RNI. NO:.DELENG/2014/56137 DL (S)-17/3468/2014-16
December 2016 ` 100
Spéciale COllECtiOn by nEu SalOnS
2016: Dynamic Development for Beauty Business! O2 SpaS: GeareD for Growth ElEmiS: premiers with sanGhvi BranDs
Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani
i
EDITORIAL Associate Editor Sukriti Shahi Features Editor Isha Gakhar Editorial Co-ordinator Rakhi Jerly
as see it! A
s per Mintel’s latest report, over one in three (38%) new beauty products launched carrying an anti-pollution claim has been launched in the Asia Pacific market, up from just 28% of anti-pollution launches which were seen in this region in 2015. This is a trend set to grow in 2017 as concerns over environmental pollution grow in Indian cities too. On the other hand, the Global Wellness Summit also deciphered some interesting trends for the beauty business intrinsically entwined with wellness. As they put it - Beauty, the goliath industry ($1 trillion) of the $3.7 trillion wellness economy, is remaking itself to meet the needs of a wellness-oriented population obsessed with authenticity and “inner beauty.” From an avalanche of eatable/drinkable beauty-boosters and clean, organic cosmetics – to medical evidence for a new “neuroaesthetics” (the brain is wired to respond to beauty) – the “beauty comes from within” concept will keep gaining on superficial (topical) models. And preventative approaches will keep gaining on the old “cosmetic repair.” We will continue to learn (and snap up solutions that tackle) how beauty is far more than skin deep. Closer home, India has seen an avalanche of brands entering the market and salon and spa industry- both becoming hyperactive in parts. The corporatisation of salons continues as the consumer hunts for more and more personalisation. In a bevy of contradictions deepened by the demonetisation drive of the government, we wrap up 2016 feeling mostly optimistic for the business.
Ritoo Jhha, Editor in Chief
COnTRIbuTOR Meher Castelino ART Design Head Kaustubh MEDIA & EvEnTs Sr. Manager (East India) Amitabha Mallik GM. Finance & Administration Ashish Jha Administrative Sr. Executive Vikas Upadhyay Accounts Executive Faisal Khan Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) beauté Espace Media Pvt Ltd New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4044/45/49 Mumbai | 71, Ganga Tower, A wing,202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Kolkata | 3/11, Gorachand Bose Road, Beadon Street, Kolkata - 700006, India. Mobile: +91 9163255919 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004 www.beauteespace.net | www.hairdesignertv.in
Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Amy Dodds Associate Publisher Danielle Timsit
Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed at Royal Press, B-82, Okhla Industrial Area,Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi - 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.
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CONTENTS BEAUTY Preview 58
ON THE COVER
Bridal Diaries 60 Winter Skincare 62 Nail Preview 63 Yearly Round-up 64 Fragrance Preview 67 Luxury Launch 68
Beauty Now: The Latest in Skincare & Makeup #YuviKiShaadi: 7 Days of Splendour Celebrate Winters with Cheryl's Nail Alert Beauty Review 2016 Super Scents Elemis Comes to India
HAIR: NEU Salonz Creative Team; Photography: Anushka Menon; Make-up: Anand Kaira; Styling: Mahima Shukla; Model: Kristi at 6th Avenue; Clothes: Dress by Amritraj Bora
REGULARS News Updates 16
Quick Updates on what’s Happening in the World of Beauty
BUSINESS New Space 72 Conversations 73
HAIR Preview 24 Interview 27 Solution 28 Expert Interview 30
Hair Uptodates: Get all the Latest Updates of Hair Industry Viewpoint Bridal Grandeur Double Advantage
Cover Feature 32 Yearly Round-up 38
Spéciale Salon Business in 2016!
Event Review 42 Hair Talk 46 Technology 48 Event 50 Portfolio 52 Industry Update 56
The IHA 2016 The Winning Team Future of Haircare is Here with Matrix And the Winner Is... Frontier Salon Update
Biz Talk 74
Masterclass 77
ALPS Beauty Lounge IHA: Creating a New Paradigm for Excellence in Hairdressing! O2-An Omni-Present Approach
Hindi Supplement
GLOBAL NEWS
NEWS now QUICK UPDATES ON WHAT’S HAPPENING IN THE WORLD OF BEAUTY
ESTEE LAUDER ACQUIRES TOO FACED
The Estée Lauder Companies Inc. has signed an agreement to acquire Too Faced, the feminine, playful make-up brand renowned for high-quality, stylish cosmetics. Too Faced is one of the fastest growing make-up brands in specialty-multi and online. Too Faced has experienced impressive growth over the past several years, and is expected to reach more than $270 million in net sales in 2016. The Estée Lauder Companies has agreed to acquire the entities that own the brand for a purchase price of approximately $1.45 billion. The acquisition is expected to close in December 2016. The Estée Lauder Companies Inc. received financial advice from Evercore and BNP Paribas, and legal counsel from Lowenstein Sandler LLP.
