RNI. NO:.DELENG/2014/56137 DL (S)-17/3529/2017-19
December 2018 www.beauteespace.net #beautylaunchpadIND @BeautyLaunchpadIND
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RNI. NO:.DELENG/2014/56137 DL (S)-17/3529/2017-19
December 2018 www.beauteespace.net #beautylaunchpadIND @BeautyLaunchpadIND
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ADHunA
BhaBani Prima Donna of Indian Hairdressing
2018
An Overview
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GUTTER CREDITS
0 5 .16 | B eauty launchpad india
  67
i
as see it!
Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani
EDITORIAL Features Editor Isha Gakhar
COnTRIbuTORs Meher Castelino
ART Designer Raghab Panda
Dear Reader
MEDIA & EvEnTs
December is the month for taking stock – for the achievements of the year, the setbacks, the strategies and of course, the bottom line. We at Beauty Launchpad have been following the salon and beauty industries closely this entire year and our overview of it is quite positive. We saw established brands adding on to their portfolios with products and services that are trending the world over. India has got its fair share of hair and skin innovations in 2018 as brands are today not shying away from launching new products here almost at the same time as the Americas and Europe. Government policies and import laws are a bit of a hitch but they are working around it as much as possible. Thankfully, no brand exited the market, making the Indian market a booming hub for business. In the beauty retail segment, there is a tremendous surge in the online space. Brands catering to the online shoppers (read millenials) are banking this trend. There is also a rise in skincare products based on natural and organic ingredients. One thing common across all segments will be the focus on education. Keep your copy of Beauty Launchpad handy in 2019 to know more about this rising phenomenon. Industry leaders are optimistic about 2019, but are keen on rectifying the loopholes. For instance, salon owners in Mumbai have joined hands to combat the problem of poaching. In keeping with the tradition of Beauty Launchpad to close the year with a bang, we have the stalwart of the salon industry, Adhuna Bhabani, on our cover. In her exclusive interview with us, she shares the achievements of BBlunt and her plans for 2019. We also bring you extensive coverage of the Indian Hairdressing Awards 2018-19 Regional Finals from the Mumbai edition. We hope you find the last issue of the magazine for the year informative and resourceful. See you next year!
Ritoo Jhha, Editor in Chief @beautycaravan
@rjhha
@ritoojhha
Marketing Executive K. Nanda Kumar (South) Distribution Real Fortune Life Marketing and Services (East) GM. Finance & Administration Ashish Jha Administrative Exective Harvinder Solanki Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal)
bEAuTé EspACE MEDIA pvT LTD New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4010 Mumbai | 71, Ganga Tower, A wing, 202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004 www.beauteespace.net
Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Alyson Osterman
Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed in Print Works, C-94, Okhla Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 914062042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.
CONTENTS Portfolio 38 Care 41 Product Launch 42 Care 44
Vermilion Collection Bidding Adieu to Winter Hair Woes GKhair Professional Color Masque in India Ace the Hair Color Game this Party Season!
Beauty
On The Cover
Preview 46 Skincare 48 Cover Girl 50 Runway Report 52
What’s New in Beauty: The Latest in Skincare & Make-up Bridal Glow with Cheryl’s O2C2 Treatment Beauty Talk with Tanishaa 2018 An Overview
BBLUNT
Regulars News Updates 18 Market Analysis 22
Biz Talk 24
Quick Updates on What’s Happening in the World of Beauty Tapping Into the Indian Consumer Trends: A Perspective Report launched by Mintel Shahnaz’s Accolades London 2018!
Business Education 58
The Artist and his Art
Education 60
‘Changing Job Roles in the Beauty and Wellness Industry’
Hair Preview 26 Show 28 Expert Talk 30 Launchpad 33 Artist 34 Brand Talk 35 Care 36
Hair at this Moment: Get All the Latest Updates of Hair Industry! IHA 2018-19 Adhuna Bhabani Prima Donna of Indian Hairdressing Hairomatherapy with Schwarzkopf Professional Abhinav Gandhi Practising Precision Hair Colour & Care by Godrej Professional The Right Care, the Right Way
Masterclass 61
Hindi Supplement
GLOBAL NEWS
Now
EWS Quick updates on what’s happening in the world of beauty
cosmoprof asia 2018 awards
Cosmoprof Asia 2018 announced the winners of Cosmoprof Awards Asia at the Awards Ceremony and Reception at Chancellor Room of Hong Kong Convention and Exhibition Centre. Over 200 guests including finalists, executives from trade association, buyers, judges, media and influencers gathered to celebrate with the 10 winning companies for their innovation, excellence and passion for the industry. All winners were awarded a prestigious trophy. The Awards were created in partnership with international trend agency BEAUTYSTREAMS to recognise the most outstanding beauty products in each exhibition venue. Cosmopack Asia Awards celebrates innovation, creativity and design for the supply chain. “This year we are very excited to have received as many as 529 entries from 274 exhibitors who have participated in the awards from all over the world. As a result 2018 is a record-breaking edition, clearly indicating the global reach of Cosmoprof Asia, the increasing significance of the industry and growing interest from the market,” says the Organiser of Cosmoprof Asia. The categories for the awards were Make-up Formula, Make-up Packaging Technology and Design, Skincare Formula, Skincare Packaging Technology and Design, Green Packaging and Formula, Hair Product, Make-up Product, Nail Product, Natural & Organic Product, and Skincare Product.
mayBelline tops sales on amazon According to online sales measurement from Edge by Ascential’s Market Share solution (formerly One Click Retail), Mass Cosmetics sales on Amazon has reached an estimated $140M YTD, up 20% compared to the same period in 2017. Maybelline remains the topselling brand for the second year in a row, capturing 11% market share of total Mass Cosmetics sales on Amazon in 2018. According to brand measurement calculations from Edge’s Market Share solution, the top five Mass Cosmetics brands (and their share of total mass cosmetics sales on Amazon.com) for this year are: 1 Maybelline (11%) 2 L’Oréal (9%) 3 Neutrogena (7%) 4 Wunderbrow (5%) 5 COVERGIRL (3%) “Amazon’s share of the cosmetics market is growing rapidly, and the online retailer is quickly becoming one of the most important retail channels for cosmetics brands,” explains Pete Andrews, Director of Insights at Edge by Ascential. “The brand manufacturers that learn how to market on Amazon will surely have the most to gain in the future.” 18 Beauty Launchpad India | 12.18
K-Beauty collection By avon Avon has introduced its first K-beauty collection — a new and innovative range of products straight from Korea — the home of skincare innovation. The collection is being introduced in Russia before rolling out to other European markets in early 2019. As part of Avon’s plans to embrace an open eco-system through new alliances to optimise manufacturing and distribution, the collection is developed in partnership with Korean innovation experts, Bonne, a leading developer and manufacturer of luxury beauty. This new product range is made in Korea using authentic formulas and ingredients, harnessing the high performance, wonderful texture and eye-catching designs that are iconic in K-beauty products. The collection of masks and hand creams use top quality, cutting edge ingredients including Cica, Chaga mushrooms and Hydrogel.
INDIAN NEWS
skiN rescue kit by dr sheth’s
diaNa PeNty, the first iNdiaN face of estée lauder Estée Lauder has announced Diana Penty, Bollywood actress and model, as Brand Ambassador for India. Diana will feature in the brand’s skincare and make-up campaigns across digital and in-store platforms. Her first campaign will be for Estée Lauder’s iconic Advanced Night Repair. It debuts on 11th December 2018. Diana started her career in 2005 as a model. In 2012, she made her acting debut with Cocktail. “It is an honour to be the first face for Estée Lauder in India. Being the first Indian woman to represent this iconic global brand is a dream come true. I think confidence and inner happiness makes one beautiful and I hope that I can inspire other young women to bring out the beauty in them,” said Diana. She will front the Advanced Night Repair and Pure Color Love Lipstick campaigns in India. She will also lead the DoubleWear Stayin-Place Foundation campaign, joined by local influencers representing diverse backgrounds and skin tones.
Neemli Naturals – beauty begiNs oN the iNside At Neemli Naturals, it is believed that beauty starts from inside. Housed under Bandra Soap Pvt Ltd. Neeli’s line of skincare is sustainably sourced, environmentally friendly, safe and effective. The ingredients used are scientifically proven with an emphasis on food grade, organic and cruelty-free that are not compromised on quality. Synthetic ingredients, parabens, sodium laurel sulfate, phthalates, chemicals, fillers, animal testing, mineral oils, petroleum, animal based ingredients are avoided at all costs. The product range includes a wide range of lip balms and scrubs, body cream, baby oil, day cream, eye cream and also night cream. Prices range from `275-`2500. 20 Beauty Launchpad India | 12.18
Dr Sheth’s products are formulated specially for Indian skin and Indian skin tones. Free from any harsh chemicals or toxins, they use the combined power of Ayurveda, botanicals and western medicine. In this season of non-stop parties, weddings and celebrations, Dr Sheth’s has a collection of five products that are the perfect ‘Rescue’ for tired skin. These include the Basic Brightening Daily Cleanser, The Indoor protection mist, The Basic Brightening Sheet Mask, the Date & Quinoa Eye Cream and The Antioxidant Repair Cream. The Basic Brightening Daily Cleanser contains rosehip seed extract and gentle coconut based cleansing agents to promote brightening and reduce pigmentation. The Indoor Protection mist contains butterfly bush, which works as an antioxidant to repair and protect and also contains hyaluronic acid. The Basic Brightening Sheet Mask battles pollution, stress-induced damage and dull skin, all in one. The Date and Quinoa Eye Cream is superfood enriched eye cream revitalizes tired eyes and addresses dark circles. The Antioxidant Repair Cream is the only cosmeceutical product on the Indian market with a high dose of vitamin E (4%).
style craze lauNches skiNkraft SkinKraft is an offering from Style Craze, one of the world’s largest beauty and wellness website. SkinKraft recognised the problem with skincare in India is that it is too complicated. Since each skin is unique, customised skincare is a must. SkinKraft uses latest and cutting-edge discoveries in the field of skin sciences to give women a scientific, tested approach to skincare that actually works. At SkinKraft, they begin by getting an accurate and up to date picture of your skin, including its characteristics, issues and requirements. The products formulations and ingredients meet your skin’s needs at that point of time. Customisation and affordability is what makes SkinKraft completely unique, powerful and effective when it comes to meeting your skin’s needs. A special introductory offer gives away a 6-month subscription at starting price of `999 per month.
