and the three Heads of Areas’ Meetings, held from March 2012 to May of this year. The Serve program covers not only the information collected during the Diagnosis Phase, but also adopts an incremental approach that involves a continuous improvement process through the constant collective elaboration of concepts and content, based on
The main goal of the program is to strengthen the personal, social and professional development of the operational leaders based on the Principles, Concepts and Criteria of the Odebrecht Entrepreneurial Technology ( TEO ) , in addition to strengthening the commitment to overcoming results, workplace safety, quality, productivity and image through an
the stories and experiences of the participants that make up the pilot group.
educational methodology related to Education through Work and for Work.
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L EA R N M O R E A BOU T S E RV E Th e Se rve Progra m la sts 140 h o u rs a n d i s o rga n ize d i nto th re e Cyc l e s of Tra i n i ng : Cyc l e I - Pe o p l e & Re lati o n s h i ps ; Cyc l e I I – Ed u cati o na l Le a d e r ; a n d Cyc l e I I I – Te c h n i ca l Ma nage m e nt. Th e a c tivi ti e s a re h e l d o n Satu rdays i n e ighth o u r se ss i o n s ba se d o n th e sc h e d u l e e sta b l i s h e d wi th th e l e a d e rs fro m a l l Od e b re c ht’ s d eve l o p m e nts i n th e co u ntry. O n Augu st 10 , 24 M e m b e rs – i n c l u d i ng 18 Pa na ma n ia n s – ki c ke d off th e fi rst gro u p of th e p rogra m. I n o rd e r to se l e c t
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th e se i n d ivi d ua l s, th e fo l l owi ng typ e s of i te m s we re a na lyze d : a m i n i m u m of two ye a rs wo rki ng at th e co m pa ny, a l ign m e nt wi th th e TEO a n d a so l i d eva l uati o n of th e i r p e rfo rma n ce. Afte r th e th re e fi rst se ss i o n s, so m e of th e re su l ts we re a l re a dy vi s i b l e. “Tha n ks to th e co u rse, I re a c te d d i ffe re ntly wh e n I ha d p ro b l e m re late d to th e te a m a we e k ago, ” sa i d Eri c Pe ña, Pro d u c ti o n Su p e rvi so r at th e Co l ó n Co rri d o r Pro j e c t, a n d a n Od e b re c ht M e m b e r fo r th e pa st s ix ye a rs. “I l e a rn e d a b o u t se l f- co ntro l a n d I wa s a b l e to p u t i t i nto p ra c ti ce, ” h e
sa i d . Fre dy O rtega, Pro d u c ti o n Su p e rvi so r fro m th e Pota b l e Wate r Pro j e c t a n d a n Od e b re c ht M e m b e r fo r th e pa st s ix ye a rs, exp la i n e d that h i s te a m’ s p ro d u c tivi ty i m p rove d . “Afte r l e a rn i ng a b o u t se l f- e ste e m, I s ha re d th e i nfo rmati o n wi th my
te a m m e m b e rs a n d th i s h e l p e d m e ge t c l ose r to th e m, ” sa i d O rtega. “I re a l ize d that i t i s i m p o rta nt to ge t to kn ow th e m a n d a l so l e a rn th e p ro b l e m s of e a c h o n e. N ow I kn ow that th ey have m o re tru st i n m e, ” h e sa i d , c l e a rly p l e a se d .
The expectation of Serve is to offer participants tools that allow them to effectively change their attitudes, strengthening them as Educational Leaders to guarantee Odebrecht’s growth and perpetuity in Panama
The program’s pilot group is formed by 24 Members, including 18 Panamanians, and the first results are already visible at the service fronts of the different developments
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knowledge network
Building Bases for P for the Growth of
A
ugust marked the opening of the 2013 onsite modules of the Odebrecht Organization Knowledge Network Training Programs. The initiative began in 2011, based on the need for the Members’ technical training, as identified in the Communities of Knowledge.“During the meeting of the Rail Transport Community, held in Venezuela, we identified training opportunities in
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the area of tunnels,” said Olindina Dominguez, responsible for CIADEN (Knowledge and Information to Support Business Development).“The leader of the Community itself needed to mobilize people for his construction project and there were no Members available with such training.“That was when we realized that besides being an important instrument for disseminating Education Through Work, the
Personal Growth and the Organization Communities could also contribute toward Education For Work,” she said. Learn more about the first onsite meetings of this year for the members of the Contract Management, Highway and Rail Transport Communities of Knowledge.
PATHS OPENED UP FOR KNOWLEDGE During the week of August 5, 63 Members who work in the Contract
Management area gathered for Module 1 of the Contract Management Training Program, held in São Paulo. The course was structured into four months, with two phases of distance teaching – the first was held in June and July – as well as two onsite phases.The main objectives include:to develop competencies, emphasize the importance of collective efforts and align the commercial actions of the contract teams and Legal Support areas.
With 210 people signed up, the Contract Management Training Program takes place in three different groups.The first, which began in June, included the participation of 63 Members. The others will take place in 2014
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“The transversal approach brings us different experiences, and by joining these, we are able to produce bigger and better results than the simple sum of two plus two,” said Wagner Marangoni.