PANTENE PACKS A PUNCH
Pantene has roped in Ronda Rousey as its brand ambassador to prove that strong is beautiful. As they break down gender barriers and push past the comfort zones of how women are expected to act, speak and look, they are categorised as masculine and aggressive. Pantene believes in quite the opposite – that a woman’s power and beauty comes from her strength. To continue to inspire women, Pantene is now partnering with one of the toughest women in the world, Rousey, mixed martial artist, judoka, actress and bestselling author.
GREENERY IS PANTONE COLOUR OF THE YEAR Pantone, an X-Rite company and the global authority on colour and provider of professional color standards for the design industries, announced PANTONE 15-0343 Greenery as the PANTONE® Color of the Year selection for 2017. A fresh and zesty yellow-green shade, Greenery evokes the first days of spring when nature’s greens revive, restore and renew. There is a proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront – it is an omnipresent hue around the world. In terms of beauty, in the ultimate personal display of boldness and vitality, Greenery is deployed as a chic, confident punch of colour for hair, lips, eyes and nails. It is also a camouflaging base for natural beauty looks, with green makeup rooted in colour-correcting trends. A complementary colour to red shades, Greenery plays down ruddiness in the skin.
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CIARA IS THE NEW FACE OF REVLON
Revlon has appointed entertainer, model and fashion icon, Ciara as its brand ambassador. Ciara is a Grammy Award winning singer, songwriter, dancer and producer with over 23 million records sold and 16 million singles worldwide. She is also a devoted philanthropist dedicated to improving the lives of children and empowering women across the globe. Ciara believes that when you choose to love yourself first, you are more open to the love of others, which makes her the ideal match for Revlon’s LOVE IS ON™ positioning. Ciara will appear in multimedia campaigns across all media types, including digital, in-store and social media.
GLOBAL NEWS GHD GET OLIVIA CULPO
ghd has announced Olivia Culpo as brand ambassador and she will be part of the new ghd campaign: “Maximize Impact, Minimize Damage” Culpo is a sought-after beauty and fashion influencer. As a fashion and beauty icon, she is followed by millions her every day on social media, looking to her for beauty and fashion inspiration. The campaign represents the brand’s efforts to bust commonly held heat styling myths and educate consumers on how the revolutionary benefits of ghd’s multiaward winning range of styling tools.
HENKEL OPENS A NEW PLANT
Henkel recently opened its Beauty Care plant in Noginsk, Russia. With this investment project, Henkel increased the plant’s production capacity and installed new manufacturing lines, thus providing high-quality products for local consumers. To meet the needs of its consumers and customers in various regions of Russia and the CIS countries, Henkel has significantly expanded the production capacity of its Noginsk plant and installed new manufacturing lines for the production of shampoos, hair dyes and shower gels for well-known brands such as Palette, Syoss, Fa, Schauma, Taft and Gliss Kur. Besides that, the company has expanded its logistics capacity to 1,200 pallets on a total area of 4,000 square meters.
MARY KAY SOCIAL DRIVE Mary Kay initialised the Men Don’t Look Away Summit at global headquarters for Mary Kay Inc. Alongside Mary Kay executives, representatives from the National Network to End Domestic Violence (NNEDV), the National Domestic Violence Hotline (NDVH), the Rape, Abuse & Incest National Network (RAINN), the National Coalition Against Domestic Violence (NCADV) and directors from domestic violence shelters across the country convened for the first-of-its-kind summit. Domestic violence is not just a women’s issue. That’s the key message that resonated among more than 850 domestic violence organizations nationwide in Mary Kay’s 2016 Truth About Abuse Survey, which reveals that 9 out of 10 participating agencies have made concerted efforts to involve men in domestic violence prevention.
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L’ORÉAL RECEIVES ACCOLADES
L’Oréal has been recognised as a global leader for its strategy and actions in fighting against deforestation and has been notified of an ‘A’, the highest level of performance, especially for its sustainable sourcing actions of raw materials used in its products’ packaging and formulas. This CDP ranking disclosed today, features companies considered as committed in protecting forests through their strategy and actions about sustainable sourcing of wood and timber, as well as palm oil, both raw materials most likely responsible for deforestation.
INDIAN NEWS
SPA BY CLARINS AT W GOA
FIRST CLASS BEAUTY FESTIVAL AT MUMBAI DUTY FREE
DFS Group’s First Class Beauty Festival 2nd Edition was held in Mumbai. The event began on No-vember 1 at Mumbai Duty Free which houses a host of brands in the categories of cosmetics, skin care products and fragrances. Along with product unveiling, tutorials were presented by leading skincare and make-up experts. Talking about the event, Manishi Sanwal, MD, DFS India said, “First Class Beauty is a seamless, multi-brand experience to support travelers’ beauty and skincare needs throughout every stage of their journey.”
