Creating the Holly Springs Brand

Page 47

Holly Springs Brand Position:

LIFE IN HOLLY SPRINGS MEANS ENJOYING THE BEST OF BOTH WORLDS. Once a tiny whistle-stop, this part-metro, part-rural city is the ideal balance of both. Close to downtown Atlanta and even closer to a peaceful outdoor escape, you’ll find a metro oasis full of bike trails and parks to explore. Offering wholesome family living with big backyards, close-knit neighbors, excellent schools, and nearby entertainment, it’s no surprise that Holly Springs consistently ranks as one of Georgia’s best places to raise a family. Despite plenty to do, its friendly, small-town feeling remains. You’ll feel right at home at the sound of exciting roars of Friday night football crowds, the cheerful chatter of longtime friends, and the enticing aroma of backyard barbeques. In Holly Springs, less is more and the authentic is cherished.

Simply put, Holly Springs should position itself as the best place for families in metro Atlanta. The unparalleled sense of safety, strong public schools, and outdoor recreation opportunities make Holly Springs an oasis for young families seeking their slice of the American dream.”

C R E AT I N G

T H E

H O L LY

S P R I N G S

B R A N D

PA G E

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