iNNisfree celebrates 5th aNNiversary iN iNdia Innisfree, the Korean naturalism brand from the pristine Jeju Island celebrated its 5th Anniversary in India at ShangriLa’s-Eros Hotel, New Delhi. The brand brought to India its unique concept of Green Christmas, which emphasized on nature-inspired gifting options along with products from Innisfree’s limited edition holiday collection. To commemorate the brand’s 5th year in India, a fun-filled day out was organised with a host of DIY activities including customized candle calligraphy and ecohankie hair styling, amongst others.
the future of wellNess is here Healthhunt, an AI and deep analysis based SaaS online platform in the health and wellness sector, anchored the debut edition of India’s most premier wellness experience, the ‘Future of Wellness’ at the World Trade Centre, Mumbai. The event witnessed a league of renowned celebrities and wellness experts from varied sectors sharing their insights on transforming the holistic wellness experience. Future of Wellness (FOW) observed a multitude of sessions and workshops and nearly 15000 participants and more than 100 brands showcasing and retailing their products from the health and wellness space. The daylong event encompassed engaging modules on various contemporary issues ranging from nutrition, fitness, beauty, mental wellbeing, relationships, lifestyle and family.
survey says customer exPerieNce (cx) high oN iNdiaN coNsumers’ Priority list In its 2nd edition, the Festive Shopping Index 2018 co-created by the Retailers Association of India (RAI) and LitmusWorld has been published. The survey aims to capture the consumer shopping sentiment this festive season on several aspects influencing the purchase decisions of an Indian consumer. There have been significant changes in consumer sentiments towards shopping during this season compared to last year. “The consumer voice is out. Brands cannot afford to ignore the emotions of their consumers. Customer Experience (CX) is here to stay and will be the not-so-secret weapon for digital transformation,” said Ramesh Natarajan, Co-founder/COO, LitmusWorld. There has been a dramatic increase in the percentage of consumers laying more emphasis on Customer Experience (CX) from just 26% last year to 41% this year. This indicates that consumers are becoming more and more expressive about what they want and do not necessarily want to a trade-off between price and experience. Over 25% consumers willing to spend from `15,000 to `30,000 and 20% wanting to spend `30,000 to `1,00,000. A significant 11% are willing to spend more than `1 lakh this festive season. With the advent of data penetration, Online (65%) was the most dominated shopping channel for Indian consumers this festive season. There has been a drop in standalone shops and a significant increase in malls (64%) as a preferred channel of shopping. The most influential advertising media was dominated by ads seen on social media-Online (69%). Ads seen on television came second with a share of 39% followed by newspaper ads at 35%.
‘lassis’ of iNdia Om Books International hosted the launch party of the book Lassis of India – Smoothies with a Twist by Radha Bhatia, Chairperson, Bird Group. The book was unveiled by the author along with Sanjay Mago of Om Books International. Lassis of India is a compilation of 17 traditional recipes from various states blending with the local food and climate. The balance 57 are lassis with a twist – prepared with herbs, fruits and nuts.
PurePlay skiN scieNces bags iNvestmeNts from uNilever veNtures Plum, one of India’s foremost 100% vegan skincare brands, has announced that it has successfully raised a round of Series A investment from Unilever Ventures, the venture capital and private equity arm of Unilever. Plum, a digital-first beauty brand, features a fresh line of award-winning 100% vegan beauty products that’s all about ‘being good.’ The startup has raised an undisclosed amount to further accelerate its growth in India’s burgeoning beauty and skincare market. This investment by Unilever Ventures will help the company scale up its operations both in the online and offline spaces and is in line with its vision to transform the way India looks at skincare and beauty products. Shankar Prasad, Founder & Director Plum, said, “We are excited to have a formidable partner such as Unilever Ventures to help us navigate the next chapter in our brand’s growth story. Their global presence and expertise would be of immense value in this partnership. Our ultimate mission remains to spread goodness in the world of skincare and beauty and we are confident of being able to spread our goodness far and wide, with the support of Unilever Ventures as an investment partner by our side.”
reviv wellNess lauNches at isaac luxe REVIV, the only global brand in IV Vitamin & Hydration Therapy, one of the world’s fastest growing wellness treatments, opened its first location in India via an exclusive collaboration with ISAAC Luxe by Dr Geetika Mittal Gupta, in New Delhi. The event saw renowned people from fashion and jewellery verticals as well as members of expat groups along with beauty influencers and key press titles. 12.18
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Market Analysis
Tapping Into the Indian Consumer Trends: A Perspective Report launched by Mintel
Indian consumer is changing as we speak and so are product innovations. The trend is clearly moving towards healthier lifestyle, greener living and men emerging as a distinct catagory to be seperatly addressed.
A
s the year ends, we present the insights provided by Mintel’s team of local analysts and thought leaders, representing expertise in consumer lifestyles, food and drink, as well as beauty and personal care. These analyst-led opportunities are supported by Mintel Indian Consumer, Mintel’s latest consumer intelligence platform covering the Indian marketplace, local and international product launches collected on Mintel Global New Products Database (GNPD), and emerging developments observed by Mintel Trends’ worldwide network of analysts.
Diversify product offerings to include dedicated mens’ range Face Time spent on appearance (minutes)
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Today, the availability of mass brands with natural ingredients at affordable prices is also helping to drive the sale of natural products. Mintel expects the demand for natural products to continue to grow as the trend toward healthy living also increases. “It is important for companies, brands and manufacturers to strengthen the association between better health and the term natural. Highlighting natural ingredients and their positive impact on health and wellness will be crucial”. -Minu Srivastava, Consumer Research Analyst, India
tHe Men Nearly two in five Indian men agree that appearance is very important. The Indian male grooming industry is expected to grow significantly in the coming years, particularly as more and more men put effort in keeping up their appearances and are increasingly conscious of the need or desire to look groomed. Men’s grooming has evolved from basic shaving creams and shampoos, to a variety of products for haircare, skincare, beard care, fragrance, accessories and beyond. Skin lightening and hair colour products for both facial and hair on the head are among the most popular among Indian men today. Almost half of Indian female skincare users aged 25-34 look for a natural claim when purchasing a skincare product. 22 Beauty Launchpad India | 12.18
Men
Women
44%
28%
of men spend time researching ingredients for grooming products
of women spend time researching ingredients for grooming products
Source: Ipsos Observer / Mintel
HealtHy life
For three in five Indians, their top goal for the next three years is to live a healthier lifestyle. A desire for better health and wellbeing underpins many of the consumer lifestyle trends we see today. Interest in health shows no signs of abating and will continue to be a driver for natural products. The number one goal of a sizeable group of urban Indians is to live a healthier lifestyle; in fact, over a third associate ‘healthy’ with ‘natural’ on a product label.”- Minu Srivastava, Consumer Research Analyst, India
Grab the largest share of men’s grooming pie
2015
India: New product launches with ‘male’ claim, by categories, 2015-17
2016
The preference for all things natural among city dwellers opens up the opportunity for beauty and personal care companies to use food-grade ingredients—referring to any ingredient that is safe for human consumption—in beauty products. For example, a lipstick that contains only food-grade ingredients could, in theory, be safely eaten without harming one’s health.”
2017
40% 20% 0%
Skincare
Hair Products
Deodorants
Fragrances
Soap & Bath Products
Shaving & Depilatories
Source: Mintel GNPD; of new product launches in BPC category with male claims (Jan 2015 - Dec 2017)
Claims such as ‘all-natural product’,‘organic’ and ‘herbal’ will be the key elements of beauty and personal care products going forward. Today, brands across the spectrum—mass to premium— are attempting the natural trend. In fact, the Indian skincare market is ruled by natural claims, with consumer demand met by new product launches. According to Mintel Global New Products Database (GNPD), 70% of facial skincare launches in India in 2018 featured a ‘botanical/herbal’ claim on packaging, while 22% featured a ‘natural’ claim
Where it makes sense, beauty and personal care brands should consider offeri ng skincare and overall grooming products for men. A focus on innovative grooming and personal care products created specifically for men in order to ride the trend of male grooming could prove successful based on current and forecast trends in the market”- Rimpie Panjwani,Senior Beauty ResearchAnalyst, India Dealing witH StreSS Almost half of Indian consumers say stress is a health concern. Fast-paced lifestyles, coupled with the myriad of personal and professional responsibilities consumers juggle each day, can leave urban Indians feeling constantly drained. As technological advances make it harder to clock out, tiredness or fatigue has made it to the top of the list of health concerns for many urban consumers. According to Mintel GNPD, just 0.1% of all new product launches in India carried a ‘stress & sleep’ claim in 2017, all of which were in the vitamins and supplements space. This signals a huge gap in the consumer market for more stress relief product innovation. “There is an opportunity for companies to take a holistic approach in helping urban Indians deal with everyday stressors. For instance, brands can step in by introducing products aimed at combating stress. Options can come in various formats, from food, drink, beauty, and personal care products to accessible wellbeing services”- Ranjana Sundaresan, Senior Food & Drink Analyst, India.
Over half of Indians say that they would like to better manage their time over the next three years. Consumer lifestyles are changing rapidly, with urban Indians increasingly wanting to do more in life for fear of missing out. Consequently, they are spending more time out of the home.
a trenD to CatCH witH SnaCking Modern commute times are ever increasing. As reports show that people living in the metro cities of Kolkata, Mumbai and Delhi have an average commute time of around 60 minutes one-way, Mintel Trend ‘Transumers’ notes how consumers are looking for ways to maximise their time while in transit, resulting in growing demand for products that fit their lifestyle needs.
