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Unravelling NAIL STORY Nail Lounge Marches On
The World Of Peels DERMALOGICA + BIOSURFACE PEEL
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ORIENTAL SAGA of Shoots, Styling & Beauty By Ashish Chawla
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he December issue of Beauty Launchpad is here and we have completed yet another eventful year. The cycle of spring summer and fall winter is on. Celebrations and Christmas & New year are around the corner. The mood of the economy is upbeat. The cosmetic and wellness business is replete with new launches, innovations and the usual excitement that comes naturally to the beauty business. The e-tailing and the omnichannel growth in this segment is becoming significant as we speak. Having said that its still a long way to go and has just touched the tip of the iceberg. Merck, the pigments giant has released the colour projection for spring summer jointly with Paris based Peclers and the verdict is out about the yellows and the rusts that seem to be the new pinks!!! Of the stories like Aesthete, Epicurean and Impulse amongest others that define the colors, shades and pigments that will rule the colour cosmetics in the coming season, we will have more news in the next issue. This is the boom time for the Indian colour cosmetic market as brides prepare for their big day. Whether professional or retail, it is a season for Color! We capture the makeup on some real brides from country’s ace makeup artists, entrepreneurs and power women Lata Lakhani of Cher Salons, Ahmedabad and Unnati Singh of the Mansi Salons And Academy in Indore. The cover feature is inspired by leading lensman Ashish Chawla’s passion and of course styled by Rajdeep Ranawat, the designer par excellence. The makeup and hair by Kazee and Karan just fit into the oriental saga! We do hope to inspire and get inspired in each issue by such efforts. Salon Chain-Looks goes on to expand its service offer with the SMILE BAR, indeed an interesting addition to its luxurious menu in the season of the brides. We continue to follow the activities of IB&WSSC- the Sector Skill Council that has rolled out an agenda for skilling through accreditations, bringing the stakeholders together on a platform to scale up like never before. Do write in to tell us about your special launches or contributions to the industry in 2014.
Ritoo Jhha
Editor in Chief
Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani EDITORIAL Assistant Editors Jhumur Nandi, Senior Features Writer Sohani Dogra ART Designer Raghab Panda Design Consultant Kaustubh MEDIA & EVENTS Assistant General Manager (East & South India) Kaushik Karmakar General Manager (West India) Gajender Singh Rawat Senior Manager Abhishek Gourav Manager (North India) Subrata Mohanty Executive (East India) Amitabha Mallik GM. Finance & Administration Ashish Jha Administrative Executive Vikas Upadhyay Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) Executive - Circulation & Subscription Prashant Ambadas Sangle Beauté Espace Media Pvt Ltd New Delhi | 1500 B&C, Devika Tower, Nehru Place, New Delhi 110 019, India. Tel: +91 11 4132 4044/45/49 Mumbai | 405, 4th Floor, Nirma Plaza, Makwana Road, Opp. Antariksh Plaza, Marol Naka, Andheri (E), Mumbai 400059, India Kolkata | Cl 216, Sector 2, Salt Lake City, Kolkata 700 091, India Chandigarh | SCO 47, 1st Floor, Sector 26, Madhya Marg, Chandigarh 160 019, India www.beauteespace.net | www.hairdesignertv.in
Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Amy Dodds Associate Publisher Danielle Timsit Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed at Samrat Offset Pvt. Ltd. B-88, Okhla Industrial Area, New Delhi-110020 and Published at Beauté Espace Media Pvt Ltd. 1500 B&C, Devika Tower, Nehru Place, New Delhi- 110019. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.
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Preview 64 Runway Report 66
Know what’s trending at BMW Fashion Week
Realtime Bride 68
Check out the hair and make-up details of real brides
Nails 72
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Cover Feature
Spotlight 78 Focus 80
Saluting the Oriental Beauté
Photography: Ashish Chawla
REGULARS News Now 14 Retail Round-up 22 Event Preview 96 Event Review 98
Preview 32 Solutions 34
Trend Spotting 50 Focus 54
Step-by-step
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Fragrances 84 Dermat Speak 86
Get to know the etiquettes required by salon professionals; Conversation with Dinesh Bhatija of NuBar Get your teeth whitened at a new destination —the SmileBar Dermalogica opens up on the launch of Bio Surface Peel Smell beautiful with these newest launches Know the perfect regimen for a healthy and glowing skin
Recent updates from the world of beauty
BUSINESS
Latest salon, store, spa and gym openings An insight on what's going to happen at ISSE 2015 A look at the cosmetic pavillion at the India International Trade Fair 2014
HAIR Portfolio 26
New offerings in skin and make-up
Carl Keeley from Chumba Concept Salon displays his Alumni Collection Latest in hair care Hollywood style haircare from L’Oréal Professionnel; Professional guide from Matrix for the party season Get latest on holiday and party hair-do's from Tressemé and L’Oréal Professionnel Create product and style cocktail with Tigi, Get pampered on your wedding with Paul Mitchell's product Learn layering with Vivienne Mackinder
Training 90 Academics 92
An update on the Beauty and Wellness Skill Sector Council Professional training and its significance with Enrich Academy
readers' LETTERS
Extremely impressed I have been looking at the November issue of Beauty Launchpad India. The cover and the inside feature this time looks spectacular. It's great to see a modern take on age old traditions. Excellent job done!!
— Anita Hemrajani, Delhi
BUSINESS/Beauty
The Luxury Express
It's always a pleasure to get hands on a copy of your magazine. I quite liked — The Luxury Express story in the November issue of the magazine. Great knowledge on the operations of International salon brands in our country.
— Ileanna Mathews, New Delhi
WITH A SPATE OF LUXURY SALON BRANDS HAVING MADE A FORAY IN THE INDIAN MARKET IN THE LAST FEW YEARS, WE LOOK AT HOW THEY STAND TODAY AND GET TO KNOW OF THEIR PLANS FOR TOMORROW. — BY KANISHKA RAMCHANDANI
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our neighbourhood tailor gave way to fashion brands such as Zara and Vero Moda, you now choose Charles and Keith over your local shoeshop and instead of your colony ‘parlour’ you are now making a beeline for international salon names like Saks, Jean Claude Biguine and Dessange Paris. High street salon brands have captured the Indian consumers imagination. But is the picture as rosy as it seems? Read on to find out more.
International standards
Notable international brands that have made an impression in the Indian market include Saks, Jean Claude Biguine, Warren Tricomi and Dessange Paris. Given the size of the market and the discerning upper class, global brands have had a niche presence in India, predominantly in five star hotel premises, for instance Rossano Ferreti at Four Seasons, Mumbai or posh neighbourhoods. But increasingly, these brands are now on an expansion spree, establishing standalone outlets, either through franchisee models or companyowned spaces. The initial challenges that these brands face are of brand positioning and image, finding the right talent, maintaining their global standards and price points. At present, global brands are present in key metros where they are strategically located and positioned as luxury places for the upper and upper-middle classes as well as the aspiring middle class. Apart from selecting the right location, the interiors of the salon plays a vital role in creating an impression. As is evident from the Dessange Paris and Warren Tricomi outlets in Mumbai, spaciousness is of prime value. Well-designed interiors that are both
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functional and aesthetic add to the luxe factor. The interiors have to underscore warmth of Indian hospitality and convey professionalism, too. With a presence across The Leela Group of Hotels, when Warren Tricomi opened its flagship salon on Cadell Road, Mahim, Mumbai, the interior design was tastefully used to create special zones for hair, backwash, spa, nails and lounging, and to integrate Indian elements such as stained glass on wooden doors with international flavours. Darpan Sanghvi, Managing Director, Sanghvi Brands, which is the Indian partner for Warren Tricomi, says, “Warren Tricomi is currently present in eight cities across nine locations at luxurious five star properties, and an indulgent art deco inspired high street salon in the heart of Mumbai. The locations, and the fact that the brand is an extension of one of the most iconic New York salon chains, have been instrumental in establishing the brand in India. The response so far has been very encouraging and we hope to strengthen this further with consistent quality of services that are at par with international standards.” Dessange Paris already has two outlets in Mumbai where the brand aims to provide tailor-made hair and beauty solutions to its patrons in luxurious surroundings. When asked about customer response, Levan Ramishvilli, Director, Dessange Paris, Mumbai, said, “There is definitely a marked difference in the customer’s approach. Since Dessange is a brand born in the heart of Paris, all our customers expect the finest in services and skills from our stylists. They expect a certain standard when it comes to infrastructure and tools,
which is why we offer them nothing but the best.” Most of these international brands are affiliated with the L’Oreal Group and use L’Oreal Professionnel and Kerastase products and services. Some of them, like Dessange Paris, also have their own labels. With established products and services, these luxury brands instill a sense of trust in the customer, who is then not afraid to try out the recommended services.
Hairstylist is the star
As a customer when you step into a salon, you are either looking for a haircare treatment, hair cut, colour or texturising service. No matter what you chose, the service will change your entire appearance. And that’s the most humane and intangible aspect of the salon business. A stylist has to change the way a person looks and feels and there are no set parameters of how the end result is to be judged. Therefore, a skilled stylist needs to be good at communication and know the brand thoroughly. Global brands in India have ensured that they hire talented and experienced stylists who are integrated with the international working modules before getting on the floor. The stylists have to undergo extensive training with the parent salon as well as attend regular sessions when international stylists associated with the brand come to India. So, the stylist is entrusted with
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TOO!
et hands on with the conjuring trends, as if came naturally, on the runways of the recently concluded Wills Lifestyle India Fashion Week spring/summer 2015. With sheers and colours taking over the drab winter pallets, the spring/summer runways were embraced with summer friendly fabrics, bidding adieu to the winter wools. Celebrating the freshness of the season, several designers participating in the fashion week created unmatched detailing with their usage of colours, embroideries, silhouettes, fabrics and striking accessories and headpieces at the five day fashion display in the capital. Giving way to a head turning show at the fashion fiesta was the Rajesh Pratap Singh show, which flaunted the designer’s appreciation for the ubiquitous denim and his real
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craftsmen — also his models at the show to display their artwork on the garments.
HAIR and MAKE-UP
Keeping in tune with the summer favourite —barely there look, the make-up looks for most of the shows remained simple, without kohl. But giving a contrast to this, were the shows of designer’s—Rohit Bal, Anupama Dayal, Rajesh Pratap Singh which kept things minimalistic yet appealing with smokey effects doing the magic. With flat falling hair, uptight and neat ponytails, detailed braids and effective buns creating spring/summer perfection on the runways, some eye catching and noteworthy hair do’s were spotted at the fashion week too. The ingeniously constructed, Heidi roll uplifting the runway charm of
— Vasundhara Bhatti, Mumbai GUTTER CREDITS
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Reading about fashion really intrigues me. Reports of the Wills Lifestyle India Fashion Week and MyntraFashion Weekend in your November issue were awesome. Even the presentation of both the stories was equally impressive.
Alpana Neeraj
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THE SALVO CONTINU
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LIGHTS UP
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INDIA INTERN WEEK’14 THE FDCI COUTURE
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TION A COLnLEC Jagtap By Roha
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MYNTRA FASHION WEEKEND SPELLBINDING WARDROBES
THE IMPECCABLE BRIDAL SOIREE By Pammy Kaul
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I am a make-up and hair artist by profession and also a regular reader of Beauty Launchpad, thanks to its deatiled articles for professionals in the industry. I really liked the Bride to Be feature in the November copy. It's great to see the deatiling you guyz do in all the features. Your magazine is often used for references by alot of my clients.
- Veena, Mumbai
Bride to be... TO CELEBRATE THE WEDDING SEASON BEAUTY LAUNCHPAD INDIA BRINGS TWO GORGEOUS BRIDES ALONG WITH EXCLUSIVE INSIGHTS ABOUT THEIR LOOK STRAIGHT FROM THEIR CREATORS THEMSELVES
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GLOBAL
NEWS
QUICK UPDATES ON WHAT’S HAPPENING IN THE WORLD OF BEAUTY
THE ESTÉE LAUDER COMPANIES ON ACQUIRING SPREE
Expanding the reach of Editions de Parfums’ elegant, sophisticated fragrances, curated by Malle, to global markets, the Estée Lauder Companies Inc. has signed an agreement to acquire Editions de Parfums Frédéric Malle, the storied fragrance brand established by the iconic perfumer Frédéric Malle. The acquisition is expected to close in January 2015. Established in Paris in 2000, the current Frédéric Malle collection encompasses 21 fragrances created by 12 master perfumers from around the world. They are sold through ve architecturally distinctive stand-alone stores in Paris and New York, as well as through Barney’s in the United States and Liberty in London. The EL Companies has also completed its acquisition of Le Labo, the high-end fragrance and sensory lifestyle. Founded in 2006 by fragrance industry veterans Fabrice Penot and Eddie Roschi, Le Labo provides a highly selective assortment of exceptional fragrance and sensory lifestyle products in minimalistic retail environments including the brand’s freestanding stores in New York, London, Paris, Los Angeles, San Francisco, Tokyo and Hong Kong, as well as select prestige department stores in global agship cities, and the brand’s website. Terms of the deal were not disclosed for both the acquisition. In another major development the brand has signed Kendall Jenner, fashion’s new breakout star and social media sensation. Kendall will appear in digital, TV and print advertising campaigns and play an active role in creating social media content that will live on Estée Lauder’s channels as well as her own.
A LEGACY OF LEARNING
Pivot Point founder Leo Passage was an industry icon who placed tremendous value on the importance of lifelong learning. Known for stating, “No experience is ever fully mastered,” his tirelessly creative spirit motivated colleagues throughout his 50-year career and still continues to inspire now, following his 2011 passing. At this year’s Las Vegas Cosmoprof, son Robert Passage, current Pivot Point Chairman and CEO, announced the formation of the $1,000,000 Leo Passage Endowment Fund to benet education among beauty practitioners. “It gives my mother Lenie and me great pleasure to continue supporting my father’s beliefs,” says Passage. Implemented through the Beauty Changes Lives Foundation, the Fund’s mission will be threefold: to provide scholarships as an entry port for beauty novices; encourage competition as a means of furthering successful careers; and spur continuous discovery to elevate pros to the next level. (From left) Lynelle Lynch, President of the Beauty Changes Lives Foundation; Robert Passage; and Melanie Kopeikin, President of Pivot Point International
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REVLON INTRODUCES GLOBAL BRAND RE-LAUNCH AND DECLARES “LOVE IS ON”
Revlon has unveiled REVLON LOVE IS ON, the re-launch of the brand and its rst global tag line in over a decade. More than a marketing campaign, the Revlon brand is dedicating itself to inspiring love and connecting with people around the world on an emotional level. This brand cause will be seeded through all channels and across all markets. “The idea for LOVE IS ON grew from our quest to nd a universally inspiring emotion. Love is by far the most powerful and most positive. It is very important for us to evoke positivity with our new brand cause,” says Revlon President and Chief Executive Ofcer, Lorenzo Delpani. In addition, Revlon is introducing the Global Love Beacon today, an interactive billboard in New York City’s Times Square that will allow people to share love from around the world, to the world, 24-7. Located above the Broadway Pedestrian Plaza at 1500 Broadway at the corner of 43rd Street, the Global Love Beacon features a LOVE IS ON Live camera, that captures and streams user generated “love moments” onsite. People from around the world are invited to join the conversation for a chance to have their photo or message featured on the Global Love Beacon billboard by showing their love via social media using the hashtag #LOVEISON.
YOGA TO THE PEOPLE
Yogis chanted “namaste” in style at the Summer Solstice two-day stretching event in NYC’s Times Square, co-sponsored by Morgan Taylor. Namesakes Morgan Haile and Taylor Daniel gave away product to more than 8,000 bendy attendees, all under the ashy Morgan Taylor billboard that debuted in spring and will make its home on Broadway until the end of 2015.
OPENING CEREMONY
Come one, come all! Keratin Complex recently celebrated the grand opening of its brand-new agship academy in Boca Raton, Florida. More than 100 attendees including local salon owners and stylists munched passed apps (pigs in a blanket! panko-encrusted crab cakes!) and sipped tropical cocktails while company President Mario Argenti and Boca Council Member Scott Singer cut the ribbon, ofcially opening the 2,000-square-foot space for educational advancement.
FRENCH FANCY
Avalon Hollywood is where The Beatles made their historic West Coast debut in 1964, and 50 years later it was the venue of another exclusive event hosted by René Furterer. On one enchanted evening, top stylists from highprole salons (Cristophe Salon Beverly Hills, Mario Tricoci in Chicago and Sally Hershberger Los Angeles, to name just a few) gathered for a demo of incredible work by international hair artist and award-winning couture wig-maker Marisol Suarez, founder of Studio Marisol in Paris. Entitled “La Coiffure Française d’Hier à Aujourd’Hui” (“French Hairdressing Then and Now”), the gala began as all great ones do: with cocktails and hors d’oeuvres. Mingling guests were treated to a screening of groundbreaking moments in French hairdressing, such as the legendary marcel wave created by 19th-century mane master Marcel Grateau, made famous courtesy of 1920s appers like Josephine Baker. A singular wig collection—recently displayed at Paris’ famed Centre Pompidou—likewise wowed partygoers, showcasing Suarez’ creative genius with offerings like “Coiffure Oiseaux” (two lovebirds fashioned from synthetic hair and perched atop a wig) or “Crown of Braids” (a masterpiece of plaits designed to command attention). “It’s like being a child,” Suarez says of wig-making. “You play with the hair, you play with the color. I love it!” Using all René Furterer products, she next created elaborate updos on live models that nodded to French fashions past and present. “Chanel-Inspired Volume and Verve” boasted face-framing nger waves with hugely teased hair pinned high at the crown. And “Bardot With a Twist” channeled the sexy screen siren via a chic tousled twist. “Marisol works with her heart, and she has a very big heart,” raves René Furterer VP Francois Viargues.
