Issue 88

Arabic Inclusive

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬ Registered with IMPZ

Vol. 9 / Issue 88/ March 2012

SCAN TO THE CLOUD. PRINT FROM THE ROAD. BUILD UPON YOUR IDEA.

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THE LONG ROAD TO RECOVERY

YOUR NAVIGATOR TO

DRUPA 2012

dŸ sseldorf, germany

IMPACT OF THE GREAT RECESSION ON PRINT

‫إقـرأ فـي قسم اللغة العــربيـة‬ 2012 ‫دروبا‬ ‫الطريق الطويل إلى اإلنتعاش‬ ‫تأثير الركود الكبير على الطباعة‬

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www.asiapulppaper.com

At drupa 2012, we are presenting a portfolio of solutions geared to current market requirements – solutions that are extremely effective, highly efficient, financially beneficial, and environmentally attractive.

Discover innovative products and services from Heidelberg that will make your business stronger for years to come – for every market and every scenario. Discover HEI. We look forward to your visit. www.drupa.heidelberg.com

Contents News Platform

15

UAE: Brother Gulf Targets 15 Per Cent Growth Soichi Murakami was appointed Managing Director for ME, Turkey and Africa

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KSA: Quick Print Boosts Business With Xerox DC 700i The machine would meet the increasing print on demand jobs

17

UAE: WAN-IFRA Conference Inaugurated by Princess Rym

18

Egypt: Chamber of Printing Industry Gives Lease of Life to Private Presses

19

Jordan: Perfect Printing Press Installs manroland 706

20

Abu Dhabi: Bin Mansour Printing Press Buys Heidelberg Suprasetter 105 The investment aims to reduce cost and production time

22

Egypt: Minister Inspects Digital Press at National Post Authority Technical completion and stages of modernization evaluated

23

Middle East: Paper Consumption to Reach 28 Million Tonnes by 2020

23

Egypt: Heidelberg Holds Training for Youssef Allam

ME Printer June 2009

Regional

2

Saudi Arabia: King Fahd Complex Installs Two Diamant MC 60 Machines The Muller Martini machines start production of varied sizes and editions of Quran

4

Yemen: Al Thuraya Advertising and Printing Sign For an AGFA Jeti 5024 LFP The printer is first of its kind to reach the Yemeni market after the Arab spring revolution

6

Lebanon: Newspaper Industry on a Rough Road Middle East Graphics, distributors for Giffin Graphics in Lebanon looks forward to install more durst Omega printers in the region

7

Augsburg: Langley Group Takes up manroland Sheet Fed Division The British investor to maintain around 840 employees in Offenbach

8

Dubai: First Paper and Plastics Recycling Conference in ME Kicks Off

8

UAE: Printech ME Conducts Packaging and Printing Seminar The event discussed ways to improve quality of packaging printers

9

Saudi Arabia: Printing & Packaging Sector Gains 162% in Shares

9

Events

Egypt: Petra Participates in First Employment Fair More than 2,000 applications submitted by visitors

10

24

DIPA 2012 Awards Announced 91 Winners and over 500 participants applaud the efforts of Printing and Publishing Group

UAE: Konica Minolta C-8000 Installed at Express Printing Service The machine to enhance the digital capability of the company

10

25

Sakurai Graphics to Hold Open House The event will be held at Sakurai Gifu Factory from 4th to 7th April 2012

UAE: HP Revolutionizes 3-D Printing

11

UAE: Gulf Commercial Group Appoints New GM Naser Darwazeh takes over the top job at GCG

12

KSA: Xerox DocuColor 8080 Installed at Grow Plus Digital Print Media

14

UAE: IPA President Reviews Work of Emirates Publishers Association

14

Khartoum: Sudan Printing, Packaging and Paper Expo Inaugurated 38 manufacturing and printing companies participated at the event

15

One World - One Drupa 26

New Technologies and Updates Will Mark drupa David Preskett, Canon’s Spokesperson says that 2012 is about developing realistic plans for customers to grow their business

27

Heidelberg to Focus Speedmaster SX 102 as Show Stopper this drupa Companies disclose their plans for drupa at Media Week

28

Union Paper Products to Exhibit at drupa 2012

HARDtalk

The comprehensive monthly magazine dedicated to the graphic arts industry print professionals in the Middle East

Vol. 9 / Issue 88 / March 2012 ‘The Show Will Go On’ Assures Kodak Komal Sharma, VP Consumer & Commercial talks about the recent Chapter 11 bankruptcy protection filed by Kodak and the entity’s future operations

30

ME Printer FZ L.L.C.

P.O.Box: 50 2183 Dubai Media City, Dubai – UAE Tel: +971 4 391 1210 Fax: +971 4 390 9561 E-mail: info@meprinter.com Internet: www.meprinter.com

Arabic Inclusive

‫مجلة متخصصة في عالم الطباعة في الشرق األوسط‬ Registered with IMPZ

Group Publishing Director

Vol. 9 / Issue 88/ March 2012

Morteza Karimian karimian@meprinter.com

ME Printer Editorial Team Editor-in-Chief Eskandar Jahanbani alex@meprinter.com

SCAN TO THE CLOUD. PRINT FROM THE ROAD. BUILD UPON YOUR IDEA.

Technical Editor - English Section Rod Hayes rhayes@meprinter.com

Exhibition Vision, Dreams & Technology Goes Hand in Hand at SGI 2012 The 15th edition of the signage show attracts over 10,000 trade visitors

Technical Editor - Arabic Section Dr. George Nubar Simonian g.simonian@meprinter.com

34

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drupa 2012 impact of the Great recession on print Impact of the Great recessIon on prInt

Your Navigator to

Editors Dr. Mahmoud Ghazal +971 4 391 1208 arabic@meprinter.com

drupa 2012

‫إقـرأ فـي قسم اللغة العــربيـة‬ 2012 ‫دروبا‬ ‫الطريق الطويل إلى اإلنتعاش‬ ‫تأثير الركود الكبير على الطباعة‬

dŸ sseldorf, germany

Finding a solution to come out of the recession track will be the most sought after question these days.

Rounding up on this topic, William Mitting takes you to the long road to recovery through our Infocus this issue. In his article he discusses the impacts of the crisis on the economy and how drupa will play a part in this recovery. Plus, we have a straight talk with Kodak, where they discuss about their recent Chapter 11 filing and the future of the company

Neethu Mohan +971 4 391 1598 english@meprinter.com

The Printing Innovation: Print 2.0 Hybrid, inline, functional and 3D printing Ð innovations in the printing and media industry open up completely new possibilities to businesses and provide users with previously unknown sensations. The growing integration of technology, media and applications makes this possible. All paths are open to the future of an evolving industry. See for yourself at drupa 2012, the worldÕ s largest print and media exhibition!

Dr. Younes Shokr Khah younes@meprinter.com

one world Ð one drupa, may 3 Ð 16, 2012, www.drupa.com Register now! With PC webcam: go to www.drupa.com/ ar-ad. On smartphone/tablet PC: download and start the free Junaio app. Find the Ò drupa adÓ channel, start it and point the camera at the photo with the AR+ logo. For further information go to www.drupa.com/help

At your service: drupa visitor information as

Specialist Contributing Editors USA - Frank Romano fxrppr@rit.edu

a web app for iPads and other android tablets!

Messe Düsseldorf GmbH Postfach 10 10 06 40001 Düsseldorf Germany Tel. + 49 (0)2 11/45 60-01 Fax + 49 (0)2 11/45 60-6 68 www.messe-duesseldorf.de

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UK - Laurel Brunner lb@digitaldots.org

09.01.12 16:42

Iran - Khodayar Sadeghi sadeghi@iranprint.com

Client Service Manager Prabhulla Chandran P M +971 4 391 1207 sales@meprinter.com

Infocus

ME Printer Official Media Partner

Advertising

The Long Road to Recovery: Impact of The Great Recession on Print William Mitting, News Editor at Haymarket Publishing discusses, how the economic crisis will shape the future of the printing industry and its impact on drupa 2012

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+971 4 391 1210 meprinter@meprinter.com

Gulf Print 01 new.pdf

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4/25/2011

7:17:09 PM

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Correspondence and advertising material to be sent to ME Printer Magazine Office 214, Bldg. No. 9, Dubai Media City Dubai – UAE or E-mail to: meprinter@meprinter.com Printing: Atlas Printing Press LLC

48

All rights reserved. No part of this publication may be reproduced in whole or in part without written permission of the publisher. Whilst every care has been taken in the preparation of the editorial content, the publishers cannot be held responsible for any errors or omission.

Readers are requested to seek specialist advise before acting on information contained in this publication, which is provided for general use and may not be appropriate for the reader’s particular circumstances.

ME Printer June 2009

Find comfortable job situations, post investment opportunities, invite investors and buy and sell ... in the Middle East market place

3

Editor’s Note

Eskandar Jahanbani Editor in Chief

Another edition of Sign and Graphic Imaging Middle East was concluded and this issue you can read all about it. All the major players in large format printing sector showcased their latest offerings. The noticeable absentee in this year’s event was EFI who decided not to take up a stand. However the company’s top executives participated in the event and held a press conference. SGI Middle East once again showed a strong performance and proved to be a crowd puller, although some exhibitors believe that the show is pricy but when it comes to large format sector the players cannot afford to miss this show.

To shed some light on Kodak’s faith after the company announced that it is seeking bankruptcy protection under chapter 11 law, we sat down with Komal Sharma, Kodak’s VP Consumer & Commercial, EAMER and Managing Director, Middle East & Africa to find out exactly what Chapter 11 means and what impact it has for Kodak’s customers in the region. Apparently Kodak is planning to focus on its graphic arts business more than ever. The company will be present at drupa with a huge stand, which clearly demonstrates its resolve to be an important part of the global graphic arts industry.

Our main focus in this issue however is the economy and printing industry. Great recession is not showing any sign of abatement and Euro is on the verge of collapse. In the midst of all these challenges printers are trying to make sense of new economic realities. In our special article, William Mitting, News Editor at Haymarket Publishing discusses how the economic crisis will shape the future of the printing industry and its impact on drupa 2012. It’s clear that drupa has the potential to boost the printing industry. We are very confident about it and will keep you abreast of all the events and news in the run up to the mega event in Germany.

Kodak is planning to focus on its graphic arts business more than ever. The company will be present at drupa with a huge stand

Saudi Arabia: King Fahd Complex Installs Two Diamant MC 60 Machines The Muller Martini machines start production of varied sizes and editions of Quran

ME Printer March 2012

The facility produces a total of 10 million Quran copies every year

4

The King Fahd Complex for the Printing of the Holy Quran in Medina, Saudi Arabia has finished the installation of the two Diamant MC 60 machines from Muller Martini. The King Fahd facility located in the Saudi Arabian city of Medina is believed to be the world’s largest printing facility for Quran. The facility produces a total of 10 million Quran copies every year.

ME Printer had carried the news of this investment in its June issue last year. With the installation now complete, the facility can now print various sizes and editions of the Quran that ranges from pocket size to oversized editions. The booklines, according to Muller Martini, come with an innovative motion control concept, which enables to provide the level of freedom required for optimum book production. Muller Martini further

states that the motion control technology used in the machine helps to reduce operating costs and works in combination with various quality checks to ensure that the very best book quality is guaranteed right from the start of the production. It can be used with traditional hardcover

products or books with integral, full flap or even plastic covers.

Apart from the two Diamant machines, the facility includes machines like a Collibri gluing-off machine, a Ribbon bookmark ribboning machine, a Merit S three-knife trimmer and a BLSD 650 book stacker.

STREAMLINE your

B U S I NE S S

THE HP DESIGNJET T7100 PRINTER SERIES OFFERS INKJET PRINTING WITH LED SPEED AT B R E A K T H R O U G H T C O

Now you can get low cost CAD drawings, crisp accurate renders and high quality color presentations – all with the same printer. Print jobs faster while keeping costs low, versus costly LED printing.

The HP Designjet T7100’s speeds up your work¬flow – load up to 3 rolls for ultimate ¬flexibility. It integrates into any IT environment and the embedded job accounting simplifies cost management. So if you want to impress your clients and cut costs, check out the low-maintenance, high productivity Designjet T7100.

For the most consistent and professional results, use the HP 6-ink printing system. For more information visit www.hp.com/go/supplies

ME Printer June 2009

To find out more, visit www.hp.com/go/designjetT7100

5

News Regional

Yemen: Al Thuraya Advertising and Printing Sign For an AGFA Jeti 5024 LFP The printer is first of its kind to reach the Yemeni market after the Arab spring revolution

ME Printer March 2012

From Left to Right: Mohamed Ghalayini, Agfa Regional Inkjet Sales Manager, Africa with Mahmoud Saeed, Director General of Al Thuraya

6

In a positive movement, Al Thuraya advertising and printing company from Yemen signed a contract with AGFA graphics to buy a: Jeti 5024 digital printer. This will be the first of its kind deal happening in Yemen since the outbreak of the recent Arab Spring and after the removal of President Ali Abdullah Saleh. The: Jeti 5024 machine is characterized by its ability to print on both sides and has a resolution of up to 300 dpi.

The four colour machine prints at a speed from 1108 sqft/hr to 1650 sqft/hr and has a maximum width of about 5.1 meter.

It can also print on media types like reinforced vinyl, pressure sensitive vinyl, canvas, fabrics, mesh and paper.

Al Thuraya advertising and printing founded in 2004 is one of the largest advertising companies in Yemen. The company deals with major advertising agencies and brands in Yemen.

ME Printer in an interview with Mahmoud Saeed, Director General of the company discussed about the new contract and the printing environment in the country. Replying to questions, he said that the contract will meet the requirements of the printing market in Yemen, which has seen an

increase in activity after the current political conditions in the country. The revolution in Yemen has contributed to the revitalisation of the market, which was otherwise dragging in the global recession.

Explaining the reason for choosing the :Jeti printer, Mahmoud said that the high speed printing and colour accuracy of the printer will help them meet the expected demand and quality required from the company’s products.

He denied any risks that might arise in signing a new deal, due to the country’s current instability. He said, “The deal does not involve any risk due to the political instability in Yemen.

After the removal of President Ali Abdullah Saleh, the conditions are better than they were last year. Now the printing market in Yemen is ready to receive large printing orders and the market is better off.”

Speaking about the reasons behind to go for the deal, Mahmoud said that the upcoming election is a political milestone in the country’s history. He added that elections not only create a buzz in the political scenario but also amongst the printers in the country. With election campaigns kicking off there would be a huge demand for promotional products like posters, sign boards, flyers, brochures etc. which would in turn boost the printing market.

He added that the demand for promotional material and publications are expected to be double compared to last time because of the political openness of the current governing body. This time the opportunity to contest in the elections is open to all, while during the earlier regime it was restricted to some selected personnel.

Commenting about the printing situation in the country after the Arab Spring, Mah-

moud said that the printing presses to a great extent were influenced by the instability.

He pointed out that the presses had to reduce the salaries of their workers and cut down many operational costs due to this. “In a normal day we print about 1000 meters a week, but after the revolutions the figures dropped dramatically to reach barely 100 meters per week. Last year we lost about 20,000 dollars. Before this period our profit alone accounted to 100,000 dollars a year.” He continued that above all this there were constant power cuts and the lack of petroleum and energy, which exacerbated the situation and led major printing companies to suspend their activities. He said that small presses were forced to close their doors as a result of their instability to continue working in difficult circumstances and many printers went out to seek other jobs.

Expressing his opinion on the post revolution scenario, he said that the situation is promising for all the workers in the printing and advertising sector of Yemen. He pointed out that things are returning back to normalcy and the printing market is awaiting its revival.

Talking about the future plans of the company, he said that the company is looking forward to expand its business through the introduction of new areas for print as well as new tasks. He pointed out that the market is in a state of alert and is waiting eagerly for the political climate in Yemen to unfold. He also urged all the printing companies in Yemen to support the printing market in Yemen at this important juncture. He asked them to provide the necessary support by taking into account the price differences found in Yemen and the global print market.

Lebanon: Newspaper Industry

on a Rough Road

Middle East Graphics, distributors for Giffin Graphics in Lebanon looks forward to install more durst Omega printers in the region

Chemaly and another in Dots Dar El Kotob. In addition to that we are also the distributors for durst in Lebanon.”

Detailing about their digital side, Gerard A. Fakhoury, Marketing & Development Manager said, “We had started the digital investment in the market along with the help of Giffin Graphics. So far, we have made 3 flat bed installations, 2 used machines and one new machine. We potentially look forward to install more of the durst Omega machine, mainly because the price of the machine can be met by even small investors like copy centres, digital imaging providers and even fine arts providers due to its artistic quality prints. The machine prints on corrugated and also non-corrugated media. It opens door to a lot of activities like interior decoration, printing on a multitude of substrates etc. These machines save a lot of time, effort and overhead cost.”

Talking about the challenges of working in Lebanon, Gerard said, “People have started moving and the economy has become stable during the past one year. I think that this year would be better for the graphics department. The recent situation in Syria is affecting us in a very bad way. All our shipments used to go through Syria, now we supply it through northern Iraq. The rates of the shipment have nearly doubled due to this. Iraq is also a growing market, though it is quite unstable.

We mainly cater to the market in northern Iraq, where we have sold about 6 to 7 CtP’s.”

The Printing Innovation: Print 2.0 Hybrid, inline, functional and 3D printing Ð innovations in the printing and media industry open up completely new possibilities to businesses and provide users with previously unknown sensations. The growing integration of technology, media and applications makes this possible. All paths are open to the future of an evolving industry. See for yourself at drupa 2012, the worldÕ s largest print and media exhibition! one world Ð one drupa, may 3 Ð 16, 2012, www.drupa.com Register now! With PC webcam: go to www.drupa.com/ ar-ad. On smartphone/tablet PC: download and start the free Junaio app. Find the Ò drupa adÓ channel, start it and point the camera at the photo with the AR+ logo. For further information go to www.drupa.com/help

At your service: drupa visitor information as a web app for iPads and other android tablets!

Messe Düsseldorf GmbH Postfach 10 10 06 40001 Düsseldorf Germany Tel. + 49 (0)2 11/45 60-01 Fax + 49 (0)2 11/45 60-6 68 www.messe-duesseldorf.de

ME Printer June 2009

Middle East Graphics, the distributors for Giffin Graphics and the agents of GOSS International in Lebanon participated recently at the Sign and Graphic Imaging Exhibition 2012, which was held in Dubai. In an interview with ME Printer, Imad S. Chebaro, CEO & Chairman of the company talked about their activities in the region, “Currently the company has done around 7 to 8 machine installations in Lebanon. Lately, the newspaper industry is going through a difficult phase. Since Arab Spring, people are now more glued to their TV sets and that’s the reason why the circulation of newspapers has come down.

Apart from this related costs like electricity are more in Lebanon. If you compare the rents in Lebanon with Saudi Arabia, the industry in KSA charges nominal charges. But, printing houses in Lebanon maintain their standards; they produce good quality print jobs.”

He added, “We are the agents for GOSS in Iraq. Two years ago we sold a M600 press, which is a 16 page commercial press. We are also the agents for Muller Martini in Lebanon and Iraq and we cover about 80 to 85 per cent of the market. Apart from these companies, we are also the exclusive agents for Fujifilm in Lebanon and also in Iraq. Now, we concentrate more on plates, we sell both violate and thermal plates. Lately we have made a big climb in selling thermal plates. Also, we have made two big installations at two of the biggest printing houses in Lebanon, one in Chemaly &

dŸ sseldorf, germany

7

News Regional

Augsburg: Langley Group Takes up manroland Sheet Fed Division The British investor to maintain around 840 employees in Offenbach British company, Langley Holdings takes over the sheet fed printing equipment division of manroland. The takeover includes the acquisition of the latter’s production facility along with its international organization in more than 40 countries.

According to the reports in the manroland website, which quotes Werner Schneider, Insolvency Administrator, “I am very pleased with the solution, which will provide a long-term perspective to the Offenbach location and the sheet fed printing business. Around 840 future employees in Offenbach will be taken over according to the present staff planning. In addition, Langley will also take over the international marketing organization.”

“Tony Langley, sole shareholder of the Langley Group, is well known as a long term investor who acts strategically. We are convinced that a lasting perspective has been found for manroland’s sheet fed printing business“, Schneider continues.

“We foresee very good economic prospects for manroland sheet fed following the recent re-structuring,” commented

Tony Langley. “This is a worldclass business with an excellent reputation and its production and research & development facilities are superb; everything one expects of the very best of German engineering” Langley already operates two successful technology divisions in Germany in the field of capital equipment; the Piller Group in Osterode / Hanover and the Claudius Peters Group in Buxtehude / Hamburg. According to media reports, Langley currently operates two highly successful technology divisions in Germany engaged in the capital technologies sector. The group has a strong balance sheet with no debt and although it has been agreed that the purchase price will not be disclosed, it is known that Langley financed the entire transaction from its own cash resources.

Rafael Penuela, Executive Vice President of newly formed manroland sheet fed GmbH observed, “Almost all customers, who had orders with the sheet fed division when the former parent’s bankruptcy was announced last November, did not cancel their orders.

Satisfaction with these incredibly sophisticated machines is high and customers, having chosen manroland sheet fed technology for its exceptional print quality and efficiency, have been reluctant to switch to competitor products, preferring instead to wait and see what the business sale process yielded. They were not to be disappointed, as a better investor could not have been hoped for” He added, “Langley is a strong and experienced industrial group that really understands the capital equipment sector and has long term perspectives on all of its investments. The management is delighted with the outcome” Langley has appointed Alfred Rothlaender as President of the manroland sheet fed system.

While the other members, who were appointed to the team include Rafael Penuela Torres as Vice President Sales, Marco Faulhaber as Vice President Aftermarket, Peter Esch as Head of Production, Stefan Finger as Head of Engineering, Ewa Lohmann as Head of Finance and Thomas Heyn as Head of Human Resources.

ME Printer June 2009

Dubai: First Paper and Plastics Recycling Conference in ME Kicks Off

8

The region’s first Paper and Plastics Recycling Conference Middle East was held at JW Marriot Hotel, Dubai from 27 to 28 February 2012. The show was officially opened by Dr. Rashid Bin Fahad, Minister of Environment, United Arab Emirates. Hamad Al-Ameri, General Manager, The Centre of Waste Management Abu Dhabi and other senior executives from the Dubai Municipality accompanied him.

The event combined market driven sessions that examined commodity markets for recov-

ered paper and plastics in a global context, insights from local policy makers on regional waste and recycling management development and case studies of how the industry is being developed from local recyclers. The recycling conference lined up several industry experts from various municipalities in the UAE, as well as leading paper mills and plastic companies across the Middle East and Europe, who discussed the issues with the attendees. During the first day

of the event, the office of the Waste Management Director of Dubai provided a comprehensive outlook on the recycling programs developed by them to serve the community. The second day saw the Centre of Waste Management, Abu Dhabi examining the development of recycling policies and the practices in the municipality. The show was hosted by US-based Recycling Today Media Group and Dubai-based Media Fusion, the publisher of Waste and Recycling Middle East magazine.

UAE: Printech ME Conducts Packaging and Printing Seminar The event discussed ways to improve quality of packaging printers Printech Middle East, in cooperation with companies Eltex and Rossini, organised a seminar on the topic ‘High Quality in Packaging Gravure Printing’. Held at the Hilton Hotel in Jumeirah, Dubai on February 14, 2012, the seminar was attended by many members from the packaging and printing industry.

Jay Chawda, Technical Sales Director of Printech Middle East opened the session by welcoming the attendees. Followed by him, Thomas Litterst, Director Sales and Marketing at Eltex addressed the attendees and talked about many interesting applications of the Static charge in the field of printing and packaging. He pointed out about the importance of using Electrostatic Print Assist (ESA) technology in Flexible Gravure packaging. Thomas explained that the ESA technology in Eltex works by creating a static electric field between printing cylinder and impression roller that allows the ink to come out of the smallest cell resulting in perfect half tone images without any missing dots. This ensures very high print quality results from your exisiting Gravure Press. He pointed out that the company deals with

leading manufacturers of printing machines like Rotomec, Cerruti, Heidelberg, KBA and Manroland.

Thomas also discussed about their participation in drupa and how the company looks forward to expand its operations in the future.

Later, Angelo Alloggia, Customer Service Manager of Rossini explained about the company’s research in improving print quality in the field of rubber impression rollers and sleeves. He pointed out that the company’s advanced technologies are tested and certified in major European laboratories and factories.

The seminar concluded with a Q&A session, which discussed the possibilities of applying these systems, about the type of inks required, and the ways of adapting this new system in their existing printing press, to overcome the problem of missing dots while printing on Paper and Films.

In an interview to ME Printer, Thomas of Eltex explained that the seminar was conducted ahead of drupa because it will give customers more information about the company’s technologies. He added that by doing so possible clients can

look closely at the company’s products and make appropriate decisions. Thomas observed that the Middle East is an important market for the printing industry because the market is diverse and wide enough to accommodate all the techniques available in print. He pointed out that the company has so far, many clients in the region like the King Fahd Complex for Printing the Holy Quran and Obeikan. Following the seminar in Dubai, Printech also held a similar session in Al Khozama Hotel in Riyadh the next day.

Company Representatives at the Printech Seminar

Saudi Arabia: Printing & Packaging Sector Gains 162% in Shares Printing & Packaging sector has achieved a net profit of 36 million riyals when compared to the 35.2 million riyals during the previous year. There is an increase of 2.3 per cent, while earnings per share are 0.60 riyal as opposed to 0.59 riyal of previous year. Saudi Printing & Packaging will look forward to reduce expenses and improve its profitability.

Board of Directors of the sector recommended a cash dividend of 30 million US$ for 2011, equivalent to 5 per cent

of the capital, i.e. by 0.5 SR per one share. Cash dividends will be paid after one month of the General Assembly of the shareholders.

The main activities of the Saudi Printing and Packaging include the printing of newspapers, books, magazines and also commercial printing.

The capital of the sector amounts to 600 million riyals, which is divided into 60 million shares of the nominal value of 10 SR, whereas the number of free tradable shares is 28.5 million.

ME Printer March 2012

Benefiting from the printing and packaging movement taking place in the Saudi capital market in recent periods, the gains in the last 5 months have rose to 162.3 per cent, equivalent to 19.8 riyals in the stock market. After the stocks ended at a high price of 12.2 riyals on the stock market last September, it rose to 32 riyals during the last month.

The Printing & Packaging sector outscored the Information and publicity sector last week by 9.01 per cent. The Saudi

9

News Regional

Egypt: Petra Participates in First Employment Fair More than 2,000 applications submitted by visitors Petra Egypt participated at the first Employment fair held in the Egyptian capital of Cairo. The ‘Hire Me, Thanks’ employment fair was held under the initiative of the famous Cairo TV show presenter Amr Adib. The exhibition attracted young people of all ages. The initiative of the fair was to find suitable job opportunities for young people across various employment sectors in the Egyptian markets.

The two day fair, which was held on February 2 and 3 saw job applications submitted by over 2000 young men and women of different qualifications. The show highlighted the enthusiasm of young people to work in creative industries. Petra currently operates in the areas of design, printing, advertising, publishing and media production, multimedia design and animation.

The Petra team will work dur-

ing the coming period to sort and classify the applications received during the job fair.

They will then conduct personal interviews. During the event, it was agreed between the organizers and Petra that the latter will provide a technical training program for a month to the chosen candidate. The train-

ing program will be designed according to company requirements and will be followed by a recruitment process. They will also ensure the availability of the required skills of those chosen.

Continuous monitoring of the workers skill levels will be done and training will be provided to raise the efficiency of workers.

UAE: Konica Minolta C-8000 Installed at Express Printing Services

ME Printer March 2012

The machine to enhance the digital capability of the company

10

Mohammed Al Hashimi, Managing Director of Emirates Trans Graphics with Abdul Qadir, Managing Director of Express Printing Services

With digital printing gaining ground, Emirates Trans Graphics has sold yet another Konica Minolta C-8000 to Express Printing Services in UAE. The deal was signed by Abdul Qadir, Managing Director of Express Printing Services during IPEX 2011. The new Konica Minolta C8000 Digital Laser Production

Printer is expected to enhance the digital printing capability of the company.

Abdul Qadir commented that the Heavy weight Konica C8000 with inline finishing system will enhance the digital production by facilitating the printing of post cards, stickers, envelopes and also various A3 size substrates. He pointed out that the Konica Digital production system provides cost effective services such as Variable data printing, booklet printing etc.

Mohammed Al Hashimi, Managing Director of Emirates Trans Graphics added, “Our expectations and vision on the ready to print requirements of the market help us to market and sell considerable number of Konica digital printers in the region.”

Talking about the deal with Express Printing, he said, “The

heavy weight Konica C8000 will meet the requirements of the printers in terms of its high printing quality, lower print cost and high production capacity.

Its digital workflow can accommodate last minute changes, web to print ordering, variable data printing and cost effective inline finishing.”

Observing the qualities of the machine, he said that the Konica Minolta’s innovative solution with green technology and reduced power consumption is a value addition to the press.

It has colour stability from 0 to 10,000 prints and also features advanced dot screen and FM screen technologies with 1,200 dpi resolution. He also pointed out that the C8000 is capable to handle a wider range of substrates including paper weighing up to 350 gsm.

Dubai: HP Revolutionizes 3-D Printing HP had a revolutionary technology to show this time when they announced the availability of the HP TopShot Laser Jet Pro M275 printer in the UAE market. Amin Mortazavi, General Manager, Imaging and Printing Group, HP Middle East welcomed the audience. He said that the multi-function printer is capable to scan 3-D objects and print them. Harsh Pithia, Product Manager, Laser and Enterprise Solutions, HP Middle East added, “The printer is equipped with HP TopShot Scanning, which is a camera equipped with a high quality optical lens and a high resolution sensor. Using the technology, the printer captures a total of six images of a single 3-D object with three flashes from different angles, in three light conditions and different exposure levels and then combines them into a single high-resolution image.”

The printer enables users to

scan documents very easily and integrate the resultant high quality images into their business workflows. “HP Top Shot technology enables customers to save time and money,” said Amin Mortazavi, General Manager, HP Imaging and Printing Group Middle East. “Customers no longer need to set up a complicated photo shoot, with lighting and staging to capture product images. Simply use HP TopShot to have a stellar, digital image, in seconds. HP once again demonstrates its leadership in the printer market with this innovative technology.”

Apart from this, its all-in-one features enable users to upload images of documents and objects directly to the web for convenient storage, management and sharing. In addition, images can be customized as elements in graphical designs or easily inserted into brochures and flyers for print.

The new all-inclusive device opens new possibilities for more creativity and collaboration with direct connectivity to the web and cloud. The HP TopShot LaserJet Pro M275 MFP instantly helps micro and small businesses.

News Regional

UAE: Gulf Commercial Group Appoints New GM Naser Darwazeh takes over the top job at GCG Services like document managing, managed printing services now fit into our document life cycle process making us a full solution provider

ME Printer March 2012

Naser Darwazeh

12

Gulf Commercial Group recently appointed Naser Darwazeh as its General Manager.

The company, which is based in UAE, is a provider of office automation solutions. In a candid interview with ME Printer, Naser Darwazeh talks about his new role and the office automation business in general.

Prior to joining Gulf Commercial Group (GCG) in November 2011, Naser Darwazeh was the General Manager at Canon Emirates. GCG belongs to the Ghobash Group of companies, that has varied business interests in IT, Retail & Hospitality, Real Estate, Healthcare, Energy, Oil & Gas. “In GCG, we focus on the document imaging and life cycle management for the SMB, Corporate, Commercial Print and Professional Print segments.”

Explaining about their product portfolio, he said, “For the office business, we have Kyocera equipment, for commercial & professional printing we have Kodak, for document management, storage & retrieval we have software from IBM. In addition, we also represent multiple software products for MPS solutions. It is the depth of our experience and product portfolio that enables our ongoing success as a full solution provider.”

Naser said that the company is

in an advanced position when compared to other suppliers in the market. “During the past three years, GCG has moved from just providing boxes to being a total solutions provider. I think that there are only two or three companies that are doing this kind of business.”

Speaking about their Managed Print Services in the region, he said, “There are only a few manufacturers, who have actually done MPS in the region.

When we started MPS or the solution part of our business three years back, there was no other competitors in the market. Delivering a MPS solution doesn’t necessarily mean that it is attached to a specific brand, you need the capacity to service and support any brand in the market for providing this service. We were one of the first company (other than OEM’s), who could go out to the market and offer a truly vendor independent solution. Another key element in our success was our experienced technical service team to implement these services.”

Naser added, “Our service is set up in such a way that once we deliver a solution to a customer, we make sure that we go in there and provide maintenance and support to their entire fleet of equipments. This is because,

these equipments will still have a book value for the corporation and they cannot just throw it away. So, it is an integral part of the solution that you should be capable of maintaining such devices. Today we have many customers with whom we have signed contracts to service different brands. We gain our experience from the market as well as from other printers and the services they provide.”

GCG currently employs about 160 employees in its facility.

Sharing his views on new facilities like cloud sharing and ePrint services, he said, “Printing has now become part of the Managed Services. It’s all about providing as many channels as possible to people to access print. At GCG, we have a lot of shared resources on which we can leverage our business.”

Naser points out that the growth percentage of colour printers have gone up compared to black and white printers. About their participation at Drupa this year, he said, “We will be there with Kodak and Kyocera. It will be a good chance for us to meet our customers and display our products to a global audience.” Talking about the recent bankruptcy protection movement in Kodak, he said, “At the moment it is business is as usual, we have not seen any changes. Kodak has given assurance that they will have no disruption in terms of spare parts, consumables or services and will continue to honour all their obligations. I think that Drupa will be a good event for Kodak, as they will be participating with their full range of digital, inkjet, software and pre-press portfolio.”

Naser Darwazeh started his career with El-Ajou group in Saudi Arabia, which sold office automation products. In 2007, he joined Canon Emirates as General Manager prior to joining Gulf Commercial Group.

