BOSNA I HERCEGOVINA / BOSNIA AND HERZEGOVINA USPJEŠNE PRIČE / SUCCESS STORIES
AIDA REDŽEPAGIĆ
Documentary Photography
is Her Greatest Passion
SOME OF THE BIGGEST BOSNIAN AND HERZEGOVINIAN CELEBRITIES SUCH AS DINO MERLIN, EDIN DŽEKO AND OTHERS HAVE STOOD IN FRONT OF HER CAMERA LENS. AIDA REDŽEPAGIĆ IS ONE OF THE MOST TALENTED BOSNIAN AND HERZEGOVINIAN PHOTOGRAPHERS. HER PHOTOS DEDICATED TO THE ARCHITECTURAL WORK OF KAREL PAŘÍK IN SARAJEVO WERE EXHIBITED IN THE HEART OF PRAGUE IN JUNE THIS YEAR. Written by: Semra Hodžić
SHE HAD A SHY START AT PHOTOGRAPHY Thanks to her mum’s encouragement, she started to love drawing when she was still a little girl. After receiving a degree in the English Language and Literature, she discovered that she only ever truly loved photography. That is why she decided to immerse herself in it completely. She quit her job and, believing in her own talent she decided to pursue freelance photography. She has never regretted it. She inherited her talent for art from her mum, and she got her business skills from her dad: being disciplined in running her business and making sound 100
investment decisions. Aida believes that having these business skills is extremely important, but artists tend to disregard it quite often. She had a pretty shy start at photography, but the growing use of social media platforms allowed to reach a wider audience more easily than she would otherwise. And soon enough, she started getting her first clients and, from then on, everything went smoothly and naturally.
AN EXHIBITION IN PRAGUE Big names have stood in front of her camera lens. However, even though she is singled out as a fashion photographer or a portrait photographer, not many people know that
Aida is a documentary photographer too. Nearly all the awards she has won, as well as the exhibitions she has had, are related to documentary photography. In fact, she prefers doing documentary photography, because it is her greatest love. And, indeed, she is most proud of her documentary photos. As there is not much time for documentary photography, she makes an effort to design a documentary project she can dedicates herself to at least once a year. Aida’s talent in this field was also recognized in Prague—the photos she took of the architectural work of Karel Pařík in Sarajevo were in june exhibited in one of the busiest streets in Prague. The