BEA Special

Page 1

BEA-NOMINEE | CATEGORY B2B | SYLVESTER VOOR IDEWE

Hier komt de titel van het artikel You rarely get a second chance to make a first impression. It is best to insure it is good. Hostessenservice has made making that first impression its expertise. The agency has been active in the Hospitality sector in the Benelux since 1992. In short, years of experience, but also constantly innovating and with an eye for the best quality for the customers. Since 2018, Hostessenservice is also part of a strong team. But Hostessenservice is more than hostesses and hosts. They also have models, welcome & reception, Mascots or brand ambassadors, all-round hospitality people, etc. The right person is found for every assignment. Ugia dolum harum quam, etur alit aut dolo idem facitatem dolor simi, od magni abo. Sa dolessit es aborpore corepudit re iditas nectota ssequia quae nus mosament aut recabor uptibea runture ium aut eatiam illandae modissi cum sus excea quam fugias et occus ipsunt optur, elia dissers pelent vidus illabo. Sime nos denimpo remquibus eaquiatiis alit abo. Itatiat iumendam, to cum int, tempe libus, comni sum la cum eius sam et assequiatus eatiam vollende

venimpo rerspellit latiorest, tem quam desse nonseque eliquo incia dolupti se rem et voluptas eatem excepudici blabo. Ur? Me perchic ilibus earitiorum volupta et, et autaqui conetur sam, quiatem aute sitiis alique ent volupta tuscia volor aut que intur aliquasit, omnis es ut quam num estrume moluptat es maionsenim harum expel maiores a volo ma dolorum volesed maximpor adi ipit aut iliam, commoluptas prempor rero dolupta esequas im faccusciis sapid exerferrum volupiendam alitiust, es dis pliciumque istrum hil mosam fuga. Git aut as sitaquatur resed quosapis nulles

volorum ipsapid qui vent, experferum simet qui unt utectiam, omnime lam voluptiae enda doluptat eost, cori utemodignis et mollandunt et adit, quibusandi quisit es plaborem dio. Nemos nobit porias el initiones esti officil ium, non non nobitationse sumquo tem rest, saerspictas enis ute nem autesto doluptaque acescietur, nissit faccus. Aligendit odicium faccus moloreptius soluptatur accus aditam que sapit utatur, sum et volore eumquide pelisque non et ellatium etus, sequam, que provid que verupta quisque sinum autem invenes tiunt, in ea et velles

1


READY TOTO SUPPORT YOUR EVENT READY SUPPORT YOUR EVENT

WEBSTREAMING && SOCIAL MEDIA WEBSTREAMING SOCIAL MEDIA

VIDEO ONON DEMAND | LIVE Q&A IN IN COMPANY BRANDING VIDEO DEMAND | LIVE Q&A COMPANY BRANDING

VIDEO REPORTS AND CLIPS VIDEO REPORTS AND CLIPS

DIRECTING | GRAPHIC DESIGN | EDITING ONON SITE DIRECTING | GRAPHIC DESIGN | EDITING SITE

MULTICAMERA SUPPORT MULTICAMERA SUPPORT

MOBILE SETS | SMALL SETUP | OB VANS MOBILE SETS | SMALL SETUP | OB VANS

TV STUDIO TV STUDIO

GREENKEY | BLACKBOX | LED WALL GREENKEY | BLACKBOX | LED WALL

WWW.DBVIDEO.TV WWW.DBVIDEO.TV


BEA | EDITORIAL

Editorial Dear visitors and participants of the BEA Awards, Our entire team has started on this great adventure with pleasure and determination: the organization of the Belgian Event Awards 2019. Under our ‘Share the Spotlight’ concept, about 40 partners accompanied us to defend the colours of the entire event sector. Today, this adventure will have its grand finale in Mechelen; first in Lamot Conference and Heritage Centre and later in Nekkerhal Brussels-North. Whether you are a client, an agency, a supplier or are just interested in our sector, we hope that this day will be a source of inspiration, learning, networking and celebration for you. TOGETHER we are the Belgian event sector! None of this would be possible without the help of our professional partners, whom I would like to thank from the bottom of my heart. It was an honour to work with all of them. Each and every one of them was open to sharing the spotlight, often even with their direct competition colleagues! This is the best way to celebrate the event sector as a whole. I invite you to discover these partners as well as the nominated cases on the next pages. Let’s Share the Spotlight! Bert Knuts Managing Director Event Masters

3


BEA Partners

BaxterStorey Events De Kleetlaan 4 | 1831 Diegem ✆ 0479 99 39 39  eventsbelgium@baxterstorey.com  www.baxterstoreyevents.be

Today, BaxterStorey is an established value in the corporate catering world, but by using talent from the event world, BaxterStoreyis is now bringing the same philosophy to the event sector. An interesting network of people and a lot of attention to the product and the client ensure that BaxterStorey Events is a very driven people-business where the client is the focus.

baxterstorey events BaxterStorey Events specialises in 2 departments: street food events and fine dining events. Every event, big or small, is developed based on personal conversations and customised offers. The BaxterStorey team is happy to listen to the wishes you have for your event or party. Every offer is looked at carefully and drawn up with the appropriate attention and then developed during the time leading up to your event.

Collé Rental & Sales Nusterweg 100 – 102 | NL 6136 KV Sittard | Postbus 5123, 6130 PC Sittard ✆ +31 (0)46 – 75 00 509  pwijnsma@colle.eu  www.colle.eu

Collé Rental & Sales specialises in sales, rental and service of machines and material. During its long lifespan of 120 years so far, Collé has grown to become one of the main players in the field. The company serves clients all over the world in construction, industry, the garden and park world, events and other sectors. No power, no event; it’s as simple as that. Good power and light provision is essential during your event. Collé understands this like no other. With a wide range of aggregates,

4

lighting columns, fuel tanks, cables and connection equipment, zorgt Collé ensures a power and lighting network that works perfectly. You have also come to the right place at Collé Events with respect to storage and transport. They have special off-road vehicles and golf carts that can be used for efficient transport on all terrains. At the same time, they also a wide assortment of storage containers, for storing all kinds of different things.


BEA | JURY

Belgian Event Awards 2019 Members of the Jury Delphine Baise ING Belgium

Jonathan Romain Mastercard

Head of Sponsoring, Events & Field

Director Marketing & Communications

Floris Benoit Het Nieuwsblad

Klaas Sonck Coca-Cola

Sponsoring & Event Manager

Assets & Experiential Manager BE Franchise

Marianne Bruggeman D’Ieteren Events

Isabelle Spinoy KONE Belux

Event Manager

Marketing Manager

Paola Capaldi Proximus Group Events

ValĂŠrie Thielemans ORANGE Belgium

Events Line Manager

Sales & Marketing Event Manager

Gerd De Bruycker Cisco Marketing Director Northern Europe Event Marketing, EMEAR

Bart Hendrickx Suzuki Belgium & SsangYong Motors Middle Europe PR & Events

Els Trio Derbigum Marketing Manager

Carla Van den Broeck Studio 100 Event Manager

Janet Mathonet Loterie Nationale /Nationale Loterij

Filip Van der Poorten Baloise Insurance

Sponsoring Strategy & Management

Event Manager

Pierre Mottet AB InBev

Baptiste van Outryve Carrefour Belgium

National Sales Manager Sports Team

Director PR & Corporate Communication

Norbert Padt Cushman & Wakefield

Johan Vandepoel acc Belgium

Head of Marketing & Communication Belux

CEO

5


BEA Partners

Talk to Me Coaching in public speaking ✆  

0476801694 hello@talktome.be www.talktome.be

Do you want powerful presentations on your event? Do your keynote speakers suffer from stress? They can’t captivate the audience? Or are they lacking experience? Yes? Well, coaching by TALK TO ME is something for your speakers & event! We at Talk to Me believe that everyone can give a powerful, impactful presentation. We make everyone a good speaker, so the message will linger. In a masterclass or private coaching ‘public speaking’ we lift your speakers and thus take the event to a higher level. The

following topics will be discussed: first impression, techniques to reduce stress, dealing with the expectations of your audience, verbal and non-verbal communication, making a supporting PowerPoint or Prezi, fear of speaking, ... Your speakers will go home with new insights and more self-confidence. In short, during the master class of Talk To Me you will learn how to bring a fascinating and creative story, so that a top presentation (and thus event) is guaranteed.