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INDIA
INDIAN PRIME MINISTER PROMOTES AYURVEDA
The Government of India has formally launched a campaign to promote the country’s ancient Ayurvedic therapies, cashing in on the multibillion dollar global market for holistic medicine. Prime Minister Narendra Modi wants the world to make Ayurveda a way of life and expand India’s share of the growing global market. In response to criticisms that Ayurvedic remedies have no proven curative properties for disease, Modi believes the alternative healing approach should be seen as complementary to modern medicine. “Call it whatever – Ayurvedic medicines or herbal medicines or traditional medicines – the global market is estimated at about RM3
trillion (US$100bn, €81bn, £64bn) today,” former health minister Harsh Vardhan told at a recent conference on Ayurveda in New Delhi. “India’s share in this is negligible because quality standards are not maintained to international specications. The government has decided to address this lacuna,” added Vardhan. The government, which came to power in May, has already announced plans to establish a state-funded Ayurvedic research centre and hospital. Earlier this month, Modi appointed India’s rst minister for Ayurveda, yoga, naturopathy, Unani, Siddha and homeopathy (AYUSH ministry) –Shripad Yesso Naik. Modi has also called for an international yoga day. “We will do whatever it takes to make India a healthy India in the days ahead,” said Yesso Naik.
EMAMI SIGNS KANGANA RANAUT FOR BOROPLUS TOTAL RESULTS MOISTURISING LOTION
India’s leading FMCG major, Emami Limited, has taken a relook at the competitive body lotion category, with the launch of the all-new BoroPlus Total Results Moisturising Lotion. The body lotion is expected to drive the winter sales and bolster the growth momentum of Rs 400 cr BoroPlus portfolio which contributes signicantly to the company’s overall turnover. The company also announced the signing of Bollywood actor Kangana Ranaut for BoroPlus Total Results Moisturising Lotion. An actor with the rare combination of mass and niche appeal, she epitomizes an independent-minded modern woman and essentially a beauty with brains—a trait which resonates with the TG of the brand. With the induction of Kangana, BoroPlus now has both her and Kareena Kapoor Khan endorsing the lotion. Priti A. Sureka, Director, Emami Ltd. said, “Winter Lotion is a category on a high growth path, both in urban and rural centres, with more than 800 crore in value sales in 2013-14. The category being populated with many players, competition is cut-throat. We have reworked on the overall capability by infusing new advanced product formulations, packaging etc which will deliver heightened customer satisfaction. The all-new BoroPlus Total Results Moisturizing Lotion differentiates itself through its efcacy of treating eight signs of dryness, thus offering total results.” The launch of BoroPlus Total Results Moisturising Lotion would be supported by a 360 degree integrated communication, including digital media. Directed by White Light Moving Pictures Co.Pvt.Ltd., Mumbai, a TVC featuring Kangana Ranaut will go on air soon. Moreover, the campaign would be supplemented by a formidable modern trade and point of sales approach to connect with customers nationally along with Print, Outdoor and Digital promotions.
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NOW WOMEN AS BOLLYWOOD MAKE-UP ARTIST TOO
Supreme Court had recently made a revolutionary decision, wherein the apex court has removed the ban on women being employed as make-up artists in Indian Film Industry, calling it as a gender bias and the fact that it needs to be ended immediately. Being the largest lm industry in the world in terms of ticket sales and where women work in every single aspect starting from technicians to hairdressers, it was unacceptable that women were restrained to work as make-up artists. As reported in the mainstream media the petition was led by make-up artist Charu Khurana and other qualied female artists whose applications for make-up artist identication cards were rejected by the CCMAA because they are women.Though this case was only related to Bollywood but the court said that the same will be applied at the regional level lm industry also such as Kolkata, Chennai and Hyderabad which also follows the same discrimination.
BLOSSOM KOCHHAR AROMA MAGIC LAUNCHES ITS VEGETABLE OILS RANGE
M/s Blossom Kochhar Beauty Products Pvt Ltd (M/s BKBP) recently launched their new range of Blossom Kochhar Aroma Magic Vegetable Oils. The range comprises of six variants; Almond Oil, Castor Oil, Jojoba Oil, Olive Oil, Wheat Germ Oil and Grapeseed Oil. Backed strongly on the pillar of aromatherapy, all the products are 100 per cent free of harsh chemicals, alcohol, parabens, phthalates, sulphates, articial colouring and fragrance. All the six variants can be used for massages or a tablespoon can be added in bath water. The new range will be available PAN India at retail counters, salons and parlours, chemists, lifestyle stores, spas and in the Blossom Kochhar “Earth To Bottle” Exclusive COCO Store.
ANANDA IN THE HIMALAYAS APPOINTS HEAD OF YOGA
Ananda in the Himalayas, leading destination spa, has appointed Kirit Thacker as Head of Yoga. Having completed a Master’s degree in Yoga (Psychology) from Bihar Yoga Bharati, the World’s rst Yoga University, Kirit Thacker has been teaching yoga since 1980 and has led many camps, workshops and seminars on yoga. He is one of the most sought after yoga teachers in India and his profound skills and deep insights have earned him tremendous respect from his peers and fellow yogis.
TATTVA SPA RECEIVES ANGEL INVESTMENT
Delhi-based spa chain and consultancy, Tattva Spa has received angel investment from the Indian Angel Network (IAN) to expand its business and develop regional teams in second and third-tier cities. Tattva Spa is a spa operation company that offers spa consultancy, training and management for day spas, resort spas and mobile spas. Founded in 2009 by Aditya Kaushal,Anita Kaushal, Karan Goyal and Shipra Sharma, Tattva Spa launched mobile spa services in Delhi-NCR – providing in-home spa treatments. The business evolved from this mobile concept. The investment round was led by the IAN investor Tushar Singh, who will also join the board of the spa company – that has a network of facilities in north and north-west India. “IAN’s philosophy has always been to invest in scalable businesses run by dedicated and passionate entrepreneurs. Tattva represents anexcellent opportunity to be part of a lean, service-driven business that is focused on a growing industry of health and wellness.
INDIAN WOMEN CONSISTENTLY SUFFER SKIN DAMAGE DUE TO LACK OF MOISTURE
Vaseline conducted a survey to understand the skin moisturization rituals of women across India. The survey shows that although Indian women are aware that regular moisturization reduces skin damage and early aging they still do not do it consistently. According to the survey, 31 per cent Indians do not use a body moisturizer at all, despite of a majority [75 per cent] of them being aware of the fact that lack of moisture can lead to unhealthy skin, lacking in glow and lustre. This ignorance about dryness leading to skin damage is highest in the east at 40 per cent followed by the south and west each at 25 per cent. Here are some other ndings from the survey: Forty three percent of women across the country said they do not remember when they last used a moisturizer on their skin. It is clear that moisturization is not a habit with Indian women. Region wise, the women in west (33per cent) and the east (30per cent) seem to be more negligent in their moisturization routine. Due to the humid weather, it is no surprise that in the western and eastern cities, 41 per cent and 38 per cent of the women respectively said that they do not remember when they last moisturized their skin. In fact, up to 20per cent of women in the north and 33per cent of women in the east, west and south had only moisturized their skin once in the last two weeks.
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WOMAN ENTREPRENEUR OF THE YEAR: DR VIJAYALAKSHMI GOODAPATI
Dr. Vijayalakshmi Goodapati, founder and owner of Mirrors Salons & Academy has won the “Woman Entrepreneur of the Year” Award at the 5th National Awards for Business & Entrepreneurship. Speaking on the occasion she said, “I dedicate this award to my team who are the pillars of strength of Mirrors Salons & Academy. It is with the contribution of each of them that Mirrors has established itself as a formidable brand in the luxury salons segment. Thank you one and all for your continuous support and unwavering dedication to uphold the high standards I have set for the brand.”
Most respondents feel that only the face needs to be moisturized. They do not feel the need to apply moisturising lotion on hands, feet, knees and body. Thirty ve percent of respondents said they have ignored these parts for every day skin care. This trend was highest in the west at 56 per cent. Despite the dry weather, 43 per cent of women in east and 32 per cent of women in the north rarely feel the need to moisturize their skin daily. Thirty eight percent women in the north feel the need to moisturize their skin only in the winters. Women usually moisturize their face, a few moisturize their hands and legs more but, what they do not realize is that there are some parts in the body that need extra care. Areas like your elbows, knees and back need to be moisturized as much as the face, if not more. These are the parts that are most susceptible to dryness especially in the winters. Interestingly moisturization is also synonymous with skin healing in the mind of 81 per cent Indian women. This is a big step forward in understanding skin health. However, there is a need to adopt moisturizing as a ritual to truly initiate the continuous process of healing of the skin. “Using a moisturizer regularly not only prevents skin problems of dry skin but also heals damaged skin. Moisturizers help retain as well as replenish water that the skin has lost to keep it well hydrated and healthy. Depending on the ingredients, moisturizers can help seal in the water and extract it from ambient conditions to pull into the skin. Hence, they work in multiple ways to keep the skin well hydrated and moisturized,” said Dr. Santhanam
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(An Umesh Modi Group Company)
For More Information please Call Corporate Office: 011-42504846 or write us at: professionalcare@modirevlon.com
Heyday / RF
www.renefurterer.com
RETAIL ROUND UP
BBLUNT LAUNCHED THEIR 18TH OUTLET
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ndia’s premier hairdressing salon, BBLUNT has launched its 18th salon in the country. The 1,100 square feet outlet will now provide trend setting and stylish hair experiences at R City Mall, Ghatkopar, Mumbai. Adhuna Akhtar, Co-Founder and Creative Director, BBLUNT says, “With world-class stylists on board, BBLUNT is reinventing the way hair and beauty are perceived in India. We launched our first salon in Mumbai a decade ago and we have been expanding our business since then. We have also added a line of products called the B SYSTEM this year. It gives me immense pleasure to inaugurate our 18th outlet and to offer our valued patrons the best in hair, beauty and grooming services.” The services offered
at the new outlet includes everything starting from adding highlights and lowlights to hair to five-step hair and scalp treatments. All the salons also include make-up, skin treatments, hand and feet care among other services. With the opening of this new outlet, the salon chain has reached a total of 18 outlets in India – seven of which are located in Mumbai and the rest in Bangalore, Indore, Pune, New Delhi, Hyderabad and Dubai.
SCHWARKOPF PARTNERS WITH BLONDE N BLISS SALON TO LAUNCH THEIR NEW OUTLET
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orld leader in haircare, Scwarzkopf Professional strengthens its presence in the business by exclusively associating with Blonde N Bliss Salon. As a part of this alliance, Schwarzkopf Professional products and services will now be exclusively available at the newly launched outlet of the salon chain in Kailash Colony, Delhi. Najeeb Ur Rehman, Technical Head, Schwarzkopf Professional India said, “Partnering with Blonde N Bliss Salon is an effort to offer best hair-care experience to our consumers in New Delhi. Today, being influenced by international style and products, the aspirational consumers’ preferences and expectations have changed in terms of hair care products and treatments. To meet those expectations in professional way, we are creating a network of salons with such partnerships.”
CLINIQUE UNVEILS ITS NEW CONSUMER-INSPIRED STORE AT NEW DELHI
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linique launched its new store at Select CITYWALK Mall in Saket, New Delhi. Reinventing the prestige beauty shopping model, the new Clinique store introduces a revolutionary shopping experience with its service as you like it concept that offers multiple levels of service and new ways to shop for beauty products at the counter. Breaking down all barriers, the store flow, design, vibrant visuals and product bars invite consumers to engage and interact in a creative and welcoming instore environment. Inspired by today’s woman and her shopping habits, this beauty haven utilizes modern design and state-of- theart technology to improve functionality and facilitate the Clinique Service as you like it service innovation. The store offers various kinds of service such as: Full Service at Skincare Kiosk with Detox Bar: From daily skin care routines to specialized treatment solutions,
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Clinique’s Full Service model is rooted in education offering product recommendations to deliver results, useful information to care for her skin and application tips she can apply at home. Guided Self-Service: Using software exclusive to Clinique on the Apple iPad® at Clinique stores worldwide, consumers can identify their skin care concerns and receive personalized skin care recommendations using a 90-second computer-guided skin care analysis.
Self-Service: The play-and-pay concept offers vibrant features, such as the Color Bar, Gifting Bar and interactive Lip Bars, in a welcoming, easy-touse layout making it convenient for consumers to test, pick-up and play with their favourite products at their leisure. India Exclusive - Bridal Trousseau Service: Local consumer preferences have been carefully integrated into the new store design to provide a localized, customized experience. An India exclusive, the Bridal Trousseau Service section invites Indian brides-tobe to engage in a by-appointment only consultation with our specially trained Bridal Color Specialists on all their bridal beauty and skincare queries. Clinique launched in 2007 with Select CITYWALK Mall being its first store location. Today, there are over 30 Clinique Stores and Counters in India including retail units at dermatologist clinics and Sephora.
CLUB SALON LAUNCHES CLUB SALON CLASSIC
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lub Salon which has already positioned itself as a premium luxury salon in the Kolkata wellness space, it has now opened its first mass premium door at Garia junction. It is branded as Club Salon CLASSIC. The mass premium brand is soon going to launch a chain in Kolkata and Eastern region. The first salon is spread across 800 square feet space and has been done up in same colour palette as Club Salon. There is good amount of chocolate shades in contrast with milk white used across the salon. Architecture is in house but absolutely in sync with the Club Salon luxury premium styling. So the guests can still recall the Club Salon factor in every Club Salon Classic they visit. The furniture and equipments are from Marc and LED lights are used for illumination. L’Oreal is used for hair and scalp, O3+ and Dermal Zone is used for skin care and nail polishes are from Nubar.
D’NOTTABLE LAUNCHES THEIR FIRST SALON IN DELHI
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iming to offer state of art, a global concept of beauty that combines the elegance, personality and quality of a genuinely tailor-made offering D’nottable is now open in Delhi consumers to get themselves pamper. The 1,550 square feet grand space has been done in white walls contrasting with soft shades of champagne, vast spaces, noble materials such as glasses and wood, button-padded sofas and stylish stairs leading to exotic treatment rooms. New additions at D’nottable include the exposed Blow Dry Bars open till 10 pm in the evening. Another modern feature called the Tool Bar allows guests to experiment and handle the tools that professional stylists use to create their customized style. In addition to the modern, luxury amenities, D’nottable offers
standard services including haircuts, color, texturizing services, shampoos, blow dry’s, formal styling, conditioning treatments, extensions, and hair removal services as well as a private Wash House for ultimate relaxation during shampoo, conditioning, and waxing services. Last but not the least, D’nottable incorporates top-of-the-range skin care and body care products from luxury brand Repêchage.
MAKE-UP STUDIO TRAINING CENTER IS BACK IN MUMBAI
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HAIR&OTHER STUFF, THE SALON LAUNCHES ITS FIRST OUTLET IN MUMBAI
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air&Other stuff is a new grooming destination at Juhu, Mumbai. The brand has been designed to cater to the salon needs of men and women of all ages. It has a complete portfolio on hair, skin, hands, feet, nails and make-up. The idea is to bring together excellent service, effective product ranges and perfect ambience. The brands used for various service includes L’Oréal, Repêchage, Me Bath, Kryolan, MAC and a premium nail brand. The ambience is designed in retro bohemia theme. The floor is neatly zoned out into hair and skin areas and the music on floor varies from classic rock to lounge to trance.
he much acclaimed center for mastering the art of makeup, MakeUp Studio Training Center (MSTC), reopens in Mumbai with swanky new premises in Lokhandwala Complex, Andheri (West). The Mumbai center will have professional faculty, comprising the best artists in the industry, who work with leading celebrities and fashion brands in the film and fashion industries. Under their guidance, students will learn the intricacies of art from the very basic to advance level. So, whether one is a novice, qualified artist, or a make-up enthusiast, the training programs help them master a diverse range of professional make-up techniques. MSTC is internally accredited with the UK based Vocational Training Charitable Trust (VTCT). It is beauty industry’s
oldest awarding body. MSTC issues certificates that are both nationally and internationally recognized. Most importantly the standards for certification are set by HABIA, the UK Government’ body for setting standards for hair and beauty industries. The courses are designed, delivered and assessed to meet these rigorous requirements set by the awarding body. In addition the brand has a plan to open two more salons in Mumbai by the year 2015 end and one in Delhi by March 2015. In the coming times, H&Os also has plans to come up with in-house retailing of its own line of merchandise and a private label of product range for hands and feet. b eauty l aun chpad | 12.14
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RETAIL ROUND UP
GOLD’S GYM LAUNCHES 11TH CENTRE IN BENGALURU
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eading international fitness chain, Gold’s Gym has launched its eleventh gym in Banashankari, Bengaluru. Spread over 12,000 square feet are, the gym is complete with equipment from Precor, a group exercise studio, a spinning studio and a juice bar and also boats of a vast membership, attained, prior to the launch itself. Commenting on the launch, Althea Shah, vice president, Gold’s Gym India said, “We are excited to be in Bengaluru for the eleventh time. Gold’s Gym now has 85 operational gyms in India in 42 cities. Gold’s Gym has carved a niche in India in just 11 years. It is acknowledged for its unrivalled success in providing the finest equipment and fitness knowledge available to help its members achieve their individual potential. It follows a globally proven fitness training module with state-of-theart infrastructure, delivery methodology
and continuous up gradation through training programs with certified trainers and nutritional counselling.” Gold’s Gym India is planning to further expand its presence across the country. The company is eyeing tier II and III cities to tap country’s growing fitness market and is aiming to have 150 operational gyms very soon. Being the undisputed, worldwide leader in fitness, it is serving its clients for the past 47 years. Gold’s Gym India will be offering franchise opportunities throughout India, Bangladesh, Maldives, Sri Lanka, Nepal, Singapore, Malayasia and Thailand. The Gold’s Gym franchise program has been designed to give top gym operators and entrepreneurs around the world the opportunity to be benefitted by representing the Gold’s Gym brand and becoming part of the strongest network in the $13 billion fitness industry globally.