Present at the meeting were Members from Foz, Odebrecht Latinvest, Odebrecht Engenharia Industrial, Odebrecht Defesa e Tecnologia, Odebrecht Oil and Gas, Odebrecht Agroindustrial and Odebrecht Infrastructure
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Coordinated by Wagner Marangoni, leader of the Contract Management Community of Knowledge and the professional responsible for Contract Administration at PROSUB (Submarine Development Program), and Roberto Ricardino, a partner
the task of serving the client and perpetuating the name of our Organization will be well executed,” he said.“The interest demonstrated by the participants prompts us to follow through with these objectives.”
consultant, the meeting promoted the transfer of technical information using real cases at the Organization. Marangoni pointed out the trend for a direct relationship between the Member’s knowledge and the result of the construction work:“The more our team is trained, the greater the Shareholder’s confidence that
The following topics were addressed:Contextualization, with the premises, challenges and objectives of Contract Management; Contract Progressive, for the formation of administrative contracts, calls to tender and invitations; and Contract Risk Analysis.Work groups were set up for each case study with support
monitors. Jacques Claude Roussille, Contract Manager at Mectron – the Odebrecht Defesa e Tecnologia company – emphasized the specific characteristics of each Business when it comes to the learning acquired:“The training gives us a more holistic vision of our area, adding knowledge about how the topic is developed throughout the Organization,” said Roussille.
Marangoni and Roussille pointed out the role played by the Community of Knowledge in the quest to constantly update Members.“I seek to reinforce that human beings are social beings,” said Marangoni.“That is why their professional side uses collaboration to seek out better situations in their specific areas.As support for the process, the Community portal offers the chance to exchange information
The Paving training gathered 83 Organization Members in the search for knowledge in the area
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Mauro Hueb and Rodrigo Barros, consultant of the COPAVEL (Consultoria de Engenharia LTDA) and Academic Coordinator of the program.“We tried to organize a course that could combine paving concepts so that, even before beginning the work, the Member could question what is being done,” said Rodrigo Barros
and continue to learn and grow at the Organization,” he said.
PROMOTING PRODUCTIVITY Based on the Highway Community of Knowledge, there was the development of the first edition of the Paving Training Program to recover the fundamental concepts related to paving work and allow for the advancement and dissemination of such knowledge.The idea is to promote and disseminate good and correct engineering practices at the Organization to obtain increased quality levels when building highways. The program has two distance modules and two onsite ones. The first onsite one was held from August 12-16 in São Paulo. With content focused on scientific knowledge and the exploration and analysis of case studies, the event addressed everything from topics related to the physical-chemical and geomorphologic characteristics of the different existing regions,
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to the precautions related to the “flatness” of the pavements (how flat the surface is, to a point that it will produce comfort for users). During the meeting, Mauro Hueb, Community leader and Senior Officer of Odebrecht Infrastructure in Cuba, highlighted that the program goal is the quest for excellence in highway construction quality.“We need to be excellent without being required to practice engineering in its fullest sense,” said Hueb.After all, engineering is the very essence of our Business,” he said.
ROUTES FOR INFORMATION Members in the Production and Engineering programs (RP II and RC I) of the Organization’s developments requiring excavation work in tunnels had the chance to participate in the third edition of the Tunnel Worker Training Program.From May to November, the course takes place in two modules that combine distance teaching with two onsite meetings.
The pioneer group was taught in 2011, when the Trail Transport Community of Knowledge identified the need to accelerate the training of professionals and develop the technical and theoretical aspects of underground excavation in NATM (sequential excavation of solid rock that uses, among other things, projected concrete and lattice girders as support)
Maia, responsible of Production and Equipment of Line 5 – Lilás of the São Paulo Subway and Coordinator of this edition, conducted the event with integration activities and summaries of the learning at the end of each day – promoting the discussion of the lessons learned and encouraging reflection of the topics addressed. The agenda also involved a visit to the
and the TBM (the tunnel boring machine that excavates and lines the tunnel, informally known as “tatuzão”).“This training is very important for complementing the technical training of those Members who participate in the underground work, primarily for the younger ones,” said Danilo Abdanur, Community leader and the professional responsible for Production at the Line 2 construction work for the Los Teques Subway in Venezuela.“We have achieved some good results and we will continue to improve and mold the program based on the related demand,” he said. The first meeting of 2013 took place during the week of August 12-16 in São Paulo, and included a complement to the study of the four disciplines that make up the first module:geology and geotechnique; NATM; Drill & Blast; and risk management. Nilton Vargas, consultant at Neolabor and Academic Coordinator of the program, and Carlos Henrique Turolla
construction work along a stretch of the São Paulo Subway Line 5, when 26 participants were able to tour the stave factory and view the TBM that is being used to open up the tunnel. During the second module, started during the sequence that extends until the end of November, the Members learned more about the TBM and Workplace Safety.A new meeting is scheduled for the week of November 4 to consolidate learning and finish the training for this group.
During the lecture on risk management, the participants of the Tunnel Worker training answered “true or false” questions about the topic of NATM
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fast news•people
Members Switch Bus for Boat Get an extra hour of sleep and still get to work on time. This is one of the new benefits for 636 Members of the Enseada do Paraguaçu Shipyard (EEP) , located in Bahia, after they switched their means of transport from a bus to a boat. The system, inaugurated on August 26 , removed from circulation 10
on the road, which does not present good conditions and has heavy truck traffic, ” explained Mateus Zollinger, responsible for the Administrative and Logistics at EEP. In order to implement the new transport system, representatives of the workers, city governments and EEP were consulted. “From the boats
buses that transited from the city of São Roque do Paraguaçu to the EEP office. The trip that before took 1 hour and 20 minutes now takes just 10 minutes and offers workers more safety and comfort. “In addition to cutting the commute time with the boats, we are also avoiding accidents
to the wharfs: everything is new and backed by a safety specialist, ” said Zollinger. The next Members that will receive this benefit are those who live in Maragojipe. Soon, another 10 buses will stop circulating and will be replaced by 10 boats.