Businesses partnering with Kodak arenÕ t just embracing change Ñ

theyÕ re

seizing the opportunity. Creating dynamic multi-channel marketing campaigns that integrate targeted print with digital communications to raise ROI to new heights. Developing high-impact packaging graphics that dominate the shelf. And tapping into global business services that blaze clear paths for growth. This is how Kodak is giving printers, publishers, and enterprises the solutions they need to take business to an infinitely brighter place.

Make a change for the better. kodak.com/go/drupa To learn about Ò Digital Your WayÓ visit Kodak at Drupa, Hall 5 F09-1

© Kodak, 2012. Kodak is a trademark.

ME Printer June 2009

ENTERPRISE / COMMERCIAL / TRANSACTION / PUBLISHING / PACKAGING

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News Regional

KSA: Xerox DocuColor 8080 Installed at Grow Plus Digital Print Media

Karim Yasin Managing Director and Atiq Khan General Manager of Grow Plus Digital

Grow Plus Digital Media in Jeddah, Saudi Arabia recently installed a Xerox DocuColor 8080 digital press. The machine is equipped with applications and solutions that cater to the advertising and marketing arena.

The Xerox DC 8080 boasts of offset quality prints and the ability to print on various substrates and sizes. It has a print speed of about 80 sheets per minute and delivers excellent colour quality and accuracy, according to the company.

Karim Yasin, Managing Director and Atiq Khan, General Man-

ager, Grow Plus Digital Printing Press in an interview with ME Printer said that the pressure sensitive market in Saudi Arabia made them require for a printer that delivers quicker prints and meets the print on demand jobs of customers. He said, “We needed a printer that fits with our package of solutions and applications. With quick requirements popping up every minute, we wanted to ensure that the print jobs are delivered as fast as possible. Saudi market is now more in demand for digital print jobs.”

About their decision to invest in a Xerox machine, Atiq said, “We chose Xerox based on our experience and Xerox’s general performance in the Saudi market.

Before, we used to design our print jobs and send them to other printing presses. Now our print quality is very good thanks to the Xerox digital printer installed in our facility. The prints jobs produced on the machine are comparable to offset quality both in terms of colour and accuracy.”

Speaking about the printing market in the country, he said that the printing activity espe-

cially in Jeddah is booming. He added, “Jeddah is an active and important business centre, where daily exhibitions and economic events make the city bustle with activity. This creates a demand in the market for publications and other printed material, which are used for advertising and promotional purposes. Also, during the season of Hajj and Umrah, there arises the requirement for a great deal of literature. Keeping in mind the need of this thriving and potential market, the company plans to expand in the future by opening special printing divisions in signage and other areas.”

Ehab Guindi, General Manager of Saudi Xerox said, “Graphic communication is a real business opportunity for the industry pioneers, who utilize the power of digital printing in high value applications like on-demand brochures, business cards, fliers, short run magazines etc. The Xerox DocuColor 8080 Digital Press provides matt finish with a low gloss dry ink and delivers close to offset quality. It runs on all weights of paper and helps to increase productivity and available press time.”

ME Printer March 2012

UAE: IPA President Reviews Work of EPA

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YoungSuk Chi, President of IPA welcomed

by Sheikha Bodour Al Qasimi, President of the Emirates Publishers Association

YoungSuk Chi, President of the International Publishers Association (IPA) on his first visit to UAE was welcomed by Sheikha Bodour Al Qasimi, President of the Emirates Publishers Association (EPA). This is his first visit to the UAE after being elected as head of the IPA.

Sheikha Bodour held a meeting at her office with Chi in the presence of Dr. Latifa Al Najjar, Secretary General of the EPA, Mohammed bin Dakhin, EPA’s treasurer, and Jamal Al Shihi, EPA board member.

Avenues of cooperation between the two parties were discussed during the meeting. A presentation about the EPA was delivered with a focus on the Association’s objectives and strategies, types of memberships, its achievements over the last few years, and future projects.

Sheikha Bodour Sultan Al Qasimi said, “We are thrilled with IPA’s visit to the UAE. We briefed its President about the most important initiatives in the development of the publishing industry in the country, particularly those the

EPA is working on in collaboration with a number of international publishers”.

Sheikha Bodour said that such meetings aim to boost ties, share experiences and enhance the EPA’s efforts with the aim of developing the UAE’s publishing industry. She said, “The President of the International Publishers Association has shown a keen willingness to cooperate with UAE publishers. We discussed a number of important topics. We hope that such meetings will help give more support to the UAE.” Chi commented, “I learned a lot about the publishing in the UAE and the activities of the EPA. I am deeply appreciative of the cultural re-establishment efforts that the EPA has been leading.”

Khartoum: Sudan Printing, Packaging and Paper Expo Inaugurated 38 manufacturing and printing companies participated at the event Osman Omar Al-Sharif, Foreign Trade Minister and Mukhtar Abdul Karim Adam, Minister of State Industry inaugurated the Sudan Printing, Packaging and Paper Expo, which was held at International Fair Grounds, Khartoum, Sudan. The exhibition, which was held from February 14 to 16, was held under the auspices of the Ministry of Industry and was organised by Expo Team Services Co. Ltd. About 38 manufacturing and printing companies participated at the event.

Mokhtar Abdul Karim said that the importance of the exhibition stems from its key objectives and core competencies. He added that by holding such exhibitions, the printing and packaging sector can exchange experiences and information and thereby accelerate the growth factor. In

his speech he asked the organisers to gain consumer confidence and interest by marketing and promoting the exhibition in local and neighbouring countries like Ethiopia and Eritrea. He indicated the need for a resolution to re-structure the mechanism of printing and packaging and the establishment of a permanent exhibition for industrial products in coordination with the state of Khartoum. He promised to overcome the obstacles and distortions in conducting the exhibition and also said that the emblem of the State can be downloaded by the companies to increase production and productivity.

General Secretary of the Chamber of Printing, Mohammed Abdallah said that the Chamber has made great achievements in the printing and packaging field

in coordination with private and public sectors. He emphasized the efforts made by the chamber in helping companies download the state emblem to increase the exports. He added that the exhibition is now one of the strongest channels of trade and information and said that the printing industry is behind the success of the exhibition.

Osama Mustafa, President and CEO of Expo Trade Services said that the purpose of the event is to settle the opposition in Sudan and confirm the continuity of the exhibition by stimulating and providing the best available resources to the Sudanese printing and packaging sector. He pointed out the importance of holding training programs for the industry through workshops and seminars.

UAE: Brother Gulf Targets 15 Per Cent Growth Soichi Murakami was appointed Managing Director for ME, Turkey and Africa

Through the appointment of Soichi Murakami, Brother Gulf intends to make a stronger market presence in the region.

The event, which was held at The Monarch Hotel in Dubai on February, also saw the launch of Brother’s call centre services.

Through the launch, all the existing and potential Brother endusers will have access to the call centres, which will address their

ME Printer March 2012

Brother International (Gulf) FZE, announced the appointment of Soichi Murakami as its new Managing Director for the Middle East, Turkey and Africa (which includes South Africa and excludes French speaking African countries). In a luncheon held for the media and other dignitaries, Brother revealed their plans to achieve a 15 per cent Year on Year growth in the region.

queries on products/services and receive key technical support.

Initially made available to the UAE, customers can simply dial 800-BROTHER (800-2768437), wherein a Brother Support representative can guide users through any queries regarding Brother products.

“These are truly exciting times for the region’s printing industry, where growth has managed to continue in an upward streak,” said Soichi Murakami.

“The predicted growth comes as a welcome challenge for me to drive in efforts of achieving 15 per cent YoY growth in key areas like the Middle East, Turkey and Africa. Despite being new to the region, I am confident that the presence of a highly skilled and qualified Brother team will not only help in reaching our targets and goals but also consolidate our market presence across the region.”

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News Regional

Saudi Arabia: Quick Print Boosts Business With Xerox DocuColor 700i The machine would meet the increasing print on demand jobs

Continuing our success in digital printing with these recent wins, Saudi Xerox commands a growing market in the region Ehab Guindi

Quick Print, which is located in the city of Jeddah, Saudi Arabia has invested in a Xerox DC 700i model digital press.

The printer features a variety of advanced features like printing on different substrates and is accompanied with advanced finishing, folding and stapling options.

The machine can print various types of jobs including printing annual reports, brochures etc. It prints at a speed of about 70 pages per minute and has a resolution of about 2400 x 2400 dpi. It can also do double side printing.

ME Printer caught up with Ammar Azhari & Anas Mirza, Co-founders of the company to talk about the deal and the printing activity in the Kingdom. They said that Saudi Arabia is seeing a growth in digital printing arena and also in terms of print on demand jobs. He added that these trends made the company to think seriously about investing in a digital printer that would meet customer demands.

They said, “We did a comprehensive study on all the digital printers available in the market regarding its potential and diversity of applications.

We were very much impressed by the excellent service pro-

vided by Xerox Saudi Arabia to its customers.

They have helped us in very dire circumstances and their timely service have ensured that the print orders were delivered on time. Then of course print and image quality of Xerox machines is exceptional. These factors made us to go for the Xerox printer.”

They said that the business in the country is growing very fast. About the future plans of the company they said that the printing press is planning to acquire more digital printers in the future, as well as, are in the process of starting several branches in the GCC market like in Oman, Kuwait, Bahrain and Qatar, which they think is a fertile market for the

digital printing sector.

Ehab Guindi, General Manager of Saudi Xerox, said: “For Quick Print, the main drive to enter into this deal was to complement its existing business of advertising. Earlier they used to outsource their print jobs to other digital presses and some times to offset. Now with the installation of the Xerox DC 700i, Quick Print has gained autonomy in their print jobs. There is now less wastage of time and speedy delivery is ensured.”

Guindi continued, “Xerox machines are a hit amongst the printers in the country.

Continuing our success in digital printing with these recent wins, Saudi Xerox commands a growing market in the region”.

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The two day World Association of Newspapers and News Publishers (WAN-IFRA) was held in Dubai from February 29 to March 1. The conference was officially inaugurated by Princess Rym Ali of Jordan, a former journalist who founded the Jordan Media Institute. The two day event focused on topics like social media, leadership and human resource management, innovations in newsrooms, advertising, and the power of print.

The conference was attended by regional and international media experts, where they presented case studies and examined successful strategies for media companies. The speakers included Major Steadman, Digital Director for Saatchi & Saatchi in Dubai, who talked about how social media can be used as a marketing and advertising platform. Maha Abouelenein, Google’s head of

Communications for the MENA spoke on the topic ‘Social media – the silver bullet in media?’, while Pascal Zemp, project leader for Business Development Technology at Swiss based Ringier presented ‘Future-proof work flows in the editorial department’. KBA one of the gold sponsors to the event presented their views on the current Newspaper printing industry during the seminar.

Chew Kai Kim, vice-president for Materials, Quality Control/Process at Singapore Press Holdings, presented how publishers can generate new revenue from their printing plants, while Anders Berglund, sales director at Aftonbladet Hierta in Sweden addressed about the creative advertising solutions in print and digital media.

Larry Kilman, Deputy CEO and Executive Director of Communications and Public Affairs of WAN-

IFRA presented an overview of the changing Middle East media after revolutions and reforms and what the future may hold. Deputy CEO of WAN-IFRA Thomas Jacob presented a strategic approach for traditional media companies to leverage digital media.

ME Printer June 2009

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UAE: WAN-IFRA Conference Inaugurated by Princess Rym

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News Regional

Egypt: Chamber of Printing Industry Gives Lease of Life to Private Presses The Chamber announces relief package that aims to develop the Egyptian printing industry

ME Printer March 2012

Khaled Abdu, Chairman of the Chamber of Printing Industries along with other members from the chamber and National Bank of Egypt at the press conference

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After a year of loss and instability in the Egyptian market owing to the January 25 revolution last year, the Egyptian Printing Industry is actively taking moves to restore confidence in the market. The Chamber of Printing Industries have granted private printing presses operating in the country a kiss of life by offering relief packages that seeks to restore the viability of the printing market.

The printing presses in the country are expected to receive high volume of jobs due to the upcoming presidential and parliament election and the demand for printed matter would be in its peak during this season. Not only this, the Ministry of Education in Egypt has issued a print job worth two billion Egyptian pounds (about 400 million US$) for printing textbooks.

This means that the presses would be obliged to supply books within a period of two months from the receipt of order and there would be the need for large amounts of paper and other consumables like printing inks.

Given the situation in the country, which suffers from a liquidity crisis, the Chamber of Printing Industries led by

Khaled Abdu announced an alternative to finance the printing presses that have received the printing orders for the textbooks. Khaled Abdu has declared the cooperation between major Egyptian banks and the printing companies, which will help to provide the necessary funding for the materials and the supplies required. The immediate amount required for the supply of consumables is estimated to be more than one billion Egyptian pounds (170 million US$). The financial support will facilitate the task of printing presses in completing the print jobs assigned by the ministry and also compensate the heavy losses suffered during the past year in recession.

Previously, the Chamber had announced its agreement with the National Bank of Egypt to fund and update the printing presses at a cost of one billion Egyptian pounds. In addition to this the Committee on Finance and Banks at the Chamber has announced to finance the printing presses, for acquiring consumables and paper for the printing of the textbooks with the cooperation of ‘Al-Galal’ company and the

Egyptian bank ‘Banque Misr’.

Khaled Abdu, Chairman of the Printing Chamber said to the magazine that the printing presses need more than a billion pounds to implement its plan with the Ministry of Education in order to print the textbooks.

Islam Anani, Vice Chairman of the Chamber of Printing and the Chairman of Finance and Banking said that this program is a continuation of the national project, which was adopted for the development of the industry in Egypt. He said that the project would provide finance to the printing presses and will also provide the necessary supply of consumables in cooperation with Banque Misr and Al-Galal company. He added that Al-Galal is a leading exporter in paper and is the exclusive agent of Edfu paper, so there will be a guarantee to get the consumables without any disruption.

Alaa Ayoub, Deputy Director of Banque Misr said that the bank will finance the needs of the printing presses to start the printing of textbooks. Khaled Abdu, Chairman of the Chamber said that it was for the first time an agreement has been signed between two industries regarding the distortion in tariff rates. The Chamber of Printing has raised an urgent memo to the Ministry of Finance and the Foreign Industry and Trade, calling for the abolition of customs duties on importing printing items and also to increase the customs duties on finished products from 5.6% to 9%, in order to achieve fair competition. The Chamber pointed out that the domestic production of paper is around 150,000 tons, while the domestic consumption is about 340,000 tons of writing and printing paper.

Jordan: Perfect Printing Press Installs manroland 706 The machine is first of its kind to be installed in the Levant region

in the company. The management of the company has invested in the new machine aiming to expand its operations and its export activity to new markets like Jordan and other neighbouring region.

The new addition reflects our commitment to our customers and underlines our promise to provide new standards as required from a leader.”

After the presentation, the R 706 LV machine was launched.

The machine is expected to deliver high productivity, flexibility and will enhance product value, according to the manufacturers. Commenting on the recent investment, a statement issued by Dynagraph said, “The R 706 LV was commissioned during the last quarter of 2011 at Perfect Printing Press, Jordan. The 3B format machine is considered to be the benchmarkww in commercial packaging and printing industry and covers all aspects of value added printing. Joining the family of Roland 700 HiPrint, the machine aims to increase the product value of the jobs printed.”

w w w. m e p r i n t e r. c o m

ME Printer June 2009

On the occasion of the sixtieth anniversary of Nuqul Group, Perfect Printing Press, a subsidiary of the group joined the celebration by installing a brand new manroland 706 machine at its facility.

The machine was installed

by Dynagraph Jordan. The investment was done as part of the company’s investment strategy of 2,100 million thousand Jordanian dinars (about 3 million US$). The machine is first of its kind to be installed in the Levant region.

The celebration included the screening of a video that portrayed the journey of Nuqul group under the title ‘Growing Together’. Followed by that, the attendees were presented a general presentation on the safety rules adapted by the company as well as the company profile and its achievements.

General Manager of Perfect Printing Press, Firas Awad said, “In line with our mission to serve our customers with maximum professionalism, we are using the latest technological developments

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News Regional

Abu Dhabi: Bin Mansour Printing Press Buys Heidelberg Suprasetter 105 The investment aims to reduce cost and production time

ME Printer March 2012

Bin Mansour Printing Press, located in the Mussafah industrial area, south of Abu Dhabi in UAE, has installed a Heidelberg Suprasetter 105 CtP device. The installation includes Heidelberg Glunz & Jensen InterPlater 125 HDX, Suprasetter Environmental Online Processor and Signastation imposition software. The new CtP device was installed to enhance the capacity of the printing press and to produce high quality prints at a low cost that fits to the requirements of the customers.

Bin Mansour Printing Press founded in 1988 has always followed the latest technol-

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ogy in printing and has got an ISO certification in printing.

Its activities include printing textbooks, magazines, leaflets and poster advertising as well as printing reports, bills for major institutions, government agencies etc.

Refat Abu Arja, Press Manager at the company briefed ME Printer on the details of the contract.

He explained that the recent deal has provided them to offer customers’ high quality prints cost effectively. He added that the CtP system enables make ready plates in addition to shortening the time spent in the production mechanism.

Describing their reason for choosing a Heidelberg CtP system, Refat said that the excellent customer service provided by the company was one of the reasons behind their decision. He said, “We were planning to buy the CtP system for nearly two years now. Through our experience with various printing companies, we have found out that the service provided by Heidelberg is the best and the most appropriate for us. The maintenance, supply of spare

parts and raw materials as well as the technical support provided by them is excellent.

In short, the company gives us a continuing support throughout the production cycle of the machine.”

Refat added that the CtP device enables them to save time and cost by up to 50 per cent. He said that the device has helped them to address obstacles that they faced in the form of films and the high cost of consumables.

“We print about 5 million impressions per month; while on an average we produce about 3000 plates. The CtP device helps us to meet the challenges in the market and maintain our quality of print.”

Amjad Tahtamouni, Abu Dhabi & Qatar Branch Manager of the press commented, “Based on the experience gained from installing several CtP systems worldwide, the Suprasetter generation of platesetters sets new standards in every format. It uses a laser technology developed by Heidelberg, which results in excellent image quality. Apart from these they are environmental friendly machines as well.”

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News Regional

Egypt: Minister Inspects Digital Press at National Post Authority Technical completion and stages of modernization evaluated

Dr. Mohamed Salem, Minister of Communication and Information Technology in Egypt inspecting the digital print house at the National Post Authority in Cairo

ME Printer March 2012

Dr. Mohamed Salem, the Minister of Communication and Information Technology in Egypt during an inspection visited the digital print house at the National Post Authority in Cairo, Egypt. He was accompanied by Mosaad H. Abdul Ghani, Acting head of the National Post. The visit included inspecting the work system, technical condition of the digital mail press, the completion of the stages taken for the modernization of the press and advancement in the implementation of a new strategy designed to exploit the potentially enormous economy.

The press looks forward to plough in an income by providing outstanding services in the field of specialized printing to all the concerned sectors in Egypt.

Dr. Salem mentioned that his visit comes within the framework of the Ministry, which is keen to

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help the post authority take advantage of all available resources and activate it in order to become an independent economy. He added that by becoming independent, the National Post can make use of its own resources for funding and not depend on the state treasury. Salem said that the successful experience in the telecommunications sector, which was held under the supervision of the state, is an example in this direction. He added that the postal sector in Egypt is one of the most important institutions that provide various services to all categories of people. He pointed out that the digital mail press is the latest available in Egypt and the Middle East.

Following the inspection, Dr. Salem met with the Board of Directors at the National Post Authority. At the meeting they discussed the challenges faced

in the normal work system and ways to overcome them. They also talked on ways to eliminate obstacles during production process and how to utilize the printing press to cover the needs of the authority, local publications and also expand their service to both public and private institutions in this area.

Mosaad H. Abdul Ghani, Acting head of the National Post said that the coming period will witness a greater interest in the printing sector because of its importance in generating income as a physical body.

Mosaad added that he would be interested in investing in manpower for the company and provide training courses for the development of their skills, which will help to raise the efficiency of services provided to the Egyptian citizens.

The press division under the National Authority of Post was created in 1959. It was updated and developed in February 2006, when it was equipped with the latest units in printing technology in collaboration with major German companies in this area.

Egypt Post provides immense potential and excellent services for individuals, corporate bodies and institutions. The in house printing press prints all types of stamps, hallmarks for government agencies, trade unions etc.

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Middle East: Paper Consumption to Reach 28 Million Tonnes by 2020 Sustainable and recyclable paper products expected to draw considerable interest at Paperworld Middle East

The demand for paper products and stationery is expected to reach 28 million tonnes by the year 2020. This recent figure was released by Epoc Messe Frankfurt, organisers of Paperworld Middle East trade fair. The trade fair organiser expects these trends to generate new inquiries and fresh business leads for companies that specialize in offering sustainable products and services as well as those involved in recycling used paper products.

“The Middle East market for paper is expected to continue to grow in the near future, with recent figures (according to In-

donesian pulp & paper Association in Middle East) indicating that the region would need 28 million tons of paper to fulfil its needs by 2020,” said Ahmed Pauwels, Chief Executive Officer of Epoc Messe Frankfurt.

“While the outlook for growth remains robust, environmental concerns and the perceived need for greater sustainability in what is seen as a ‘high carbon footprint’ industry, has led to a growing trend among corporate customers to opt for sustainable and recyclable paper to meet their needs,” he added.

Increasing demand for sustainable paper has led to a flood of innovative ideas on the parts of manufacturers to diminish their environmental impact and reduce their carbon footprints.

Paper from managed forests, enhancing the amount of recycled content in paper products and stationery, the use of ecologically friendly fuel to process these products are all amongst the growing transformations within the paper industry.

Leading manufacturer of paper products and stationery Double A is among the key exhibitors

expected to roll out their range of sustainable office and printing solutions at Paperworld Middle East, taking place in Dubai in March this year.

“We have recently been awarded the Asian CSR Award for sustainable paper produced from our ‘Khan Na’ programme, which produces paper from trees grown by farmers on unused land,” said K. Thirawit Leetavorn, Senior Executive Vice President for Double A. “In the process we not only reduce our carbon footprint but also play a part in alleviating poverty by increasing the farmer’s income. The Middle East is a vibrant market for our products and we expect considerable new business inquiries from our participation at Paperworld Middle East,” he added.

The trade fair will be held at the Dubai International Convention and Exhibition Centre from March 6th to 8th, 2012. The exhibition will feature leading international and local manufacturers and suppliers of office and paper products who are looking to make inroads into the Middle East.

Environmental concerns and the need for sustainability has led to a growing trend among corporate customers to opt for sustainable and recyclable paper to meet their needs Ahmed Pauwels

Egypt: Heidelberg Holds Training for Youssef Allam We are more eager to visit Drupa in May 2012 to see these models in real-life” said Ramzy Nasr El-Din, Sales Manager Heidelberg KSA, Riyadh.

The workshop focused on machines like SM 74, XL 75 (straight), SM 74, XL 75 long perfectors, CD 102 Preset, CX 102, XL 105 (straight), SM 52 and Anicolor etc.

The training was attended by a team from sectors like consumables, system service, prepress of Youssef Allam Integrated Printing Solutions. The staff from Juffali group, distributors of Heidelberg in KSA and also from Heidelberg Gulf attended the course.

ME Printer June 2009

Heidelberg conducted Press training for the staff of Youssef Allam Integrated Printing Solutions on December 21, 2011.

The 2 day workshop was held at the Print Media Academy Cairo (PMAC) premises.

The training was conducted by Axel Ling, Heidelberg Technical Instructor and was organized by Dr. Ali Makari, Heidelberg Sales Area Manager.

“The instructor was very knowledgeable about customers in our region. Also, the content provided updated information about recent models and the difference from older models.

23

Events

DIPA 2012 Awards Announced 91 Winners and over 500 participants applaud the efforts of Printing and Publishing Group

The sixth Dubai Print Awards (DIPA) 2012 honoured the best of the lot by awarding printers for their excellence and creativity shown in the year 2011. Held at Grand Hyatt Hotel in Dubai, the event was attended by senior government officials, printing and publishing leaders as well as members from the media.

Making a speech at the award ceremony, Ahmad Bin Hassan Al Shaikh, Chairman of the Printing & Publishing Group said, “The printing and publishing industry in the region is expected to grow to US$ 7 billion by 2015. The Printing & Publishing Group and Dubai International Print Awards benchmark that growth and recognize the leaders in the industry for their outstanding contribution in terms of quality and technological advancements.”

Al Shaikh added, “I would like to congratulate the winners of DIPA 2012 and extend my special thanks to all the participants, sponsors, Dubai Chambers, judges and PPG Awards Task

force for their continuous support and making this evening a great success.”

Launched in 2006 to recognize the exceptional talent in the printing industry in the UAE and the GCC, participation in Dubai International Print Awards has increased by over 54% and expanded to North Africa, Levant and Indian sub-continent in a short span of time. With 25 award categories and over 500 participants, judging panel scrutinizes all the entries and awards them on the basis of management, efficiency, quality and contemporary technological advancements.

“Since its conception, the entries to the DIPA award have shown consistent improvement both in terms of quality and product innovation. The high quality of DIPA 2012 entries has shown just how steep the improvement curve has been,” said Nicholas Jung, head of the judging panel of DIPA 2012 and the Scheme Director of London College of Communication.

“The DIPA awards raise the profile of the industry through

open competition and provide an excellent showcase for the world to see.”

According to Hassan Al Hashemi, Director of External Relations at Dubai Chambers, the printing industry continues to contribute substantially toward the national GDP and economic growth of the region. ”The Dubai Chambers will continue to support the recognition of true business excellence and will encourage the Printing & Publishing Group to move forward in their consorted efforts to raise the bar higher to ensure greater quality and service assurance for the entire industry,” said Al Hashemi.

Dubai International Print Awards motivates and inspires the industry by recognizing the achievements and rewarding the outstanding performers.

The event is held under the patronage of His Highness Shaikh Maktoum Bin Mohammed Bin Rashid Al Maktoum, Deputy Ruler of Dubai and is organised by the Printing and Publishing Group under the umbrella of the Dubai Chambers.

ME Printer March 2012

Conqueror Brochure Bags Gold at DIPA 2012

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Arjowiggins Creative Paper bagged the Gold Award in the ‘Best Brochure’ category at the Dubai International Print Awards 2012. The creative directory ‘Showcase’ designed by North 55 and printed by Zabeel Printing Press, showcases the work of local artists including freelance cal-

ligraphers, typographers, photographers and illustrators. Based on local themes, the directory was printed on the Conqueror paper range that included iridescent, textured, recycled and bamboo paper stocks and also included some intricate foiling and varnishing.

WINNERS @ DUBAI INTERNATIONAL PRINT AWARD - 2012 Innovation Awards

Silver: KOHINOOR PRINTERS, INDIA Gold: Medad Printing & Packaging, UAE

Book

Injaz: RAIDY PRINTING GROUP, LEBANON Bronze: ATLAS PRINTING PRESS, UAE Silver: RASHID PRINTERS, UAE Gold: MODERN PRINTING PRESS, UAE

Flyers

Bronze: PRINTPAC ME FZ LLC, UAE Silver: RASHID PRINTERS, UAE Gold: ZABEEL PRINTING PRESS, UAE

Pos Material

Newspaper

Gold: Galadari Printing, UAE

Calendar

Injaz: S T REDDIAR & SONS, INDIA Bronze: PRAGATI OFFSET PVT LTD, INDIA Silver: DELTA PRINTING PRESS, UAE Gold: ASIATIC PRINTING PRESS, UAE

Brochure

Bronze: ASIATIC PRINTING PRESS, UAE Silver: PRAGATI OFFSET PVT LTD, INDIA Gold: ZABEEL PRINTING PRESS, UAE

Catalogue

Bronze: RASHID PRINTERS, UAE Silver: MODERN PRINTING PRESS, UAE Gold: POWER PRINT LLC, UAE

Injaz: ANASWARA OFFSET, INDIA Bronze: International Printing Press, UAE Silver: DUBAI PRINTING PRESS, UAE Gold: ASIATIC PRINTING PRESS, UAE

Poster

Directory

Bronze: MODERN PRINTING PRESS, UAE Silver: International Printing Press, UAE Gold: PRAGATI OFFSET, INDIA

Magazine

Injaz: AL NISR PUBLISHING, UAE Bronze: DOTS DAR EL KOTOB, LEBANON Silver: GALADARI PRINTING, UAE Gold: ZABEEL PRINTING PRESS, UAE

Bronze: GALADARI PRINTING & PUB, UAE Silver: OMAN PRINTERS, OMAN Gold: DAR AL FAJR PTG & PUB, UAE

Box

Bronze: RASHID PRINTERS, UAE Silver: Medad Printing & Packaging, UAE

Own Printed material

Injaz: ORIENTAL PRESS, BAH Bronze: GULFSCAN, UAE Silver: POWERPRINT, UAE Gold: PRAGATI OFFSET, INDIA

Pos Material - Digital

Bronze: Modern printing press Silver: Ineternational P P Gold: Print outs

Card - Digital

Bronze: Modern printing press Silver: Medad Printing & Packing Gold: Ineternational P P

Brochure - Digital

Bronze: Zabeel Printing Press Silver: IMC Advertising Gold: Ineternational P P

Catalogue - Digital

Bronze: Ineternational P P Silver: British Industries, KUWAIT Gold: Digital Office

Flyers Direct Mail - Digital

Gold: DELTA PRINTING PRESS, UAE

Bronze: Digital Office Silver: Modern printing press Gold: Zabeel Printing Press

Annual Report

News letter

Calendar - Digital

Card

Handcraft job

Flexo Printing Narrow wep

Injaz: MAZOON PRINTING & PUB, OMAN Bronze: MODERN PRINTING PRESS, UAE Silver: ZABEEL PRINTING PRESS, UAE Gold: ATLAS PRINTING PRESS, UAE Bronze: Dar Al Fajr Printing, UAE Silver: PRAGATI OFFSET PVT LTD, INDIA Gold: ZABEEL PRINTING PRESS, UAE

Injaz: AL JAZEERA PRINTING, QATAR Bronze: PRINTPACK FZ LLC, DUBAI Silver: MODERN PRINTING PRESS, UAE Gold: RASHID PRINTERS, UAE Bronze: PRAGATI PACK, INDIA Silver: ZABEEL PRINTING PRESS, UAE Gold: RASHID PRINTERS, UAE

Bronze: Modern printing press Silver: Medad Printing & Packing Gold: Digital Office

Bronze: RAQAM International, KSA Silver: Gulf scan Gold: Pragati Flexo, INDIA

Sakurai Graphics to Hold Open House sion accuracy is plus or minus 50 micrometer when it prints on a 400 x 320 mm sheet. In this technology the screen printing is done by pushing the ink through the back side of the screen plate by the process called squeegee. The cylinder press helps to minimize the clearance between screen plate and printing substrate, so that the screen plate need not be extended by squeegee pressure as done before.

Ryuta Sakurai, President of Sakurai Graphic System sharing his comments on the new technology said, “Printing Industries are still uncertain about the future, and we have received some negative news from the market. However, there are some areas, which are moving forward in the industrial screen printing, especially in the PE – Printed Electronics segment.

Following this trend and the requirements from them, we have upgraded our products, and are pleased to announce that we will be showing our products and technologies in our Gifu factory.

Our unique technologies, which can print very fine conductive lines for touch panel products, were introduced in some media.

We would like to show you what we can do in that field in the factory’s open house.”

Sakurai also have some new technologies for the mass production of PE such as non-scratch sheet feeding and printing among others. Ryuta further said that the event will be a good opportunity for the visitors as it will provide an opportunity for them to see and learn more about their technology and discuss it with the company professionals.

ME Printer March 2012

Sakurai Graphic Systems, an offset and screen press manufacturer based in Japan to hold an open house at their Sakurai Gifu Factory in Japan from 4th to 7th April 2012. The open house, which is titled, ‘The Sakurai Show’ will be exhibiting the company’s latest models of screen and offset presses, which include the MS80SD cylinder screen press with CCD camera alignment system & MF80 flat bed automatic screen press.

The screen printing technology developed by Sakurai Graphic system can print up to 40 micrometer line width and can print on micro electric circuits. The cost of production and the waste generated is less compared to the otherwise popular photolithography process. This technique prints up to 500 x 500 mm and its dimen-

25

News One World - One Drupa

New Technologies and Updates Will Mark drupa David Preskett, Canon’s Spokesperson says that 2012 is about developing realistic plans for customers to grow their business With just months to go for drupa to kick off, printers all over are making the last minute preparations for the event. Talking ahead of the once in four year event, David Preskett, Director of Professional Print for Canon Europe, discusses about the printing industry, their plans for drupa and the new technologies to be present at drupa.

What do you think will be the greatest opportunity for, and threat to, the print industry this year?

Looking at the industry overall, the past two years have been, and continue to be, tough. The challenges that the industry faced in 2011 continue to affect demand, finance availability and print generally, which has meant that everyone in the industry has had to update their plans. Despite the challenges, there are still signs of optimism and people are still investing and looking to grow their business.

2012 is going to be about developing realistic plans to help customers grow their business. In changing and challenging times, you need to be flexible. That’s what we’re trying to achieve ourselves and help our customers to achieve.

ME Printer March 2012

What do you believe is the most under-recognised aspect in printing that is likely to gain more prominence in 2012?

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In 2012 print really needs to reaffirm its position as an integral part of the media mix and print service providers need to work to demonstrate print’s return on marketing investment. The fact that cross media communications is becoming more and more prominent in the marketing mix presents a good opportunity to do this.

Print buyers are increasingly demanding bespoke, personalised campaigns from their print suppliers, and the growing numbers of cross media tools means that print service providers are in an ideal position to expand their service offerings and produce even more personalised print.

What new technology do you expect to see at Drupa 2012 in your sector?

I don’t think we’re going to see any landmark changes in digital production print technology at drupa. You will see some new updates and new technology, and it will be interesting to see what those are, but I don’t think this will specifically be a ‘technology’ show. For Canon certainly, it will be more than just printing.

What new technology do you expect to see at Drupa 2012 in other sectors?