SNAP FITNESS TO OPEN 300 OUTLETS IN INDIA
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nap Fitness, a global leader in fitness industry is expanding its footprint in Indian market. It is planning to open 300 clubs by the end of 2017. After selling its first franchise in 2009, Snap Fitness India has shown rapid expansion ever since its inception by taking the count of its clubs to 50, which includes both, fully functional clubs as well as those under the development process. Talking about the expansion plans, Dr. Vikram, chief executive officer and managing director, Snap Fitness India, said, “We plan to bring 300 new clubs in India. We are in a pursuit of tapping new locations at Delhi-NCR, Bengaluru, Raipur and Kolkata.” Snap Fitness India is also looking at an initial public offering after achieving a target of 100 clubs. With a total of 500 clubs opening in the next four years
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in the UK and India, Snap Fitness is expecting to increase its number of clubs by 25 per cent. Currently Snap Fitness has more than 2,000 clubs open or in development in 15 countries. Snap Fitness is headquartered in Minneapolis. It has even announced a master franchise development agreement for the UK with TwentyTwoYards Ltd in order to expand the brand globally. Peter Taunton, Chief Executive Officer, Lift Brands and Founder, Snap Fitness says, “The importance of living a healthy and active lifestyle transcends cultures. Snap Fitness’ model has proven successful across multiple continents and with the fitness and business expertise of TwentyTwoYards, we are confident America’s fitness brand will be embraced by individuals in the UK.”
SKIN APPEAL EXPANDS FOOTPRINT IN GURGAON
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fter achieving great success in Noida, Skin Appeal clinic comes to the heart of Gurgaon, sector 43. Launched by Aparna Udupi (branch owner), Monika Mishra (brand owner)and Ravi Mishra, Skin appeal, boasts redefining cosmetic dermatology through professionally trained dermatologists and state of the art machines. The launch event was an evening full of beauty experts, dermatologists and doctors , including the likes of, Dr Gaganpreet Kapoor, Dr Aarti Bhasin, Akassh Agarwal, Arjun Mudgal, Ricky Seth, Simran Suri, Harsh Singh to name a few. Spread over 1500 square feet are, the interior of the centre has been kept very subtle with white and off white colours ruling the palette and only a hint of yellow to add enough brightness to the place. Skin Appeal Gurgaon Centre - sector 43, is the second franchisee outlet of the brand in Gurgaon.
FITNESS ONE AND PINK SEEK PARTNERS PAN-INDIA
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wo of the leading gym chains of South India, Fitness One and PINK are carving their expansion plans for the near future. Under the umbrella of Fitness One Private Ltd, both the brands hope to open 80-100 centres in the next two years. Fitness One adopted franchise route in 2007 whereas all women’s gym chain, PINK took this route in 2009. Vivekanand Palaniappan, Joint MD and Founder, Fitness One Private Ltd informed, “We launched Fitness One in Sept 2004 and just four years after this, PINK was founded. Franchising is the best way to expand fast. We have plans to open 80-100 centres in the next two years. So far we were focusing on the south, but now we are open to pan-India franchising. The company has total 43 outlets as of now. 27 for PINK and 16 outlets for Fitness One.” Fitness One has grown to be one of the most popular gyms in the Southern region of Tamil Nadu, Karnataka and Andhra Pradesh with prominent presence in cities like Chennai, Hyderabad, Erode, Madurai, Coimbatore and Trichy.
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COLLECTION
PORTFOLIO
Credits Hair Director – Carl Keeley Salon – Chumba Concept Salon Photography – Carl Keeley Makeup – Pauly Blanch Styling – Vince Ruatoe chumba.com.au 26
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My Collection’s name is - ‘Alumni’ This means to graduate a course of tertiary study. “My Inspiration for Alumni is two fold. Firstly it’s White Girls trying to be Black in a super shiny World of bling and hitech. My muse is a White or Asian girl obsessed with Disco Diva. She’s mixed herself up with Old School Gangsta Rap, the Blackest of Black music. It’s a small social observation of the blending of cultures and races in a Global World of golden beige skinned super hybrids. ‘We’re all a mix of one and another today. In this World of today and tomorrow skin colour is as irrelevant as a typewriter — we’re all golden beige oneway or another’. Beauty and hair have reflected our society throughout history — this is where we’re at now, all shiny and mixed up and happy to be’. “The secondary influence was a personal journey of creativity that lead me to challenge myself to pick up a camera and shoot my own collections — this idea has always excited and scared the hell out of me both at the same time. One year from beginning that quest my personal graduation into the World of photographic expression is completed now with the ‘Alumni’ collection.” b eauty l aun chpad | 12.14
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PORTFOLIO
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PORTFOLIO
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HAIR /Preview
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THIS MONTH’S SMARTEST HAIR ESSENTIALS
L’Oreal Professionnel SERIE EXPERT SILVER SHAMPOO is meant for those
who want to embrace their naturally grey hair. Developed with the latest technology in hair care, this product contains anti yellowing agents that reduce unwanted yellow tones for a pure, bright look; making hair soft, smooth and shiny. Silver shampoo is a delight to use with its indigo coloured texture and superb foaming. It thoroughly cleanses roots of the hair while penetrating deep in the layers and making them stronger and enhancing the magnificence of grey hair. MRP: `525 for 250 ml
In Indola n STRONG HAIR STYLING GEL ST S
iss a non-sticky gel and comes with leavein n formula. It does not make the hair look extremely stiff; neither let it go limp and ex x listless. The gel does not contain alcohol. liss Itt claims to take care of hair holistically and an n is loaded with Glycerine which is a natural moisturiser and hair conditioning naa agents to provide extra protection to hair. agg MRP: MR `299 for 100 ml. M
argan oil-infused blend, a potent antioxidant complex rich in vitamins and natural elements that help fortify the hair. In just five minutes, this mask claims to transform and deeply condition strands for remarkable results without the aid of heat. It also helps to revitalize limp and lifeless hair, while restoring hydrating moisture, protein, and improving shine, elasticity and manageability – all without weighing hair down. MRP: On request
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Balmain 3 IN 1 SYSTEME VOLUME HAIR is here to revolutionize the
way hair look with their new range. The new Systeme Volume can add upto 60 per cent more volume in just 35 seconds. The revolutionary system is designed for professional stylists and salons who want to offer their clientele a fit and tailor-made hairstyle. The specially developed and patented Positionneur and Applicateur make possible to apply five individual strands of hair within 35 seconds.
IMAGE: ALL-FREEDOWNLOAD.COM
Moroccanoil® anoil® WEIGHTLESS HYDRATING MASK contains Moroccanoil’s proprietary
For Distributorship & Trade inquires please contact us at + 91-11-40543947, Mob : + 91-9899499471/ + 91-9015507513 E-mail : nakulsagar@i-helix.com, E-mail : rahatkhan@i-helix.com Exclusively Marketed & Distributed by i-Helix Speciality Products India Pvt. Ltd.
HAIR /Solutions
HOLLYWOOD STYLE
BRINGING OUT A HAIR CARE SOLUTION FIT FOR CELEBRITY HAIR, L’ORÉAL PROFESSIONNEL INTRODUCES ITS ALL NEW RANGE FROM SERIE EXPERT — ABSOLUT REPAIR LIPIDIUM, FOR HAIR THAT’S ALWAYS PAPARAZZI READY.
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hether it’s the red carpet, on-screen or off-screen – celebrity hair has to look its best at all times. Having to through gh extreme stress with constant blow dries and style modifications, they are required to look picture-perfect always. And so, they only trust the professionals.
STAR RECOMMENDATION
Inspired by the latest in skincare, this new revolutionary line of reconstructive care for damaged hair is recommended by Kirsten Dunst, L’Oréal Professionnel’s spokesperson. n. The fabulous Dunst says, “Absolut Repair Lipidium is an in-salon treatment ment that repairs your hair instantly. Beingg an actress I want this kind of haircaree because I want luxurious hair after it’s been bleached and blow dried. And nd this is the range of product that fixess it all.” That’s right, you can take care off all hair damage with this new in-salon n service and that too in just 40 minutes*! es*! Just like the skin, the hair fibre is composed of different lipid layers which hich provide durable protection. The range is powered with Lipidium Complex, a unique technology, to target each zone of the hair fibre according to its degree of damage, giving your mane an unrivaled silky smooth finish.
A TRIPLE-ACTION TECHNOLOGY FOR THE PROFESSIONAL DIFFERENCE CE Lipidium Complex is a triple action reconstructing cocktail that helps replenish lost lipids and reconstructs the hair from within. The Lipidium Complex is an essential shield
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containing phytokeratin and ceramides, and lactic acid to compensate for a lack of intercellular ‘cement’ and to restore the central structure of the hair.
IN-SALON RECONSTRUCTION
Personalised to your hair type and depending on the level of damage, your L’Oréal Professionnel hairstylist has the expertise to perform advanced layering treatments that repair the hair fibre entirely through the in-salon Lipidium Reconstruction service.
The in-salon reconstruction involves a new gesture, using the PRIMER REPAIR LIPIDIUM, a dose that is highly
concentrated in lipids, and is effective from the very first application leaving your hair restored — uniformly and instantly transformed from roots to ends. In order to lend you the comfort and ease, along with extending your Absolut Repair Lipidium experience at home, L’Oréal Professionnel also has on offer its range of Absolut Repair home care products. So get ready to give your hair the Hollywood treatment and visit your nearest L’Oréal Professionnel salon to transform your hair today! * Instrumental tests done with the in-salon routine.
Damages=brushing, ironing, bleaching.
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COVER FEATURE
SALUTING THE
ORIENTAL BEAUTÉ With an effortless and gradual transformation into a meticulous artist, Ashish Chawla, the man behind this shoot is known today amongst the leading photographers of the country. Living the Oriental dream, captured within his lens, Beauty launchpad India travels to unravel the hidden beauty of Hokusai’s Great Wave off Kanagawa, also the main inspiration, as percieved by the photographer for this shoot. With a perfect amalgamation of glamour and drama, the showcase is an absolute artwork produced after numerous rounds of research and study undertaken by Ashish while teaming up with ace designer, Rajdeep Ranawat.
Make-Up: Kaajee Rai; Hair: Karan Rai; Accessories: Geetanjali Ranawat Model: Michelle Ribeiro from Multi Talent & Events Text: Sohani Dogra
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GUTTER CREDITS
Photographer: Ashish Chawla; Designer & Stylist: Rajdeep Ranawat
GUTTER CREDITS
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COVER FEATURE
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COVER FEATURE
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COVER FEATURE
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COVER FEATURE
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PHOTOGRAPHY THE FOCUS I used to paint and represent my school in painting competitions and visual art was something that came naturally to me for as long as I remember. My school was quite active in performing arts and music where I honed my skills in different art forms so I got quite involved in the music scene and had formed a band called “Zephyr” as a bassist. But I soon realized my true calling was visual arts and therefore I applied for College of Art Delhi and managed to get through. During my 4 years doing B.F.A. ( Bachelor in Fine Art ) photography was like a “C grade” art form for me as, I found it really easy to do, compared to illustration and painting as there was a tool called camera involved in the image making process. I was shooting most of the campaigns for myself and my batchmates while in college. Its only later when I decided to take it up professionally I realised the finer nuances of photography and took it more seriously. I actually have not done anything besides photography to make a living, as I guess I never got a job anywhere except 2-3 months stints in the art department of two advt. agencies. I was lucky to have apprenticed under Pradeep Dasgupta for 2 and half years post that. Technically I have been shooting images for almost 2 decades now. SHOOT CONCEPT This particular shoot was conceptualised for Rajdeep Ranawat who’s a designer/ stylist and a dear friend. Rajdeep is extremely meticulous with his work and starts planning his shoots months in advance. We do a lot of brain storming before every shoot. I normally look at the photos of the garments and ask him to share some visual references that have inspired him to create the collection. This time his inspiration was the Orient and luckily I had this opportunity to take him and our make-up artist, Kaazi along for an event in China. Being an art student, I have always been more fascinated by the paintings and painters, The Great Wave off Kanagawa is by far one of the most popular painting from the orient and I shared the details with Rajdeep as his collection had similar palette as the painting. The clothes and the colours had very subconscious resemblance to this particular art work and we decided to get a huge replica of the painting done for the background. The pebbles were brought in for the base of the painting for the ground as it also worked well for the shore and added to the zen element for the work. RATE A BEAUTY SHOOT VIS-A- VIS A FASHION SHOOT? WHAT DO YOU ENJOY DOING MORE? I have always found eyes to be the most attractive part of human anatomy, therefore I enjoy shooting beauty and portraiture a lot more than fashion . They both have their own importance to me. Fashion is closer to art while beauty is closer to feelings and soul. PREPARATION FOR A SHOOT, ALSO IN TERMS OF LIGHTING AND THE BACKGROUND SELECTION Once I get a brief from the designer / art director, I get into my own research and referencing. I refer to a lot of photographs, art and history and make folders for all visual or written material on the subject. I do make thumbnail drawings at times.
There are also times where I go blank on a shoot without much in my head and wait for the make-up artist to come up with the look and in the middle of the make-up, I start to perceive what would do justice in terms of lighting and background to enhance the mood of what the make-up and hair team is trying to showcase. It’s really a collaborative effort for the best result. Also, the casting plays an important role, as beauty can be merciless you definitely don t have much gimmicks unlike fashion that you can get away with in beauty. ANY CHALLENGES CONDUCTING THIS PARTICULAR SHOOT The biggest challenge was the choice of the background to depict the Orient in the best possible way without taking the shoot to a location. Background somehow fell into place and the rest came together anyways. Kaazi and Karan ( make-up and hair artist respectively ) came quite inspired with whatever they had seen in China and the accessories they had picked up from China, all added to the look. FIVE NOTEWORTHY POINTERS TO CONDUCT ANY SHOOT 2 Casting—one of the most important factors, that can make or break the shoot as it is the key subject being showcased. 2 Make-up & Hair team —as they are the ones orchestrating the look, no matter what background / lighting / model you have, unless the finish and control in expressing the look is done well, the shoot won’t go far. 2 The stylist— is one of the most important person at the shoot ,as he/she comes up with the entire look and bridges between everyone at the shoot. 2 References—have a lot of references and dig into shoots which have similar connect . It’s good to see what has already been tried, so you either use that to do something better or completely ignore it to create something absolutely fresh. You can plan your backgrounds/ locations/ lighting, taking cues and work around them if you have done enough homework before the shoot. 2 Retouching and post production—the final execution from retouching the skin, to the final tone of the image, all really defines how well the final images and effort will look. One can not ignore the finishing aspects as it gives the final control and authorship to the photographer for all his images. b eauty l aun chpad | 12.14
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HAIR /Trendspotting
STYLE-UP your hair for these holidays TRESEMMÉ OFFICIAL HAIRSTYLIST MARCUS FRANCIS, SUMMARISES TWO EASY HAIRSTYLES WHICH CAN BE THE STYLE STATEMENT FOR THE HOLIDAY AND PART BREAK. Low p po ony ny tail w wiith th rib bbo b n
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hristmas parties, weddings galore, new- year bashes and loads of celebrations. Winter is here and the next few weeks promise to be a party and holiday marathon, where one would like to look at their best. TRESemmé brings out some amazingly unique and easy to do hair styles that are chic, trendy and sure to make you the highlight of every party this season. Be it a saree or a gown, Indian or western, these runway ready hair dos would work perfectly. Follow these step by step ‘Do It Yourself’ guide to look like an absolute diva this celebration season:
Low pony tail with ribbon
• Prep the hair by washing with it the TRESemmé Hair Spa Rejuvenation Range Shampoo and Massageable Conditioner. • Blow dry your hair straight with a soft paddle brush • Create a part down the center and then section hair in two parts, separating across the back of the head from ear to ear • Gently tease the underneath section and along the horizontal line from ear to ear
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Rop Ro pee bra r id ided ed Up pd do
• Loosely pull hair into a low ponytail at the nape of the neck, letting hair fall out around the face • Secure with an elastic and finish with a ribbon
Rope braided Updo
• Prep the hair by washing with it the TRESemmé Hair Spa Rejuvenation Range Shampoo and Massageable Conditioner. Blowdry your hair • Part hair and take three sections of hair, beginning at the front of hairline. With the section closest to the hairline, cross over the middle section of hair, and begin to French braid around the hairline. Roll the braid counterclockwise when braiding • Continue braiding to nape the neck and secure with elastic. Repeat on the opposite side • Overlap the lengths of both braids at the back of head and tuck behind nape of neck. To conceal and hold the lengths of hair, secure with pins
HAIR /Conversations
Double
Threat — FRANCESCA MOISIN
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ual passions define the life of American Crew Founder David Raccuglia. The first he discovered in high school; the second came later, accidentally. Less determined artists might have struggled through attempts to reconcile the two distinct disciplines. But for this prolific master, who’s back as Key Creative Consultant with the company he launched following a two-year hiatus, photography and hair form the unified core of a singular career. “I fell in love with images by studying Magnum photojournalists,” reveals the self-taught shutterbug. As a teen in LaSalle, Illinois, Raccuglia played football, documented his world in pictures and didn’t even know how to turn on a blowdryer. But the ’70s cry for social change was expressed in part through radical tress transformations, and as hippies grew long manes, Raccuglia took notice. “For the first time I saw the potential of hair as a powerful medium,” he muses. Post graduation, he enrolled at Royal Image Barber College in Joliet. The move to barbering wasn’t necessarily logical. Apart from those spotted on military recruits, short crops were not en vogue. “I just thought my dad could better stomach telling friends his son was a barber, rather than a hairdresser,” Raccuglia laughs. He soon discovered a true talent for the craft, and supplemented it with a stint at Pivot Point International after meeting a Chicago concertgoer in the summer of 1978. “She was absolutely beautiful, with the funkiest punk cut,” recalls Raccuglia. “I instantly realized I had no idea how to create that look, yet wanted desperately to learn.” A rock-and-roll existence of snipping and global travel followed, over the course of eight years with Jingles
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American Crew Founder David Raccuglia
International. “If Vidal Sassoon artists were the precise Buddhist monks of hair, I worked with the period’s unconventional rogues,” notes the stylist. But events shifted again in 1987, when he got married and decided the time had come to settle down. Urged by mentor and Aveda Founder Horst Rechelbacher, Raccuglia opened Evanston’s Art + Science, the first of three salons that he still owns. While collaborating on a men’s grooming book with famed documentarian Mark Havriliak, the budding entrepreneur uncovered a lamentable lack of male products. A great epiphany followed while shopping at L.A. vintage boutique American Rag; mesmerized by their display of apothecary bottles, he decided to formulate superior styling serums contained in antique amber jars and tonic vials. The line’s initial offerings (Daily Shampoo, Daily Conditioner, Texture Crème, Firm Hold Styling Gel, Light Hold Styling Gel and Pomade) rocked markets in 1994. Dubbed American Crew, the name is a tribute to both classic 1940s Hollywood glam and the rugged spirit that defines men’s rowing teams. A tough guy at heart, the multiplatform artist claims he’s better at shooting men than women. “With dudes I can issue a challenge, like, ‘Come on motherf*@#&*, I dare you to look good!’” says the 54-year-old. “Around ladies I just go googlyeyed.” Three girls in particular—daughters Olivia, 20; Emma, 18; Lola, 3—keep him fresh. The boys his older daughters bring around are of a style generation different from what Raccuglia remembers. “We used to strut about all cynical,” he jokes. By contrast, today’s guys are practical, tech-savvy and ushering in a futuristic era of technically superior cuts sculpted by product so advanced as to appear invisible. Says Raccuglia, “I can’t wait to be a part of it.”