A Third
of Indians try to live a natural lifestyle. Identifying who these consumers are, what of the population represent, and understanding what natural actually means to them, will determine which brands succeed and those that fail in the market.
natural share they
Health, portability, and convenience can catapult snacking on an upward growth trajectory; on-thego and single-serve packs, spill-proof caps, and vending machines at bus shelters and train stations can further drive the growth of India’s snacking sector” - Nidhi Sinha, Head of Content, Mintel Indian Consumer. 12.18
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News / Biz Talk
Shahnaz’s Accolades
London 2018! Shahnaz Husain achieved the unique distinction of being honoured with three prestigious awards in London in November 2018. She attended the Ayurveda Day Celebrations at the British Parliament in London, where she was honoured with the Excellence Award, in recognition of her contribution to Ayurveda. She also spoke on Ayurveda and said that for the western world, staggering under the effect of chemicals, Ayurveda is the only natural alternative. She said, “Ayurvedic Inheritance combined with Artificial Intelligence is India’s gift to the world.” Shahnaz Husain also received an Award for Excellence for her innovative Chemoline Range for cancer patients at an event for
24 Beauty Launchpad India | 12.18
Shahnaz Husain honoured with three prestigious awards in London
Cancer Survivors. She was honoured with this Award also for the pioneering work that she has done in promoting Ayurveda worldwide. The event was held at Holiday Inn, Regents Park, in London. She received the award from Shashikant Patel, Treasurer and senior most member of BJP Overseas. Mr. Patel is also a close associate of Prime Minister Narendra Modi. Shahnaz Husain was invited by the British Prime Minister, Theresa May to a Diwali Celebration at 10, Downing Street, London. Mr. Philip May, husband of the Prime Minister, was also present at the event.
Shahnaz Husain was also honoured with the Confluence Excellence Award for “Pioneering Ayurveda Worldwide” in the British Parliament. The award was presented to her by Baroness Sandy Verma, MP, House of Lords and Mahendra Singh Jadeja, Chairperson Confluence, U.K. Chapter. Also present at the event was Smiti Shrivastav, Founder Director of Confluence Foundation. The event was followed by lunch at the Churchill Room in the British Parliament. According to Shahnaz Husain, “Receiving three prestigious awards in London is global recognition of my crusader’s zeal and relentless efforts to take Ayurveda to every corner of the globe.”
Gold Class by InanCh london; haIr by InanCh EmIr and annE VECk usInG Gold Class haIr; PhotoGraPhy: dEsmond murray; makE-uP: holly PollaCk
HAIR
Hair / Preview
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at this
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Get all the latest updates of hair ind DAFNI Allure is here
Tressmart has launched the DAFNI Allure cordless hair straightening brush in India. It was done in association with Jean-Claude Biguine Salon & Spa, Marine Drive, Mumbai. Sharon Rabi, Founder and CEO, DAFNI, was present on the occassion. DAFNI is an Israel-based company with an established presence in the Indian market. The DAFNI Allure uses Curved Core Technology™, a concave design with the 3D styling surface that provides extensive reach to the roots for even more targeted styling. Ergonomically designed, the lightweight DAFNI Allure fits comfortably in the palm of the hand. The Allure has a fast USB charger and gets charged in less than two hours. It has 80% surface area of the DAFNI GO and weighs under 80 grams and heats in less than 90 seconds. All the DAFNI brushes are available on www.tressmart.com. Prices range from `10,750 to `15,999.
Beauty treat with Panasonic
Aromatherapy haircare by Blossom Kochhar
Panasonic had organised an event to display its ‘Beauty Range’ comprising hair dryers, hair stylers, styling irons, body grooming kit, trimmers and men’s shavers. Through an interactive session – #StyledbyPanasonic, celebrity makeup artist and hairstylist, Guneet Virdi created looks for the festive season with Panasonic’s innovative beauty range. Guneet said, “It has been an absolute delight conducting the session on hairstyling using amazing products of Panasonic. Panasonic’s range of beauty products are a perfect amalgamation of technology and innovation, resulting in cutting edge products that allow seamless user experience while getting the perfect look that they wish for.”
Blossom Kochhar Aroma Magic has unveiled its first ever aromatherapy haircare range. The range is 100% free of parabens, petrochemicals, phthalates, sulphates, toxic ingredients, artificial coloring and fragrances. It includes Cream Conditioner, enriched with essential oils of rosemary, lemon, and argan; Dandruff Control Shampoo, with extracts of rosemary and clarysage; Hair Oil, with essential oils of hibiscus, bhringaraj and lavender; Hair Serum, with jojoba oil, vitamin E and aloe vera; Hair fall Control Shampoo, with lavender and mint; Leave-In Spray Conditioner, with avocado oil and seabuckthorn; Moisture Boost Shampoo, a blend of chamomile, lavender and argan; Oil Balancing Shampoo, with plant juice of aloe vera and reetha; Oily Scalp Balancing Toner, with neroli and neem; and Shine and Volume Shampoo, with horsetail extracts. Prices start at `215.
26 Beauty Launchpad India | 12.18
Malibu C at Nalini of Nalini & Yasmin Salon MOEPLEX HAIR REPAIR SYSTEM MOEPLEX, a hair fibre multiplier, is a deep and permanent hair repair system for your hair from MOEHAIR which prevents breakage of the hair bonds and hair strands. It claims to stop the damage by adding very small molecular protectants that surrounds and protects the hair bonds. T-MOEPLEX works by searching for unique bonds of hydrogen & sulphur & re-attaches them to form disulphuric bonds before, during and after chemical processes. MOEPLEX BOND is made using Silk Proteins, which replenishes the keratin in the hair, which is lost due to repeated chemical processes and creates a protective layer over the hair follicle. Other key ingredients used in Moehair Bond are Sericin & ProVitamin B5 that makes the bond an anti-oxidant that hydrates the hair and improves porosity and claims to make the hair 70% more potent and resistant to breakage. MOEPLEX SEAL helps restoring bleached and colour treated hair, infused with Argon, Sunflower & Olive Oil to nourish dry, brittle & over processed hair. It also consists of Shea Butter which acts as a hydrating and powerful emollient, which controls ammonia & provides optimal protection for the hair.
Men’s styling by Paul Mitchell Paul Mitchell has launched a range of styling products for men that include Tea Tree Grooming Pomade, Mitch Barber’s Classic and Mitch Matterial. The Pomade is a versatile styling product for defining and shaping hair with a flexible hold. It’s paraben and gluten free, and safe for coloured hair. Barber’s Classic® helps you tame curls and waves with a moderate hold to create cool, slickedback hairstyles. Mitch Matterial™ contains thickening ingredients to bulk up your hair and strong fixatives to lock styles in place.
Nalini of Nalini & Yasmin Salon now houses products and services by US-based Malibu C. We engage Natasha Nagaemvala, the salon’s Director, in a conversation about Malibu C.
How did this collaboration with Malibu C happen? As you know we have always been a Wella salon. Recently I met with Ankit Arora. He wanted me to start using some of his products. I’ve aways had an ethical commitment toward Wella so I could buy only a non-competing brand from him. So, that’s how I got to know Malibu C. I probed into it, enqiured about it, fell in love with it! That’s essentially how it happened.
What is the USP of this brand and its products? I would think the USP of this line of products is that it is chemical free. I use three of their products – CPR or colour pigment remover, DDL or direct dye lifter and crystal gel. They all aid our chemical procedures wonderfully. CPR, helps lift the artificial dark pigment, after which when we want to do certain colours, we have that available for us. It assists the lightening/ bleaching process. It can even just lighten hair, if and when it isn’t not too dark. DDL, helps strip away non-oxidative colours and brings is back to its original bleached canvas. And the third product is a miracle product. This works on the mineral build up, which can leave the hair with either a brassy/ orange-y tone, and/or can shorten colour longevity. This rids the hair of the mineral build up thus solving both these issues.
Which services do you offer with Malibu C products? #From black/ dark browns to most desired shades #From mehndi to just about most shades. #For crazy colours, from any palette to any other palette, and no need to re-bleach # For colour longevity # To eliminate brassiness
What kind of response have you received so far? Amazing! I could not have asked for anything better. This range helps us, and it completely maintains the integrity of the hair. 12.18
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Hair / Show
IHA 2018-19 L’Oréal Professionnel Indian Hairdressing Awards 2018-19 concludes its regional rounds and is all set to host the grand finale next year. L’Oréal Professionnel has created an exclusive platform in India to recognize hairdressers for their art and creative talent at a national level — the Indian Hairdressing Awards. This competition has been designed to handpick the best of hairdressing talent across 4 categories. The competition includes 4 regional rounds and a national finale. Here’re the details of the West Region Finals.
The JURY PANeL
Binaifer Pardiwalla, General Manager, L’Oréal Professionnel
DP Sharma, Director, Professional Products Division, L’Oréal India
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35 teams competed during the IHA 2018-19 West Region Final recreating their hair looks live before a panel of judges. The panel included international hair artist Lie Kuang – Owner, Lie Kuang & Co, Creative Salon Indonesia, Mehernaaz Dhondy, Fashion Editor, celebrated fashion designer Nachiket Barve, Natasha Nishchol, Founder of Fat Mu and fashion photographer Colston Julian. The competition was followed by the Awards evening, which was a true celebration of hair artistry. The L’Oréal Professionnel Dream Team, represented by some of the best hair artists in the industry today, celebrated art that truly withstands the test of time with their show ‘ART Infinite’. While the L’Oréal Professionnel ID Artists, a group of dynamic young hair artists who would be the stars of tomorrow, showcased their creativity with their show ‘#FUTURISTIC#HAIR’.
