History of Stella McCartney

1999

British Designer of the Year, The ELLE Style Awards, London

2005

Launched adidas by Stella McCartney, a collection of high performance sportswear for women across a wide range of disciplines including running, yoga, tennis and swim

Successful one-off collection “Stella McCartney for H&M”

2011

Launched an ongoing partnership with the International Trade Centre’s Ethical Fashion Program.

First Stella store opend in London.

2016

All viscose used in Stella McCartney products is sustainable in the order to help prevent deforestation.

2003

Launched Absolut Stella campaign with illustrations by David Remfry also featured in her own brand’s ad campaign that same year.

2007

Launched care by Stella McCartney, the first luxury skincare range with 100% organic active ingredients.

2014

London Stella McCartney Green Carpet Collection, a sustainable eveningwear collection.

First fashion brand to join the Wildlife Friendly Enterprise Network.

2018

Stella repurchases Kering’s stake in company

2019

Stella X Taylor Swift collaboration

2021

Released the world’s first-ever vegan football boot, in collaboration with adidas and Paul Pogba