FairFocus Glee
Get set for a summer festival feel! Glee event director Matthew Mein gives us the lowdown on this year’s Glee show
“Whether gift buyers are looking for established brands, emerging talent, or access to the latest innovations, Glee has it all and so much more”
18 Gifts Today
What makes Glee different from other trade exhibitions in the buying calendar? Glee is the most important event for the gardening, leisure and lifestyle community, and is the UK’s leading garden and outdoor living trade show. Each year, Glee presents the most exciting brands, innovative products, and inspiring garden, home and gift retail insights. Bringing together the whole of the industry under one roof, the annual exhibition acts as a central hub for face-to-face trading, networking, and the growth of new ideas. How will you make this the best Glee yet? After the huge success of Glee 2021 as the first in-person event in two years, we’re determined to build on this momentum, especially as the industry continues to witness unprecedented growth. Benefitting from a new dateline - the
biggest move that has taken place in Glee’s 47year history - that is better designed to support the needs of manufacturers and renewed buying cycles, the 2022 edition will take place with a newly cultivated experience. It’s going to be one to remember! Is there anything new this year that visitors should look out for? With a new mid-summer date, Glee is set to benefit from a summer festival feel unlike never before. Not only will retailers be better armed with their range needs for the year ahead following the peak spring sales period, but the June timing will provide outdoor entertaining brands with a chance to shine thanks to Glee’s new outdoor demonstration area, aptly known as Fire, Grill & Chill. A first for Glee, this dedicated section - located in the outdoor area at the rear of Hall 20 - will create a central networking hub where suppliers of outdoor cooking solutions will create a mouthwatering backdrop. The wider outdoor entertaining portfolio of products including fire pits and patio heaters will also debut in this area, making for an unrivalled interactive showcase. In addition, Glee will continue to be a hotbed for all the latest product innovations to hit the market. Whether it’s new additions for the autumn sales period, updates to bestsellers or even trendled innovation set to shape spend in 2023, Glee will be home to it all.
