Bli april 2017 by vikas upadhyay

RNI. NO:.DELENG/2014/56137 DL (S)-17/3468/2014-16

April 2017 ` 100

HI-TECH

Revolutionising Haircare

SHINE LIKE A STAR

Stars Cosmetics Relaunched

SUMMER SOIRÃ&#x2030;E

A COLLECTION BY LOOKS SALONS

as see it!

Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani EDITORIAL

Dear Reader ‘Smart’ is a word that’s increasingly being associated with everything in our lives. We have Smartphones and Smart TVs, so what’s stopping haircare from getting smarter? Haircare has been restricted to hair spas for the longest time. While we have a plethora of brands offering at-home shampoos, conditioners and masks, there is still a large segment of consumers who rely on home remedies. With brands investing heavily in research and development of haircare products, the Indian salon industry is finally stepping out of the comfort zone of hair spas and stepping into the world of high-tech hair. In this issue, we look closely at the offerings by various brands under the category of multi-tasking, technologically advanced haircare solutions. The market is nascent but competition is stiff and you will find brands putting in their best efforts to capture the discerning clientele. With Olaplex, Omniplex, Colorphlex, Vitaplex, Fibreplex and Smartbond on the platter for you, it would be interesting to see which one wins with the hairdresser and the client. With the Spring/Summer season around the bend, we look at the changes in the colour palette, styling preferences and care that hair professionals would need at their disposal. We rope in the creative team at LOOKS salons to give us an inspiring collection of summer looks for men and women. And that makes for our impressive cover and cover feature. Additionally we have news from around the world about hairdressing, skincare and make-up with exclusive interviews with experts. Check out the ensuing pages for important announcements such as the appointment of actress/author Twinkle Khanna as the brand ambassador and the launch of the sparkling new version of Stars Cosmetics make-up line. I would like to leave you with some food for thought. What are the important things for a salon owner/hairdresser – brands, services, education, technical know-how, employees or clients? Keep reading Beauty Launchpad magazine and www.beauteespace.net to find all the answers you need.

Ritoo Jhha, Editor in Chief @beautycaravan

@rjhha

@ritoojhha

Associate Editor Sukriti Shahi Features Editor Isha Gakhar Editorial Co-ordinator Rakhi Jerly CONTRIBUTOR Meher Castelino ART Designer Paramjeet Kaur MEDIA & EVENTS Ast. Manager Marketing K. Nanda Kumar (South India) GM. Finance & Administration Ashish Jha Administrative Sr. Executive Vikas Upadhyay Accounts Executive Faisal Khan Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) Beauté Espace Media Pvt Ltd New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4044/45/49 Mumbai | 71, Ganga Tower, A wing, 202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004 www.beauteespace.net | www.hairdesignertv.in

Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Amy Dodds Associate Publisher Danielle Timsit

Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed at Royal Press, B-82, Okhla Industrial Area,Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi - 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.

CONTENTS Event Review 46 Hair and Technology 50

Professional Beauty Bengaluru 2017 High Tech Hair

BEAUTY Preview 58 Make-up Launch 61 Wellness 62

ON THE COVER

Skincare 66 Conversation 68

Beauty Now: The Latest in Skincare & Makeup Shine Like a Star Embodying the Subtle and Sublime Feminine Arrest Sun Pigmentation with Cheryl’s TanClear Kanchan Mehra: The Brand Gets Going!

Hair: Deepak Jalhan (Creative Stylist) at LOOKS Make-up: Deepika Sadanah, Makeup Director, LOOKS, Photography: Charudutt Chitrak, Supported by: Rashi Paliwal, Head - Marketing & Strategy at LOOKS, Model: Daria at TSS Talents India, Look: Tease and Twirl, Bodysuit & trousers by Flirtatious, Jacket by Dhruv Kapoor Products - Colour: Natural Pearl Light ( Neutra b ) with a blend of golden light blonde, Foundation product : Kérastase Styling Forme Fatale and L'Oréal Professionnel Techni.art Constructor, Finishing Products: Crystal Gloss Styling Spray and Elnett L'Oréal Paris Satin Hairspray

REGULARS News Updates 18

Quick Updates on what’s Happening in the World of Beauty

BUSINESS Event Review 70 Event Review 71 Event Review 72

A Successful ICBACON-2017 at Colombo!’ Beauty India - First Edition in Mumbai The Glorious 50th Edition of COSMOPROF Worldwide Bologna

HAIR Preview 24 Cover Feature 28 Launch 36 Bridal Special 40 Solution 42 Care 44

Hair Uptodates: Get all the Latest Updates of Hair Industry Summer Soirée Twinkle Khanna turns Parisian Nature’s Goddess: Ethereal Garden Bride by Matrix Healthy Hair with Smartbond Get Ready for Sun-kissed Hair

CORRIGENDUM Samay Dutta is Director, LOOKS Salon Masterclass 73

Hindi Supplement

GLOBAL NEWS

NEWS now QUICK UPDATES ON WHAT’S HAPPENING IN THE WORLD OF BEAUTY

REESE WITHERSPOON, THE FACE OF ELIZABETH ARDEN

Elizabeth Arden has signed entrepreneur and Academy Award winning actress Reese Witherspoon as the brand’s Storyteller-in-Chief. Reese’s role will involve shaping the brand’s narrative, through its advertising campaigns and marketing programmes, especially digital engagement. Reese and the brand will leverage their respective platforms to share untold stories behind both women’s boundary-breaking careers. Reese’s first advertising visual will debut both in print and digital in May, with her campaign continuing to rollout globally throughout 2017.

JOHN FRIEDA SIGNS UP SINGER CAM

John Frieda Hair Care has roped in charttopping and awardnominated country singer Cam to join its “Your Hair Talks, Make A Statement” campaign. Launched in February with platinum-selling singer Tinashe – another notable artist known for her bold, self-expressive style – the Your Hair Talks, Make A Statement campaign encourages women to show off their statement-making looks. It has built a community of empowered and self-assured females who all have something to say. “From her striking, blonde curls to her unique and outgoing personality, Cam is an amazing addition to our community of women and will inspire them all with her fun and distinctive hair story,” said Heather Warnke, Director of Marketing, Kao USA Inc.

BEAUTY LAUNCHPAD INDIA | 04.17

SYMRISE JOINS WBCSD

Symrise AG has joined the World Business Council for Sustainable Development (WBCSD). Symrise, a German manufacturer, is a global supplier of fragrances, flavourings, cosmetic base materials and substances and functional ingredients. WBCSD is a global, CEO-led organisation of over 200 leading businesses and partners working together to accelerate the transition to a sustainable world. “We share a commitment to the principles for sustainable development and we are really looking forward to support and inspire the activities of the WBCSD,” said Symrise.

JERRY VITTORIA TO HEAD FINE FRAGRANCE

Jerry Vittoria has been appointed as the head of Fine Fragrance worldwide. Swiss flavours and fragrance manufacturer Firmenich made this announcement. Vittoria will replace Oliver de Lisle, who is retiring. Vittoria joined Frimenich in 1990 and since then has taken on many positions of responsibility within the company. A recognised industry-champion, Jerry Vittoria chairs the Board of the North American Fragrance Foundation as well as the Industry Advisory Board of the FIT Cosmetics and Fragrance Marketing and Management Master’s Program. He is also an Associate Board Member of The Personal Care Products Council.

INDIAN NEWS

BEYU RETURNS TO INDIA WITH KAUNIS MARKETING

German Beauty brand ‘BeYu’ has partnered with Kaunis Marketing Services Pvt Ltd to make a second entry into the Indian market. 20-million cosmetic company from the ARTDECO group made its India debut back in 2009 with Elder Health care, but exited in 2012 as it failed to make an impact in the Indian beauty industry. A premium colour-cosmetic brand, BeYu is retailed in 40 countries across the world and will now be available at Indian stores in stores in Mumbai, Delhi, Lucknow, Kanpur, Chandigarh, Ludhiana, Pune, Nagpur, Ahmedabad, Baroda, Surat, Bengaluru, Kolkata and Hyderabad.

TRUEFITT & HILL WINS TIMES RETAIL ICON AWARDS 2017-18 International men’s grooming brand Truefitt & Hill has won the ‘Luxury Salon of the Year’ title from the Times Retail Icon Awards 2017-18, at an event held at St. Regis Hotel, Mumbai. The Times of India conducts surveys in metro cities, each year, to recognise outstanding leadership and contribution in the Fashion & Retail category. As per the 2016-17 survey, Truefitt & Hill was adjudged the best in luxury. Truefitt & Hill, credited to be the oldest barbershop in the world by the Guinness book of world records, entered India with its flagship store at Khar, Mumbai in May 2014.

KIKO MILANO’S EXPANSION PLAN FOR INDIA

Italian cosmetic brand, KIKO MILANO completes 20 years of beauty and announced another milestone with the opening of its 1000th store in Ambience Mall at Gurugram. The brand is present in over 20 countries and also has an online presence in 36 nations offering over 1400 products. The launch was graced by Bollywood actors Vaani Kapoor and Diana Penty along with Stefano Percassi (founder and CEO of KIKO MILANO) &Timmy Sarna (Managing Director & CEO, DLF Brands Ltd.) The brand seeks to invest about GBP 25 million to open 100 stores in the country, over the next five years. The company, which is at the forefront of Europe’s expanding beauty and wellness industry, expects India to be among its top ten markets in a decade. “Potentially, India is absolutely huge and I don’t think it is an immediate market and it is changing, and it will take 6-8 years. In the next ten years, India will be among the top ten markets for us. But it depends on the availability of malls and the (overall) economic situation,” said Stefano Percassi.