All developments will either support differentiation and added value for print service providers or offer gains in efficiency and cost advantage. Considering this, I expect we’re likely to see everything from new applications in 3D printing and printed electronics integrated into print to new workflow software to further optimise offset production.

What do you think will be the main trends at Drupa 2012 in your sector?

Technology is reaching the point where you buy a machine and it prints well, so you need to think beyond that. For me, you need to step beyond the technology and look at customer relationships and how people interact in the industry value chain. Businesses need to find opportunities to deepen those relationships and I think there’ll be a big focus on that at drupa. Additionally, there’ll be an emphasis on how print works with other parts of the marketing communications mix to deliver return on marketing investment.

What trends do you think will emerge at Drupa 2012 in other sectors?

Around the world, runs are getting shorter and demand for faster turnarounds is growing, so we’ll no doubt see increased automation and more efficiency in workflows and hardware alike across most sectors.

What do you hope to get out of Drupa 2012?

Drupa will be our main event in 2012 and we’re working with our colleagues at Océ on the preparations for that. Our focus will be on helping our customers to see the bigger picture by providing them with research and insight into what is important to their customers – the print buyers of 2012 and beyond. Our goal is to help them better understand their customers and with our unmatched portfolio, our confidence in the future of print and our investment in helping our customers to develop their businesses, we’re uniquely positioned to do that.

What can the industry do to increase its profile this year?

The industry needs to look at customer relationships and businesses need to look for opportunities to deepen these by, for example, inspiring and supporting their customers with additional valuable services that will have a positive impact on their business.

This is the time for print to stake its claim as a vital part of the media mix and to prove itself with a measurable return on investment.

It’s up to us as Canon and to others in the industry to make sure that people understand the opportunities that exist in print.

What will you do differently this year?

Lots! Many of us have never experienced a year of unexpected challenges as in 2011.

But, people are still doing good business and there are still successful companies out there, so we will of course continue to support them by helping them to understand their customers and find new ways to do business. In 2012 we will focus more on customer successes and on using these as real-life customer examples to inspire other Canon customers. We’re working to remain flexible because it’s impossible to predict what will happen in the coming year.

Heidelberg to Focus Speedmaster SX 102 as Show Stopper this drupa Companies disclose their plans for drupa at Media Week

The pre drupa media conference held in Düsseldorf, Germany unveiled the show plans of companies that will be participating at drupa 2012. Held from February 27 to 29, 2012, the conference was attended by major companies in the graphic arts industry. As the magazine was going to the print at the time of the event, this issue we have included the show plans of Heidelberg. Eskandar Jahanbani, Editor-in-Chief of ME Printer, who was summoned to the media week will be giving the latest updates about companies and their product showcase at drupa in the following issues.

For Heidelberg the show stopper this drupa will be their

Speedmaster SX 102. They would be launching a completely new series of sheetfed offset presses under the SX range. The new Speedmaster SX 102 is a combination of the Speedmaster XL series with the successful platform of the Speedmaster SM 102. The company claims that the new series has high productivity, shorter makeready and throughput times. It also prints at a high speed of up to 14,000 sheets per hour. The Speedmaster SX series targets print shops in emerging markets and also customers in industrialized countries. It is expected that the Speedmaster SX 102 will be supplied from September 2012 At drupa, Heidelberg will offer their products for commercial packaging and label printers under three areas. It includes the Speedmaster SM and CD models, SX and CX models and the Speedmaster XL models.

Displaying products under the logo, ‘Discover HEI’ the company announced that it is also expanding its digital print portfolio and will be bundling all its solutions under the name Heidelberg Linoprint. The company confirmed that it will be selling its digital printing system for short runs from Ricoh under the name Heidelberg Linoprint

C901. Seven market trends will be highlighted by Heidelberg this drupa. They include Lean production (HEI Productivity), Green printing (HEI Eco), Web-to-print (HEI Integration), Short-run printing(HEI Flexibility), Differentiation through coatings and special effects (HEI Emotions), Future in packaging printing (HEI End) and Gaining an edge through the latest know-how (HEI School).

“We will show our customers that investments pay dividends by preparing them for future trends in printed communication. The growth segments of packaging and digital printing take centre stage in this regard.

We have already introduced the first highlight for commercial printing in the form of the Speedmaster XL 105 perfecting press with increased productivity,” said Heidelberg CEO Bernhard Schreier.

Drupa 2012 will also see the launch of the Heidelberg ECO Printing Award 2013. This is the third time that the award will be the presented. Visitors can find Heidelberg from May 3 to 16 at Hall No. 1 in Düsseldorf Fair Grounds. The company will be holding a press conference, prior to the show that will take place on May 2, 2012 at 4 pm in Düsseldorf, Hall No.1.

ME Printer June 2009

27

News One World - One Drupa

Union Paper Products to Exhibit at drupa 2012 The company to showcase ‘Britannia’ paper brand We would like to use the venue of drupa to promote our paper brand and drupa is one such platform where you would get to meet various people from all regions

ME Printer March 2012

Ravi Reddy

28

Union Paper Products is one of the two companies from UAE, which will be participating at drupa this year. Aiming to promote their specialty paper brand ‘Britannia’, the company is looking for some serious business, while being at drupa. Ravi Reddy, General Manager of the company in an interview with ME Printer explained more about the company’s activities in the region. “The Britannia range of papers is a newly introduced paper variety from Union Paper Products. These are fine writing papers and are mainly imported from France and UK. It is a wood free FSC certified paper and is uncoated.”

About their participation in drupa, he said, “We had been visiting drupa for quite some time now. But this is the first time that we are having a stand at drupa. We would like to use the venue of drupa to promote our paper brand and drupa is one such platform where you would get to meet various people from all regions.”

Explaining about the history of the company, Ravi said, “In total we have seven companies and our operations are based in Bahrain. The office in Dubai was set up just six months ago. In Dubai,

we have two companies, which is the Modern Union Paper Products as well as a Warehouse trading company. We also have branches in Dammam in Saudi Arabia and Doha in Qatar.”

The company has been selling this paper brand for the last one year and currently covers all the GCC market. Ravi added, “Now we are trying to expand our sales to India and the European market. Currently the company gets per month a turnover of about 1 million UAE dirham from UAE. Though we have some commercial grades of paper, our main focus is on Britannia.”

He observed that the recent

recession and the real estate downfall has put a lot of pressure on commercial printing business. Apart from paper trading, the company is also into printing business. Their commercial print house in Bahrain equips a Heidelberg machine, 4 Komori’s, 2 Speedmaster 5 colour machine etc. Talking about the level of competition in the UAE market, he said, “Apart from us, the major speciality paper providers in UAE include Giffin Graphics, which sells Arjowiggins, Orchid Paper, UPP and Neenah Paper.

In the future, we are planning to expand into Africa and East European markets.”

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1. For further information, see www.hp.com/hpinfo/globalcitizenship 2. The HP Planet Partners program is available in 54 countries and territories worldwide. See the website to check availability in your area.

ME Printer June 2009

Find out more, visit www.hp.com/recycle2.

29

HARDtalk Kodak In-Depth What exactly do you mean by bankruptcy protection and how does this impact your operations in the region?

‘THE SHOW WILL GO ON’

KODAK ASSURES

ME Printer March 2012

Komal Sharma, VP Consumer & Commercial talks about the recent Chapter 11 bankruptcy protection filed by Kodak and the entity’s future operations

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When Kodak went to file Chapter 11 bankruptcy protection, global media filled their pages and screens with obituaries for the company that had revolutionized film technology. So, what is all this fuss about Chapter 11? To know more about this and much more, ME Printer talked with Komal Sharma, VP Consumer & Commercial, EAMER and Managing Director, Middle East & Africa. He gave a detailed glimpse about the Chapter 11 proceedings, the renewed interest of the company in printing and their future plans.

The Chapter 11 filing is a process under U.S. law that enables a company to reorganize and restructure to create a sustainable, profitable company. We wanted to improve liquidity and to that end, the court recently approved a credit facility from Citibank for 950 million US$.

So in addition to the cash that we have, this will allow us to continue our operations over the next 18 months or so. The second objective is to monetize our intellectual property. Since last July or August we are trying to monetize efficiently our non-core digital imaging patent portfolio. Kodak has a huge patent portfolio across different fields. We have identified certain non-core digital imaging patents, which we need to monetize on to fund the normal growth businesses that we are trying to develop. The third key objective is to fairly resolve our legacy cost. We have legacy cost related to previous operations, coming from our film based operations. The fourth factor is that it will also allow us to focus on our most valuable businesses. Our company is involved in many businesses. So, these are the key objectives of this filing.

What will happen to your huge facilities for production of films?

Today 80 per cent of the business that we have is from digital, both on the commercial and the consumer side. As an organisation, we have trimmed down. We have already completed most of the substantial restructuring required to shut down facilities, and, in fact, today produce film at just one facility for the world. During the Chapter 11 process, we are also addressing legacy cost associated with the business. We will have normal supply of goods, new products, new technologies coming around and it will not affect our customers, specifically our customers outside the US. Because the filing is only for US

and its US subsidiaries and it is not for subsidiaries outside the US. There won’t be any direct impact on us as such.

Which parts of your business was the most affected?

After the Chapter 11 filing, Kodak had put up a website called Kodak Transforms (kodaktransforms.com), where we have put a clear presentation about the company’s strategy to our stakeholders. Kodak has identified its business into areas like growth business, core business and the business that we are handling for cash or value. Today, digital printing comes under our growth business. Graphic arts, pre press business and packaging come under our core and growth business category. Kodak as a company is growing in digital and pre press, especially in the emerging markets. Our growth is recorded in double digits in these businesses.

Are there any visible changes in your structure in the region?

No, there is no change in the structure. We continue to service our partners and existing customers. The team is the same; we are expanding more, especially in Africa, where we were not present earlier. We have increased the size of our team last year, so we are fully equipped to meet our customer requirements.

The bankruptcy filing had a physiological effect on your customers, how do you deal with that?

How is Prosper inkjet technology faring up in the region? Has there been any installation here?

The interest for Prosper technology is still very much across this geography. We haven’t installed it in this part of the world.

Under the Prosper technology, we have commercialized our monochrome black solution that is already commercially available and is installed in many parts of the world.

Apart from this, we have made a lot of improvements in this technology. We are working with third party vendors and suppliers to integrate this solution. We are very successful in imprinting prosper heads. We are actually mounting them on different types of presses, as they can run at the same speed as the press and provide valuable data and personalization on those presses. We have done many installations in this category.

What about Nexpress?

We have had many installations for Nexpress. This is a product, which has gained a lot of respect from the industry, especially from the commercial printers. Printers have recognised this as the best in class digital press. Even in such difficult times, we have made some high profile success with Nexpress in this region.

Do you think that the graphic department of Kodak will become independent after the Chapter 11 proceedings?

As we noted, these businesses are listed as part of our core growth businesses that are important to the future of the company. It’s a substantial business. We are the largest producers of Ctp’s in the world. We have a strong position in the digital plates business. Our packaging business is also very strong. We are among the few companies that have a full solution starting from pre press to digital. The vision of Kodak is to become a complete supplier or vendor for its customers, whether be in digital or offset. Nearly 40 per cent of the commercially printed pages are printed on Kodak technology all over the world. That vision is already happening and will grow once we commercialize our prosper press for colour. Whichever way we emerge, this will be part of our core strategy.

Today 80 per cent of the business that we have is from digital, both on the commercial and the consumer side

Why Kodak was so slow in adopting digital imaging technology although they invented digital photography?

Kodak did commercialize on digital photography significantly. But

ME Printer March 2012

We have approached each and every customer and partner of ours in the last two weeks, and told them that we remain committed to serving them. We explained to them what does the proceedings involve. As a result, I believe that the overwhelming majority of our customers have faith and trust in us. They understand that there is no disruption to availability of products or goods and services. Kodak will continue to acknowledge and honour all the warranty and spare parts service applications.

Our customers are seeing these efforts, so when they experience that there is no disruption; the message will get reinforced in their minds that Kodak is to continue.

31

HARDtalk Kodak In-Depth How did the recent Arab Spring affect your business?

The vision of Kodak is to become a complete supplier or vendor for its customers, whether be in digital or offset

even that has undergone a big transformation. We were among the top three players in the digital camera arena. In fact, in this part of the world we were among the top two players in the compact digital camera category. We had been enjoying good positioning and great share on cameras and digital devices as well. Now mobile phones have become the primary capture device. The key thing that we have now is under the intellectual property. Digital printing, retail printing solutions or inkjet printers, continue to remain a core business for us. The industry has been transforming at a very rapid speed. 80 per cent of our revenue comes from our digital side. Nearly 70 per cent of the products that we sell today were not available to us 7 to 8 years ago. So, that’s a huge transformation. On the consumer side, yes the camera business would eventually phase out. We have already classified it as a non core business. The company will try to maximize the value for our share holders, as it being a non core business.

ME Printer March 2012

What are your plans for drupa?

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We will be there at drupa and will have the same space as last year. We will be in Hall 5 and will be presenting all our existing and new solutions across different segments. We will be taking customers there and will also be organising specific segment wise events for our customers at Drupa. Special events for packaging and newspaper customers will also be present. At Drupa you can see the company’s continued focus on packaging, digital print, new enhancement on our workflow, plates, CtP’s etc.

In product areas like consumables, there has been little impact. But there has been some impact, as with many businesses, on major new equipment purchases. After the Arab Spring, the investment levels went low. We were growing much faster prior to the Arab Spring in those countries, for example in areas like equipment purchases.

The conversion to digital has slowed down, as the countries are going through their own reorganisation. The consumable business is going on the same pace and that hasn’t declined.

But the equipment business, which involves new investments, where people are trying to convert from conventional to digital, has slowed down. We had great success in IPEX. But after IPEX, things are moving slowly, mainly because of the Arab Spring.

Today the trend is more towards digital plates? Does that in any way affect your plate business?

Our focus is now more on digital plates. Thermal and violet plate has been growing and they will continue to grow. The industry is also growing in our part of the world. Globally the digital plate business, I believe is more or less flat. But in ME and Africa, the industry itself is growing by nearly a high single digit. We have been recording a double digit growth so far. In UAE, Heidelberg is one of our partners in plate business and the other is Gulf Commercial Group. In Saudi we work with Hoshan, in Egypt we work with Sidhom. So, we have good partners across the Middle East.

Digital printing as an industry will continue to grow by 18 to 20 per cent. Most of our customers, who embraced digital printing started with small volume jobs. But the share of revenue or the share of margin from those jobs were much higher. So, the growth in digital will continue.

Kodak was one of the first companies to enter the large format business, why couldn’t you capitalize on that segment?

Kodak had to make certain choices as to where we wanted to invest our money. So, this was not one of the lines where we were investing to come up with new products. So, we were more focusing on things like digital printing, like the electro photography based Nexpress or the Versamark line of printers or our Prosper side of printers. Those are the choices that the company had to make at that point of time.

Is it that you are more comfortable with consumables rather than equipment sales?

No, I wouldn’t say that. Of course for the company’s success you need to have a strong annuity business in terms of consumable service. We want to be a full end solution provider to our customers. Our solutions include digital equipments, workflow solutions and the consumables that run on our products. So, it is not the consumables that run on the core. We want to be a complete solution provider, whether it is for packaging, digital print, computer to plate devices, workflow, plates or the chemistry that goes with it.

Tell us about the new developments on your workflow?

We are releasing a new version of the Prinergy software. Kodak always comes up with new editions and enhancements that are loved by our customers. In this part of the world, many of those applications are adapted rather slowly. Portals are something which customers love in Europe. Even here the Prinergy by itself runs very well.

But some of the enhanced features are rather slowly adapted by our printers. It will change as technology develops more and more, our printers will see the added value of these products.

It is a matter of time when they will also embrace this enhanced features of Prinergy.

The world of office and stationery

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Exhibition SGI 2012

VISION, DREAMS

& TECHNOLOGY GOES HAND IN HAND AT

ME Printer March 2012

SGI 2012 34

This year the Dubai Shopping Festival paid venue to welcome a host of nationalities from around the globe.

Dubai was indeed at its best, where everyone got to indulge in a shopping spree. The 15th Sign and Graphic Imaging Middle East was this time an official ‘Dubai Shopping Festival 2012 event’ that welcomed over 400 exhibitors from across 30 countries.

The show, which was held from Janu-

ary 31st to February 2nd at the Dubai World Trade Centre, attracted more than 10000 trade visitors according to International Expo Consults (IEC), organisers of the event. Officially inaugurated by Sheikh Majid bin Mohammed bin Rashid Al Makhtoum, Chairman of the Dubai Culture & Arts Authority, the event saw the cash register jingling as many deals were signed at the venue. Major par-

The 15th edition of the signage show attracts over 10,000 trade visitors

ticipants at the event included companies like Hewlett Packard, AGFA, Epson, Roland, Copatra Graphics and Flex-Europa. X-film Gmbh, Step Logomats, Kristal Textile, Alpha Kim, TMS, EDS Middle east, Sun Global India, Fractal systems, Island Clean Air Inc. Yupo, Darfan and Oman Inks were some of the new comers at the show this year. Digimatrix Technologies were the gold sponsor of the event.

HP TALKS LATEX AND SOFT SIGNAGE Latex was the talk of the show at HP stand. The company displayed latest additions to their latex printing technology that included the HP Designjet L28500 and the L26500 printers. Staging SGI as a platform to familiarize their products, HP held a seminar during the event, which explicitly detailed the HP product portfolio and its marketing strategy for the region.

Speaking at the event, Amin Mortazavi, General Manager for HP Imaging and Printing Group, Middle East said, “SGI is a superior imaging and printing show in the Middle East and is enjoying a growing recognition across the region. This year we are showcasing our latest technology, such as latex printing and are also highlighting benefits offered by HP products like eco-friendliness, improved productivity etc.”

“Being here at SGI allows us to connect with our partners and customers. Despite difficult times like the global financial crisis, impact of Arab Spring, the team at HP have made sure that we succeed and grow. The advertisements and related spending in 2012 have rebounded when compared to the year 2010.” Explaining the trends in the region he said, “There is a good trend in the Middle East region this year and it is visible globally. Economic problems in Europe and the double debt recession in United States are all factors that can impact all of us in the Middle East. However, I believe that regionally we are in a good shape to enjoy a positive growth this year. HP has always been committed in providing high quality, innovative and value driven products. I am proud that HP has been operating in this region for the past 14 years. We are one of the largest and longest serving technology service providers here in the region. And as market leader, it is our responsibility to show leadership skills, corporate responsibility and environmental stewardship.”

Amin said, “For nearly 70 years, HP has tried to be an economic intellectual and social asset to each community. This vision has directly led to pull up innovations like latex printing that we are seeing here today.” Detailing about the steps taken against counterfeiting, he said, “HP has been making great strides in protecting our customers and our channel partners from the growing threat of counterfeit products. We want to ensure that our customers are able to identify counterfeit print cartridges since they are less reliable and less safe. This is why we have joint agreement with government agencies across the region to identify sources of counterfeit printing supplies.”

Following Amin Mortazavi, Oscar Vidal, Business Manager, LFP Designjet, EMEA Graphic Solutions Business in a presentation explained more about the digital printers, cloud computing and the environmental conscious efforts taken by

This year exhibitors had good response from the trade visitors. This indicates the huge demand within the Middle East and African markets Abdul Rahman Falaknaz Organizer

SHEIKH MAJID EXTENDS GREETING TO ME PRINTER MAGAZINE AT SGI As part of his tour in the exhibition, HH Sheikh Majid bin Mohammed bin Rashid Al Maktoum, Chairman of the Dubai Culture and Arts Authority, had a brief talk with ME Printer magazine. Sheikh Mohammed was briefed about the magazine, while he also browsed our other publication like UAE Printer. He heard our account on the magazine and the areas that the magazine covered. We also detailed about our efforts and work in the field of printing and publishing industry, which included providing prominent investigations and expert analysis on the latest printing and publishing techniques available in the industry.

Sheikh Majid on the other hand, extended his greetings and thanks to the Magazine and praised the efforts of the magazine in targeting the printing and publishing industry in the region. He expressed his sincere wishes for the success of the magazine.

ME Printer June 2009

Abdul Rahman Falaknaz, Chairman of IEC stated, “We are delighted to know that our exhibitors at the show have had a very good response from the trade visitors. This indicates that there is a huge demand within the Middle East and African markets. This is a great indicator of the sign of good times and also shows that the industry is growing at a faster pace as compared to previous years. Our valued exhibitors this year have pledged to be part of the next year’s show, which will be a much larger event than this year.”

Sharif Rahman, CEO, IEC added, “The event showcased an impressive array of the latest product innovations from across the globe that is set to hit the market this year. The participation that we are seeing from both the exhibitors and trade visitors shows the growth potential of the industry despite challenging market conditions.”

Sharif Rahman continued, “The SGI 2012 show surpassed the last year’s trade visitor numbers in the first two days of the show.

The trade visitors were serious customers and they had come to our show with the intention of placing large orders. Innovative products at the show, was another prime reason for the customers to place such massive orders. We had a strong turnout from across the GCC as well as East Africa, the Sub Continent, US, Europe, Asia among other geographies. The quality of visitors who were present at this edition of SGI Middle East was amongst the best we have ever seen and we expect the trend to continue in the years to come. All our exhibitors including AGFA, HP, EPSON, Roland and several others have received a highly positive response from the show and have booked orders from customers from across the Middle East.” Apart from these the three day event also included seminars and discussions held by industry experts. Read on to know what the industry experts had to say about the show, their expectations for 2012 and the latest technology displayed at SGI 2012.

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Exhibition SGI 2012 The big news is the launch of the new L28500; our latex family has become bigger with the new 104 inch machine

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Abdallah Aoude - HP

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HP. Oscar briefed, “More and more people are now asking for personalized print products. Also, cloud computing is gaining grounds. Every large format printer today needs to connect with cloud computing to meet the needs of their customers. Last but not the least, HP is environment conscious and has a commitment to be environment friendly not only for our own internal and factory purposes but also to help customers to introduce and help them use environment friendly technology. Latex would be the best example of how HP has helped customers to brace environmental printer technology.”

“HP has been consistent over the past two to three years.

We want to drive the conversion from analogue to digital solutions. We also want to make sure that solvent technology is replaced by a much cleaner technology. Latex is one of our key strategies when it comes to solvent replacement. We launched latex as a technology and product at last drupa. We are very excited about the success of this technology in the Middle East. There are more than 9000 printers shipped worldwide and more than 44 million square meters of printed output has been delivered so far. We see this technology to stay and to be a success in this market place. Flat bed technology has also been very successful in the Middle East territory.”

Oscar said, “We are launching the HP Designjet L26500 in the Middle East for the first time.

We did a worldwide announcement in Barcelona but this is the first show where we are showing this product live. We are also launching the L28500 in this show. Apart from these, HP has also launched two end user products. One is called the Latex University, which enables customers to register online and attend online courses to learn more about HP technology and applications. Another important thing for us is to help customers embrace environmental friendly printer concepts. This is also an online based training

concept, where customers can register online and learn more about green printing.”

Abdallah Aoude, PSP Business Development Manager, LFP Printing and Imaging Group, Middle East and Africa, HP explained about the recent latex printing solutions of HP. He explained, “The L26500 is the replacement of L25500. The big news is the launch of the new L28500; our latex family has become bigger with the new 104 inch machine. The machine delivers more productivity and is versatile.”

Talking about the soft signage market, he said, “Soft signage has started to make movement in the Middle East market.

They are easy to handle, are eye catching and are made of fibre and are recyclable too.”

He added, “The new L26500 is not a 60 inch product but rather is a 61 inch machine. The one inch difference means that there is more media. Increasing the size by one inch you get access to double the portfolio of media or textile media that are available in the market for these kinds of products, which is again improving the productivity and applications for these machines. Then we have introduced the 2.6 m, which can cover up to 98 per cent of the textile application. I am focusing on textile because that is the market but that doesn’t mean that the machine prints only on textile, it is a very ver-

satile machine that can print on most of the advertising media available in the market.”

“We have also improved the media handlers on these machines. On the 61 inch, we have included edge holders and tensioning. Live demos of the machine are held at the booth.

Also, we have included double sided printing capabilities on these machines. Then we have the HDPE (which is the High Density Polyethylene) Reinforced banner. These types of materials are very light and are easy to print. It is as strong as banners and PVC’s that we have in the market. You can also have a very good image quality on this and it is recyclable. Till now we don’t have the recycling option available for this product in Middle East but we are working on it.”

“The L25500 can handle 40 kg per roll, while the L28500 can handle up to 100 kg. Latex actually is a type of ink that is aqueous or water based and can be used for indoor or outdoor applications. Before introducing the latex, we used two types of inks, an indoor ink for indoor application and eco-solvent or solvent inks for outdoor applications,” he added.

George Semaan, Business Manager for Large Format, HP Middle East concluded the session by adding, “This portfolio is the largest and the widest in the LFP market in specific and the printing industry in general. As

UV TO GAIN GROUND, OPINES AGFA SENIOR VICE PRESIDENT With a better focus on inkjet technology, AGFA Graphics were at SGI displaying a wave of next generation technologies.

Talking to ME Printer, Marc Op de Beeck, Senior Vice President of Agfa Graphics said, “We are now making the transition to inkjet. The company has always found a good balance between readily sellable products and spending enough money in R& D to be ready for the next wave of technologies.” He detailed that last year was a tough year for the graphic industry, both on the economic front and also on the political front. “If you talk about the Middle East, political situation also casts an influence on the net results. A lot of external factors are not only influencing the results but also the investment behaviour of the customers. If you see over the last quarter what Agfa is doing, especially the graphics segment, we are gaining market shares and we have a stable product portfolio.”

AGFA displayed products like Anapurna and Jeti 3020 Titan at SGI. About their plans for drupa, Marc said, “At drupa, we will announce new products and improved products, so that we will stay ahead for the next four years. We have a vision as to where we want to be, whether in Europe, in States or be it the global market.”

Speaking about the recent acquisitions made by AGFA in the wide format market, he said, “The acquisition of Gandy, product wise and image wise was certainly a success. Integration of a small company into a big company like AGFA is certainly a challenge. For example the acquisition of Compugraphic Corporation in 1988 was not an easy one. Integration of companies dealing with plates and other consumables are much easy than integrating with a technology company.

While making an acquisition, we first see if the activities of the company are complimentary to what we are doing. The brand of course is important. Then the question that arises is can we integrate it and is the product complimentary to what we are doing. When companies buy something that is not close enough to their core business, there arise two different companies in the process. At AGFA, we always try to create one company. We also ensure that the company that we acquire has enough patents and its R&D department is in force.”

Talking about the future market, he said, “The prediction in the industry was that inks will be the consumables for the future, some companies were probably successful in that but generally speaking this is not true for the moment. In general I think that there was less ink consumption than people had predicted. We want to make sure that we do the right bundle. i.e. to bundle the right material with the right ink and the right organisation,” opined Marc.

Though UV technology is gaining ground around the globe, Middle East pretty much follows solvent based technology, Marc explains, “Solvent technology is not an eco-friendly technol-

ogy. Today you can see a lot of companies moving towards UV, which is environment friendly.

Though we still sell solvent, in future UV will gain more importance.”

Marc also explained more about

Though we still sell solvent, in future UV will gain more importance Marc Op de Beeck Agfa Graphics

ME Printer March 2012

you can see, the portfolio starts from Designjet, which can be used as deskjets for freelancers, college students. It goes up to printers, who use machines up to 60 inch in size, which is very versatile, has diverse applications and has very different type of medias to print on. This portfolio caters to the technical and the graphic market.

We have introduced couple of months ago our eSeries, which were the first web connected printers in the industry. So far I think HP is leading the way in these technologies.”

“In this eSeries and the ePrinting share, HP specifies three main factors, which are very essential to our customers and markets; they are simplicity, mobility and collaboration. Printing now is fun and feasible. So far we have been leading the market share and our objective is to continue doing that, definitely by offering the same solutions to our customers.”

In an interview with ME Printer, Amin Mortazavi and Oscar Vidal explained about the plans for HP in the region. They said that HP latex technology is capable to go beyond the 3.2 m width and briefed that HP printers are hassle free and doesn’t generate heat. Regarding their plans for drupa, HP said that they would be displaying their entire graphic portfolio at the event.

Oscar Vidal explained that the Middle East market is very important for the latex product range as the adoption of latex in this market has been very successful. “Here people have understood it very much because of the value it has. I think this market is ready for this type of technology transformation. I think that there is a lot of potential in the Middle East market.

People are coming forward to invest, that’s a welcome sign.”

Admitting that recession had an effect on HP, he thinks that both UV and Latex are important technologies. “UV is now in a more mature stage. Latex is more on an infant stage, so the ability for it to grow is higher.

In terms of long term planning, both the technologies are in our road map.”

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Exhibition SGI 2012 The fast growing segment in the market is digital in all terms Elias G. Bekhaazi

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Giffin Graphics

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their participation in SGI. “The show is running on a good scale, though I might say it is a little bit expensive to participate in more than two shows a year. But in a drupa year, we have to decide where to spend the money.

This year, AGFA decided to participate as a single company and not along with its dealers in the region. Our dealers are also participating in separate stalls this year. I have big expectations from this show. AGFA has built a good base in this region; we have had many installations here. Our first priority is to maintain the installed bases. We will ensure that consumables as well as pre-press services are readily available to our customers in the region. As far as pre press, there are lot of channels and branches that creates a lot of chain suppliers, so we got to cover them all.”

Marc Van Braekel, Regional Sales Manager, Agfa Graphics thinks that investors would equally prefer to visit FESPA and Drupa. “Serious buyers will surely go to FESPA as well.”

Explaining their policy for marketing their products, he said, “Our policy is to have a very good coverage for our machines and that includes films, plates as well as inks. If you bundle the machine with the right inks, I think customers will surely benefit out the product.

Though we have some media, we are not full-fledged in that area. We promise our customers with a benchmark for quality and we also ensure that we test the preferred media from the dealer on our machines before selling them to our customers.”

Textile printing is an area that the graphic art companies are recently foraying into, Marc adds, “We have a Jeti for textile printing purpose. So far the response for the machine is very good. The lesson that we have learnt over the years is that, you can sell everything once in a company, but if we sell something you must support it. Then only you will have a satisfied customer. As far as textile printing is concerned we are looking to develop in that area.”

‘DIGITAL PRODUCTS TO GROW DOUBLE FOLD’: GIFFIN GRAPHICS Giffin Graphics were in the Sign and Graphic show with a Durst Omega 1 UV inkjet printer. Elias G. Bekhaazi, Manager, Digital Graphic Systems Division of the company opined that the show was on an average scale this year. He said that there were less visitors compared to the previous year. “This year, we have bought a new machine, the Durst Omega 1 UV inkjet printer, which has a high quality.

It’s an entry level product with a maximum printing width of 160 cm and has a resolution of up to 1728 dpi.” When asked about the success of the product in the region, Elias said that the company had already signed three deals. “The machine can be personalized and comes in different configurations. The standard version comes with the 4 colour option and also has the optional process colour additions (PCA) of orange and violet, grey, light magenta, light cyan and also white.”

Speaking about their solutions, Elias said, “We sell machines, ink and also media from different suppliers. We provide quality for the customer and that reflects in the machinery, inks and solutions that we provide. The new durst is a UV machine and comes with a special organic sol-gel UV ink and provides solutions to industrial

glass production.”

Elias explained that Giffin sells textile printers mainly in the European market. “We used durst heads in the machines. Durst has a license from the main supplier but they add their own modification for the head. The machine was launched during last FESPA. As far as distribution, we sell in the whole Middle East; we sell more in regions like Saudi Arabia and Qatar.”

Elias claimed that Arab Spring had not much effect in the UAE market, “We had a good deal of business last year. Though, in Jordan and Syria the climate was not suitable for investment.

Dubai was not affected by the Arab spring, there are projects, but they are put on hold due to financial constraints. I won’t say that there is a problem in the market.”

“The fast growing segment in the market is digital in all terms.

So, we expect more and more digital products in the market.

Next year, the digital products in the market will grow double fold.” Giffin Graphics will be participating both in FESPA and Drupa this year.

DGI PLANS TO SHIFT TO WATER BASED INKS

DGI participated in SGI with their dealers Copatra Graphics.

Hyo-Sik Kim, Regional Manager, Overseas Sales Division observed, “The show is good but the show space has considerably shrunken. We have brought

the new DGI machines, which is the PQ -3204 series machine. It is equipped with Spectra Polaris print heads and delivers exceptional speed of up to 70 sqm/h.

It provides high resolution of 800 dpi and can be used for both indoor and outdoor applications. As far as the distribution of DGI, GSS is our agent in Dubai and Iran, while Copatra is our distributor in Saudi Arabia.

There are no exclusive agents in other regions.”

“DGI has also plans to move to eco-solvent and water based inks. At SGI, we are also showing printers for the soft signage market. DGI machines help save inks and also make printing feasible,” added Kim.DGI mainly use Spectra and Konica heads for their machines and offers 2 year guarantee for their machines, while 6 months for the heads.

‘MID TO SMALL RANGE PRODUCTS MORE IN DEMAND’

EXTENDED

SOLUTION @ CANON, OCÈ STAND

Roger Albert, Direct Export, Océ’s Area Manager for Middle East and North Africa explained that the integration of Canon and Ocè was a gradual process.

“The integration between Canon and Ocè didn’t happen until December last year. At drupa we will be participating as one company.”

Talking about their participation at SGI, he said, “This year SGI seems to be bigger than last year. Gulf Print was for us the first opportunity to show the strength of the company.

You will now see more international oriented trade shows, for example FESPA digital in Barcelona and of course drupa.

There’s a strong commitment from Canon and Ocè to further invest and to continue to launch new products. You know that

Ocè sells worldwide the Ocè Arizona flatbed UV printer series, which is the best printer in that segment. We have sold more than 2800 printers. Now we are committed to further invest in that technology.”

“At SGI we are showing the Ocè Color Wave 600, which is a very productive, high speed rollbased printer in flexible media, especially for signage application and point of purchase purposes. Ocè has a product using crystal point technology.