In order to use one of the four boats – with the capacity for some 100 people each –, the Member must swipe his or her access card. Everyone has access to the safety norms, which are publicized in the Waterway Transport brochure
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The celebration gathered representatives from the Brazilian Federal Government, trade unions, the Brazilian Navy and Odebrecht, together with Members of PROSUB-EBN. Fleet Admiral Gilberto Max, General Coordinator of the Nuclear-Propelled Submarine Development Program, addresses the workers
Commitment to Members On August 19, PROSUB-EBN (Submarine Development Program – Naval Shipyard and Base) signed the National Commitment to Improving Work Conditions. The initiative was created in 2012 by the Brazilian Federal Government and is designed to improve the work conditions at the country’s construction sites. At the project, a commission formed by seven Members nominated by the trade union will offer assistance three hours per week to receive the demands of the workers, propose solutions and help resolve problems. The union between this group and another three Members indicated by Odebrecht Infrastructure forms the Bipartite Work Relations Committee, which assumed office and was presented to the Members.
In order to monitor the action, there was the creation of Permanent National Desk for Improving Work Conditions in the Construction Industry, with representatives from the government, business sector and trade union centers. The group will be coordinated by the General Department of the Presidency of the Republic together with the Ministry of Labor and Employment. In addition to serving as a permanent space for discussions, the initiative has the responsibility of receiving and disclosing those companies that join. “The goal is for all civil construction developments to assume the Commitment, establishing a new relationship between employers and workers,” emphasized Manoel Dias, Minister of Labor and Employment.
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fast news•people
News at the Santo Antônio HPP Construction Site TV Santo Antônio is an action of the Always Safe Program, developed to raise the teams’ awareness about Workplace Safety
In August, the Santo Antônio Hydroelectric Power Plant (HPP), currently being built by Odebrecht Infrastructure in Rondônia, aired TV Santo Antônio for the first time. With aims of encouraging Members’ increased involvement with Workplace Safety, the project installed monitors at the entrance to the cafeterias to demonstrate and highlight good examples within the construction site. The programming involves interviews with Safety teams on the field: the Safety Minute presents
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tips for completing activities safely, and the Cultural Space, Artist at the Project and Did you Know? sections bring Members entertainment and interesting facts. Member José da Conceição Souza was one of those to watch the first program. “Television is a means of information for us and an incentive for us to work safely,” he said. “The idea is to engage Members to always work safely,” emphasized Walmir Guerra, responsible for Workplace Safety at the Santo Antônio HPP.
Fast Course, Important Return In order to contribute toward its Members’ training, the Chaglla Hydroelectric Power Plant – being built by Odebrecht Infrastructure in Peru – gathered the participants of the Environmental Affairs program for the first Fast Environmental Specialization Course (CREA). The initiative, which received support from the Creer (Believe) program, began on August 5 and had 43 people present. CREA was designed to develop competencies that allow Members to undertake innovative environmental projects, and through these, gain more in-depth knowledge on Workplace Safety, Occupational Health and the Environment and reinforce the Odebrecht Entrepreneurial Technology (TEO).
“The course is contributing toward the Education through and for Work of our Members, who have demonstrated willingness and real interest,” emphasized Rodrigo Reátegui, a Young Partner from the Environmental Affairs area at the project. Lasting eight weeks, the program is divided into practical and theoretical classes and includes special training in Environmental Impact Management, administered by Peru’s National Agrarian University of the Jungle (UNAS). “At the end of the course, participants are required to present an environmental intervention project,” said Licia Bedoya, responsible for Creer. “When they graduate, they will receive a certificate signed by Creer and UNAS,” she said.
Many CREA participants are residents of the communities around Chaglla. The training of Members constitutes important support for the region’s social-economic development
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fast news•people
Technical Knowledge about Equipment In September, the Functional Equipment Support area (AFEq) is holding the fourth module of the Equipment Training Program – Technical (Technical PCE). In its second edition, the initiative has 18 participants, including Young Partners (JPs) and those Responsible for the Program (RPs), divided into groups
listened to lectures on equipment for Land and Rock Movement, Cargo Movement and Industrial Centers, and also reviewed basic concepts on Excavation, Loading, Transport, Leveling Compacting and Hoisting. Besides this, they visited certain suppliers, including Volvo, Stemac, Dynapac, Sotreq, Tracbel and Metso.
in both Angola and Brazil. During this phase, the Members will have access to concepts related to Mechanics, Electrical, Hydraulic, Engines and Brakes. During the three first modules, they
The registration for the 2014 Technical PCE will be open up soon. People who are interested can access the EAD AFEq Portal and contact those responsible for the area.
As part of the third module of Technical PCE, held in August, participants visited the construction work for the Belo Monte Hydroelectric Power Plant
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The Odebrecht Agroindustrial team with Member Fleuri Carlos Freitas during the ceremony to conclude the first semester of the Back to School Program
Marcelo Chagas Pereira, from the Agricultural area at the Morro Vermelho Unit, was elected class speaker and his speech touched all those present
Back to School for Older Folks As Well The Odebrecht Agroindustrial Araguaia Center, located in Goiás, in partnership with the Industrial Social Service/National Industrial Learning Service (SESI/SENAI) from the municipality of Mineiros, concluded the first semester of the Back to School Program. The initiative is an opportunity for those who do not conclude Primary or High School to resume their studies, whether they are Members or people from the community. The graduation ceremony held in August included some 30 Members, in addition to the families, representatives from SESI/SENAI, managers, coordinators and supervisors of the Araguaia Center. After six months of dedication, Luiz Carlos de Souza, Member of the Água Emendada Unit, commented on the concluding the 6th grade: “I spent 34 years of my life without going to school,” said Souza. “My leader recommended that I complete a technical
course, but I didn’t have the required level of schooling. I have already lost a lot of time and now I plan to recover it,” he said. Souza was distinguished for his high attendance during the semester. Fleuri Carlos Freitas took part in the program and also encouraged his wife, Sebastiana Pereira, to resume her studies. “We thought about taking the college entrance exam as soon as we concluded our studies,” she said. The students received a symbolic straw with a message from the SESI/SENAI Educational Coordination and a pen drive with information about the Organization and the Odebrecht Entrepreneurial Technology (TEO). “Seeing each person’s effort and dedication is gratifying,” said Érico Baracho, responsible for People and Administration at the Araguaia Center. “Everyone’s personal and professional growth does not stop here. The knowledge will open many doors, keep on studying,” he encouraged them.