IHA 2018-19 West Region Winners
COLOUR TROPHY Winner: Grace Khawbung, Reflexions Salon, Surat First Runner-Up: Kunaal Verma, The Golden Ratio, Indore Second Runner-Up (tie): Allaudden Matru, Splash Salon, Mumbai AND Ashwin I Kshirsagar, Envi Salon & Spa, Mumbai CUT & STYLE Winner: Mangesh Hanmantrao Suryawanshi, Kapil’s Salon & Academy, Mumbai Runner-Up (tie): Mrunal Desai, Vipul Chudasama Salon & Academy, Mumbai AND Viren Patel, Enrich Salon, Ahmedabad MEN’S IMAGE: Winner: Aniket Jadhav, Vipul Chudasama Salon & Academy, Mumbai Runner-Up: Shamsher Ahamad, Envi Salon & Spa, Mumbai YOUNG COLOURIST Winner: Kajal Morarka, Bespoke Salon, Mumbai Runner-Up (tie): Atharva Cincholkar, Enrich Salon, Mumbai AND Kajal Dipak Gohil, Arman’s Salon & Spa, Mumbai
COVER FEATURE
AdhunA
i n a b Bha
Prima Donna of Indian Hairdressing
On our cover this month is Adhuna Bhabani, a name that needs no introduction. From helming an expansive salon chain to heading film projects, there’s very little in the Indian salon industry that Adhuna hasn’t tried. Running a multi-format salon business and developing her very own hair products brand, she is living the dream of every hairdresser in India. Beauy Launchpad finds out what keeps Adhuna ticking and how has the journey been so far in an exclusive interview. — By Kanishka Ramchandani
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I
recently met Adhuna Bhabani, Co-Founder and Creative Director, BBLUNT Salons and Academies, at L’Oréal Professionnel’s Indian Hairdressing Awards West Regional Finals in Mumbai. She was there with her friend and partner, Avan Contractor. Sitting across her from the ramp, I couldn’t help but notice the ease with which she interacted with her peers. She had absolutely no airs about herself. And I thought to myself, ‘Boy, this woman can handle success like no other!” However, this wasn’t the only time I was impresssed with her. During my telephonic interview with Adhuna, I liked the directness in her manner as she answered my questions as well as the down-to-earth attitude she had about everything. Not only is Adhuna an adept hairdresser but also an entrepreneur with an uncanny business acumen. The way she and her team have shaped the BBLUNT brand over the years is a testimony of how she is way ahead of her times.
A SUcceSSFUL YeAr I had asked Adhuna about her plans for 2018 at the end of last year. During my current interview, when I questioned her about the goals achieved in 2018, her list of achievements surpassed her earlier plans. She elaborated, “We launched our digital film Shine With BBLUNT for our at-home hair colour brand Salon Secret, featuring Dia Mirza, Ahana Kumra and Saiyami Kher. On the product front we added two new variants to our Dry Shampoo range – Spring Fling and Beach Please.” She then went on to explain one of the key BBLUNT launches of the year, Repair Remedy Trio, which has shampoo conditioner and leave-in cream. This range is especially created to tackle damage caused due to heat styling tools, dust, pollution and chemical treatments. It contains a blend of keratin and argan oil with colour protect properties. “On the salon front, we’re moving forward full steam on the expansion front; going all out with franchisees this year. We have recently opened salons in Guwahati, Delhi, Siliguri and the latest one launched just yesterday (mid-November) in Lucknow. So, we’re really spreading our wings, and taking happy hair days across the country,” Adhuna added.
PLANS AHeAD Speaking about the upcoming year,
Adhuna’s voice was full of optimism. While much of what happens at BBLUNT is carefully planned and precisely executed, the team is always ready to take on challenges. BBLUNT is now going strong on the franchisee format and this will be
Hindustan or rom-coms like Dil Dhadakne Do and Zindagi na Milegi Dobara, the BBLUNT shoot crew has successfully delivered iconic styles. Much of what Adhuna and Avan create for films gets translated into trends in the industry. The
Hair colour usually tends to be something very personal. When picking a shade, its important to keep in mind your skin tone, eye colour as well as the colour of your wedding ensemble... ” the brand’s mainstay for 2019. Adhuna also spoke about adding to the product portfolio with specialised hair products that are easy to use for end consumers. Hairstyling for films is one of the key assets of BBLUNT. The brand has a dedicated team that works on movies called the shoot crew, headed by Adhuna and Avan. Looks for each movie are designed by the creative duo, while the shoot crew executes them on the sets. Be it period films like Gold and Thugs of
BBLUNT magic will be seen yet again at the beginning of 2019 in the film Gully, starring Ranveer Singh and Alia Bhatt.
HAIr eDUcATIoN IN INDIA Adhuna is very passionate about education. Having learnt from the best hair masters in the UK, she wants Indian hairdressers to get similar hair education in India. The BBLUNT Academy has a well-rounded approach toward education and training. Adhuna has designed the
Adhuna’s colour guide
“Hair colour usually tends to be something very personal. When picking a shade, its important to keep in mind your skin tone, eye colour as well as the colour of your wedding ensemble. Depending on what you prefer, you can pick from a variety of natural tones like warm browns like chocolate, honey and caramel and vibrant reds like mahogany and burgundy. For global colour, even if you’re doing this at home, go for the shine. You can tell a quality hair colour with the shine that it delivers. Great colour and shine should go hand in hand.” “At BBLUNT, we recommend to keep tones simple. However, for your colour to last long and not fade, be sure to maintain the vibrancy by using a shampoo and conditioner combination with colour protect properties. All the shampoos and conditioners in our BBLUNT range of products have been developed keeping exactly this in mind.” • You can also opt to go in for a Balayage or ombré, perfect to flaunt the darkness of your natural hair colour at the top. • Semi blondes are for those who want a bolder look and who dare to go a few shades brighter than their natural hair colour. This can be done with highlights. • Face contouring is another colouring technique like hair make-up, it helps highlights or camouflages certain facial features. • If you’re a fan of updos or often find yourself inclined to some elaborate styling, coloured hair is the best, as it accentuates waves and curls and also gives an illusion of added volume to the hair. 12.18
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COVER FEATURE
coursework and modules in a way that makes a BBLUNT graduate on par with international hairdressers. She has a ‘no compromise’ attitude toward hair education and expects similar standards
direction the hair texture is in. It’s all about creating espoke haircuts keeping in mind the length and texture of a person’s hair, their lifestyle, their likes and dislikes and the weather conditions.”
Being a hairstylist is not all fun and play. It’s taken long years of hard work and grit to get where we’re at today. So, my foremost message to aspirants would be to get into it for the right reasons...” from young talent wanting to join the industry. She elaborates, “Being a hairstylist is not all fun and play. It’s taken long years of hard work and grit to get where we’re at today. So, my foremost message to aspirants would be to get into it for the right reasons. Hairstyling might look glamorous from the outside but is a lot of hard work. Come with an open mind and the flexibility to roll up your sleeves and get your hands dirty. Be dedicated, committed and driven and above all be passionate about what you do.” “Before you begin scouting for courses, you have to bear in mind that you can’t mess with your foundation. So, choose your academy and course wisely; one that works to make you a holistic hairstylist, that understands the workings of a salon whilst understanding the client better than anyone else; what makes them both tick.”
TreNDS BY BBLUNT BBLUNT is known for being ahead of the trend curve, and credit for this goes to Adhuna’s impeccable taste and penchant for technical precision. This season, hair cuts at BBLUNT are all about freestyling. She explains, “Cutting is very free style, using the scissor to create a ‘character’ to the hair, and the finish is almost made to look like you are ‘coming in from, not going out to a party.’ It is all about playing with the texture of your hair. It’s very wash-and-go with natural movement. The layers are more seamless, free flowing and invisible. The colour techniques are free and unstructured as well, keeping with the 32 Beauty Launchpad India | 12.18
BBLUNT BrIDAL LookS The bridal season this year is going on and how! With B-town A-listers tying the knot and flooding the Internet with their bridal avatars, the big fat Indian wedding season has turned bigger and fatter. Adhuna had some important advice to give to both brides and their hairstylists: “It is important to identify hairstyles that complement your make-up preferences and any special features that you want to accentuate. You could work with your stylist to identify which style works best for you – open hair, structured up-dos or soft romantic up-dos, bouncy curls, half tied hair or the sleek and chic look. You could go in for cascading loose, romantic curls, enhancing what you naturally have or adding more length and volume with extensions. Easy breezy beach textured
waves are also still most sought after and a great dry shampoo is enough to create this look.” “For the traditional brides who prefer the classic look, buns are still on trend as we saw with Meghan Markle. Always remember perfectly cut and coloured hair complements great styling. Be sure to prep towel dried hair with BBLUNT Repair Remedy Leave in Cream to tame fly-aways and ready the hair for styling.”
FUTUre oF THe INDUSTrY In the wake of the discussions around poaching that the industry veterans had taken up on social media, I asked Adhuna what she feels the future of the Indian salon industry is like. Her answer was quite insightful as she pointed out that though the industry is making rapid progress, we also have to deal with a lot of unwanted mess. Many people are entering the industry with the sole intention of making a quick buck and are using unethical means to achieve this goal. Adhuna and several other senior salon owners have, therefore, come together to put in place a code of conduct that will allow salon owners to hire the right people without the fear of poaching and thereby limit unethical practices. This endeavour has started with Mumbai and in the long run, it will hopefully be seen across India. With that a wonderful tête-à-tête with Adhuna came to an end and I was left with a lot of information to process – about BBLUNT and about the industry, too. We, at Beauty Launchpad, are keeping a tab on everything that Adhuna Bhabani and her team at BBLUNT are doing, so stay tuned with us.
Hair / Launchpad
L-R: Shama Dalal, Head of Marketing, Schwarzkopf Professional India; Kartik Kaushik, Country Head, Henkel Beauty Care; fitness trainer and wellness expert Yasmin Karachiwala; and Schwarzkopf Professional Brand Ambassador Florian Hurel
Hairomatherapy with Schwarzkopf Professional The brand hosted an exciting launch event for its latest range of haircare products – Oil Ultime. Schwarzkopf Professional invited beauty bloggers and members of the media to know more about its newest range – Oil Ultime – at Olive Bar & Kitchen, in Mumbai. The launch event highlighted the USPs of the luxurious range of oil infused hair therapy. Star guests at the event included celebrity stylist and Schwarzkopf Professional brand ambassador Florian Hurel and fitness trainer and wellness expert Yasmin Karachiwala. The range was introduced by Melissa Hughe, National Technical Head, Schwarzkopf Professional India and Shama Dalal, Head of Marketing, Schwarzkopf Professional India. Speaking about the Oil Ultime range, Florian revealed, “I love the concept of aromatherapy. I myself use aroma oil at home. In my day-today work, I use the Oil Ultime finishing oils as a perfecting oil. There are times when celebrities
get a bit stressed due to their work schedules, I’ve experienced that the therapeutic fragrance of the oil helps relax their mood. This finishing oil also makes their hair look beautifully shiny and perfected leaving them with a great feeling. Melissa added, “These oils extracted from precious ingredients like Barbary Fig, Argan and Marula is perfect solution for everyone to escape their hectic daily routines and find inner balance with a sensual, pampering hair ritual. Schwarzkopf introduces first-of-its-kind ‘Hairomatherapy’ infused with 100% natural and purified oils.” Yasmin said, “The aromatherapy infused Oil Ultime range is a very interesting innovation. I am a big believer of aromatherapy and at my studio as well, I always use fragrant oils to relieve tension and ensure positivity in the atmosphere. Most of the time, our hair tend to go flat while working out in the gym due to the sweat, but the weightless formula of the Oil Ultime finishing oils helps to keep your hair intact.” Shama elaborated, “Beauty Oil Ultime Essential Oils Relaxing and Energizing (In-Salon companies need to focus on going Exclusives. `1000 for 30ml) beyond just products and cater to Oil Ultime Oil-In-Scrub (`950 for 250ml) the overall well-being of consumers. Oil Ultime Light Oil-In-Shampoo (`1250 for 300ml) Inspired by aromatherapy, our Oil Oil Ultime Light Oil-In-Spray Conditioner (`1250 for 200ml) Ultime in-salon therapeutic Harmony Oil Ultime Light Oil-In-Mousse Treatment (`1650 for 200 ml) Ceremony is sure to leave consumers Oil Ultime Oil-In- Cream Treatment (`1650 for 200 ml) feeling completely revitalised along Oil Ultime Finishing Oils (`1750 for 100ml) with their hair looking beautifully healthy and radiant. Available at leading salons in the country.