Feestverhuur Van Rompaey Herenthoutseweg 194 | 2200 Herentals ✆ 014 51 88 76  info@f-v-r.be  www.feestverhuurvanrompaey.be

Is it your time to party? Are you organizing a company party? Are you venturing into setting up an event? Feestverhuur Van Rompaey will assist you in putting together an unforgettable concept. The design of your idea will be provided with quality materials from classic to the trendiest party materials that will fit your budget. Feestverhuur Van Rompaey rents out furniture, kitchen material, equipment and all table wares. At Feestverhuur Van Rompaey, you will find the comfort of one

6

point of contact for the entire organization, if you like. Thanks to the experience they have accumulated, they are surrounded by the right suppliers and specialists so that they can offer this extra service. Feestverhuur Van Rompaey has been renting party materials for the past 13 years, to private individuals, restaurants, companies and events. Flexibility is important to them and they strive for customized cooperation.


BEA-NOMINEE | CATEGORY B2E | VO EVENT FOR ALTER DOMUS

Alter Domus 15th Anniversary It started out as an ordinary briefing. A corporate services company wanted to celebrate its anniversary, by bringing together 2000 employees from around the globe for a 3-day trip. To optimize the longterm effect, VO Event proposed an interaction phase before the event. All employees were given the opportunity to meet and engage online. They were asked to team up for a common mission: create a cradle-to-cradle fashion design. The only helpline was their own creativity, and professional advice from 30 stylists. A creative challenge that took them out of their comfort zone, around a central theme that transcended all cultural or age barriers: fashion. On September 21, after 5 months of online workshops, everybody was travelling at the same time while nobody had a clue about program or

destination. First port of call: Genova, where they finally met in the flesh, where the outfits they had designed materialized on professional models, and where their projects were pushed to the next level. A private cruise took them over the

www.vo-event.be

Mediterranean Sea on a 16-deck cruise ship to Marseilles, to assist with the presentation of the very first “Alter Domus collection� in a show worthy of any major fashion brand, starring their own creations. This celebration of creativity and cooperation was followed by a deck party on the cruise ship with a crew of international DJs.

7


BEA Partners

Abusol Abusol bvba

Steenweg 604 bus 1 | 9470 Denderleeuw ✆ 053 41 61 28  inforequest@abusol.com  www.abusol.com Abusol takes care of the entire flow of invitations, registrations and badges for every event. Professional and impeccable follow-up to the invitation and registration process and the visitors’ registration is an essential cornerstone for every successful event. For every event – no matter how simple or complex – the driven Abusol team works with a flexible approach, utilizing our expertise to the maximum degree. We developed a software platform in-house to make the invitation and registration process and the visitors’ registration run

seamlessly and efficiently at your event. For every event we work out a custom proposal. Thanks to our extremely flexible software platform, we are able to be very responsive to last-minute orders. We have experience with open house days, exhibitions, congresses with table management, stadium seats, accreditation, ticket sales and so much more. Even if you organize an event that is not in our usual line, we are happy to help your flow of registrations and visitors run smoothly.

Pieter Smit Pesetaweg 44 | 2153 PJ Nieuw-Vennep (The Netherlands) ✆ 0031 (0) 252 673 005  info@pietersmit.com  www.pietersmit.com Pieter Smit is the specialist in transporting, building and technically realizing theater, pop & rock, entertainment and sports events throughout Europe. By combining these different qualities in an efficient manner, Pieter Smit has a unique position in the market. With years of experience, the company has become one of the most renowned transport companies in the entertainment industry in Europe.

8

The services of the company are characterized by the knowledge and involvement of its employees. Its inspectors are not only responsible for your ‘on the road’ tour, but also assist on-stage training with building and breaking down. They have the best equipment 24/7 and thus always come up with a suitable solution to your request. Pieter Smit offers complete solutions for European tours including conditioned storage, assistance and supervision, container rental, luxury tour buses, customs formalities and international air and sea freight.


BEA-NOMINEE | CATEGORY B2E | THE OVAL OFFICE FOR SD WORX KMO

Intimate Concerts, Get Close with SD Worx

To celebrate its 15th birthday in a big way, the KMO department of SD Worx challenged The Oval Office to come up with a brand experience. The company’s liveand communication teams came up with the original idea of inviting clients to an exclusive surprise performance... in the employees’ own living rooms!

launched a totally different concept, in which “Proxy” is the focus. SD Worx KMO main values are personal, close and accessible. The result? Intimate Concerts, Get Close with SD Worx: Thanking clients and

employees in a very personal and surprising way. 81 concerts on one night in the homes of SD Worx employees. 1600 clients, 230 employees and 110 artists were involved. There were hundreds of positive reactions afterwards. The many reactions on the internal ‘proxy’ Facebook group quickly showed that the Intimate Concerts were a great success. At the end of the evening there were already 400 enthusiastic comments, videos and photos.

The initial request was to organize a big event where there would be thousands of clients, with a staff party, either integrated or afterwards. The Oval Office evaluated the request and decided that the request was not a match for the DNA of SD Worx KMO. They therefore

www.theovaloffice.be

9


BEA-NOMINEE | CATEGORY B2E | EXCEPTIONAL EVENTS FOR GALÁPAGOS

R&D Company Day coaching and judging of the art pieces. The slogan ‘Together we make it happen’ was highlighted, thanks to the joint creation of a gigantic graffiti canvas, under supervision of graffiti artist Gijs Vanhee. Together, they worked very hard and the results were completely amazing. Employees testified enthusiastically that they got to know their co-workers in a surprising new way and personally also discovered new talents.

Late September, Exceptional Events organized the R&D Company Day for the pharmaceutical company Galápagos. The assignment was to provide something original (different from the previous “traditional” annual team-building activities) and do something for a good cause.

10

www.exceptional-events.be

This assignment translated into a creative challenge for and together with the good cause: Sjarabang, an inclusive art studio for people with limitations. Distributed over 50 teams, the 250 employees created around 50 beautiful, artful fishes, under the supervision of and in collaboration with, the members of Sjarabang. Artists Albert Kramer and Jan Scheirs provided the professional

At its own initiative, Exceptional Events created a follow-up event in the context of ‘The Warmest Week’, to sell the beautiful art pieces at an auction for the benefit of VZW Sjarabang. The total was no less than 27,578 EUROS. All of that money went to VZW Sjarabang. Exceptional Events, Galápagos and VZW Sjarabang look back on both of these events with an exceptionally high ROI & ROE, with a warm feeling.


BEA-NOMINEE | CATEGORY B2E | THE MEDIA HOUSE EUROPE FOR KRINKELS

50 years Krinkels What started as a briefing for “one staff event to celebrate 50 years of Krinkels� turned into a full year of festivities (4 large events) and intense communication for a mix of target groups optimizing the return on investment. Through a unique approach, based on an in-depth research of the target groups and overall goals of the client, a tailormade creative concept was rolled-out. By using the 4 core values and daily activities of Krinkels as animation and the red line during the events, the client was able to bring across several different messages at once; a very powerful marketing tool. Combined with a detailed communication & press plan, the fundaments for success and a full year of maximum contact and return per target group was achieved. Not only was the staff motivated and invited but they

were joined by family members, clients, partners and stakeholders thus thanking all people involved. The open accountancy and intense working relationship with the client was another added value and protected the

initial budget. The great survey results proved the immense success of the event, just as the extra return through new clients, extra motivated and new staff, national publicity and visibility, were the result of hard work and dedication to go beyond limits.

www.themediahouse.be www.comm2b.be

11


BEA Partners

Dresscoat Neerlandweg 22 | 2610 Wilrijk (Antwerpen) ✆ 03 238 83 43  info@dresscoat.be  www.dresscoat.be

Do you ever wonder what is involved in staging an event? Light and sound, obviously. But do you automatically think of textiles? As a young and dynamic company, specialised in supplying and setting up event and theatre textiles, Dresscoat decorates your environment according to your theme. Your theme is transformed into atmosphere.