Sanghvi Brands announced the opening of India’s first Spa by CLARINS at the soon to open W Goa, a part of the W Hotels Worldwide. It was launched by CLARINS global ambassador Prisca Courtin-Clarins. Spread over 14,000 sq. ft. area, the indulgent Spa by CLARINS at W Goa houses 8 luxurious treatment rooms, special couples’ rooms, a heated indoor vitality pool and a wet section complete with steam, sauna, and experience showers amongst several other facilities. Prisca Cla-rins, SPAs, My Blend and Retail Director & Member of the Board of Directors of Clarins Group said, “CLARINS is enjoying a growing reputation in Asia and Australia, as it continues to gain market share. We are extremely elated to have entered India with our signature Spa by CLARINS with the W group of hotels.”
MOTHER CARE BY HIMALAYA FOR MOMS
Himalaya, a home grown wellness brand, has formulated a range of products just for mothers - Himalaya For Moms to help make the journey of motherhood healthier, smoother and more relaxing. With plethora of beauty, skincare and herbal product ranges available under the brand name, this is another product range brand has introduced. It is a herbal range of personal care products for mothers, for pre and post-natal care, infused with herbs and natural ingredients. With this it aims to bring together the therapeutic properties of herbs and science of aromatherapy.
KAYA IN HAIR CARE SEGMENT
Kaya Ltd. has introduced a range of services, that caters to the entire spectrum of hair concerns by acting on all dimensions of hair through the Targeted Root Regen System and Hair Health Boost System. The Kaya HairRestore is an advanced hair transplant solution, which claims to be combined with other high-efficacy procedures for best results. Speaking about the launch, Arvind RP, Vice President & Head - Marketing, Kaya Limited said, “Extending our portfolio to include a range of hair care services is a natural, synergistic progression for brand Kaya given our roots in dermatological expertise. Basis extensive market research, we noticed that there is a need-gap in specialized dermatological solutions for hair concerns. Therefore, the Kaya approach is focused on three steps – Diagnose, Treat and Maintain.
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O2 SPA ACQUIRES ZAZEN SPA
The day spa chain O2 Spa recently announced its acquisition with Punebased spa operator Zazen as part of the expansion drive. As stated in the official release, the acquisition comes at US$15 mil-lion in order to extend the brand’s growth to 150 outlets across 30 cities from their current presence of 60 centers in 17 cities. With this acquisition, a total of 18 outlets will become a part of O2 Spa and would be known as Zazen Spa from the house of O2 Spa. These outlets would be present in hotels, resorts and standalone formats.
INDIAN NEWS
NYKAA’S GROWTH PROJECTION FOR PRESTIGE BRANDS
Nykaa.com, an online beauty platform, anticipates a growth of 10X in luxury beauty sales with in-creasing demand among consumers for prestige beauty products. It was announced by Falguni Na-yar, Founder & CEO Nykaa.com during the press conference held at Taj Bengal, Kolkata on 30 November 2016. This November Nykaa introduced international luxury brands Clinique and Estée Lauder on its Nykaa Luxe platform, which features a range of international and Indian luxury beauty brands. This will follow with the launch of M.A.C and Bobbi Brown, also past of the Estee Lauder Companies Inc. in the next two months. Nykaa has seen a 3.5X growth over the past year, and is currently on a net revenue run rate in excess of INR 250 crores. In September 2016, the multi-brand portal raised INR 82.5 crore as part of its Series C funding through private equity and family offices of India’s corporate CEOs.
E-SHOPPING PLATFORM AT DELHI AIRPORT
Delhi Airport has launched an e-shopping platform following Government’s recent decision of de-monetisation. For smooth cashless transaction, Delhi International Airport Ltd (DIAL - company operating Delhi Airport) has announced India’ first airport e-shopping platform - www.shopflydel.in - for domestic passengers. “Domestic travelers now can preorder wide range of products of their choice online from India’s largest airport retail offering from the comfort of their whereabouts. Through this online shopping portal, now travellers have access to over 20 categories of products such as Beauty, Confectionary, Fashion, Souvenirs, Pens etc. sold across Terminal 3 and Terminal 1 domestic outlets. Products can be searched and chosen from menu listed under ter-minal, category, sub category or outlet. Travellers can collect their pre-ordered items from respective outlets by making the payment through cash or card,” said a release from the airport operator. “Through this facility, one can book product(s) of his choice from 30 days up to 12 hours before his flight in three simple steps - ClickPick-Fly, the release added.