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fast news•people
Investing in People I n S e p te m b e r, t h e M o a t i z e Ex p a n s i o n P ro j e c t – t h e Va l e p ro j e c t b e i n g c o n s t r u c te d by O d e b r e c h t I n f ra s t r u c t u r e i n M o z a m b i q u e – b e g a n ye t a n o t h e r t ra i n i n g s e s s i o n fo r i ts M e m b e r s : t h e K n ow l e d g e A c a d e m y. Fo r fo u r m o n t h s , s o m e 6 0
Co s ts , i n a d d i t i o n to c o n c e p ts o n Le a d e r s h i p . T h e c l a s s e s w i l l b e a d m i n i s te re d by M e m b e r s specialized in each function. A c c o rd i n g to  n g e l o A ra ú j o , re s p o n s i b l e fo r t h e p ro g ra m a n d a l s o C i v i l P ro d u c t i o n M a n a g e r, t h e g o a l i s to o f fe r k n ow l e d g e fo r
h e a d s o f a re a s a n d te c h n i c i a n s w i l l h a ve t h e o p p o r t u n i ty to i n c re a s e t h e i r k n ow l e d g e o n d i f fe re n t a re a s , s u c h a s Engineering, Planning and
t h e p a r t i c i p a n ts ’ d e ve l o p m e n t : “ I n t h i s wa y, t h e y w i l l h a ve a w i d e r b a s e fo r m a k i n g d e c i s i o n s i n a n y wo r k- re l a te d s i t u a t i o n , ” s a i d A ra ú j o .
The inaugural lecture at the Knowledge Academy featured Paulo Brito, Contract Director; Ângelo Araújo; in addition to the specialists from the areas and Members who took part in the training
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volunteer work
O
Celebrati ng
n August 28, the engagement to do good traversed the different regions of Brazil in which Foz is present. The Members of the Business celebrated National Volunteers’ Day with the campaign “Share
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Your Most Beautiful Feelings,” which included everything from food and hygiene item collection actions to recreational activities with low income children. The main message was that every day can become “Volunteer Day” for
The Puppet Theater was one of the activities promoted in MauĂĄ, involving 84 children from the Macuco Social Assistance Reference Center
g Sol ida rity those who want to help. Odebrecht News reveals more about this highly engaging day. Learn more !
H E L P I NG OT H E R S At the Foz office in SĂŁo Paulo, the main goal was to
encourage Members to serve as volunteers every day. On the commemorative date, a food collection site was organized as a way of promoting the spirit of solidarity. Approximately 100 kilos of rice, beans and pasta were
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In Porto Ferreira, Members from Foz collected more than 130 kilos of food, in addition to personal hygiene items, for the Jovens do Ontem retirement home
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collected and donated to Futurong, a non-governmental organization that assists more than 2 ,500 youth per month, offering educational, music, dance and sports projects. The entity also receives the support of Foz, which donates aluminum from the water cups distributed at the office. In Mauá, located in the Metropolitan Region of São Paulo, National Volunteers’ Day was celebrated with social action geared toward children from the Macuco Social Assistance Reference Center ( CRAS ), located in Jardim Zaíra. For an entire day, volunteer Members participated in activities that included Puppet
Theater presentations, balloon sculptures, drawings and face painting. At the Porto Ferreira unit, located in rural São Paulo, the Members mobilized efforts to support the Jovens de Ontem ( “Yesterday’ s Youth”) retirement home – founded in 1981 and currently assisting 36 people. More than 135 kilos of food and 50 hygiene items were donated. “We felt honored and deeply grateful to receive these items, ” said José Donizeti Covre, Director of the institution. “These attitudes keep us optimistic about the work to be done involving our residents, ” he said. Also in rural São Paulo, in the
With the campaign in Limeira, Members donated 118 kilos of food, 64 liters of milk, 16 liters of oil, 27 kilos of cleaning products and seven kilos of hygiene products, among other items
city of Limeira, the Citizenship Pocket volunteer program celebrated the date by donating supplies and personal hygiene products to NossoLarChild Assistance Services – an entity that houses 35 children ages 2- 16 . The items were donated by the Members and in order to encourage volunteer action on the teams, the unit also
donated the same quantity collected by the workers. Created in 2000 , Citizenship Pocket assists the charitable entities in Limeira that are registered at the Municipal Social Promotion Center, donating products indicated by the institutions themselves as being essential for assisting low income individuals. Tadeu Ramos
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Foz Members in Uruguaiana donated clothing and food to the city’s Center for Attention to Children and Adolescents, which houses 59 children ages 1 to 14
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Sarro, Concession Director, stated that the program is an incentive for the teams to learn more about the work developed by the entities and contribute with volunteer actions. During the delivery of the collected products, the President of NossoLar, Dalva Batistussi Silva, emphasized that the entity maintains services
with subsidies from the government and help from civil society, considered fundamental for maintaining the social work: “We call donations like this one a ‘partnership, ’ since with them we can continue with our social mission, ” said Silva. In Rio Grande do Sul, in the city of Uruguaiana, the Foz unit got engaged to help needy children.