12

Dresscoat provides those textile solutions at your event. They work with standard Molton applications over pipe-and-drape to customized solutions. Nothing is too crazy; no request is too much. Dresscoat has a young and dynamic team that will work with you to present and develop the ideal solution. They have gained the necessary experience for this in the last few years.


BEA-NOMINEE | CATEGORY B2C | CITYCUBES FOR LIDL

Lidl Straffe Kost CityCubes was commissioned by Lidl to create a meeting place where students can be introduced to supermarkets and their products. “Create something unique, something that doesn’t exist yet, in the heart of a university town”... CityCubes accepted the challenge and created “Straffe Kost”, an intriguing student restaurant in the heart of Gent where students can come for « delicious meals that help the brain to study ». All the dishes were made with fresh ingredients from Lidl, of course. And because students must be able to study day and night, the restaurant was open 24/7, for five weeks in a row, from 23 May to 23 June. It was an enormous success and the impact on Lidl was huge. Over 12,700 unique visitors visited the restaurant

and enjoy Lidl’s cuisine. The objective was simple: reach more young people and convince them of the values of Lidl. The logistical, legal and technical challenges of Straffe Kost were so intense, that this pop-up restaurant was the most difficult production CityCubes

ever did. The agency therefore supported Lidl in the entire process: from concept, design, personnel, menus, permits, restaurant, cash register systems, online ordering, influencer-marketing to the communication and stock sale afterwards... The entire journey!

www.citycubes.be

13


BEA Partners

Eventattitude Av. du Péage - Tollaan 95 | 1932 Sint-Stevens-Woluwe ✆ 02 401 48 48  info@eventattitude.com  www.eventattitude.com When two people want to start a conversation, they often need a pretext. Any kind of hook is welcome to break the ice. When a brand wants to meet the public or a company get closer to its customers… it’s the same! And that’s exactly when Eventattitude comes into play. How can a brand catch the attention of consumers walking in the aisles of a shopping mall? How can that same brand interest people on an event it sponsors? What can a company

set up to ensure that its employees interact in a fun way at the next staff party? All kind of issues that Eventattitude has been handling over the last 16 years… Their very specific core business is to design and set up fun and interactive devices that enable a brand to start a conver­ sation with its consumers. For each project, Eventattitude will seek to suggest the most appropriate experience. This will rely on the Eventattitude DNA: Smile, Act & Play!

Organic-Concept Molenveldstraat 18 | 2630 Aartselaar ✆ 02 709 09 50  info@organic-concept.com  www.organic-concept.com Exclusive tents for extraordinary events – that is what Organic-Concept stands for. Think of unforgettable garden parties, premium festivals, inspiring wedding parties, outdoor receptions, original company parties, etc. But also custom-designed awnings for gardens and patios, wooden floors and walking paths. Organic-Concept manages to transform every location into a magical place! Every construction that is put up, every wooden floor and every lighting element that is installed is part of the decor of

14

your most beautiful memories. Organic-Concept works on each project systematically and is proud to offer personal service and professionality, always taking care of every detail.


BEA-NOMINEE | CATEGORY B2C | PUSH TO TALK FOR UMICORE

Open House Day at Umicore Olen Umicore wanted to increase the pride and involvement of its employees and at the same time profile itself as a sustainable and innovative company and an attractive employer. Push To Talk helped carry out the company culture and values with a strong substantive story. On 5 October 2018, 400 young people discovered the factory and the research department at Umicore in Olen. For two days, the doors were open to everyone: employees and their families, potential employees, neighbours and stakeholders. A total of 6,500 curious people walked around the technology of the future. Umicore is proud of its sustainable contribution to industry and to everyday life. Openness, innovation, respect, teamwork and dedication are core values that are very much alive at the

company. During the open house days, Push To Talk highlighted these values with presentations, guided tours, info panels, substantive videos, realistic photos and more, but above all with the help of hundreds of enthusiastic employees.

through a microscope, conduct water tests, discover your warm areas with an infrared camera, test your knowledge in a quiz, etc. At the end of the guided tour, there were spectacular races with electric cars built by students and the Mahindra race car for the Formula E.

The visitors got to experience that culture ‘live’ for two hours. You could test the amount of metals in your ring, look

The visitors had the opportunity to be introduced to sustainable racing safely from the gallery.

www.pushtotalk.be

15


BEA Partners

Expo Rent Dijkstraat 1A | 2630 Aartselaar ✆ 03 457 01 23  mail@exporent.be  www.exporent.be

Expo Rent is specialized in renting out furniture for trade fairs, conferences and events. We have chairs, bar stools, seats, tables, bar elements, showcases and a very wide choice of

lounge furniture for rent. We work on constant renewal and new collections are launched annually.

Ellis Grace Wilson Classical singer gone wild.

Grote Nieuwedijkstraat 144 | 2800 Mechelen ✆ 0479 478 665  info@ellisgracewilson.com  www.ellisgracewilson.com

16

Ellis fell in love with music through the many bedtime guitar tunes her dad would play for her and her sisters and their endless rehearsing of Sound Of Music songs. She enrolled herself in the Academy of Music as early on as was allowed. At the age of 10 she was already playing the flute, the piano and the violin. It was her passion for singing which inspired her to also take up classical singing classes.

been performing at events throughout Europe since 2010. Her unique voice led her to guest performances on national television and radio stations, recordings for movie soundtracks and storytelling studio sessions. Quoted to be “better live than on YouTube”, she admits that live performances are where her heart is at. “All you have is that one moment, you and the audience. There’s truly nothing more magical than that.”

Throughout the years, Ellis would continue to polish her skills while expanding her horizons with more jazzy, easy listening, electro and pop songs. Passionate about entertaining and mesmerizing audiences no matter what their size, she has

Whether you are looking to surprise guests with a unforgettable show or want to lift your event to the next level with high quality background music, with Ellis you can be sure it’s done in style.


BEA-NOMINEE | CATEGORY B2C | KMDA FOR ANTWERP ZOO SOCIETY

ZOO of Life In 2018, the Antwerp Zoo had its 175th anniversary. A special occasion that was celebrated in a special way: with a large-scale community project, in which 650 volunteers and 14 professionals collaborated on the musical ZOO of Life. The Antwerp ZOO not only wanted to celebrate its anniversary, but also wanted to strengthen the brand and expand the ZOO community. A very creative project was chosen: the creation of a musical in which ordinary people would perform next to well-known actors, to ensure an unforgettable experience. Everyone involved sang, danced, acted, sewed, crafted, supervised or cooked together for months for on ZOO of Life. With 40,000 tickets sold for the shows in the Koningin Elisabeth Hall, ZOO of Life was a great success. In addition, the

musical also resulted in an attractive net profit, as well as about 30,000 extra visitors to the Antwerp ZOO. On Sunday 15 April, the last performance ended in a spectacular farewell party for the volunteers and professionals. An enormous release after the exciting, but also exhausting, Easter vacation with no less than 23 performances. There was

laughter, singing, hugging and tears of happiness. Friendships for life were forged. This community project, through which ZOO of Life connects people and brings them closer together, was an amazing success. The anniversary year of 175 years of the Antwerp Zoo was started with bravura and in a suitable way.

www.kmda.be

17


BEA Partners

fielddrive Mechelsesteenweg 303 | 2830 Willebroek ✆ +32 3 860 16 90  info@fielddrive.eu  www.fielddrive.eu fielddrive is an innovative and award-winning event technology company that offers tailored-made suite of services for on-site event management including live bade printing, attendee tracking and lead retrieval. fielddrive provides data integration with more than 100 registration and event management platforms, so all your data and event management is in one place. In October 2017, fielddrive, in partnership with Zenus, as the first on the market deployed facial recognition check-in for events. This pioneering technology is integrated into field-

drive’s on-site badging experience, allowing attendees to check into events in the most secure and memorable fashion. Thanks to the fielddrive’s Certified Partner Network, the same service, hardware and software solutions are available across the globe. Recent Awards: 2018 World Tech Watch Award, IBTM World 2018 De Bertjes International-Scale Entrepreneur 2018 Event Tech Live the Best Technology Partnership Award 2016 Event Tech Live the Best Event Management Technology

FÏNLEY

Coca-Cola Belgium-Luxembourg Bergensesteenweg 1424 | 1070 Anderlecht ✆ 0800 99 179  https://nl.cocacolabelgium.be/finley  https://fr.cocacolabelgium.be/finley In September 2014, Coca-Cola launched FÏNLEY, a low-calorie drink with striking features: it is a combination of surprising juices, fine bubbles and it is low in calories. FÏNLEY was developed entirely in our country. The R&D centre in Anderlecht, one of the greatest innovation centres in the world, worked on it between 2011 and 2014.