BEAUTY LAUNCHPAD INDIA | 04.17

ROSHNI WADHWA TAKES UP AS HR DIRECTOR FOR L’ORÉAL INDIA

Taking over from Mohit James - who held the position of Human Resources Director for L’Oréal India for six years - is Roshni Wadhwa (previously Human Resources Director for L’Oréal Singapore). Mohit James will assume a global role as South Asia HR Director for L’Oréal and APAC HRD for L’Oréal’s Professional Products & Active Cosmetics Divisions. Roshni brings in 19 years of experience and joined L’Oréal India in July 2013 as General Manager – Human Resources for Consumer Products Division (CPD). She moved to Singapore as Human Resources Director for the country in 2015. The appointment of Roshni takes the percentage of women on the leadership team of L’Oréal India to 33%.

INDIAN NEWS

DEEPIKA PADUKONE AS GLOBAL BRAND AMBASSADOR FOR L’ORÉAL PARIS

L’ORÉAL BRANDSTORM 2017 INDIA FINALS

L’Oréal India announced S. P. Jain Institute of Management and Research, Mumbai as the national winners of their flagship international business game ‘Brandstorm’. For this year’s edition, there were a total of 3,100 registrations from across 21 Indian B-schools. The teams from SP Jain won Brandstorm in the Tech as well as the Brand Challenges. The teams will now represent India at the APAC regional finals. Each year Brandstorm helps to recruit 150 to 200 profiles for the L’Oréal group. In India, over 20 employees have been hired through Brandstorm. In 2017, L’Oréal globally has reinvented the concept by transforming its business game into an innovation incubator for talent and projects. On15th June 2017, L’Oréal France will host its first Innovation Fair in Paris, where regional finalists will become exhibitors of their creativity and ideas.

ASEEM KAUSHIK AS L’ORÉAL INDIA’S DIRECTOR, CONSUMER PRODUCTS DIVISION

L’Oréal India announced the appointment of Aseem Kaushik as Director, Consumer Products Division (CPD) and the elevation of D.P Sharma as General Manager, Professional Products Division (PPD). Aseem Kaushik will now be in charge of L’Oréal Paris, Garnier, Maybelline New York and NYX. Joining L’Oréal India in 1995 with the Consumer Products Division and subsequently appointed as Director of the Professional Products Division in 2011, Aseem Kaushik has been the driving force behind the strengthening of brands such as L’Oréal Professionnel, Matrix, Kerastase, Cheryl’s Cosmeceuticals and Decleor.

BEAUTY LAUNCHPAD INDIA | 04.17

L’Oréal Paris has announced Deepika Padukone as its new global brand ambassador. As the new L’Oréal Paris spokesperson, Deepika Padukone joins a league who represent the beauty brand like Jane Fonda, Blake Lively, Julianne Moore, Susan Sarandon, and Aishwarya Rai Bachchan. “As a youth icon and role model to many, Deepika Padukone truly embodies the brand and its philosophy of beauty with strength. Her effortless style and grace make her a natural fit for the brand,” said Shalini Raghavan, Chief Marketing Officer, Consumer Products Division, L’Oréal India. “Ive always believed that feeling beautiful begins with feeling confident about yourself and L’Oréal Paris with its powerful message ‘Because we’re worth it’ has always encouraged women to do that. It is an absolute privilege to be joining the L’Oréal Paris family,” said Deepika Padukone.

HAIR BY HOOKER & YOUNG FOR SCHWARZKOPF PROFESSIONAL STYLING: CLARE FRITH PHOTOGRAPHY: MICHAEL YOUNG

HAIR

HAIR/Preview

HAIR NOW GET ALL THE LATEST UPDATES OF HAIR INDUSTRY

STAY SMOOTH WITH LABEL.M label.m has introduced smoothing cream that protects straightened styles from frizz caused by humidity. The ingredients include avocado, barbados cherry and olive. It reduces the damaging effects of blow drying while keeping the hair soft and sleek. The exclusive Enviroshield Complex protects hair against heat styling and UV rays. It is priced at `3,000 for 50ml. Another product by the brand is the Brightening Blonde Balm, which is a hydrating and protective balm for silky soft and shiny finish, especially for blonde hair. It has Aloe leaf juice, Mamaki tea and pineapple extracts. It is priced at `2,500 for 100ml. The label.m Therapy Rejuvenating Radiance Oil is an at home anti-ageing service for hair. It contains a combination of Morrocan oil and a patent pending technology Rejuven8. The product is enriched with omega 3, 6 and 9 to rehydrate and repair. It is priced at `3,500 for 100 ml.

SHINE WITH ALFAPARF Alfaparf Milano Semi DiLino Diamond Extraordinary All-InOne Fluid is to be used on towel dried hair, before blow dry. It protects the hair from damaged caused by UVA and UVB rays while detangling it. It also protects the hair from humidity and oxidization. It is priced at `1,500 for 125ml. The Semi DiLino Reconstruction Daily Anti-Breakage Fluid seals the cuticles and creates a protective barrier against chemicals and harsh conditions. With colour fix complex and Bamboo Marrow, it helps to protect the hair colour from oxidation. It is priced at `1,500 for 125ml. A must-buy for summers is the Alfaparf Milano Semi DiLino Moisture Nutritive Mask and leave-in conditioner. The mask replenishes dry hair, while the leave-in conditioner detangles gently. The products are priced at `1,500 onward.

BEAUTY LAUNCHPAD INDIA | 04.17

CUT IT WITH JAGUAR Jaguar has introduced Thermocut system or hot scissors in hair cutting reduce split ends. The cuticles of the hair ends are sealed by the heated blades of the scissors, thereby spreading the natural keratin across the cuticle. All cutting techniques such as slicing, feathering and point-cutting are possible with Thermocut. It can be individually adjusted to every quality and length of hair. It is priced at `1,24,975.

GET PERSONAL WITH KERASTASE Kerastase offers Very Personal Care regime with Fusio-Dose. The 3-step process includes personalized hair and scalp diagnosis with Kerastase camera. The Kerastase ambassador will thereafter create a hair and scalp profile. The FusioDose is a combination of a concentrate and booster. The 4 concentrated care formulas are fused with 5 powerful boosters ingredients offering 20 possible combinations for a highly customized treatment in just 15 minutes. This is to be followed up by the Kerastase home care regime of bathe, treat and texturise.

COLOUR WITH COLORPHELX ColorpHlex™ protects and strengthens hair during the colour and bleach process, reducing damage and breakage. The ColorStrong Complex™ in it has vegetable-derived protein and a reactive silica based compound. It does not interfere with the chemical services, so the processing time remains the same. The Intro Kit is priced at `4,975. ColorpHlex™ treatment and homecare kits are available at all the leading salons across the country through Headstart International.

SUMMER WITH SCHWARZKOPF Schwarzkopf tied up with Blowdry Bar, Marine Drive, Mumbai, for a day long hair pampering session. The patrons availed of hair therapies such as a BC Oil Miracle, BC Time Restore and Fibreplex. The guest list included socialites such as Avanti Birla and Aarti Chabaria who availed a glamorous blow out created by The Blowdry Bar. In another development, Schwarzkopf Professional in an exclusive tie up with Toni & Guy has rolled out at their first salon in Pune. 18 existing salons will be completed in May. The tie-up will extend across Maharashtra, Gujarat and Karnataka. The entire Schwarzkopf Professional range of colours, care, form and finish will be available at these salons. 0 4 .17 | B EAUTY LAUNCHPAD INDIA

HAIR/Preview

STYLE SESSION WITH MOROCCANOIL Moroccanoil hosted a training session with Violet Sainsbury, Global Moroccanoil Ambassador from Australia in Ahmedabad. Leading stylists from all the top salons across the state were invited for the training. Violet took them through various looks under New York Collection, which are trending across the globe currently. Violet showcased different braids, hairdos and many more using Moroccanoil products.

SILKY HAIR WITH SUPERSILK Created by Sam Brocato, a salon owner from New York City, Supersilk is a smoothing service for ecoconscious women. It is 100% formaldehyde free. It smoothens hair and removes frizz while adding shine and softness. It has SupersilkTM Nano Silk Complex, which will benefit anyone with bleached hair, coloured hair, under-nourished hair, over-styled hair, or simply natural textured hair. The effects last upto 8-12 weeks. SupersilkTM treatment and homecare products are available at all the leading salons across the country through Headstart International.

BEAUTY LAUNCHPAD INDIA | 04.17

SMOOTH HAIR WITH OSHEA Oshea Herbals has introduced Smoother Hair Serum, which detangles and adds shine to hair. It has ginseng, olive oil and vitamin E as active ingredients. This hair serum is non sticky and has liquid transparency which spreads evenly on hair. It is priced at `225 for 50g.

OIL REFLECTIONS BY WELLA The Oil Reflections by Wella, infused with precious oils, includes a shampoo, conditioner and hair mask. The products have camellia oil and white tea extract and has been created using the exclusive Oleology programme. A new Shine Spa service has been created to compliment the collection. It has the Luminous Reveal Shampoo, Luminous Reboost Mask and Luminous Magnifying Elixir. Wella Professionals Oil Reflections and the Luminessence Spa treatment epitomise the luxury of haircare.

