en·tre·pre·neur änn-trə-p(r)ə-'nər\noun
1. One who manages and assumes the risks of a business 2. Using franchising to help people on a large scale
A
By Jill Abrahamsen s the saying goes, out of every bad, comes a good. That is cer-
tainly the case for Dr. J. Murray Hockings, D.C. When he was a teenager, Dr. Hockings experienced a life-changing tragedy. “My aunt died from diabetes. She was only 34 years old. It was tragic. She had young children,” he says. “The worst part is that it could have been prevented. That’s what set me on the path to reversing diabetes.” Dr. Hockings has 27 years of experience in the field of wellness, previously owned five clinics in Southern California, and currently owns four throughout the U.S., with 11 more opening by end of January 2019. Over the course of ten years, Dr. Hockings developed and perfected his program, Help Your Diabetes (HYD), which is designed to help get clients off their medications. “Diabetes medications only manage symptoms, but cannot reverse them,” he says. The program doesn’t specifically treat type 2 diabetes, but through lifestyle changes, it restores proper metabolic function and nutritional balance. “We have seen remarkable results with the improvement or elimination of diabetes, neuropathy, and heart disease,” he says. “There’s an on-call doctor available
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seven days a week, by phone or email.” The program includes lab analysis, weekly meal plans, proprietary nutritional supplements, weekly training videos, a monthly newsletter, along with unlimited support. “At the root of the plan is a lifestyle change. There are three main facets: diet, exercise, and nutritional supplements,” Dr. Hockings says. “It took years of tweaking and testing to develop our private-label proprietary supplements.” Dr. Hockings moved to franchising as a way to help people on a much larger scale. “This is a feel-good business, where you can change lives. It’s a win-win for everyone,” he says. “The best part for investors is that we offer gigantic exclusive territories. When I say gigantic, I mean it. The minimum territory has a population of 500,000. There will be no competing franchises nearby. In the U.S., we are only offering 120 locations. That’s it.” The business is ideally set up in high-traffic areas. Clients can walk in and schedule an appointment, which includes