VERT’S FIVE YEAR WITH CUSTOMISED SKINCARE SOLUTIONS
BBLUNT’S NEW BOLLY-THEME VIDEO
BBLUNT’s new Bollywood video featuring its Founder and Creative Director Adhuna Bhabani along with 7 of India’s top beauty bloggers take us on a journey back in time through four iconic block-buster Bollywood movies. The video reveals the secret inspiration behind the brands newly launched Salon Secret range of seven hair colours. The film chronicles Adhuna’s Bollywood journey and depicts how each character in the films that she has styled, drove her inspiration and enthusiasm to create the perfect shade accompanied by the perfect shine for the new hair colour range. Adhuna recreates some iconic looks designed by BBLUNT on 7 of the country’s most leading lifestyle and beauty bloggers - Miss Malini as Kareena Kapoor from Don; Shifa Merchant and Jas Sagu as Preity Zinta and Sonali Kulkarni in Dil Chahta Hai; Juhi Godambe and Aayushi Bhangur as Katrina Kaif and Kalki Koechlin in Zindagi Na Milegi Dobara; and Stephanie Timmins and Madhura Bhogale as Priyanka Chopra and Anushka Sharma in Dil Dhadakne Do.
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Celebrating its five years of existence in the market, the brand Vert is set to launch a customisable skincare range on the counter from January 2017. Starting with face packs, the brand will customise products according to your skin requirements. The anniversary celebration held at Hyatt Regency, Manesar on 5th December, had the founders Anupama Malhotra and Akassh Bansala - who introduced the procedure of making customised face packs. Currently Vert is available in DLF Saket and on online platform. It will soon be present in metro cities like Hyderabad, Chandigarh and Mumbai with online delivery for international consumers as well.
image: mercedes Benz Fashion Week, russia
Hair
HAIR/Preview
HAIR
PREVIEW
GET ALL THE LATEST UPDATES OF HAIR INDUSTRY
Get Supernatural with Advanced Hair Studio
Advanced Hair Studio has launched Supernatural, which is a product designed to give you a head full of hair. The launch event was attended by the brand ambassador Mohit Sharma, along with the Guest of Honor, Indian cricket legend Harbhajan Singh and Sanket Shah, CEO & MD, Advanced Hair Studio, Middle East & India Sub Continent. Supernatural endeavours to restore and retain your existing hair thereby giving you better tresses.
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Curl them with Jaguar
Jaguar’s Curl 19 is a sleek professional hairdresser curler with a high quality ceramic coating curling irons, length is up to 18.5 cm. It is available in diameters 19mm and 25mm. It is equipped with a foldable stand and a 2.80 long power cord with swivel joint. The temperature can be set to between 80 and 210 °C, while it has an automatic shut-off after 45 minutes. Available in two versions – Curl 19 with 55 watt and Curl 25 with 75 watt – the product is priced at `5,475.
Texture control with Supersilk
Supersilk™ brings a formaldehyde-free deep conditioning solution that infuses hair with NANO SILK COMPLEX™ particles and Sericin protein, derived from the cocoons of silk worms. Leaving hair soft, frizz-free, lustrous, silky and smooth, Supersilk™ is well suited for all hair types. The NANO SILK COMPLEX™ is delivered deep into the hair and fills areas of compromised tresses. The kit contains 3 Supersilk Silk Amino Acid Professional Solution 90ml, 1 Supersilk Detoxify Shampoo 300ml, 1 Supersilk Pure Indulgence Rinse Out Conditioner 250ml, and 1 Supersilk Pure Indulgence Leave-in Treatment 120ml. The Supersilk Kit is priced at `9,975 and is available in India through distribution network or Headstart International at info@headstartinternational.in.
Rewards for Colorphlex
Readers of Beauty Launchpad Magazine have voted ColorpHlex™ as their go-to hair strengthener for the second year in a row. ColorpHlex™ is revolutionising the beauty industry and is #1 in the eyes of professional stylists around the world. Colorphlex is Complete Hair Reparative System includes in-salon and at-home solutios, to make hair up to 4 times stronger and repair damage. The System is made with ColorStrong Complex™, which penetrates the hair and fills in sites of damage. This results in durable, long-lasting and strong hair. All of the products in the ColorpHlex™ line contain no parabens, sulfates, artificial dyes, SD alcohols, propylene glycol, animal testing or animal ingredients.
New treatment at Dr Paul’s
Dr Paul’s clinic has pioneered the first of its kind Density Improvement Program (DIP) to increase hair volume and as an effective means of treating hair loss. A combination of nutritional programme along with state of the art technology, the treatment offers an integrated solution to hair restoration. Results are visible within 90 days. The two major treatment procedures include Hair Growth Accelerator (HGA) Follicular Unit Extraction and Cyclical Nutritional Programme for hair restoration. HGA is minimally invasive, highly effective and offers shortest recovery in terms of days vis-a-vis hair transplant process. This programme is available in all 23 Dr. Paul’s clinics across the country.
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HAIR/Preview
Olaplex party
Beauty Launchpad was invited to Olaplex #PamParty at Toni&Guy GK-2. The soirée was hosted for the city’s eminent bloggers & special guests to experience the Olaplex Stand Alone Hair Treatment over some wine & cheese. We indulged in some fun time with photo ops and boomerangs… here’s the sneak peek: THE VERDICT: The hour long treatment requires repeat sessions for the best results. The treatment is most effective for damaged hair that needs expert care with varied results based on your hair texture and type. Olaplex is a bond multiplier treatment, that can be used as a standalone or with any other chemical service, including rebonding and colouring.