PHOTOS BY: DAVID RACCUGLIA
FROM EYE-POPPING IMAGES TO BREATHTAKING HAIR, AMERICAN CREW FOUNDER DAVID RACCUGLIA SEES THE WORLD THROUGH HIS OWN UNIQUE LENS.
THROUGH RACCUGLIA’S EYES A look at some of the photographer’s favorite famous subjects
Dalai Lama: His remarkable kindness was instantly perceptible. I like to get into my subjects’ heads. Here, I found goodness and grace.
Jack Nicholson: Like photographing the coolest man on Earth. Humor, cynicism, wit—all exactly what you’d imagine.
Benicio del Toro: Possibly Hollywood’s most personable actor. He was so ebullient and excited to be snapped.
Jared Leto: I didn’t direct him; we worked together. A true exchange of ideas. Not a single vain bone in this man’s body.
Heather Graham: She approached the session like a movie role, asking lots of questions. It was a boozy kind of hotel night shoot. I just happened to be the lucky guy who stumbled into her in the hallway.
Rob Lowe: Side by side, we were like Beauty and the Beast! He’s very masculine, with a genetically perfect face. And what an incredible work ethic. I shot him for more than seven hours.
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HAIR /Trendspotting
Glam-up This Party Season
IT’S THE OFFICIAL TIME OF THE YEAR FOR YOU TO PUT ON THOSE FANCY SHOES AND MAKE WAY FOR SOME UBER-CHIC STATEMENTS WITH SIZZLING HAIR-DO’S. GET READY TO UPLIFT THE GLAMOUR QUOTIENT WITH ULTIMATE GLOSS AND GLAMOUR WITHOUT EVEN A SINGLE STRAND OUT OF PLACE. L’ORÉAL PROFESSIONNEL GIVES YOU THE TOOLS AS WELL AS THE GUIDE TO ROCK THE IN-TREND SEASON LOOKS ALSO SPOTTED ON THE RUNWAYS AND RED CARPETS. SO PREP UP YOURSELF AND BE PARTY READY WITH L’ORÉAL PROFESSIONNEL’S GUIDE ON HOW TO GET THAT FASHION WEEK-INSPIRED PARTY-GLAM IN YOUR HAIR.
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O
fficial partner of the Paris Fashion Week, L’Oréal Professionnel is also present at the NEW YORK, LONDON and MILAN fashion weeks. For the fall/winter 2014-15 fashion shows, L’Oréal Professionnel signed almost 40 partnerships with leading fashion designers in all 4 of these major cities. This season, L’Oréal Professionnel hairdressers were official backstage hair partners for the shows of designers — Sonia Rykiel, Chloé, Kenzo and Carven. Some of the world’s best studio hairstylists like James Pecis, Anthony Turner, Odile Gilbert, Damien Boissinot, Delphine Courteille, Orlando Pita created master pieces backstage with products from the killer styling toolbox of L’Oréal Professionnel.
section-by-section or throughout the hair for a tousled look. Priced at `575 for 50ml L’Oréal Professionnel Tecni.ART CRYSTAL GLOSS is a super-light ladylike shine spray. With an ultra-fine, dry diffusion it creates a veil of crystal-like gloss with impeccable translucent shine. Use to finish on dry, styled hair. It comes in a compact tin can, small enough to carry around in your evening clutch. Priced at `575 for 100 ml L’Oréal Professionnel Tecni.art AQUA GLOSS is a gel for medium hold and a long-lasting wet look. Great for slicked back hair on both short or long hair styles, it leaves hair soft and controlled. Rub a small amount between hands and apply throughout wet hair. Priced at `575 for 150 ml This fashion week also saw the launch of the new and imported INFINIUM Hairspray.
PRODUCT GUIDE
Adding to the convenience factor, this party season, L’Oréal Professionnel brings you the products to work the looks and hit that red carpet party or pool-side sundowner with swag. Adding a touch of gloss and glamour to the existing Tecni. ART collection, the brand has revamped its packaging and will be seen in an all new avatar with interesting graffiti that is inspired by technology and backstage hair art. The range in its oh-so bold and shiny packaging will help you craft any style you desire and add that extra oomph to your look. The latest addition to the Tecni.ART range is the ‘GLOSS’ range of products that provides the ultimate, sheen to give your style a brilliant finishing touch. The range includes 2 new products — METALLIC GLOSS and CRYSTAL GLOSS following new additions.
INFINIUM, A formula for Infinitely Professional Diffusion: Extremely fine, extremely dry with no visible residue and no stiffness, INFINIUM instantly fixes hair, giving strong hold. Ideal for creating all types of looks— back-combed, tousled, extra voluminous and highly defined.
LOréal Professionnel Tecni.ART METALLIC GLOSS is a light definition wax that acts like a radiance reflector for a lasting metallic shine result with texture, separation and a supple definition. Apply it to dry hair as a finishing touch. Warm a small amount between the hands and work through the hair with fingers b eauty l aun chpad | 12.14
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HAIR /Trendspotting
Its secret ultra-fine, professional-grade droplets are; High Speed: dries instantly, no wetness High Invisibility: invisible, no residue, and natural feel with no stiffness High Shine: shiny hair, no dullness INFINIUM has had a 15 year old partnership with the best studio hairdressers and 40,000 salons worldwide swear by it. PARIS FASHION WEEK F/W 2014-15 REPORTING... James Pecis, one of the most talented studio hairdressers, and go-to hairstylists for major brands like Chloe and Carven, has tested and approved the formula: “INFINIUM provides the ultimate workable hold without the appearance being ‘hairsprayed’. It is incredibly dry while providing the control I need in the final line up backstage. Its versatility, having immediate hold while ensuring an
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invisible result, makes INFINIUM a staple products of every backstage kit.” THE LOOK: THE MUST- HAVE PART SEEN AT: ALEXIS MABILLE, CARVEN, ANTHONY VACC ARELLO Whether perfectly centered, slightly off to one side, or totally extreme parts that reach almost to the ear, parts have their place everywhere this season. The one thing all these looks have in common is flawless, straight and narrow path of military precision and, above all, not a single stray hair of softening its impeccable finish. BANG-IN THE CENTER PART: Extremely simple, this parting begins precisely where the line joining the tip of the nose meets the hairline, and ends smack bang on the top of the head. Totally stylish, this season, the entire length of the part is adorned with golden pigments or a play on colour, for example, dark roots contrasting with lighter
lengths. This part can be used with hair left straight down or with a bun or ponytail. STRONG SIDE PART, 7CM OFFCENTER: Quite a chic style, provided it’s combined with waves or light-as-air lengths and ends. Create the part using a tail comb, carve a straight line starting at the top left or the right corner of the forehead. Totally on-trend, a futuristic wet texture created by Anthony Turner for Peter Piloto. Totally on-trend, a super – shiny smooth texture fully under control. THE LOOK: PONYTAIL FOREVER SEEN AT : KENZO, GIAMBATTISTA VALLI, PETER PILOTTO A firm favourite backstage and set to be the next big thing at every party, the ponytail is a popular look season after season. Sometimes high and smooth, sometimes low and effortless, the ponytail comes in a multitude of versions. Here we take a closer look at those that marked
the Fall/winter 2014-15 shows. HIGH: The ultra graphic, impeccable ponytail is attached on the head and encircled with a section of hair. In contrast, the cool ponytail features dreadlocks in pastel-coloured fabric. Or a Bardot version is worn with volume at the top of head, and crisscrossed sections at the back. LOW: Soft, gossamer lengths pinned at the base of the neck in a very sexy mess. In another version, the hair is held by a fine satin ribbon, swept over to the same side. Or there’s the ponytail that is simply fixed in place, with a contrasting shiny top of the head or a combed over effect. ANTHONY TURNER PRO-TIP: To fix the ponytail always at the same height, I have a failsafe solution. I imagine a line stretching from one tip of the ear to the other and I attach the ponytail in the middle of this line. So go ahead, and experiment hair styles this season with the L’Oréal Professionnel Styling range. The entire collection comprises of 27 products that are designe to suit all hairstyling needs, includingSmoothing, Volume, Fix and Sculpting, Texture, Curls and Finishing Sprays. Exclusively available at L’Oreal Professionnel Salons. b eauty l aun chpad | 12.14
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HAIR /Focus
HAIR COCKTAILS to
rock this PARTY season
LET CREATIVITY AND CUSTOMIZATION BE SECRETS TO YOUR STYLING SUCCESS IN THIS CELEBRATION TIME. A QUICK FIX FOR THE BIGGEST HAIR ISSUES WON’T COME FROM ONE MAGIC PRODUCT, BUT KNOWING HOW TO MIX TWO FABULOUS ONES MIGHT JUST DO THE TRICK. WITH THE RANGE OF PRODUCTS THAT TIGI BED HEAD OFFERS, HERE IS A CHANCE TO TRY SOME HAIR COCKTAILING! TIGI CELEBRITY STYLIST, SAVIO JOHN PERIERA, ELABORATES FIVE HAIR COCKTAIL STYLES TO GROOVE THIS PARTY SEASON.
S
uperb styling is all about mixing and with the party season on n knocking at the doors, it is time to make heads turn and dazzle with style. Parties can become an overwhelming experience, especially with the added pressure of wanting to showcase style and look stunning. Mixing your hair products is the best way to get the exact results you want. TIGI Celebrity stylist, Savio John Periera, also suggests hair cocktailing, as Periera feels, no hair type is similar. Hairstyling products need to be paired together in order to make hair dreams mss come true. Thus, it’s essential to mix and cocktail products to get et that desired look. Therefore TIGI Bed Head pushes boundariess to showcase individuality and allows one to express and customize the latest trends to their personal style. So this season, n,, try out a punk pony, do a messy bun, create a bright up-do or just blow dry your hair by cocktailing it with Bed Head products.
French Bun:
Attain this classic hairstyle with TIGI Bed Head Dumb Blonde Smoothing Stuff that will smoothen the hair and impart great shine combined with TIGI Bed Head Hard To Get Texturing Paste, that will provide firmness and texture to the hair.
Messy Bun:
TIGI Bed Head Totally Baked Volumizing and Prepping Hair Meringue along with TIGI Bed Head After Party Smoothing Cream is a fabulous
combination that will help attain the brilliant messy bun. Totally baked will give your hair volume and texture whereas After Party will impart a glossy shine and smoothen the hair whilst conditioning and moisturizing for silky soft locks
Messy braid:
Pull off a perfect tousled messy braid by cocktailing TIGI Bed Head Hard To Get Texturizing Paste and TIGI Bed Head Totally Baked Volumizing and Prepping Hair Meringue. Hard To Get will provide texture and firmness while Totally Baked will add volume and keep your texture intact.
Outskirt volume blow dry:
This amazing party look can be achieved by cocktailing TIGI Bed Head Small Talk and TIGI Bed Head Totally Baked Volumizing and Prepping Hair Meringue. Totally Baked will add amazing thickness and movement whereas Totally Baked will add immense volume, great texture and long lasting blow-dry
Partial braid:
Rock this party season with a Partial braid. Combine TIGI Bed Head Hard To Get Texturizing Paste, a product that will offer great texture and firmness with a TIGI Bed Head Control Freak Serum that will ease the frizz thus creating the perfect look.
HAIR /Solutions
Here is
THE
to survive this party season FLAUNT YOUR HAIR AT ITS BEST WITH PROFESSIONAL IN-SALON HAIRCARE TREATMENTS FROM MATRIX
W
ith the party season in full swing, it is essential to get your tresses in tip-top shape, and acquaint yourself with the latest treatments for gorgeous and beautiful hair. MATRIX is your go to professional partner this winter to make you look and feel your fabulous self with the Biolage Care Cycle which begins with an in-depth hair and scalp analysis, followed by a recommendation of applicable in-salon BIOSPA services which is a unique collection of 20 professional hair care treatments and at-home products tailored to your needs. The treatments are carefully customized to address all hair care woes with a rejuvenating spa experience. Inspired by nature and empowered by science, the Biolage range helps to replenish your hair’s
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moisture and nourishes it from the inside out. The BIOSPA Intensive Condition Treatment incorporating ‘CeraRepair concentrates’ offers the ultimate in-salon expertise with the perfect mix of unique patented ceramides and professional massage techniques. Cera-Repair is Biolage’s professional-strength technical treatment, which is four times more concentrated than your ordinary homecare products. It dramatically repairs and reinforces the hair’s natural protective layers, giving you stronger, resilient and healthier looking hair. MATRIX offers three levels of spatreatments designed as per the client’s hair need and severity of the hair problem :
• 60 Min BIOSPA Intensive Condition Treatment - is a nourishing and reparative treatment includes the customized intense CERA-VITAL REPAIR concentrate to fill weak spots in compromised hair. It also involves a rejuvenating scalp massage followed by a hot towel to boost penetration of actives deep within the hair fibre. • 30 Min BIOSPA Deep Condition Treatment - is a professional deep conditioning and revitalizing treatment for your hair. It involves a therapeutic scalp massage to enhance microcirculation and relaxation. • 20 Min BIO Cleanse Service - a quick and gentle professional hairwash and conditioning service customized for your hair type.
Amp up your oomph with MATRIX customized BioSpa, Advanced BioSpa and Opti Services for various hair concerns – • Oilthérapie OILSPA Service - for all hair types. The ultimate in-salon treatment with the goodness of oils. It not only works at the roots, it also repairs your hair leaving it strong, healthy & shiny. • OPTI.CARE Specialist Treatments - Specialist in-salon spa treatments which are designed to smoothen and nourish straightened or smoothened hair.
FOR DAILY HAIR CONCERNS: Hydratherapie BIOSPA Services - for dry to very dry hair. This provides ultimate hydration to the hair and restores moisture balance
Colorcaretherapie BIOSPA Service - for color treated hair. With this treatment color stays true for upto six weeks
Smooththérapie BIOSPA Service - for frizzy and unruly hair. It leaves hair frizz free even in 97 per cent humidity
Scalptherapie BIOSPA Service - for problems of dandruff and hair loss. Offers instant dandruff cure and also promotes hair growth.
FOR SERIOUS HAIR CONCERNS : Biolage ADVANCED offers the highest level of diagnostic precision and treatment innovation for clients looking for advanced customized care. Biolage Advanced Fiberstrong Services - for hairfall due to breakage. It promises to reduce hair breakage by 95 per cent in just onetreatment. Hair becomes 12X stronger in a single application.
Biolage Advanced Repairinside Services - for severely damaged hair. It is a first DUAL Repair treatment that professionally reconstructs hair both from inside and outside.
b eauty l aun chpad | 12.14
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HAIR /Step by step
Soft Razor
Vivienne Mackinder
An international leader and innovator, personally driven to continually hone her own artistry and creativity and professionally driven to uplift the spirit and image of the hairdressing profession globally.