COVER FEATURE

The creative heads and hands at LOOKS, one of the most reputed chain of salons from North India, put together their colouring and styling expertise to create a sensational summer trend guide. With hairstyles that encompass modern bridal trends, style statements for men and highly wearable commercial ’dos, this look book is all that you need for a summer of top class hairdressing. Announcing the trending shades of browns and caramels, this collection of seven stunning looks goes big on texture and flawless finish. Designed to inspire hairdressers across all levels, each look in the collection can be personalised as per the stylist’s creativity and the customer’s demands. — By Isha Gakhar

TEAM LOOKS Hair: Deepak Jalhan (Creative Director / Educator), Gourav Bhardwaj (Style Director), Nikhil Sachdeva (Academy Head), Sumit Malkotia (Creative Director), Dheeraj Kohli (Creative Director) Make-up: Deepika Sadanah, Make-up Director Brainstorming & Communication Support: Rashi Paliwal, Head - Marketing & Strategy Cover look by: Deepak Jalhan Photography: Charudutt Chitrak Models: Samridhi at Angels Models India; Daria, Kulnoor, Saleem, Himanshu & Maryna at TSS Talents India

CURLS ABOUND Top & Skirt by Sahil Kochhar Theme: Undulated Look by Sumit Malkotia Model: Kulnoor

PRODUCTS Colour: L’Oréal Professionnel Blond Studio with 30 Vol; Deposit with 9.11 with 9 Vol Styling: L’Oréal Professionnel TNA Wild Stylers Scruff Me L’Oréal Professionnel Tecni.Art Constructor Elnett L’Oréal Paris Satin Hairspray

PERFECTLY SCULPTED Mesh Top by Sahil Kochhar, Crop-top & Skirt by Dhruv Kapoor Theme: The Blooming West Look by Gourav Bhardwaj Model: Maryna

PRODUCTS L’Oréal Professionnel Hair Mousse & Hollywood Waves.

SPLENDID WAVES Top & Skirt by Sahil Kochhar Theme: Glorious Vintage Era Look by Nikhil Sachdeva Model: Samridhi

PRODUCTS Colour: L’Oréal Professionnel Majirel 5.8 for global. For highlights, preflight till pale yellow and then deposit L’Oréal Professionnel Majirel 7.23 Styling: L’Oréal Professionnel Tecni. Art Full Volume Mousse, Mythic Oil, Elnett L’Oréal Paris Satin Hairspray and Crystal Gloss Styling Spray

CLASSICALLY YOURS Dress by Poco & Jacky Theme: Glorious Vintage Era Look by Deepak Jalhan

COOL IN CURLS T-shirt & Leather Gilet by Noughtone by Abhishek Paatni Look by Dheeraj Kohli Model: Himanshu

PRODUCTS L’Oréal Professionnel TNA Wild Stylers Scruff Me Elnett L’Oréal Paris Satin Hairspray

0 4 .17 | B EAUTY LAUNCHPAD INDIA

SNIPPED ‘N’ CLIPPED Shirt by Noughtone by Abhishek Paatni; Jacket by Manish Bansal; Trousers by Sahil Aneja Look by Dheeraj Kohli Model: Saleem

PRODUCTS L’Oréal Professionnel Tecni.Art Wet Domination Extreme Splash L’Oréal Professionnel Homme Mat Matte Sculpting Pomade Elnett L’Oréal Paris Satin Hairspray

BACKSTAGE PHOTOS: VIVEK PRUTHI

Looks in progress

(L to R): Deepak Jalhan, Deepika Sadanah, Sumit Malkotia, Gourav Bhardwaj & Dheeraj Kohli

0 4 .17 | B EAUTY LAUNCHPAD INDIA

Nikhil Sachdeva

HAIR/Launch

L-R: Sussan Verghese, General Manager, L’Oréal Professionnel, and Twinkle Khanna

Twinkle Khanna turns Parisian

L’Oréal Professionnel ropes in Twinkle Khanna as its brand ambassador. The star unveiled French Browns, the colour trend for 2017, in true Parisian style. — By Kanishka Ramchandani

t a dazzling event in Mumbai, L’Oréal Professionnel presented actor-author Twinkle Khanna as its brand ambassador. Twinkle’s mother Dimple Kapadia is known to have the most gorgeous hair in the Hindi film industry. Genetically blessed with good hair and an innate sense of style, Twinkle is the perfect face for a brand that was born in the fashion capital of the world – Paris. While Twinkle regaled the media with her witty answers, the brand unveiled the exclusive looks created on her from the French Browns collection. Modern, elegant and effortlessly chic, each look brought forth the beauty of L’Oréal Professionnel colours and Twinkle’s style quotient.

Twinkle talk Speaking at the event, Twinkle said, “My relationship with L’Oréal Professionnel goes way back to my first hair colour in the salon. I admire its deep rooted connection to hair fashion and its commitment to hairdressers. I’m thrilled to

BEAUTY LAUNCHPAD INDIA | 04.17

be associated with this iconic brand as we together embark on new beauty adventures!” “L’Oréal Professionnel is a brand with Paris at its heart, which is always at the forefront of the latest trends. Inspired by the quintessential French approach to beauty, I love my bespoke French Brown colour that’s modern, understated, and yet effortlessly chic!” Welcoming Twinkle to the creative family of L’Oréal Professionnel in India, Sussan Verghese, General Manager, L’Oréal Professionnel, said, “We at L’Oreal Professionnel are glad to unveil the hair color trend of 2017 ‘French Browns’, which is curated from what’s trending on runways and red carpets worldwide. Twinkle with her contoured French brown hair looks effortlessly glamorous and makes for the ultimate French girl.” At the event, the brand also announced the launch of SmartBond, new bond protective and strengthening system to be used during technical services such as pre-lightening, colouring and straightening.

,1',$ / 0 * 5 " / * 45 & % 1 0 5 4 & /

-/&4 & 8 : 5 &"6

'03 "-- #

/8'+,$1$ 0D\

-4 " / 0 * 4 4 & 130'

'(/+, -XQH

,1'25( 'HFHPEHU

080%$, 6HSWHPEHU

4"7& 5)& %"5&4

)FSFÈ&#x17D;T XIBU XF BSF CSJOHJOH UP ZPV JO )FSFÈ&#x17D;T È&#x17D; XIBU XF BSF CSJOHJO )25 63$&( %22.,1* 63216256+,36 &217$&7

-DWLQ 'RPHVWLF 6DOHV +HDG 7 ( MDWLQ#SURIHVVLRQDOEHDXW\ LQ

-DVPLQH ,QWHUQDWLRQDO 6DOHV +HDG 7 ( MDVPLQH#SURIHVVLRQDOEHDXW\ LQ

9,6,7256 %22. <285 )5(( 7,&.(7 12: &DOO

:KDWV$SS

606 3%'B%/! WR

(QWU\ IRU EHDXW\ WUDGH SURIHVVLRQDOV DERYH \HDUV RI DJH RQO\ _ 1R FKLOGUHQ DOORZHG

#SUREHDXW\LQGLD

3URIHVVLRQDO %HDXW\ ,QGLD

3UR%HDXW\,QGLD

3URIHVVLRQDO%HDXW\,QGLD

HAIR/Bridal Special

Nature’s Goddess:

Ethereal Garden Bride by Matrix

Take inspiration from Matrix’s Ethereal Garden Bride and weave a floral nuptial story for you and the world to remember.

BEAUTY LAUNCHPAD INDIA | 04.17

s the concept of destination weddings is getting popular in India, so is the bride’s emphasis on adorning a look that reflects and represents the surroundings. Destination weddings bring together the richness of the nuptials and the beauty of the venue. The destination choice also talks a lot about the taste of the couple. The location based wedding event clubs the happiness of ceremony and leisure away from the town-life. The desire of the bride to look her best on the most important day of her life is understandable and she takes the utmost care in preparing her bridal look. Be it her attire, make-up, jewellery or other accessory; a destination bride chooses every element carefully to reflect her personal taste as well as showcase the best of the venue of her choice. As we talk about the complete look, there is little doubt that hair style and design are one of the most important features. Getting married amidst lush green gardens and sprawling greenery is not less than a fairytale. For some this fairytale comes true and they choose the flair and fauna to be the natural witness of their happiness. Taking inspiration from the brides who love nature. Matrix for the first-time ever, has creatively designed a hair colour specific look - The Ethereal Garden Bride. To ensure your wedding day leads to your ‘happily ever after’, Matrix, the World’s leading American Professional brand, presents THE ETHEREAL GARDEN BRIDE, as part of the Destination Brides Collection. The Garden Bride carries a stunning look with the perfect balance of hair color and make-up. Deciding on the ideal hair color is as critical as choosing the right make-up to go with her outfit. It adds to the bride’s overall appearance, giving her that ethereal glow to compliment her environment. This is for the one who loves being one with nature, amidst beautiful gardens. Choosing the right shade of hair color is as important as selecting the perfect make-up for your wedding as Hair color is the new make-up, and in a setting such as this, the SoColor Red palette colors help the bride stand out. The hair color pops and helps the showcase the dimension of the beautiful hairstyle.

INSPIRATION Inspired by nature and all its floral glory, this look is the perfect foil for the bride who enjoys lush green outdoors. Nature is the Ethereal Garden bride’s best friend, innocent and pure. Her dream wedding is warm and bright; lush gardens form the backdrop of her radiant nuptials.

THE LOOK This look has been created with colours from the Red Palette of SoColor, using free hand painting on the on the tips with SoColor 4.62, 6.62 and SoRed RV. The colour technique used here is Strobing - used to highlight key facial features, like carrying your own personal spotlight. The bride wears a low messy bun and a broad smile to complete here look. Get the look at any Matrix salon near you! 0 4 .17 | B EAUTY LAUNCHPAD INDIA

HAIR/Solution

WITH

HEALTHY HAIR

SMARTBOND

L’Oréal Professionnel eliminates the fear of hair damage in one stroke with its new bond protective and strengthening system – Smartbond.

L’Oréal Professionnel ensures that each hairdresser has the confidence to dare all hair transformations without compromising the health of their client’s hair thanks to its breakthrough innovation Smartbond.

Pre-Lighten with Smartbond

Before

he modern Indian woman is going strong on ‘personalised’ style, be it her fashion choice or hair colour. It’s the fear of hair damage that stops her from trying her favourite hue or going for a texture transformation. Now they can push the envelope and challenge the status quo thanks to Smartbond. When she walks in the salon looking to get fashion hues on her hair or indulge in a straightening service, it is the confidence of the hairdresser that she will get the desired look without damage, which is the real deal maker. And L’Oréal Professionnel ensures that each hairdresser has this confidence to dare all hair transformations without compromising the health of their client’s hair - thanks to its breakthrough innovation Smartbond.