Sans(ceuticals) by Beauty Source
Dry Shampoo by Moroccanoil
Pure, highly active and free of harmful chemicals, the brand has products that are known to improve the texture and health of hair and skin. Created in New Zealand, the ingredients in the products have been proven in rigorous scientific trials to change the appearance of skin and hair and assist in recovery from sun damage, pollution and irritation. The multifunctional products by Sans(ceuticals) have potent vitamin actives to repair, nourish and protect. They are available at Beautysource.in.
The new Moroccanoil Dry Shampoo is a powerful, innovative formula designed to instantly absorb oil and product buildup without leaving behind any visible powder. The dry cleansing spray has natural volumising and deodorising agents, as well as a UV filter and signature fragrance. It features two color-specific formulas: one to preserve the integrity of light and blonde tones and one to maintain the richness and dimension of darker hues. To use it, position the bottle 6-8” away from hair roots and generously spritz 2” sections of hair. Massage into the scalp and brush gently.
Calvio comes to the Taj
Taj Salon at Taj Mahal Palace, Mumbai, has tied up with renowned Italian stylist Alessandro Calvio. Ranked as one of the ‘Best Cuts’ for UK in the Tatler Hair Guide August 2016, Calvio brings his ‘au naturale’ style of haircutting to India. He has transformed an array of clientele ranging from top beauty and fashion editors and Bollywood starlets alike. He will frequent Taj Salon every quarter to cater to its discerning clientele.
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HAIR/Interview
VIEWPOINT MATRIX’S SANCHITA ARORA Sanchita Arora, artist from Matrix India’s Design Team, talks to us about her journey with the brand and excitement of creating looks for one of the hottest trends - strobbing. — By Sukriti Shahi
After realising her dream to become a hairdresser and working her way in the industry, Sanchita Arora started working with Matrix in 2015. She explains her journey working with one of the leading hair brands as fun.
1. Tell us about your journey with Matrix. My professional association with Matrix began in 2015 when I was spotted by Matrix for my work and was offered to become the Matrix India Design Artist. There is just one word for my journey with the brand: “FUN”! I have been part of national seminars where I have helped re-create looks from Matrix trend collections. I am also going to be a part of their international seminars where I will be closely associate with Melroy Dickson and his team of educators. Matrix has given me the freedom and opportunity to explore and unleash my creativity.
2. How has been your experience doing roadshows for Matrix re-
creating Rock ‘N’ Strobe looks? This year, Matrix introduced Rock ‘N’ Strobe, the hair colour trend featuring Professional Hair strobing which is an international trend created by the Matrix team in New York. Through these roadshows, our aim was to give salon professionals not only an insight into the latest global trends but also to familiarise them with the newest techniques. I was thrilled to see the enthusiasm and the positive response of the participating professionals. It was indeed an exhilarating experience.
to produce great output consistently over and over. Training builds this foundation for a hairdresser.
4. Educator or Entrepreneur which role do you enjoy more? Since the time I have been a part of Matrix, nothing makes me happier than being an educator. I have grown as an entrepreneur, thanks to this foundation in education. So at this stage of my career, I try and share what I have learnt and keep learning with Matrix. I definitely enjoy this knowledge sharing and educating others.
3. Being an educator, what are your thoughts about education and training in Indian hairdressing industry?
5. Tell us what goes into creating shades for the Candy Strobe Collection
Training and education are the two most important pillars for a hairstylist. Hairdressing is an art which is built on a strong foundation of logic. In the end, the look that you create has to enhance the look of the client. There are certain rules and you have to play by them to be able
The idea was to create shades and looks that go well with the Indian skin tone. For Eye Strobe, as is seen on the model, SoColor shades like 6.35 and 12 were used together. For the Cheek Strobe: SoColor 4.62, 6.62 and 12.5 have been used. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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HAIR/Solution
Bridal grandeur
The new-age bride expects a royal treatment as she steps up her prewedding preps. What better way to give her much-deserved luxurious pampering than with L’Oreal Professionnel’s Mythic Oil rituals? — By Kanishka Ramchandani
T
rousseau trials – check. Designer jewellery – check. Facials, mani-pedis, massages, the works – all check. What about your hair? You might have booked a celebrity hairstylist and picked a hairdo from a glossy magazine but unless your hair is in top shape, you won’t get the desired look on your wedding day. Don’t commit the mistake of leaving hair matters to the last minute. As you do with everything else pertaining to your wedding, plan your haircare regime in advance. And that’s where we come to
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your rescue. Feel treated like royalty and get shiny healthy mane with the L’Oreal Professionnel Royal Oil Rituals – an absolute must for every bride-to-be. The luxurious pampering of royal beauty secrets is here for you at the nearest L’Oreal Professionnel salon. Get the nourishment your hair is yearning for and the pampering you are looking for with Mythic Oil.
