Second Opinion Who would ever have thought that world events, political sanctions, the war crimes of a madman, would ever affect the day to day running of a Bridal Shop? But here we are. Sue Lovell voices her thoughts
that we would have to get used to the word ‘no’. To not see that as a negative, but as a positive. With the anticipated supply chain issues, I needed to prepare my brides that sometimes it is better to give an honest ‘no’ rather than a hopeful ‘yes’, if it means that alternatives can be found, or contingency plans put in place. Wedding planning, I predicted at the tail end of 2021, may not yet be plain sailing, and preparation, ell, 2022 is turning out planning and a willingness to to be a corker of a compromise may be key to stress-free year. Globally, it’s the nuptials. Obviously, in those heady equivalent of being days of coronavirus, I was still thinking punched in the gut, whilst suffering horrific food poisoning, from a bacteria of the knock-on effects Covid would have on us all, but I did not foresee contracted whilst enjoying the first genocide, and the threat of nuclear proper meal eaten since you found annihilation, and the resulting effect on out you had an aggressive intestinal the world in general. But here we are. parasite. I have talked to suppliers and shops And while it may be seen as a alike since the London show, and there stretch to how our bridal business is is no doubt, that whilst we are trying to linked to world politics, if we want be optimistic, we are also cautious and to run ethical businesses, if we want careful with our buying. Our hearts are to do the right thing, whilst still preparing for big weddings, and big supporting our customers and our industry, then we need to put plans in spending brides, but our heads are still focused on supply chains, petrol place. Back in December, I told my brides prices, inflation – the same issues our
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brides are thinking of when budgeting for and planning their day. We are all independent, but we are all linked, and we are part of a worldwide chain of events, whether we want to admit that or not. Think about this… I was reading the “about us’ page of a particularly beautiful bridal shop, stocking so many prestigious and well-known designers, and accompanied by photographs of the beautiful staff, fabulous premises, and the most spectacular shop window. It said: “The salon team will be happy to help make the most cherished dream of every bride come true and make your wedding day truly fabulous and unforgettable. In the variety of world brands presented in the salon, you are sure to find your perfect dress. On the appointed day and hour, a personal consultant and fitter awaits you. They will do everything to make the dress fit perfectly on the figure. It’s nice to know that a whole team of professionals carefully and painstakingly works to create your unforgettable image.”