18

Fïnley, Belgian Fine lemonades & Fine mixers Endless possibilities to be surprised again by every drink. The Fine lemonades were developed specifically to enjoy unique natural fruit blends. The Fine mixer range offers natural and surprising flavour notes for every mix or cocktail.


BEA-NOMINEEBEA-NOMINEE | CATEGORY B2C | CATEGORY | PANAMA B2BEVENTS | SYLVESTER FOR ZOUTE VOOREVENTS IDEWE

Zoute Grand Prix 2018

The Zoute Grand Prix is the most prestigious oldtimers event that takes place every year at the beginning of October in the chic town of Knokke-Heist. For the third year in a row, Panama Events, in collaboration with Zoute Events, signed for the production, VIP hospitality and coordination of this exclusive event.

coming and guiding about 7,500 VIP guests, invited guests, partners and sponsors. In addition, Panama Events also took care of the catering coordination, signage and mobility: both in the city of Knokke-Heist and at the temporary venues, an efficient flow was organized.

22 events over 4 days at 5 different sites, 4,500 work hours, 4 months of preparations and the coordination of over 200 different suppliers – an enormous amount of work, which requires not only perfect planning, but also the utmost from crew, production, hosts and hostesses. The absolute eyecatcher was the monumental Marquee at the Royal Zoute Golf Club. This 2,500m² VIP tent was completely furnished with wood, with over 5,000 metres of wooden slats and 100 metres of customized panelling and then finished with glass and cast-iron windows and doors.

Panama Events took charge of the production, organization and hosting of the VIP venues. Specifically, the Marquee at Albertplein, the Drivers Club at Zeedijk and the VIP Marquee at the Royal Zoute Golf Club were constructed and dismantled, furnished and decorated from A to Z by Panama Events, with an eye for the smallest detail. A team of 20 employees then took care of wel-

www.panamagroup.be

19


BEA Partners

Hostessenservice Zoerledorp 99A | 2260 Westerlo ✆ 014 41 29 66  info@hostessenservice.be  www.hostessenservice.be

You rarely get a second chance to make a first impression. It is best to insure it is good. Hostessenservice has made making that first impression its expertise. The agency has been active in the Hospitality sector in the Benelux since 1992. In short, years of experience, but also constantly innovating and with an eye for the best quality for the customers. Since 2018, Hostessenservice is also part of a strong team: S-Partners,

the main supplier of security, hospitality and facility. But Hostessenservice is more than hostesses and hosts. They also have models, welcome & reception, Mascots or brand ambassadors, all-round hospitality people, etc. The right person is found for every assignment.

Het Anker Guido Gezellelaan 49 | 2800 Mechelen ✆ 015 287 141  info@hetanker.be  www.hetanker.be

Brouwerij Het Anker is a family brewery that has been brewing beer at Groot Begijnhof in Mechelen for 5 generations. In the whisky distillery, a Belgian whiskey based on Gouden Carolus Tripel is distilled. Gouden Carolus Single Malt is the perfect marriage between the two family traditions of brewing and distilling. The brasserie and the brewery hotel guarantee the ultimate beer experience in Mechelen.

20

Looking for a unique event location? At the sites of Brouwerij Het Anker and Stokerij De Molenberg (Distillery) there are various options for meetings, receptions, workshops, seminars and team building events. You can always combine these with a guided tour and various catering formulas. Contact Het Anker for more practical information or a custom proposal.


BEA-NOMINEE | CATEGORY B2C | NEW BALLS PLEASE FOR ING

Welkom in ons huis

As of April 1st, 2018, ING acquired Record Bank and thus welcomed several new customers. To successfully integrate the former Record Bank customers and get them familiarized with their new bank, ING hosted a series of 18 welcome events, spread over Flanders. New Balls Please proved to be the perfect partner for this challenge.

To set up an approachable initiative and to translate this objective into a concrete message, the concept ‘Welkom in ons huis’ was born. Private homes were carefully selected to invite the new customers in an approachable, local environment so they would experience a genuine homely atmosphere. The private homes contained authentic and personal elements that reflect ING’s promise for an individual approach. Subtle ING branding was present in the napkins, pillows and flowers in the hones. During every welcome day, invitees had the opportunity to choose and register for a time slot at their convenience.

www.newballsplease.be

During this slot, attendees received a welcoming presentation, got the chance to familiarize themselves with their new personal banker and enjoyed a freshly prepared meal from Albert Verdeyen. Additionally, they could book a follow-up meeting with their personal banker to talk about their capital and the possibilities more in detail. The 18 events provided the 90 Personal Bankers with the opportunity to see more than 1,400 customers. There was an average of 78 customers per day on a target of 80. There was a very high satisfaction rate from customers and bankers, based on satisfaction surveys realized on all the events.

21


BEA Partners

Cover Flooring Hoogveld 90 | 9200 Dendermonde ✆ 052 25 83 53  teambe@coverflooring.com  www.coverflooring.com Cover is now merging its international offices (EFS and Hebo). Standards and values are aligned with each other to create one big family: a dynamic, efficient and professional team that is excited to work on your project and literally move its limits for you.

With creative, innovative floor covering, Cover Flooring ensures that your event is raised to a higher level. Your visitors will experience a wow-feeling as soon as they step into this fascinating world. Unique decorating characterizes a successful event and creates an extraordinary experience for every visitor. It is the eyecatcher of the evening and continues to resonate for a long time afterwards. Cover works right along with you, so that people can go a step further.

22

Guidance every step of the way and the option to decrease the environmental footprint of your event, thanks to the recycling options of Cover; that is the extra mile. The Cover team runs this extra mile fast and efficiently, without losing sight of the goal: ensuring the best event for you. You don’t have to worry about a thing. Your questions are a challenge to Cover. Creating innovative floor decoration is Cover’s pride. According your wish, innovative, sustainable, flexible and with an experienced team and quality materials. We’ve got you covered.


BEA-NOMINEE | CATEGORY B2C | KING GEORGE FOR MODULAR LIGHTING INSTRUMENTS

Five Days of Blossom

Modular briefed King George to create an exhibition booth for Biënnale Interieur in Kortrijk from 18 to 22 October 2018. This is no ordinary exhibition booth, but one that would be the ‘talk of the town’ during the exhibition… The main objective was to generate more leads and create awareness of the concept ‘The Cult of M’and the lighting accompanying it. King George re-interpreted the briefing and proposed an experiential concept. Interior architects are a demanding audience; they are accustomed to a lot and must be surprised. That is why King George launched a micro-experiential event during a traditional exhibition.

world. The integration of the Japanese cherry blossom in an Asian concrete temple allowed for the conceptual integration with, ‘The Cult of M’. They then introduced the story of light and connected light in an experiential journey, visualised from sunrise to sunset. In the last phase, the products were also involved. Because the booth was closed, a natural funnel was created for every visitor to go through.

A unique moment was created where the visitor was insulated from the exhibition. For 5 minutes, he was Modular, in a different world and had an experience where the message was conveyed through a visual and emotional story. This approach resulted in tripling the number of leads. The curiosity of the visitors translated into a continuous line-up of people waiting to go through the booth.