Innovation at its best Trust L’Oréal Professionnel to come up with a breakthrough technology that’s specifically designed for its hairdressers, to be used during all the technical services such as hair colouring, pre-lightening and straightening. To create such a dynamic technology, the brand roped in 12 international hair colourists to test Smartbond. The entire creative journey of Smartbond was towards achieving the goal of freedom – freedom for women to change hair colour and try trends without the fear of damage.

Here’s how the hairdresser can use SmartBond: • The hairdresser needs to include the Step 1 Additive (for salon only) during a technical service such as hair colour, pre-lightener or straightening cream. This will give a bond protecting and strengthening result.

After

Smartbond has been co-developed by 12 top international colourists, including Matthew Collins from Canada, Frederic Mennetrier from France and Johnny Ramirez from the US.

The Smart Bonder - the one that adapts to you

Given the superior expertise of hairdressers that has gone into the making of Smartbond, it is totally compatible with a hair colourist’s routine. The use of Smartbond requires no extra processing time, no need to increase the oxydant and no difference in texture. Consisting of two components, the SmartBond system is meant to be used exclusively by hair experts in the salon. SmartBond products are not only easy to use but they are also compatible with all L’Oréal Professionnel hair colouring and lightening products.

• After rinsing, the hairdresser applies the Step 2 Pre-Shampoo on hair from roots to ends, rinses again after 10 minutes and applies the usual post hair colour, decolouration or straightening shampoo. Now, bold colours, pre-lightening and straightening are services that you can offer to the dazzling divas visiting your salons without worrying about hair damage. With L’Oréal Professionnel’s Smartbond, hair health is guaranteed!

SMARTBOND IS AVAILABLE EXCLUSIVELY AT L’ORÉAL PROFESSIONNEL SALONS ACROSS THE COUNTRY. 0 4 .17 | B EAUTY LAUNCHPAD INDIA

HAIR/Care

Get Ready for

SUN-KISSED HAIR Bid adieu to all summer hair concerns as science decodes the beauty of nature in the Biolage Haircare range by Matrix.

ising temperatures and the scorching summer heat brings with it the possibilities of severely damaged hair. Summer time heat has a negative effect on the protective proteins present in our hair, oxidizing the color to a brassy hue, leaving our locks brittle, lackluster and dull. Rising to the need of the hour, experts from Matrix, the World’s largest American Professional brand provide us with all time haircare solutions with the Biolage Haircare Range.

Powered by BIOMATCH TECHNOLOGY, every product in the Biolage range is formulated with special botanical ingredients which are matched to address specific hair problems. The Biolage Core Range includes: • Biolage SmoothProof –for rough and frizzy hair • Biolage HydraSource – for dry and dehydrated hair • Biolage ColorLast - For color fading • Biolage Oiltherapie – For dull and undernourished hair

BIOLAGE SMOOTHPROOF

Smooth frizz-free hair for upto 72 hours The Biolage SmoothProof range promises to keep hair smooth and frizz-free, even in conditions of 97% humidity. Infused with Camellia, an exotic flower and formulated with state of the art natural ingredients, the range helps keep our tresses soft and aligns our cuticles to lock out moisture to maintain the smoothness. In-Salon Treatment: SmoothProof Intensive BIO-SPA: This customised BIO-SPA treatment has been specially designed to deep smoothen rough hair and tackle frizz through an intense SPA treatment that guarantees frizz control for upto 72 hours. Home care range: The home care range includes a smoothing shampoo with a breakthrough technology, a smoothing conditioner and a 6-in-1 deep smoothing serum which ensures gentle cleansing and frizz control along with defending against humidity to keep hair manageably smooth all day.

BEAUTY LAUNCHPAD INDIA | 04.17

BIOLAGE HYDRASOURCE

NON-STOP SOURCE OF HYDRATION

Powered by the new BIOMATCH Technology and inspired by natures moisture rich plant, aloe vera, known to lock in water and deeply moisturize hair, the new BIOLAGE HYDRASOURCE is designed to quench dry, thirsty hair with STATE-OF-THE-ART formulas, inspired by nature that mimic the moisture retaining properties of the aloe plant. This treatment revives dehydrated strands with its intense conditioning. In-Salon Treatment: HYDRASOURCE Intensive BIO-SPA: This exclusive professional BIO-SPA treatment has been specially designed to provide non-stop hydration to dry and dehydrated hair. Home Care Range: The home care range includes a hydrating shampoo and a hydrating conditioner which gently cleanses and moisturises very dry, thick and coarse hair along with controlling unwanted volume.

BIOLAGE COLORLAST

Protect salon-vibrant hair colour for upto 9 weeks

With the new BIOMATCH Technology and inspired by natures vibrant flower, Orchid, whose color never fades, Matrix presents Biolage ColorLast- that ensures maintaining your vibrant hair color for up to 9 weeks. ColorLast is formulated to protect hair, balance moisture, and even out the hair surface. In-Salon Treatment: COLORLAST Intensive BIO-SPA: This professional BIO-SPA treatment has been specially designed to protect coloured hair from fading. This BIO-SPA helps maintain and prolong the results of the coloration service. Home-Care Range: The ColorLast home-care range includes Colour Protecting Shampoo and Conditioner which purifies hair and prolongs colour vibrancy while leaving hair soft and detangled.

BIOLAGE OILTHERAPIE

3X more shine with intense nourishment

There can be several reasons for dull and undernourished hair. To restore lost shine and lustre, Matrix offers Biolage OILTHERAPIE with Olive Oil that intensely conditions lifeless hair from root to tip. The Biolage OILTHERAPIE range with micronized Olive oil penetrates deep, nourishing both hair and scalp, resurfacing the hair for ultimate softness. In-Salon Treatment: OILTHERAPIE Intensive OIL-SPA: Combining the age old Indian oiling tradition with modern BIO-SPA technology, this service delivers completely nourished & revitalized hair, from ROOT-to-TIP. Home-Care Range: This range includes home-care products like Ultra-Nourishing Oil Shampoo, Conditioner and Rich Oil (A Professional blend of 5 NATURAL oils â&#x20AC;&#x201C; Olive oil + Coconut oil + Sweet Almond oil + Sunflower oil + Soybean oil) 0 4 .17 | B EAUTY LAUNCHPAD INDIA

EVENT/Review

Professional Beauty Bengaluru 2017 Professional Beauty Bengaluru, the 16th edition in the country, showcased new and upcoming trends in the industry with the display of beauty and wellness products in the region.

rofessional Beauty Bengaluru held on March 6 and 7 saw over 5,138 salon and spa owners, beauty technicians, and make-up artists. The 4th edition in the city, Professional Beauty Bengaluru displayed latest trends and innovations in beauty, hair and wellness from over 150+ brands. Alan Truman, Aroma Treasures, Aroma Magic, Beauty Essentials, Ekta Cosmetics, Esskay, Lisap Milano, Nailcats, PAC Cosmetics, Paul Mitchell, Wahl, Vaibhav Stores and many more brands exhibited their products at the show, making it a huge display of beauty and wellness products for the region. The make-up, hair and skin artists including Emma Ekman - ICD, Itty Agarwal- Wahl India, Zorain Emraan- PAC

BEAUTY LAUNCHPAD INDIA | 04.17

Cosmetics, Avleen Bansal- Make-up Studio, Rod Anker â&#x20AC;&#x201C; Alan Truman, Manisha Chopra- Seasoul, Blossom KoccharICD, Ritu Khullar- Ozone delivered educational seminars on the PB live centre stage. The exhibition of products and representation of brands at Professional Beauty India not plays a vital role in the growth and advancement of the industry but also give professionals an opportunity to try and test out a vast array of products that best suit their requirements. Professional Beauty India endeavours to bring the industry together to learn about upcoming trends and spread education regarding latest techniques and product awareness to further accelerate the growth of this sector.

RNI. NO:.DELENG/2014/56137

SUBSCRIBE NOW

RNI. NO:.DELENG/2014/56137 DL (S)-17/3468/2014-16

February 2017 ` 100

RNI. NO:.DELENG/2014/56137 7 DL (S)-17/3468/2014-16 6

January 2017 ` 100

RNI. NO:.DELENG/2014/56137 37 3 7 DL (S)-17/3468/2014-16 16 6

RNI. NO:.DELENG/2014/56137 G/2014/5 14/56137 14/5613 4/56 /56137 5613 137 3 DL (S)-17/3468/2014-16 3468/2014-1 2014-16 014 4-1 4 16 16

'HFHPEHU ` 100

1RYHPEHU ` 100

SPÉCIALE COLLECTION BY NEU SALONZ

2016: DYNAMIC DEVELOPMENT FOR BEAUTY BUSINESS! O2 SPAS: GEARED FOR GROWTH ELEMIS: PREMIERS S WITH SANGHVI BRANDS

RIDING THE

RETAIL

WAVE

SUSTAINABLE FASHION SPRING/SUMMER TRENDS

Anniversary

Making India

BEAUTY WISE!!