Members delivered donated food and clothing to the Uruguaiana Center for Attention to Children and Adolescents ( CACAU ) . Th e e n t i ty ’ s m o n i to rs , J o c e l e i Pe re i ra a n d E n i l d a Ca b ra l , h a p p i l y re c e i ve d t h e i te m s and emphasized that the s u p p o rt i s ex t re m e l y i m p o rta n t fo r c h i l d re n to h ave t h e i r n e e d s m e t . Needy families from
Cachoeiro do Itapemirim, in EspĂrito Santo, received food staple baskets from Foz Members. The delivery was made by the SolidarProject, which donates 15 food staple baskets each month. Created in 2010, Solidar works through the socalled commercial agents to identify opportunities to help individuals in a situation of social vulnerability.
In Cachoeiro do Itapemirim, basic food staple baskets were donated through the Solidar Project, in which Foz Members participate
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people
T
he brothers Luis Gildo, 33, and Luis Wilson, 37, are examples of union wherever they are. Both born in the municipality of Assaré, in rural Ceará, they left Brazil’s Northeast region in search of better opportunities. Since they left their native city, they have worked on construction projects in São Paulo, Belo Horizonte and Porto Velho. “When people leave their home, they don’t have any ‘pre-set’ place to go,” revealed Wilson. After eight years working on Petrobras developments, Luis Gildo received a proposal from the Enseada do Paraguaçu Shipyard (EEP) to work as a Hydraulic Supervisor for the revitalization of the Inhaúma Shipyard in Rio de Janeiro. The activities began with the The brothers Luis Gildo (in green) and Luis Wilson (in blue) are already working on projects in São Paulo, Belo Horizonte and Porto Velho. Living in Rio de Janeiro for 10 years, they earned an opportunity to work at the Enseada do Paraguaçu Shipyard
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Administrative Building No. 63. It was June 2012. “At the time, the project was only 12 days old and now we are completing the services and will start working on another building,” he said with a satisfied smile. One month after he was contracted, Gildo recommended Wilson, who is an Industrial Plumber. “Where I am is where my brother is, and vice versa,” reinforced Gildo. And not only his brother. “After me came my nephew and my niece’s husband,” explained Wilson. Residents for the past 10 years of the neighborhood of Caju, located in the Downtown region of the Rio de Janeiro capital, the brothers stated that they were pleased with the new work opportunities. “I have a health insurance plan for myself and my children, a food staples basket and
overtime pay,” he said. “I can get home in 10 minutes on foot,” said Luis Gildo. His brother added: “Here, everyone uses complete PPE [personal protection equipment] and there is a maximum concern with safety.”
TRANSFORMATIONS IN THE OLD RIO DE JANEIRO NEIGHBORHOOD With the installation of EEP, Luis Gildo and Luis Wilson stated that Caju is also seeing some major improvements: “We live on a street where there was a lot of drug trafficking. Now, you don’t see any more armed criminals around here. Not to mention the restaurants. Several of them closed and reopened,” they said. One of the oldest neighborhoods of Rio de Janeiro – it was first populated in 1800 –, Caju houses an important port area in the city, in addition to Caju Cemetery, the largest in Rio de Janeiro, and several different military installations. And if the brothers plan to return to Ceará one day? “I want to save a lot of money and go back to live there without stress,” said Wilson. “I brought my wife and children. I have a goal and I will reach it,” he said. Differently from the Ceará brothers, Paulo Victor Rangel is from Rio de Janeiro, but also lives in Caju. It is the first time that the 25-year-old Systems Analyst has worked on a construction project. “The pace is more intense, but there is an enormous amount to
learn, since I need to understand the details of each area to offer the best solution,” he said. The youth is optimistic about the arrival of companies to the neighborhood. “They generate job opportunities, you know? “Just look at how many people leave their homes on foot around here. They are all residents of the area,” he said. Even Paulo did his part. He recommended his neighbor for the position of General Service Assistant, and one week later, the two were working together at EEP. When the challenge is a big one, union and solidarity are ingredients you cannot do without.
Paulo Victor Rangel, Systems Analyst and also resident of Caju, pointed out the professional growth: “The pace of work is intense, but there is an enormous amount to learn.”
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fast news•awards
Our Culture, Our Brand Our Sign System The sign system is one of the main forms of expressing our Visual Identity. A corporate environment that has the right signs and is well organized is a positive factor that has an effect on Members, partners and clients. In addition to giving a good impression, it is an excellent source of information, guaranteeing practicality for everyone’s daily routine.
Direction sign
Odebrecht Brand Territory presents some examples of identification signs, pictograms, directories, notice boards and other information used to inspire the signs found at our offices, construction projects and industrial units. Please remember: Each sign study is unique and involves research to detect risk areas, information needs and the types of material to be used.
Identification sign
Questions? Contact the Odebrecht S.A. Communication team Find this and other tips in Brand Territory:
www.odebrecht.com/territorio/en 56
Please stay attentive to the brand application tips found in the editions of Odebrecht News!
fast news•awards
In the Ranking of the 1,000 Largest Companies in Brazil The 10th edition of the Money 1000 Ranking – Largest Companies in Brazil, elaborated by the magazine IstoÉ Dinheiro, was launched in August, containing a selection of the companies that most stood out in the areas of financial management, governance, social responsibility, human resources, innovation and
earning a distinguished place for maintaining its investments and growth during times of crisis. The company boosted its productivity and increased its earnings by 9% in 2012 to R$ 35.5 billion. Last year, Braskem invested R$ 200 million in innovation, which allowed it to launch 20 new
quality, in 27 sectors. In the overall ranking, Braskem came in at 14th place, while Odebrecht Infrastructure earned 17th. In the Social Responsibility category, Odebrecht earned first place. Braskem placed first for the third time in the Chemical and Petrochemical category,
resins and applications for plastic products and made from ethanol. “There are lots of people who decide to stop and wait for the scenario to improve before they invest again,” said Carlos Fadigas, Entrepreneurial Leader at Braskem, during an interview with the magazine. “We maintained our plans,” he said.