The exhibition booth, a Japanese temple, was screened off from the outside

www.kinggeorge.land

23


BEA Partners

Eventer 19 Avenue des Volontaires | 1160 Brussels  info@eventer.cc  www.eventer.cc Eventer is an application that allows you to create a private social network dedicated to your event, accessible by all guests, in which we will find all the content (pictures, videos, gifs…) taken during the event. You can log in by using your linkedin, facebook, pro email address or stay anonymous if you would like to. With geolocation invitation system, only participants present in the event area can access to the album and share their contents. They will also have an access live to all

photographer’s contents created during the event. All content in the app will be projected on big screen during the event and the Eventer Cam will propose you a unique experience through a story mode... At least Eventer combines the best experience from the photo booth and the social wall by stimulating events with digital animation while improving your communication and perfecting your image. Join us now!

Paul’s Coffee Kerklaan 45 ✆  

After a delicious meal, a cup of coffee is a must for many people. At events, coffee can certainly not be missing. Barista Paul Persyn provides a high-quality coffee assortment for parties and events with his Paul’s Coffee & Pancake caravan. During the BEA Awards, he shows the ‘drip coffee’ concept, with the motto “Wherever you are, I’ll be there”.

24

| 8310 Assebroek 0477 37 10 44 paulscoffee@outlook.com Facebook: Paul’s Coffee & Pancake

In addition to its own coffee stand and barista-service, Paul’s Coffee also has its own coffee. Go South is a brand-new coffee brand with nuts and chocolate notes, that makes a sultry, southern wind blow though coffee land. Let the sensuous flavours and sumptuous aromas thrill you.


BEA-NOMINEE | CATEGORY B2C | EASYFAIRS EVENTS FOR EASYFAIRS BELGIUM

FACTS At the end of September, Easyfairs Events again transformed Flanders Expo into another universe in which different fictional worlds meet and create a Big Bang of pop culture together. Meet FACTS, Your Belgian Comic Con… FACTS stands for Fantasy Anime Comics Toys and Sci-Fi. You can meet the greatest stars of classic and new films, series and comics and cosplay there. But you can also let them surprise you with exciting shows, activities and decors, or participate in interesting panels and workshops. FACTS has been in existence since 1993 and has 25 years of Comic Con experience and know-how. But that’s not all: FACTS is supported by ‘Heroes’, a European network of 11 pop culture events in 5 countries. If you’re any kind of fan of fantasy, science fiction, comics, anime, cosplay, video

games, board games, films or series, you should mark FACTS on your calendar in red ink. With its 30,000 visitors, FACTS, which has a spring and an autumn edition, is the biggest event of its kind in the

www.easyfairs.com

Benelux. The selection and the atmosphere ensure an experience of togetherness that can’t be missed. Communitybuilding is the organization’s most important objective for all 31 editions. There was a 7.1 % rise in the number of visitors at the last autumn edition again.

25


BEA Partners

IB Event Gentpoortstraat 60 bus 2 | 9800 Deinze ✆ 09 386 69 19  info@ibevent.be  www.ibevent.be

IB Event is the ideal partner for all your parties. A company party, a baby shower, communion celebration, seminars, barbeque or perhaps a birthday party? Every event is approached in a personalised and creative way. IB Event is a family company with over 20 years of experience in the hospitality business. Every party is unique and requires

Gert Croux

gert@ioha.be - info@ioha.be +32 472 545 950 Producer

Post-Production

Regie Training

Managing

Video

Project

Coaching

26

specific preparation and execution. In IB Event, you have found a partner that can do the entire event for you: from A to Z. And make no mistake: this can be a luxury not only for business event, but also for private parties. The IB Event team is happy to share its experience with you, so that you will have no worries about any organizational matters. The only thing you have to do is enjoy the day of your event!


BEA-NOMINEE | CATEGORY B2C | NEW BALLS PLEASE FOR BROOKS

Brooks Superhuman Academy Brooks wanted to invite 70 VIP influencers to a Superhuman Academy - a once in a lifetime opportunity to hone their superpowers and unleash their inner superhuman. New Balls Please was asked to help and shape this unique experience. The Superhuman Academy was an immersive and truly memorable event to launch a bold new campaign ‘Superhuman you’, a new shoe technology ‘DNA AMP’ and a great new running shoe ‘The Levitate’. The goal was to create an experience around Brooks, talkability and secure (social) media coverage from key running, health and fitness bloggers and journalists.

el. A truly ‘Instagram-proof’ setting was created with a hotel that had the look and feel of a school, had a stunning view and countless branded photo opportunities.

To kick off the Superhuman Academy, the influencers were whisked away to a secret training centre in Portugal, where they were instantly given their superpowers - their Brooks shoes and appar-

Additionally, for 24 hours, several superhuman activities were arranged with a high ‘shareability’ factor: they were challenged to an epic, unforgettable program with several lessons in mental

www.newballsplease.be

strength (enduring an ice-bath,) balance (walking a cord on 6-meter height), and power (walking up a vertical wall). To conclude the Super­human Academy, there was a graduation ceremony with caps and gowns and celebratory evening dinner and party. The event resulted in 100% of social influencers sharing content using #brooksrunning and #superhumanyou, and 200+ posts and stories on Instagram.

27


BEA Partners

Mojuice Ambachtenlaan 8 | 3001 Leuven ✆ 016 20 60 76  info@mojuice.com  www.mojuice.com

MoJuice is a cross-media production house that specialises in image interactivity. In that sense, “classic” image expertise is combined with interactivity. Everyone on the team has an audiovisual background (concept, directing, editing, EFP, montage, post-production) or they are engineers that have experience with building installations and applications. The company from Leuven is a great partner for the production

of (interactive) videos, digital activities, mobile and touch application, 3D-mapping and shows, as well as for high-tech game applications at events. MoJuice has grown into a trusted partner of the BEA Awards over the years, because in the past, it has already provided the visualisation, operating and show direction of the award ceremony 8 times.

Lady Bird Kasteelwegel 13 | 9040 Gent ✆ 0485 31 98 28  ladybird@deckersmusic.com  www.ladybird.be Lady Bird is a stylish duo, consisting of a professional singer and pianist. Together they bring interpretations of the better pop songs (Alicia Keys, Adele, John Legend, etc.), as well as familiar jazz standards (Fly me to the moon, What a wonderful world, Summertime), adapted for vocals and piano. A stylish alternative for your party, reception, wedding, symposium, etc. at an affordable price. In consultation with your client, the music and presentation are adapted to your

28

wishes: from beautiful background music to creating a pleasant atmosphere. Lady Bird ensures that you will experience an unforgettable, atmospheric and unique evening. Lady Bird always ensures quality instruments and sound installation: Yamaha digital piano with or without black or white grand piano shell, Bose L1 sound system and, of course, the option to additionally rent an acoustic grand piano and/or other PA material (externally).


BEA-NOMINEE | CATEGORY B2C | LUC PETIT CREATION FOR GROTTES DE HAN-SUR-LESSE ET DE ROCHEFORT

Origin Since July, you can get dazzled in the Caves of Han by Origin, an impressive underground show put on by Luc Petit Création. This show offers visitors a different experience of the Caves, using all their senses and their imagination. Since July 1st 2018, a big surprise awaits the visitors of the famous Caves of Han. In the immense Weapons Room, they will find “Origin”: an entirely new light and sound show by Luc Petit. The completion of the entirely new lighting system made it possible to enchant the Cave all over again. The Cave was expanded: the rooms still look increasingly more impressive and enchanted. In the middle of the visit, a complete light and sound show awaits them in the majestic Weapons Room, using all the latest video mapping and laser technologies.

For this occasion, Luc Petit himself worked with the best artists: Marie-Jeanne Gauthé, the designer, who specialises in the design and the creation of projected video and mapping, light designer Koert

www.lucpetitcreation.biz

Vermeulen, who was already doing projects, including Le Puy du Fou, at the Grand-Place in Brussels Grote Markt and at the Champs Elysées, as well as at Benoît Chantry, creator of music from various horizons.

29


BEA Partners

P-Productions Rental & Events Herentalsesteenweg 77F | 2280 Grobbendonk ✆ 0486 31 04 82  info@p-productions.be  www.p-productions.be

P-Productions Rental & Events has been in the sector for 11 years. The company initially started out as an audiovisual rental company, but a few years ago, the offer was expanded with furniture, decorations and customized items. We could tell that our customers were increasingly looking for one trusted place where they could find everything they needed. By now, P-Productions Rental & Events is an established value in the events world. Due to our extensive range of specialities,

30

we are able to offer you service from A to Z. We always strive for an affordable solution for all your wishes. Our professional team takes care of everything, to the last detail. We always invest in professional and quality materials and provide designs for your ideas where needed. P-Productions Rental & Events is happy to help you create the right atmosphere with our full-service package or a portion of it.