ACE TEACHER AND CREATIVE FORCE VIVIENNE MACKINDER HAS ADDED AN INNOVATIVE CHAPTER TO HER HAIR DESIGNER TV ONLINE EDUCATION LIBRARY: THE LAYER SERIES.
V
ivienne was propelled into action after discovering YouTube tutorials showing consumers how to layer their own hair using several different cutting tools. “The sober reality of how the information age has equalised a lot of things gave me food for thought,” says Vivienne. “It made me question: who is the competition? The hair salon down the road or is the consumer stealing your lunch?” Thinking it though made Vivienne realise how many professionals get stuck in a rut just using their favourite square box layer technique. So the need to make layering more couture, create something that certainly the consumer – and maybe even the salon down the road – could not recreate became clear and spurred her into action.
Other Variations in this layerd cut
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“I’ve created a series of lessons to help salon professionals be more creative by looking at layering from a fresh perspective,” explains Vivienne. “In my Layer Series you’ll see me execute different techniques then coach young stylists and senior stylists through the same methods. It shows the common mistakes we make and the familiar challenges we face when either reducing or building weight when layering. “I demo how to look at layering from a different point of view, how to work with a razor, the efficiency and the control that’s required, how totally control the weight to create beautiful and contemporary layered hairstyles for today’s ever-discerning salon client who demands and expects the best.”
STEPS
1
Step One: Section of hairline cut fringe. Slide fringe to outline length.
2
Step Two: Blend from fringe to the baseline. Using a long sliding motion for soness. en continue into the back.
3
4
Step ree: Over direct cutting from short fringe to a longer back. en over direct forward & connect to fringe & outline.
Step Four: Work from crown into a long layered back. en over direct away from ear section & blend into back. Retain corners/square layers.
5
Step Five: Blow-dry & nish.
b eauty l aun chpad | 12.14
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HAIR /Focus
IS IN THE AIR THIS WEDDING SEASON AS THE BRIDE AND THE GROOM PREFER TO HAVE A DESTINATION WEDDING, FOR WHICH ONE TENDS TO SHOP MORE FOR ATTIRE AND GIVES LESS FOCUS TO HAIRSTYLE. ONE MIGHT JUST QUICKLY GOOGLE OUT ALL THE POSSIBLE QUICK HAIRSTYLES, THAT THEY COULD MAKE FOR THE FUNCTIONS AS PER THEIR ATTIRE. PAUL MITCHELL BRINGS SIX MOST IMPORTANT MUSTHAVE HAIR PRODUCTS FOR MEN AND WOMEN THAT CAN BE CARRIED ALONG, FOR THE WEDDING.
Paul Mitchell Awapuhi Shampoo and Paul Mitchell The Conditioner
A cut above the rest Paul Mitchell Awapuhi Shampoo leaves hair soft, shiny and manageable with a fresh fragrance. This rich shampoo contains a natural moisturizer from the ancient Hawaiian ginger plant, Awapuhi, to replenish moisture, reduce flyaway hair and provide added volume and fullness. Finish by washing hair with Paul Mitchell The Conditioner. It is a quickly absorbed leave-in wheat-derived moisturizer and conditioner that improves texture, reduces static and smooths the surface of your hair. This product has a unique water based formula that is excellent for both skin and hair.
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Paul Mitchell Gloss Drops
Gloss Drops awarded as Top Twenty Best Product of Paul Mitchell Hair Care Range. It is a weightless frizz free defining polish, which gives your hair a smooth and silky finish. A Spiral Blend of Chamomile, Jojoba and Henna, provides Shine & Reflection. This styling product is suitable for all hair types.
Paul Mitchell Round Trip
A crowning glory of Paul Mitchell Express Style Range popularly known as “Curl Enhancer & A Styler “ for permed and naturally curly hair. A quick drying styling agent that reduces frizz and makes hair more manageable. Panthenol being one of the ingredients provides long lasting moisture and acts as a light weight conditioner.
Paul Mitchell XTG - Extreme Thickening Glue
This product provides Extreme thickening, Extreme texture, as well as quick styling for on the go best suited for men with short hair. With this thickening glue one can create spikes or shape up hair as desired. The hold is firm and natural looking and guarantees extreme hold and texture for extreme style with quick drying ingredients.
Paul Mitchell Tea Tree Firm Hold Gel
Known as James Bond product! It holds hairstyle from morning till evening. Paul Mitchell Tea Tree Firm Hold Gel is suitable for both dry and wet styles. It locks hair in place, as well as gives fullness, creating the look of thicker hair. The invigorating scent of cool mint, tea tree and citrus will leave your wonderfully scented.
BMW FASHION SHOW
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CELL RENEW A COMPLETE REGIMEN SPECIALISED FOR
FACE, BODY AND HAND CARE
POWERED WITH THE GOODNESS OF VITAMIN E, VIVEL CELL RENEW PERFORMS A DUAL ACTION OF REPAIR AND NOURISHMENT FOR HOLISTIC SKIN CARE. NOT ONLY DOES ITS ADVANCE FORMULA REPAIR THE DAMAGED SKIN CELL BARRIER AND REPLENISH LOST NUTRIENTS, IT ALSO FORTIFIES YOUR SKIN’S NATURAL DEFENCES AGAINST FREE RADICALS AND OTHER ENVIRONMENTAL FACTORS.
P
roducts that work at the surface level act as a temporary fix for dryness. For truly nourished and damage-free skin you need a solution that tackles the problem of damage at the source. Vitamin E is well known as a wondrous ingredient in skin care for its nourishing and antioxidant properties. To help skin fight the effects of environmental damage, Cell Renew is powered with the goodness of Vitamin E, which penetrates deep beyond the surface to repair skin damage cell by cell. Cell Renew’s vast product range comprise of:
All Year Light Body Lotion: specially crafted for all-weather use,
Cell Renew Face Moisturiser: absorbs quickly penetrating
Night Replenish Body Lotion: packed with nourishing ingredients to help skin replenish lost nutrients while you sleep.
deep within to work at the cell level. It prevents the breakdown of collagen in the skin’s extracellular network to keep skin supple and firm while repairing daily skin damage.
this light, quick absorbing solution works at a deep# cell level to repair skin damage and replenish lost nutrients. Suitable for normal skin.
Deep Smoothing Body Lotion: infused with 30X benefit of
visible Vitamin E beads, gently dissolves into skin for smooth, glowing skin that is nourished from within. Suitable for all skin types.
Cell Renew Pollution Protect Cleansing Cream + Scrub:
Cell Renew Hand Crème: infused with 10X Vitamin E benefit* that repairs daily skin damage at a deep cell level.
powered with strong antioxidants like Vitamin E and Pomegranate extract, it detoxifies skin by ‘neutralising free radical effect of pollution’ thus keeping your skin protected.
Cell Renew Skin Tone Perfector: fortified with Intensive
Cell Renew Energising Face Cleanser + Scrub: specially
VitaPro complex and anti-oxidant action, it acts as a multilayer skin tone perfector which works at multiple layers and its broad spectrum UVA, UVB SPF15 sun block protects from future skin damage such as sun spots and tanning.
designed for evening use and infused with the goodness of Vitamin E, Orange Zest and Micro Pearls, this face wash removes sebum and stickiness to alleviate signs of day-end dullness for that refreshing energy boost.
Intensive Restore Body Lotion: comes with super absorbent formula with 10 X Vitamin E benefits that quenches the skin’s thirst for moisture and nourishment and adds a luxurious sheen to the skin. Suitable for dry skin
Cell Renew Perfect pH Ultra Mild Face Cleanser: infused
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with nourishing Vitamin E and soothing Chamomile is an ultra-mild face cleanser designed to maintain skin pH which boosts the skin’s defense system against cell damage.
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BEAUTY Y/Previ Preview SH SHISEIDO Future Solution Lx Superior Ra Radiance Serum features Shiseido’s exclusive
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Revlon Colorstay Skinny Liquid Liner is an all-day liquid liner with an ultra-fine tip that delivers intensely pigmented colour for the ultimate skinny liner look. The 0.1 mm applicator tip of this liner provides mistake-proof control allowing one to apply bold, even colour with a master hand. Three intensely pigmented shades, Black Out, Green Spark and Electric Blue enhance eyes with sleek, precise lines for a look that lasts all day. MRP: `725
LANCOME L’Absolu Rouge Mythical Roses range of lipsticks
contains intense red pigments which give the most gorgeous colour to the lips. The technology behind the range involves recording the light reflected by the rose r petals, which is then p used us to reproduce the roses’ true colours. MRP: `2,000.
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BEAUTÉ
L’OCCITANE Arlesienne Beauty Milk is a body lotion meant for providing immense moisturisation and nourishment to the skin and is a scented formula, enriched with the goodness of Shea butter. Echoing the original fragrance, Arlesienne EDT, the Beauty Milk is a part of the complimentary collection of care products created by L’occitane in order to extend the superbly feminine fragrance into the skin. MRP: `2090 for 250ml
CHERYL’S HYDRAMOIST FACIALS formulated with exclusive breakthrough ingredients, this new facial from Cheryl’s strengthens the skin’s own natural defensive barrier, helping it to retain moisture, relieving not only dry skin brought on by environmental factors but also dry skin associated with genetics. It is fortified with Brown Algae that improves moisture p retention and skin elasticity, Jojoba oil w which soothes hicch soo oth he es skin and has anti-inflammatory properties, Ferulic ert r ie iess, Ferul licc acid and Salicylic Acid exfoliates dead sk skin kin and reduces melanin while Green Tea works as a powerful anti-oxidant and repairs the skin. MRP: 50 gms for `450; 402g for `2,500
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COLORBAR Sheer Glass Lip Gloss is a new light
magnifying technology that allows a gorgeous glass like finish on the lips along with a delicious colour payoff. Available in eight colours, ranging from nudes to bright bursts, the gloss has an enwrapping and cushiony formula that not only locks the lip colour but also keeps them moisturised and nourished, enhancing the lip care regimen being – preservative free, allergen free, Nano ingredient free, perfume free and dermatologically tested. MRP: `675
KIEHL’S X Craig & Karl Calendula Toner KIE
is a gentle, alcohol-free toner that contains Calendula, derived from the Marigold flower, Ca al nourishing Panthenol and herbal extracts no o such su uc as Lavender, Ivy, Great Burdock and Allantonin that immediately after application Allla leave l a the facial skin feeling smooth, fresh and le invigorated after each use. Recommended invv for for those with normal to dry or normal to oily skin skki types, the Calendula Toner is a part of the the Kiehl’s X Craig & Karl Limited edition label, created by the brand especially for celebrating cre cr e the the holiday season. MRP: `2500 for 250 ml
HIMALAYA Body Lotion range is enriched with a
special hydra-nutri balance and a perfect blend of herbs. The new range comprises of Cocoa Butter Intensive Body Lotion, Nourishing Body Lotion with natural ingredients like Winter Cherry and Aloe Vera provides nourishment and moisture, Aloe & Cucumber Refreshing Body Lotion and Soothing Body Lotion comprising of Grapeseed and Almond Oil. MRP: `80 for 100 ml and `140 for 200 ml
BEAT THE LATEST IN BEAUTY AND SKINCARE OFFERS ACROSS SHELVES
NATIO Intensive Moisturising Day Cream is a plant-enriched
daily moisture boost that cares for stressed and tired skin and is a perfect hydrating treatment for normal to dry skin. The cream contains plant ingredients that include Sesame, Sweet Almond, Apricot Kernel and essential oil blends of Rosewood, Lemon, Sandalwood and Lavender. This blend of exotic ingredients provides all-day moisture, comfort and nourishment for dehydrated skin. While delivering abundant hydration and protection and is also ideal to wear under make-up as it leaves no traces of excess oil. MRP: `1190
LOTUS Herbals Whiteglow Skin Whitening + Brightening Serum+ Moisturiser combines the
skin whitening and brightening power of a serum with the moisturizing touch of a moisturiser. It uses an advanced delivery system to administer Grape, Mulberry, Saxifraga extracts and milk enzymes deep into your skin. This breakthrough formula allows better and faster delivery of active ingredients to the innermost layers of the skin. MRP: `345 for 30 ml
ORIFLAME Love Potion n Body Cream derive its appeall
from Oriflame’s much loved d fragrance- Love Potion Eau De Parfum.The benefits of chocolate and ginger extracts nourish the body, making it soft, supple and radiant, while the timeless essence of white lily ilyy and sandalwood exude an enchanting anttin an ng aroma and a sensual softness. MR MRP: `57 MRP 579 9
VIVEL Love & Nourish bathing bar range is available in two variants
Almond Oil & Shea Butter and Avocado Oil & Olive Butter. Rich in Vitamin A, B and E, and Almond oil improves skin elasticity and keeps skin supple and nourished. Shea Butter rich in antioxidants and vitamins is excellent for the skin. It restores moisture and even unclogs pores. While Avocado Oil provides deep moisture and radiant glow to the skin. Olive butter has high nutritional value and penetrates deep into the skin to provide intense hydration. MRP: `50 for 125gms
FIAMA DI WILLS ‘Shower Jewels’ comes in three variants
–Ravishing Ruby, Shimmering Diamond, and Aquamarine Agleam. Infused with gemstone dust, each of these shower gels has a unique gel formulation enriched with skin conditioners, to give youthful skin. Also the range has non-drying formulation for softer, supple skin and to maintain skin pH balance. MRP: `399 b eauty l aun chpad | 12.14
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BRIDAL L /Runw Runway way report
THE GRAND
INDIAN COUTURE — BY SOHANI DOGRA
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F
amously known as the Czar of haute couture in the country, Tarun Tahiliani opened the larger than life fashion display with the showcase of his intricate and rich bridal collection for the brides and grooms to be. Keeping up with the image of an individualistic bride, the designer duo, Gauri and Nainika showcased the unconventional bridal silhouettes and colour pallets. “Every Indian wedding has parties and we want to wear dresses. We are targeting young brides who want glam gowns in their wardrobes. Women today, want to be a star’s for their big night,” said Gauri post their show. Retaining the vintage glory associated with the opulent Indian heritage, designers, Raghavenedra Rathore and Meera and Muzaffar Ali created enigmatic fashion statements with their detailing in the cuts and fabrics used at their individual showcase at the fashion week. Also seen endorsing the 2014 bridal trends and celebrating the high octane fashion extravaganza were the Bollywood beauties, Kangana Ranaut at Suneet Verma’s Rajasthan inspired show and Nargis Fakhari at the Azva show. With simplistic and traditional make-up patterns seen dominating the show arena’s, the hair were played around somewhat with additions of striking accessories along with old school braids, buns and ponytails complementing the intricate and vibrant designer collections.
GUTTER CREDITS
CELEBRATING THE SPIRIT OF COUTURE IN THE COUNTRY, THE LEADING LUXURY BRAND BMW, THE TITLE SPONSOR, ALONG WITH THE JEWELLERY MASTER, AZVA, THE ASSOCIATE SPONSOR, LEAD THE DOORS OPEN TO AN EXTRAVAGANT AND GRANDEUR IMBIBED FASHION SOIREEIN THE CAPITAL, WITH THE LUXURIOUS DLF EMPORIO AS THE CHOICE OF VENUE. ATTENDED BY THE GLITTERATI AND THE INDUSTRY CONNOISSEURS OF THE CITY, THE SIXTH EDITION OF THE INDIA BRIDAL WEEK SAW SOME OF THE NOTABLE COUTURIERS OF THE COUNTRY COME TOGETHER GIVING OUT THE LATEST TRENDS TO LOOK OUT FOR THIS BRIDAL SEASON.
GUTTER CREDITS
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BEAUTY/Realtime bride
UNNATI SINGH, DIRECTOR OF MANSI CHAIN OF SALONS IS A MASTER ARTIST AND SPECIALISES IN CREATING ENIGMATIC INDIAN BRIDAL LOOKS WITH HER PROFOUND EXPERIENCE WITH BRIDAL MAKE-UP. SHARING WITH BEAUTY LAUNCHPAD INDIA HER EFFORTLESS WAYS OF BRINGING OUT THE BEST IN BRIDES, SHE SAYS, “EVERY WOMAN IS BEAUTIFUL AND AT MANSI, WE STRONGLY BELIEVE IN THE SAME. AFTER MAKING THE WOMEN OF INDORE LOOK AND FEEL BEAUTIFUL, MANSI HAS CARVED A SPECIAL PLACE IN THE HEARTS OF HER LOYALIST CLIENTELE AT A NUMBER OF PLACES WITHIN THE COUNTRY. HIGHLIGHTING THE BEAUTY OF A TRADITIONAL RAJPUT BRIDE, SINGH DETAILS THE LOOK CREATED BY HER FOR ONE OF HER RECENT BRIDES, JAGUN SINGH, A DOCTOR BY PROFESSION. GET THE LOOK
PRO TIP
The colour being chosen is of utmost importance. It’s not necessary to match it with the colour of your garment, but at the same time, it should look good on the face, for example, a fuschia coloured garment paired with an orange lipstick looks really good.