Among the Main Brazilian Transnationals The Dom Cabral Foundation International Business Center has disclosed the 2013 edition of the FDC Brazilian Multinationals Ranking – an annual study that classifies the internationalization of Brazilian multinational companies using the transnationality index of UNCTAD, the United Nations entity focused on international trade. The topic addressed was “How Foreign Policy Impacts the Internationalization of Brazilian Companies.” Odebrecht placed eighth in the overall ranking. The company JBS was the leader, followed by Gerdau and Stefanini. In addition to the overall classification, there are other lists included in the study, including the number of countries of operation, in which Organization earned second place, trailing only the company Vale. The study revealed that the profit margin of companies abroad is smaller when compared to the profit from the country of origin. Nevertheless, this difference was reduced from 2011 to 2012. Also revealed by the survey was the fact that 67% of the companies analyzed plan to expand their operations abroad in 2013.
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fast news•awards
Experience that Contributes to the Market On August 22 and 23, the Organization participated in the National Foreign Trade Meeting (ENAEX) through its company Odebrecht Logística e Exportação (OLEX) and received the Highlight Award in the category of Foreign Trade Management. The annual event, organized by the
of Brazilian merchandise and services – the latter have already promoted more than US$ 11 billion in foreign currency for Brazil. With the participation of approximately 2,500 people – including authorities, entrepreneurs, exhibitors and students
Brazilian Foreign Trade Association (AEB), gathers members from the national business environment and Brazilian foreign trade authorities to promote interaction between the government and private initiative. The group elected Odebrecht for its distinguished operations over 35 years in the international market, as well as for the initiatives undertaken for the trade
–, the programming was divided into lectures and complementary activities, such as exhibits, workshops and spaces for consultations with specialists. “It was a very positive experience,” said Mauro Rehm, responsible for OLEX. “In addition to receiving the award, we also took part in lectures and debates between members of the government and private initiative,” pointed out Rehm.
Ricardo Shaefer, Executive Secretary of the Brazilian Ministry of Development, Industry and Foreign Trade, and Mauro Rehm, during the delivery of the Foreign Trade Management Award in Rio de Janeiro
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During the ceremony held at the Buenos Aires Trade Exchange, Flávio Faria, Senior Officer of Odebrecht in Argentina, received the award for Top Construction Company from Brazil’s Ambassador in the country, Everton Vargas
In Argentina, the Top Construction Company Fortuna magazine, one of the most prestigious publications in Argentina, delivered its annual awards to the country’s top companies. In its first participation in the survey, Odebrecht was elected the top company from the Construction and Raw Material sector in the Construction category. It also earned 4 th place in the
overall ranking of the top companies in Argentina. The Fortuna Award includes 17 categories that correspond to the different sectors of industry, commerce and services. The winners are selected based on an evaluation of the indicators of the business earnings, as reported in the companies’ annual statements.
More Sustainable The “green” polyethylene called I’m green™, produced by Braskem and known as “green” plastic, was the winner in the Products category in the Sustainable Product and Service Ranking of the 6 th Forum for Sustainable Development SUSTENTAR 2013, considered the largest Sustainability event in Latin America. The launch of the “green” plastic
represents a global milestone in innovation and made Brazil the planet’s largest producer of biopolymers. The award ceremony was held on August 29 at Minascentro and included the presence of representatives from private initiative, the United Nations Organization (UNO), authorities and scholars.
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fast news•awards
Recognition for Valuing People D u r i n g t h e 3 9 th N a t i o n a l Co n fe re n c e o n Pe o p l e M a n a ge m e n t ( CO N A R H ) – o n e o f t h e l a rge s t eve n ts f ro m t h e s e g m e n t i n B ra z i l – , B ra s ke m e a r n e d t h e 2 01 3 H u m a n B e i n g Awa rd i n t h e Pe o p l e M a n a ge m e n t – Co m p a ny c a te go ry fo r t h e p ro g ra m 2 02 0 O p e ra to r : Le a r n i n g to D o I t to D o i t R i g h t . C re a te d i n 1 9 92 by t h e B ra z i l i a n H u m a n Re s o u rc e s A s s o c i a t i o n , o n e o f t h e o rga n i z e rs o f CO N A R H , t h e awa rd i s d e s i g n e d to re c o g n i z e a n d h i g h l i g h t i n i t i a t i ve s t h a t d eve l o p i n n ova t i ve p ra c t i c e s fo r va l u i n g people. Th e B ra s ke m p ro g ra m , which placed second in this edition of the Human B e i n g Awa rd , e m e rge d f ro m t h e n e e d to c o n t ra c t s o m e 1 , 8 0 0 te c h n i c a l l eve l p ro fe s s i o n a l s ove r t h e n ex t t h re e ye a rs . Th e c o m p a ny d eve l o p e d t h e
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2 02 0 O p e ra to r w i t h a i m s o f o f fe r i n g s u p p o rt fo r i ts g row t h by t ra i n i n g a n d d eve l o p i n g o p e ra to rs . Th e i n i t i a t i ve h a s a d e d i c a te d te a m , t h e I n d u s t r i a l Ed u c a t i o n a re a , a n d i s fo c u s e d o n t h e n ew p ro fe s s i o n a l q u a l i f i c a t i o n t h e c o m p a ny i s a i m i n g towa rd fo r t h e ye a r 2 02 0 . Wi t h t h e s a m e s t rategy o f gu a ra nte e i ng q u a l i fi e d l a b o r, B ra s ke m e s ta b l i s h e d a p a rt n e rs h i p wi t h t h e N at i o n a l I n d u s t ri a l Le a rn i ng Se rvi ce ( SE NA I ) to fo rm u l ate t h e O p e rato r Tra i n i ng P rogra m . U n d e r t h i s i n i t i at ive , s tu d e nts fro m t h e te c h n i c a l co u rs e s a re s e l e c te d fo r t h e t ra i n i ng co u rs e s , fo l l owe d by a n i nte rn s h i p at t h e co m p a ny’ s p l a nts . At t h e e n d o f t h e p rogra m , t h e p a rt i c i p a nts h ave t h e p o ss i b i l i ty o f wo rki ng a s a Tra i n e e O p e rato r a n d a re ce rt i fi e d a s B ra s ke m O p e ra to rs .