Crystal point technology is the technology that uses the best of both worlds combining toner and inkjets. It’s very productive, water resistant and enables printing on uncoated media.”

Explaining about their product development, he said, “Within Ocè, we never developed the products, all we developed is what we call the technology platform. Ocè has built a new factory to produce this toner pearl technology. Ocè now has the complete facility to produce our own imaging devices or print heads. Companies like Ocè and Canon have all the technologies in house. Whether we will apply that and develop engineered products using that technology is what the market is concerned about. We will not push, we will simply develop and at this moment of time, in this segment, our soul focus is first of all on Arizona and it will be a platform that we will keep developing, where we will keep bringing new products into the market.”

Talking about the integration, he

Ocè will become a dedicated unit within the company, responsible for wide format printers Roger Albert Ocè

ME Printer March 2012

Shimpei Otsuki, at International Sales Department of Roland explained, “This year we have brought a Versa UV Hybrid LEJ640 printer, which is a 64 inch UV printer.”

Detailing more about the Middle East market, he said, “We have a new Versa UV LEF-12 desktop inkjet printer in the market. We mainly use it for making gift books and especially in Dubai we felt that there is more demand to this range of product, as there is a great market and demand for promotional and gift items.”

Shimpei said that Saudi Arabia is the biggest market for the company in Middle East and that about 90 per cent of their products are exported. “We think that textile printing is an area where we need to grow.

Currently, we only sell ink with the machines and use ecosolvent inks as it is user friendly.

At Roland we have about 600 people and produce around 3000 machines per year. In future, we would focus more on UV and eco-friendly products.

Earlier the demand was for solvent, now the demand is for UV. At SGI, we have received visitors from Africa and also from the entire Gulf region, Pakistan and also Iran. This year, we saw many potential customers compared to previous years.”

While, M.Karthik, Sales Manager, Emirates Computers, who are the exclusive dealers of Roland in the region, explained, “The main challenge to be in the market is to maintain the cash flow.

My prediction is that the sales pattern would be more towards the low investment products.

People are looking forward to have quicker ROI’s, so the mid range and the low investment products is what I guess is will have more market this year. Our company is concentrating more on this concept and our stand is also designed accordingly. We have brought desktop printers, which fits investors pocket and the response so far has been very good. Our focus in the coming year will be to have smaller exposures, while increasing the frequency of exposures and to have more profits.”

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Exhibition SGI 2012

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said, “We are more innovative than before. With the integration, Ocè will be totally absorbed or evaporated. Ocè will become a dedicated unit within the company, responsible for wide format printers. Of course with Canon and Ocè merging we will start cooperation with Konica Minolta and I think it’s a perfect fit. If you see the product catalogue, you can see that Canon has a number of entry level products, starting from desktop range to the image runner (image press portfolio).

Where the image press portfolio stops, Ocè takes over with the recently announced Ocè Vario Print family of products. These are an addition to our product series.

In the future, products will be researched, developed and marketed by this single company.”

Heliozid Ocè, dealers of Ocè in the region, closed a couple of deals at the Sign and Graphic Imaging Exhibition this year.

Talking about the integration and their participation at the event, Manika Misra, Marketing Consultant, Heliozid Ocè observed, “The show has been good in every way. We see a lot of vibrancy and more participants this time. From the visitor point of view, it has been good because there has been a lot of regional audience coming in from all of the GCC countries, Lebanon, Uzbekistan and even from Canada and Africa. We had also closed some deals during the first two days. We sold both Canon and Ocè printers during the show. We have on display 2 Canon inkjet colour printers, they are the Canon 8000 S, which is an 8 colour printer and the Canon 6300 colour inkjet printer. We also have on show the Ocè Color Wave 600 printer that comes with toner pearl technology.”

Manika added, “We have got printers as well as media on display. Media is again a strong portfolio of the company. There are a lot of interesting prospects coming in for media as well, as by providing media we could be a complete solution provider. After sale service has been a traditional strong point of the company.”

About their participation in SGI, she said, “Ocè and Canon are in the same booth this time.

Heliozid Ocè is participating in SGI after seven long years, mainly because Ocè had not been strong in the graphic arts segment. Though Ocè had a very good product in the Arizona series other than that we were not very focused on this segment. But with the integration of Canon, we have filled that gap and there is a renewed focus on this segment.”

‘ECONOMICAL PRINTERS MOST PREFERRED’

Superwide Exports FZCO had a very busy day throughout the three days in SGI. Hamid Kheirolahi, General Manager of the company said, “We have received many clients during the show. Our clients are mainly from Africa and the Middle East.

As far as the deals, we have signed one from Saudi Arabia and another one in Dubai. We sell the Super wide Format Printers bundled with our inks and services. For interested customers, we sell inks as well.”

“As for the show, we will be surely participating in SGI next year also. I have been in printing but not in inkjet and laser for quite a long time. In 2003, I started selling Super Wide Format of Printers, at that time it was quite new in the market, now it is getting better and better. The recent trend seen in the region is that most of the companies prefer to have more economical printers, we are selling printers made in China, but they are one of the best available in market now. As far as expansion plans are concerned, we will have a UV flat bed printer by July.”

ARMADA, A NEW NAME IN DIGITAL PRINTING

Armada is a new name in the OEM category of printers. Participating at SGI for the first time, they have in their portfolio mild solvent printers using Konica Minolta heads. Peter Afeiche, partner of the company said that

the company will launch new machines within 6 months from now. The company currently operates from Dubai and has offices in Saudi Arabia, Morocco and Lagos. The two brands sold

by Armada are Millennium and Columbus. The Millennium comes in a range of 2.6, 3.2 and 5 m wide machines and can print at a speed of up to 170 sqm per hour. While the Columbus is a 4 colour machine that can print up to 120 sqm per hour. Peter said that the company has also installed 4 machines in Dubai, Nigeria and Ghana.

‘MARKET TO GROW IN 2012’ Ali Alhashemi Trading had a first time participation at SGI this year. They had on display an 8 colour manual Octopus textile printing machine, an electric resistance conveyer dryer, an Infrared flash cure with stand and also an automatic Heat Transfer press. Detailing about their participation at SGI, Habib Prem Naseer, Group General Manager of the company said, “The show is one of the largest in the Middle East and attracts customers from all over the world.

Today the sign and graphic business is on a downscale due to the global recession. But silk screen printing is gaining more and more business owing to the fact that production time and its costs are comparatively minimized.”

Regarding the new technologies introduced by the company, he described, “Keeping up with technology, like the heat transfer system, screen UV technology etc. we provide our customers the latest in this industry. By providing these, we make sure that our customers gain a higher market share by reducing their production and labour costs.” Prem Naseer observed that the scarcity of expert hands and the lack of international business are the main challenges faced by the printers today. He however added that the future is bright and expected a 20 to 30 per cent growth in 2012.

EFI TARGETS DIGITAL, INKJET MARKETS IN MIDDLE EAST

The company records 16 per cent growth in Inkjet market during 2011 Point of purchase and indoor advertising is probably the fastest growing application that helps stimulates the sale of UV products

able business. EFI continues to remain focused on its display graphic business. We believe that our growth is sustainable.

We see extensions coming in the future on the hybrid and the VUTEk side and certainly on Rastek. So, we will remain committed to our customers, to our products and mainly to our partners in this market.”

“The Display graphic opportunity is still very large. We believe that being in the textile market is going to be important for us.

We recently made the acquisi-

tion of Cretaprint, which is one of the leading printers in the ceramic space. We believe that this acquisition will increase EFI’s footprint and will help to continue our growth and also leverage our supply chain,” Paul said.

Explaining their success story, Paul said, “We think that we are uniquely positioned in the market place and we know that our customers are looking to become more efficient. What differentiates EFI is that we are able to impact all elements

ME Printer March 2012

EFI made their presence at SGI 2012 by holding a press conference rather than participating at the event. Paul Cripps, EFI’s Managing Director for Europe, Middle East and Africa addressed the attendees. He explained about the company’s future plans, products and their role in the ME market. “We are one of the fastest growing companies in the industry. We are quite proud of the transition that we have made. In a space where not everyone is successful, we grew our revenues by a raw 17 per cent. We further want to focus on digital conversion.”

“One point that I would like to highlight is the 16 per cent growth in the inkjet market, which is what we would like to focus at the show here in Dubai.

We recognize the opportunity in the Middle East and African markets and believe that there is still tremendous opportunity to focus on the conversion from solvent to UV and also the conversion from outdoor advertising to focus more on point of purchase,” he added.

Detailing the future markets that EFI has put focus on, he said, “Digital, industrial inkjet continues to grow and we see that as a tremendous opportunity for us. We know that marketing professionals and companies still require good technology that allows them to do their jobs well. Printing professionals are looking for turnkey process to help them maintain the profit-

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Exhibition SGI 2012

Marc Verbiest Public Relation Manager of EFI for Europe, Africa and Middle East

in the printing process. When you take a look at companies that are pushing their products into the traditional large format and super wide space, you can see that they don’t fully grasp the benefits by implementing software or an integrated ERP system. If we can fully support our partners and understand their concept, we believe that EFI and VUTEk will become more and more important in the long term.”

He explained, “At EFI we have developed digital front ends that allows one to sync cost capture. Digital cost capture is really important when you start looking at industrial inkjet presses, print consumption and when you are able to use your MIS system to be able to manage and control your business.”

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SHOWING PRESENCE AT SGI

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Explaining their reason for not participating at SGI, he said, “At SGI we met a lot of customers, who were interested in learning more about EFI and some even wanted to see Cretaprint and our other line of products. In three weeks time there is the show in Fespa, in two weeks there is another show in China and in May there is drupa and for us, what matters is resources. We still remain a very small company compared to our competitors and are still focused on print. So

from our perspective we have to pick and choose what is going to give us the real benefit. So unfortunately for us, it wasn’t necessarily the SGI show in Dubai this year. We realized that we need to expand our distribution line. The infrastructure that we have is really built to service the VUTEk product line. As we look at the wide format space, which is just as large an opportunity as the VuteK, we had to make a greater number of innovations.”

As for the future plans, Paul said, “Certainly we need to look for partners who are capable to deliver the EFI system. We still believe that there is tremendous opportunity to migrate from solvent to UV. We see it happening in the Latin American markets, in China and we know that it is also happening in the Middle Eastern markets and for us it is a tremendous opportunity to market the VUTEk printers in the MEA. Unfortunately the political dynamics in the region made our forecasted numbers a little weaker than what we hoped for the Middle East market in 2011. Certainly the Arab Spring took its toll in the North African business, but we know that the market is set for growth and we know that our partners that we work with in many of those areas see this as a tremendous opportunity for them.”

UPCOMING SHOWS “Drupa certainly leads printers

to prioritize their strategies and at EFI, we have re-stretched our resources, prior to drupa. We believe that we will be highlighting breakthrough technologies in all the categories of products, whether it is inkjet, application or our Fiery business. We will have a large presence at drupa and will have new innovative technologies that customers will want to see and we know from our experience that it is an important show for this industry. We will be there with our full innovation, will be demonstrating our end to end technology and we want to show why the value of EFI eco system is so important. FESPA also remains an important show for us; it is a large regional event. As it is held in Spain, you know that there will be a large North African contingent, and also from ME and Europe.”

Talking about the effects of Arab Spring, he said, “Most of our results in the Middle East region were based on consumables rather than on hardware. I think that Egypt market is ready to market EFI products. One of the problems was the instability to make large capital investments. We still provide consumables, inks and parts to all of those countries and to some North African countries. The development of the middle class really impacts the business.

Point of purchase and indoor advertising is probably the fastest growing application that helps stimulates the sale of UV products. When you see grown economies like the Chinese or East Europe, Brazil or South America, people have more disposable income and they have choices to go out and buy consumer goods and they have more means to look out for products that advertising has more value for. I think that it is an important make up of the transition to UV. Also I think that in Emirates, especially in Dubai there is more sale of UV technology,” concluded Paul.

Marc Verbiest, Public Relation Manager of EFI for Europe, Africa and Middle East region was also present at the press conference.

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Infocus Imapct of Recession On Print

: Y R E V O C E R O T D A THE LONG RO

T A E R G E H T F IMPACT O

N O N O I S S RECE PRINT

ME Printer March 2012

William Mitting, News Editor at how the economic crisis will shape Haymarket Publishing discusses, the future of the printing industry and its impact on drupa 2012

44

When French bank BNP Paribas announced the closure of two of its off balance sheet investment vehicles on August 9 2007, few outside the world of high finance took notice.

However, that event marked the first lashings of rain on Europe of a storm that over the next three years would devastate the European economy and result in the loss of tens of thousands of printing jobs across the continent.

The technical definition of a recession is two quarters of consecutive contraction of GDP (Gross Domestic Products). In reality a recession is defined by one thing: fear.

Just over 12 months after BNP’s closure of its investment vehicles, the Federal Reserve and the US government took the indefensible decision to let Lehman Brothers, an investment bank that had hundreds of billions of dollars of subprime exposure on its books, fail. Fear paralysed the global economic system.

Money markets, on which many European banks relied for funding, ceased up as banks lost trust in their peers to repay the funds; banks collapsed amid the dearth of funding and European taxpayers were forced to intervene to save the global economic system from collapse. A recession like no other in living memory ensued and in its wake thousands of print companies were forced to close their doors.

THE PERFECT STORM

EXACERBATING CHANGES

The impact of the Great Recession was exacerbated by the fact that the print industry was already suffering when the downturn hit. Many companies in the sector had reacted slowly to the advent

The impact of the Great Recession was exacerbated by the fact that the print industry was already suffering when the downturn hit

ME Printer March 2012

Of all sectors, print is perhaps hit the hardest by recessions.

On one front, it is reliant on consumer confidence, GDP growth and the subsequent advertising investments made by large companies. On the other it is a manufacturing industry, reliant on bank lending to invest in equipment.

For printers, the financial crisis was a perfect storm.

Andrew Brown, public affairs director at the BPIF (British Printing Industries Federation), says, “The recession was

a period of exceptional challenge for print companies, as the deepest and longest recession since the Second World War took its toll. The UK economy shrank by more than 6 per cent during the recession, and by the end it was some 10 per cent smaller than it would have been had growth continued on its previous trend. The rate of consolidation and structural change in our industry has reached a level unprecedented in living memory. Many companies went to the wall as the fall in demand for print impacted on our overcapacity sector.”

Brown adds that the contraction of bank lending was a particularly pertinent issue for print businesses. “Companies found that in order to attract external capital for investment, they had to place renewed emphasis on defining specific objectives for any capital spend, linked to tangible and measurable outcomes,” he says.

“Others had to pare down their investment plans, or to look to finance it from revenues. To some degree this is a healthy discipline, in many instances prompting more careful investment planning and/or a re-examination of how well existing assets are being utilised.”

of the internet and were operating business models better suited to the heyday of print with high overheads and often inefficient machinery and internal processes.

Nick Dixon, a print entrepreneur who built up the Lateral Group over the last eight years before selling it to IOS in August, says that the transformation of the print industry was underway long before the recession hit.

“We saw in the early 2000s that the market was moving towards multimedia communications and bought Howitt out of administration in 2004 as the first building block of the Lateral Group in order to capitalise on that opportunity.

We felt we needed to be at the forefront of the move towards integrated multi-channel communications,” he says.

Another trend that was already in full swing before the recession was the consolidation of the industry as traditional printing firms merged to realise the economies of scale required by shrinking margins. However, many were thwarted in their attempts to achieve that. Not least was John Caris, the former chief executive of European printing giant Roto Smeets, who became the champion of the need for industry consolidation.

Attempts by Caris to consolidate the European gravure and web offset industry were thwarted firstly by shareholders in the attempt to acquire Quebecor World and then by the credit crunch when a deal for private equity house Hombergh/De Pundert (HHBV) Group to buy the printing company collapsed due to the investor’s inability to raise the necessary funds.

Caris, however, was under no illusion as to where the blame for the decline of the print industry lay. “The printing industry is not profitable and companies have created their own problem. It’s the fault of printers themselves,” he told an industry conference in 2009.

45

Infocus Imapct of Recession On Print However, not all areas of the print industry have been hit as hard by the recession. Jef Stoffels, Director of corporate marketing at EskoArtwork says: “We are mainly active in the packaging printing world with links to the high end commercial printing and publishing industry. We have to say that this segment in the industry does not seem to be much affected by the financial crisis and the impact is not that visible. Trends of consolidation, globalisation and shifting work from one place to the other in the world continue to go on.”

FINDING EFFICIENCIES

“When the crisis hit late 2008 and in early 2009, we acted quickly and based on an internal analysis, we were forced to go through a reorganisation just like many other companies”

ME Printer March 2012

Fabian Prudhomme, Vice President, Enfocus

46

Despite the odd patch of immunity in the industry it is clear that almost all businesses have had to adapt to survive the hard economic times. Business models have evolved to meet the new market reality and printing companies have cut overheads and staffing levels in order to retain sustainability.

Business processes have also had to develop to realise increased efficiencies. “Customers are seeking improvements to their business operations and processes to improve their efficiency, time to market, consistent quality and reduce errors,” says Stoffels.

“People within the packaging and printing supply chain have become more aware of their role and possibilities in the industry. We see traditional segments becoming blurry and players in the industry are seeking ways to broaden their services with added value activities. This way we see commercial printers moving into packaging printing or packaging producers making inroads in the sign and display business” Manufacturers were hit hard by the decline in investment and continue to monitor the current market movements. When announcing its first quarter results for 2011/2012 Heidelberg Group CEO Bernhard Schreier said, “We are keeping a close eye on current economic developments across the globe,

but it is difficult to predict what will happen. However, given the continuing high demand and strong economic growth on the Chinese market, we are assuming that the regional effects on business development at Heidelberg will be only temporary.” And it will continue to put measures in place to protect recovery.

Heidelberg CFO Dirk Kaliebe stated: “We will forge ahead with our successful strategy, particularly through consistent cost and asset management.”

Even print companies that could attract bank funding were unwilling to invest large amounts in new kit due to the uncertain economic outlook while all printers looked at ways to cut costs.

“Clients who geared up for survival did what we expected them to do, and started to implement cost reduction measures and every expenditure, however small it may be, was analysed before approval,” says Fabian Prudhomme, Vice President of Enfocus.

“In general, I think it’s safe to say that during the recession we observed that (and are still living today by the way), clients becoming very cost conscious.

When they invest or make a budgetary expense decision, it almost exclusively relates to necessary costs. The ‘nice to have’ products and solutions are definitely gone from the horizon,” thinks Prudhomme.

Manufacturers too have had to adapt to the economic reality by cutting overheads and shelving new product development to reduce costs. Prudhomme

says, “When the crisis hit late 2008 and in early 2009, we acted quickly and based on an internal analysis, we were forced to go through a reorganisation just like many other companies.

It forced us to refocus on our core services and eliminate non-revenue driving initiatives as much as possible.”

A NEW APPROACH

Manufacturers have also adopted a new approach to help their clients through the recession. Previously a company would simply sell a piece of kit and offer a service or warranty contract. Nowadays manufacturers are becoming consultants to their clients offering business training and support in implementing new business models that can be enabled by their investments.

Mark Lawn, European Marketing Manager, Professional Print, Canon Europe, says that suppliers must also be partners and consultants to their clients to help secure the future of their businesses.

That is a trend that a number of manufacturers including Presstek, Ricoh, Kodak and Fuji have identified and they now offer business advice services to their clients. Trade Associations, too, have had to work harder to meet the demands of their members and navigate them through the stormy waters. The BPIF’s Andrew Brown says, “While the BPIF’s regular activities in support of members’ businesses continued unabated throughout the recession, this period was a real test of the capabilities and resourcefulness of the BPIF

team, and one that they met in spades. In a recession the focus is inevitably on cost reduction and enhancing existing operating capability, and the bulk of the thousands of phone calls received and visits made by staff over this period reflected this.”

In Germany the trade association has been adapting to the new world order. In the most recent annual report from BVDM (Bundesverband Druck & Medien EV) Rolf Schwarz and Thomas Mayer talked of the “shift to sustainability” in the print industry. “The crisis intensified and accelerated structural change in the print industry. The turnover, the number of enterprises and employees in the industry declined. New concepts are required to identify the companies in the highly competitive environment,” they said.

The BVDM has been pushing these new concepts holding technical forums of topics such as media publishing and web-to-print as well as creating functioning networks of printers and lobbying against legislation such as bans on certain forms of advertising.

SURVIVAL OF THE MOST INNOVATIVE

CONTINUED CONSOLIDATION

Indeed, the commoditisation of print that was already in effect before the recession, gathered pace during the downturn as companies cut costs in an attempt to replace lost business.

What ensued was a ’race to the bottom‘ in terms of pricing with some companies offering work at cost simply to maintain cashflow during the depths of the recession. It only takes a handful of companies to embark on a suicidal pricing policy to affect the whole sector and that is what we saw in the recession, the impact of which is still being felt by many.

Print companies without specific niches or value added services that were competing on price floundered as prices fell below costs. Consolidation, however, has enabled some progress. The UK web offset sector was among the biggest casualties of the recession in the print industry. Long plagued by overcapacity the recession has seen the collapse of a number of the largest companies and the closure of numerous sites.

The sector has consolidation with Walstead Investments leading the charge by acquiring Wyndeham, Southernprint and St Ives’ web division among other companies. The impact of the recession on the UK magazine printing sector may therefore ultimately be positive although it took a lot of pain to get there.

Although it may not yet feel like it, the worst of the last recession is probably beyond us. However, we have passed through one storm only to face another. The spectre of the European sovereign debt crisis is weighing heavily on markets and consumer confidence continues to bump along the depths experienced during the Great Recession.

We are not out of the woods yet and it may well be that things will get worse before they recover. For the print industry this means that the consolidation will continue and the need to focus on value adding services, with print being just one part of a company’s offering will not go away.

But the companies that have emerged in business from the last recession have done so stronger and wiser and are competing in a smaller industry. As and when the economy recovers, these businesses will be well placed to reap the rewards of their determination.

“Given the continuing high demand and strong economic growth on the Chinese market, we are assuming that the regional effects on business development at Heidelberg will be only temporary” Bernhard Schreier, CEO, Heidelberg

ME Printer March 2012

Recessions are a tough but essential part of the economic cycle. During good economic times, companies become inefficient, markets are distorted by an unsustainable influx of funds and new company launches create overcapacity that only becomes apparent when the tide of prosperity ebbs.

Companies that innovate to survive emerge from recessions much stronger and more efficient than when the downturn hit. Print companies coming out of this are no exception.

“The print industry has had to re-invent itself in a very short timeframe,” says Prudhomme, “The print industry has probably seen more changes in the past five to 10 years than in the past 80 and I believe this spiral will only keep accelerating.

Printing companies can no longer solely rely on paper, but must look for creative ways to

combine paper (which I don’t believe will disappear any time soon) with cross-media delivery mechanisms. I believe that we have only started to scratch the surface of what is possible using today’s technology.”

Indeed, the move to cross media communications has been a key opportunity that successful companies have harnessed.

Nick Dixon says: “When companies stick to producing one product competing on price you get a downward spiral and that is what we saw before and during the recession. During the recession, clients had their advertising budgets cut and they were even more driven by finding efficiencies, while maintaining effectiveness.

We saw the pendulum swing in favour of e-mail and SMS communications due to the need to cut costs. That was a fundamental shift and had a dramatic knock-on- effect on communications.”

Brown says that the BPIF has been helping its members adapt to the ‘fundamental structural changes sweeping across our industry’. “More and more print suppliers are taking advantage of the digital revolution to add to their portfolio of client services in areas such as managing mailing lists and customer data, handling stock and fulfilment, designing and managing customers’ websites, and running campaigns that integrate all media, new and old,” he says.

“The traditional print business model, price-driven and product-focused, is no longer fit for purpose. With the industry’s customers now looking for cost-effective campaigns rather than just cut-price commodity print, printers can no longer rely solely on manufactured products and low prices to differentiate themselves: print must adapt if it is to survive.”

47

Equipment Machines For Sales

ME Printer March 2012

Find comfortable job situations, post investment opportunities, invite investors and buy and sell ... in the Middle East market place

48

Cairo, Egypt Machine For Sale - Roland Indoor Fj-500 wide format printer Model size: 54 in printing method, ink-jet method, conditions for usable materials Maximum material thickness: 1.0mm (0.039)(when head is raised) Maximum diameter for roll material 180mm Core inner diameter for roll material 50.8mm or 76.2mm Maximum weight for roll material 20 kg Printing heads cleaning: automatic and manual cleaning Apparent colour 16.7 million Colour.

Dimensions (with stand) 88-7/16in, (w) X29-3/16in (D) x48-7/8in Weight with stand: 258 Ibs Contact: Mr.Waleed Taher 0020123151129 Promedia.di@gmail.com Amman, Jordan A Printing Press Business For Sale Full offset equipped machines, along with digital press.

4 color, 2 color, and 1 color machines For more information send email to: machines_for_sale@hotmail.com Dubai, UAE Machines For Sale in GSS International LLC -DGI-Pola Jet PS-3206S- Korean Made 6 colour, solvent inks, 6 spectra heads, 3.2Mts, 720 DPI, speed 70 Sqmts/hour -DGI-XP 3204T – Korean Made 4 colour, solvent inks 12 Xaar heads, 3.2Mts, 1.110DPI, speed 35 Sqmts/hour -DGI Orion jet Model # OR-1806S – Korean Made 6 colour, Eco solvent inks, 6 Konica heads, 1.8 Mts, resolution 1440 DPI, speed 35 Sqmts -Flat Bed Neotitan UVT-1606S (W)/2506(S)(W)-Korean Made 6 colour + white, 8 Konica heads, 1.6 Mts, 1440 DPI, speed 17 Sqmts Contact: GSS International LLC Mr. Mousa Joudeh 0097142956561 Riyadh, Saudi Arabia Machines For Sale -2 printing machine GTO 46, one colour in very good condition -2 printing machine Tibo, in very good condition Contact: Mr. Mohammed 00966567253619 m.h.masry@hotmail.com

Jeddah, Saudi Arabia Machines For Sale -Heidelberg Speed Master 102VP 4 Colour CPC Model 1986, size 72x 102cm, no. of impressions 71734610, machine 524144 -Heidelberg Sormz-2 colour alcohol Size 52x74cm, no of impressions 58749990 -Heidelberg Sormz Offset, size 52x74 cm, one colour, no. of impressions 30079628, Machine 514961 -Heidelberg Sormz Offset Size 52x74 cm, one colour no. of impressions 24398932, machine 514960 -Heidelberg Print Master GTO 52-2 alcohol, model 2001, no. of impressions 14731247, machine 719073 -GTO ZP-52 2 colour, model 1988 no. of impressions 43922145, machine 686836 -GTO: One colour, model 1979 no. of impressions 25320809, machine 669152 -Heidelberg Speed Master 52-5p2 5 colour, model 2002 no. of impressions 59965347, machine 205356 -Heidelberg QM-46DI 4 colour, model 1998, printing system 600, no. of impressions 8 mil, machine 990935 -Heidelberg SM-102 ZP 2 colour, model 1980, no. of impressions 42 mil -Pony type 3020 5 books unites, machine 933466A616 -Gatherer type 201, 12 station, machine 941105/B260 -Horizon BQ206, 1 station, machine 933466A616 -Stahl continuous feeding TF66/44 RF, type RF66V, model 1984 -Stahl 78/4FK, type FK 78 D1, machine 19425 -Stahl 3 Knife VBF, type SN135A, machine 6V11727, model 1977 -Polar, model 115 EMC, monitor 5731913 -Polar model 115 SD-P, machine 5531581 -Polar standard 72 CS, machine 5051188 -Original Art Heidelberg Cylinder, size 54x72 cm -3 machines Heidelberg Tibo, serial number T19128, T192640, T191928 -Agra fix, type DK80, 2 head, model 1980 -Giardina Graphics technologies, model GST-1102-2 2010, type 3003800, serial no 090016, belt width 1100mm Contact: Mr. Taha Reda 00966505681955 Jeddah, Saudi Arabia Machines For Sale -Heidelberg, one colour, model 78, size 72x52cm, in a very good condition, made in Germany -GTO, one colour, model 79, size 32x46cm, made in Germany Contact: Mr. Yehia 00966502779591

Beirut, Lebanon Machine For Sale -Heidelberg SM74 4 colour, Model SM 74-4-PH4/0, year 1999, 4 colour, sheet size 52.0x74.0cm, and 20.5x29.1 inches Technotrans refrigeration, auto plate loading, washers all ink, temperature control, air transfer system, Delivery & present plus feeder, AP 500 powder spray, very good condition.

Contact: Mr. Tony Eid 009613297887 Dubai, UAE Machines For Sale Large Format Printers For Sale -Large format solvent printing machine (PS-3206S/3204S) Speed 70m²/hr, resolution max 720dpi, print width max 3.2m, print head PS-3206S 6 colour, 6 heads, PS-3204S, 4 colour, 4 heads -Large format solvent printing machine (PS-3204D) Speed 130m²/hr, resolution max 720dpi, print width max 3.2m, print head PS-3204D 4 colour, 8 heads -Large format solvent printing machine (PS-3206D) Speed 130m²/hr, resolution max 720dpi, print width max 3.2m, print head PS-3206D 4 colour, 12 heads.

-DRM 48A, full 3D support (3D engraving support) Vacuum absorption pump for powerful, material absorption, digital cutting system Optional -Neotitan UVT-1604D(S)/1604DW(S)/1 606(S)/2506(S)/1606W(S)/2506W(S) High resolution and image quality for graphic/sign at the economical price -Neovenus UVV-2506(GW) Programmable and controllable waveform insures high image quality, consistency and Performance with any ink (option) Contact: Mr. Sharif Shamma 00971506600513 0097143347401 sharif@digimatrixtech.com Egypt Printing Machine For Sale Printing machine GTO, model 88, with paper scissors adsett, German fan, in very good condition Contact: Art Press Maged_artpress@yahoo.com 0020127550014 Riyadh, Saudi Arabia Roland Printers with Printing and Cutting at the Same Time -Sp-540 display 1.37 cm, 4 colour, (CMYK), printing speed 10.5 m² per hour, Print indoor and outdoor inks, and fixed under the sun and rain, and up guaranteed 3 years, precision 1440 DPI - Vs-640, display 1.62 cm, 8 colour,

including colour of settling and white (CMYK, LC, LM, MT, W), speed of 23 m²per hour, 1440 DPI - XC-540 display 1.37 cm, with very high speed, up 41m² in time, 6 colour, and 1440DPI. Contact: Mr. Abu-Bakr Saleh 00966506097279 Beirut, Lebanon Machines For Sale -Heidelberg –SM 74 -2PH Model 1997, 2 colour, 10 Million impressions, CP tronic, alcolor damping, technotrans recirculation and refrigeration ink, temperature control auto plate auto ink, roller wash, auto blanket cleaner, spray unit.

-Heidelberg Speed Master SM52-2-P Model 2000, 2 colour, size 370x520mm, alcolor dampening system, powder sprayer Med print, auto plate, blanket and impression cylinder washing device, ink temperature control. Machines are in very good condition Contact: Mr. Usama Diab 009613816195 Riyadh, Saudi Arabia Machine For Sale - Mega jet 3308 New High speed up to 19 meters / per hour, possibility of printing on all types of materials Print head XAAR 382, number of head 4/8, print resolution 720dpi, print width 302m, and Ink type solvent ink.

Cleaning system auto cleaning system.

Heating system three sections.

Drying system cold wind, print interface PCI Card, RIP software RIP photo print DX5.0 Or maintop.

Operation system windows XP home, XP professional, vista, CPU Pentium 4, memory 1G, free HD minimum 40 GB, packing size 4650Lx750Wx1100H (mm), gross weight 700KG Contact: Mr. Mohamed Ali arts-way@hotmail.com 00966506074207

Printing Press Manager 20 years experience, in the graphic and printing field including 11 years management experience. Experience in Photoshop, In design, Ms Office Mr. Mohammed Labib 00966505450282

Riyadh, Saudi Arabia Man Roland 800(4 colour, 2colour) Size 100x140, speed 1200/H, working in very good condition.

In addition a system to gilding the print, in the same size from, 30 grams to 80 grams.

There are 6 machines in this specification.

Contact: Mr. Mohy Abood 00966508214370

Printing Press Sales Executive MBA Graduate with 7 years printing experience, in a leading press in UAE, along with 4 years FMCG sales experience in India is looking for a suitable post in printing presses or any related industry in the country.

Contact: 0556697130

Business For Sale Printing Press and the whole machine and Furniture For Sale Includes the following -GTO Speed Master, 4 colour, alcolour l, model 2009 -GTO 52, alcolour, model 1994 -GTO 52, model 1994 -Ryobi offset, 2 colour, model 1998 -Ryobi offset, one colour, model 2005 -Xerox digital printing machine -2 machines Heidelberg tibo -Original Heidelberg Cylinder -Polar, 115cm, model 1985 -Polar, 82cm, model 1985 -Polar, 69cm, model 1995 - 6 Apple Computers, and printers colour and normal Contact: Mr. Salam Kwadar 00962788984424

Jobs Job Wanted Printing Press Director 19 years experience, in the area of corporate advertising and printing presse.Holds diploma in printing Mr. Khaled Al Nabali 00962799640456

Graphic Designer Experience in designing magazines, folders, brochures, experience in Adobe in design, Adobe Photoshop, Adobe Illustrator.

Mr. Mohammed Ibrahim Ali 00966554514184 Senior Graphic Designer Senior graphic designer, with 8 years experience and specialized in doing design, layout montage, magazines and newspapers Contact: 00971503516158 Graphic Designer Experience in Adobe Illustrator, Photoshop, In design, Coral draw, Micromedia, Free hand, flash and fireworks.