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GUTTER CREDITS
This particular wedding was a typical Rajputani wedding, so everything, including the hair, make-up, jewellery and clothes were kept going intune with the main theme, Rajput style. The jewellery adorned by the bride was a combination of beautiful polki, diamond and gold, giving an ethereal, royal look. The make-up as decided with the bride was kept very minimalistic yet impactful with only natural shades ruling the front, while sticking to the traditional Rajput look, with not too much of heavy make-up. Following the same, yet going by my instinct, I decided to keep the eyes looking very beautiful and impactful with the usage of MAC Nylon, Goldmine and Carbon eyeshadows and further highlighted their shape and beauty with the usage of Blacktrack Eyeliner, Engraved Powerpoint Eye Pencil along with the Smoulder Eye Kohl. With the bride being naturally so stunning, the little bit of make-up used on her showed extrtemely well on her skin. To even out the skin tone while retaining the natural sheen, skin base, named—MAC MatchMaster foundation number 3 was used and was further highlighted with MAC Style blush in peach colour. No false eye lashes were used because, her natural lashes were very long and beautiful, they were just highlighted with the usage of two types of mascaras, one for volumnising— MAC Zoom Lash and one for separating the individual lash—Extended Play Lash. In my opinion, a bridal colour that complements the occasion as well as the bride in question is always red and in this case too, the bride’s ensemble was in a beautiful deep red. The hair was kept simple with a bun extending into a long braid.
BEAUTY/Realtime bride
LATA LAKHANI, MANAGING DIRECTOR, CHER HAIR AND BEAUTY LOUNGE SHARES DETAILS ABOUT THE HAIR AND MAKE-UP OF THE GORGEOUS GUJARATI BRIDE. LAKHANI AS THE DIRECTOR OF CHER IS RESPONSIBLE FOR THE CREATIVITY IN BRIDAL, HAIR AND BEAUTY DEPARTMENT.WITH HER EXPERTISE IN THIS FIELD FOR OVER THREE DECADES, SHE HAS SUCCESSFULLY ESTABLISHED HER IDENTITY AND HAS BEEN RECOGNIZED THROUGHOUT THE INDUSTRY WITH MANY INTERNATIONAL CERTIFICATES LIKE VIDAL SASOON, TONY N GUY, SAKS -LONDON AND MANY MORE... As the model Riddhi Jain is a Gujarati bride, the make-up is done keeping in mind the Gujarati tradition, while having a little variation.
MAKE-UP
Eyes are done in bronze and gold, with black at the corners. Eye make-up should be so perfect that it draws attention to your face but is not distracting at the same time. Peach and pink colour blush has been used keeping the look simple. We always try to give a very healthy and glowing feel to the skin, therefore, we do the make-up accordingly. In short, a dewy finish look, which helps to make your skin look supple, youthful and glowing. We tried to use neon shades as that’s the colour of the season and big lashes, bold eyes and soft cheeks as they are in fashion too. The look is further completed with simple round red bindi to give a clear look. For hair as its bridal, we have to do something which lasts for a longer time duration. Having taken inspiration from the movie, Two States, we have used the gajara over a simple round bun. Front has the twisted sides, so it gives a nice trendy look and also gives a defined shape to the face, with a medium high puff on the top.
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GUTTER CREDITS
HAIR
BEAUTY/Nails
TECH
ETIQUETTE BY MOLLY CHURCH
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THE SITUATION: Your coworker’s client sits down in your chair.
THE SOLUTION: If a client is on your coworker’s books
but plops down in your chair instead, it’s possible that there was a mix up at the front desk. The key is to remain professional: Check in with the front desk first. If there was in fact a mistake, be courteous to your new guest, guide her to the correct technician, offer her a drink and help her settle in. If it’s a deliberate move on the client’s part, make her feel as comfortable as possible and begin the service with no questions asked. “Technician’s don’t own clients, and it’s the client’s prerogative to change techs,” says Jennifer Martinez, director of spa and salon operations at Treasure Island Hotel & Casino in Las Vegas, who notes that it’s inappropriate to ask clients why they made the switch. “It can put them in an awkward situation.” Clients may swap techs for numerous reasons, including a tech’s nail artistry, tableside manner or connection with the client. Or, maybe a previous tech couldn’t master a client’s desired nail shape or had a habit of nicking cuticles. Digging a little deeper may help fix prior issues. “I would create a rapport and trust with the client,” says Julie Kandalec, celebrity manicurist and creative director of Paintbox in New York. Ask specific questions about a client’s desired nail shape and length to start a positive dialogue. “I just want to make sure the client is happy,” she says. Most importantly, never talk negatively about your associate in front of or with your client. It’s not only unprofessional, but doing so could make your client uneasy. If your coworker seems bothered by the sudden switch, speak with her behind closed doors to resolve the situation. “You don’t want the client to ever feel as though there’s an undertone of discomfort between people working in the salon,” says Martinez.
ILLUSTRATIONS: © 2014 LOVISA OLIV FROM: NAILPRO - OCTOBER 2014
YOU’VE HEARD IT TIME AND TIME AGAIN: “THE CUSTOMER IS ALWAYS RIGHT.” BUT WHEN IT COMES TO CLIENT RELATIONS, IT’S NOT ALWAYS CLEAR HOW YOU SHOULD HANDLE A POTENTIALLY STICKY SITUATION. TO HELP, WE’VE TAPPED THE PROS TO GET THE SKINNY ON FIVE COMMON CLIENT CONUNDRUMS. READ ON TO FIND OUT WHEN TO GIVE IN, WHEN TO SET BOUNDARIES AND— FINALLY!—WHEN ENOUGH IS ENOUGH.
GUTTER CREDITS
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BEAUTY/Nails habit or if it’s past the salon’s grace period, gently relay to the client that the next time it happens there will be a charge. Or tell them upfront, before starting the repair, the cost to fix it. “The most important thing is to remain professional and not to point fingers,” says Jess Alexander, manager and nail technician at Chi Nail Bar & Organic Spa in Beverly Hills, California. It’s also smart to teach clients how to care for their manicure, educate yourself and your clients on products, and make note of what products were used during a service to avoid repeat repair offenders. “If you educate clients, you can manage their expectations,” says Alexander. “You can even say, ‘I’ll fix it this time, but next time let’s try another brand as this one doesn’t seem to agree with you.’”
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THE SITUATION:
A client demands that a nail be fixed for free.
THE SOLUTION:
Life happens. Tips break, enhancements lift and polish smudges. To determine what constitutes a gratis repair, experts first look to what (or who) caused the damage. If your salon has a set grace period for repairs due to tech or product error, be sure to relay this to your client so there’s no confusion as to when a free fix is warranted. “If your salon’s policies on nail repairs are clearly outlined, followed by techs and explained to the client, no one should demand a nail repair for free,” says Adeline Sarino, national
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director of nail services at Elizabeth Arden Red Door Spa in Stamford, Connecticut. If a problem is determined to be the fault of the salon and it’s within a reasonable amount of time from the initial service, experts agree: fix it! “It’s about the integrity of your business and the product you’re using,” says Lisa Logan, celebrity manicurist and owner of The Nail Suite by Lisa Logan in Harlem, New York. “You want to make sure that your name stands behind the service.” In fact, some salons will repair a nail, no questions asked, even when the damage is clearly caused by the client. But if a request for a fix becomes
THE SITUATION:
A client shares a personal issue with you. THE SOLUTION: It’s no secret that clients chat up techs and, often, divulge their life story. No matter the issue, the best course of action is to listen, especially with serious matters, such as a death in the family. “As technicians, we’re an ear to talk to. Sometimes it can become uncomfortable, but sit there and give your ear and sentiment,” says Logan. To extend your sympathies further, you can send flowers or a card, or simply express your condolences. “A simple, ‘I’m sorry for your loss’ or ‘I’m sad to hear what you are going through’ will let your client know that you care,” says Sarino. If you’re uncomfortable and feel the need to alter the mood, bring the conversation back to the service: Help them pick a fun color or suggest nail art that may lighten their mood. If clients cry or seem inconsolable, offer a cup of hot tea or water, call a friend for them, or take a breather and walk them to a private area. If a client calls to cancel or reschedule as the result of a personal matter, such as a death, try to accommodate her as best you can. “Even if it’s my day off, I would change my schedule so I can get them in and make sure their nails are ready for the services,” says Kandalec.
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THE SITUATION:
A client blames a fungus, or other health issue, on a salon service. THE SOLUTION: When clients point fingers, your reputation is at stake. The first step is to examine the nail. Then, walk the client through the salon and educate her on your sterilization procedure. If the cause can be pinpointed to the salon, do everything possible to assist with the client’s medical issue and, of course, fix the issue in the salon. Unfortunately, even when you know without a doubt that a fungus didn’t come from your salon, sometimes clients have their minds made up and you can’t convince them otherwise. “I would apologize and say, ‘Neither of us can prove it, so let’s move forward.’ I would then recommend treatments or a dermatologist,” says Alexander.
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THE SITUATION:
A client refuses to pay. THE SOLUTION: When a client protests the bill, your first instinct may be to argue and defend your work, but it’s essential that you remain calm and diplomatic. “If the client raises her voice, she will only get angrier if you lose your cool and raise yours as well,” says Alexander. “Not only will you look unprofessional if other clients are around, but you’ll also not be able to think clearly or handle the situation properly.” To
start, take the client aside and get the conversation moving in a positive direction with an apology. Then find out why she feels as though she shouldn’t pay. For example, is it a result of the service or confusion with the price? Try to remedy the situation by offering a do-over, a complimentary touch-up or discount. If this fails and the client still won’t pay for the service, ask your manager to help diffuse the situation. “Let her know what is going on so she can speak with the client,” says Sarino. “Your manager will listen to the client’s responses and determine what course of action should be taken.” To help avoid this situation, it’s essential to note all service costs up front, explain clearly what the service is comprised of and check in with the client regularly to ensure that she’s getting exactly what she wants. Unfortunately, some clients will take advantage. In the case of a repeat offender or an individual who’s extremely difficult, make a note in her file. When all else fails, it may be time to part ways. “As a technician, you need to know when to stand up for yourself,” says Martinez. “When nothing you do makes a client happy, then should you break up. We’re in the service business and our intent is to make people happy.” Molly Church is a freelancer in New York, NY. b eauty l aun chpad | 12.14
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BUSINESS /Conversations
WITH A MISSIONARY ZEAL IN
Nail Business
NAIL LOUNGE, A BRAND THAT HAS BEEN SLOWLY CREATING ITS OWN DENT IN THE NAIL BUSINESS IS THE BRAINCHILD OF KAVITA KADER, A NAIL EXPERT WHO BESIDES BEING ONE OF THE PIONEERS IN CREATING NAIL BARS, ALSO HAS BEEN CONTINUOUSLY EDUCATING WOMEN IN NAIL GROOMING TECHNOLOGIES SINCE 2007
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hus trying to break the mould and envisioning an era of nail business in salons, on a scale never seen before, Nail Lounge is also the exclusive distributor of the American brand NUBAR known for natural, nontoxic and vegan products. The Nail Lounge academy has set itself a mission of educating professionals to become dedicated nail technologists with courses ranging from a day long to 20 days. Dinesh Bhathija, Director, Marketing at Nail Lounge shares some interesting inputs with Beauty Launchpad on the vision and the extend of ambitions in Nails!
Mission and Vision
Our major mission was that we wanted to bring nails to every salon of India. We want to establish ourselves in the professional nail segment just as L’Oreal Professionnel has established itself in the hair segment. Nail is more of an up market service but we want to definitely make it accessible and acceptable by the middle class women in India.
Kavita Kader, Nail expert
Innovation
Nail extension is an intricate area, requires a lot of learning, and is a vast industry. We have gone one step ahead as in nail extensions there were two options of either gel or acrylic. We have gone one step ahead even in that. Earlier the salon owners resisted carrying this service on their menu as it required on and a half hours minimum and the service price was Rs.2000. They could manage two or three hair services in that duration and double the money. We have introduced a unique technology called acnu-gel that reduces some of these problems being experienced by owners. Extensions can now be done in just 30 minutes. It eliminates a lot of things that were a challenge for us like buffing. Excess buffing would damage nails, however now with this technique buffing is not required at all. Another challenge was that very extensive training was required with gel and acrylic almost 15 days. With acnu-gel it has been reduced to 1 to 2 days. Moreover, any pedicurist who has been doing regular pedicures can learn. Hence you need not have a dedicated nail technician in the salon and pay extra whilst she sits there idol if there are no customers for nail jobs.
Expansion
We are enterig cities that were absolutely virgin when it comes to nail treatments like Agra, Lucknow where due to several hurdles they could not provide these services in their salons. Investments were very high with the traditional acrylic and gel extensions – of nearly Rs.50,000 or more. Here our kit costs only Rs.17,000/. We want to enable every A to B Class salon to start with nail services. We are in Jammu, Agra, Jodhpur, Kota, Pilani, Goa, Bhopal and Lucknow andof course in the major metros.
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Dinesh Bhathija, Director, Marketing at Nail Lounge
The Technical Backup
With Nubar we have received education in the US. Kavita is a nail technician with experience of over 14 years. Proper education is a must. Today we have an academy. I am backing the salons up with education and products of the best quality as well. I am supplying all over India and have six trainers at a time who travel, just to train professionals outside Mumbai. I am out to develop the industry – to create more business. We are trying to tie up with existing education partners like Orane in Punjab who have already been doing, Uday Takey and others who have been at the helm of education for a long time, they will simply add nail education to their portfolio with an exclusive tie up wit us. We impart education to their trainers and theyy p percolate it downwards.
Inducing and Attracting Consumers
We have a product line called impress for temporary nail extensions to make the consumer get comfortable with nail extensions. It lasts for 7 days. Through this line we are trying to induce the Indian consumer to enjoy nail extensions. Impress is a patented product from the USA.
Perspective
� I am a two year old company, getting a lot of queries. We want to establish the nails business first. � Nail industry is very disorganised and unstructured. � Very few people contributing to the growth of this business in the real sense. � We are treating every quarter as a fresh quarter with a clear goal to make every salon have NUBAR nail services. In two years we have a presence across 30 cities. � We are also looking at other countries like Sri Lanka and Bangladesh. I have a good 10 years to maximize this business.
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BEAUTY/Spotlight
Keep Smiling SMILEBAR, AN INDIGENOUS BRAND PROMOTED BY ‘SMILE LABS COSMETIC PVT. LTD.’ AIMS TO PROVIDE A FOCUSSED TEETH WHITENING SOLUTION ON THE ‘GO’ WITH ITS REVOLUTIONARY TECHNOLOGY FROM THE US. BE IT AN OCCASION, AN INTERVIEW OR JUST PLAIN GROOMING AND HYGIENE; SMILEBAR GIVES THE REASON TO FLAUNT SMILE. LOOKS SALON, HAS RECENTLY TIED UP WITH SMILE BAR TO OFFER THERE SERVICES TO ITS EXCLUSIVE CLIENTELE.
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optimize Smilebar reach to the consumer at large, we tied up with Looks as a shop in shop concept and also considering that Looks is the largest unisex salon in Delhi and the NCR region, it was the obvious choice for us to partner with. As Looks has 38 locations, it gives us a perfect opportunity to reach out to our consumers and become a neighbourhood brand in Delhi in a short time, so that each and every consumer gets easy access to this service. Everyone between the age group of 16 years to 60 years including both men and women can avail the services,” he added. Sanjay Dutta, owner of Looks Unisex salon said that Smile is a part of beauty and it is very integral part of our lives. “The Smile bar concept compliments the services offered in our salon hence the decision to work together. It shall be a part of the bridal/ groom and pre bridal/ groom packages as we look at them as add on services which enhances the overall look. We have kept the price range at `4,995 and `6995.”
GUTTER CREDITS
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mileBar is a first of its kind, lounge style speciality cosmetic On The Go teeth whitening facility that offers up to 15 shades whiter teeth in 15 minutes flat. Other salient features are that it is enamel safe and pain free. The products contain minimal hydrogen peroxide or sodium bicarbonate due to which there is no sensitivity and are made in the USA and UK and are FDA compliant. This product offering is reportedly unmatched in India, making SmileBar a unique brand. SmileBar attempts to reach out to all those individuals who wish to have whiter teeth but are apprehensive of visiting a Dentist. Smile Labs Cosmetic Pvt. Ltd. has forayed into India with its revolutionary technology by already opening at eight locations so far, which includes two in Mumbai, four in Delhi and two in Goa in association with Snip salon and spa. The company is adding four more in Mumbai, six more in Delhi and one more in Goa in the next month. In addition SmileBar plans to open 100 outlets in the next financial year, while targeting other cities across India like Bangalore, Pune, Chandigarh, Hyderabad, Chennai, in the first quarter of 2015. As a part of the company’s expansion plans in Delhi, SmileBar has tied up with North India’s leading salon chain, Looks Unisex salon and opened SmileBar units in four of Looks Salon locations. On this Parag Patel, Managing Director, Smile Labs Cosmetic Pvt. Ltd. shared that SmileBar has been positioned as a grooming brand. “Men and women go to salons to get groomed for every occasion, from birthdays to weddings or just for routine requirements. In order to
BUSINESS /Focus
DERMALOGICA Inaugurates Professional Expert Strength Range Launches Bio Surface Peel
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“
he market place has a variety of peels. What do you choose and how do you decide? Everybody wants a peel because its affordable and its popular. And its quick and they see results!”, Says Avni Amlani, International Skin Expert and Consultant to Dermalogica India. Expressing her concern on the random retailing of chemical peels, Amlani emphasizes that “a lay person you will not know how to use it. They may have instructions, but you don’t know the concentrations and how do you know what your skin needs”? She further adds, “ideally you must leave something like a peel in the hands of someone who knows what they are doing. A peel is an intense form of exfoliation, you get it wrong and it can start damaging your skin”. Avni Amlani was speaking on the occasion of the launch of BioSurface™ Peel, Dermalogica’s first-ever chemical peel, exclusively formulated for use in skin care centers and spas around the world, at the Korum Salon & Spa in New Delhi. This four-step exfoliant system is the first range of products to be introduced within Professional Expert Strength, a new line of professional products only available to licensed & trained skin therapists. BioSurface Peel addresses a diverse array of conditions that include: Reducing skin roughness; appearance of fine lines ; treat hyperpigmentation; pseudofolliculitis (razor bumps) and acneic inflammation. The number of layers an individual’s skin can tolerate whilst peeling depends on various factors. The Bios Surface has five levels and not necessarily all layers are required for each client. As per Amlani, “We put the client’s expectations and our experience and deep knowledge base in a realistic perspective and see how their skin responds to each layer before deciding to apply the next layer. Its very relative to each person and each day, how the physical health of the person is etc. The number of layers a person’s skin might tolerate will vary from one day to another. Also the notion of the more the better is not applicable in peeling”, The application process for BioSurface™ Peel consists of an initial Prep Step followed by layers of Enzyme and Acid Active peel solutions, which are neutralized in the fourth and final neutralizer step. Because of the intensity of the powerful active ingredients, special training and certification are required to use BioSurface™ Peel. “We are the only brand that’s saying its safe to use galvanic, ultrasound, or micro-current with the peeling agent as it helps to further penetrate the product into the skin and enhances the results. Most peels would say – no electrical!”, elaborated Avni Amlani. To ensure maximum results, BioSurface Peel is recommended to clients as a series of three to six treatments during the autumn, winter and spring months to minimize UV exposure. Avni goes on to explain “we do not recommend peels in the summer months because people are not careful about their SPF, about re-applying
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Dr. Avni Amlani, International Skin Expert and Consultant to Dermalogica India.
it, etc. If they are very diligent with that, then its fine. Wide brimmed hat is what I would ideally recommend”. As for the age groups that would ideally peel, Amlani advises “young people in their teens have acne, so the peels could help them but if they do not have any major concerns they could have it as a booster treatment in between”. With the bridal season on, the peel could make a difference a bride to be but the point is “you can see the difference immediately after the treatment but to see the actual difference, it will take 7 to 10 days as that’s when the whole peeling process will settle down. In fact, on the third or fourth day, your skin might look a bit darker. Hence for the brides to be, I would recommend two sessions the first one, a month before the wedding day and the other two weeks before”. Korum Salon is a venture of Karan Vohra and Varun Garg and aspires to create newer benchmarks in Salon industry in terms of luxury services.