BEA-NOMINEE | CATEGORY B2B | THE OVAL OFFICE FOR SD WORX KMO

Intimate Concerts, Get Close with SD Worx To celebrate its 15th birthday in a big way, the KMO department of SD Worx challenged The Oval Office to come up with a brand experience. The company’s liveand communication teams came up with the original idea of inviting clients to an exclusive surprise performance... in the employees’ own living rooms! The initial request was to organize a big event where there would be thousands of clients, with a staff party, either integrated or afterwards. The Oval Office evaluated the request and decided that the request was not a match for the DNA of SD Worx KMO. They therefore launched a totally different concept, in which “Proxy” is the focus. SD Worx KMO main values are personal, close and accessible.

The result? Intimate Concerts, Get Close with SD Worx: Thanking clients and employees in a very personal and surprising way. 81 concerts on one night in the homes of SD Worx employees. 1600 clients, 230 employees and 110 artists were involved. There were

www.theovaloffice.be

hundreds of positive reactions afterwards. The many reactions on the internal ‘proxy’ Facebook group quickly showed that the Intimate Concerts were a great success. At the end of the evening there were already 400 enthusiastic comments, videos and photos.

31


BEA Partners

Repas Catering De Regenboog 5M | 2800 Mechelen ✆ 015 42 43 44  info@repascatering.be  www.repascatering.be

REPAS QUALITY

Repas Catering is a Belgian caterer and offers catering services for company events, meetings and private parties. A total approach was opted for, which relieves you of your worries and saves you time. A relaxed client is always guaranteed the goal. With Repas Catering you can count on a seasoned approach, customized to your taste and the wishes of your audience. A team with over 12 years of experience is ready for you. In collaboration with its partners, Repas Catering organizes your party to the last detail.

CATERING

What banquet halls, menu options and atmosphere fit in best with your event? Repas Catering offers an adjusted formula for every occasion, in terms of dishes, decoration and location. Present superb dishes to your guests in the right atmosphere. Repas Catering always creates the suitable framework. A picture-perfect event, both for your clients or staff and for your friends and family, so that you will be able to fully enjoy the moment.

Read My Lips Terhulpsesteenweg 177 B20 | 1170 Watermaal - Bosvoorde ✆ 02 512 91 93  contact@readmylips.be  www.readmylips.be Read My Lips elevates its clients’ events to a higher level by offering a wide range of inspiring speakers and quality presenters/ moderators. The speakers from Read My Lips inspire, inform and provide insights. This is how RML positively contributes to the success of every event. Read My Lips likes to work with the client to determine what would be the ideal match and guarantees that the speaker/presenter provided is top quality. In addition, it also offers a substantial added value with its speedy service.

32

Direct interaction between the speaker and the listener is a top priority for Read My Lips. During times when everything keeps getting faster and communication keeps getting shorter and sharper due to social media, Read My Lip consciously opts for upgrading the spoken word: the speaker is given enough time to appropriately convey his or her insight/opinion/knowledge to listeners.


BEA-NOMINEE | CATEGORY B2B | SYLVESTER FOR IDEWE

Idewe 50 years

On the occasion of their 50th anniversary, Idewe would like to thank their clients. In addition, they also wanted to announce the new strategy ‘Idewe is ready for the future’. Sylvester accepted this challenge.

On 18 September, 700 clients were invited to the Brabanthal in Leuven for the golden anniversary. It was unanimously welcomed very positively, there was a great wow-feeling, there were many thank-you emails and many

positive contacts. Particularly in the plenary portion, the expectations were exceeded by bringing a live TV show instead of a PowerPoint presentation session. In addition, informing the clients about Idewe’s tasks was handled creatively by building several stands to show the services interactively and that people could also actively participate in. A customized creative show that was written for Idewe with Kabuki, a light and sound show, dance acts, creatures, dancers in the air, etc., completed the evening.

Idewe asked Sylvester for an event with impact. An experience you won’t easily forget, and that people will still be talking about after several years. The concept must be innovative, so that the current, stuffy image can be abandoned. Sylvester developed a concept based on this briefing. Some extra, creative accents were added to this, which were not in the briefing, but which make the concept even stronger.

www.sylvester.be

33


BEA Partners

Sense Audio Visual Industrieweg 8 | 2630 Aartselaar ✆ 03 293 67 55  info@sense-av.be  www.sense-av.be

Sense Audio Visual provides technical (audio-visual), productional and logistic support at all kinds of live events throughout Europe. The team consists of a permanent core, supplemented with freelancers who work together dynamically to deliver quality. They take care of over 250 domestic events and approximately 20 foreign projects per year, ranging from small orders to large events. Sense Audio Visual originated from the merging of years of experience in the field of technical and logistics support for various types of events. They offer a wide range of services in the areas of creative video mapping, LED scenery, visual design, sound reinforcement, mood lighting,… for the most diverse events. Sense Audio Visual invests annually in the best audio-visual equipment, it does not limit itself to its own material, but it also goes beyond and employs ‘extra’ where needed. Communication for the entire event can be dedicated to a single contact point. This facilitates communication, increases efficiency and saves costs. Everything is estimated down to the smallest detail and relayed in an itemized offer. So no unexpected financial surprises later.

34


BEA-NOMINEE | CATEGORY B2B | NEW BALLS PLEASE FOR CALLEBAUT

Ruby RB1 Launch In addition to white, milk and dark chocolate, Callebaut was the first in the world to introduce a fourth chocolate variant: Ruby RB1, with its all natural pink colour. New Balls Please were asked to create a suitable launch event. Chocolatiers, pastry professionals and chefs were invited to Callebaut’s exclusive launch event to come and taste this new variety and discover all the possibilities prepared by top Belgian chefs. The concept revolved around Hedonism. Upon arrival, guests were immersed in a pink Ruby-coloured light. The sweet scent of chocolate and fruit tickled their olfactory sense, while enchanting sounds set the right mysterious tone. This multi-sensory experience already

counted for a great first impression of the Ruby chocolate. A group of Ruby-covered creatures with Ruby led headsets guided guests to their places and playfully interacted

www.newballsplease.be

with them. The unparalleled chocolate fashion show that followed was the perfect build-up to the spectacular reveal of Ruby. A model covered in a complex layering of geometrical shapes of Ruby chocolate took the stage. The Ruby creatures destroyed her outer layers and shared the pieces of chocolate with the audience to taste. When the lighting changed, Ruby lettering appeared behind a beautiful lit-up dome. In the dome, guests were treated to creative food pairings by top Belgian chefs and a fitting DJ set. This Ruby RB1 launch event was the first of its kind and formed the ultimate starting point for other launch events that popped up (and keep popping up) worldwide.

35


BEA Partners

The Creative Factory, your one-stop-shop to bring an idea to real life. Ambachtsstraat 2 bus B | 2450 Meerhout ✆ 0479 85 09 56  info@t-c-f.be  www.t-c-f.be At TCF we’re in the business of employing our vast knowledge and experience to your project. We can add just about anything you need to bring your vision to life and we’ll add that extra sprinkle of magic dust, just for good measure. From the early concept stage to the final realization of your project, we’re here to guide and help you along the way. Our in-house team of open-minded project managers, creative designers, technical masterminds and seasoned operators love to push creative and logistic boundaries, finding ways to

overcome practical and financial hurdles along the way. We’ve already worked on some great projects like Gateway of India,Circuit of the Americas, The Qontinent, Baba Yega, Graspop Metal Meeting and Reverze, to name just a few and we are always very eager to find new challenges and go just that extra mile. Interested in working with us? Check out our website, drop us a line and we hope to meet you soon.

The Frontline Company Groenstraat 52 | 2610 Wilrijk ✆ 0477 93 06 30  peter@thefrontlinecompany.be  www.thefrontlinecompany.be

The hospitality staff is the first face of your event, they set the tone when welcoming your guests. An experienced and trustworthy hospitality partner is a very important link in your event chain.