Bridal makeover The team of experts at L’Oreal Professionnel have endowed the highly popular Mythic Oil range with
the powerful blend of ultra-precious natural oils, thereby making it one of the most sought after products for in-salon treatments. The secrets of oils is fused with modern technology to create a range of haircare products that is not only superior but also result- and experience-oriented, something that’s sure to appeal to the contemporary Indian brides. It is the dream of every bride to sport lush glossy hair during her wedding. Given the stress involved in planning and executing an Indian wedding, not to mention the hectic pre-wedding
schedule, the bride-to-be is likely to be short of time. The new Mythic Oil collection has shampoo, masque and Rich Oil, which are enriched with a blend of natural oils that include Avocado, Rice Bran, Linseed, Cranberry, Jojoba, Safflower, Osmanthus and Colza. These ingredients work fast and effectively, and hence provide quick results. The fairtrade Argan Oil present in the formulae continues to top the list of highly productive ingredients for better hair. Be it traditional affairs like sangeet, mehndi and phere or modern events like cocktail parties, you will be ready to greet the world with your shiny mane every time.
Stepping into the salon Once the bride-to-be walks into the salon, a thorough consultation will be conducted before the relevant Royal Oil Ritual is suggested to her. These insalon rituals services are meant to give relaxation, nourishment and shine to the tresses. ROYAL OIL RITUAL FOR THICK HAIR:
This indulgent ritual nurtures thick hair from roots to lengths, giving it shine and nourishment. For thick hair (40 mins) ROYAL OIL RITUAL FOR FINE TO NORMAL HAIR: This sensorial ritual
nourishes fine to normal hair without weighing it down.
For fine-normal hair (40 mins) ROYAL OIL BLOW-DRY: An express hair pampering service, which includes a quick wash and blow-dry for shiny satiny hair. For all hair-types (25 mins) The in-salon treatments make use of two new salon-exclusive oils, – Huile Initiale and Emulsion Ultrafine. Huile Initiale is a pre-shampoo oil for thick hair, which has high concentration of active natural oils, to provide nutrition to thicker tresses. Its key ingredients are Colza and Safflower Oil. The product has to be massaged into the scalp and hair, before being rinsed out, followed by shampooing. Emulsion Ultrafine is a de-tangling premasque emulsion for fine to normal hair. It has Avocado, Jojoba and Osmanthus Oils. It helps in detangling, provides nutrition and adds bounce to fine hair and should be used after shampooing. It should be sprayed onto the lengths and ends and emulsified. This should be followed by a masque, before the final rinse out.
Royal range The new, potent Mythic Oil range includes: MYTHIC OIL RICH OIL (100ML) It has
lightweight feel and satin-like finish and is infused with Argan Oil and Rice Bran Oil. MYTHIC OIL COLOR GLOW OIL (100ML)
It provides nourishment and radiance to coloured hair with the goodness of linseed oil and cranberry oil. MYTHIC OIL SHAMPOO (250ML) A generously foaming and cleansing shampoo, it is enriched with Argan Oil and Myrrh Extract. MYTHIC OIL MASQUE (200ML) It deeply nourishes and disciplines hair as it comes infused with Argan Oil and Myrrh Extract. The star of the range is Rich Oil, which is loved by hairdressers and customers alike. It is an instant-pick-meup for a bride-to-be. This multi-purpose product can be used as a finishing serum and a pre-wash massage oil. Enriched with Argan Oil and Rice Bran Oil, it is immediately absorbed, leaving the hair shiny and healthy, without weighing it down. With hair that shines with good health, you can flaunt any hairdo you wish on your D-day. Throw hair damage worries out of the window, Mythic Oil is here to help you sail smoothly through the bridal season, with just the right amount of royal touch. Royal Oil Rituals are available at exclusive L’Oreal Professionnel salons across the country. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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HAIR/Expert Interview
Double Advantage TIGI welcomed two of its renowned hairdressers to India recently. Beauty Launchpad brings exclusive interviews with Ralf Boss, Creative Director, Taiwan and Asia South Pacific and Andy Cheong, Regional Education Director for TIGI Copyright Colour, Asia
for over 15 years. Then I moved to China and worked there with TIGI for five years, before finally moving to Taipei. What inspires you about TIGI? The reason that I took the product at that time was because of the education. If you buy the TIGI products, you get education for free. It’s one of the main point – the backbone of TIGI even today. What is your profile currently like? As the Regional Education Director, I travel to all Asian countries such as China, Korea and Singapore, and bring to them the TIGI collections. All the collections are made in London and I bring them to these countries. I train the educators in these places. Is there any kind of customisation that is required when you deliver these collections to specific countries? Only in India – I have to make everything longer here.
