september Dragon exposure and product placement around the world was huge f o r D r a g o n i n S e p t e m b e r a s y o u w i l s e e f l i p p i n g t h r o u g h t h i s n e w s l e t t e r. W e b e g a n w i t h A c e B u c h a n ’ s b i g w i n i n Ta h i t i a t t h e e n d o f A u g u s t , f o l lowed that up with a killer partnership with Hurley at the Hurley Pro, and now I’ve dropped a page of Oct sneak preview of Mick taking the win in France.
And that’s just the sur fing side of things!
Product is strong
a s w e l l , a n d w e a r e q u i c l y a p p r o a c h i n g W i n t e r, e a g e r l y a w a i t i n g s o m e northern-hemi product placement out on the slopes.
Check out the
b u y e r ’ s g u i d e p l a c e m e n t w e h a v e r e c e i v e d t h u s f a r, g e t t i n g e v e r y o n e psyched for winter! This was just a little recap of some things you will find in this month’s n e w s l e t t e r. . . s t a y t u n e d f o r m o r e a t t h e e n d o f t h e m o n t h !
dragon intl
happenings Dragon x Hurley Pro Dragon teamed up with Hurley in September as the oficial eyewear sponsor of the Hurley Pro, held at Lower Trestles. Dragon also gave back to the community by producing hundreds of goodie bags for the local kids that came out to support the contest. Last but not least, a “Miss Mansfield Party� was held in conjunction to the Hurley pro where Dragon Pros, Rob Machado, Ace Buchan, and Mick Fanning all came out to hang with the Dragon HQ and guests. CLICK THE PICS TO VIEW MORE
dragon intl
sur f
Mick Fanning Wins Quik Pro France, Oct 4th, 2013 All media outlets are reporting Mick’s win at the Quik Pro last week. wearing The Mansfield (top left), and huge exposure for Dragon.
This is a huge win for Mick,
We ’ r e s u p e r s t o k e d o n t h i s w i n
a s i t a d v a n c e s M i c k t o t h e t o p o f t h e r a n k i n g s i n t h e W C T. C L I C K O N T H E I M A G E S T O R E A D M O R E
dragon intl
@dragonalliance
@dragonsthpac
@drgoneurope
@dragonallianceperu
@dragonalliancemx
australia
happenings
Dragon Big Air After Party, Falls Creek Ski Resort, Victoria - Dragon Oz knows how to throw a party!
This is the 3rd year in a row Dragon has had a successful
turnout both at the contest and afterparty alike.
CLICK TO VIEW
australia
product placement
Famous Mag
ASB Buyers Guide
Wo m e n ’ s D a y
APX Glacier Glass
B l o c k O u t Te e
R e g a l M i n t Ta n g o
Pip Edwards Aussie Style Icon
Cooper’s Sur f Staff Picks They instagrammed their favorite shades
Saturday Disney Popular Kid’s Show Host
canada
Cover Product Placement
A P X , Te a m S t i c k e r s NFX Replacement Lens
product placement
King Snow Issue 1.5
NFX Solid Navy / Blue Steel
Beau Bishop
canada
sur f Logan Landry, Dragon Canada, is featuresd in SBC Sur f, as well as Easternsur f.com, where you can view the creative photo journalistic slideshow of Logan’s trip to Peru. CLICK HERE TO VIEW
SBC SURF ISSUE 7.2 Logan Landry
Easternsur f.com Logan Landry
canada
wake
sbcwakeboard.com - Rip Curl Judgement
sbcwakeboard.com - Rip Curl Judgement
B e n L e c l a i r, 1 s t P l a c e - C L I C K T O WAT C H
C h r i s t i a n P r i m r o s e , 3 r d P l a c e - C L I C K T O WAT C H
europe
Onboard Buyers Guide NFX / Jet Red Ion Grunge Collab
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product placement
NFX / Jet Green Ion
Advanced Projects X / Nike
Onboard Issue 139
//
NFX / Jet Red Ion
france product placement
B i e n Vu O p t i c a l M a g
Remix
Kit
Owen Wright / Red Ion
Jet Red / Red Ion P2
germany
product placement
MDX // Elevate / Clear AFT
germany
snow
R o b e r Wa l l n e r
Christoph Schwarz
D r a g o n G e r m a n y Te a m R i d e r E d i t
D r a g o n G e r m a n y Te a m R i d e r E d i t
To b i a s S t r a u s s
mexico
sur f
Vice Magazine Online Carlos Nogales Coco - Dragon Mexico’s main athlete and brand ambassador in Mexico, introduces us to his favorite breaks and big wave riding experience. C L I C K H E R E T O WAT C H - “ S u r f E n L a s O l a s G r a n d e ”
peru
mtb
Sebasian Alfaro Downhill Ambassador to Dragon ¨ It is amazing ride “Whistler Bike Park”, has so far been an amazing experience, you meet professional riders at all times and learned enough of each. Canada has been an amazing experience, I could say that was my first downhill racing worldwide. Getting better and bett e r, I ’ m s u r e n e x t y e a r w i l l g i v e better results. ¨ said Sebastian Alfaro our outstanding representative. CLICK IMAGES TO VIEW
russia
snow
Dragon Russia Snow Clips Check out the Russian Freeski team videos, epic trailers and a preview of Earthshine (left), showing at the RussianFilm Festival t h i s y e a r.
CLICK IMAGES TO VIEW
russia
wake
Alliancewake.com Moscow Cable Open 2013 - Dragon Russia was a major sponsor of this event. edit they put together after last month’s open.
CLICK TO VIEW
Check out the
uk
mtb
Manon Carpenter F i n i s h e d 3 r d P l a c e O v e r a l l a t t h e Wo r l d Championships (above) Marc Beaumont NFX Placemen Redbull.com (left)
until next month...
Ciao Jamie.Shohat@dragnalliance.com