Melissa Hughe, National Technical Head, Schwarzkopf Professional India
The range includes:
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Hair / Artist
Abhinav Gandhi Practising precision
toni&Guy Faridabad
Celebrating one year’s success in the salon business is quite a big achievement for Abhinav Gandhi, but it is certainly not his first. His journey from hairdresser to entrepreneur is peppered with proud moments that show off a background of excellent professional training and a passionate spirit in this young acheiver. — By Isha Gakhar
► Graduated from L’Oréal International Hairdressing Academy ► ABC Diploma with Vidal Sassoon ► Foundation with Mazzella Palmer ► Core Foundation and Styling with Vipul Chudasama ► Barbering Foundation with Darren Fowler
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recision - the one word that puts Abhinav Gandhi on top of his game is the result of training with the best. Prior to being the Director and Owner of Toni&Guy Faridabad franchise, he has worked under the wings of maestros like Aalim Hakim and Vipul Chudasama, besides spending five years as a technical trainer at L’Oréal Professionnel and educating over thousands of hairdressers across India. He has also had the opportunity to work with stellar personalities like Aishwarya Rai Bachchan, Vijender Singh and Shibani Dandekar, amongst others. His precisive hair cutting and colouring techniques are certainly worth appreciation, and so is the dedication to his business, which he handles with a single-minded focus to accelerate growth — for the salon as well as his team of artists and technicians.
PROFESSIONAL MERITS Having learnt the tricks of the trade from L’Oréal Professionnel International Hair Academy in Mumbai, Abhinav brings a superior quality in his artistic approach and technical skills which is highly appreciated in an industry that is seeing more and more talent rising every other day.
FINAL WORDS Abhinav’s expertise with colouring techniques is tried and tested. He is quite good with mixing shades and customising it as per your skin tone — a skill highly appreciated when dealing with colours like bold reds. It’s worth mentioning that he enjoys a well-equipped support system in terms of well-trained staff and a spacious salon that stocks the best brands in hair care and colour. 34 Beauty Launchpad India | 12.18
HerO PrODuCtS tools
3 to 4 Ys Park cutting combs 2 pairs of cutting shears 1 pair of texturing shears 1 tail comb and few steel metal section clips
Products
L’Oréal Elnett Hairspray label.m Sea Salt Spray, Matt Paste, Curl Cream TIGI Bed Head Superstar Thickening Spray
Hair / Brand Talk
Hair colour & care by Godrej Professional
A professional range developed by hair scientists and expert hair dressers, especially formulated for Indian hair.
I
ndian hair is different From American, European or South East Asian Hair. Differences exist on various parameters such as texture, cuticle layers, shape of cuticles, melanin content and breakage pattern. Therefore, Indian hair requires unique hair solutions especially created to suit its composition and the surrounding climatic conditions.
Specially Created For Indian Hair Fueled by a never-ending passion for research and development, Godrej, collaborated with leading hair dressers from the industry - with a combined experience of over 100 years – to introduce a professional range carefully designed and handcrafted for Indian hair. Each
product has been rigorously tested to provide superior results for Indian hair.
Colour Play range is an exciting range to deliver stunning transformations.
Fashion Coloration now possible in Ammonia Free
Hair Care & Styling Range Infused With Natural ingredients
The Godrej Professional colour range comprises of the No Ammonia range for global and grey coverage and the Colour Play range for high lifts. The No Ammonia range has lovely base and fashion shades without the ammonia ensuring a wonderful colouring experience while also ensuring 100% grey coverage and maximum retention. The vibrant shades of the Colour Play range complement all Indian hair types, textures and skin tones. With long lasting reds and beautiful lifts in the golds, the
The Care & Styling ranges of Godrej Professional are curated as per Indian hair types and enriched with natural ingredients. Hair scientists from Godrej Global R&D Centre and technicians from Godrej Professional Hair Institute collaborated with industry leaders to create hair care products that extract the maximum science from natural ingredients. This at-home consists of shampoos, deep conditioning hair masks, serum and argan oil that together form the perfect regimen for Indian hair care.
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Hair / Care
The right care, the right way The all new Xtenso Care Sulfate Free hair care range by L’Oréal Professionnel is a gentle, sulfate free and paraben free home care range for consumers who strive to maintain that salon smooth look every day.
T
here is a growing demand for sulfate-free hair care products all over the world as consumers understand the benefit of less chemicals in their personal care products. In fact, over the last four years, Google India has docked more than 460% growth in the search query for key words ‘sulfate free shampoos.’ As startling as this figure might be, it is an indication on how much hairdressers and consumers worry about finding the right haircare solutions for chemically treated hair. L’Oréal Professionnel launched the new Xtenso Care Sulfate Free hair care range to address post-treatment hair concerns, in August 2018. Underscoring the importance of at-home care, L’Oréal Professionnel understands the need for a gentle, non-stripping formula to offer the desired home care solution to consumers. Salons and hair experts recommend sulfate free home care products as they are gentle on the hair fibre and maintain the cosmetic effects of these services for longer. The new Xtenso Care Sulfate Free offers all this and more!
Key Benefits of new Xtenso Care Sulfate Free range Anti-frizz: Protects against humidity Fluidity: Gives perfect hair movement Shine: Restores natural health and shine 36 Beauty Launchpad India | 12.18
Caring Components This new range is sulfate and paraben free. It provides gentle care to your chemically treated tresses while allowing you to maintain the salon smooth look every day. It is infused with Keratin Repair + Asta-Care technology. Being sulfate free means that the hair care range is devoid of sulfate-based surfactants, making it more gentle on the hair and scalp and best suited for sensitive scalp and over-processed hair types. Sulfate Free formulations preserve the moisture barrier and protect the natural keratin in the hair fiber. This translates to softer, smoother hair with superior frizz control! The range consists of a shampoo for gentle cleansing and a masque for intense nourishment of unruly, overprocessed hair.
teChnology to the resCue The Keratin Repair and Asta-Care technology works on the hair on multiple levels. Keratin Repair deeply penetrates the hair to restore natural keratin. Asta-Care is made up of a complex of Astaxanthin, Keravis, Ceramide and Arginine, which intensively reconstructs and strengthens the over-processed hair fibre. This combination helps restore strength, flexibility to the fibre and adds softness to unruly, overprocessed hair, resulting in increased hair manageability and improved hair movement. Xtenso Care is a popular brand in the L’Oréal Professionnel portfolio for home care, post hair texture services in salons. The new Xtenso Care Sulfate Free range is an additional variant within this brand. Its shampoo is priced at `800 for 250 ml and masque for `900 for 200 ml. Available exclusively at L’Oréal Professionnel salons across India.
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PORTFOLIO
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n Vermilio 12.18
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PORTFOLIO
Collection Name: Vermilion Hair: Tiziana Di Marcelli and Mai Ha, Trevor Sorbie Artistic Team Photographer: Craig Fleming Make Up: Lucy Flower
CLOCKWISE FROM TOP LEFT: IVAN LATTUADA/IMAXTREE.COM (2); ESTROP/GETTY IMAGES
Stylist: Natalie Armin
Hair / Care
Bidding Adieu to
Winter Hair Woes Maintain perfectly healthy hair with MATRIX Biolage Advanced range.
I
t is that time of the year when winters are in full swing and your hair requires as much attention from you as your skin. Everyone follows a routine to take good care of their skin, but forget about their hair and scalp, which becomes dry, frizzy, itchy and can even suffer from a common scalp problem, dandruff. To help you combat these winter woes, MATRIX brings to you their Biolage Advanced range, which is inspired by nature.
For hair fall due to breakage It is very important to strengthen your hair so that it can withstand the winter cold. Hair breakage is caused when your hair isn’t healthy and strong. BIOLAGE ADVANCED FIBERSTRONG TREATmENT is a set of in-salon treatments that reduces hair breakage by 95% in just 1 application. It combines the goodness of Bamboo and Intra-Cylane, which helps fill in the gaps and seals cuticles to reduce damage and enhance fiber integrity. The Fiberstrong Range boasts of a comprehensive set of home-care products which includes a strengthening shampoo, strengthening conditioner and the Intracylane strengthening leave-in cream as part of its home-care set of products. It also includes an extremely effective Fiberstrong concentrate and masque – products that are used by professionals as part of the Biolage Advanced Treatment.
For severely damaged and undernourished hair During winters, the weather is bound to pull out all the moisture from the hair making it look weak and dull. To battle this woe, MATRIX offers Biolage Advanced Repairinside Treatment, which is infused with arginine and soy to repair severely damaged hair. The treatment has been designed and tested specifically for Indian hair. It brings together the goodness of Soy Oil which restores the cuticle shield and seals the split ends from the outside along with the power of Arginine which helps repair damaged protein from the inside. The home-care range has a shampoo, conditioner, masque and leave-in cream which cleanses hair, repairs and restores shine, and helps against future damage.