Nubra a HAIR R

By Rohan Jagtap ap p

THE BRIDAL SOIREE 2016 THE ‘MAKING’ OF THE BRIDE AMAZON INDIA FASHION WEEK S/S ‘17

THE ECONOMICS OF BEAUTY

OF O F THE TH T HE BR HE RIID RIDE IIDE DE DE TH THE HE ‘MAKI HE ‘M ‘MAK ‘M ‘MA MAK MA AK AKI KIIN NG NG’ G G’’

INDUSTRY REACTS TO BUDGET 2017

TH THE TH HE EB BRIDA BRIDAL RIDAL R IDAL DA AL L SOIREE OIRE OIR O IIR IREE IRE RE REE R EE 20 201 2016 2 016 0 01 16 16

IN IN NDU DU UST STRY STRY RY REA EACT ACT CTS TO TO BUD UDGE UDGE GET 20 2017 17

THE ECONOMICS OF BEAUTY Subscription ........................1 Year ..................... 2 Years .........................3 Years Cheque*/ DD No............................................................ Dated....................................... for `...................................... drawn on (specify bank)................................................. *Favouring Beaute Espace Media Pvt. Ltd., payable at New Delhi Date........................................ Signature............................................................................. Name Mr/Ms......................................................................................................................... Designation............................................................................................................................ Company................................................................................................................................. I am [ ] Salon owner

[ ] Professional

12 1 Year 1200 30% 360 840

24 2 Years 2400 40% 960 1440

36 3 Years 3600 45% 1620 1980

[ ] Entrepreneur

[ ] Others - please specify Address.................................................................................................................................... City............................................ Pin Code...............................State .................................. Tel......................................................................... Fax ........................................................... E-mail....................................................................................................................................... Subscription No. (for Oﬃcial use Only) ................................................................... (Please attach your business card)

No of Issues Term Cover Price (`) Saving Discount Amount (`) Amount Payable (`)

Please ﬁll in the order form and mail with your remittance to : Subscription Department - Beauty LaunchPad India, Beauté Espace Media Pvt. Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, Near Savitri Cinema, New Delhi - 110048 Tel: 011 41324010 Sagar Raj Chakraborty (North): + 91 - 9953949021 K. Nanda Kumar (South): + 91 - 9962557223 Mansoor Khan (North): + 91 - 9810248726 Url: www.beauteespace.net; www.salonnspaguru.com Facebook: https://www.facebook.com/BeauteEspace.net

Terms & Conditions : This is a limited period oﬀer. Rates & oﬀer valid in India only. Allow 3-4 Weeks for processing of your subscription. Payment can be made only through cheque, demand draft and not cash. Beauté Espace Media Pvt. Ltd. will not be responsible for postal delays, transit losses or mutilation of the subscription form. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only. Beaute Espace Media Pvt. Ltd. reserves the right to accept or reject any or all forms at their absolute discretion without assigning any reason.

HAIR AND TECHNOLOGY

HIGH TECH

HAIR T

As the hair industry gets increasingly competitive, brands invest more and more resources in R&D for breakthrough innovations. Hair care is high on the radar for both brands and consumers, resulting in a plethora of services that promise hair repair like never before. In an exclusive feature, Beauty Launchpad analyse the various options available in the market today. — By Kanishka Ramchandani

BEAUTY LAUNCHPAD INDIA | 04.17

hey say the Indian consumer is evolving. She is well-read, widely travelled, discerning and understands quality. She likes to experiment with her hair and relies on her hairdresser, as opposed to her mother or friends, for advice on colouration, texture service, styling, cutting, et al. However, underneath this newfound confidence is the age-old fear of hair damage. True, she dares to wear fashion colours and is ready to chop her lengths but what’s stopping her from being trendier is hair damage. Although an evolving consumer is ‘good news’ for the salon industry, it is the chance of her not going beyond mere experimentation that is detrimental for the industry’s growth. To ensure that the customer comes back for more treatments and continues to opt for colouration and texture services, it became important for the brands to offer superior hair protection and damage repair. Clearly, hair spas were not enough. With such driving force, synergies were diverted into creating products that not only ensure minimal hair damage but are also multi-functional. We bring you a low-down of what the hair brands have to offer in the hair health sphere.

0 4 .17 | B EAUTY LAUNCHPAD INDIA

COLORPHLEX Headstart International launched Colorphlex™ in India. It is a professional bond building system made with specially formulated ColorStrong Complex™. Science: Colorphlex™ uses a naturally derived vegetable protein molecule that penetrates the hair, reinforcing bonds during the colour and bleach process. Colorphlex™ has no paraben, no sulphur, no artificial dyes, no SD alcohol, no animal ingredients. It is not tested on animals and is PETA certified.

OLAPLEX Touted as insurance for hair, Olaplex was the first breakthrough hair repair treatment to hit the Indian salon industry.

Claim to Fame: Clinical trials show that a small amount of Colorphlex™ added to hair color or bleach makes hair up to 4X stronger, significantly reducing breakage, retuning hair to its natural healthy state.

Science: Olaplex is a bond multiplier. When the hair goes through chemical treatments of any kind, the sulfur bonds in the hair split and turn into sulfur hydrogen, which eats away at the hair protein. However, if Olaplex formula is added to the treatment, it prevents splitting by linking broken bonds in the hair. It was invented by Dr. Eric Pressly, PHD and Dr. Craig Hawker, PHD. Claim to Fame: It can repair bleached and frazzled locks. Treatments: Pre-treatment to chemical services and with perm, bleach/lightener, colour, toner and gloss services Products: The Olaplex range, distributed by Streamline Services India, includes the No 1 Bond multiplier, No 2 Bond Perfector and No 3 Hair Perfector.

FIBREPLEX Fibreplex by Schwarzkopf Professional is an innovative Bond Enforcing System. The Fibre Bond Technology not only enforces strong structural bonds but also allows the development time, lifting and or neutralization to be done without compromise. Science: Since the keratin in hair is susceptible to oxidation, the damage done from hair bleaching can be significant. Fibre bond technology interlinks with hair fibres to enforce and seal hair bonds. Claim to Fame: Significantly reduces hair breakage by up to 94%* during the lightening, (high-) lifting or colouring processes. It works with all lightening and colouring systems and protects hair from future damage. Products: Bond Booster, Bond Sealer and Bond Maintainer

BEAUTY LAUNCHPAD INDIA | 04.17

VITAPLEX Vitaplex is the ‘Biomimetic’ system from ASP Luxury Haircare, UK, which allows the hairdresser to lighten and colour without compromising the integrity of the hair. It targets the building blocks of the hair (keratin molecule). Science: The Biomimetic technology mimics the 19 amino acids, which are damaged during alkaline processes, and arranges them in the exact sequence and quantity in which they are naturally present within the hair. Claim to Fame: Replicates and rebuilds the natural structure of the hair from inside. Products: Vitaplex 01 Bond Protector, Vitaplex 02 Bond Reconstructor and Vitaplex 03 Bond Preserver

SMARTBOND Smartbond by L’Oréal Professionnel is designed to enhance hair health during chemical processes. It is backed by in-depth research that L’Oréal Professionnel is known for. Top international hairdressers such as Johnny Ramirez from the US, Frederic Mennetrier from France and Matthew Collins from Canada were involved in the creation of Smartbond. Science: Smartbond is a breakthrough technology that’s specifically designed for its hairdressers, to be used during all the technical services such as hair colouring, pre-lightening and straightening. Claim to Fame: SmartBond products are not only easy to use but they are also compatible with all L’Oréal Professionnel hair colouring and lightening products. Products: Step 1 Additive and Step 2 Professional Pre-shampoo

0 4 .17 | B EAUTY LAUNCHPAD INDIA

BEAUTY

ELEMIS Introduces - Pro-Collagen Marine Cream SPF 30. Algae, Padina Pavonica, shown to increase the quantity of water-attracting glycosaminoglycan within the skin, combined with sunscreen innovation delivers a powerful defence against the sun’s harmful rays and UV induced premature skin ageing. Price: `7,700

Epique’s Advanced UV Protection, a natural sunscreen provides long lasting broad spectrum 50 SPF (UVA+UVB) protection with antiageing benefits that is ideal for mature skin (for women above 30). It comes with concentrated plant molecular extracts and 50 SPF (UVA + UVB) formula for skin protection. Price: `3600

BEAUTY LAUNCHPAD INDIA | 04.17

MAKEUP

UP T O

KINCARE & THE LATEST IN S

THE MIN UTE

BEAUTY/Preview

Lancome Intense Whitening Spot Eraser with yeast extract, vitamin C, Rose, Mint and Gentiane extracts make skin complexion even, reduces spots and makes skin clarified. Suitable for sensitive skin. Price: `6000

Dermalogica’s new Daily Superfoliant is a highly active powder resurfacer which leaves skin smooth, while combatting the environmental triggers known to cause brown spots, fine lines, and uneven skin tone. It is comprised of ingredients that adsorb pollutants, inhibit adhesion of pollution particles to help preserve the skin’s youthful structure. Price: `4995

Deborah Milano brings Fluid Velvet Mat Lipstick, a fluid formula that delivers a mat finish in deep, plush colours. It releases a feather-light film that dries instantly and provides trueto-colour results. It comes in a range of 12 shades. Price: `850

KIEHL’S introduces an ultra lightweight Midnight Recovery Botanical Cleansing Oil which eliminates the need for double-cleansing. It is a non-comedogenic, non-acnegenic innovation that cleanses while maintaining the skin barrier without leaving an oily residue. It is also effective on stubborn makeup, eliminating the need for doublecleansing. Price: `3200

L’Occitane en Provence presents the Reine Blanche Illuminating collection which brightens the skin. From Reine des Prés flowers, L’Occitane laboratories have created the Reine Blanche Complex, which contains natural salicylic acid, known for its mild exfoliating action, mulberry root extract and vitamin C. The range consists Foam Cleanser, Toner, UV Shield, Eye Care & Mask, Whitening Serum, Whitening Sleeping Mask, and Whitening Cream. Price: Range starts from `1650

NYX Professional Makeup launches a lightweight Makeup Setting Sprays with long lasting formulas. These products grant a matte and a dewy finish. The micro fine mist dries quickly to an invisible finish that sets foundation, blush, and eye makeup in place. Price: `875

Desert Splendour Jojoba Oil comes with natural Lavender. It is a plant based extract that mimics skin sebum and replenishes its vitality. It slows the process of ageing and reverses it. It contains Vitamin E in abundance which reduces scars and wrinkles. Price: `420 (50ml)

ColorBar Hook Me Up Eyeshadow Palette has smooth mattes to shimmer-laced pink and red shades. The shades adapt every skin tone from cool to olive complexions to warm skin tones. They feature a wet/ dry formula for a custom & professional finish. With longlasting formula, the shades blend easily and are budge and crease proof. Price: `1350

