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Cadbury dairy Milk raikan identiti JenaMa baharu di Malaysia

Mondelez InternatIonal

(Malaysia) memberi wajah baru yang lebih segar kepada jenamanya yang ikonik iaitu Cadbury Dairy Milk. Bungkusan terbaru ini menampilkan reka bentuk perkataan yang telah dilakar semula, ikonografi baru, Cocoa Life, garis panduan pengambilan makanan ringan yang betul dan tipografi baru, yang menekankan komitmen syarikat terhadap kelestarian, pengambilan makanan ringan yang betul dan bahan ramuan berkualiti tinggi.

Bungkusan berwajah baru ini tampak dan terasa lebih semula jadi, asli dan berkualiti tinggi. Dengan pengenalan reka bentuk bungkusan terbaru ini, Mondelez International berusaha untuk menghidupkan matlamat syarikat konfeksi global itu yang menumpukan tentang Snacking made right atau pembuatan makanan ringan yang betul; makanan ringan yang betul untuk masa yang sesuai, dibuat dengan cara yang betul. Identiti jenama baru ini telah dilancarkan buat pertama kalinya di Australia pada April, diikuti oleh Afrika Selatan.

Malaysia adalah pasaran pertama di Asia Tenggara yang mengguna pakai wajah terbaru berkenaan tahun ini. Walaupun jenama coklat pilihan di bawah Mondelez International ini telah menawarkan pelbagai snek yang enak kepada rakyat Malaysia selama lebih 70 tahun, namun sejarah Cadbury Dairy Milk sebenarnya telah bermula seawal 1905.

Sejarah awalnya, John Cadbury telah memasukkan satu setengah gelas susu ke dalam setiap bar coklat berbanding hanya satu gelas, menghasilkan rasa klasik yang amat dikenali dan disukai ramai. Setelah Cadbury Dairy Milk berevolusi selama beberapa dekad, logo satu setengah gelas susu itu terus kekal menjadi simbol utama yang melambangkan kebaikan sejati dan kemurahan hati jenama berkenaan.

Dalam identiti terbaharu ini, logo tersebut kini dihubungkan secara langsung dengan kepingan coklat bagi menekankan prinsip yang menjadi pegangan jenama berkenaan iaitu There’s Goodness in Everyone atau Ada Kebaikan Pada Setiap Insan di samping mempertengahkan kualiti bahan ramuannya. “Sebagai salah satu pengeluar coklat terbesar di dunia, kami berjaya menawan hati jutaan pengguna dengan jenama seperti Cadbury Dairy Milk, Toblerone dan Milka”, ujar Vikram lagi.

“Menerusi coklat kami, kami ingin mengambil kesempatan dalam menyampaikan perubahan dan mesej positif kepada semua anggota masyarakat di sekeliling kami.”

Rangkaian produk pertama yang akan menampilkan identiti terbaharu Cadbury Dairy Milk ini ialah produk klasik kegemaran rakyat Malaysia iaitu CADBURY DAIRY MILK 165g dan ia kini boleh didapati di semua pasar raya utama di seluruh negara.

the taaras beach & spa terima anugerah The Taars Beach & Spa Resort telah memenangi TripAdvisor Traveller’s Choice Award 2020. Ia telah dikenali di seluruh dunia, dengan hasil pandangan dari tetamu pada tahun 2019. Dengan anugerah ini, ia meletakkan hotel di mata dunia. “Kami amat berbangga dapat menerima anugerah ini dari jenama pelancongan terkenal TripAdvisor. Kami juga amat berterima kasih buat para tetamu kami yang mempunyai keyakinan terhadap jenama kami, malah mengiktiraf servis kami terhadap industri pelancongan. Walaupun tahun ini memberikan tamparan hebat buat industri pelancongan, dengan anugerah ini ia akan memberikan kami semangat yang lebih untuk meneruskan perkhidmatan dan memberikan yang terbaik untuk masa hadapan,” kata Encik Pravir Mishra, Pengurus Besar The Taaras Beach & Spa Resort. Resort ini terletak di Pulau Redang, sebuah pulau pelancongan yang terkenal di Terengganu. Resort ini mempunyai 158 buah bilik dan suite serta lima vila utama yang mengadap Laut Cina Selatan.

Vietjet reports consolidated profit of Vnd73 billion despite loss in air transportation business at Vnd2,111 billion for H1/2020

Vietjet Aviation Joint Stock Company’s business result for Q2 of 2020 (HOSE: VJC), a period that was impacted the most by the Covid-19 pandemic, revealed that the carrier operated a flight network of 52 domestic routes with 14,000 flights, and transported more than two million passengers.

At the end of Q2/2020, Vietjet recorded air transport revenue at VND1,970 billion (approx. US$84.5 million), a decrease of 54% year-on-year, and a loss of VND1,122 billion (approx. US$48 million). For the whole first six months of the year, the airline’s loss in air transportation business stood at VND2,111 billion (approx. US$90.5 million), compared to the total loss of over US$84 for the global aviation industry.

To support its cash flow, Vietjet actively sought for partners and implemented many financial solutions such as asset transfer and financial investment, which resulted in a financial revenue of VND1,174 billion (approx. US$50.4 million) with a post-tax consolidated profit of VND1,063 billion (approx. US$45.6 million) in Q2/2020 and a consolidated profit of VND73 billion (approx. US$3.2 million) in H1/2020 that increased financial resources for the airline’s air transport business. This was achieved due to the solid financial base that the company accumulated throughout the previous years.

When Vietnam allowed domestic operations in June, Vietjet resumed its entire domestic flight network with 300 daily flights, resulting in a triple to five times growth in comparison to the country’s Covid-19 pandemic peak. The airline also launched eight new routes to meet rising domestic travel demand, increasing its total domestic flight network to 52 routes reaching an overall 14,000 flights. Its total passenger carriage reached 1.2 million passengers in June, marking a positive recovery for the domestic market.

Qatar executive’s new diamond agreement offers maximum flexibility, at industry leading pricing Qatar Executive is delighted to announce the introduction of its new and exclusive Diamond Agreement, which enables customers to pre-purchase flight time at fixed-hourly rates on state-of-the-art long-range and ultra-long-range private jets. The Diamond Agreement is precisely tailored to the individual customer’s needs and requirements, offering a truly unique flying experience.

The Diamond Agreement guarantees unrivalled service on board Qatar Executive’s state-of-the-art fleet of private jets. To join this programme, customers purchase a minimum of 50 hours flight time, without any associated membership fees. The all-inclusive and fixedhourly rates cover both flight hours and taxi time.

Designed to simplify private jet travel, pre-purchased Diamond Agreement hours have no minimum annual usage and no maximum carry-over, making the Diamond Agreement programme unrivalled in terms of its flexibility. Qatar

Executive’s customers are also offered guaranteed availability for reservations booked from just 72 hours in advance.

Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “As part of Qatar Airways Group, Qatar Executive offers an exceptional travel experience for private jet customers. With the Diamond Agreement, we can now offer even more flexible and bespoke travel options for Qatar Executive passengers, who can continue to expect our high levels of service and safety onboard our state-of-the-art aircraft.”

Qatar Executive currently operates a fleet of 18 state-of-the-art private jets and includes Gulfstream G650ERs, Gulfstream G500s, and Global 5000 aircraft. It is the proud launch customer for Gulfstream’s flagship jet, the Gulfstream G700. The new aircraft brings an unprecedented combination of performance, technology and cabin size to Qatar Executive’s fleet.

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