Director, Ralf Boss, Creative Pacific uth Taiwan and Asia So
Having played an instrumental role at TIGI for the past 21 years, Ralf Boss today leads the TIGI Asia Educator Team as Creative Director Taiwan & Asia South Pacific. He heads TIGI’s first International Academy in Asia at Taipei. Tell us about your journey with TIGI so far. My journey with TIGI started a long time ago. Initially I started as an Ambassador for TIGI and then became the TIGI Art Director for Germany. I had my own TIGI salon in Germany
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Having worked with hairdressers in India, what do you feel they need to be on par with their international counterparts? While talking about millions of people it is always difficult to say what everybody needs. One might think they need creativity, but I would rather say that they need the right foundation in cut and styling. In Germany, we have system that during the first three years you have to go to school. Once you get the degree and become a stylist, then you are allowed to cut hair. Before that you are not allowed to cut hair. Then in another five years when you have masters degree, you are allowed to open a salon. It means a minimum of eight years of experience before you open a salon. But in spite of this, most hairdressers have some weaknesses in foundation. Do you agree that every country should have some sort of educational standardisation when it comes to hair dresser? I would say so. But it’s not necessary to make it too difficult to enter. But yes, we should have some standardisation.
Can you tell me what according to you will be styling trends for 2017? Every year we bring out our collections. In 2016, we saw a lot of long fringes. For 2017, we foresee undercuts using razor. Curly hair will be big next year, with short heavy fringes continuing to trend. We have already worked on these trends in London and they will be launched globally on 1st January, 2017. Which is your favourite trend from 2017? Undercut and super short cut A word of advice for Indian hairdressers. Never get bored with what you do, try to change, work on your weaknesses. It’s an obvious thing to do what the clients want you to do; try to do what you have in mind. Andy Cheong, Regional Education Director, TIGI Copyright Colour, Asia, works with the philosophy of ‘Learning never stops.’ he wear many feathers in his hat, including that of chief stylist, educator, entrepreneur, artistic director and technical advisor. His profile at TIGI also includes imparting his skills and passion by launching several colour and trend collections around the globe as well as sharing his expertise and interpersonal qualities.
order to sustain and evolve with the changing times. If you don’t, you become stagnant. TIGI lays a lot of emphasis on education. It plays an important role in a hairstylist’s journey – right from growth to progress. Suggestions for Indian consumers. Indian consumers use a lot of henna products, which causes more damage than good. They should refrain from using them. Also, one must not colour their hair on their own. You need to go to a professional salon and not touch up your hair roots on your own. Hair colour unlike your wet-line (shampoo and conditioner) or styling products has chemicals that may cause a reaction to the skin. A professional will always provide the right guidance. Go to a salon and get yourself pampered. Which are the prime reasons why hairdressers should use TIGI Copyright Colour? TIGI Copyright Colour has a wide palette of intermixable colours that gives the colourists and the client’s freedom in experimenting with the colour of your choice. This is definitely our USP and a key factor why salon owners should use TIGI Copyright Colour.
How has been the response to TIGI Copyright Colour in India? India is a huge market when you look at the population but only a small percentage of people are open to experimenting with their hair. However, the trend is now changing with the younger generation accepting bright and bold colours. I do see a lot of potential for TIGI Copyright Colour as it already has a strong connect with the existing consumers. Which colours will trend in 2017? There isn’t a particular trend that is suitable for all hair types. It depends on an individual’s personality, hair texture and their profession. I would want more people to experiment with vibrant hair colours as it certainly brightens up a person’s overall appeal. Which colouring technique will be trending? A cardinal rule in hair colouring is that those with warm tone skin should apply a cool tone colour and vice versa. As TIGI is always in sync with the forthcoming trends, for 2017, we are now focusing on irregular sectioning pattern. Marble shading, a technique where the roots to the mid-ends is coloured dark and the mid-ends to tips is coloured light is another hair trend TIGI anticipates to become a trendsetter for 2017. Advice for Indian hairdressers, especially colourists. Hairdressers need to sharpen their skills with education. Just like fashion, hairstyles change with every season. Even though I have been in the hairdressing industry for over 35 years, I am still learning. You need to learn new things in
cation Andy Cheong, Regional Edu ur, Asia Director for TIGI Copyright Colo
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COVER FEATURE
Waves of Style
Model: Kristi Clothes: Black Sequined Dress from Viziyon
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Party Hopper Style
SpĂŠciale NEU Salonz presents stunning party looks that will take your fashion quotient notches higher as you bid adieu to 2016 and welcome 2017 in impeccable style. These spĂŠciale looks, exclusively curated by the star hairdressers of NEU Salonz, focus on presenting your persona in your own way. High on the parameter of wearability, these styles can be modified with make-up to suit the occasion.