Revlon launches Powder Blush - an ultra soft, buildable powder - available in a range of 3 multi-faceted finishes: matte, satin, and shimmer. It comes in 5 new shades for every skin tone with colour-true prismatic pigments which looks freshly applied all day. Price: `695

Avon launches a range of AVON True Color Glimmerstick Eyeliners that are long wear, smudge-proof and waterproof. It comes in 4 shades - Blackest Black, Starry Night Blue, Cosmic Brown and Emerald. The soft-glide, tug-free formula makes it suitable for sensitive eyes and contact lens wearers too. Price: `329

0 4 .17 | B EAUTY LAUNCHPAD INDIA

BEAUTY/Preview

Oriflame India brings special limited edition of Tender Care Protecting Balm in all gold to celebrate the 50 years globally. The product in golden edition is a multipurpose balm, infused with natural ingredients, Beeswax and Vitamin E has been protecting and nourishing lips & dry skin for over 35 years. Price: `379

TBC by nature introduces Powerr Magic Peeling Gel el Scrub for all skin type. This scrub is a gel el that visibly rolls, lifts ifts and sweeps away ay dead skin cells when massaged onto skin. It removes impurities ities from skin instantly. y. Price: `350

Spawake launches two new products - Spawake Moisturising 2-in-1 Foam Cleanser & Spawake Whitening Ultra Fresh Gel Cream. The cleanser works as a double cleanser in one go – A daily face wash and light makeup removal. The cream is a whitening daytime moisturiser with SPF15/PA+ that moisturises and protects against harmful UVA and UVB rays. Price: `249 (Cleanser) Price: `129 (25g - Cream)

Astaberry Biosciences introduced Papaya Moisturising Lotion to cure skin blemishes and pigmentations. With Papaya Extracts, this lotion exfoliates the dead skin cells reducing skin dryness and patchiness. Amalgamation of Shea Butter and Carrot extracts provide hydration and cooling effects to the skin. Price: `70

The Body Shop India introduces new make-up ranges featuring Jacqueline Fernandez’s signature line - Sealed with Jacqueline’s Kiss. It includes fresh nude cushion foundation, Down to Earth Eyeshadow Quads Core and Matte Lip Liquids. The products are mineral-free and without gluten. Price: Range starts from Skintruth’s Deep Purifying Mud Facial is a range that has been formulated to create a range of products suitable for Oily and Combination skin types. Skin types of this nature need products that will even tone and equalise sebum and moisture levels. The products within the range have been blended with Orange Blossom and Ginger extract to satisfy the demand of this skin type. The products include: Cleanser, Exfoliator, Serum, Gel with Collagen, soothing and purifying masks, tuner and moisturiser. Price: `7,525/ kit

Innisfree re-introduces Cushion Foundation in new pink cases. The customising cushion can be built by consumers on their own, based on their skin types and styles of cases they want. The ‘Pink Cushion’ is a range of cushion base foundation and compact, made of Jeju fresh green tea water. Price: Range starts from `150

BEAUTY LAUNCHPAD INDIA | 04.17

MAKE-UP LAUNCH

Shine like a Star

The new look of Stars Cosmetics was unveiled to an eager audience of make-up professionals. — By Kanishka Ramchandani

he glitzy Playboy Club in Mumbai was the venue for the unveiling of the new look of iconic make-up brand Stars Cosmetics. Having ruled the make-up world for 55 years, the brand is a name to reckon with amongst Bollywood celebrities. It’s a brand of choice for celebrity artists who have created iconic looks both on and off screen for actresses through ages. Stars Cosmetics has undergone a transformation and the efforts of the creative team behind it were seen at the gala launch. The evening kicked off with the unveiling of the new logo, followed by a fashion show. The hostess then invited the famous make-up artists who were the guests for the evening to share their experiences with Stars Cosmetics over the years. The long list of make-up artists associated with the brand includes honorable names such as Vikram Gaikwad, Pandhari Jukar and Asha Hariharan.

Elaborating upon the journey of Stars Cosmetics Dr Vishesh Nayak, Managing Director, Stars Cosmetics, said, “What started out as an undying passion of one individual has turned into a glorious heritage. After a three decade long journey of transforming stars into silverscreen goddesses, Stars Cosmetics is here to make you shine every day. We have collaborated with award winning make-up experts from the TV, film and fashion industries to create iconic looks, time after time. The brand brings pure magic, artistry, creativity and fashion. From professional and super specialised make-up to familiar make-up products, the brand’s collections are created by a team of experts, who have used formulation precision with technical and artistic perfection.” Some of the new products in the Stars Cosmetics range include lip gloss, precision eye liners, fix foundation and micro foundation.

The fashion show had designer Gavin Miguel’s collection while the models were styled by Asha Hariharan and her team with Stars Cosmetics. Also present at the event were Pradeep Nohate, Bharat Dabholkar, Achint Kaur, Ojas Rajhani and Deepshikha Nagpal. 0 4 .17 | B EAUTY LAUNCHPAD INDIA

BEAUTY/Wellness

EMBODYING THE SUBTLE AND

SUBLIME FEMININE The Story of Khandro Thrinlay Chodon

spiritual master, mystic and Vajrayana Buddhist – Khandro-la or Khandro Thinlay Chodon is all and none of these. She doesn’t like boxes or definitions, as she believes in the INFINITE! Having attended her workshop on meditation and feminine essence, I came across, for the first time, an inner experience that felt authentic and it stirred me to my deepest core. Khandro Thrinlay Chodon belongs to a lineage of authentic Meditation Masters, and this includes her greatgrandfather Togden Shakya Shri and father Apho Rinpoche. Her maternal bloodline belongs to Lonpo Gar, a minister of the first Tibetan Emperor Songtsen Gampo (604–50). The authenticity of her lineage is believed to be pristine and very precious and in this

BEAUTY LAUNCHPAD INDIA | 04.17

era it is manifesting through her female embodiment. Completely unassuming in her brilliance, Khandro Rinpoche, as she is known to her students, shares her journey in a candid chat exclusively with Beaute Espace Wellness/ Beauty Launchpad India. Hers is a woman’s journey, and one that is an evolution of a feisty feminine spirituality. Her aim in this life is to bring her ancient wisdom alive to this chaotic modern world, to manifest fully as a woman and to give back to her homeland, the Himalayas. THE BEGINNING I was fortunate to take birth in a spiritual family, surrounded by spiritual Masters, but that’s not where my quest naturally started. I studied in a Catholic boarding

school – I could not connect to the things at home when at school. I was in awe of the presence of my father, a renowned spiritual master, but I found all this so different from the normal world at school! I felt a bit displaced between these two worlds. The duality puzzled me. Our home was named ‘Chimed Gatsal Ling’, meaning ‘Immortal Garden of Happiness’. Indeed, it felt as it was named. There were unceasing teachings imbued with pure love and care. My earliest memories of my parents was of them meditating in separate rooms with windows wide open facing the snow-capped Himalayan mountains and open blue sky. I used to jump into my dad’s lap every morning and felt so comforted under his huge meditation cloak, listening to his peristalsis while he sat so still meditating. To me, it was the safest place on this earth. This unique

childhood made a huge impression on my life. Our life was full of stillness, sharing the ancient wisdom teachings of compassion and community. We had very few material possessions yet we felt so rich in our way of life. Then I lost my father - I was hardly 7 — he was such a great yogi. People from all over the world came to visit him in Manali. After my father passed away he sat in Samadhi* for a long time. I noticed the energy around the house shift and I felt Impermanence. With everything changing I kept questioning the reality of my existence - who am I? I watched as my cozy, happy family was falling apart and my mother was left behind to make ends meet. Many questions about life continued to intrigue me. My mother, herself a great Dakini**, died when I was 21. I also witnessed her body in Samadhi. Impermanence again and I was further drawn to the deeper aspects in life. The little time I spent with my precious parents had an unforgettable effect on my mind-stream and it has led me to seek and preserve the ‘greatness’ of what they were and what they offered the world.

and strongly resisted any proposals. I was a good student and finished my under graduate degree in India and a Masters in the United States. Meanwhile I continued to ground my spiritual practice – understanding more and awakening to fresh insights with practice and experience. I didn’t want to surrender to either becoming a nun or marrying into a prestigious family. So I stood firmly in my middle ground. This was not easy, especially in our culture. It was only much later that I fell in love with the man who was to become my husband. He was a modern, highly realised Master and a kind person. I needed a male figure in my life, and the ninth Shabdrung, Ngawang Jigme, became my best friend and supportive husband when I was 28 years of age. It was a love marriage and a very beautiful one. He always said “I will not have a very long life and you should marry me soon.” I, however, wanted to either do a deep retreat or study in the US.

My spiritual Guru advised me not to go for a long retreat but to be in the world. Thus I chose instead to go to America for study, whilst not wavering in the dharma. My beloved Rinpoche supported me throughout - to keep an unwavering retreat-like mind intact from the challenges and temptations of a modern, materialistic, Californian lifestyle. Although I was young and full of worldly potential, I felt his continual protection. While in America I realised just how much in love I was with Rinpoche. This was very useful because for the three years I lived there, nothing used to distract me. When I made any pocket money, I would call him. It became like my retreat and in fact I was meditating more deeply than in my homeland India! At the end of my three-year sojourn in the US, Rinpoche came to collect me. It was then, in the US that we married. Joanna Macy was the celebrant and a few senior Buddhist teachers and many western friends were present.