The MECHANICS � Active ingredients include Salicylic Acid used in both the Prep Solution (Step 1) and Acid Active(+) (Step 3). As a keratolytic agent, Salicylic Acid causes weakening of cell connections allowing for sloughing of skin cells. Combined with a low pH, keratin bonds are loosened, creating a burst of exfoliation, which addresses signs of aging and hyperpigmentation. � The Enzyme Active(-) (Step 2) delivers an 72.5% total enzyme solution utilizing Pumpkin Fruit enzymes with Papain, Protease and Aminopeptidase enzymes. In addition, Moth Bean Extract offers a gentle, botanical alternative to synthetic retinoid, while offering similar effects. � In addition to Salicylic Acid, the Acid Active(+) phase (Step 3) also delivers Lactic Acid, bran-derived Phytic Acid, and Sugar Cane Extract. This step brightens areas of hyperpigmentation, helps removes impaction plugs in follicles especially in sebaceous glands, and aids in cell turnover. � The Decelerator (Step 4) halts the exfoliation process with a blend of Sodium Bicarbonate, Yeast Extract and soothing Cucumber Fruit, Japanese Green Tea, Oat Leaf and Saponaria Leaf Extracts. This final phase slows the activity of the acids and normalizes the epidermis while calming and comforting skin and initiating the process of skin repair.
Sensually
MASCULINE ENLIVEN YOUR SENSES WITH THESE TWO MANNISH FRAGRANCES WHICH DEPICT MASCULINITY WITH A SEDUCTIVE AND INTENSE FEEL.
SALVATORE FERRAGAMO ACQUA ESSENZIALE BLU Perfumer: Alberto Morillas (Firmenich)
INSPIRATION
Colour has always been a distinctive element in Salvatore Ferragamo’s aesthetics. In the creative palette of the maison, blue is an unlimited source of inspiration, a symbol of masculinity and intriguing modernity. Acqua Essenziale Blu generates from this philosophy. A decisive and seductive new olfactive creation. A fresh and intense perfume that celebrates the energy and the charismatic virility of the contemporary man.
RANGE
GUTTER CREDITS
30 ml Salvatore Ferragamo Acqua Essenziale Blu Eau de Toilette Spray `2,400 for 30ml, `3,200 for 50 ml and `4,500 for 100 ml
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BEAUTY/Focus
BULGARI MAN IN BLACK THE INSPIRATION
Bulgari Man in Black captures the virile essence of a modern man descended from ancient Roman gods. This new Eau de Parfum is the third incarnation in the ‘Bulgari Man’ trilogy, following Bulgari Man and Bulgari Man Extreme. It marks the return to individual heroism, a metaphor for Vulcan’s arrival on Earth. It reflects the many-splendored story of his presence on Earth in a fragrance of unrivalled power. This new scent in Bulgari Man in Black harnesses the power of the Mediterranean and the extreme unbridled strength of the earth. It is designed to be worn by a man who incarnates a very modern, unmistakable masculinity. It is an extraordinary new scent which expresses all the paradoxical nuances of contemporary man —his exuberant vitality, his awareness of his flaws, his willingness to overcome them.
RANGE
GUTTER CREDITS
Bulgari Man in Black Eau de Parfum is available in 60 ml is `4150 and 100 ml is `5500. It also includes a bath line distinguished by a compact and essential design: Shampoo and Shower Gel (200 ml), After Shave Balm (100 ml), Shaving Soap (100 gr) and Deodorant (75 ml).
Alberto Morillas, master perfumer, creator of Bulgari Man In Black: “Bulgari Man in Black is a modern neo-Oriental fragrance which is new to the Bulgari universe. It is rare that we were able to use the tuberose flower in a masculine fragrance. The flower is a magnetic ingredient traditionally used in women’s perfumes.... But I disguised it by playing on the contrasts between leather, amber, precious resins, and Tonka bean. I would go so far as to say it is criminally seductive!”
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FRAGRANCE /Preview
BULGARI
Omnia Ind Indian Garnet (Femme) Packaging Packaging: The set includes Bulgari Omnia Indian Garnet EDT 40ml, Body Lotion Scented Soap and Bulgari Parfums Stylish Purse Loti Lo tion on 40 ml ml,, S
MRP: `5,000 Inspiration: The latest jewel-perfume in the Omnia collection is Insp
modern tribute to the breathtaking beauty of a region that inspires am through a kaleidoscope of colours, textures and aromas while indulging thr wholeheartedly in the pleasure of fragrances and precious stones. wh Omnia Om Indian Garnet, inspired by the unique mandarin garnet, invites us on a journey to the heart of eternal and spellbinding India.
Notes: N
The head notes comprise of Mandarin and Saffron giving an n elegant and dazzling energy, heart notes are Indian Tuberose , Osmanthus for floral femininity, eternal and sensual. And the base O notes consist of a delicate sensuality, as smooth as silk due to Indian no Woods and Amber. W
GIORGIO ARMANI
Si Eau De Parfum Intense Packaging: 100 ml EDP MRP: `9000
Inspiration: Taking inspiration from ‘Si’, Armani pushes the limits of sensuality with its new fragrance called Sì Eau de Parfum Intense. A carnal embrace wrapped in iconic black, it intrigues and accentuates the elegant facets of the Armani woman. More textured, it takes the uniquely modern chypre accord of Sì to unexpected depths. Notes: The fragrance opens with accords of blackcurrant neo
jungle essence and is illuminated by notes of zesty bergamot and mandarin with a hint of silky freesia. The heart offers an exquisite floral bouquet of rose de mai and neroli absolute made more sophisticated with velvety davana and osmanthus. It’s base notes include an olfactive elixir of bright nectars deepened with vanilla beans, black woods and ambery resins.
GUESS
Dare Packaging: 100ml MRP: `3500 Inspiration: Guess new perfume for women, Dare, is exciting, provoking and evokes
feelings. Its floral-woody-musk composition provides a passionate cocktail which attracts attention and plays on exotic shades in sophisticated and modern way. The new fragrance of Guess collection arrives in a glass bottle with details complementing fashion accessories of the Guess collection, by accentuating the modern and sexy style of the house.
Notes: Top notes of Guess Dare open with a blend of kumquat, lemon blossom and pear blossom, adding up to cactus blossom in the heart surrounded with wild rose and elegant jasmine. Base notes provide the exotic scent of coconut accords, while blond wood and musk soften the composition in subtle way. 84
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GET SEXY AND SEDUCTIVE THIS SEASON
CHAMBOR
Fragrance Body Mists Packaging: 200 ml MRP: `595 Inspiration: The fragrance welcomes to an enchanting world of flowery fragrances. The body mists gives the rush of freshness doused in flirtatious mystique and sensual tenderness of Mystique Magnolia and tender Tuberose.
Notes: The Mystique Magnolia fragrance is a mixture of diverse notes. With a burst
of Green and Citrus notes, this variant easily becomes a journey through fragrances if magnolia, Moguet and Aldehydic notes. Leaving one with the allure of Musk and Woody notes. While the Tender Tuberose fragrance opens with the top notes of Citrus and Neroli, Tender Tuberose effortlessly flows into the lush sensuality of Tuberose, Jasmine and Orange Flower. And the base notes comprise of White Musk and Amber.
Avon
Far Away Gold Packaging: MRP: `1499
Inspiration: Based on the familiar floral notes of Ylang, Jasmine and Vanilla, the luxurious new fragrance is captured in a sensuously curved bottle with an Oriental inspired tassel at the cap. This lavish place of wonder is the inspiration for Far Away Gold. Notes: Its signature is defined by two floral: the exclusive Ylang and Jasmine. The Ylang, native to the Moheli Islands off the coast of South Africa, is a rich floral essential oil. Through new extraction methods, this long lost gem has been restored to its purest quality, providing a luxurious floral facet that is bold and textured. The Jasmine is a natural floral that captures all the radiant top notes of this intoxicating scent. The signature continues with addictive Vanilla enveloped with creamy Sandalwood and mysterious Amber. Titan
Skinn Nude Eau de Parfum Packaging: 50ml &100 ml MRP: `990 and `1790 respectively Inspiration: A fragrance that makes you feel special, and right at home, this
fragrance is rich with fruity aromas and floral sweetness, NUDE is the essence of femininity.
Notes: An indulgent mix of lychee, raspberry and rose petals accompanied by the solidity and comfort of base notes like musk, Tonka beans and sandalwood, this is a fragrance that exudes feminine grace, vigour, confidence and comfortable familiarity. b eauty l aun chpad | 12.14
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BEAUTY/Dermat speak
Quick facts
DR. DEEPALI BHARDWAJ, DERMATOLOGIST, MEDICAL DIRECTOR AND FOUNDER OF THE SKIN & HAIR CLINIC HELPS YOU GET ACQUAINTED WITH SOME FACTS ON SKIN AND HEALTHY DIET RITUALS FOR BUSY AND ACTIVE LADIES! SQUEEZING IN FACIALS AND OBSESSING OVER A STRICT ANTI-AGING ROUTINE TAKES SERIOUS AMOUNTS OF «ME»-TIME. WHO›S GOT THAT? TRUTH IS, MANY OF US DON›T BUT, IN TIMES WHEN POLLUTION IS AT AN ALL TIME HIGH AND STRESS IS PART OF THE SAME LIFE, IT’S ESSENTIAL TO DEVOTE A LITTLE TIME EXCLUSIVELY TO CARE FOR YOUR SKIN AT ALL AGES. NOT TO DO’S FOR SKIN: 1. Avoid soap as it has a pH of approximately 9, while skin has a pH of 5.5. Hence, soap’s high pH results in dry or irritated skin with a higher risk of allergy and infection. Instead of a soap always use cleansers according to skin type. 2. Use products that are Hypoallergenic and Non-comedogenic. Hypoallergenic means that a dermatologist has reviewed each and every ingredient and ensures that none have a high allergy inducing potential. Products that are Comedogenic mean that they have a high risk of creating pesky pimples or zits by blocking the pores. 3.Regular facials to get a glow. Look for products that have Alpha-Hydroxy Acids. Products like lactic acid and glycolic acid, and are naturally derived from milk and sugarcane. They are highly effective in creating a natural glow on the skin while treating and preventing marks, pigmentation and even keep ageing at bay. 4. Sunscreen with higher SPF is best and cosmetic products sunscreen is sufficient A sunscreen with a sun protection factor of 25 or more can prevent further damage to the skin that usually results in wrinkles, pigmentation and age spots. As a Dermatologist I feel sunscreens are our true best friend for a healthy, childish skin forever and need to be applied 15 mins before going in the sun and should be reapplied every 3 hours. Also, when fragrance is more in cosmetic sunscreens then even PABA is generally present as an ingredient which is being banned from the cosmetic products industry now. Hence, sunscreens from brands approved by dermatologist and cosmeceutical range of products should be mainly used. 5. Excess salt in diet This dehydrates the organs from within and forces the water absorption from skin hence, making skin look dull. Also, protein intake should be high to stimulate elastin and collagen production and maintenance from the amino acids in the blood stream.
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MUST DO FOR SKIN Moisturize, moisturize, moisturize your skin Always remember to use a body lotion immediately after bathing to seal in the moisture in the skin. This will keep your skin supple, soft and smooth for the many years to come and also help prevent possible rashes. If lotions make you feel too greasy, try using products with a Gel-Emulsion technology that deliver the effects of a cream with the feel of a gel. A good moisturiser can lessen the appearance of wrinkles though exfoliants should also be used, but only once or twice a week to the keep skin looking young and radiant. Well, in this glorious world there is a potential existence of a magical place, where skin care doesn’t feel demanding and tedious. Here, I share easy and practical skin care tips for the busy women, which in turn proves, that healthy skin is possible, even for women who don’t have the luxury of time and are always on the go. MUST DO RITUALS: � For healthy skin, use a face wash twice a day— morning and evening. � Apply a sunscreen beneath the morning foundation/ BB creams as per your routine which is, as per individual skin type. � Keep the skin hydrated by drinking 4-5 litres of water daily. � Exfoliating once in a week and indulging in alpha hydroxyl acid and retinoid containing face products on 2-3 days a week regimen according to skin type is a must. � Never sleep without a night cream and never go out in the sun without a sunscreen, as it is a must for women who want to preserve their beauty. This basic regimen when is tailored according to the skin type and used correctly, can definitely show wonders and magic on the skin quips Dr.Bhardwaj. � Also when you travel, use skin wipes, moisturise a lot, add eye drops which are lubricants and avoid make-up on plane to detoxify the skin. We are what we eat and hence for healthy skin it’s very important on what goes inside our body.
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ACADEMICS/Training
Beauty & Wellness Sector
Skill Council update VANDANA LUTHRA, CHAIRPERSON, BEAUTY & WELLNESS SECTOR SKILL COUNCIL AND FOUNDER AND MENTOR OF VLCC EXCLUSIVELY SHARE FURTHER PLANS OF THE SECTOR SKILL COUNCIL.
VANDANA LUTHRA, Chairperson, Beauty & Wellness Sector Skill Council and founder and mentor of VLCC
What are the challenges of skill development in the beauty and wellness sector?
The challenges faced by the Indian Beauty &Wellness domain on the skill development front are akin to that faced by other sectors in terms of the inadequate availability of training infrastructure, standardized training curriculum (especially at the entry level), the absence of quality trainers in sufficient numbers, easier financial access to outcome-linked skills training initiatives, as also a general misplaced notion about the benefits of vocational training. Matters have not been helped by the fact that the Beauty &Wellness domain in India is still largely unorganized and fragmented, with a very limited number of companies in the organized space having a panIndia presence.
What support does the Beauty & Wellness Sector Skill Council expect from NSDC/others to fulfill its mandate or in the area of skill development?
Sector Skill Councils (SSCs) have been formed with the specific purpose of giving industry a greater voice in the skills training process through a larger involvement in not just curriculum development, but also in the assessment and certification mechanisms. As government-backed and industry-led bodies, the expectation is that the SSCs would form the bedrock around which all skills training in their respective spheres would revolve. The pre-eminent role of the SSCs should be recognized by all stakeholders, with the SSCs being given a prominent voice in the proposed National Skills Qualification Committees (NSQC) being contemplated by the government for various sectors. Since the SSCs are incubated with funding support from the NSDC, as Chairperson of the Beauty & Wellness Sector Skill Council, my expectation is that the NSDC would take up this issue more forcefully with the new Government at the Centre and with various state governments. Simultaneously, looking at the sheer multiplicity of government and quasi-government bodies working on skill development related issues and programmes and consequent over-lapping and/or duplication of efforts, we must urgently work towards funneling all skill development related initiatives solely through the SSCs, if we have to successfully achieve the desired objective of skilling Young India effectively and efficiently.
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How can industry leaders of the beauty & wellness sector be aligned to NSDC/SSC ecosystem? Are they investing CSR funds in skill development? If not, what steps may be taken to facilitate this?
As key stakeholders involved in transforming India’s skills landscape, the Beauty & Wellness Sector Skills Council, in partnership with the NSDC and leading Wellness companies, needs to launch an awareness initiative targeting the small and mid-sized organizations on how investing in training makes for sound business sense and holds the key to the Beauty &Wellness sector being able to sustain the year-onyear growth of 18-20% that we have been witnessing over the last four years. As the chief architects involved in developing skilled manpower for the Wellness sector, it is incumbent upon the Beauty & Wellness Sector Skill Council and NSDC to convince funds earmarked for CSR by all stakeholders in industry at large - and not just the limited number of organized players within the Beauty &Wellness domain - to be deployed in skill development, something which is currently not happening on the scale that would make a significant difference.