Mr. Mohamed Zeeshan 0551944124

Tel: +971 4 391 1210 Fax: +971 4 390 9561 classified@meprinter. com

Graphic Designer Arab fresh graduate, experience in Photoshop, Illustrator, and In-design Mr. Khaled Awwad 0501210363 Graphic Designer With 5+ experience, in Creative magazines, Hand Drawing, Press Print, all Software’s programmers and technologies needed for designs (Photo Shop, Illustrator, In Design) and supervision and editing in press prints Contact: Mr. Osama Al Herk 0555977465

Xingraphics Technician Wanted in MEA • • • • • •

3 years experience in thermal CtP operation; Troubleshooting & Maintenance experience on either of Kodak, Screen, Agfa, Heidelberg thermal CtP; Familiar with Thermal CtP platemaking; Experience in offset sheetfed or webfed printing machine; Fluent in English and good communication; No problem to travel in Middle East & Africa region.

Email CV to Heshi at: hes@xingraphcis.com

ME Printer March 2012

Sharjah, UAE Machines For Sale in Al Mansoorah Printing Press -3 ply plant micro -Taiwan flexo printing machine (2colour) -Gluing & pasting machine Taiwan for corrugation -Delta printing machine, size 46x64cm (one colour) -Heidelberg Platen, size 25x35cm, Germany -Cutting machine-original perfecta, size 82x130cm -Gold foiling machine, size 35x50cm, China -Laminating machine, size 70x100cm, Syria Contact: Mr. Ali Kazani 0097165341315 - 00971505679623

Tabouk, Saudi Arabia Machine For Sale - Heidelberg t-offset, made in Germany, model 1989, size 28x39cm, one colour In a very good condition.

Contact: Mr. Sobhe Saleh 00966562848764

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Junior Graphic Designer Graphic designer, proficient in writing articles, documentations and comprehensive researches, adept in graphic and print designing through the use of Adobe Photoshop and illustrator, basic knowledge in Adobe flash and Dreamweaver, designed marketing materials for various conferences, promotions, tradeshows, designed logos for new products.

Mr. Kym Yambot 0503750366 Kym.yambot@gmail.com Graphic Designer 10 years, experience in Adobe Photoshop, Adobe Illustrator, In design, Free Hand.

Mr. Mohamed Khairkha 0551763479

Job Vacant

Find comfortable job situations, post investment opportunities, invite investors and buy and sell ... in the Middle East market place

Advertising Manager in Doha An Advertising company in Doha is looking for an Advertising Manager with degree from recognized University. Applicant should have excellent communication skills with fluency in English & Arabic and willing to work under immense pressure to meet targets and must have good knowledge working in an Advertising Firm with minimum 5 years work experience in the Middle East.

Contact: Usman Mohamed: +974 55804857 or Send CV to: qpc@quickprintcentre.com.qa Graphic Designer Graphic designer required for a printing press in Sharjah.

Email CV to pppsolutions@gmail.com Screen Printer Screen Printer needed for a Printing press. Interested candidates can send their CV to: jobseekers123@hotmail.com

Offset / GTO Printing Machine Operator Offset/GTO Printing Machine operator required for a printing press in Ajman.

Contact 06-7432545 Printing Machine Operator Printing Machine Operator with experience in handling digital printing machines required for a signage company.

Fax your CV to 04-3256421 Female accountant Female Accountant required for a printing press in Sharjah. Fax CV to 06-5355331 Offset / Flexo machine operator Offset/Flexo printing machine operator required for a printing company in Ajman. Salary between AED 2000 to 3000 p.m.

Call 050 1144038 or Fax CV to 042733047 Sales Executive Sales Executive required for a company. Must have experience working for a printing press.

To apply call 055-7851181 Technical Staff for Printing Press Technical Staff required for a printing press in Sharjah. Salary is between AED 1000 to 1200 p.m.

Email CV’s to careers@emiratesadvocates.com.

Outdoor Sales Executive Outdoor Sales Executive, Male/ Female with an experience in stationery & printing required. Must have experience of working in UAE. Email CV’s to successppr@gmail.com Salesman cum Driver Salesman cum Driver required for a printing press.

Call 06-7432545

Folding Machine Operator Operator for Folding Machine required for a printing press in Sharjah.

Email CV to careers@emiratesadvocates.com Binding and Printing Operator A Copy Centre in Abu Dhabi requires an employee to do printing and binding works. Should know to use computers. Salary between AED 1500 to 2000 p.m.

Email CV to eapply01@gmail.com Sales Executive Sales Executive with experience working for a printing/ advertising company required in Dubai.

Email CV’s to printcvs@gmail.com Salesman with Digital Printing Experience A printing company in Dubai is in need of a male Salesman with digital printing experience. Must have a valid UAE D/L. Interested can email CV to Thomas@freestylegroup.ae or Send Fax to 04-3479277 Sales Executive (Printing) A leading printing press in Dubai is in urgent requirement of an experienced Sales Executive with press background. UAE Driving License is a must. Attractive salary package and commission provided.

Contact: 055 8570247 / 055-3524294 / 050 - 6774694.

Interested persons can also send their CV’s to alok.kabra@technicalprint.ae Marketing Executive Marketing executive with UAE experience required for a printing press.

Send CV to gimpeximpz@gmail.com Marketing Executive Marketing Executive with experience required for a printing press.

Send CV to jobvacantajm@gmail.com

YOUR SEARCH FOR PAPER AND PAPER BOARD ENDS HERE Paper Link International Ltd. is in operation from Jebel Free Zone, Dubai (U.A.E.) from the year 2000. It is one of the leading trading company for paper packaging. We have a separate division which deals in recycled paper (waste paper) sourced from USA, Europe (including UK) and Middle East and supply to major paper mills in India, China, Indonesia, Korea, Thailand, Saudi Arabia etc.

ME Printer March 2012

Post Box 17913, Jebel Ali Free Zone, Dubai, U.A.E. Tel. : ++971 4 88 11 557, ++971 4 23 41 092 Fax : ++971 4 88 11 688, ++971 4 23 41 093 Email : mail@paperlinkintl.com (Recycle) Email: dxbsales@paperlinkintl.com (packaging) Web Site: www.paperlinkintl.com

50

Material available in our warehouse Dubai Industrial City, Dubai, near to Jebel Ali Port Corrugation Paper: Fluting Medium, Test Liner, White Top Test Liner, Kraft Liner, Kraft White Top, Semi Kraft For Packaging Needs of almost all Industries such as Personal Care, HealthCare, Hygiene Products, Confectioneries, Chocolates, Cosmetic, Soaps, Cigarette, Ice Cream Cartons, Food Trays, Paper Cups, Greeting Cards, Visiting Cards, Wedding Cards, Brochures, Tags, Flexible Cartons, Detergent Packaging, Tissue Boxes and All Other Consumer Packing’s, Food Packaging (FDI Approved) etc. with U.V Coating, Aqus Varnish & Blister Pack

atlas

ME Printer June 2009

51

‫عل���ى الصناعة التحويلية التي تعتمد على اإلقراض‬

‫ليس���ت اس���تثناء‪ ،‬ويوضح فابي���ان بروده���وم نائب‬

‫المصرفي لالستثمار في المعدات‪ ،‬بالنسبة لشركات‬

‫رئيس ش���ركة إنفوكس أن صناعة الطباعة شهدت‬

‫الطباعة‪ ،‬كانت األزمة المالية هي العاصفة المثالية‪.‬‬

‫عل���ى األرج���ح المزيد من التغييرات في الس���نوات‬

‫أن���درو ب���راون مدي���ر الش���ؤون العام���ة ف���ي اتح���اد‬

‫من الخمس إلى العش���رة الماضي���ة أكثر مما كانت‬

‫صناع���ات الطباعة البريطاني يق���ول‪“ :‬الركود كان‬

‫علي���ه في الثمانينات‪ ،‬فيما أع���رب عن اعتقاده بأن‬

‫فترة اس���تنثائية م���ن التحدي بالنس���بة لش���ركات‬

‫هذه الدوامة ستبقى في تسارع مستمر‪ ،‬مضيفا بإن‬

‫الطباع���ة‪ ،‬كم���ا هو الح���ال في الرك���ود االقتصادي‬

‫ش���ركات الطباعة عليها البحث عن طرق مبتكرة‬

‫األعم���ق واألط���ول منذ الح���رب العالمي���ة الثانية‪،‬‬

‫لدمج الورق مع آليات التنفيذ عبر وسائل اإلعالم”‪.‬‬

‫بالنس���بة للملكة المتحدة تقل���ص اقتصادها خالل‬

‫في الواقع كانت هذه الخطوة لعبور وسائل اإلعالم‬

‫هذا الركود بنس���بة أكثر م���ن ‪ 6‬في المئة‪ ،‬وبحلول‬

‫واالتصاالت فرصة مهمة للش���ركات الناجحة من‬

‫نهايته وصلت نس���بة االنكماش إلى ‪ 10‬في المئة‪،‬‬

‫تطوي���ر األعمال ل���دى هيدلبرج س���تكون مؤقتة”‪،‬‬

‫أجل االس���تفادة منها‪ ،‬نيك ديكسون يقول‪“ :‬عندم‬

‫العديد من الشركات اصدمت بالجدار نتيجة لتراجع‬

‫فيما ستستمر في وضع تدابير لحماية االنتعاش‪.‬‬

‫تتمس���ك الش���ركات بإنتاج منتج واحد ينفس على‬

‫الطلب على الطباعة وال���ذي أثر على قطاع الطاقة‬ ‫المفرط���ة لدين���ا”‪ ،‬مضيف���ا ب���أن تقل���ص اإلقراص‬

‫نهج جديد‬

‫الس���عر‪ ،‬س���ينتج عن ذلك دوامه‪ ،‬وه���و األمر الذي‬ ‫رأين���اه م���ن قبل وخ���الل فت���رة الركود‪ ،‬ف���ي حين‬

‫المصرفي هو قضية ذات صلة وال س���يما بالنس���بة‬

‫اعتم���دت الش���ركات المصنع���ة أيض���ا عل���ى نه���ج‬

‫دارت الدوائ���ر وتحركت لصال���ح البريد اإللكتروني‬

‫لشركات الطباعة‪.‬‬

‫جدي���د لمس���اعدة عمالئه���ا خ���الل الركود‪ ،‬س���ابقا‬

‫والرس���ائل القصيرة واالتص���االت نظرا للحاجة إلى‬

‫كانت الش���ركات تقوم ببيع قطعه���ا فيما تقدم لها‬

‫خفض التكالي���ف‪ ،‬وكان ذلك تحوال جوهريا له أثر‬

‫الخدمة وعقد الضمان‪ ،‬في الوقت الحاضر أصبحت‬

‫كبير على تأثير وسائل اإلتصال”‪.‬‬

‫ماأدى إلى تفاقم التغييرات‬

‫مم���ا زاد م���ن تأثي���ر الرك���ود الكبير ه���و أن صناعة‬

‫الشركات المصنعة بمثابة جهة استشارية لعمالئها‬

‫الطباع���ة كانت باألس���اس تعاني م���ن االنكماش‪،‬‬

‫م���ن خالل م���ا تقدمه م���ن تدريب عل���ى األعمال‬

‫استمرارية التكاتف‬

‫العدي���د م���ن الش���ركات تفاعل���ت ببطء م���ع ظهور‬

‫التجاري���ة وتقديم الدعم ف���ي تنفيذ نماذج األعمال‬

‫في الواقع‪ ،‬كانت س���لعة الطباعة ق���د تأثرت بالفعل‬

‫ش���بكة االنترنت والذي كان يقدم نماذج لألعمال‬

‫الجديدة التي تتيح لهم تمكين استثماراتهم‪ ،‬مارك‬

‫قبل فترة الركود‪ ،‬فيما اش���تدت ح���دة التأثير خالل‬

‫أكث���ر مالءمة مقارن���ة مع الطباعة الت���ي تعاني من‬

‫الون مدير التسويق في أوروبا للطباعة المهنية من‬

‫فترة االنكماش االقتصادي نظرا لقيام الش���ركات‬

‫ارتف���اع في النفق���ات العامة وآليات غي���ر فعالة في‬

‫كانون أوروبا يق���ول بأن الموردين يجب أن يكونوا‬

‫بخفض التكاليف‪ ،‬وهو ما تبعه “س���باق نحو القاع”‬

‫كثير من األحيان‪ ،‬نيك ديكسون وهو رجل أعمال‬

‫أيضا شركاء ومستشارين لعمالئهم وذلك من أجل‬

‫من حيث األس���عار مع بعض الش���ركات التي تقدم‬

‫ف���ي مج���ال الطباعة امتل���ك مجموع���ة “التيرال”‬

‫المساعدة في تأمين مستقبل شركاتهم‪.‬‬

‫العمل وفقا لتكاليف بس���يطة للحفاظ على التدفق‬

‫عل���ى مدى الثماني س���نوات الماضية قبل أن يقوم‬

‫ه���ذا ه���و التوجه ال���ذي اتخذته عدد من الش���ركت‬

‫النق���دي خ���الل ذروة الرك���ود‪ ،‬وه���و األم���ر ال���ذي‬

‫ببيعها في أغسطس الماضي‪ ،‬والذي قال بدوره أن‬

‫المصنعة بما فيها بريستك وريكو وكوداك وفوجي‪،‬‬

‫ش���هدناه م���ن قيام ع���دد قليل من الش���ركات التي‬

‫التحول في الطباعة قد بدأ بالفعل قبيل الركود‪.‬‬

‫حيث توفر هذه الشركات خدمات المشورة التجارية‬

‫ش���رعت في سياس���ية التس���عير االنتحاري���ة والتي‬

‫لعمالئها‪ ،‬كذل���ك الجمعيات التجاري���ة كان عليها‬

‫أث���رت على القط���اع بأكمله‪ ،‬كما ش���هدناه في فترة‬

‫العثور على الكفاءات‬

‫من الواضع أن جميع الش���ركات تقريبا اضطروا إلى‬

‫العم���ل بجد لتلبي���ة مطالب أعضائها‪ ،‬يق���ول أندرو‬

‫الركود االقتصادي والذي اليزال باإلمكان الشعور‬

‫براون‪“ :‬على الرغم من أن أنش���طة اتحاد صناعات‬

‫به حتى اآلن‪.‬‬

‫التكي���ف م���ع البقاء على قي���د الحياة ف���ي األوقات‬

‫الطباعة البريطاني العادية لدعم الشركات األعضاء‬

‫ش���ركات الطباعة بدون مجاالت معينة أو خدمات‬

‫االقتصادية الصعبة‪ ،‬فيما تطورت النماذج التجارية‬

‫باستمرار طوال فترة الركود‪ ،‬إال أن هذه الفترة كانت‬

‫للقيمة المضافة تعثرت وتراجعت أسعارها ألقل من‬

‫لتلبي���ة واقع الس���وق الجديد‪ ،‬كما قلصت ش���ركات‬

‫بمثابة اختبارا حقيقيا لقدرات وس���عة حيلة االتحاد‪،‬‬

‫التكاليف‪ ،‬في بريطانيا كان قطاع الويب أوفست هو‬

‫الطباعة من النفقات ومستويات التوظيف من أجل‬

‫كان التركي���ز طيل���ة فترة الركود عل���ى آلية خفض‬

‫أكبر ضحايا الركود في صناعة الطباعة‪ ،‬حيث عانت‬

‫الحفاظ على االستدامة‪.‬‬

‫التكاليف وتعزيز القدرة التش���غيلية الحالية‪ ،‬والجزء‬

‫الكثير من الش���ركات م���ن الركود المف���رط والذي‬

‫وكان عل���ى آلية عمليات األعم���ال القيام بالتطور‬

‫األكب���ر من المكالم���ات الهاتفية ال���واردة والزيارات‬

‫تس���بب ف���ي انهيار ع���دد كبير من هذه الش���ركات‬

‫لتحقيق مزيد من الكف���اءات‪ ،‬حيث العمالء الذين‬

‫التي قام بها الموظف���ون خالل هذه الفترة يعكس‬

‫وإغالق العديد منها‪.‬‬

‫يبحثون عن تحسين العمليات التجارية إضافة إلى‬

‫ذلك”‪.‬‬

‫وعلى الرغم من ذلك‪ ،‬أصبح أسوأ مافي الركود على‬

‫تحس���ين الكفاءة والوقت والجودة وتقليل األخطاء‬ ‫وفقا لجيف ستوفيلز مدير إدارة التسويق المؤسسي‬

‫البقاء على قيد الحياة لألكثر ابتكارا‬

‫األرج���ح وراءنا‪ ،‬ومع ذلك اس���تطعنا تخطي عاصفة‬ ‫أخرى وهي ش���بح أزمة الديون الس���يادية األوروبية‬

‫المصنعي���ن تض���رروا بش���دة م���ن انخف���اض‬

‫ف���ي ال���دورت االقتصادي���ة‪ ،‬فخ���الل األوق���ات‬

‫المس���تهلكين‪ ،‬لربما لم نخرج من الغابة بعد‪ ،‬حيث‬

‫االس���تثمارات ف���ي حين واصل���وا رص���د تحركات‬

‫االقتصادي���ة الجي���دة‪ ،‬تصبح الش���ركات غير فعالة‪،‬‬

‫األمور تزداد تعقيدا قبيل أن تعود وتتعافى‪ ،‬بالنسبة‬

‫الس���وق الحالي���ة‪ ،‬وعندم���ا أعلنت هيدلب���رج نتايج‬

‫ويتم تش���ويه األس���واق من خالل تدفق مس���تدام‬

‫لصناع���ة الطباع���ة ف���إن التكات���ف س���يتواصل في‬

‫الرب���ع األول م���ن ‪ ،2012/2011‬قال برنارد ش���راير‬

‫لألم���وال وانطالق لش���ركات جديدة تنش���ئ طاقة‬

‫الحاجة إل���ى التركيز على خدمات القيمة المضافة‪،‬‬

‫الرئي���س التنفي���ذي لهيدلبرج‪“ :‬نح���ن نراقب عن‬

‫زائدة في السوق تصبح واضحة فقط عندما ينحسر‬

‫حيث تكون فيها الطباعة جزءا متجزأ من الشركة‪.‬‬

‫كثب التطورات االقتصادية الحالية في جميع أنحاء‬

‫المد والجزر من االزدهار‪.‬‬

‫وعالوة ذلك فإن أداء الشركات التي بزغت أعمالها‬

‫العال���م‪ ،‬ولك���ن من الصعب التكهن بما س���يحدث‪،‬‬

‫الش���ركات التي تبتك���ر من أجل البق���اء قيد الحياة‬

‫خالل فت���رة الركود األخي���ر كان قويا وأكثر حكمة‬

‫وم���ع فهن���اك اس���تمرار للطل���ب المرتف���ع ونم���و‬

‫والخروج من الركود االقتصادي تكون أقوى بكثير‬

‫في المنافس���ة في صناعة ليس���ت كبي���رة الحجم‪،‬‬

‫اقتص���ادي قوي بالنس���بة لنا في الس���وق الصينية‪،‬‬

‫وأكثر فعالية مما كانت عليه عند االنكماش‪ ،‬كذلك‬

‫وعندما يتعافى االقتصاد‪ ،‬س���تكون هذه الش���ركات‬

‫ونح���ن على افتراض بأن التأثي���رات اإلقليمية في‬

‫فإن ش���ركات الطباعة التي خرجت من هذه العباءة‬

‫في وضع جيد لجني ثمار تصميمها‪.‬‬

‫‪ME Printer March 2012‬‬

‫في إسكو آرت وورك‪.‬‬

‫الرك���ود االقتصادي يعد جزءا صعبا ولكنه ضروري‬

‫الت���ي ت���درس بش���كل كبير عل���ى األس���واق وثقة‬

‫‪52‬‬

‫الملف‬

‫تأثير الركود على الطباعة‬

‫ال‬ ‫ط‬ ‫ر‬ ‫ي‬ ‫ق‬ ‫ال‬ ‫ط‬ ‫و‬ ‫ي‬ ‫ل‬ ‫إل‬ ‫ى‬ ‫ا‬ ‫إلنتعاش ‪..‬‬

‫ت‬ ‫أ‬ ‫ث‬ ‫ي‬ ‫ر‬ ‫ا‬ ‫ل‬ ‫ر‬ ‫ك‬ ‫و‬ ‫د‬ ‫الكبير‬ ‫على الطباعة‬

‫وليام ميتنج محرر األخبار في هايماركت للنشر يناقش كيف ستشكل االزمة االقتصادية‬

‫‪ME Printer March 2012‬‬

‫مستقبل صناعة الطباعة ومدى تأثيرها على معرض دروبا ‪2012‬‬

‫‪53‬‬

‫عندما أعلن البنك الفرنس���ي ب���ي إن بي باريبا عن‬

‫م���ا يعني ربعان م���ن االنكماش عل���ى التوالي من‬

‫الضرائ���ب األوروبيي���ن إل���ى التدخل إلنق���اذ النظام‬

‫تجميد اثنين من صناديق وأرصدة اس���تثماراته في‬

‫النات���ج المحلي الجمالي‪ ،‬إال أنه ف���ي الواقع يمكن‬

‫االقتصاد العالمي م���ن االنهيار‪ ،‬والذي أعقبه ركود‬

‫التاس���ع من أغس���طس ‪ ،2007‬قليل من هم خارج‬

‫تعريف���ه بأمر واحد وهو الخ���وف‪ ،‬فقط حينما إعلن‬

‫ال مثيل له من الذاكرة الحية‪ ،‬فيما اضطرت آالف‬

‫عالم المال قد استش���عروا خط���ورة ذلك‪ ،‬ومع ذلك‬

‫بنك بي إن بي عن تجميد اس���تثماراته بإثني عشر‬

‫من شركات الطباعة إلى إغالق أبوابها‪.‬‬

‫اعتب���ر هذا الحدث هو الموجة األولى من الس���ياط‬

‫ش���هر‪ ،‬اتخذ بن���ك االحتياط���ي الفيدرالي وحكومة‬

‫التي توالت على القارة األوربية التي شهدت عاصفة‬

‫الواليات المتحدة األمريكية قرارا ال يمكن تبريره‬

‫من األزمات طيلة الثالثة س���نوات التالية كادت أن‬

‫بترك ببنك ليمان براذر يؤول إلى الفشل وهو بنك‬

‫م���ن بين جميع القطاعات األخ���رى‪ ،‬كانت الطباعة‬

‫تدمر االقتصاد األوروبي‪ ،‬في حين أدت إلى فقدان‬

‫اس���تثماري يمتلك مئات المليارات من الدوالرات‬

‫أش���د المتضررين من الركود‪ ،‬فهي من جهة تعتمد‬

‫عشرات اآلالف من مهام الطباعة في جميع أنحاء‬

‫م���ن الره���ن العق���اري المعروضة ‪ ،‬الخ���وف أصاب‬

‫على ثقة المس���تلك ونمو النات���ج المحلي اإلجمالي‬

‫القارة‪.‬‬

‫نظام االقتصاد العالمي بالش���لل‪ ،‬العديد من البنوك‬

‫وكذلك اس���تثمارات الدعاية التي تقوم بها الشركات‬

‫بالنس���بة للتعري���ف التقن���ي لمصطل���ح الركود فهو‬

‫انهارت في ظل ن���درة التمويل‪ ،‬فيما اضطر دافعي‬

‫األخ���رى‪ ،‬في حي���ن تعتمد عل���ى الجه���ة األخرى‬

‫العاصفة المثالية‬

‫اإلمارات‪ :‬معرض الشرق األوسط للوحات والتصميمات اإلعالنية يختتم‬ ‫فعالياته بنجاح‬ ‫المعرض استقطب نحو أكثر من ‪ 10‬آالف زائر وبمشاركة أكثر من ‪ 400‬عارض‬ ‫اختت���م مؤخ���را ف���ي دب���ي باإلم���ارات فعالي���ات‬

‫والتقى س���موه ضمن جولت���ه في أرجاء المعرض‬

‫معرض الش���رق األوس���ط للوح���ات والتصميمات‬

‫م���ع أس���رة تحري���ر مجل���ة ‪ ،ME Printer‬حيث‬

‫اإلعالني���ة الذي أتم دورت���ه ‪ 17‬بنجاح في مركز‬

‫اطلع س���موه عل���ى المجل���ة وتصف���ح إصداراتها‬

‫دب���ي التج���اري العالم���ي‪ ،‬حي���ث نج���ح المعرض‬

‫المحتلف���ة مث���ل ‪ UAE Printer‬وملحقاته���ا‬

‫ف���ي اس���تقطاب نحو ‪ 10‬آالف زائ���ر من مختلف‬

‫المختلفة‪ ،‬كما اس���تمع س���موه إلى شرح مفصل‬

‫دول العال���م‪ ،‬ف���ي حين ش���هد المعرض مش���اركة‬

‫حول المجاالت الت���ي تغطيها المجلة‪ ،‬والجهود‬

‫واسعة من كبرى الش���ركات العاملة في اللوحات‬

‫الت���ي تبذله���ا ف���ي تغطية نش���اط س���وق صناعة‬

‫والتصميم���ات اإلعالني���ة والتي بل���غ عددها نحو‬

‫الطباع���ة والنش���ر في منطقة الش���رق األوس���ط‪،‬‬

‫‪ 400‬شركة قادمة من أكثر من ‪ 30‬دولة من دول‬

‫من خ���الل عرضها ألبرز تحقيق���ات وتحليالت‬

‫العال���م‪ ،‬حيث اس���تعرضت ضمن مش���اركتها في‬

‫الخب���راء ف���ي أح���دث تقني���ات الطباعة والنش���ر‬

‫فعالي���ات المعرض أح���دث التقني���ات والتوجهات‬

‫باإلضافة إلى تغطية أخبار الصناعة‪.‬‬

‫ف���ي مج���ال صناعة الالفت���ات ومع���دات الطباعة‬

‫من جانبه وجه سمو الشيخ ماجد التحية والشكر‬

‫والصور البيانية وما إلى ذلك‪.‬‬

‫للقائمين على مجلة ‪ ،ME Printer‬وأثنى سموه‬

‫افتتح المعرض س���مو الش���يخ ماج���د بن محمد‬

‫عل���ى الجهود التي يبذله���ا القائمين على المجلة‬

‫بن راش���د آل مكتوم رئيس هيئة دب���ي للثقافة‬

‫ف���ي اس���تهداف نش���اط س���وق صناع���ة الطباع���ة‬

‫الجه���ة المنظم���ة للمع���رض‪“ :‬نحن مس���رورون‬

‫والفن���ون‪ ،‬حي���ث تفقد س���موه أجنح���ة المعرض‬

‫والنش���ر ف���ي المنطق���ة‪ ،‬كما ثمن س���موه التغطية‬

‫للغاية بتأس���يس قسم اللوحات اإلعالنية الرقمية‬

‫والذي ش���هد مش���اركة ش���ركات رائدة من مثل‬

‫اإلعالمي���ة الت���ي تقدمه���ا المجل���ة للعاملين في‬

‫ال���ذي سيس���اعدنا على تثقي���ف زوارن���ا الباحثين‬

‫إت���ش ب���ي وأكف���ا وإبس���ون وعل���ي الهاش���مي‬

‫ه���ذا القطاع‪ ،‬معربا عن خال���ص تمنياته بالتوفيق‬

‫ع���ن صفق���ات مجزية في ه���ذا المج���ال‪ ،‬ونحن‬

‫وروالن���د وكوبت���را جرافي���ك وفليك���س يوروب���ا‬

‫ألس���رة المجل���ة ف���ي أداء رس���التهم وواجبه���م‬

‫نعتق���د بأن اللوح���ات اإلعالني���ة الرقمية تنطوي‬

‫وإك���س فيل���م ودي مي���ل وألف���ا كي���م وديج���ي‬

‫اإلعالمي والمهني‪.‬‬

‫ماتركي���س‪ ،‬ع���الوة عل���ى العديد من الش���ركات‬

‫م���ن جهت���ه ق���ال عب���د الرحم���ن فلكن���از‪ ،‬رئيس‬

‫على إمكانيات مذهلة س���يكون من شأنها إضافة‬ ‫ً‬ ‫مس���تقبال بالنس���بة للتج���ار‬ ‫الكثي���ر م���ن القيم���ة‬

‫التقنية المحلية واإلقليمية‪.‬‬

‫مجلس إدارة “إنترناش���يونال إكس���بو كونسلتس”‬

‫والعمالء على حد س���واء”‪.‬‬

‫سمو الشيخ ماجد بن محمد‬ ‫خالل تصفحه إلصدارات مجلة‬ ‫مي برنتر مع محرر قسم اللغة العربية‬ ‫د‪ .‬محمود غزال‬

‫اإلمارات‪ :‬برينتك تنظم ندوة حول الجودة العالية في طباعة التعبئة والتغليف‬ ‫نظمت ش���ركة برين تيك الش���رق األوس���ط مؤخرا‬

‫وغيره���ا من الش���ركات‪ ،‬كما تط���رق توماس إلى‬

‫بالتعاون مع ش���ركتي إلتيك���س وروزيني ندوة حول‬

‫مش���اركة الش���ركة في معرض دروبا والتي تطمح‬

‫الجودة العالية في طباعة التعبئة والتغليف‪ ،‬وذلك في‬

‫من خاللها إل���ى االلتقاء بالقدر األكبر مع عمالء‬

‫فندق هيلتون جميرا الشهر الماضي‪ ،‬حضرها لفيف‬

‫الش���ركة لمناقش���ة س���بل التعاون فيما بينهم‪.‬‬

‫من القائمين على صناعة التعبئة والتغليف باإلضافة‬

‫وم���ن ث���م تح���دث أنجيل���و آلوج���ي مدي���ر خدمة‬

‫إلى مديري المطابع ووسائل اإلعالم المختلفة‪.‬‬

‫العمالء من ش���ركة روزيني‪ ،‬وال���ذي أوضح بدوره‬

‫واس���تهل جاي تش���اودا مدي���ر المبيع���ات التقنية‬

‫آلي���ة مس���اعدة المطاب���ع في اس���تهالك التقنيات‬

‫لبرين تيك الش���رق األوسط كلمة االفتتاح رحب‬

‫المتاح���ة م���ن الش���ركة‪ ،‬كم���ا تحدث ع���ن أبحاث‬

‫فيه���ا بالحاضرين في الندوة‪ ،‬وأعرب فيها أمنياته‬

‫الش���ركة ف���ي مجال تحس���ين ج���ودة الطباعة من‬

‫للجمي���ع بالتوفيق ف���ي أعمالهم‪ ،‬ومن ثم تحدث‬

‫خالل أنظمة الش���ركة في مجال التحكم باأللوان‬

‫توم���اس ليترس���ت مدي���ر المبيع���ات والتس���ويق‬

‫ونظ���م اختب���ار األحب���ار‪ ،‬مش���يرا إل���ى أن تقني���ات‬

‫بش���ركة إلتيكس تناول فيها العديد من المواضيع‬

‫الش���ركة المتطورة قد حصلت على اعتماد كبرى‬

‫التي ته���م العاملين في مج���ال التعبئة والتغليف‪،‬‬

‫المختبرات والمعامل األوروبية‪ ،‬كما أنها ومصدقة‬

‫أهمها اس���تخدام تقني���ة ‪Eltex electrostatic‬‬

‫من الجهات المختصة‪.‬‬

‫من خالل إنشاء حقل للطاقة الكهربائية الساكنة‬

‫أن توقيت الندوة قبي���ل فعاليات معرض دروبا يعد‬

‫بي���ن لوح���ي الطباعة واس���طوانة الطباعة تس���مح‬

‫ضروربا وذل���ك لتزويد العمالء بالمعلومات الالزمة‬

‫الش���ركة لديها العديد م���ن العمالء المهمين الكبار‬

‫للحب���ر بالنف���اذ بش���كل أكب���ر وه���و األم���ر الذي‬

‫لتقنيات الش���ركة حتى يتس���نى لهم االطالع عن‬

‫ف���ي المنطقة من مثل مجم���ع الملك فهد لطباعة‬

‫يس���اهم بشكل فعال في زيادة جودة الطباعة في‬

‫كثب على منتجات الش���ركة ومن ث���م اتخاذ القرار‬

‫المصحف الشريف والعبيكان‪.‬‬

‫التعبئة والتغليف‪ ،‬وأش���ار إلى أن الش���ركة تتعامل‬

‫األنس���ب لهم ضم���ن دروبا‪ ،‬وأك���د توماس على أن‬

‫ه���ذا ومن المق���رر أن تعق���د برنتيك ن���دوة مماثلة‬

‫م���ع كب���ار مصنع���ي ماكين���ات الطباعة م���ن مثل‬

‫منطقة الشرق األوسط تعد مهمة لصناعة الطباعة‬

‫كذل���ك لعمالئها ف���ي المملكة العربية الس���عودية‬

‫هيدلب���رج وك���ي بي إيه وم���ان روالند وبوبس���ت‬

‫لم���ا لديها من س���وق متن���وع وعريض يس���توعب‬

‫بفندق الخزامى في العاصمة السعودية الرياض‪.‬‬

‫‪ME Printer March 2012‬‬

‫ف���ي آلية طباع���ة التعبئة والتغلي���ف‪ ،‬والتي تعمل‬

‫وفي حديث خاص للمجلة‪ ،‬أوضح توماس ليترست‬ ‫كافة التقنيات المتاحة في الطباعة‪ ،‬مش���يرا إلى أن‬

‫‪54‬‬

‫الفعاليات‬

‫اإلمارات‪ :‬إعالن أسماء الفائزين في جائزة دبي الدولية للطباعة لعام ‪2012‬‬ ‫تتوزع الجائزة على أكثر من ‪ 25‬فئة وعلى ‪ 500‬مشارك‬

‫إنه من المتوقع أن‬ ‫يصل نمو صناعة‬ ‫الطباعةوالنشر‬ ‫في المنطقة إلى‬ ‫‪ 7‬مليارات دوالر‬ ‫أمريكي بحلول‬ ‫العام ‪2015‬‬ ‫أحمدالشيخ‬