For more than 20 years now, The Frontline Company has been the reference in the Belgian hospitality business…

With a pool of over 2000 hosts and hostesses across Belgium, The Frontline Company provides skilled and motivated eventstaff on all branches. Take look at our website and facebook page to get an impression what we can do you and your customers.

The agency approaches hospitality in a no-nonsense way with a warm heart and a deep consciousness of its responsibility when it comes down to helping you to create the perfect event experience for your visitors.

36

We thank the event managers in Belgium for voting us to the 2nd spot on this years listing! We love Hospitality!


BEA-NOMINEE | CATEGORY B2B | TO THE POINT EVENTS FOR VANDERSANDEN GROUP

Vandersanden Experience Due to the many acquisitions, Vandersanden Group grew a lot in the past year. The personnel file doubled in one year. The company already had an extensive tradition of parties, but now management felt the time was ripe to bring the whole family together. Just the right job for To The Point Events. The staff party was linked to a client event, where the clients from 24 countries were thanked for their years of trust. To The Point Events welcomed a total of 2000 guests at the Souverein, which was transformed into a gigantic home. At the event, guests came in through a hall where the history of the company was on display. Just like at family parties, you are welcomed here by the pater familias, after which you can enjoy the first appetizers and

champagne in the living room. Where to eat? In a kitchen with customized buffets. After dinner you can relax on a swing in the garden or in the lounge or play a game in the games room. In between all the festivities, the guests were treated to several acts, including a

www.tothepointevents.be

surprise performance by Scala. The emphasis of the event was on the guests feeling at home. This line was continued from the welcome in Center Parcs and the homey feeling in the cottages, to leaving the event. The result was a unique event and a warm experience that is still resonating its positive effects.

37


BEA Partners

To B-Seen Heiststeenweg 24a | 2580 Beerzel (Putte) ✆ 015 70 00 33  info@tob-seen.be  www.tob-seen.be years of experience, To B-Seen has extensive knowledge about safety precautions and coordination and a wide range of its own materials.

Safety at events is a complex matter, which must conform to all kinds of rules, standards and legislation. These are all dynamic factors that are constantly evolving. You would do well to hire a specialized party for these matters, so that you can concentrate 100% on organizing your event. The safety organization of your event can be entrusted to To B-Seen, which has been in operation for over 15 years and can provide you with advice and assistance and answer all your specific questions regarding safety and prevention. Thanks to

ADDS SPAR KLE TO YO UR IMAG E

When your event needs some extra razzmatazz…

Lasershow Belgium Razzmatazz

powered by

Walderdonk 33 | 9185 Wachtebeke ✆ 0477 90 68 34  info@lasershow.be  www.lasershow.be

Lasershow Belgium is a department of Razzmatazz that specializes in spectacular multimedia shows, which highlight products and brands in a unique way. By taking the audience at your event into a dream of light, your company, product or brand is featured in an unforgettable way. Lasershow Belgium works with you to convey your message in an unparalleled way through a unique medium. Everything

38

To B-Seen will take care of the safety aspects from A-Z or just an aspect of it, according to the needs of your event. This includes anything from crowd-management analyses, stability and electricity tests, measures to be taken for fire safety and evacuation, dispatching in the command post, to managing security, stewards and on-site security.

from A to Z in your own management, from logo to laser drawing, from music and video content to on-site performan­ ces. Thanks to our experience and a lot of professional knowhow, we combine laser projectors with exciting acts, games, video mapping, water screens and fireworks and we can design living decors or special effects in a customised way. An unforgettable experience for every audience. Multimedia with some extra Razzmatazz!


BEA-NOMINEE | CATEGORY B2B | MEETMARCEL FOR COPPERHEAD

Copperhead Bartender Days MeetMarcel were asked to create a unique Copperhead event that embodies what Copperhead stands for: the perfect blend of different ingredients that results in an experience never seen before. All national and international distributors of the Copperhead brand were invited, as well as upcoming and renowned bartenders from around the world. The event had to create an everlasting memory and emotional bonding with the Copperhead brand. MeetMarcel got total freedom to create this experience. MeetMarcel came up with the idea to create an immersive theater experience based on the world famous novel The Great Gatsby by F. Scott Fitzgerald. No classic audience and performer experience in an obvious location, but a surrealistic and disruptive spectacle

www.meetmarcel.be

where the viewers become the creators and vice versa. To design such a night, MeetMarcel collaborated with a specialized UK theatre company and over 40 Belgian actors, singers and dancers. The’Hotel Damier’ was the perfect decor in which the guests could stay the night. The personal and disruptive approach translated into a 96% confirmation to the event. And even during and after the event the guests were stunned. Early in the morning, finding a picture of yourself in your hotel room of the night before, secretly taken by Mr. Gatsby. A subtle quote provokes a last rush of ’Looks like you had an amazing night! Sweet dreams...’. The reactions to these events were astonishing. The combination of the disruptive concept and surrealistic storyline resulted into the desired objective. A brand exceeding itself and becoming an emotion.

39


BEA Partners

Vandersmissen Feestservice

40

1978 2018

Gelmelstraat 92/7 | 2320 Hoogstraten ✆ 03 314 58 85  info@vandersmissen.org  www.vandersmissen.org Vandersmissen Feestservice turns every party into a memorable event. As a full-service event manager, they love to take on the complete organization of your company party. The indulgences begin with delicious catering: artisan dishes, always prepared with fresh ingredients and with the aid of authentic technologies. For example, they have their own smokehouse for smoking salmon, and their own bakery for baking oven-fresh bread. Every dish is prepared with love; you can taste it. Of course, Vandersmissen Feestservice does a lot more than just catering. After all, a party or event is much more than just food

and drink. That is why you can count on them for the complete coordination of your event. You can always rely on honest, transparent and open communication. Straight-forward. With Vandersmissen Feestservice, you can always be sure of an event where the employee, client and prospective client are pampered. This young and dynamic team can serve up to 5000 guests per evening: at the dinner table, with buffets, or a fun walking dinner. They always provide a unique atmosphere, so that their personal touch is always there at every event. Because..... we use all of our senses for enjoyment.

BEvocaL Zirkstraat 36 | 2000 Antwerp ✆ 03 237 96 43  info@bevocal.be  www.bevocal.be BEvocaL is the new ‘Team Belgium for choral singing’: the only amateur youth choir with young people from three language communities and corners of Belgium. In Bevoca, musicians between the ages of 18 and 30, get the opportunity to develop their talents: both in the area of vocal music and in the area of stage performance, both individually and as a group.

40

BEvocaL approaches the choir repertoire in a completely unique way: concerts are a language experience and are full of surprises that connect the public with the singers. BEvocaL wants to be not only an inspiration to other amateur choirs in Belgium, but also a source of inspiration for cooperation between the different Belgian language groups. BEvocaL is directed by a dynamic, renowned, international conductor and a vocal coach from Belgium.


BEA-NOMINEE | INSTITUTIONAL EVENTS | THE OVAL OFFICE FOR BELGIAN OFFSHORE PLATFORM

Offshore Wind Energy Experience

The fifth wind park in the Belgian North Sea has begun to produce electricity this summer. This exceeded the goal of electricity generation for 1 million families. To celebrate this important milestone, The Oval Office organized a live communication experience for the Belgian Offshore Platform on the beach of Oostende. 15.000 papier windmills together formed the number 1,000,000 and brought offshore wind energy – which is produced far away at sea – close to the consumer for once. A team of 20 worked all night to assemble the thousands of little windmills and place them on the beach, ready to receive the national press in the morning. That resulted in reports in the news broadcasts of the VRT and RTBF, in the VTM

News and on Focus-WTV, as well as in the online and print editions of nearly all the Belgian papers. After the press moment, the beachgoers were invited to pick out a little windmill. A team of brand ambassadors also made a tour through all the other coastal towns to distribute windmills. Each windmill has its own unique code. The lucky winners were invited to take a free

www.theovaloffice.be

boat trip to the wind park by the coast of Oostende on 15 or 16 September. In addition, there were also spots on the boat trips to be won in a competition at: www.windenergieopzee.be. The quiz and the web page were designed by The Oval Office. The company also organized the strategy and the execution of the social media advertising campaign to promote the competition.

