TOTAL LICENSING AUSTRALIA
TY BEANIE BOO RELEASED TO HELP FIGHT MND FightMND is excited to announce a new partnership with Ty through the upcoming release of a Ty Beanie Boo – Tony the Penguin. Set to be released globally this year, 100 per cent of the profits from original sales of the popular and collectable Ty Beanie Boo will go towards FightMND in the fight against Motor Neurone Disease (MND) (also known as Amyotrophic lateral sclerosis (ALS)) worldwide. The special FightMND Tony the Penguin Beanie Boo will hit Australian shelves from March 2022. Money raised through the global sale of Tony the Penguin will help fund vital and urgent MND/ALS research to find effective treatments and ultimately a cure for the disease. The average life expectancy of a person diagnosed with MND/ALS is only 27 months. There is currently no effective treatment or cure. Ty Inc is the largest manufacturer of plush in the world, and its Chairman, CEO and founder Ty Warner, is honoured to be joining the fight. “Hopefully this special Beanie Boo, named after my great friend and Australian distributor Tony, will bring awareness around the world to this horrible disease, and bring us closer to beating the beast that is MND/ ALS”. A philanthropist, Mr Warner has donated more than $300 million to a variety of charities worldwide including the American Red Cross, UNICEF,
United Way Worldwide, Ronald McDonald House, WIRES, and more. FightMND CEO Fiona McIntosh thanked Ty for joining the global fight against MND and helping raise awareness of the disease which has no effective treatment or cure. “Anyone with children knows how popular Beanie Boos are, which is why we are very excited to partner with Ty and have our own special FightMND Tony the Penguin join the Beanie Boo family,” Dr McIntosh said. “The money raised through this new
partnership will go towards cutting-edge research to teach us even more about the disease and how to fight it.” “Every dollar raised for the fight against MND takes us another step closer to finding effective treatments and a cure,” Dr McIntosh added. Tony the Penguin is the newest fundraising item for FightMND, which will be offered in addition to the famous blue Big Freeze Beanies, which go on sale in Australia at Coles, Bunnings and online in May 2022.
COTTON ON CELEBRATES EASTER WITH MIFFY Mercis in the Netherlands are very delighted to showcase the latest Miffy collection from their long-time Australian licensee Cotton On. For more than ten years Cotton On has been developing beautiful Miffy collections, that are sold outside Australia as well. For Easter 2022 they launched an extensive collection for the whole family. It consists of a wide range of cozy loungewear and cute accessories for babies, kids and adults. In addition they developed a fashionable adults sports line as well. Again another collaboration with Cotton On to be proud of.
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