‫تح���ت رعاية س���مو الش���يخ مكتوم ب���ن محمد بن‬

‫التكنولوجي لزبائنهم”‪.‬‬

‫تس���لط الض���وء على صناع���ة الطباع���ة و ذلك من‬

‫راش���د آل مكت���وم نائ���ب حاكم دبي‪ ،‬ت���م اإلعالن‬

‫وأضاف الش���يخ‪“ :‬في هذه المناسبة‪ ،‬أود أن أهنئ‬

‫خالل فتح باب المنافس���ة وتقدي���م عرض عملي‬

‫عن أس���ماء الفائزين في منافسة جائزة دبي الدولية‬

‫الفائزي���ن بجائ���زة دب���ي الدولي���ة للطباع���ة ‪،2012‬‬

‫ممتاز على مستوى العالم”‪.‬‬

‫للطباعة والنش���ر والتي تقام للس���نة السادسة على‬

‫وأتق���دم بالش���كر الخ���اص لجمي���ع المش���اركين‬

‫م���ن جانب���ه علق الس���يد حس���ن الهاش���مي‪ ،‬مدير‬

‫التوالي‪ ،‬وذلك خالل حفل توزيع جوائز دبي الدولية‬

‫وللجه���ات الراعية‪ ،‬وأخص غرف���ة تجارة وصناعة‬

‫العالقات الخارجية ف���ي غرفة تجارة وصناعة دبي‬

‫للطباعة ‪ 2012‬الش���هر الماضي‪ ،‬وتكرم المس���ابقة‬

‫دب���ي ولجن���ة التحكي���م وفري���ق عم���ل جوائ���ز‬

‫قائ���ال‪“ :‬إن غرف���ة تج���ارة وصناعة دبي س���تواصل‬

‫التي تنظمها مجموعة الطباعة والنشر تحت مظلة‬

‫مجموعة الطباعة والنش���ر‪ ،‬على دعمهم المستمر‬

‫دعمها للتميز في اإلعمال ونحن نشجع مجموعة‬

‫غرف���ة تجارة وصناع���ة دب���ي‪ ،‬رواد صناعة الطباعة‬

‫ولمساهمتهم الكبيرة في إنجاح هذا الحدث”‪.‬‬

‫الطباعة والنش���ر عل���ى المضي قدما ف���ي جهودها‬

‫لتفوقهم وإبداعهم في ع���ام ‪ ،2011‬حيث أقيم هذا‬

‫وتت���وزع جوائز دبي الدولية للطباعة على أكثر من‬

‫لضم���ان ق���در أكبر م���ن الج���ودة وتطوي���ر الخدمة‬

‫الحدث ف���ي فندق غراند حياة دب���ي‪ ،‬وحضره كبار‬

‫‪ 25‬فئ���ة‪ ،‬وأكث���ر من ‪ 500‬مش���اركا‪ ،‬وتق���وم لجنة‬

‫وذلك للوصول إلى صناعة متكاملة لقطاع الطباعة‬

‫مسؤولي القطاع الحكومي وخبراء الطباعة والنشر‪،‬‬

‫التحكي���م المختص���ة بتحدي���د الفائزي���ن وتوزي���ع‬

‫والنشر”‪ ،‬ووفقا للهاش���مي‪ ،‬فإن صناعة الطباعة ال‬

‫فضال عن حشد من وسائل اإلعالم‪.‬‬

‫الجوائز بناء على مس���تويات إدارة الجودة والكفاءة‬

‫تزال تسهم بشكل كبير في نهضة الناتج المحلي‬

‫وص���رح أحمد بن حس���ن الش���يخ‪ ،‬رئيس مجلس‬

‫والتقدم التكنولوجي المعاصر‪.‬‬

‫اإلجمالي الوطني‪ ،‬وفي النمو االقتصادي للمنطقة‪.‬‬

‫إدارة مجموعة الطباعة والنشر في معرض تعليقه‬

‫وقال السيد نيكوالس يونغ‪ ،‬رئيس لجنة التحكيم‬

‫يذك���ر أن أول انطالقة لجوائز دبي الدولية للطباعة‬

‫على حفل توزيع الجوائز بالقول‪“ :‬إنه من المتوقع‬

‫لجائ���زة دب���ي الدولية للطباع���ة ‪ 2012‬ومدير كلية‬

‫كان���ت في ع���ام ‪ ،2006‬وتهدف إل���ى الهام وتحفيز‬

‫أن يصل نمو صناعة الطباعة والنشر في المنطقة‬

‫لندن للتكنولوجيا‪“ :‬لقد ش���هدت نسبة المشاركة‬

‫صناع���ة الطباع���ة م���ن خ���الل تكري���م االنجازات‬

‫إلى ‪ 7‬مليارات دوالر أمريكي بحلول العام ‪،2015‬‬

‫ف���ي جائزة دبي الدولية للطباعة تحس���نا مس���تمرا‬

‫ومكاف���أة األداء المتميز في دول���ة اإلمارات العربية‬

‫ونحن في مجموعة الطباعة والنش���ر وجائزة دبي‬

‫فيم���ا يتعل���ق بج���ودة األعم���ال وابتكاره���ا‪ ،‬حيث‬

‫المتح���دة ودول مجل���س التع���اون الخليجي‪ ،‬وقد‬

‫الدولي���ة للطباع���ة نؤكد عل���ى أن ه���ذا النمو الهام‬

‫تتمتع الجهات المش���اركة بج���ودة عالية تنعكس‬

‫ش���هدت جائزة دبي الدولية للطباعة منذ تأسيسها‬

‫س���وف يرتق���ي بالقطاع إلى مزيد م���ن النجاح‪ ،‬إننا‬

‫إيجابيا على منحى النمو المستمر للقطاع بشكل‬

‫زي���ادة ف���ي نس���بة المش���اركة تج���اوزت ال���� ‪٪ 54‬‬

‫في تكريمنا لرواد هذه الصناعة نثمن مساهمتهم‬

‫عام وللمؤسسات بشكل خاص”‪.‬‬

‫وتوسعت لتمتد إلى شمال إفريقيا والمشرق العربي‬

‫المتمي���زة من حيث تقديم الج���ودة العالية والتقدم‬

‫وأض���اف يون���غ‪“ :‬إن جائ���زة دبي الدولي���ة للطباعة‬

‫وشبه القارة الهندية خالل فترة قصيرة من الزمن‪.‬‬

‫‪ME Printer March 2012‬‬

‫اإلمارات‪ :‬مؤتمر الشرق األوسط إلعادة تصنيع الورق والمواد البالستيكية‬

‫‪55‬‬

‫أك���د معال���ي الدكتور راش���د أحم���د بن فه���د وزير‬

‫مع���دل إنتاج الفرد من النفايات البلدية الصلبة في‬

‫وزيادة مساهمتها في معالجة قضية النفايات‪.‬‬

‫البيئة والمياه‪ ،‬أهمية البحث عن حلول مس���تدامة‬

‫دول���ة اإلم���ارات العربية المتح���دة يعتبر واحدا من‬

‫وأك���د معاليه أهمية أال تقتصر مناقش���ات المؤتمر‬

‫لمعالج���ة قضي���ة تزاي���د مع���دالت إنت���اج النفايات‬

‫أعل���ى المعدالت في العالم‪ ،‬وذل���ك نتيجة لعوامل‬

‫عل���ى التحديات الت���ي تواجه صناعة إع���ادة تدوير‬

‫بمختل���ف أنواعه���ا والتخل���ص اآلم���ن والس���ليم‬

‫متعددة كالتزايد السكاني وارتفاع معدالت التنمية‬

‫الورق والبالس���تيك‪ ،‬بل أن تمتد لتش���مل مناقشة‬

‫منها‪ ،‬والذي أصبح يثير قلقا واس���عا لدى مختلف‬

‫االقتصادية وارتفاع مستوى الدخل وشيوع أنماط‬

‫كاف���ة التحدي���ات والصعوبات التي تع���وق صناعة‬

‫األوساط خاصة الصحية والبيئية‪.‬‬

‫االستهالك غير المستدامة‪.‬‬

‫إعادة التدوير ككل واقتراح الحلول المناس���بة لها‬

‫وأش���ار ابن فهد ف���ي كلمته التي ألقته���ا نيابة عنه‬

‫وأع���رب معالي وزير البيئة والمياه في ختام كلمته‬

‫لالسترش���اد بها من قب���ل صناع الق���رار وواضعي‬

‫الدكتورة مريم الشناصي وكيل وزارة البيئة والمياه‬

‫ع���ن أمله أن يش���كل مؤتم���ر إعادة تدوي���ر الورق‬

‫السياسات في سعيهم نحو االرتقاء بهذه الصناعة‬

‫خ���الل فعاليات مؤتمر إع���ادة تدوير الورق والمواد‬

‫والمواد البالستيكية مساهمة إيجابية في مساعي‬

‫وتطويرها وزيادة مس���اهمتها ف���ي دورة االقتصاد‬

‫البالس���تيكية ف���ي دب���ي الش���هر الماض���ي إلى أن‬

‫ال���وزارة الرامية إل���ى تطوير صناعة إع���ادة التدوير‬

‫الوطني وفي استدامة مواردنا الطبيعية‪.‬‬

‫مصر‪ :‬غرفة صناعات الطباعة تمنح قبلة الحياة للمطابع المصرية الخاصة‬ ‫الغرفة تعلن عن حزمة من االتفاقيات واإلجراءات التي تهدف إلى تطوير صناعة الطباعة المصرية‬ ‫بعد مرور عام كامل من الخس���ائر بس���بب حالة عدم‬

‫وتعويضالخسائرالفادحةالتيتعرضتلهاخاللالعام‬

‫االستقرار التي شهدتها مصر بعد ثورة ‪ 25‬يناير العام‬

‫الماضي بسبب ركود األسواق‪ ،‬بخالف أنها لم تتمكن‬

‫الماضي‪،‬وفيمايبدوأنهاخطواتحثيثةتسعىمنأجل‬

‫من المش���اركة في مناقصة طباعة الكتاب المدرسي‬

‫إعادة الثقة إلى سوق صناعة الطباعة المصرية أحد أكبر‬

‫السابق بسبب قرار وزير التربية والتعليم السابق‪.‬‬

‫أسواق الطباعة في منطقة الش���رق األوسط‪ ،‬تحاول‬

‫وعالوة على االتفاقية السابقة التي أعلنت عنها الغرفة‬

‫غرفة صناعات الطباع���ة باتحاد الصناعات المصرية‬

‫مؤخرا م���ع البنك األهلي المصري لتمويل وتحديث‬

‫منح المطابع الخاصة العاملة بالبالد قبلة الحياة‪ ،‬من‬

‫المطاب���ع بتكلفة ملي���ار جنيه‪ ،‬عق���دت لجنة التمويل‬

‫خالل طرح حزمة من اإلجراءات والمشروعات التي‬

‫والبنوك بالغرفة مؤتمرا موس���عا ح���ول تمويل وتوريد‬

‫تس���عى إلى إعادة الحيوية من جديد لس���وق الطباعة‬

‫الورقوالخاماتالخاصةبطباعةالكتابالمدرسي‪ ،‬من‬

‫والذي ش���هد في اآلونة األخيرة حراكا ونش���اطا غير‬

‫خالل التعاون مع شركة “آل جالل” و”بنك مصر”‪.‬‬

‫ع���ادي بعد ب���دء األوض���اع باالتجاه نحو االس���تقرار‪،‬‬

‫وأوضح خالد عبده رئيس غرفة الطباعة‪ ،‬أن المطابع‬

‫وعودة المطابع للدوران من جديد بعد الكم الغير عادي‬

‫تحتاج إلى أكثر من مليار جنيه لتنفيذ خطتها مع وزارة‬

‫الطباعيةنقدا‪.‬‬

‫من اليمين إلى اليسار‬

‫التي تلقت���ه من أوامر الطباع���ة في خضم الحمالت‬

‫التربية والتعليم لطبع الكتاب المدرسى‪ ،‬مما يتطلب‬

‫من جانبه أكد عالء أيوب نائب مدير عام بنك مصر‪،‬‬

‫محمد شوقي‬

‫االنتخابية لمجلسي الشعب والشورى والتي بلغ فيها‬

‫ضرورة دخول شركة قوية لتمويل المطابع‪ ،‬الفتا إلى‬

‫أن ش���روط التموي���ل ميس���رة‪ ،‬حي���ث يق���وم صاحب‬

‫حجم اإلنفاق والمطبوعات مستوى قياسي في تاريخ‬

‫أن ش���ركة “آل جالل” أحد عمالء بنك مصر‪ ،‬حيث‬

‫المطبع���ة بتقديم أمر توريد الصادر م���ن وزارة التربية‬

‫االنتخابات المصرية‪ ،‬وكذل���ك المطبوعات الدعائية‬

‫يق���وم البنك بتمويله���ا بالخامات وتقوم ش���ركة “آل‬

‫والتعلي���م‪ ،‬حتى يضم���ن البنك حصت���ه ليتم تمويل‬

‫لحمالت االنتخابات الرئاسية والتي من المتوقع أن‬

‫جالل” بتوريدها ألصحاب المطابع‪.‬‬

‫احتياجات المطبعة فورا من الخامات الالزمة لطباعة‬

‫تكون ذروة نش���اط المطابع في الفترة المقبلة‪ ،‬وأخيرا‬

‫من جهته أكد إسالم عناني نائب رئيس مجلس إدارة‬

‫الكتابالمدرسي‪.‬‬

‫نبيل السودة‬

‫وليس بآخرا أوامر الطباعة التي صدرت بطباعة الكتب‬

‫غرفة الطباعة ورئيس لجنة التمويل والبنوك‪ ،‬أن هذا‬

‫وإل���ى جانب اإلعالن عن اتفاقي���ات تمويل المطابع‪،‬‬

‫مدير إدارة التسويق بالبنك األهلي‬

‫المدرس���ية من قب���ل وزارة التربية والتعليم المصرية‪،‬‬

‫المؤتمر يعد اس���تكماال للمشروع القومى الذى تبنته‬

‫أعلن كذلك خالد عبده رئيس الغرفة أنه تم ألول مرة‬

‫والتي تقترب قيمتها من نحو ملياري جنيه مصري‬

‫الغرفة وهو تطوير الصناعة فى مصر‪ ،‬وكيفية تمويل‬

‫التوص���ل إلى اتفاق بين غرفتي الصناعات الكيماوية‬

‫“‪ 400‬ملي���ون دوالر أمريك���ي”‪ ،‬وهو ما يعني أن هذه‬

‫المطابعالتيتقومبطبعالكتابالمدرسيلوزارةالتربية‬

‫والطباعة بخصوص تش���وهات التعريفة الجمركية‪،‬‬

‫المطابع ملزمة بتوريد الكتب مطبوعة خالل مدة ال‬

‫والتعلي���م‪ ،‬وذلك عن طريق تقديم خدمة توريد الورق‬

‫عقب االجتماع الطاريء الذي نظمته الغرف الصناعية‬

‫تزيد عن شهرين من اس���تالم األوامر‪ ،‬وحاجتها إلى‬

‫والخامات لكل المطابع بالتعاون مع بنك مصر‪ ،‬مشيرا‬

‫باتحاد الصناعات لبحث مشاكل الرسوم الجمركية‪،‬‬

‫كميات كبيرة من الورق وباقي مس���تلزمات وخامات‬

‫إلى أن شركة آل جالل تعد أكبر شركة لها حصة شركة‬

‫وأوضح عبده أن مدير عام غرفة الصناعات الكيماوية‬

‫الطباعة من مثل األحبار وما إلى ذلك‪.‬‬

‫إدفو للورق‪ ،‬وبذلك تكون هناك ضمانة للحصول على‬

‫محم���د أبو هرج���ة اعترف بش���رعية مطال���ب غرفة‬

‫ونظرا لما تمر به البالد والتي تعاني من أزمة س���يولة‪،‬‬

‫الخامات بأسرع وقت دون تعطيل لالنتاج‪ ،‬مبينا بأنه تم‬

‫الطباعة بع���دم رفع الجمارك المفروض���ة على ورق‬

‫طرح���ت غرفة صناعات الطباعة برئاس���ة خالد عبده‬

‫االتفاق بين “آل جالل” ومصنع باكين لألحبار حتى‬

‫الطباعةومستلزماتاإلنتاج‪.‬‬

‫أكثر م���ن بديل لتمويل المطاب���ع التي حصلت على‬

‫تكون جميع الخامات محلية على أن يحصل البنك‬

‫وكان���ت غرف���ة الطباعة قد رفعت مذك���رة عاجلة إلى‬

‫أوامر طباعة الكتب المدرس���ية‪ ،‬حي���ث أعلنت الغرفة‬

‫على فائدة تتراوح بين ‪ 1‬و ‪ ٪ 1.25‬شهريا‪.‬‬

‫وزيري المالية والصناع���ة والتجارة الخارجية تطالب‬

‫ع���ن حزمة من اتفاقيات التع���اون بين كبرى البنوك‬

‫بدوره أوضح حسام رجب عضو لجنة التمويل والبنوك‬

‫فيه���ا بإلغ���اء الجمارك عل���ى مدخ���الت اإلنتاج من‬

‫المصرية وش���ركات الطباعة من أجل توفير التمويل‬

‫أن الغرفة تحاول إيجاد قاعدة تنافسية لتمويل المطابع‬

‫الطباعة‪ ،‬وزيادة الرسوم الجمركية على المنتجات تامة‬

‫الالزموخاماتومستلزماتالطباعةوالتيتبلغقيمتها‬

‫الخاص���ة للوف���اء بالتزاماتها نح���و المناقصة بأفضل‬

‫الصنع من ‪ ٪5.6‬إلى ‪ ٪9‬لتحقيق المنافس���ة العادلة‬

‫اإلجمالي���ة نحو أكث���ر من مليار جنيه مص���ري “‪170‬‬

‫الشروط للمطابع من خالل إيجاد عدة عروض تمويل‬

‫وحماية المنتج المصري‪ ،‬مشيرا إلى أن ما يتم إنتاجه‬

‫ملي���ون دوالر”‪ ،‬من أجل تس���هيل مهمة المطابع في‬

‫عند فتح باب أوامر التوريد‪ ،‬أما صاحب المطبعة الذي‬

‫محليا م���ن الورق يبلغ ‪ 150‬ألف طن‪ ،‬بينما الس���وق‬

‫تنفيذ مهام الطباعة التي كلفت به���ا من قبل الوزارة‪،‬‬

‫يمتلك الس���يولة المالية فيمكنه ش���راء المستلزمات‬

‫المحلي يستهلك ‪ 340‬ألف طن ورق كتابة وطباعة”‪.‬‬

‫مدير إدارة الخطوط والبرامج بالبنك األهلي‬ ‫خالد عبده‬ ‫رئيس غرفة صناعات الطباعة المصرية‬ ‫سعد محي الدين‬ ‫نائب مدير عام البنك األهلي‬

‫مصر‪ :‬بيترا تشارك في ملتقى التوظيف األول “شغلني شكرا”‬ ‫بملتق���ى التوظي���ف األول (ش���غلني ش���كرا) ف���ي‬

‫لطلب���ات العم���ل نح���و ألفي���ن م���ن الش���باب من‬

‫إلج���راء المقاب���الت الش���خصية‪ ،‬وف���ي ح���ال ت���م‬

‫العاصم���ة المصري���ة القاهرة‪ ،‬وال���ذي أقيم بمبادرة‬

‫الجنس���ين من مختلف المؤه���الت‪ ،‬والذي يرجع‬

‫االتفاق بين الطرفين‪ ،‬تق���دم بيترا برنامج تدريبي‬

‫م���ن البرنام���ج التلفزيوني الش���هير القاه���رة اليوم‬

‫لتحمس الش���باب للعمل في القطاعات االبداعية‪،‬‬

‫تقني مكثف على مدار شهر لتأهيل الشباب الذي‬

‫ال���ذي يقدم���ه اإلعالم���ي المصري عم���رو أديب‪،‬‬

‫نظ���را لك���ون بيت���را تخ���دم الش���ركات العاملة في‬

‫تم اختياره فنيا حس���ب احتياج الشركة المستفيدة‬

‫حيث ش���هد المعرض إقباال كثيفا من الشباب من‬

‫مج���االت التصمي���م والطباعة واالعالن والنش���ر‬

‫ويل���ي ذلك متابعة عملية التعيين والتأكد من توفر‬

‫مختل���ف األعم���ار تلبية للمب���ادرة اإلعالمية التي‬

‫واالنت���اج االعالم���ي وتصميم الوس���ائط المتعددة‬

‫المه���ارات المطلوب���ة للش���باب ال���ذي ت���م تعيينه‪،‬‬

‫تهدف إلى إيجاد فرص عمل للشباب في مختلف‬

‫والرسوم المتحركة‪.‬‬

‫وكذل���ك المتابعة المس���تمرة لمس���تويات المهارة‬

‫قطاعات العمل في السوق المصري‪.‬‬

‫وس���يقوم فري���ق العم���ل في بيت���را خ���الل الفترة‬

‫ل���دى العاملين وتوفير أي برنامج تدريبي مطلوب‬

‫وحظيت بيترا باهتمام بالغ من كثير من الش���باب‬

‫القادم���ة بف���رز وتصني���ف الطلب���ات ومقارنته���ا‬

‫لرفع كفاءة العاملين‪.‬‬

‫‪ME Printer March 2012‬‬

‫ش���اركت بيت���را عل���ى م���دار يومي���ن ‪ 2‬و‪ 3‬فبراير‬

‫عل���ى م���دار اليومي���ن‪ ،‬حيث بل���غ عدد م���ن قدموا‬

‫بالطلب���ات ال���واردة لها من الش���ركات والتنس���يق‬

‫‪56‬‬

‫األخبـــار‬

‫السعودية‪ :‬ازدهار للطباعة الرقمية تستثمر في طابعة زيروكس دوكو ‪8080‬‬ ‫التعاقد الجديد سيعمل على تنفيذ طلبيات الطباعة بجودة عالية وتسليمها في وقت قياسي‬

‫كريم ياسين المدير التنفيذي‬ ‫لالزدهار للطباعة الرقمية‬ ‫وعتيق خان المدير العام‬

‫تعاقدت ازدهار للطباع���ة الرقمية الكائنة في مدينة‬ ‫جدة السعودية على تركيب طابعة زيروكس الرقمية‬ ‫من طراز ‪ Xerox DC 8080‬ذات اإلمكانية العالية‬ ‫في مجال الطباعة السريعة‪ ،‬وذلك رغبة من الشركة‬ ‫ف���ي تلبية الطل���ب المتزايد على الطباع���ة من قبل‬ ‫عمالئها‪ ،‬إضافة إلى حلول وتطبيقات جديدة تخدم‬ ‫العاملين في مجال اإلعالنات والتسويق‪.‬‬ ‫تتمي���ز ‪ Xerox DC 8080‬بقدرته���ا عل���ى إنت���اج‬ ‫مطبوع���ات مماثل���ة للت���ي يت���م طباعتها بواس���طة‬ ‫ماكينات الطباعة باألوفست‪ ،‬وإمكانية الطباعى على‬ ‫مختلف األحجام من الورق بمعدل سرعة يبلغ نحو‬ ‫‪ 80‬ورق���ة في الدقيقة‪ ،‬وتتمي���ز بخصائص آلية في‬ ‫مجال جودة ودقة األلوان في الطباعة والتي يمكن‬ ‫تنفيذها بكل س���هولة ويس���ر‪ ،‬عالوة عل���ى قدرتها‬ ‫الفائقة في التجهيز الطباعي وزيادة اإلنتاجية‪.‬‬

‫تفصيال‪ ،‬قال كل من كريم ياس���ين المدير التنفيذي‬

‫قامت ب���ه زيروكس في مجال األحبار والذي بات ال‬

‫وعتيق خان المدير العام للش���ركة في حديث خاص‬

‫يختلف عن نظيره في األوفست في الجودة والدقة‪،‬‬

‫للمجلة‪ ،‬أن التحديات التي تفرضها طبيعة األعمال‬

‫عالوة على إمكانياتها وقدرتها المتميزة في الطباعة‪،‬‬

‫في السعودية والتي تتس���م بالسرعة واتخاذ القرارات‬

‫وم���ن هنا وقع اختيارنا على طابعة زيروكس الرقمية‬

‫ف���ي آخر لحظة‪ ،‬وضغط الزبائ���ن في الحصول على‬

‫التي تلبي احتياجاتنا بشكل متكامل”‪.‬‬

‫طلبياته���م ف���ي وق���ت قياس���ي‪ ،‬ع���الوة عل���ى النمو‬

‫متحدثا حول سوق الطباعة في السعودية‪ ،‬أكد عتيق‬

‫المضطرد في كم كمية المطبوعات‪ ،‬جعل المطبعة‬

‫على أن سوق الطباعة في مدينة جدة تحديدا يعيش‬

‫تفكر جديا في اقتناء طابعة رقمية تمكنها من مواجهة‬

‫حالة م���ن االزدهار‪ ،‬نظ���را إلى النش���اط االقتصادي‬

‫هذه التحديات بش���كل مرن وس���هل‪ ،‬وأضاف عتيق‬

‫الت���ي تتمتع به مدين���ة جدة عن غيره���ا من المدن‬

‫بالق���ول‪“ :‬أتاحت لن���ا الطباعة الرقمي���ة تقديم حزمة‬

‫الس���عودية‪ ،‬مضيف���ا بالقول‪“ :‬تعد جدة مركزا نش���طا‬

‫متكامل���ة من الحلول والتطبيقات لعمالئنا تناس���ب‬

‫وهام���ا لألعمال‪ ،‬حيث تحف���ل بالعيد من المعارض‬

‫تطلعاتهم‪ ،‬بدءا من األجن���دات والتقاويم والمطويات‬

‫واألحداث االقتصادية الهامة والتي تتطلب كم هائل‬

‫وصوال إلى تقديم تطبيقات ذات السمة التشخيصية‪،‬‬

‫م���ن المطبوعات لإلعالن عنه���ا ضمن الحمالت‬

‫كل ذلك في وقت قياسي يرضي عمالءنا‪ ،‬حيث في‬

‫الترويجي���ة والتس���ويقية‪ ،‬ع���الوة أيضا على موس���م‬

‫غضون ما يحتسي العميل قهوته معي في المكتب‬

‫الحج والعمرة الذي يتطلب هو اآلخر كما كبيرا من‬

‫يك���ون طلبه جاهزا على أكمل وجه”‪ ،‬مش���يرا إلى أن‬

‫المطبوعات”‪ ،‬الفتا إلى أن الش���ركة تخطط للتوسع‬

‫الطباعة الرقمية قدمت حلوال سريعة ومتوافقة تتالءم‬

‫مس���تقبال من خالل افتتاح أقسام خاصة في مجال‬

‫مع طبيعة سوق األعمال السعودي‪.‬‬

‫الالفتات واإلعالنات الخارجية والداخلية‪.‬‬

‫وبالحدي���ث حول الداف���ع وراء اختيار طابعة زيروكس‬

‫من جهت���ه وتعليقا على التعاقد الجدي���د‪ ،‬قال إيهاب‬

‫الرقمية‪ ،‬قال عتيق‪“ :‬اخترنا زيروكس بناء على خبرتنا‬

‫الجن���دي المدي���ر الع���ام لزيروكس الس���عودية‪“ :‬تعد‬

‫وتجاربنا مع مطابع جدة‪ ،‬حيث كنا في الس���ابق نقوم‬

‫االتص���االت الرس���ومية مج���ال عمل حقيق���ي لرواد‬

‫بتصميم مهامنا الطباعية ومن ثم نرسلها إلى المطابع‬

‫الصناع���ة ممن يودون االس���تفادة من ق���وة الطباعة‬

‫للطباعتها بواسطة ماكينات طباعتها المتنوعة‪ ،‬ولفت‬

‫الرقمية المتمثل���ة في قيمة الج���ودة المضافة والتي‬

‫نظرنا ج���ودة الطباع���ة الفائقة الت���ي تقدمها طابعات‬

‫تزودها زيروكس الرقمي���ة ‪ ،Xerox DC 8080‬لما‬

‫زيروكس الرقمية‪ ،‬عالوة على ما تقدمه من إمكانية‬

‫تتميز بها من خصائص مثل إضافة التأثيرات الخاصة‬

‫تقدي���م مطبوع���ات مماثلة لتلك الت���ي يتم طباعتها‬

‫بالطباع���ة عل���ى كافة أحجام ال���ورق‪ ،‬وزي���ادة إنتاجية‬

‫بواس���طة ماكينات الطباعة باألوفست‪ ،‬ومدى تماثل‬

‫المطبعة‪ ،‬والوقت المستغرق لتجهيز للطابعة‪.‬‬

‫أل���وان في األحب���ار رائع‪ ،‬حيث أعجبن���ا التطوير التي‬

‫‪ME Printer March 2012‬‬

‫اإلمارات‪ :‬بدور القاسمي تستقبل رئيس اتحاد الناشرين الدوليين‬

‫‪57‬‬

‫بمش���اركة كال من الدكتورة لطيفة النجار أمين س���ر‬

‫في صناعة النشر وتطويرها في الدولة‪ ،‬السيما تلك‬

‫جمعية الناشرين اإلمارتيين‪ ،‬محمد بن دخين أمين‬

‫التي تعمل الجمعية علىيها بالتعاون مع العديد من‬

‫الصندوق في الجمعية‪ ،‬جمال الشحي عضو مجلس‬

‫المؤسسات العالمية المتخصصة في قطاع النشر”‪.‬‬

‫ادارة الجمعية‪ ،‬أماني آل علي مدير المكتب التنفيذي‬

‫وأضاف���ت بالقول‪“ :‬إن صناعة النش���ر تعد واحد من‬

‫للشيخة بدور القاسمي وخلود النعيمي مدير البرامج‬

‫أكث���ر الصناع���ات اإلبداعي���ة عل���ى مس���توى العالم‪،‬‬

‫الثقافيةفيالمكتبالتنفيذيللشيخةبدورالقاسمي‪.‬‬

‫مما يجعل مس���ألة تطويرها وتنميته���ا بالدولة على‬

‫وتم خالل االجتماع مناقشة سبل التعاون الممكنة‬

‫رأس األولويات”‪ ،‬مش���يرة إلى أن زيارة رئيس اتحاد‬

‫بي���ن الطرفين وتفعيل التع���اون فيما بينهما وتبادل‬

‫الناش���رين الدوليين إلى اإلمارات تؤكد على السمعة‬

‫الخبرات ‪ ،‬كما تم تقديم ش���رح تعريفي عن جمعية‬

‫الطيب���ة التي باتت تتمتع بها الدولة على المس���توى‬

‫النانشرين اإلماراتيين وأهدافها واستراتيجيتها وأنواع‬

‫العالمي في هذا المجال‪.‬‬

‫اس���تقبلت الش���يخة بدور بنت س���لطان القاس���مي‬

‫العضويات المعمول بها في الجمعي���ة‪ ،‬واالنجازات‬

‫م���ن جهت���ه ق���ال يونغ س���ونك ش���ي رئي���س اتحاد‬

‫رئي���س جمعية الناش���رين اإلماراتيين في مكتبها‬

‫التي تم تحقيقها من قبل الجمعية خالل السنوات‬

‫الناش���رين الدوليي���ن‪“ :‬لقد ش���كلت الزي���ارة فرصة‬

‫يونغ سونك شي رئيس اتحاد الناشرين الدوليين‪،‬‬

‫الماضية والمشاريع المستقبلية‪.‬‬

‫حقيقي���ة للتعرف على واقع صناعة النش���ر في دولة‬

‫الذي يزور الدولة للمرة األولى بعد انتخابه رئيس���ا‬

‫وأعرب���ت الش���يخة ب���دور القاس���مي عن س���عادتها‬

‫اإلم���ارات العربي���ة المتح���دة واألنش���طة التي تقوم‬

‫لالتح���اد خ���الل فعالي���ات مع���رض فرانكف���ورت‬

‫بزيارة رئيس اتحاد الناش���رين الدوليين إلى الدولة‪،‬‬

‫بها جمعية الناش���رين اإلماراتيي���ن”‪ ،‬فيما أثنى على‬

‫الدولي للكتاب ‪.2011‬‬

‫وقالت‪“ :‬س���ررنا به���ذه الزيارة حي���ث قمنا باطالع‬

‫الجه���ود التي تبذلها الجمعي���ة لتطوير وتنمية هذه‬

‫وعق���دت س���موها اجتماع���ا مع يونغ س���ونك ش���ي‪،‬‬

‫السيد س���ونك ش���ي على أهم المبادرات اإلماراتية‬

‫الصناعة والحراك الثقافي بشكل عام‪.‬‬

‫مصر‪ :‬وزير االتصاالت يتفقد المطابع الرقمية للبريد‬ ‫تأتي هذه الزيارة لالطالع على الحالة الفنية للمطابع واستكمال مراحل تحديثها‬ ‫ق���ام الدكت���ور محم���د س���الم وزي���ر االتص���االت‬