41


BEA Partners

Magnus Wijnen Bisschoppenhoflaan 575 | 2100 Antwerpen ✆ 03 326 55 33  info@magnuswijnen.be  www.magnuswijnen.be Magnus Kwaliteitswijnen was started in 1984 and specializes in selecting, importing and distributing wines with an interesting price-quality ratio. The assortment consists of over 400 affordable wines from France, Spain, Italy, Portugal, SouthAfrica, Chili, Argentina, etc. There are 4 subsidiaries with tasting rooms in Zaventem, Deurne, Kontich and Leuven. Although it is an important basis, a lot more than just tasting happens at Magnus. A motivated team of over 30 people will assist you with recommendations and ensure that everything

runs smoothly, so that your favourite wine will be delivered to you at the agreed time, unscathed. For orders of €85 or more (including VAT), we even deliver anywhere in Belgium, free of charge! From experience, it is known that it is difficult to estimate exactly how many bottles of wine will be drunk. Are you tired of having too much left-over and you don’t want to be embarrassed by running out of wine at your event? Magnus’ consignment formula may be the right solution for you!

Noi Pakon Koning in Julianaweg 37-B | 5684VB Best (The Netherlands) ✆ 0031 (0) 6 115 114 17  info@noipakon.com  www.noipakonprojects.com Noi Pakon enjoyed her dance training at the Fontys School of the Arts in Tilburg. After graduating, Noi participated in various projects as a dancer, actress, stunt woman and aerial acrobat, both domestically and abroad. After years of experience in performances and special creative collaborations, Noi Pakon Projects was born.

42

Since 2018, Noi Pakon Projects has had the pleasure of adding the spectacular Swaypole acts to its array. Noi Pakon Projects provides standard solo acts to customized total concepts, with a mix of the various disciplines.


BEA-NOMINEE | INSTITUTIONAL EVENTS | PUSH TO TALK FOR AZ SINT-MAARTEN

Opening of New Hospital at AZ Sint-Maarten

In October of 2018, AZ SintMaarten opened a new, hyper-modern hospital with 650 beds and 14 high-tech operating rooms. AZ Sint-Maarten chose Push To Talk to organize the opening event and to show what the hospital of the future has to offer. A hospital first and foremost is the story of and for people. The employees are a big, colourful and warm family with their hearts in the right place. Together with the patients and the visitors, they bring colour and warmth to AZ SintMaarten. Their stories and anecdotes bring the story of AZ Sint-Maarten to

life. Push To Talk brought up those colourful stories to connect them with the authentic values of AZ SintMaarten. Quality, openness, respect, cooperation and ambition lead the provision of care and connect the employees to each other.

For ten days, events and guided tours were on the program for various target groups. At all the events together, over 15,000 visitors listened to the warm and inspiring story of AZ Sint-Maarten. During the open house days, as many as 10,500 visitors showed up. Families with children, seniors, people with a handicap, volunteers and curious people‌ all of them came to explore the ultra-modern hospital.

The stories run through each other like colourful threads and intertwine into a stronger whole. That is how Push To Talk came to a beautiful and colourful symbol: the Scoubidou. The Scoubidou stands for power and connectedness. Three coloured threads symbolize how the three campuses together form a whole and will stand stronger in the future.

www.pushtotalk.be

43


BEA Partners

Zikit 71, rue de Mellery | 1495 Villers-la-Ville ✆ 0479 32 85 74  info@zikit.be  www.zikit.be

As a young and vibrant company, Zikit reunites a group of artists coming from diverse disciplines and cultures. It’s all about rhythm, movement, creativity and passion. Sylvie Planche and Ido Shtadler are the founders of Zikit. They met in 2014 while working for Mayumana, an Israeli international company that combines dance and percussion. The two artists decided to join forces in 2016, with the vision

to birth their own imprint and perception of artistic expression through rhythm and movement. Through the combination of their specific talents, their bodies as a way of expression and the use of unconventional instruments, they are giving life to a rhythmic and visual live performance which integrate drumming and dance. In collaboration with other talented performers, they offer diverse activities, innovative shows and interactive workshops.

Cirq’ulation Locale ✆  

0496 69 22 21 info@ciloc.com www.ciloc.com Spectacular Entertainment • Moving Poles • Trampoline • Acrobatics • Fire & LED Juggling • Custom-made Shows

44


BEA-NOMINEE | INSTITUTIONAL EVENTS | VO CITIZEN FOR BRPS BRUSSELS MOBILITY

European Mobility Week Brussels 2018 For the 17th edition of the Mobility Week, Brussels Mobility and the Minister’s Cabinet for Brussels Mobility challenged VO Citizen to develop a campaign in the wake of the Brussels Mobility Week that would promote Shared mobility. The campaign had to reach all Brussels residents and transform the mobility week event into a genuine showcase for all the Brussels initiatives relevant to soft mobility to inspire the target audience to change its habits. VO Citizen proposed a strategy supported by a strong creative concept: Nowadays, it is no longer necessary to have your personal car in Brussels. A bold statement supported by key visuals that were backed up with hard facts and evidence, all revealing what shared

mobility is and what its benefits are. VO Citizen gathered all key actors in the shared mobility sector and launched an awareness campaign delivering a consistent message through compelling visuals using the “before and after” principle. The campaign then ran its conversion and experiential phase in September, during the mobility week.

www.vo-citizen.be

VO Citizen produced 8 “flagship” events in key Brussels “hotspots” that played on occupying spaces otherwise used by cars in normal circumstances. They also brought together the necessary content to produce an exhibition demonstrating the evolution of Brussels city. In other words, the perfect combo to harness the efforts of both the public and private sectors working hand in hand on a common objective.

45


BEA Partners

S-Protection Zoerledorp 99A | 2260 Westerlo ✆ 014 53 82 50  info@s-partners.be  www.s-partners.be/s-protection/

As part of the S-Partners group, S-Protection secures your safety, as well as that of your personnel, visitors, real estate and merchandise. As a private person, contractor, operator or event organizer, you are permanently exposed to several kinds of risks. With the proactive solutions of S-Protection, you limit them to a minimum. S-Protection does everything for your safety that is within legal parameters.

S-Protection is a security firm with a continuously growing team of certified security guards. S-Protection is the forerunner in security in the broadest sense of the word, at events like festivals, rock concerts, etc. From a small party tent to festivals with tens of thousands of visitors, S-Protect has the capacity, the manpower and the experience, to guarantee the safety of your event.

Culimangaro Catering Blauwhuisstraat 4 | 8531 Hulste ✆ 0497 10 48 16  info@culimangaro.be  www.culimangaro.be

46

Culimangaro consists of a duo with a passion for cooking. Yung-Ping and Christophe organize the catering for events of up to 700 people. They prepare exclusive snacks and fresh preparations and are hospitality professionals.

Culimangaro is a synonym for refreshing, innovative cuisine. The team is inspired by the rich varieties of flavours all over the world. With this wealth, they conjure cosmopolitan snacks and dishes onto your plate with a stylish, southern presentation.

The Culimangaro world cuisine menu is unique. They offer a strong culinary selection of the finest dishes from nearly everywhere in the world. The dishes generally range from not spicy to mildly spicy, unless hotter is requested, and are prepared for you in a traditional way. They also provide western cuisine, but with an exotic Culimangaro signature…

In consultation with the client, a beautiful formula that provides a culinary flavour is always created. Live cooking is an option, and this brings some entertainment into the room. Specific wishes, such as vegan/veggie, Halal, free of certain allergens, lactose-free or gluten-free can also be accommodated.


www.matrixdecor.eu info@matrixdecor.eu +32 (0)51 920 220

MATRIXDECOR is de nieuwe speler op de markt van KADERSYSTEMEN met grote gaten.


The XXI Belgian Event Awards are brought to you by SPONSORING PARTNERS

ORGANIZATION

WITH THE SUPPORT OF

MEDIA PARTNERS

48

EVENTNEWS.be


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.