For removing dandruff, oily and greasy scalp The 3 most common hair concerns amongst Indian consumers are Dandruff, Hair fall and Damaged hair, which in turn act as a barrier to gorgeous hair. These 3 concerns need to be treated independently, as they all have different adverse effects on the hair. mATRIX BIOLAGE ADVANCED Scalppure Anti-Dandruff Treatment is the 1st mULTI CORRECTIVE solution for 72 hours of scalp balance, which answers all your scalp woes with the goodness of bergamot and zinc pyrithione. This comprises of a 4-step process that includes a scrub for exfoliation, shampoo for cleansing, conditioner for deep nourishing and serum for hydration. Every step in the process adds more comfort and relaxation resulting in a healthy squeakyclean scalp. Combining nature and molecular science with Bergamot & Zinc Pyrithione, Scalppure combats various scalp concerns such as Dandruff, Oily/Greasy Scalp, Odor and Itchiness and delivers visible results. The Biolage Advanced Scalppure pre-shampoo scrub gently exfoliates the scalp to get rid of unwanted flakes. Zinc Pyrithione is a powerful Anti-dandruff & Anti-bacterial agent that helps the scalp by normalizing skin cell production and thereby reduces the chances of Dandruff. This range also has a conditioner and leave-in scalp serum to take care of the dry itchy scalp.
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Hair / Product Launch
GKhair Professional Color Masque in India
The gala was hosted with the presence of GKhair Professional partner salons, bloggers and the media fraternity. — By Isha Gakhar the hair which no other brand offers.“ Asked about the need for launching such trendy shades in the Indian market, Arpit shared, “The market is changing now. Indian women are experimenting like never before, with their hairstyles and colours. I think from our brand’s perspective, it’s always essential to launch something new and exciting and that’s what we like to do as a team Arpit Jain, Ván Tibolli and Megan at the launch of Colour Masque here. And that’s why, we are launching colours like lavender and ultra-blonde for Indian án Tibolli, Founder, CEO & women to unleash and experiment.” President, GKhair Professional, GKhair is bullish about the Indian was recently in India to unveil their market with a strong plan to launch their new product line called, COLOR MASQUE. This new range is available in three fashion- entire range of hair colours by end of this financial year. “We do have a wide forward hues, ranging from lavender to red colour line and there are about 87 shades and ultra-blonde. Joining him was Arpit that we will be launching in the next 3 Jain, MD, Auraine Botanicals, the exclusive months, and as of now, we want to start channel partner for GKhair Professional with these fashionable colour masques. It’s in India. a unique proposition — it’s a treatment, Speaking about the brand, which is that nourishes and colours your hair at the present in 75 countries and has gained the same,” said Arpit. distinction of being a world leader in hair According to Van, one of the best things taming and smoothing, Van said, “We are about the bombshell masques is that excited about launching our first colour it fades intelligently, for instance, when product in India, which also happens to the red fades out, it will turn to a pretty pink, global launch destination of the product. not into something which is mediocre. The hair care market in India has grown GKhair has a strong foothold in the market significantly, with an increased focus on especially when it comes to Keratin. So in grooming, both in urban as well as nonterms of their TG for these newly launched urban India. With rising global influences, higher purchasing power and growing image Bombshell Masques, Arpit signs off by consciousness among both men and women, saying, “We have positioned the brand, as a premium brand, so we cater to A+ there is an increased potential for growth and B category of salons. Our pricing is due to the escalating demand perceived from the consumer end. With Color Masque, very competitive; the consumers love our products and they are ready to pay the we not only provide aesthetic value to our consumers but also nourishing properties for price that is justified for the Indian market.”
V
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Tried & Tested “GKHair Bombshell Masques offer three exciting variants - ultra-blonde, red, and lavender. Going by my Indian skin tone and the colour trends of the season, red was recommended for my shoulder length hair. I decided to go for a subtle fade with mulled red to deep pink hues. All variants of this Color Masque requires pre-lightening of the hair to get the desired result; however, I chose not to lighten it to the extremes, so that it gives a more natural finish. The technicians say that the colour takes 2-3 days to settle and apparently, even when it starts to fade, the pre-lightened hair will take a brown hue rather than the expected bleached look.”
Hair / Care
Ace the hair color game this party season! Flaunt your tresses with MATRIX’s gorgeous Color Melting technique
W
ith New Year around the corner, there is no better time to refresh your hair color! So far, cold weather is meant for boring colors and everyone is grappling with their routine to maintain thick, healthy locks. Your Instagram feed will show you make up hacks and party tricks but MATRIX, the leading American professional brand, is here to keep you updated with the latest in the world of hair color! With Christmas and the end of the year just around the corner, if you haven’t really experimented with your hair and tried something new and different, then now would be the time! Celebrity stylists
Want a chic Glam look Inspired by the richness of blackberries, the blackberry melt highlights your features perfectly perfectly, elevating the glam quotient of your look.
and influencers are always sporting the latest hair color trends which now, you can easily achieve with MATRIX. When it comes to new color techniques, nothing beats the trendiest technique going around- “Color Melting.” In this technique, the hair colorist seamlessly blends together the colors to create a beautiful ‘melted effect’. MATRIX, the leading American professional brand, has brought this technique to India and created three looks to specially suit Indian hair and skin tones. What’s unique about this technique is that it suits everyone, and you can choose how loud or subtle you want your looks to be!
GoinG for an eleGant look
Want to flaunt some playful charisma
Inspired by the warmth of caramel with a hint of raspberries, the Caramel Raspberry Melt gives a subtle yet sophisticated look to your tresses.
Inspired by sinful chocolates and the zing of cherries, the choco cherry melt will help you achieve the bold red hair look.
Experiment this December by adding a beautiful blend of color to your hair and giving yourself, the glam diva look which will make your hair stand out. 44 Beauty Launchpad India | 12.18
image: Tanishaa mukerji
Beauty
Beauty / Preview
What’s New
y t u a e B in
The latest in skincare &
make-up
Clinique Dramatically Different Lipstick Shaping Lip Colour comes with a claim of featuring a universal 3D pearl center core within a unique, architectural bullet that allows for precise application and a more sculpted, visually fuller lip instantly. Available in 50 unique shades, ranging from nudes to pops, creams to pearls and is priced at `1,800.
With a double-lock hydration system, Neutrogena Hydro Boost Water Gel is your beauty go-to that delivers hydration that lasts. Reportedly formulated with Hyaluronic Acid that draws in and carries up to 1,000 times its weight in water, this beauty salve is enriched with glycerin to retain skin’s moisture, and olive extract which rebuilds the skin’s natural barrier. Priced at `849.
Sova’s Neem Leaf and Olive Oil Moisturizing Hand Wash claims to Skeyndor City Pollution Block Cream +o2 reportedly has a high perfluorodecalin content, an oxygen-trapping molecule. It’s formula combines active agents with oxygenating, prebiotic and protective action against pollution, for a deeply revitalizing oxygenating effect. Priced at `3,180, the cream is suitable for normal to dry skin.
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be free from Paraben, Sulphate and Silicone. It is also infused with ingredients like Lime, Tea Tree Oil, Vitamin E and Olive Oil, which deep cleanses the skin, leaving it supple and hydrated.Priced at `550.
Maybelline New York’s Total Temptation Washable Mascara is a perfect fit for the party season. The mascara wand claims to build irresistible, bold volume packaged with soft, separated, and fluffy lashes coat after coat. Available across all retail outlets and online portals for `525.
Pond’s has recently re-introduced their luxury anti-ageing range, the Pond’s Gold Radiance. The two products in the range, the Pond’s Gold Radiance Youthful Glow Day Cream and the Pond’s Gold Radiance Youthful Night Repair Cream, claim to contain real gold micro-particles, that re-energizes the lost radiance of ageing skin cells.
Nykaa’s new Gloss It Up High Shine Lip Gloss is launched in 8 different shades, ranging from nudes to pinks to reds. Priced at `450, the lip gloss reportedly comes with a new light-magnifying technology, which gives you absolute colour purity with a shine.
TBC by Nature introduces natural peel off mask enriched with activated charcoal. The Charcoal Black Peel-Off Mask claims to remove blackheads, dust, dirt, and pollution from the skin absorbing chemical and unwanted toxins.
The latest range of Shea Butter Bathing Bar from Kai Essentials is infused with the goodness of Shea butter extracts. Priced at `150, the handmade soaps are available in different variants like, turmeric and sandalwood, almond oil and activated charcoal, amongst others.
Casmara Balancing Cleanser
MyGlamm has launched LIT Collection with celebrity Sidharth Malhotra as the face of the collection. The range features statement-making hues across lip and eye products. It will be exclusively available online at MyGlamm.com and Flipkart.com, and in stores at MyGlamm outlets all over India.