‫طباعة في مصر والشرق األوسط‪.‬‬

‫وتكنولوجي���ا المعلوم���ات المصري بزي���ارة تفقدية‬

‫وعقب انتهاء الجولة التفقدية عقد الدكتور محمد‬

‫للمطاب���ع الرقمية للهيئ���ة القومية للبري���د بمدينة‬

‫س���الم بمقر مطابع البريد الرقمية االجتماع األول‬

‫نصر في العاصمة المصرية القاهرة‪ ،‬رافقه مس���عد‬

‫م���ع مجلس إدارة الهيئة القومية للبريد بتش���كيله‬

‫عب���د الغني القائ���م بأعمال رئيس الهيئ���ة القومية‬

‫الجدي���د‪ ،‬حي���ث ت���م خ���الل االجتم���اع مناقش���ة‬

‫للبريد‪ ،‬حيث تأتي ه���ذه الزيارة للوقوف واإلطالع‬

‫التحدي���ات الت���ي تواج���ه منظومة العم���ل بالهيئة‬

‫عل���ى منظومة العمل والحالة الفنية لمطابع البريد‬

‫خالل الفت���رة الحالية وبحث كيفية التغلب عليها‪،‬‬

‫الرقمية‪ ،‬واس���تكمال مراح���ل تحديثها والنهوض‬

‫وسبل القضاء على معوقات اإلنتاج‪ ،‬كما تم بحث‬

‫بها لتنفيذ اس���تراتيجية جديدة تهدف إلى استثمار‬

‫كيفية قيام مطابع الهيئ���ة بتغطية كافة احتياجات‬

‫إمكانياته���ا الهائل���ة اقتصادي���ا واالس���تفادة منه���ا‬

‫الهيئ���ة والجه���ات األخ���رى في الس���وق المحلي‬

‫لتصب���ح مصدر دخل رئيس���ي ي���در عائدا مناس���با‬

‫م���ن المطبوعات‪ ،‬والتوس���ع في خدمة مؤسس���ات‬

‫للهيئ���ة خ���الل الفت���رة القادمة‪ ،‬وذل���ك من خالل‬

‫القطاعين العام والخاص في هذا المجال‪.‬‬

‫تقدي���م خدماته���ا المتمي���زة ف���ي مج���ال الطباعة‬

‫كما صرح مس���عد عبد الغنى القائم بأعمال رئيس‬

‫المتخصصة لكافة القطاعات المعنية في مصر‪.‬‬

‫الهيئ���ة القومي���ة للبريد ب���أن الفترة القادمة س���وف‬

‫وصرح الدكتور محمد س���الم بأن هذه الزيارة تأتي‬

‫تش���هد اهتماما أكبر بقطاع المطاب���ع للنهوض به‬

‫ف���ي إطار ح���رص الوزارة على االس���تفادة من كل‬

‫لما له من أهمية كقطاع حيوي يحقق دخل مادي‬

‫الش���ركات األلمانية العالمية المتخصصة في هذا‬

‫موارده���ا المتاحة وتفعيلها لتصب���ح كيانا اقتصاديا‬

‫للهيئة‪ ،‬وأضاف مسعد بأنه سوف يهتم باالستثمار‬

‫المجال‪ ،‬لتصبح بذلك اكبر وأحدث مطابع بريدية‬

‫قائم���ا بذاته يعتمد على م���وارده وإمكانياته الذاتية‬

‫في القوي البش���رية ألبناء الهيئة عن طريق توفير‬

‫رقمي���ة متخصصة في الش���رق األوس���ط‪ ،‬وتتمتع‬

‫في س���د احتياجات���ه من التمويل‪ ،‬وع���دم االعتماد‬

‫دورات تدريبية لتنمية مهارتهم مما يس���اعد علي‬

‫مطابع البري���د المصرى بإمكاني���ات هائلة‪ ،‬وتقدم‬

‫على خزينة الدولة‪ ،‬وذلك من خالل تكرار تجربتنا‬

‫رفع كفاءة الخدمات المقدمة للمواطن المصري‪.‬‬

‫خدم���ات متمي���زة لألف���راد والش���ركات والهيئات‬

‫الناجحة في قطاع االتصاالت التي اعتمدت على‬

‫الجدي���ر بالذكر أن قطاع المطاب���ع بالهيئة القومية‬

‫والمؤسسات بالداخل واإلدارات البريدية األجنبية‬

‫تفعيل التعاون بي���ن القطاع العام والقطاع الخاص‬

‫للبريد تم إنشاؤه عام ‪ ،1959‬وتم تحديث المطابع‬

‫من مث���ل الدمغات والطوابع‪ ،‬حي���ث تقوم المطابع‬

‫تح���ت إش���راف الدول���ة‪ ،‬مضيف���ا أن قط���اع البريد‬

‫وتطويره���ا وتحويله���ا إل���ى مطابع رقمي���ة تمتلك‬

‫بطباع���ة جميع أن���واع الطوابع والدمغ���ات للهيئات‬

‫المصري أح���د أهم المؤسس���ات المجتمعية التي‬

‫أح���دث تكنولوجي���ا الطباعة في العال���م في فبراير‬

‫الحكومي���ة والنقاب���ات والجامع���ات واإلدارات‬

‫تقدم مختلف الخدم���ات االقتصادية والمجتمعية‬

‫‪ ،2006‬حيث تم تزويدها بأحدث وحدة متخصصة‬

‫البريدي���ة األجنبية‪ ،‬كما تق���وم مطابع الهيئة العامة‬

‫لجمي���ع فئات الش���عب‪ ،‬ومش���يرا إل���ى أن المطابع‬

‫ومجه���زة بتكنولوجي���ا الطباع���ة الديناميكي���ة في‬

‫للبري���د بتصنيع األختام واألكليش���يهات للجهات‬

‫الرقمي���ة بالبري���د المص���ري تمتلك أح���دث وحدة‬

‫الش���رق األوس���ط‪ ،‬وذل���ك بالتع���اون م���ع كب���رى‬

‫والمؤسسات واألفراد الذين يطلبون هذه الخدمة‪،‬‬

‫‪ 28‬مليون طن حجم استهالك دول الشرق األوسط من األوراق في ‪2020‬‬ ‫أش���ارت نتائج األبحاث التي أجرتها إيبوك ميس���ي‬

‫بإعادة تدوير منتجات األوراق المستخدمة‪.‬‬

‫ف���ي صناع���ة األوراق ومنها األوراق م���ن الغابات‬

‫فرانكف���ورت الجه���ة المنظمة لمع���رض بايبر ورلد‬

‫وق���ال أحمد باولس الرئي���س التنفيذي في إيبوك‬

‫الم���دارة وتعزي���ز وتدعي���م المحت���وى الم���دور في‬

‫الش���رق األوس���ط الذي يعد أكبر المعارض التجارية‬

‫ميس���ي فرانكف���ورت‪“ :‬تش���ير التوقع���ات إلى نمو‬

‫المنتجات الورقية والقرطاسية إلى جانب استخدام‬

‫لمس���تلزمات المكات���ب ومنتجات القرطاس���ية‪ ،‬في‬

‫س���وق األوراق ف���ي منطقة الش���رق األوس���ط في‬

‫الوقود صديق البيئة لمعالجة هذه المنتجات‪.‬‬

‫المنطق���ة إلى أن مع���دالت الطل���ب المتنامية على‬

‫المس���تقبل القريب‪ ،‬حيث تؤكد آخر اإلحصائيات‬

‫يشارك في بايبر ورلد الشرق األوسط ‪ 2012‬الذي‬

‫منتجات األوراق والقرطاسية من مختلف اقتصادات‬

‫على أن المنطقة س���تكون بحاجة إلى ‪ 28‬مليون‬

‫يقام في شهر مارس القادم عدد من أكبر الشركات‬

‫منطقة الش���رق األوس���ط‪ ،‬م���ن المتوق���ع أن تواصل‬

‫طن لسد حاجاتها من األوراق في عام ‪.”2020‬‬

‫المصنعة للمنتجات الورقية والقرطاسية مثل “دابل‬

‫تشكيلها لمسار نمو الصناعة في المستقبل‪.‬‬

‫وأض���اف باول���س‪“ :‬على الرغم من وجود مؤش���رات‬

‫ايه” التي تقدم من خالل المعرض تش���كيلتها من‬

‫الصناع���ة تؤكد على تنام���ي التوجه إلى المنتجات‬

‫المنتظرة لمزيد من االستدامة في صناعة‪ ،‬تعد من‬

‫البيئي���ة واألكث���ر اس���تدامة وذل���ك في ظ���ل زيادة‬

‫أكثر الصناعات تأثي���را على البيئة قد أدت إلى توجه‬

‫كاف���ة قطاع���ات المنتج���ات والخدم���ات الورقي���ة‬

‫الوع���ي بالقضاي���ا البيئي���ة واألض���رار الناجمة عن‬

‫متزايد لدى المس���تهلكين المؤسيين إلى منتجات‬

‫والمكتبي���ة ويع���د أفضل ممث���ل إقليم���ي لعالمة‬

‫االستهالك التجاري لألوراق دون عوائق‪.‬‬

‫ورقية مستدامة وقابلة إلعادة التدوير لسد حاجاتهم”‪.‬‬

‫بايب���ر ورل���د المعروفة عالميا‪ ،‬يمث���ل منصة مثالية‬

‫وتتوق���ع إيبوك ميس���ي أن تؤدي ه���ذه االتجاهات‬

‫م���ن ناحية أخرى أدى ارتفاع الطلب على األوراق‬

‫للتواصل وإبرام األعم���ال الجديدة والذي يحظى‬

‫إلى زيادة االستفس���ارات الجديدة‪ ،‬وفرص األعمال‬

‫المس���تدامة إلى وفرة هائلة ف���ي األفكار اإلبداعية‬

‫بشهرة واسعة وإقبال كبير من حول المنطقة‪.‬‬

‫الجديدة للشركات المتخصصة في توفير الخدمات‬

‫م���ن جانب المصنعين الت���ي تتعلق بكيفية القضاء‬

‫تقام دورة بايبر ورلد الش���رق األوسط ‪ 2012‬خالل‬

‫والمنتجات المستدامة‪ ،‬وجميع العاملين في مجال‬

‫على تأثيراتهم الضارة بالبيئة والحد من انبعاثاتهم‬

‫الفت���رة م���ن ‪ 8 – 6‬مارس في مرك���ز دبي الدولي‬

‫إعادة تدوير المنتجات والخدمات‪ ،‬وكذلك المهتمين‬

‫الكربوني���ة‪ ،‬وهناك العديد من عوامل النمو الهامة‬

‫للمؤتمرات والمعارض‪.‬‬

‫‪ME Printer March 2012‬‬

‫وعلى الرغم من البش���ائر الواعدة إال أن اتجاهات‬

‫قوي���ة للنم���و إال أن االعتب���ارات البيئي���ة والحاج���ة‬

‫حلول المكتب والطباعة المستدامة‪.‬‬ ‫ويمث���ل بايبر ورلد الش���رق األوس���ط الذي يغطي‬

‫‪58‬‬

‫األخبـــار‬

‫اإلمارات‪ :‬إتش بي تدشن تقنية المسح الضوئي توب شوت ثالثية األبعاد‬

‫أعلن���ت إت���ش بي مؤخ���را خ���الل مؤتم���ر صحفي‬ ‫عقدته أواخر الش���هر الماضي‪ ،‬ع���ن توافر جهاز ‪HP‬‬ ‫‪ TopShot LaserJet Pro M275‬في اإلمارات‪،‬‬ ‫مما يمكن الش���ركات متناهية الصغر والصغيرة من‬ ‫إنت���اج مواد تس���اعد على تمييزهم عن منافس���يهم‬ ‫باإلضافة إلى المرونة في الوصول إلى عمالئهم عن‬ ‫طريق اإلنترنت بش���كل س���ريع‪ ،‬حيث أنها مجهزة‬

‫بتقني���ة ‪ HP TopShot Scanning‬وهي كاميرا‬

‫تسعى لتمييز موادها المطبوعة عن منافسيها على‬

‫مزودة بعدسات بصرية عالية الجودة وحساس عالي‬

‫فائدة كبيرة من جه���از ‪HP TopShot LaserJet‬‬

‫الدقة مدمجين في ذراع معلق أعلى الجهاز‪.‬‬

‫‪ ،Pro M275 MFP‬نظرا لسماتها المتعددة تمكن‬

‫استهل المؤتمر الصحفي بكلمة من أمين مرتضوي‬

‫المس���تخدمين من رفع صور للمستندات واألشياء‬

‫المدير العام لمجموعة التصوير والطباعة لدى إتش‬

‫مباش���رة على اإلنترن���ت ألغراض الحف���ظ واإلدارة‬

‫بي الش���رق األوس���ط رحب فيها بالحضور‪ ،‬ومن ثم‬

‫والمش���اركة‪ ،‬وباإلضافة إلى ذلك‪ ،‬يمكن تخصيص‬

‫تطرق فيها لمميزات الطابعة قائال‪“ :‬تقنية إتش بي‬

‫الصور كعنصر في التصميمات الرسومية أو دمجها‬

‫توب شوت تمكن العمالء من توفير الوقت والمال‪،‬‬

‫في منشورات ومطويات بسهولة ألغراض الطباعة‪.‬‬

‫حي���ث لم يع���د العمالء في حاجة لتجهيز جلس���ات‬

‫إل���ى ذلك‪ ،‬ش���هد المؤتمر أيضا اإلع���الن عن طرح‬

‫تصوي���ر معقدة باإلضافة إل���ى ادوات إضاءة وتجهيز‬

‫طابع���ات لي���زر جيت جدي���دة صممت ك���ي تمكن‬

‫خلفي���ة م���ن أجل إعداد ص���ور للمنتج���ات‪ ،‬فكل ما‬

‫الشركات متوسطة الحجم من طباعة وثائق ملونة‬

‫ه���و مطلوب اس���تخدام تقنية إتش بي توب ش���وت‬

‫عالي���ة الج���ودة بينما ترف���ع من مس���توى اإلنتاجية‬

‫للحص���ول على صورة رقمية ممتازة في ثوان‪ ،‬ومرة‬

‫والكف���اءة‪ ،‬وتضم فئة طابعات ‪HP LaserJet Pro‬‬

‫أخرى تبين إتش بي ريادتها في سوق الطابعات من‬

‫‪ 300/400‬الملون���ة طابع���ة ‪HP LaserJet Pro‬‬

‫خالل تقنياتها المبتكرة”‪.‬‬

‫‪ 300 color M351‬والتي توفر للشركات الصغيرة‬

‫وم���ن ثم تح���دث ه���ارش بيثيا من إت���ش بي مدير‬

‫والمتوس���طة واألنش���طة م���ن المن���زل مطبوع���ات‬

‫المنتج لحلول الليزر والمش���اريع‪ ،‬والذي أوضح في‬

‫ملون���ة تنبض بالحيوية بش���كل جي���د‪ ،‬وطابعة ‪HP‬‬

‫كلمته حول أهم التطبيقات التي يمكن االس���تفادة‬

‫‪ LaserJet Pro 400 color M451‬والتي تتميز‬

‫منها من مثل إمكانية التواصل المستمر مع السحابة‬

‫بسرعات طباعة عالية مما يتيح للشركات الحصول‬

‫الحوس���بية‪ ،‬حيث س���تحصل الش���ركات التي لديها‬

‫على مطبوعات ملونة عالية الجودة بش���كل س���ريع‬

‫واجهات بيع سريعة الحركة على اإلنترنت أو تلك التي‬

‫مثل المطبوعات التسويقية‪.‬‬

‫اإلمارات‪ :‬مطبعة بن منصور تستثمر في نظام إنتاج ألواح الطباعة مباشرة‬ ‫من الكمبيوتر من هيدلبرج‬

‫تسلمت مؤخرا مطبعة بن منصور الواقعة في منطقة‬ ‫مصفح الصناعية جنوبي العاصمة أبوظبي باإلمارات‪،‬‬ ‫نظام إنتاج ألواح الطباعة مباشرة من الكمبيوتر من‬ ‫هيدلب���رج من ط���راز ‪ ،Suprasetter 105‬والمعزز‬ ‫‪ME Printer March 2012‬‬

‫بنظ���ام هيدلب���رج جلنز اند جنس���ن لتغذي���ة األلواح‬

‫‪59‬‬

‫الطباعية عالوة على المعالج والبرمجيات المساندة‪،‬‬ ‫وس���يعزز هذا النظ���ام من قدرة المطبع���ة على إنتاج‬ ‫مطبوعات عالية الجودة بكلفة قليلة وفعالة‪.‬‬ ‫المجل���ة تحدثت مع رفعت أب���و عرجا مدير المطبعة‪،‬‬ ‫وال���ذي أطلعن���ا بدوره عل���ى تفاصي���ل التعاقد‪ ،‬حيث‬

‫أوضح رفعت أن الغرض من التعاقد هو ضمان تقديم‬

‫تص���ل إلى ‪ ،٪ 50‬قد عززت من قدرة الش���ركة على‬

‫مطبوعاتعاليةالجودةلعمالئهاوبتكلفةفعالة‪،‬حيث‬

‫مواجهة العقب���ات التي كان يفرضه���ا نظام األفالم‬

‫يتيح نظام إخراج ألواح الطباعة مباشرة من الكمبيوتر‬

‫القدي���م من غالء في أس���عار المواد الخ���ام وصعوبة‬

‫إنتاج مطبوعات عالية الجودة إضافة الختصاره للوقت‬

‫الحص���ول عليه���ا‪ ،‬موضح���ا بالق���ول‪“ :‬نح���ن نقوم‬

‫المستغرق في آلية اإلنتاج‪ ،‬األمر الذي سيساهم في‬

‫بتنفي���ذ مهام طباعية كبيرة تصل إلى نحو‪ 5‬مليون‬

‫مواجهة التحديات التي تفرضها سوق الطباعة‪.‬‬

‫طبعة ش���هريا على جمي���ع مكائن الطباع���ة العاملة‬

‫وحول س���بب اختيار نظ���ام ‪ CtP‬من هيدلبرج‪ ،‬أثنى‬

‫لدينا‪ ،‬في حين يبلغ متوس���ط إنتاجنا أللواح الطباعة‬

‫رفع���ت على خدمة العم���الء الممت���ازة التي تقدمها‬

‫نح���و ‪ 3‬آالف لوح طباعي في الش���هر من مختلف‬

‫هيدلب���رج لعمالئها والتي كانت أحد األس���باب وراء‬

‫القياس���ات‪ ،‬إضافة إل���ى تحديات الس���وق المختلفة‬

‫اختيار هيدلبرج‪ ،‬مضيفا بالقول‪“ :‬كنا نخطط القتناء‬

‫من مثل المنافسة في األسعار والحفاظ على جودة‬

‫نظام ‪ CtP‬منذ ما يقرب من الس���نتين‪ ،‬ومن خالل‬

‫المطبوع���ات وهي كله���ا أمور عزز نظ���ام ‪ CtP‬من‬

‫تجاربنا مع الخدمات التي تقدمها ش���ركات الطباعة‬

‫قدرتنا على مواجهتها والتغلب ليها”‪.‬‬

‫المختلفة نظرا ألننا نمتلك عددا متنوعا من ماكينات‬

‫من جهته اعتبر أمجد تهتموني مدير فرع هيدلبرج‬

‫الطباع���ة من مختلف الش���ركات‪ ،‬وجدنا أن الخدمة‬

‫الخلي���ج في كل من أبوظب���ي وقطر بأن هذا التعاقد‬

‫الت���ي تقدمها لن���ا هيدلبرج هي األفضل واألنس���ب‬

‫الجدي���د هو اس���تثمار للمدى البعيد‪ ،‬حيث يس���اهم‬

‫لن���ا مقارنة مع الش���ركات األخ���رى من حيث خدمة‬

‫نظ���ام ‪ CtP‬م���ن هيدلب���رج على مس���اعدة المطابع‬

‫العم���الء والصيانة وتوريد قطع الغي���ار والمواد الخام‬

‫ف���ي زيادة إنتاجها وكفاءته���ا‪ ،‬من خالل تقنية الليزر‬

‫وغيره���ا‪ ،‬ع���الوة على الدعم التقن���ي المتقدم الذي‬

‫التي تتيحها هيدلبرج اللتقاط جودة تصويرية عالية‬

‫تقدمه لنا المتمثل ف���ي ‪ Remote Acess‬وما إلى‬

‫ألل���واح الطباعة وبقدرة إنتاجية قصوى‪ ،‬عالوة على‬

‫ذل���ك‪ ،‬باختصار الش���ركة ال تتركنا نعم���ل وحدنا بل‬

‫وق���ت التحضي���ر الطباع���ي القصير ال���ذي يختصر‬

‫تقدم دعمها المستمر والمتواصل ألعمالنا”‪.‬‬

‫الوقت المستغرق في اإلنتاج‪ ،‬كما يتميز هذا النظام‬

‫وأوض���ح رفع���ت أن المواصف���ات الفني���ة المتقدمة‬

‫بق���در كبير م���ن المرون���ة للمطابع ف���ي التعامل مع‬

‫والخصائص التقنية التي تقدمها هيدلبرج في نظام‬

‫ألواح الطباع���ة في جميع األنواع ومختلف األحجام‬

‫‪ ،CtP‬والمتمثل���ة في توفير الوقت والتكلفة بنس���بة‬

‫والمقاسات‪ ،‬وبأداء وظيفي متقدم وصديق للبيئة‪.‬‬

‫السعودية‪ :‬الطباعة السريعة تتعاقد على طابعة زيروكس دي سي ‪ 700‬آي‬ ‫التعاقد من شأنه تلبية النمو المتزايد في قطاعي الطباعة حسب الطلب وطباعة الكميات الصغيرة‬ ‫اهتمامه���ا ورعايتها ألعمال عمالئه���ا‪ ،‬والتي كانت‬ ‫أحد الدوافع الختيار طابعة زيروكس”‪.‬‬ ‫وح���ول أداء س���وق الطباع���ة الس���عودي ف���ي اآلونة‬ ‫األخيرة‪ ،‬بين أنس بأن أداء السوق هذا العام يعد جيدا‬ ‫جدا مقارن���ة مع األعوام الماضي���ة من حيث الطلب‬ ‫على الطباعة الرقمية والذي يشهد نموا متزايدا يوم‬ ‫بعد يوم‪ ،‬مضيفا بالقول‪“ :‬أعمالنا تنمو بش���كل جيد‪،‬‬ ‫لدرجة أننا نغير األحبار لدينا كل يوم تقريبا‪ ،‬في حين‬ ‫أننا ننفذ ما يقرب من ‪ 10‬ألف إلى ‪ 15‬ألف طبعة في‬ ‫األس���بوع وهو ما يعني نح���و ‪ 100‬ألف طبعة بحلول‬ ‫نهاية الشهر‪ ،‬وهو مؤشر جيد لمستوى األعمال لدينا‬ ‫استثمرت مؤخرا ش���ركة الطباعة السريعة الكائنة‬

‫وكذل���ك إمكانياتها الواس���عة وتطبيقاتها المتنوعة‬

‫والذي يمكن اعتباره من وجهة نظري األفضل مما‬

‫ف���ي مدينة ج���دة بالمملكة العربية الس���عودية‪ ،‬في‬

‫ساهمت اتخاذ قرار التعاقد مع زيروكس‪.‬‬

‫كنا عليه في األعوام الماضية”‪.‬‬

‫طابع���ة زيروك���س الرقمية من ط���راز ‪،DC 700i‬‬

‫وفيم���ا يتعلق بس���بب وق���وع االختيار عل���ى طابعة‬

‫وحول خط���ط الش���ركة المس���تقبلية‪ ،‬أوضح أنس‬

‫حي���ث تتميز الطابعة الجدي���دة بخصائص متقدمة‬

‫زيروك���س الرقمي���ة بال���ذات‪ ،‬أك���د أن���س عل���ى أن‬

‫أن المطبع���ة تخطط القتن���اء المزيد من الطابعات‬

‫من مثل إمكاني���ة الطباعة على مجموعة متنوعة‬

‫الخدم���ات الممتازة التي تقدمها زيروكس لعمالئها‬

‫الرقمي���ة مس���تقبال‪ ،‬وكذل���ك افتت���اح العدي���د من‬

‫من األوراق وبأحجام متفاوتة‪ ،‬وإعدادات تشطيب‬

‫في المملكة العربية السعودية كانت الحافز الرئيسي‬

‫الف���روع في أس���واق دول الخليج م���ن مثل عمان‬

‫متقدم���ة م���ن ط���ي وتدبي���س تمكنها م���ن تنفيذ‬

‫الختي���ار طابعة زيروكس الرقمي���ة‪ ،‬مضيفا بالقول‪:‬‬

‫وقط���ر والت���ي تعد س���وقا خصب���ة لقط���اع الطباعة‬

‫ش���تى أنواع المطبوعات من مث���ل طباعة التقارير‬

‫“خالل الفترة الماضية درسنا كافة الطابعات الرقمية‬

‫الرقمية على حد قوله‪.‬‬

‫الس���نوية والكتيبات وما إلى ذلك‪ ،‬كما تبلغ سرعة‬

‫الموجودة في السوق وإمكانياتها المتنوعة‪ ،‬وأعجبنا‬

‫م���ن جهت���ه اعتبر إيه���اب الجن���دي المدي���ر العام‬

‫طباعته���ا لنحو ‪ 70‬ورقة ف���ي الدقيقة‪ ،‬بنقاوة تبلغ‬

‫بشدة بكم الخدمات الممتازة التي تقدمها زيروكس‬

‫لزيروكس الس���عودية أن الدافع الحقيقي لش���ركة‬

‫‪ 2400 x 2400‬ديسبل‪ ،‬مع إمكانية الطباعة على‬

‫لعمالئها‪ ،‬سأعطيك مثاال على ذلك‪ ،‬منذ فترة وجيزة‬

‫الطباعة الس���ريعة للقيام بهذا التعاقد هو استكمال‬

‫كال الوجهي���ن‪ ،‬عالوة على العديد من الخصائص‬

‫تعرضنا لموقف صعب وحرج في المطبعة حيث كنا‬

‫أعماله���م الحالية ف���ي مجال الدعاي���ة واإلعالن‪،‬‬

‫واإلعدادات المتقدمة‪.‬‬

‫نق���وم بطباعة طلبية ألحد عمالئن���ا آنذاك ‪ ،‬وفجأة‬

‫حي���ث كان���ت الش���ركة تس���تعين بمطاب���ع رقمية‬

‫وضم���ن حدي���ث خ���اص للمجلة‪ ،‬أوض���ح كل من‬

‫فرغت كمية األحبار لدينا‪ ،‬وكان الوقت متأخرا عالوة‬

‫خارجية لتنفيذ مهام الطباعة عالوة على تنفيذها‬

‫عم���ار أزهري وأنس ميرزا الش���ركاء المؤسس���ون‬

‫على أننا كنا مطالبين بتس���ليم ه���ذه الطلبية صباح‬

‫في بعض مطابع األوفس���ت‪ ،‬أما اآلن وبعد تركيب‬

‫بالش���ركة‪ ،‬أن نش���اط س���وق الطباعة في المملكة‬

‫اليوم التالي‪ ،‬حينها قم���ت باالتصال بخدمة عمالء‬

‫طابع���ة زيروك���س الجدي���دة ‪،Xerox DC 700i‬‬

‫العربية الس���عودية يش���هد نمو ملحوظا في اآلونة‬

‫زيروك���س لكي أش���رح لهم الموقف الط���ارئ الذي‬

‫فقد اكتس���بت شركة الطباعة الس���ريعة استقاللية‬

‫األخيرة وبخاص���ة قطاع الطباع���ة الرقمية والذي‬

‫تعرضنا له وحاجتنا الملح���ة لألحبار في هذا الوقت‬

‫في تنفيذ مهام الطباعة‪ ،‬وهو ما يكفل لهم تكلفة‬

‫يش���هد هو اآلخر نمو متزايدا ف���ي مجال الطباعة‬

‫المتأخ���ر‪ ،‬وبالفعل وفي غضون أقل من ربع س���اعة‬

‫ووقت أقل في التنفيذ وكذلك سرعة التسليم‪.‬‬

‫حس���ب الطل���ب‪ ،‬وه���و األم���ر ال���ذي دعا الش���ركة‬

‫استجابت زيروكس لطلبي وقامت بتسليمي األحبار‬

‫وتاب���ع الجن���دي‪“ :‬ماكين���ات الطباع���ة الرقمية من‬

‫للتفكير جديا في االس���تثمار في طابعة رقمية من‬

‫في وقت قياسي بدون أي تعطيل لسير اإلنتاج لدي‬

‫زيروك���س ه���ي األكث���ر رواجا ف���ي الس���عودية‪ ،‬ومع‬

‫ش���أنها تلبية هذ االطلب المتزايد من قبل العمالء‪،‬‬

‫وكذل���ك ضمان تس���ليم طلبية العميل ف���ي الوقت‬

‫اس���تمرار نجاحنا في مج���ال الطباع���ة الرقمية من‬

‫وكذلك التوس���ع في أعمال الش���ركة‪ ،‬مشيرين إلى‬

‫المح���دد‪ ،‬وه���و إن دل على ش���يء فإنم���ا يدل على‬

‫خالل فوزنا بهذه التعاقدات األخيرة‪ ،‬تثبت زيروكس‬

‫أن ج���ودة الطباعة لدى طابعات زيروكس الرقمية‬

‫مهنية ورقي خدمة العمالء ل���دى زيروكس ومدى‬

‫أنها تهيمن على السوق المتنامية في المنطقة”‪.‬‬

‫مع استمرار نجاحنا‬ ‫في مجال الطباعة‬ ‫الرقمية من خالل‬ ‫فوزنا بهذه التعاقدات‬ ‫األخيرة‪ ،‬تثبت‬ ‫زيروكس أنها‬ ‫تهيمن على السوق‬ ‫المتنامية في المنطقة‬ ‫إيهابالجندي‬

‫السودان‪ :‬وزير التجارة يفتتح معرض الطباعة والتغليف واإلعالن‬ ‫ووزي���ر الدول���ة بالصناع���ة مختار عب���د الكريم آدم‬

‫المحلي���ة وال���دول المج���اورة مثل إثيوبي���ا واريتريا‪،‬‬

‫والحكومي وأضاف بأن هذا المعرض تطبيق لشعار‬

‫معرض الطباعة والتغليف وال���ورق الخاص بأرض‬

‫مش���يرا إل���ى قرب إصدار ق���رار بإع���ادة هيكلة آلية‬

‫صنع ف���ي الس���ودان‪ ،‬وأكد جهد الغرف���ة في تنزيل‬

‫المعارض بب���ري برعاية وزارة الصناعة ومش���اركة‬

‫الطباع���ة والتغليف وإقامة مع���رض دائم للمنتجات‬

‫سياس���ة زيادة الصادرات واحتالل الواردات مش���يرا‬

‫‪ 38‬مصنع ومطبعة وشركة إنتاج إعالمي بالتنسيق‬

‫الصناعي���ة بالتنس���يق مع والي���ة الخرط���وم واعدا‬

‫بالق���رار ‪ 242‬الخاص بتوطي���ن الطباعة‪ ،‬إلى جانب‬

‫مع اتحاد الغرف الصناعية وشركة اكسبو ابو‪.‬‬

‫بتذلي���ل المعوقات والتش���وهات التي تعيق تطبيق‬

‫ذل���ك أكد عثم���ان المه���دي مدي���ر إدارة المعارض‬

‫وق���ال األس���تاذ مخت���ار عب���د الكري���م أن أهمي���ة‬

‫وتنزيل شعار الدولة بزيادة اإلنتاج واإلنتاجية وزيادة‬

‫بمعرض الخرطوم الدولي أن المعرض أصبح اآلن‬

‫المع���رض تنب���ع من أهدافه الرئيس���ية واألساس���ية‬

‫الص���ادرات وإحالل ال���واردات وتوفير عمالت حرة‬

‫من أق���وى قنوات التب���ادل التج���اري والمعلوماتي‬

‫وللتعري���ف بقط���اع الطباع���ة والتغلي���ف وتب���ادل‬

‫للدولة‪.‬‬

‫ولتبادل الخبرات‪ ،‬مضيفا بأن الطباعة هي الصناعة‬

‫الخب���رات والمعلوم���ات م���ن أج���ل النه���وض بهذا‬

‫م���ن جهته أكد األمين الع���ام لغرفة الطباعة محمد‬

‫الت���ى تقف وراء اإلنتاج الثقافي والتجاري داعيا الي‬

‫القطاع وتوطينه‪ ،‬داعيا الي كسب ثقة المستهلكين‬

‫حمدناهلل أن الغرفة حققت إنجازات كبيرة في قطاع‬

‫تكرار المعارض واستمراريتها‪.‬‬

‫‪ME Printer March 2012‬‬

‫أفتتح عثمان عمر الشريف وزير التجارة الخارجية‬

‫واالهتم���ام بالتس���ويق والتروي���ج ف���ي األس���واق‬

‫الطباعة والتغليف بالتنسيق بين القطاعين الخاص‬

‫‪60‬‬

‫األخبـــار‬

‫األردن‪ :‬المثالية للطباعة تحتفل بتركيب ماكينة طباعة جديدة من طراز‬ ‫مان روالند ‪706‬‬ ‫ماكينة الطباعة الجديدة تعد األول من نوعها في منطقة بالد الشام يتم توريدها وتركيبها من قبل دايناجراف‬ ‫بمناس���بة الذك���رى الس���تين لمجموع���ة نق���ل‪،‬‬ ‫دش���نت الش���ركة المثالية للطباعة إحدى شركات‬ ‫مجموع���ة نقل‪ ،‬ماكين���ة طباعة جدي���دة من طراز‬ ‫‪ Manroland 706‬ت���م توريدها وتركيبها مؤخرا‬ ‫م���ن وكيل م���ان روالن���د ف���ي األردن دايناجراف‪،‬‬ ‫لتك���ون ضم���ن مش���روع بلغ حج���م اس���تثماره ‪2‬‬ ‫ملي���ون و‪ 100‬أل���ف دين���ار أردن���ي “نح���و ‪ 3‬مليون‬ ‫دوالر أمريكي”‪ ،‬وتعتبر هذه الماكينة عالمة فارقة‬ ‫ف���ي إنتاج الش���ركة حي���ث تمثل أحد إس���تثمارات‬ ‫مجموعة نقل الجديدة‪.‬‬ ‫وتخلل الحفل ع���رض فيديو رحلة مجموعة نقل‬ ‫بعن���وان (ننمو معا) بحضورع���دد من العمالء وقد‬