Odebrecht Informa is debuting its new editorial and graphic project. The magazine is changing yet again because Odebrecht is changing, as always.
In edition No. 167, the special feature story is about highways. Reporters and photographers traveled the roads of Brazil, Peru, Colombia, Panama, the Dominican Republic and the United States. The magazine also features general sections and articles about the Organization.
Learn more!
You can access the new Odebrecht Informa in both the print and digital versions (website, iPad and smartphones).
Access it. Read and get inspired! www.odebrechtonline.com.br
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environment
The Subway Route is B
F
or some historians, Panama was said to mean “an abundance of fish and butterflies.” Others attribute the country’s name to the majestic tree locally called the “Panama,” a low-canopy shade trade under which families gather. Currently, the Línea Uno (Line One) Consortium – in which Odebrecht Infrastructure holds 51% stake – is
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promoting the Educate to Conserve Program with aims of planting trees and increasing the attractiveness the first line of the Panama Subway, while also raising environmental awareness among students and teachers from the schools located near it. The program has already trained 1,200 students, ages 11 to 13, together with 60 educators in seminars and workshops
Being ‘Painted Green’
that demonstrate the importance of sowing and caring for plants and seedlings. The initiative also has 11 greenhouses that are located at the teaching institutions, where the youth are in charge of cultivating the tree species. According to Kenia Acosta, responsible for Community Relations at the consortium, when the seedlings
reach a considerable size, they will be transplanted in the development’s areas of influence. “Transforming the youth into the leaders of the program means ensuring that they become guardians of the Environment,” said Acosta. “These students are responsible for protecting the ‘green’ route, she emphasized. The goal of Educate to Conserve
With the participation of students and teachers, Odebrecht Infrastructure is promoting the Educate to Conserve Program, focused on planting trees along the Panama Subway Line 1 route
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is also to plant more than 20,000 seedlings of different species – including shrub and wood-producing – along the 15.8 kilometers of the subway’s Line 1, “painting” the sites in an attractive green due to the trees and their flowers. In this way, the population will be benefitted with crucial elements that emphasize the landscape of Panama City, in addition to preserving the Environment.
SUPPORT OF THE COMMUNITIES During the course of the Educate to Conserve activities, the communities neighboring the project began to join the initiative and also “painted” their work areas and homes “green.” The program also reached the Curundú Urban Renewal Housing Project – undertaken by Odebrecht –, where children who live in the region and Members of the Línea Uno Consortium planted over 1,200 seedlings. The tree planting effort was promoted in partnership with Panamanian institutions, such as the Panama Subway Department, National Police Community Preventive Unit (UPC), National Environmental Authority (ANAM), Municipality of Panama (MUPA) and the country’s Ministry of Education (MEDUCA).
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The Educate to Conserve Program has already promoted the planting of 5,540 native tree seedlings in Panama
In order to protect the species and leave the sites looking more attractive, the plants are fenced in using ornamental pots, produced at the contract through the reuse of palettes and wood
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fast news•social actions
Expansion of the Farmers The Capanda Agroindustrial Family Agricultural Program, located in the Angolan Province of Malanje, called Kulonga Pala Kukula – established by Odebrecht Infrastructure four years ago – has entered a new phase of expansion. In February of this year, it changed its name to Kukula Ku Moxi, when new producers sowed the first produce seeds. At that time, the program has 120 producers in 11 communities. The program currently has more than 500 participants, granted that 323 already sell their products in 21 neighborhoods of the region, and another 192 will harvest over the coming months. In August, the average sales per producer totaled US$120.00, a growth from the US$36.00 per month defined as the poverty line by the United Nations Organization (UNO). Kukula Ku Moxi has the goal of supporting 600 families by the end of this year, thereby increasing the participants’ income, improving their living conditions and also cooperating with the communities’ sustainability. To achieve this, the program forms partnerships with both public and private entities, both inside the Organization and out, which offer financial, logistics
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and administrative support – such as the companies SODEPAC, Maersk Oil, Sonangol and the Cacuso Municipal Administration. The partners are also clients that purchase the foods. Among these are GAMEK, the Ritz Hotels and the Odebrecht projects in the country: Laúca, Cambambe, Biocom and NossoSuper.