is an all purpose cleansing gel suitable for all skin types that can also be used on eye contour. The cleanser claims to protect the natural integrity of the skin. It is an emollient facial cleanser made up of Goji berries. Given the endless properties inherited in Goji berries, their use goes back thousands of years in traditional Chinese medicine to recover vital energy to the skin cells. The treatment is to overcome signs related to the ageing process and strengthen the skin’s natural cells. Available with esskaybeauty.in
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Beauty / Skincare
Bridal Glow with Cheryl’s
O2C2 Treatment Cheryl’s presents an exclusive O2C2 radiance facial treatment and HeelPeel for the brides-to-be
A
s we are near the end of the year, it’s time to make room for celebrations. With the wedding season upon us, it’s that time of the year when we spoil ourselves and indulge in pampering our skin to awe our family and friends in sheer admiration. Every bride dreams of her fairy-tale wedding long before it happens, hoping to look her very best on the most special occasion of her life. However, wedding commitments might take a toll and cause several skin woes. Millennial brides-to-be today are aware that the right skin treatments and guidance from a professional dermatologist can fix all problems and prep her to look her stunning best for ‘The Day’. Gunjan Jain, National Education Head, Cheryl’s Cosmeceuticals says, ‘’Days leading up to the wedding date can be extremely GunJan JaIn stressful. Everything must be pitch perfect, whether its arranging for the trousseau or scheduling treatments to meet the glow for the D Day. Minute details like taming those pesky breakouts do become important. We at Cheryl’s Cosmeceuticals, India’s leading professional skincare brand is that one brand which offers the ideal pre-bridal package providing convenient O2C2 Radiance Facial Treatment and HeelPeel Treatment. We are making sure that our Indian brides have the best glow with our skins and heel treatments while walking down the aisle.’’ The revolutionary O2C2 Radiance Facial Treatment detoxifies the dull & mundane looking skin, giving you a youthful radiant and glowing skin for O2C2 Radiance Facial Treatment has scientifically-proven ingredients that exfoliates the skin breathing life to dull skin. To maintain the results of the professional treatment, continue with proper care at home with Cheryl’s O2C2 Homecare Radiance Lotion. This is formulated to draw out and enhance the natural radiance and shine of the 48 Beauty Launchpad India | 12.18
skin that is more associated with young, youthful and glowing skin. On your big day, when your prince charming makes you put on those dazzling Cinderella stilettoes, you sure want your heels to be soft and supple. Amidst the glitz and glamour of a wedding, it is of utmost importance to pamper your heels to withstand the long hours of being on your toes that such celebrations usually demand. That’s when Cheryl’s innovative HeelPeel Treatment comes to rescue, moisturizing cracked and dry feet in as quick as 20 minutes! Cheryl’s HeelPeel Professional Treatment once done should be followed by using their home care product, Heel Peel Cracked Feet Eliminator. Using the right products after a professional treatment will give outstanding and long-lasting results. Cheryl’s Heel Peel Cracked Feet Eliminator is specially formulated by Cheryl’s to enhance and maintain the results of the professional treatment.
Cheryl’s heel Peel CraCked Feet eliminator It contains active ingredients like Beta Glucan which heals wounds and cuts, urea which hydrates and moisturizes the skin, shea butter which increases blood circulation and promotes cell renewal and kokum butter which softens the skin and restores its elasticity.
BeneFits • Repairs dry and cracked feet • Penetrates deep within the skin and hydrates it • Regular application eliminates recurrence This winter, pamper your skin and heels with Cheryl’s Professional Treatments in your nearest salon.
Beauty / Cover Girl
Beauty talk with Beauty Launchpad in exclusive tête-à-tête with Tanishaa Mukerji as she talks about her upcoming films and beauty secrets. — By Kanishka Ramchandani
Tanishaa
How was your experience of acting in regional language movies and theatre? I loved working in regional cinema. It made me realize how beautiful our country is with its diverse cultures and languages. It really made me connect more with our country. As far as theater is concerned, I feel that I have truly became an actor when I did my first play with the fabulous director, Divya Palat. It was an awakening. I came alive on stage. The best part was the enormous connection you have with the audience when you are on stage and if you can create that connect with a camera nothing can stop you. How do you take care of your skin and hair? My skincare regime is all about moisturising and applying tons of sunblock. And that is only because if you do not keep it simple, you will not do it every day. I believe in using the right products for personal care. I go for regular facials and resort to DIY remedies for my skin at home. For instance, I use a mixture of lemon and cucumber juice for tan removal and use egg yolk for hair. Also, I cannot compromise on my hair and I make sure to take a good care of it. My hair care routine is regularly oiling my hair. If you colour your hair, it is important to get protein treatments done at regular intervals.
How did your journey in Bollywood start? It started when I was born into the family I was. I loved everything about cinema and films but for a long time I never could admit that I wanted to act. But I always knew that I wanted to be an actress. Tell us about your upcoming projects and the looks you are portraying in them. I’m playing a delusional diva in a short film called Life is Short, which deals with a very relevant social issue. Also, I’m playing an interesting role of a Muslim girl in a terrorist thriller called Code Name Abdul. 50 Beauty Launchpad India | 12.18
Do you undertake any in-salon treatments like facials and hairspas? I undertake in-salon treatments like hair spas and facials very frequently. It is essential to regularly get them done considering the toll of our everyday lifestyle. I do prefer to consult a dermatologist for facials. What hobbies do you have? My hobbies are my dogs. I love playing with them and grooming them. Apart from spending time with my dogs, I also love watching movies and reading books. How addicted are you to social media? How do you react to trolling? I love social media although I’m not addicted to it. I take all trolls with a bucket of laughter, because I feel that you must laugh at life sometimes. Attributes of the three generation of actresses in your family that you admire... My mom’s playfulness, my sister’s intensity and my grandmother’s ethereal beauty and grace. How do you unwind after a long day at work? After a long day, I love to be with my puppies in silence and breathe. I love my own company and I need my alone time. Is marriage on the cards in 2019? Marriage is always on the cards.
Rapid fiRe with Tanishaa A skincare home remedy you swear by: A salt and coconut oil scrub to keep your skin smooth and soft. If not an actor, you would be: A zoologist. Your dream role: Amish Tripathi’s Sita: Warrior of Mithila. One actor you would love to work opposite: I already did! It was Amitabh Bachchan. Now I would love to work with Ranbir Kapoor. Five things one can always find in your bag: Gloss, glares, money, keys and an elephant cause that’s how heavy it gets! One make-up product you can’t live without: Lip balm Favourite perfume: Hermes Favourite holiday destination: Anywhere I can dive. To you, fashion is: Fun One retro trend that you love: Long hair
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Beauty / Runway Report
2018
An Overview The year 2018 was an interesting and experimental year for hair and make-up when make-up and hairstyle experts created their best options during the many annual fashion weeks that took place in India for the different seasons. — By Meher Castelino
LFW WF 2018, Tresemme Show
AIFW AW 2018, Karishma & Deepa Sondhi
AIFW AW 2018, Nitin bal chauhan
LMIFW SS 2019, andes For Wendell Rodricks Fern Schulen
AIFW AW 2018, Anju Modi 52 Beauty Launchpad India | 12.18
LFW WF 2018 LAKME SALON & PAYAL SINGHAL
LMIFW SS 2019 Prreeti Jain Nainutia
INDIA COUTURE WEEK 2018 ‘Nostalgia’ by Pallavi Jaikishan
INDIA COUTURE WEEK 2018 Rahul Mishra
LMIFW SS 2019 Rajesh Pratap Singh
LMIFW SS 2019 Rohit Gandhi & Rahul Khanna
LAKMÉ FASHION WEEK SUMMER/RESORT AND WINTER/FESTIVE 2018 Setting the beauty ball rolling at Lakmè Fashion week Summer/Resort there were experiments by David Bauer and Donald Simrock that created a stir on the ramp. For ‘Anaam’ Daniel designed a web hairstyle that covered the face like a veil, but gave the lips and eyes a stark white splash. The look for Ragini Ahuja from Lakmé Salon was bright blond ends for a halfknot hairdo, with soft, beige, eye shadow and bright pink lips. For Usha Silai the multi braids with a clean face, had just a hint of lipstick and shadow. But Vineet Rahul brought a fresh fun element with a chignon, fringe, springs of flowers for the hair along with a fresh face with a dash of lip colour. For the Winter/Festive 2018 season make-up was stronger with heavy, white, eyebrows, eye-catching shadow, pale lips balanced with a bouffant and tendrils all around the face. For the New Age bride wearing Payal Singhal’s creations, pink under and over eye shadow with pastel lips and a messy plait with wisps was the look. On the other hand, pale lips and grey shadow, complemented multiple braids at the back of a sleek hairdo. A stark look for Neha Agarwal meant strong, glossy, crimson, lips, pale, beige, shadow with sleek hair. When it came to the extravagant look, then angular spiked hair on one side with contoured pink cheeks, maroon lips and pale eyes helped. Giving a sustainable touch to his Tencel™ white collection, Rajesh Pratap Singh balanced the look with a sweep of white powder on the face, pale lips centre parted hair with two side buns.
AMAZON INDIA FASHION WEEK AUTUMN/WINTER 2018
IBFW 2018 Shree Sanghvi Creations
For the current season, Anju Modi preferred an oriental touch complete with sticks for the hair, and an innocent face that revealed pale, peach, lips and minimal shadow. Karishma and Deepa Sondhi’s hairstyles gave centre parted braids with a hair band more importance along with the palest of pink lips and shadow. Nitin Bal Chauhan felt that nothing should be placid, so his eyes were thickly kohl rimmed all around with slight wings at the corners, beige lips and stark sleek hair that worked well. Patine on the other hand brought a short, feathery, fringed, bob with red lips for the season and Samant Chauhan created drama with a centre parted, sleek, look, smoky eyes and pale pink lips. Sonam Dubal’s Far Eastern look started with a side swept messy, rolled, plait, smoky eyes and strong crimson lips to balance his Japanese inspired creations.
LOTUS MAKE-Up INDIA FASHION WEEK SpRING/SUMMER 2019 With Lotus Make-up at the helm of India Fashion Week Spring/Summer 2019 the looks were varied and striking. Aartivijay Gupta’s prominent white eyeliner and bright pink lips with delicate blusher were perfect. Anupama Dayal added multi-coloured shadows with crimson lips; while Dhiksha Khanna had dark blue-rimmed eyes, peach lips and centre parting with thick side wisps. Karishma and Deepa Sondhi presented straight long hair with glossy tinges for the eyes and gleaming lips. Pale pink lips by Rajesh Pratap Singh, the balanced green winged
IBFW 2018 Ripci Bhatia
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Beauty / Runway Report
eyeliner and severe topknot. Shruti Sancheti too had a messy topknot with pale pink lips and soft shadow. Another topknot from Siyaahi had a gelled curl that snaked down the forehead with pink for lips and shadow. Schulen Fernandes added green mascara, pink lips and straight, fringed hair. Siddharth Bansal’s centre parted soft curls, strong, pink, lips and winged eyeliner looked perfect. There was a very strong accent on lips from Rohit Gandhi and Rahul Khanna with the almost black lipstick, smoky eyes and geometrically parted hair. Sanjukta too accented the lips with blue, added white eyeliner and two braids. Prreeti Jain Nainutia brought the 60’s flick out with pink lips and natural eyes.