‫المج���اورة‪ ،‬إن ه���ذه اإلضافة تعك���س التزامنا نحو‬

‫كفاءة اإلنتاج‪.‬‬

‫تبعه���ا ع���رض ح���ول قواع���د الس���المة العامة في‬

‫التق���دم المس���تمر في الخدم���ات المقدمة لعمالئنا‬

‫من جهتها صرحت ش���ركة دايناجراف وكيل مان‬

‫الش���ركة المثالية للطباع���ة باالضافة الى نبذة عن‬

‫األعزاء‪ ،‬وتؤكد وعدنا بتقديم معايير رائدة جديدة”‪.‬‬

‫روالن���د في األردن بأن هذا التعاقد قد تم بتكليف‬

‫الشركة وتاريخ انجازاتها منذ التأسيس‪.‬‬

‫وتبع التدش���ين إطالق ماكينة طباعة ‪R706 LV‬‬

‫م���ن قبل المطبع���ة المثالية في الرب���ع األخير من‬

‫وف���ي هذه المناس���بة ص���رح المدير العام للش���ركة‬

‫في نهاي���ة عام ‪ 2011‬وهي أحدث ماكينة انضمت‬

‫العام ‪ ،2011‬حيث تعد ماكينة الطباعة ‪ROLAND‬‬

‫المثالية للطباعة فراس عوض بالقول‪“ :‬تماشيا مع‬

‫إل���ى مجموع���ة ‪ ROLAND 700 Hi Print‬في‬

‫‪ 700 HiPrint‬إحدى العالمات الفارقة في مجال‬

‫مهمتنا لخدمة شركائنا بمهنية قصوى من خالل‬

‫منطقة بالد الشام‪ ،‬وتعتبر هذه الماكينة المتكاملة‬

‫ماكين���ات طباع���ة التعبئ���ة والتغلي���ف والطباع���ة‬

‫استخدام أحدث التطورات التكنولوجية‪ ،‬قامت إدارة‬

‫نقط���ة مرجعي���ة ف���ي مج���االت التج���ارة وتغليف‬

‫التجاري���ة‪ ،‬نظرا لكونها تتميز ب���كل من اإلنتاجية‬

‫ش���ركة المثالية للطباعة باتخاذ ه���ذا القرار المهم‪،‬‬

‫الطباع���ة حي���ث تغط���ي جمي���ع جوان���ب الطباع���ة‬

‫العالي���ة والمرونة والج���ودة وإعط���اء قيمة مضافة‬

‫حيث إننا مس���تعدون لبدء العم���ل بماكينة الطباعة‬

‫المتمي���زة‪ ،‬وتتميز ه���ذه الماكينة بإنتاجي���ة فعالة‪،‬‬

‫للمطبوع���ات التي تنتجها‪ ،‬وهي مناس���بة ألولئك‬

‫الجديدة بهدف التوس���ع في مج���ال التصدير لغاية‬

‫باإلضاف���ة إل���ى المرون���ة والمس���توى العال���ي من‬

‫الذي���ن يطمح���ون إلضف���اء قيم���ة مضاف���ة عل���ى‬

‫الوصول إلى أس���واق جديدة ف���ي األردن والمنطقة‬

‫الجودة‪ ،‬حيث أنه���ا تلبي احتياجات الطباعة وتعزز‬

‫منتجاتهم وزيادة إمكانياتهم اإلنتاجية‪.‬‬

‫اإلمارات‪ :‬األميرة ريم العلي تفتتح مؤتمر وان إفرا‬ ‫المنافس���ة حتى في ظل ث���ورة اإلنترنت ومصادر‬ ‫المعلومات الرقمية التي تتدفق بغزارة على القراء‬ ‫من كل حدب وصوب‪.‬‬ ‫واس���تعرض وان إف���را ح���ال وس���ائل اإلع���الم‬ ‫المختلف���ة بع���د الربي���ع العرب���ي‪ ،‬فيما ط���رح عدة‬ ‫أس���ئلة مهم���ة منه���ا‪ :‬كي���ف يمك���ن اس���تخدام‬ ‫وس���ائط اإلع���الم لمخاطب���ة فئ���ة صغار الس���ن؟‪،‬‬ ‫وكي���ف يمكن الوصول إلى جمهور الش���باب من‬ ‫خالل هذه الوس���ائط‪ ،‬وتدريبهم لتعزي���ز المهنية‬ ‫والمصداقي���ة‪ ،‬خاص���ة وأن االنترن���ت أصبح واقعا‬ ‫ق���د يجع���ل من���ه صحافة المس���تقبل‪ ،‬كما س���لط‬ ‫الحدث الضوء على الطباعة التي تس���اهم بشكل‬ ‫كبير في تش���كيل مس���تقبل الصحافة المطبوعة‬

‫‪ME Printer March 2012‬‬

‫والت���ي نوقش���ت م���ن قب���ل ش���ركة ك���ي ب���ي إيه‬

‫‪61‬‬

‫انطلقت فعاليات مؤتمر وان إفرا الس���نوي‪ ،‬الذي‬

‫المختلف���ة‪ ،‬للوق���وف عل���ى األف���كار الجدي���دة‬

‫المصنعة لماكين���ات الطباعة وأحد رعاة المؤتمر‪،‬‬

‫تس���تضيفه الرابط���ة العالمي���ة للصحف وناش���ري‬

‫والتحدي���ات غي���ر المألوفة التي بزغ���ت مع بداية‬

‫خاص���ة وأن العال���م اإللكترون���ي أله���م ش���ركات‬

‫األخب���ار أواخ���ر الش���هر الماض���ي ف���ي فندق جي‬

‫ع���ام ‪ ،2012‬فض���ال عن تب���ادل قص���ص النجاح‬

‫إعالمية بفكرة مواكب���ة العصر المعلوماتي‪ ،‬الذي‬

‫دبلي���و ماري���وت ف���ي دبي‪ ،‬حي���ث افتت���ح المؤتمر‬

‫الخاص���ة‪ ،‬الت���ي تعين عل���ى االس���تعداد لمواجهة‬

‫قل���ب مفاهيم النش���ر‪ ،‬حيث يعك���ف الخبراء على‬

‫س���مو األميرة ري���م العل���ي محتضنا ع���ددا كبيرا‬

‫كل ما قد يحمله المس���تقبل من مفاجآت‪ ،‬وترفع‬

‫وضع أس���س جديدة للخروج م���ن دائرة الصحافة‬

‫من رؤس���اء وممثلي الش���ركات ووسائل اإلعالم‬

‫درج���ة التف���اؤل واألمل بأن الصح���ف قادرة على‬

‫الورقية‪ ،‬إلى ما يليق بعصر التكنولوجيا‪.‬‬

‫اليمن‪ :‬الثريا للطباعة واإلعالن تتعاقد على طابعة أكفا جيت آي ‪5024‬‬ ‫عريضة النسق‬ ‫الطابعة هي األولى من نوعها تصل إلى اليمن بعد ثورات الربيع العربي‬ ‫في س���ابقة ه���ي األولى من نوعه���ا‪ ،‬تعاقدت مؤخرا‬ ‫الثريا للطباعة واإلعالن التي تعمل بالعاصمة اليمنية‬ ‫صنعاء مع شركة أكفا جرافيك الشركة المتخصصة‬ ‫في تقديم حلول الطباعة عريضة النس���ق والطباعة‬ ‫الرقمي���ة‪ ،‬عل���ى توريد طابع���ة رقمية من ط���راز أكفا‬ ‫جي���ت آي ‪ ،5024‬والت���ي تع���د األول م���ن نوعه���ا‬ ‫تصل إلى أس���واق اليم���ن منذ اندالع ث���ورات الربيع‬ ‫العرب���ي واإلطاح���ة بالرئي���س اليمني عل���ي عبداهلل‬ ‫صال���ح‪ ،‬وتتميز اآللة بقدرتها على الطباعة على كال‬ ‫الوجهين‪ ،‬وبنقاوة تصل إلى نحو ‪ 300‬ديبسل ألربعة‬ ‫ألوان‪ ،‬وبسرعة تبلغ من ‪ 110.55‬متر مربع‪ ،‬فيما يبلغ‬ ‫عرضها نحو ‪ 5.1‬متر‪ ،‬وتتميز بقدرتها على الطباعة‬ ‫على كل من الفينيل واألنسجة والورق عالوة على‬ ‫العديد من المميزات األخرى‪.‬‬

‫من اليمين إلى اليسار‪:‬‬ ‫محمود سعيد‬

‫تأسس���ت الثريا للدعاية واإلعالن ف���ي العام ‪،2004‬‬

‫المدير العام للثريا للطباعة واإلعالن‬

‫وتعد أحد أكبر شركات الدعاية واإلعالن في اليمن‪،‬‬

‫محمد غالييني‬

‫وع���الوة على الطابعة الجدي���دة التي تعاقدت عليها‬

‫المدير اإلقليمي لمبيعات أكفا النافثة للحبر‬

‫مؤخرا‪ ،‬وتمتلك الشركة كذلك طابعة رقمية إي إف‬

‫في أفريقيا‬

‫آي من طراز فيوتيك ‪ 320‬ذات نقاوة ‪ 300‬ديسيبل‪،‬‬ ‫كما أن الش���ركة تتعامل مع العدي���د من التوكيالت‬

‫وبالحديث عن الغرض من التعاقد الجديد‪ ،‬أوضح‬

‫اإلعالني���ة لكب���رى العالمات التجاري���ة في اليمن‪،‬‬

‫أدى إلى قيام كبرى شركات الطباعة بتعليق نشاطها‬

‫محم���ود أن البالد مقبل���ة على مرحل���ة انتخابات‬

‫المجلة التقت مع محمود س���عيد المدير العام للثريا‪،‬‬

‫في العمل في انتظار عما تس���فر عليه األوضاع في‬

‫كبيرة وأحداث سياس���ية فارقة‪ ،‬األمر الذي يتطلب‬

‫وتحدث���ت مع���ه في حدي���ث خاص ح���ول تفاصيل‬

‫األرض‪ ،‬ف���ي حين أغلقت المطاب���ع الصغيرة أبوابها‬

‫من العاملين في س���وق الطباعة االعداد والتجهيز‬

‫التعاق���د الجدي���د‪ ،‬حي���ث أكد ب���دوره أن ه���ذا التعاقد‬

‫نتيج���ة عدم قدرته���ا على مواصلة العم���ل في هذه‬

‫له���ا نظرا إلى كم الحمالت االنتخابية المش���اركة‬

‫الظ���روف العصيبة واضطر أربابها لتغيير أنش���طتهم‬

‫اليمن والذي يش���هد حالة من النشاط المتزايد نظرا‬

‫والترويجية‪ ،‬والتي من المتوقع أن تضاعف وتصل‬

‫إل���ى األوضاع السياس���ية الراهنة التي تمر بها البالد‬

‫إلى ضعف الطلب الذي كانت عليه في االنتخابات‬

‫والتي ساهمت في إعادة الحيوية إلى هذا السوق بعد‬

‫م���ا بعد الث���ورة‪ ،‬أكد محمود على أن الوضع مبش���ر‬

‫الماضية‪ ،‬نظ���را إلى حالة االنفتاح السياس���ي التي‬

‫مرور فترة من الكس���اد إثر الثورة التي قامت باليمن‬

‫بالخير لجميع العاملين في قطاع الطباعة والدعاية‬

‫تعيش���ها البالد مقارنة مع النظام السابق‪ ،‬حيث أن‬

‫وأثرت سلبا على نشاط سوق الطباعة‪.‬‬

‫واإلعالن في اليم���ن‪ ،‬والتي بدأت فيه األمور تعود‬

‫فرصة المش���اركة ف���ي االنتخابات بات���ت مفتوحة‬

‫وح���ول س���بب اختي���ار طابع���ة أكف���ا الرقمي���ة‪ ،‬أكد‬

‫إلى نصابها الطبيعي‪ ،‬كما أشار إلى أن سوق الطباعة‬

‫للجميع في حين كانت مقتصرة فيما مضى على‬

‫محم���ود عل���ى أن إمكانيات الطابع���ة الكبيرة من‬

‫ينتظره مستقبل أفضل بفضل األوضاع السياسية‬

‫بعض من رجاالت النظام السابق‪.‬‬

‫س���رعة في الطباعة ودقة في األلوان ستساعد في‬

‫الجديدة التي تشهدها اليمن والتي سيعمل أبناؤها‬

‫وفيما يتعلق بسير عمل الطباعة خالل فترة األزمة‬

‫تلبية الطلب المتوقع على منتجات الش���ركة‪ ،‬كما‬

‫بوتي���رة ج���ادة إلحياء النم���و في جمي���ع القطاعات‬

‫الت���ي ش���هدها س���وق الطباعة إب���ان الربي���ع العربي‪،‬‬

‫لفت إلى أن س���معة ش���ركة أكفا وخبرتها الممتدة‬

‫من أجل تحقيق قف���زة نوعية مقبلة في االقتصاد‪،‬‬

‫أوضح محمود أن المطابع تأثرت بال ش���ك وبشكل‬

‫في مج���ال الطباع���ة عريضة النس���ق كان لها أثر‬

‫تس���اهم ف���ي نهض���ة البالد م���ن أجل تلبي���ة آمال‬

‫كبير م���ن حالة عدم االس���تقرار والت���ي وصلت إلى‬

‫كبير في وقوع االختيار على طابعاتها المهنية‪.‬‬

‫وتطلعات الثورة التي قامت من أجل ذلك‪.‬‬

‫“وق���ف ح���ال” المطابع على ح���د قوله‪ ،‬مش���يرا إلى‬

‫ونفى محمود أن يكون هذا التعاقد مجازفة في ظل‬

‫وفيما يتعلق بالخطط المس���تقبلية للشركة‪ ،‬أوضح‬

‫أن المطاب���ع اضطرت إلى تخفي���ض رواتب العمال‬

‫هذا التوقيت الذي تش���هد فيه البالد حالة من عدم‬

‫محم���ود أن الش���ركة تتطلع للتوس���ع ف���ي أعمالها‬

‫من أجل االس���تمرار قيد الحي���اة وتحمل التكاليف‬

‫االستقرار‪ ،‬موضحا بالقول‪“ :‬التعاقد ال يعد مجازفة‬

‫من خ���الل أدخال مجاالت طباع���ة ومهام جديدة‬

‫التش���غيلية الباهظة‪ ،‬وتاب���ع بالقول‪“ :‬كن���ا في األيام‬

‫في ه���ذا التوقيت نظرا إلى ما تش���هده اليمن اآلن‬

‫للشركة‪ ،‬الفتا إلى أن السوق في حالة ترقب وتحفز‬

‫العادية نطبع نحو ‪ 1000‬متر أسبوعيا‪ ،‬ولكن بعد في‬

‫من حالة رواج ونش���اط سياس���ي كبير بعد اإلطاحة‬

‫وانتظار للوضع المقبل‪ ،‬كما طالب شركات الطباعة‬

‫الثورة انخفض الرقم بشكل كبير ليصل بالكاد إلى‬

‫بالرئي���س اليمن���ي علي عب���داهلل صال���ح‪ ،‬حيث أن‬

‫بدعم س���وق الطباعة في اليمن ف���ي هذه المرحلة‬

‫‪ 100‬متر في األسبوع‪ ،‬كما أن خسارتنا العام الماضي‬

‫األوضاع باتت أفضل مما كانت عليه العام الماضي‪،‬‬

‫الهام���ة‪ ،‬من خ���الل مراعاة فروق األس���عار وتقديم‬

‫وصلت إلى نحو ‪ 20‬ألف دوالر في حين كانت أرباحنا‬

‫نظرا إلى أن سوق الطباعة اليمني يتأهب الستقبال‬

‫الدعم الالزم للمطابع وش���ركات الدعاية واإلعالن‬

‫تصل إلى ‪ 100‬ألف دوالر س���نويا قبيل ذلك”‪ ،‬ولفت‬

‫طلبيات طباعة كبيرة بعد فترة عدم االستقرار التي‬

‫نظ���را إل���ى حالة النم���و التي تش���هدها اليمن والتي‬

‫محم���ود إل���ى أن انقطاع الكهرباء المس���تمر آنذاك‬

‫عاشها السوق إبان الشهور الماضية”‪.‬‬

‫تتطل���ب من الجميع التكات���ف بين الجميع لتقديم‬

‫ونق���ص البترول والطاقة أدى إلى تفاقم األوضاع‪ ،‬ما‬

‫الدعم الكامل للبالد حتى تنهض على أقدامها‪.‬‬

‫‪ME Printer March 2012‬‬

‫س���يعمل على تلبي���ة متطلبات س���وق الطباعة في‬

‫والتي تتطلب عددا هائال من المطبوعات الدعائية‬

‫من أجل البحث عن لقمة العيش‪.‬‬ ‫وحول أعمال س���وق الطباع���ة المتوقعة في مرحلة‬

‫‪62‬‬

‫كلمة المحرر‬

‫إسكندر جهانباني‬ ‫رئيس التحرير‬

‫دورة أخرى من فعاليات معرض الشرق األوسط للوحات والتصميمات اإلعالنية تختتم فعاليتها‪،‬‬ ‫بإمكانك���م مطالع���ة كل م���ا هو متعل���ق بالمعرض في هذا الع���دد‪ ،‬حيث عرض جمي���ع الالعبون‬ ‫الرئيسيون في قطاع الطباعة عريضة النسق أحدث ما لديهم‪ ،‬الغائب الملحوظ هذا العام هو شركة‬ ‫‪ EFI‬والتي قررت بعدم المشاركة في المعرض‪ ،‬ومع ذلك فقد شارك كبار المسؤولين التنفيذيين‬ ‫في الش���ركة في المعرض من خالل المؤتمر الصحفي الذي عقدته الشركة بمصاحبة المعرض‪،‬‬ ‫مرة أخرى اس���تطاع المعرض أن يظهر أداءا قويا‪ ،‬كما اس���تطاع أن يثبت قدرته في أن يكون حدثا‬ ‫جاذبا للزوار‪ ،‬وعلى الرغم من أن بعض العارضين يعتقدون بأن ثمن هذا الحشد يعد مكلفا‪ ،‬ولكن‬ ‫عندما يتعلق األمر بقطاع الطباعة عريضة النسق فإن الالعبين ال يستطيعوا تفويت هذا المعرض‪.‬‬ ‫كذلك ومن أجل تس���ليط الضوء على مدى ثقة كوداك بعد اإلعالن عن س���عيها لتقديم طلب‬ ‫الحماية من اإلفالس تحت بند الفصل الحادي العشر من قانون الواليات المتحدة األمريكية‪،‬‬ ‫جلس���نا مع ش���ارما كومال نائب رئيس كوداك للقطاع االستهالكي والتجاري ألوروبا وأفريقيا‬ ‫والش���رق األوس���ط والمدير التنفيذي لمنطقة الش���رق األوس���ط وأفريقيا لمعرفة مالذي الذي‬ ‫يعني���ه البن���د الحادي عش���ر بالضبط م���ن القانون األمريك���ي وتأثيره على عم���الء كوداك في‬ ‫المنطقة‪ ،‬وكما يبدو تخطط كوداك للتركيز على أعمالها في مجال الفنون التصويرية أكثر من‬ ‫أي وقت مضى‪ ،‬وستكون حاضرة في معرض دروبا بجناح كبير‪ ،‬مما يدل بوضوح عن عزمها‬ ‫على أن تكون جزءا مهما من صناعة الفنون التصويرية العالمية‪.‬‬ ‫تركيزنا الرئيس���ي في هذا العدد مع كل ذلك ه���و االقتصاد وصناعة الطباعة‪ ،‬حتى اآلن لم يظهر‬ ‫الركود الكبير أي عالمة لالنحس���ار‪ ،‬واليورو على وش���ك االنهيار‪ ،‬وفي خضم كل هذه التحديات‬ ‫تحاول ش���ركات الطباعة أن تنش���ئ إدراكا للحقائق االقتصادية الجديدة‪ ،‬وضمن مقالتنا الخاصة‪،‬‬ ‫يناقش وليام ميتنج محرر األخبار في هايماركت للنشر‪ ،‬حول كيفية تشكيل األزمة االقتصادية‬ ‫لمستقبل صناعة الطباعة‪ ،‬ومدى تأثيرها على معرض دروبا المقبل ‪ ،2012‬لقد بات من الواضح أن‬ ‫معرض دروبا لديه القدرة على تعزيز صناعة الطباعة‪ ،‬ونحن واثقون جدا حول ذلك وسنبقيكم دائما‬ ‫على اطالع حول جميع األحداث واالخبار في الفترة التي ستسبق هذا الحدث الضخم في ألمانيا‪.‬‬

‫تخطط كوداك‬ ‫للتركيز على أعمالها‬ ‫في مجال فنون‬ ‫التصويرية أكثر من‬ ‫أي وقت مضى‪،‬‬ ‫وستكون حاضرة‬ ‫في معرض دروبا‬ ‫بجناح كبير‬

‫السعودية‪ :‬مجمع الملك فهد يركب خطي إنتاج للكتب من مولر مارتيني‬

‫رك���ب مؤخ���را ف���ي مجم���ع المل���ك فه���د لطباعة‬ ‫المصح���ف في خطي إنت���اج للكت���ب ‪Diamant‬‬ ‫‪ MC 60‬من مولر مارتيني وذلك بهدف تحس���ين‬ ‫جودة وإنتاجي���ة عملية طباعة القرآن الكريم‪ ،‬وقد‬ ‫‪ME Printer March 2012‬‬

‫ت���م ه���ذا االس���تثمار بواس���طة ش���ركة جرافيكس‬

‫‪63‬‬

‫بمقره���ا في المدينة المن���ورة مقصد الحجيج من‬ ‫شتى أنحاء العالم‪ ،‬ويعد هذا التعاقد األول من نوع‬ ‫في تاريخ المجمع طيلة ربع قرن مع ش���ركة مولر‬ ‫مارتيني‪.‬‬ ‫م���ن جانبه ص���رح الدكت���ور محمد س���ليم العوفي‬

‫األمين العام لمجمع الملك فهد لطباعة المصحف‬

‫الش���ريف والذي يتولى طباعة القرآن الكريم من‬

‫الش���ريف في مع���رض تعليق���ه على اختي���ار مولر‬

‫مختلف األحج���ام‪ ،‬وكذلك ترجمة لمعاني القرآن‬

‫مارتين���ي‪“ :‬نحن على يقين بأن نظام ‪Diamant‬‬

‫الكريم والتي يتم طباعتها لثمان وخمس���ين لغة‪،‬‬

‫هو بالضب���ط ما نحتاجه‪ ،‬حيث كان حصيلة نقاش‬

‫ويتولى المجمع أيضا مهام طباعة مجموعة كاملة‬

‫الفنيي���ن لدينا لصالح نظ���ام ‪ Diamant‬بعد تقييم‬

‫من الكتب الدينية عالوة على المجلة التي تصدر‬

‫مفصل‪ ،‬ونحن معجبين أيضا باألس���لوب المهني‬

‫عن المجمع كل ست أشهر‪.‬‬

‫وال���ذي م���ن خالل���ه ستس���اعدنا مول���ر مارتين���ي‬

‫ويتطلب م���دى األحجام المطل���وب طباعتها من‬

‫عل���ى إع���داد مش���روع ‪ ،Diamant‬ونأم���ل يكون‬

‫المجم���ع إل���ى خط إنت���اج كت���ب متغير ف���ي كثير‬

‫ذلك مؤش���را إلى ش���راكة مديدة وناجحة مع مولر‬

‫من األحي���ان‪ ،‬والذي يتوافق م���ع المرونة الكبيرة‬

‫مارتيني”‪.‬‬

‫الت���ي يوفره���ا نظ���ام ‪ ،Diamant MC‬بفض���ل‬

‫وأض���اف العوف���ي أن���ه التفرد ه���و ش���عار المجمع‪،‬‬

‫نظ���ام الس���يطرة على الحرك���ة المبتكر‪ ،‬وس���يوفر‬

‫مشيرا إلى أن المجمع يسعى جاهدا إلى أن يكون‬

‫‪ Diamant MC‬المس���توى ال���الزم م���ن المرونة‬

‫فري���دا من نوعه م���ن خالل الكت���ب واإلصدارات‬

‫ف���ي إنت���اج األحج���ام المتنوعة م���ن الكتب‪ ،‬حيث‬

‫المتنوع���ة الت���ي يتول���ى المجمع مه���ام طباعتها‪،‬‬

‫يعتم���د مفهوم آل���ة الميكاترونيك على تحس���ين‬

‫والت���ي تتطل���ب معايي���ر ج���ودة عالي���ة ف���ي جميع‬

‫حركة اإلنت���اج من خالل خط���وات عملية فردية‪،‬‬

‫مس���تويات اإلنتاج‪ ،‬موضحا بالقول‪“ :‬كل نس���خة‬

‫م���ا يعني المزيد من االنس���يابية ف���ي اإلنتاج‪ ،‬في‬

‫من القرآن يتم تدقيقها يدويا قبيل التسليم وذلك‬

‫حي���ن يتم تخفيض الوقت ال���الزم لتغيير الحجم‪،‬‬

‫ألن وزارة الش���ؤون اإلسالمية تتوقع من المجمع‬

‫والت���ي تضم���ن فيه تقني���ة التحكم ف���ي الحركية‬

‫تالفي وجود أي خطأ‪ ،‬وهو األمر الذي يتطلب من‬

‫التقلي���ل م���ن تكالي���ف التش���غيل‪ ،‬والت���ي تعم���ل‬

‫المجم���ع الوفاء بهذا الش���رط وال���ذي دفعنا إلى أن‬

‫بالتواف���ق مع اختبارات الج���ودة المختلفة لضمان‬

‫نكون متميزين في نظم اإلنتاج لدينا”‪.‬‬

‫أفضل جودة في إنتاج الكتب‪ ،‬س���واء كان ذلك في‬

‫ويع���د خط���ي اإلنت���اج للكت���ب مالئم���ا لتلبي���ة‬

‫األغلفة التقليدية أو الكتب مع غالف كامل أو من‬

‫احتياج���ات مجمع الملك فه���د لطباعة المصحف‬

‫البالستيك الذي يتم إنتاجه‪.‬‬

‫المحتـويــات‬ ‫األخبـــار‬ ‫السعودية‪ :‬مجمع الملك فهد يركب‬ ‫خطي إنتاج للكتب من مولر مارتيني‬ ‫خطي اإلنتاج الجديدين سيعمالن على‬ ‫تحسين جودة وإنتاجية طباعة القرآن الكريم‬

‫‪63‬‬

‫اليمن‪ :‬الثريا للطباعة واإلعالن تتعاقد‬ ‫على طابعة أكفا جيت آي ‪5024‬‬ ‫عريضة النسق‬ ‫الطابعة تعد األولى من نوعها تصل اليمن بعد‬ ‫ثورات الربيع العربي‬

‫‪62‬‬

‫األردن‪ :‬المثالية للطباعة تحتفل‬ ‫بتركيب ماكينة طباعة جديدة من طراز‬ ‫مان روالند ‪706‬‬ ‫ماكينة الطباعة الجديدة تعد األول من نوعها‬ ‫في منطقة بالد الشام يتم توريدها وتركيبها‬ ‫من قبل دايناجراف‬

‫‪61‬‬

‫اإلمارات‪ :‬األميرة ريم العلي تفتح‬ ‫مؤتمر وان إفرا‬

‫‪61‬‬

‫السعودية‪ :‬الطباعة السريعة تتعاقد‬ ‫على طابعة زيروكس الرقمية دي سي‬ ‫‪ 700‬آي‬ ‫التعاقد من شأنه تلبية النمو المتزايد في‬ ‫قطاعي الطباعة حسب الطلب وطباعة‬ ‫الكميات الصغيرة‬

‫‪60‬‬

‫السودان‪ :‬وزير التجارة يفتتح معرض‬ ‫الطباعة والتغليف واإلعالن‬ ‫شارك في المعرض ‪ 38‬عارض من مختلف‬ ‫المصانع وشركات الطباعة‬

‫‪60‬‬

‫اإلمارات‪ :‬إتش بي تدشن تقنية المسح‬ ‫الضوئي توب شوت ثالثية األبعاد‬

‫‪59‬‬

‫اإلمارات‪ :‬مطبعة بن منصور تستثمر‬ ‫في نظام إنتاج ألواح الطباعة مباشرة‬ ‫من الكمبيوتر من هيدلبرج‬

‫‪59‬‬

‫مصر‪ :‬وزير االتصاالت يتفقد المطابع‬ ‫الرقمية للبريد‬ ‫تأتي هذه الزيارة لالطالع على الحالة الفنية‬ ‫للمطابع واستكمال مراحل تحديثها‬

‫‪58‬‬

‫‪ 28‬مليون طن حجم استهالك دول‬ ‫الشرق األوسط من األوراق في ‪2020‬‬

‫‪58‬‬

‫السعودية‪ :‬ازدهار للطباعة الرقمية‬ ‫تستثمر في طابعة زيروكس دوكو‬ ‫‪8080‬‬ ‫التعاقد الجديد سيعمل على تنفيذ طلبيات‬ ‫الطباعة بجودة عالية وتسليمها في وقت قياسي‬

‫‪57‬‬

‫اإلمارات‪ :‬بدور القاسمي تستقبل‬ ‫رئيس اتحاد الناشرين الدوليين‬

‫‪57‬‬

‫‪56‬‬

‫مصر‪ :‬غرفة صناعات الطباعة‬ ‫تمنح قبلة الحياة للمطابع المصرية‬ ‫الخاصة‬

‫‪56‬‬

‫مصر‪ :‬بيترا تشارك في ملتقى‬ ‫التوظيف األول “شغلني‬ ‫شكرا”‬

‫الفعاليات‬ ‫‪55‬‬

‫اإلمارات‪ :‬إعالن أسماء الفائزين‬ ‫في جائزة دبي الدولية للطباعة لعام‬ ‫‪2012‬‬

‫‪55‬‬

‫اإلمارات‪ :‬مؤتمر الشرق األوسط‬ ‫إلعادة تصنيع الورق والمواد‬ ‫البالستيكية‬

‫‪54‬‬

‫اإلمارات‪ :‬معرض الشرق األوسط‬ ‫للوحات والتصميمات اإلعالنية‬ ‫يختتم فعالياته بنجاح‬ ‫المعرض استقطب نحو أكثر من ‪ 10‬آالف‬ ‫زائر وبمشاركة أكثر من ‪ 400‬عارض‬

‫‪54‬‬

‫اإلمارات‪ :‬برينتك تنظم ندوة حول‬ ‫الجودة العالية في طباعة التعبئة‬ ‫والتغليف‬

‫مجلة شهرية شاملة مختصة في‬ ‫عالم الطباعة في الشرق األوسط‬ ‫السنــة التاسعة ‪ /‬العـدد الثامن والثمانون‪ /‬مارس ‪2012‬‬

‫‪ME Printer FZ L.L.C‬‬

‫ص‪.‬ب‪ ،502183 .‬مدينة دبي لإلعالم‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬ ‫هاتف‪+971 4 391 12 10 :‬‬ ‫فاكس‪+971 4 390 95 61 :‬‬ ‫البريد اإللكتروني‪info@meprinter.com :‬‬ ‫موقع اإلنترنت‪www.meprinter.com :‬‬ ‫صفحتنا على الفيس بوك‪:‬‬ ‫‪www.facebook.com/meprinter‬‬ ‫مدير النشر للمجموعة‬ ‫مرتضى كريميان‬

‫هيئــة التحـــرير‬ ‫رئيس التحرير‬ ‫إسكندر جهانباني‬ ‫‪alex@meprinter.com‬‬ ‫المحرر التقني – القسم العربي‬ ‫د‪ .‬جورج نوبار سيمونيان‬ ‫‪g.simonian@meprinter.com‬‬ ‫المحرر التقني – القسم اإلنجليزي‬ ‫رود هايز‬ ‫‪rhayes@meprinter.com‬‬ ‫المحررون‬ ‫د‪ .‬محمود غزال‬ ‫‪+971 4 391 12 08‬‬ ‫‪arabic@meprinter.com‬‬ ‫نيتو موهان‬ ‫‪+971 4 391 1598‬‬ ‫‪english@meprinter.com‬‬ ‫د‪.‬يونس شكرخآه‬ ‫‪younes@meprinter.com‬‬ ‫المختصون المشاركون في التحرير‬ ‫فرانك رومانو (الواليات المتحدة)‬ ‫‪fxrppr@rit.edu‬‬ ‫لوريل برونر (المملكة المتحدة)‬ ‫‪lb@digitaldots.org‬‬ ‫مدير شؤون العمالء‬ ‫برابوال جاندران بي أم‬ ‫‪+971 4 391 12 07‬‬

‫‪sales@meprinter.com‬‬

‫الملف‬ ‫‪53‬‬

‫الطريق الطويل إلى اإلنتعاش ‪..‬‬ ‫تأثير الركود الكبير على الطباعة‬ ‫وليام ميتنج محرر األخبار في هايماركت‬ ‫للنشر يناقش كيف ستشكل االزمة‬ ‫االقتصادية مستقبل صناعة الطباعة‬ ‫ومدى تأثيرها على معرض دروبا ‪2012‬‬

‫اإلعالنات‬ ‫‪+971 4 391 12 10‬‬ ‫‪meprinter @meprinter.com‬‬ ‫توجه المراسالت إلى العنوان التالي‪:‬‬ ‫مجلة ‪ME Printer‬‬ ‫ص‪.‬ب ‪ ،502183‬مدينة دبي لإلعالم‬ ‫بناية رقم ‪ ،9‬مكتب رقم ‪214‬‬ ‫دبي‪ ،‬اإلمارات العربية المتحدة‬ ‫‪meprinter@meprinter.com‬‬ ‫طبعت في مطبعة أطلس‬ ‫جميع حقوق الطبع والنشر محفوظة‬

‫مجلة ‪ ME Printer‬الشريك اإلعالمي الرسمي‬ ‫‪7:17:09 PM‬‬

‫‪4/25/2011‬‬

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‫‪Gulf Print 01 new.pdf‬‬

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‫‪ME Printer June 2009‬‬

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In a world of color, the difference is clear.

We’ve added an optional clear dry ink station to apply spot or flood creative effects that bring your prints to life.

And with flexible workflow, feeding and finishing, the Xerox 800/1000 Presses will offer you a clear business advantage over traditional printers. The difference is clear.

Visit Xerox at drupa in Hall 8B, 3rd-16th May 2012 xerox.com

Ready For Real Business ©2012 XEROX CORPORATION. All rights reserved. XEROX®, XEROX and Design®, and Ready For Real Business are trademarks of Xerox Corporation in the United States and/or other countries.