Jose Luis and his wife, Esperança, care for the family’s garden. Residents of the Mucuixi neighborhood joined Kukula Ku Moxi in June and began to sell their products in August
Rota das Bandeiras: Something New in Hit the Net The first classroom for the Hit the Net digital inclusion program to use the Internet with 4G technology was inaugurated on August 30 in Valinhos, rural São Paulo, by the Rota das Bandeiras Concessionaire – an Odebrecht TransPort company. The initiative offers 400 free openings for IT classes to children, youth, adults and the elderly. For Larízia Bacan, age 12, the course will serve to help improve her knowledge: “It will be good for my future, when I start working,” she said. Hit the Net 4G was presented at the school where one of the program’s classrooms is located. During the ceremony, Mayor Clayton Machado
highlighted the partnership for make such actions possible. “Many city governments are vain and want to do it alone, but partnerships are crucial,” said Macado. In addition to being the first city to have Hit the Net 4G, Valinhos was also the first municipality along the Dom Pedro Corridor – highways administrated by Rota das Bandeiras – to implement the Education Route program, which brings information about transit and urban mobility to 1 st to 5 th grade students. “The initiative will benefit 5,200 students in Valinhos,” emphasized Irineu Meireles, President and CEO of Rota das Bandeiras.
By 2017, plans include the opening of 150 classrooms with 1,600 computers, as well as the training of 300 teachers and 32,000 students in the 17 municipalities included along the Dom Pedro Corridor
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fast news•social actions
Music for the Construction Site In August, the Young Concert Musician Academy Project, formed by youth who bring classical music to different parts of Brazil, gave performances at the South Line 4 Consortium and Olympic Park construction sites, both Odebrecht Infrastructure projects in Rio de Janeiro. Under the artistic direction of Simone Leitão and regency of Daniel Guedes, the group played some of the classics of Brazilian musicians Villa-Lobos and Guerra-Peixe and the compositors Mozart and Shostakovich. “We like to play in environments that generally do not have classical music as part of their daily routine,” explained Simone Leitão. “It was gratifying to be at the projects that will benefit thousands of people,” he said. Electrician José Luiz, Member of the South Line 4 Consortium, attended the concert and recorded it in photos and video. “I feel flattered to be able to listen to an orchestra of this size,” he said. “The performance was wonderful and it’s great to be able to hear music while at work.” Some 100 students assisted by the Darcy Vargas Foundation – an institution that is supported by the Porto Novo Concessionaire – also attended the performance by the Young Concert Musician Academy.
With the support of Odebrecht Infrastructure, the Young Concert Musician Academy prepares 21 students to be future members of professional orchestras in the country
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Carmen Masias Claux and Erlon Arfelli sign the InterInstitutional Cooperation Framework agreement. Over the next couple of months, a project will begin focused on improving the coffee and cacao chain in the region of Huánuco
Sustainable Alternative for the Community O d e b re c ht I nfra e stru tu ra a n d th e Nati o na l Co m m i ss i o n fo r Deve l o p m e nt a n d Li fe wi th o u t D rugs ( D EVI DA ) , i n Pe ru , s ign e d a n I nte rI n sti tu ti o na l Co o p e rati o n Fra m ewo rk agre e m e nt o n Augu st 27 to p ro m ote a d eve l o p m e nt a l te rnative fo r th e co m m u n i ti e s l o cate d n e a r th e Chagl la Hyd ro e l e c tri c Powe r Pla nt. Th e o b j e c tive s i n c l u d e i m p rove m e nts to h e a l th , ca re wi th th e Envi ro n m e nt a n d th e stre ngth e n i ng of th e l o ca l gove rn m e nts a n d te c h n i ca l kn owl e dge of l o ca l p e o p l e i n o rd e r to p ro m ote a su sta i na b l e l o ca l e co n o my. “We a re p ro u d to pa rti c i pate i n th e i n i tiative, ” sa i d Erl o n Arfe l l i , D i re c to r
of Ge n e ra c i ó n Hu a l l a g a S. A. – th e co m pa ny re s p o n s i b l e fo r th e Chagl la Hyd ro e l e c tri c Powe r Pla nt. “Th ro ugh i t, we re n ew o u r co m m i tm e nt to a c tive ly co ntri b u te towa rd i m p rovi ng th e l ivi ng co n d i ti o n s a n d d eve l o p m e nt of th e p o p u lati o n l o cate d i n th e regi o n of i nfl u e n ce of o u r p ro j e c t, ” h e sa i d . Ca rm e n Ma s ia s Cla ux, Exe c u tive Pre s i d e nt of DEVI DA, e m p ha s ize d that th e co m m i ss i o n se e ks to p ro m ote th e pa rti c i pati o n of oth e r p rivate co m pa n i e s a n d i s co m m i tte d to b e i ng a strategi c a l ly fo r th e c re ati o n a n d i m p l e m e ntati o n of p ro d u c tive d eve l o p m e nt p ro j e c ts.
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fast news•social actions
To Serve the Community Some 100 low income families received assistance through the New Lima Roads project, currently being completed by Odebrecht in Peru. Members joined forces to collect clothing in a good state of conservation, together with income to purchase blankets in order to protect these people from the cold in a region located at Km 40 of the Panamericana Norte Highway. Created and implemented by Members, the campaign was called “Together we Can Beat the Cold.” The infrastructure work for the project is concentrated on the Panamericana Norte, Panamericana Sul and Ramiro Prialé highways. The construction of clovers, returns and walkways all help organize transit in Lima.
After collecting warm clothing and purchasing blankets, the Members of New Lima Roads delivered the items to the communities on August 29
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TEO is now at your fingertips! The first eBook about the Odebrecht Entrepreneurial Technology is published.
The books written by Norberto Odebrecht can now be read in your computer, tablet or smartphone. The first title to be published is Sobreviver, Crescer e Perpetuar (Survival, Growth and Perpetuity), in Portuguese. To purchase and download the publication, visit: www.fundacaoodebrecht.org.br/Programas/Editorial/ Enjoy your reading!
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