THE SPIRITUAL CALLING & MEETING THE MASTER My guru, Gegen Khyentse Rinpoche, guided my meditation practice and teachings intimately, with precision and clarity. Through vigorous practice I was able to connect to my parents beyond the physical realm. Slowly, I began to understand the impermanence in my life as being part of my karma. With the deaths of my dearest ones, as well as all the sufferings that I experienced, became the beginning of my deep inner journey. So began the search within myself, and finding my own treasure. In the physical realm of my life, everything fell apart and I had to delve deep inside to dig out my inner resources to keep going. It was a very difficult phase. Another thing that happens when you are the only daughter in a significant spiritual family lineage, is that you are inundated with proposals for marriage! Yet, I wanted to develop my education alongside the spiritual heritage I had received from my parents. I did not want to give in to being an object of marriage 0 4 .17 | B EAUTY LAUNCHPAD INDIA

back. Our Khachodling projects include education (male and female), hermitages for women and medical services – all for the Himalayan areas. We support the mentoring of children in learning the wisdom and love of their Himalayan heritage. On Sundays at my home in Manali we have classes to teach children. Their parents often also join because many of them have not had the opportunity to really understand their spiritual heritage. I don’t just believe in intellectual intelligence. Spiritual and emotional intelligence is also very important in the overall development of the child. Kha in Buddhism means sky or spacious dimension. So Khachodling is the pure land of the feminine, the blissful Dakini. THE BRIEF INTERLUDE I was fortunate to come back to India and serve the increasing activities of my husband until his Parinirvana*** on April 6th, 2003. We lived together for only six short years, and in that time I served him completely - it was a lifetime in itself. In those years, I completely dedicated myself as a servant to Rinpoche and his work. Every minute of my time with Shabdrung Rinpoche was a blessing and a great learning. He embodied the extraordinary in such a simple and ordinary way and this touched my heart to the depth of all my practice. Whatever he manifested, from cooking, to playing football, to being a travel agent, and to being a spiritual master, it was all with ease. He was a great Hidden Yogi. After Rinpoche passed away, once again everything changed. Full of grief and with a heavy heart, I decided to start again from scratch. I always love to go in ‘Shunyata’****- starting from a blank page, from nothing – out of absolute ground zero!

passing that the nuns came to me in Ladakh while I was in a retreat! They asked me for help even though at this time I, myself, felt helpless! My precious husband was no longer in this physical realm. I sat torn apart by the surrounding politics and chaos. I could only wonder how and what I would teach. However, the Master had clearly said “everything that you are going to teach will come from your own heart!” Trusting in this, I decided to follow “the flow and let it flow. I accepted the invitation and found myself in Australia teaching! How strange it seemed to me, especially given where I was at in my life, often crying with all the pain that was stuck inside - all was reminding me of impermanence and death. Amazingly, it came to be that many westerners appreciated the simple truthfulness of someone like me, openly revealing myslef. The teachings, which I knew from the heart, never fail. Buddhism is about being yourself! When you don’t hold on to anything, things just begin to flow.

STEPPING OUT In 2005, one of our great Vajrayana***** Buddhist Masters invited me to Australia. It amazes me how my late husband had foreseen this. Two years before his passing, the Zanskar nuns had gone to him and he directly told them “after two years my wife will be dedicated to you.” It was exactly two years after his

KHACHODLIING - THE SPIRITUAL & SOCIAL MISSION In essence, I don’t have a fixed vision. I believe in the wisdom of the Dakinis. This is not to do with the male or female physical body. We focus on wherever we feel there is a need to reach out. Especially in the east, women need to manifest, as the culture has held this

BEAUTY LAUNCHPAD INDIA | 04.17

MESSAGE I have travelled across the world and seen and met people at all levels. I have seen people so discontented! People with big houses can feel empty inside. It is so important to connect to your inner strength. No matter how much you progress outwardly, inside, if you are empty, then that’s unfortunate. Khachodling’s entire work revolves around the essence of emptiness and compassion. Emptiness is the base from which all compassion arises. We each have a huge responsibility just being born as a human being on this planet. That responsibility is to ourselves, to our children and to our planet. It’s time to RECOGNISE this, but not get overwhelmed by the scale of the task. RELAX into the genuine motivation of the task. RELEASE all your fears and come to yourself. Then REJOICE in yourself - but don’t get fixated, don’t blame yourself and don’t let dissatisfaction take hold. Connect to your essence. This I call ‘a goalless journey’. I am a strong believer in karma and am therefore not in a hurry. We don’t have to do big things. Even one small act undertaken with compassionate, clear and wise intention is much more powerful than billions of meaningless projects completed. Simplify and contain. I like to microfocus on small things, like taking care of

my diet. I find it important to consolidate and strengthen the beneficial things I have done so far. MINDFULNESS In today’s time of super connectivity, we tend to be either ‘Mind-full’ or Mind-less. However, beyond this is being MINDFUL. The endlessly wavering monkey-mind has been bossing you around too much. If you are mindless, half the time you will be spaced out. And if your mind is full you will be chattering all the time. It’s time to watch this monkey-mind and make it work for you. Rather than you becoming a prey of your fickle mind, if you are mindful, your actions will not be wayward. You will not be carried away by your emotions. You will use discriminative wisdom. Your daily life will be so much more productive.

START ON A MINDFUL NOTE When you wake up in the morning, wake up with gratitude. Spend two minutes just being aware, giving that space to yourself. Then take the next

step. It’s a very good idea to experience 5-10 minutes of stillness in the morning. Being present with yourself will naturally create a deeper focus on the day ahead.

The sublime is the normal for Khandro La and she juxtaposes both so beautifully. Her journey is definitely an inspiration and the destination in itself! Samadhi: At the time of death the gross outer elements absorb into the inner elements and these finally dissolve into the subtle and refined essence. The physical body stills its decomposition and the yogi remains in this state, often even emmitting a pleasant fragrance. *

Dakini (in Tibetan khandro) where ‘kha’ refers to the spacial dimension, without centre or circumference and ‘dro’ is goer, moving without fixation. It’s the feminine principle (beyond gender) which is the heart essence of our ever flowing, unobstructed true nature. **

Parinirvana - a respectful way of referring to the passing away of a realised being.

***

**** Sunyata: translated most commonly as ‘emptiness’, it refers to the truth that all phenomena do not possess any essential enduring and independent identity.

Vajrayana: the esoteric form of Buddhism that developed in India in the 5th century and was brought to the Himalayan region in the 8th century

****

0 4 .17 | B EAUTY LAUNCHPAD INDIA

BEAUTY/Skincare

Arrest Sun Pigmentation with Cheryl’s TanClear Say no to sun tan and pigmentation with Cheryl’s TAN CLEAR.

ummers are here and the shimmering heat wave is making headway across the country. As the sun shines away in these summer months, the skin dawns its natural defense g gear and on comes the tan. Tanning is good as this is an effective d defense to keep the harmful sun rays in check. Fret not, at Cheryl’s we believe in equipping you for the p perfect sun regimen. TanClear, a tan removal facial is designed to exfoliate away the Tan in 50 minutes. One sitting is all it takes. D Discover a de-tanning solution with Tanclear, that arrests sun pigmentation with two simple steps. Its Tri-system of AHAs removes the skin tan and the Niacinamide prevents it.

TanClear Removes Tan

Prevents Tan

Tri system of AHAs Exfoliates melanin to reveal brighter skin

Niacinamide & B3+ Prevents melanin spreading to the upper layers of skin

TAN CLEAR The facial consists of a Tri-system of AHAs (Alpha Hydroxy Acids) that is a combination of ingredients like glycolic, kojic and lactic acid, known to exfoliate and lighten the skin to clear your tan. The Tri-system of AHAs exfoliates melanin to reveal brighter skin. Further, the Niacinamide (Vitamin B3) prevents melanin spreading to the upper layers. The cleanser and exfoliator are designed with exfoliator salicylic acid, also found in willow extract. The skin expert exfoliates the tan, soothing it with cucumber empowered toner, followed by the brightening cream empowered by tri-system. The radiance cream further soothes the face, with shea butter and aloe vera, followed by a mask to make the skin glow. This facial is specially designed to reduce skin tan in one sitting. It is suitable for all skin types except sensitive and acne prone skin.

66 6 6

BEAUTY LAUNCHPAD INDIA | 04.17

DIAGNOSE. BEGIN WITH

TANCLEAR - TAN REMOVAL IN ONE SITTING

CLEANSING It is the first step which involves cleansing of the skin wherein the Cheryl’s TanClear Cleansing Gel, inbuilt with Niacinamide, lightens skin and prevents it from spreading to the upper layers, thus removing the tan.

ASK FOR SKIN DIAGNOSIS WITH YOUR SKIN EXPERTS AT YOUR SALON.

DEEP EXFOLIATION How do you expect to bring back your natural tone if you haven’t got rid off dead cells? Exfoliation involves the removal of dead cells from the upper layers of the skin. It helps rejuvenate the skin as this exfoliator works with nature to hasten the process through a potent combination of salicylic acid and other exfoliating agents that are targeted to eradicate

SKIN REFRESHER In this step, the Cheryl’s TanClear Skin Freshner is applied. It has alpha bisabolol, Zinc PCA and Menthol that help in that are targeted to eradicate dead skin cells.

THE TRI-SYSTEM EFFECT Now that your skin feels fresh, begin the de-tanning with the Tri System of AHAs (alpha hydroxy acids) that is a combination of kojic, glycolic, lactic acids, a system designed to exfoliate dead skin cells and lighten the tan by brightening the skin.

HOME CARE For home care, Cheryl’s DermaShade Sunblocks are formulated to offer complete sun protection, backed by the latest sun care technology and SPF boosters. It provides the highest protection against UV rays, lock in moisture and also provides complete protection against burning and ageing. acne prone skin.

NOURISHMENT Cheryl’s nourishments creme has shea butter and almond oil that help in nourishing the skin. Natural herb like Canadian willow (anti-ageing component of chamomile essential oil) condition and soothe the skin.

