RECIPE FOR LIFE Bunge Zrt is a large cooking oil and – via its subsidiary – margarine producing company which produces Vénusz, one of the oldest and most well-known brands in Hungary. In the past decade the company’s strong foundation has been supported by the biggest oilseed producer in the world, enabling the Hungarian firm to focus on health conscious innovations while enlarging its agribusiness line. Edina Beale reports.
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énusz is a renowned brand name in Hungary since Vénusz sunflower cooking oil has been on the Hungarian market since 1952. The high quality of the product led the brand to live through many generations; most young housewives used to learn recipes and family tips for cooking and baking using Vénusz oil.
Long history The predecessor of Bunge Zrt, Cereol Rt, was established in 1992 when it acquired the oil seed processing branch of the state owned Vegetable Oil and Detergent Manufacturing company. In 2003 the global Bunge Limited acquired Cereol and the Hungarian firm has continued its operations under the name of Bunge Zrt. In 2008 Bunge
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