A DIFFERENT SET OF
FOUR C’s FOR BUYING AN ENGAGEMENT RING
By Jenny Livengood
The traditional four C’s of a diamond are carat weight, cut, clarity, and color. These characteristics are used to determine the quality and value of a diamond and are important industry standards. As Rick Tillis, owner of Tillis Jewelry, explains, “We hear a lot about the four C’s of purchasing a diamond, but we have a different set of four C’s. Sometimes the details of purchasing an engagement ring can be overwhelming, but the memories of the event are important, and we want it to be a very positive experience.” Tillis Jewelry in Columbia takes the time to educate their clients about the conventional four C’s but also shares a different set of four C’s which are equally important and useful when shopping for an engagement ring.
SOMETIMES THE DETAILS OF PURCHASING AN ENGAGEMENT RING CAN BE OVERWHELMING, BUT THE MEMORIES OF THE EVENT ARE IMPORTANT, AND WE WANT IT TO BE A VERY POSITIVE EXPERIENCE.
22
|
MAURY COUNTY LIVING
|
JANUARY – FEBRUARY 2022