MOISTURISATION & PURIFICATION The six step ritual is finished off with a natural glow mask that is enriched with actives that smoothens, tightens, and moisturises the skin. The aloe vera in the mask moisturises, and kaolin clay purifies without impacting essential skin oils. The clay does not strip the skin of its natural oils. It helps purify the skin by removing black and white heads Don’t forget to ask for your TanClear Facial and DermaShade sunblock at a salon near you. 0 4.17 4 .17 | B EAUTY LAUNCH LAUNCHPAD CHPAD P INDIA

67 6 7

BEAUTY/Conversation

Kanchan Mehra: The Brand Gets Going! Kanchan Mehra, Director, Ickonic Beauty Academy (IBA), with her experience and expertise is on her way to create an eponymous brand. An exclusive interview with Beauty Launchpad. You conduct number of seminars and people turn up in great numbers. Tell us more about your seminars and workshops. I am happy that people always turn up in great numbers for my seminars! The basic vision behind conducting these seminars is to educate people. The field of beauty has a lot potential and when people are given proper training and education, they can expand their services with world class treatments. I had conducted a number of seminars recently in Jammu and Punjab. I am planning to reach masses in Delhi, Dehradun, Jammu, Kolkata, Punjab, Uttar Pradesh and Nepal this year. Through my seminars, I update people about latest trends in Fashion, Makeup, Hairstyling, and upgraded Skin and Hair treatments.

Tell us about your academies. I have four academies, three in Delhi and one in Dehradoon. There are several batches for students who are keen to enter the world of beauty. These courses start from the first week of every month at all my academies.

What about your philanthropic endeavours? I have opened an NGO for underprivileged girls by the name of Kanchan Mehra Foundation. This NGO enables them to learn basic beauty services for free so that they can pursue their career as beautician and earn their living.

What more is there in pipeline? I want my name to resonate as a brand which becomes an internationally aclaimed name in the field of beauty education. I really want people to consider the field of beauty seriously; there is a lot of scope in this field and it will only prosper in years to come. 2017 is the year of opportunities for me. I will be conducting many seminars this year in India and Abroad. I have also planned to take up contracts for Destination Weddings from this year.

BEAUTY LAUNCHPAD INDIA | 04.17

IMAGE: SHAMYS LOUNGE

BUSINESS

EVENT/Review

A SUCCESSFUL

ICBACON-2017

AT COLOMBO!’ 4th International Conference on ‘Health & Beauty’

he 4th International Conference‘ICBACON-2017’, on Health and Beauty under the aegis of All India Cosmetologists and Beauticians Association (AICBA) was attended by eminent Doctors and Beauticians at Hotel Grand Oriental, Colombo, Sri Lanka with 68 beauticians and 16 doctors as speakers, panelists and delegates. Lamp lighting was done CG Kumkum Roy Choudhary. Executive Director of Sahara India Pariwar and Professor AK Singh, Dr. Rama Srivastava, Founder and Secretary General of AICBA and Dr. Blossom Kochhar. Academic sessions were conducted in first half and beauty sessions were held post lunch. Hasini Gunasekera, the famous Beauty Expert, was a panelist in facial rejuvenation and Nayana Karunaratne demonstrated hair styling. On the other hand, Prof. AK Singh gave an insightful session on Lip Revision and Dr. Rama Srivastava detailed audience about Delaying Age - how and why. Also, Prarthana V Meshram from Mumbai demonstrated Fantasy Makeup. Taking up the stage was also Kumkum Roy Choudhary who addressed the audience by speaking about value of health and beauty. “The purpose of the show was to generate awareness about keeping good health and looking beautiful - importance of both the things in life. I want to see whole world in healthy mind and body in a beautiful attire with the help of doctors and beauty experts under one umbrella and on a single platform,”said Dr Rama Srivastava. The program was coordinated as per the planned schedule. The sessions were not only interesting and insightful but gathered appreciation from the attendees.

BEAUTY LAUNCHPAD INDIA | 04.17

EVENT/Review

Beauty India - First Edition in Mumbai Beauty India’s inaugural edition held in Mumbai at Bombay Exhibit Centre brought the industry together for business avenues and expansion.

he B2B exhibition on beauty and wellness - Beauty India - opened on March 27 till March 29, 2017 was inaugurated by Bollywood actor Malaika Arora and Lakmé Lever India CEO, Pushkaraj Shenai jointly. The show unveiled the latest trends in the industry. It hosted over 75 exhibitors representing skin care & hair care (both professional, wellness and personal product lines), colour cosmetics, personal care products, nail care and accessories, professional equipment and Spa, fragrance and machinery, packaging and raw material suppliers among others. “An exhibition to cater to the booming beauty and cosmetics industry is the need of the hour. I am delighted to see this wonderful showcase and happy to be part of its inaugural edition. Looking well-groomed is part of our lives, and Indians understand that very well. The Beauty India exhibition simply reflects our thriving beauty industry and the potential that it holds for the global brands. With a population of over 1.3 billion, the opportunities for exhibitors to make inroads in this market are endless and extremely lucrative. This is a great platform to find partnerships and build on brand value,” said Malaika Arora while commenting on the exhibition. Exhibitors at the show include Lakme India, L’Oreal India, Ozone Ayurveda, AcronPlast, Berina, EsselPropack, Shilpa Cosmetics, Veera Fragrances, Wespro Corporation, SSCPL Herbals, Skin Secrets, Sanex Packaging Connection, Nyassa Spa Products, All India Cosmetic Manufacturers Association, All India Hair and Beauty Association, Cospack India,

Headstart International, Strands Salon, N.V. Organics, Forever Beauty care amongst many others. The exhibitor list also includes companies from China, Germany, Indonesia, Korea, Poland and UAE. “A platform like Beauty India has the potential to shape the future of the Indian beauty industry. The $3-billion beauty services industry offers huge opportunities across the value chain for talented beauty and styling professionals, managers and entrepreneurs. Apart from the opportunity in the domestic market there is significant interest in the global market for all things Indian. Lakme Salon and Lakme Academy have played an integral role in the beauty ecosystem across the country for the last 37 years. We aspire to scale this rapidly and invite talented individuals to join us as beauty entrepreneurs. I am confident that Beauty India will grow into an ideas and innovation marketplace that all Indian beauty professionals are proud of,” said Pushkaraj Shenai- Chairman, Advisory Committee - Beauty India & CEO-Lakmé Lever Pvt. Ltd. The exhibition provided a platform for launch of products, networking opportunity with industry leaders, building new partnership, exchange of ideas, product display, franchise opportunities, live demonstrations, innovation and showcasing new technologies for all stakeholders such as manufacturers, suppliers, ancillaries, end-users, emerging entrepreneurs and government institutions. Moreover, being a business driven platform, there would be value added events running concurrently to the exhibition like Buyer-Seller Meet, On-Site Beauty Sessions, Seminars & Workshops and Demo Areas. 0 4 .17 | B EAUTY LAUNCHPAD INDIA

EVENT/Review

The Glorious 50th Edition of COSMOPROF Worldwide Bologna

he event held from March 17 to 20 2017 ended with record international appearances, with +16% of foreign professionals compared to last year and 2,677 exhibiting companies from 69 countries. To increase the international profile edition 2017, 29 Country Pavilions: Australia, Belgium, Brazil, Bulgaria, California, China, South Korea, France, Germany, Great Britain, Greece, Israel, Indonesia, Morocco, Netherlands, Pakistan, Peru, Poland, Spain, United States, Taiwan, Turkey, Hungary and, for the first time, Argentina, Chile, Japan, Latvia and the United Arab Emirates / Dubai were present at the show. Cosmoprof Worldwide Bologna brings an exclusive business opportunity with the International Buyer Program, consolidated tool of the international Cosmoprof network to facilitate business meetings between companies on one side and buyers and distributors on the other. This year 9,000 meetings were scheduled. “Thanks to collaborations and business partnerships, first of all with the Ministry of Economic Development and the ITA – Italian Trade Agnecy, the Cosmoprof Worldwide network is reaching all the booming markets from all continents, confirming a strategic ally for companies in the sector for the development of new business opportunity”, said Franco Boni, President of Bologna Fiere. “The internationalization of the Cosmoprof network is strengthened in 2017 with the cooperation with Iran Beauty & Clean, the main event for the sector in the Gulf region and the Middle East.

BEAUTY LAUNCHPAD INDIA | 04.17

Cosmoprof Bologna will be exclusive international agent of the 24th edition of this important exhibition, to be held at the Teheran International Fairground from April 25. In September BolognaFiere Cosmoprof will start working with Feira Belleza y Salud in Bogota, Colombia, opening up interesting perspectives for Latin America. And then we are working to develop a project that in 2019 will cover India”. “The cosmetics industry is cyclical, as demonstrated by the data in 2016 evidencing the value of the total turnover of 10.5 billion Euros (+ 5%). The positive trend registered by economic surveys has been confirmed in a general climate of optimism: companies have welcomed the visit of the many Italian and foreign operators and the quality of contacts. The full calendar of conferences has been noted for careful attention to new trends, market scenarios and consumer attitude. 2017 - said Fabio Rossello, President of Cosmetica Italia – Personal Care Association - marks the common goal of the fiftieth anniversary of the Cosmoprof and of our association. The partnership has always guaranteed us the support for the industry and its main trade show, a unique event in the world paradigm. The visit of the Undersecretary of the Ministry of Economic Development, Ivan Scalfarotto, has been a sign of the growing attention that even the institutions pay on a sector that stands out in foreign markets for exports in double-digit growth (+ 12%) and a trade balance of 2.3 billion euro record. It is thanks to these synergies, between institutions, trade and industry, that we consolidated a winning and competitive system strategy.”

IMAGES & INFORMATION: WWW.COSMOPROF.COM

The 50th edition of Cosmoprof Worldwide Bologna, with its branches in Asia and North America, was attended by more than 250,000 visitors from 150 countries.

$" )!*%#" "+ "* % " ,(* ! -')%#(' . ( -" () -"+%(#

" $ '( &$ % $

! " # "

Posting on 20th and 21st of every month. Total pages: 86