What could the new Government do to address some of the challenges with respect to skill development in your sector?
Exempting all Vocational Training Academies in Beauty Services, Fitness and Nutrition from the payment of Service Tax in order to make the training more affordable would go a
long way in encouraging even the smaller Beauty &Wellness players to formally invest in the development of training infrastructure, considering the unorganized and fragmented nature of the Beauty &Wellness space. The extension of the STAR Scheme would also contribute immensely to encouraging more young people to go in for skills-related training. Simultaneously, the Government could streamline the process of granting bank loans to students keen to pursue vocational training courses in the Beauty &Wellness sector.
Are there any other aspects regarding skill development in the Beauty & Wellness sector that you would like to share? The fact that women comprise the majority in the Beauty &Wellness industry’s employee base further underscores the need for large investments towards skill development in this domain. In addition to raising services delivery standards in a largely unorganized sector, it will also be a positive steps towards encouraging women empowerment and critical to spurring the spirit of entrepreneurship amongst women.
Since its inception, the Beauty & Wellness Sector Skill Council has already taken several measures to achieve its objectives. Beauty & Wellness has been included as part of the school curriculum in several states. We are also associated with the ‘Star Scheme’ of the Government of India which was launched last year with the specific purpose of incentivizing skills-related training. So far, we have affiliated 10 training academies across India (95 institutes) to provide training and certification to students. More than 5,030 students across India have been trained at these academies. Significantly, the Beauty & Wellness Sector Skill Council is one of only two Sector Skill Councils selected by the National Skill Development Agency (NSDA) to do a pilot project with the European Union (EU) on aligningour National Occupational Standards (NOS) with theirs to improve the employment prospects of our students across the EU member countries. At the level of states, we have signed an MoU with Ernst & Young to participate in statelevel skill development projects in Bihar. Moreover, we have had meetings with several state governmentssuch as Chhattisgarh, Punjab etc. to facilitate their skill develop ment missions. We have just concluded the beauty courses which were piloted at Sarvodaya schools (President Estate) in Delhi. These students will be certified by the middleof December. We are in the process of entering into a tie-up with the National Institute of Open Schooling(NIOS) to offer beauty courses as one of the vocational subjects at open schools. Last, but not the least, the Beauty & Wellness Sector Skill Council is in the process of introducing Level 4 and Level 5 Qualification Packs(QPs) for post graduate students at Pune University by December 2014, followed by Delhi University.
However, there have already been concerns expressed by industry players about how the lack of trained manpower in sufficient numbers could come in the way of the Indian Beauty & Wellness sector.
What has been the industry response to the Beauty & Wellness Sector Skill Council?
We have received an overwhelming response from industry players, big and small, as all of them realize the need to come together to address the manpower challenge that has the potential to come in the way of the growth of the Beauty & Wellness sector. I am happy to share with you that icons of the Beauty & Wellness sector such as Ms. Blossom Kocchar, Ms.GurpreetSeble, Ms.RekhaChaudhary,Mr. Ramesh Vangal,to name a few, are part of our Governing Council.
Please tell us about some of the work which has been done so far by the Beauty & Wellness Sector Skill Council.
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ACADEMICS /Training
ENRICH: Train to Be a
Professional G
aining complete technical and professional knowledge of the business in order to function as a pro in the industry is without doubt of utmost importance today. Once you have decided to be a part of the game, it is imperative to be fully equipped with all the know how of the industry. Catering to this enormously catching up need of the hour, the Enrich Salon & Academy is amongst the few centres within the country working towards giving direction to the amateurs as well as professionals who are looking at making it big in the Indian beauty industry. We all yearn for that special feeling in our everyday life, that confidence, that pat on the back. Seeking these assurances outside to make us feel good has been our way of believing in ourselves. But can we be more? Can we enrich ourselves, by singing to ourselves, by dancing to our own tune? At Enrich Salon & Academy, we believe in that inward journey. To be really content, we need to find happiness within. For only when you love yourself, can you truly be happy. This is the core value at Enrich, which extends to our employees and customers at our Salons & Academy, firmly promotes the management. THE BEGINNING Launched in 2009, the Enrich academy operates in five locations within the country and has leading industry practitioners, and Indian and International trainers on board. With years of industry exposure and technical capability across all grooming disciplines including salon management, the faculty at the academy is rated as one of the best in the country. The Academy curriculum offers over 30 courses across disciplines in hair, beauty and make-up, catering to a vast segment of beginners and professionals who wish to expand their horizons in the field. “The course curriculum is thorough, the materials of the highest quality and the study centres are well equipped with the latest techniques. Training here is not just about show and tell, there are various other learning models with a mix of presentations, look and learn sessions, demonstrations, handson training on doll heads and most importantly on live models, along with a strong base of science and theory. Our senior stylists are trained at international seminars and pass on their newly acquired learning to us, the students, ” confirms Bani Gogoi, a beginner who started her career with Enrich. Besides catering to the industry needs, Enrich has courses on individual self-grooming. “I was an introvert by nature and hence, a bit sceptical about joining this course. But somehow I did manage to join Enrich Academy and it has turned out to be the best decision of my life. The faculty is full of experienced, skilled and supportive trainers who are not only passionate
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about their grooming disciplines but also about teaching. The academy provides counselling on the importance of selfgrooming and presentation, which has helped a shy student like me to rebuild my confidence, ” comments Shazia Khan, another student from the academy. WAY FORWARD Being one of the largest and fastest growing salon chains in the industry, Enrich provides its students with paid internships as well as placements at the Enrich Salons. The academy also updates the students about various openings and guides them through the interview process and even supports them in the first few months of work. “Since a young age, I was interested in hairstyling but being from a humble background, my family scorned at my interests. At the end of my training, I wanted a placement at a salon far away from my locality in Chembur, because I was embarrassed. But the experience, quality of learning and exposure that I received at Enrich was beyond compare and made me a confident individual. Today, I work at their Chembur salon. My family’s sense of pride further reassures me that once you believe in yourself, the world loves you for who you are”, says Rakesh Nair, Enrich Salon. Sachidanad Kamat, Director at Enrich says, “Our fundamental belief has always been that everyone has a gift and it’s their duty to recognise it in themselves. We practice this everyday by creating systems and services that help employees, customers and students alike - to be, look and feel at their confident best.” Enrich Academy has accreditations from CIDESCO, the world’s most prestigious qualification in the field of aesthetics and beauty therapy in Switzerland and CIBTAC, a leading awarding body with International recognition for producing graduates of the highest calibre. The Enrich Academy is authorized to conduct examinations and tests for students and professionals from within and outside their academy. Other accreditations and courses held at the academy include City &Guilds, L’Oreal courses and ARTH course. “The courses not only help you grow as a person, but also provide tangible gains and benefits in terms of a successful and well paid career. We are proud to be a part of this evolution in our students and employees’ lives,” adds Vikram Bhatt, Director at Enrich. b eauty l aun chpad | 12.14
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HAIR /Profiles BEAUTY LAUNCHPAD INDIA HAD A QUICK UPDATE WITH DEEPANSHU KHURANA, HEAD, VLCC INSTITUTES ON EXISTING BUSINESS AND FUTURE PLANS .
VLCC Institutes Riding the Wave
The Business Scope: Across 40 cities we have 55 institutes and train 9000 students annually. The duration of what we have on offer varies from day long seminars to diplomas that go up to 15 months. Programmes vary from one week to 15 months. Expansion: We are selective in expanding as we are expanding both in the company owned and franchisee model. For the company owned model we do a feasibility and market study whether the potential is there or not and what is the capex involved and whether we want to be in that locality or not. For franchisee model we whet the profile of the person more than the investment and the money that he has. Partner profile is very important. We are selective. There are 37 company owned locations from the existing 55 and 17 franchisees. We are looking at the right kind of partners rather than short term gains. We are interested in sustainable growth. Online Education: We experimented with online last year but the profile of students coming to us prefer face to face learning with the instructors. They would rather see it from their own eyes and feel it. E-learning is a good way to practice what you have already learnt rather than start from scratch. Government Programmes : In the 14 states we work with the DGET and NSDC, we train around 8000 students under various schemes every year. Government is willing to fund these programmes and hence the potential is enormous. International Tie-ups: We are exploring international tie-ups and are always on the look out to bring the latest and the best practices for our students. Plans: In terms of brand recall, foot print and placements we are the largest. We work with almost all the brands in the industry who have trusted us to maintain a steady supply of students. Our plans for the year remain to establish a healthy top line and bottom line as we grow selectively.
CELEB BLOWOUT Stylist-to-the-stars David Babaii
B
lo Blow Dry Bar first rocked hair headlines in 2007, after opening the first salon to scorn scissors and dye. Now the trendsetters are at it again, proudly joining forces with actress Gwyneth Paltrow and star stylist David Babaii to revamp the Blo experience via quick, affordable, red-carpet blowouts. “Gwyneth and David are the perfect company fit, and our loyal guests will love this collaboration,” promises CEO Ari Yakobson. Look for fresh menus, expert training programs and new decor at all locations.
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Blo Blow Dry Bar in Manhattan’s trendy Chelsea neighborhood
SAS Group Company
luxury
SAS LOGISTICS INDIA
WE HANDLE
JMD SUPPLY CHAIN SOLUTION PVT. LTD.
WITH CARE
FREIGHT AND CUSTOM CLEARANCE SERVICES
AIR SERVICES
OCEAN SERVICES
WAREHOUSING AND STORAGE
SOME OF THE BRANDS HANDLED Paul & Shark Roxy Diesel Fashion Clarks Quiksilver Timberland Reliance Brands Elc Ifb Brands Claire’s Fcuk Hugo Boss Giorgia Armani Satya Paul B’witch Mothercare Versace Celio Future Fashion Hackett The Body Shop Mango Marks & Spencer Dkny Dlf Brands Premium Garments Kenneth Cole Fred Perry Ted Baker Forever21 S.Oliver Kelvin Clein Versace Address: D-607 IIND FLOOR WEST VINOD NAGAR DELHI 110092. For Queries Please Contact : Mr. Ashok Kumar Dubey, Director, +91 9650195222, +91 8860638340; Raju Pant, Senior Manager - +91 8860638342, +91 9650716173 Mumbai Head, Mr. Joe Fernando - 09967453336 For Custom Clearance Query Please Contact : Deepak Kataria - +918860638343 Branch Office Address :- Heritage Apartment Ist Floor room no. 102, Near VVF limited next to Aryan college sion killa, Sion east mumbai -400022
BEAUTY/Preview
LONG BEACH 2015 ORGANISED BY THE PROFESSIONAL BEAUTY ASSOCIATION (PBA), THE INTERNATIONAL SALON AND SPA EXPO (ISSE) LONG BEACH HAS BECOME THE WEST COAST’S (USA) LARGEST AND MOST INFLUENTIAL BEAUTY EVENT OPEN EXCLUSIVELY TO LICENSED BEAUTY PROFESSIONALS, STUDENTS AND INSTRUCTORS. IN 2015 THE EVENT HAS BEEN SCHEDULED FROM JANUARY 24 TO 26 AT THE LONG BEACH CONVENTION CENTER, LONG BEACH, CALIFORNIA.
W
ith nearly 40,000 beauty professionals expected, ISSE Long Beach has evolved beyond the traditional “hair show” to a complete beauty event for hair, nails, cosmetics, esthetics and advanced education. The nearly sold out show floor of more than 350 top international beauty brands will include Alterna, Bio Ionic, Conair, BabylLiss, Forfex, Rusk Inc., Satin Smooth, CND, Dreamlook, Fromm, Lanza, Matrix, Mirabella, Obliphica Professional, Olaplex, OPI Products Inc., Pravana, Sexy Hair, Vidal Sassoon, Young Nails and Zotos International. Approximately 150 educational classes, live stage performances from top industry icons, and hair, nail and barber competitions, launch of new beauty products, services and trends ISSE Long Beach 2015 is the place to be for beauty professionals to stay up on the latest trends and advance their careers.
Show Highlights and What’s New for 2015
NAHA Stage: The North American Hairstyling Awards (NAHA) continues to be the industry’s premier photographic hairstyling competition. The ISSE Long Beach NAHA Stage features NAHA winners and finalists, showcasing their talents, reviewing what a NAHA win can do for a beauty professional’s career and explaining how to create a successful entry. From learning how to select models to directing a successful photo shoot, the NAHA Stage is the perfect way to learn how to enter NAHA as well as learn the latest styling techniques and trends.
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GUTTER CREDITS
Stage presentations featuring the industry’s biggest names: ISSE Long Beach features three main stages, including Center Stage and the NAHA Stage and the new Cut, Color & Style Stage - showcasing the latest techniques and creating the most sought after styles at any skill level. Attendees will see presentations from Ted Gibson, Chrystofer Benson, Nicholas French, Charlie Price, Sam Biddle, Lydia Sarfati and more.
The Nail Spot: New for 2015! Dedicated to nail professionals, The Nail Spot is an area featuring creative and technical education, nail competitions and more. The EstheticsAmerica & Wellness Pavilion featuring CIDESCO Section USA: Growing each year, this pavilion provides exhibitors and attendees with a dedicated environment devoted to skincare, wellness and the latest in treatments and education for this rapidly expanding industry segment. Hair, Barber and Nail Competitions: Students and licensed professionals are invited to show off their skills and earn career prestige at the ISSE Long Beach 2015 hair, nail and barber competitions. Try-outs for OMC Hairworld 2016: New this year, competitors can also enter for a chance to be on Team USA at OMC Hairworld 2016 in Seoul, Korea. PBA Beauty Bar: ISSE attendees will have the opportunity to hand-select five deluxe product samples from select ISSE exhibitors in exchange for a donation to the PBA’s CUT IT OUT®: Salons Against Domestic Abuse charitable program.
GUTTER CREDITS
The First Annual Southern California Beauty Career Fair: PBA is proud to host the first annual Southern California Beauty Career Fair at ISSE Long Beach 2015. Show attendees and beauty professionals can speak one-on-one with representatives from beauty companies and salons/ spas about available job opportunities. The career fair is open to the public but qualified attendees must purchase a ticket to access the show floor. Night Out Party: This event is exclusively for ISSE Long Beach attendees and exhibitors. After two days of walking the sold-out expo floor, attendees are invited to a private party at Sevilla Nightclub on January 25 from 8:30 p.m. to 12:00 a.m. b eauty l aun chpad | 12.14
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EVENT/Review
IITF 2014 INAGURATED BY THE HON’BLE INDIAN PRESIDENT, DR. PRANAB MUKERJEE ON THE 14 TH OF NOVEMEBR, THE CAPITAL ONCE AGAIN WITNESSED THE GIGANTIC ROAR OF THE 34TH EDITION OF THE INDIA INTERNATIONAL TRADE FAIR— PROMOTED BY ITPO, THE PREMIER TRADE PROMOTION AGENCY OF THE MINISTRY OF COMMERCE & INDUSTRY. WITH PRAGATI MAIDAN AS THE ALL TIME VENUE FOR THIS LARGER THAN LIFE FAIR EVERY YEAR, THE EXHIBITION IS UNDOUBTEDLY REGARDED AS AN EXCELLENT PLATFORM FOR THE CONSUMERS AS WELL AS THE BUSINESS PROMOTERS TO EXPERIENCE A WIDE ARRAY OF OPTIONS. MAINTAINING ITS MOMENTUM YEAR AFTER YEAR OF BRINGING FORTH THE BEST DEALS AND PROMOTIONS FROM SOME OF THE REVERED COSMETIC AND PERSONAL CARE BRANDS FROM WITHIN THE COUNTRY, THE EVENT SAW A HUGE TURNOUT OF THE BRANDS IN THE CATEGORY THIS YEAR TOO. GET TO KNOW THE REAL DEAL, AS SOME OF THEM SHARE THEIR EXCLUSIVE EXPERIENCE WITH BEAUTY LAUNCHPAD INDIA.
“It is an excellent opportunity for us to be a part of this one-of-a-kind business forum which is targeted at both business and national and International consumers. IITF provides a perfect platform for interacting with both business visitors and consumers of our brand— Blossom Kochhar Aroma Magic”.
Dr Blossom Kochhar, Chairperson, Blossom Kochhar Group of Companies
“The Shahnaz brand has become internationally renowned for premium products and therapeutic formulations for specific skin and hair problems. The response to these advanced products has been phenomenal, capturing sizeable market share on the strength of brand identity. They have also stormed international markets. A team of company professionals are present at the Shahnaz Herbal stall to provide information on products and business enquires. Indeed, every year, for more than a decade, the India International Trade Fair opens a wide window of opportunities for the Shahnaz Husain Group in terms of business development and trade.”
Shahnaz Husain, Founder, Shahnaz Husain Group
This year, the theme of the fair was ‘Women Entrepreneurs’, which was figured prominently in the display profile of the State/ UT pavilions. Each year, the fair provides a reliable and tested platform to SME exporters, entrepreneurs and investors. Apart from showcasing a wide range of merchandise and services, this year, the event was committed to the new mantra ‘Make in India’ for further extending India’s global appeal for investment in diverse sectors. Apart from highlighting concern on the social issues, the fair also focused on the cleanliness drive launched by Hon’ble Prime Minister of India under ‘Bharat Swachchta. Mission’.
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b ea u ty la u n ch p a d | 1 2 .14
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