IBFW 2018 Ken Ferns
LFW SR 2018 Anaam By Daniel Bauer
INDIA BEACH FASHION WEEK 2018 When it’s time to frolic on the beach, the hair and make-up should be impressive yet minimal. Farha Ansari added an ornate headband with pale lips and discreet eyeliner. Adding to the riot of colours for his creations, Ken Ferns ensured that the blue top lip and orange lower one with sleek hair at times covered with a military cap or rows of roses was ideal for his garments. When it’s on the beach sun tanning time, hair needs to be slicked back and one can go stylish with winged eyeliner, brown shadow and crimson lips, stated Nidhi Munim for her swimwear line. For a great fashion impact allow the curls to cascade down the shoulders on a hot humid day, add some nude lip colour, eye shadow and hints of gold at the inner eye and it was a glam look from Ripci Bhatia. For the beach soirée, hair swept to one-side, full smoky eye shadow treatment and crimson lips worked well.
IBFW 2018 Farha Ansari
LFW SR 2018 Vineet Rahul By Donald Simrock
LMIFW SS 2019 Sanjukta
INDIA COUTURE WEEK 2018 When it came to couture, the make-up too had to be just as ultra glamorous as the garments. It was return of nostalgia in fashion, so soft waves on one side, highlighted with flowers on the other and balanced with bright red lips and smoky eyes were the looks from Pallavi Jaikishan’s ‘Nostalgia’ collection. Bridal glamour started with blue shadow, pale lips and a simple hairdo for Falguni and Shane Peacock. A topknot, nude lips and discreet eye makeup worked for Rohit Bal but Amit Aggarwal preferred a side swept gelled hairdo with shining shadow and pale lips. Rahul Mishra too went for a side swept gelled look but preferred bright red lips and sparkling silver shadow with just black liner. Suneet Varma also brought back the jewelled hairband along with braids and makeup with lots of glitter and gloss. Bright pink lips from Reynu Taandon beautifully complemented the retro side swept feminine wave. 54 Beauty Launchpad India | 12.18
LMIFW SS 2019 Siddharth bansal LMIFW SS 2019 karishma & deepa sondhi
LFW SR 2018 Usha Silai 2 By Daniel Bauer
AIFW AW 2018 Samant Chauhan
INDIA COUTURE WEEK 2018 Naintara by Suneet Varma AIFW AW 2018 Sonam Dubal
LFW WF 2018 Rajesh Pratap Singh
INDIA COUTURE WEEK 2018 Collection showcased by Falguni and Shane Peacock
INDIA COUTURE WEEK 2018 Guldastah By Designer Rohit Bal LMIFW SS 2019 Dhiksha Khanna
AIFW AW 2018 Patine
LMIFW SS 2019 Siyaahi
INDIA COUTURE WEEK 2018 Once Upon A Dream by Designer Reynu Taandon 12.18
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image: LOOKS Privé @ The CLaridgeS hOTeL, deLhi
BUSINESS
Business / Education
The artist and his Paul Thompson, Director of Education, Make Up Designory (MUD), was on a training tour in India. Kanishka Ramchandani in conversation with the make-up maestro about his journey into the world of make-up, education, and much more. — By Kanishka Ramchandani
How did your journey start?
Art
I started in 1987 as a make-up artist and I was doing film and television work. I was always a fan of film, and growing up in Los Angeles I had a natural want or desire to work in film business. I didn’t really know what I was going to do. So, I went to college and took some classes in different areas like sound, design, lighting and make-up. And, I loved make-up! I started off as an assistant. The secret to my success early on was that I was a very good assistant. And I would work extremely hard for a make-up artist, and make sure that people got everything, completed on time and made sure I was ahead of the game.
What was the next step after you did films?
Paul ThomPson Director of Education, make up Designory 58 Beauty Launchpad India | 12.18
I started my own special effects company. I had a very successful career. I was making good money and I started doing workshops for cosmetic companies. At that time I did a lot of Mac Pro workshops and I did some seminars for Kryolan. Another big cosmetic company was looking for a teacher and I was approached by UCLA to teach a class on make-up. And it was a 10-week course and I loved it. I fell in love with teaching. Education is my calling. I thought I was doing a good job as a teacher and my business partner T. Colin decided to start MUD. He said, “We have an opportunity to really make something meaningful and something better than anything someone’s ever done before.” That drew me in as an educator. We really care about the student getting out there and working and becoming a make-up artist.
What was the philosophy of MUD? In the beginning it really was about putting the student first. It wasn’t about teaching students, it was about student learning. I realised that structure was missing from every other place I ever worked at. And that really inspired me. If there is a secret to MUD’s success, it is that fact that we care about the students. We care about them before they come to school, we care about them while they are here, we care once they get out. It started off in the US – we had one campus and then we quickly grew to two. We started having this relationship with
other cosmetology schools, primarily in the US that wanted teachers to teach makeup. We branded it as a MUD training. This meant we could be in other countries easily. So, we expanded out from our comfort zone, and our first outside the country location was in Europe. It really took off!
new country, we wanted to find the right partner, and here in Mumbai we found that right partner. We have been in India for a while, with Blossom Kochhar. Mumbai studio is just the first location. Our plans are to grow into other markets in India as well.
And why India?
When a student passes out of a MUD academy, what is the USP that she carries with her?
Why not India? So, you know when we got into Europe, we grew very quickly. We are in Milan and Berlin, and in three locations in Belgium. We have expanded to three locations in Africa, too, as well as in the Middle East. When we looked for a
We are certifying the students. The certification comes from us in the US. I sign every one of the certificates for all of our students. Secondly, what they get is the knowledge of what they’ve accomplished. The person leaving here is a well-rounded make-up artist. There is a process that the students have to go through, they need to practice, they need to build confidence. There is a way that they learn, we make sure that sinks in and it stays with them. The student that walks out of our school is a really thinking professional make-up artist.
Tell us about MUD products? MUD doesn’t test on animals. I don’t believe in it, and I can’t support that. But that wasn’t my reason for starting a product line. The real reason was that the manufacturers couldn’t meet our demands. We started with one product category and went on to develop the whole range.
What would you like to say to an aspiring make-up artist? When you are looking at make-up education, it’s important that you go somewhere, where they have real structure and a real dedication to your success. Where am I going to work, what am I going to do once I get out of school? Look for places that have the kind of sources that I am talking about that we try and provide.
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Business / Education
‘Changing Job Roles
in the Beauty and Wellness Industry’
— By Vandana Luthra
O
ver the last few years, few sectors have attracted as much interest in India as Beauty & Wellness has, considering its giant strides during the period, and the mounting acceptance of the segment among all sections of the population countrywide, in cities, big and small, and the hinterland. From being largely an urban-focused segment till the last decade, the Indian Beauty & Wellness segment, has, today, evolved into a sector worth more than `100,000-crore that is projected to rise to almost `150,000 crore in 2020 (as per an EY study conducted for a leading business chamber). On the back of an increasing number of people starting to associate Beauty & Wellness more with preventive healthcare and beginning to realise that embracing the healthy lifestyle which this sector promotes could help them to not just ward off disease (and resultant expensive curative care) for as long as possible, but, also, significantly, lead to their living fitter and healthier lives. The enthusiasm with which Indians from all walks of life have taken to Yoga (always an intrinsic part of the wellness sector) and the emergence of several top-grade wellness centres at par with the best worldwide in terms of physical infrastructure and quality of service delivery have had experts predicting a sustained period of growth in the Beauty & Wellness sector, lasting well into the next decade and more. The strong emphasis of the Government – both at the Centre and State-level – as well as efforts of the National Skill Development Corporation (NSDC), industry bodies like CII, etc., on promoting skill development in this sector has further contributed to the attention and growth impetus that it has received of late, by ensuring that there is a ready and large pool of skilled and certified professionals available to meet the ever-expanding business needs of beauty and wellness players, which in itself is a timely initiative indeed, given that a NSDC study itself has forecast a near doubling of manpower
60 Beauty Launchpad India | 12.18
person cutting requirement in the sector your hair could also from 7.39 million in possibly be doubling 2017 to 14.27 million up as your nail in 2022. technician. Countless youth, Who could have especially young women, possibly thought and even those without 10-15 years ago formal academic that you would, credentials beyond the going forward, have basic level, have been Fitness Instructor or a the biggest beneficiaries Nutrition Consultant of this continuing as a profession? But, boom in the Beauty that’s the reality today. & Wellness sector. To my mind, By being able to find however, the biggest jobs of their choice. transformation that Or becoming gainfully has happened on the self-employed in this Vandana Luthra jobs front in the Indian field, be it as freelance Beauty & Wellness yoga instructors, tattoo sphere, and one that artists, beauticians, hair gives me the most hope for the future of the dressers and the like. Several young people sector, has been the welcome emergence have even turned to entrepreneurship to of “intrapreneurs” at several beauty and take advantage of the growth underway in wellness companies. this field. I personally know of many places where Staying on with the theme of enterprising employees – without any employment, job roles have undergone coaxing from management – are going a complete metamorphosis in the Indian beyond their assigned roles and have begun Beauty & Wellness space since the start thinking and acting like entrepreneurs with of this decade, be it at the bigger outfits or a singular focus on creating a truly unique even at smaller ones with 1-2 employees, proposition for customers. Progressive with specialisation increasingly becoming companies in my industry are encouraging the norm, to ensure customers are provided such initiatives by providing intrapreneurs a consistency and seamlessness of service the long rope they need to try out their as is the standard norm in developed ideas, devoid of the risks that entrepreneurs countries. This evolution towards the typically face. industry maturing has been largely driven Through the Beauty & Wellness by the increased focus on skill development Sector Skill Council (B&W SSC), we, in this sector and resultant availability of too, are actively urging our Members to formally trained and skilled personnel, a promote “intrapreneurship” at their own factor I referred to earlier. organizations. Because my fellow members Now, it is almost a given at most in the Council and I sincerely believe that places in India that you would have a nail intrapreneurship is an idea whose time specialist at salons to whom clients may has come. turn to for their nail-related requirements. Or, for that matter, there would be (The author of this article is Chairperson of dedicated experts available for hair, makethe Beauty & Wellness Sector Skill Council, up, skin care, etc., to cater to the specific and Founder of VLCC Health Care. Views needs of customers in these areas. Unlike, expressed are personal). in the past, for instance, when the same
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Posting on 12th and 13th of every month. Total pages: 74