BANGKOK TYPI CAL DWE LLE R
P RO B L E M / P U R P O SE MAP
B
efore visualizing any ideas through sketching, it
for several sizes of cups. In this case, additional
seemed relevant to evaluate the research and
research is required.
to identify major pain points. In this map, I highlighted problems that design meets and might solve. All these points are crucial for the project, but most attention will be paid to “Free the palm� point as
Although there were no bold restrictions for relevant materials, it seems that it will be challenging to utilize only natural sources for the final design. An
a core of the design. Another essential direction
additional challenge is a necessity to offer a solution
to investigate is making the product extendable
for lid+straw+cup that could complete the design.
45 Problem /Purpose map