Hair: NEU Salonz Creative Team Photography: Anushka Menon Make-up: Anand Kaira Styling: Mahima Shukla Models: Manu at Anima Model Management; Klaudia & Kristi at 6th Avenue; Anjelina at Sara Model Management
Model: Anjelina Clothes: Gown by Namrata Joshipura
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COVER FEATURE
Curl ’em Up
Model: Klaudia Clothes: Bodysuit from Bebe; Skirt by Namrata Joshipura; Ring by Namrata Gupta
Don’t Wave Them Off
Swinging Sixties Clothes: Dress from Viziyon
Clothes: Top from Ensemble
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Model: Manu Clothes: Shirt & Tie from Zara
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The Dapper ’Do
Get Quiffed
COVER FEATURE
Clothes: Suit by Josh Goraya; Shirt from Zara
YEARLY ROUND-UP
Salon Business in 2016 As the year draws to a close, we bring you a bird’s eye view of how the salon industry fared in 2016. — Kanishka Ramchandani
Y
ear 2016 started on a promising note for the salon industry and went on to provide a steady platform for hair brands, salons and stylists to register a steady growth. For the brands the focus remained on haircare, while the salons were on an expansion spree. This year the industry witnessed such innovations and launches that kept the analysts, experts and customers deeply interested in its developments. Beauty Launchpad brings a round-up of how 2016 was for the Indian salon industry.
INNOVATIONS AT-A-GLANCE 2016’s favourite innovation and hair product was the hair oil, or oil-based hair products. While L’Oreal Professionnel revisited Mythic Oil and came up with a revamped range, L’Oreal Paris launched 6 Oil Nourish Oil-in-Cream to nourish hair without the hassle of oiling. • In the appliance category, hair straightener continued to be the popular choice amongst consumers, with brands like Braun, Corioliss, Babyliss and Jaguar launching improved styling tools. • The most recent development in hair repair is the Density Improvement Program (DIP) at Dr Paul’s, which combines nutrition with technology. re • Supernatural by Advanced Hair Studio, which tries to restore and retain existing hair. ou • ALFAPARF Milano Lisse Design Keratin Treatment helps you b. achieve smooth hair that is velvety, bright and easy to comb. • The introduction of high-tech haircare with products such as Colorphlex, Fibreplex, Olaplex and Omniplex. Headstart der International launched colorpHlex™, which is a bond builder that penetrates, protects and strengthens hair during the colour and bleach process. g • With brands like Supersilk offering smoothing service along with superior hair health, it’s the technology used in its products that deserve commendation. • The comeback of dry shampoo was another major d movement that gained traction, with brands like Bblunt and Moroccanoil introducing their versions of it. • DAFNI got introduced to the Indian market by Tressmart ass it ar. launched its hair straightening ceramic brush earlier this year. A globally patented product, DAFNI gives salon-like straightt hair at home.
COLOUR SPLASH Keeping up with the fashion trends of international catwalks, the major players in the care category had their fair share of colour launches this year. L’Oreal Professionnel launched
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the My Mocha Colour Collection with emphasis on customised looks based on the contouring technique. We had Wella Professionals introducing Ecaille Spring/Summer 2016 collection, which created a multi-tonal natural look. Schwarzkopf Professional brought forth the highly anticipated Essential Looks collection and also launched it’s range of demipermanent hair colour – Colorworkx. No matter what the trend, the stress was always on healthy shiny hair. And that explains the growth and popularity of corrective and preventive hair treatments. We at Beauty Launchpad certainly hope to see this trend continue into 2017 as we feel that healthy hair is the best hair.
MAJOR DEVELOPMENTS The name that tops our list of major developments within the industry is BBlunt Salons and Academy. Riding high on their bullish attitude, the brand had a number of important announcements throughout the year. In the wake of their tie-up with Godrej Consumer Division, BBlunt had their first big launch this year – at-home hair colour. The Salon Secret range offers seven salon requested shades. The brand als salon-requested also announced Kareena Kapoor Khan as thei t ambassador. Cosmetics giant L’Oreal ad dded another presti gious portfolio added prestigious
to its fold with the acquisition of Decleor, a brand formerly held by Shiseido. Another development worth mentioning here is Kaya Skin Clinic’s foray into haircare. Having established itself in the skin category, Kaya decided to reinforce it’s haircare segment in 2016. Jean-Claude Biguine made two acquisitions – hair solutions brands Trica Hair Clinic and home service brand Home Salon. These additions have expanded the scope of the French salon chain in providing luxury products and services.
EYEING THE EXPANSION GAME
With major salon brands riding high on the success they met with in 2015, 2016 can be easily called the ‘year of expansions.’ Salon chains made the most of the Q1 and Q2 2016 to spread their footprints across the country. Brands like Lakme, Enrich, BBlunt, Naturals, Affinity, Truefitt & Hill and Dessange Paris added more doors to their repertoire. The focus in the metros was on making the salons classier and more premium, while in tier II cities it was all about market penetration. There were a few firsts as well – hair guru Vipul Chudasama opened his own salon in Bandra, Mumbai, while Savio John Pereira launched his salon at Sofitel, BKC, Mumbai.
NEW AVENUES Two buzzwords that have been doing the rounds in the salon industry are – digital space and at-home services. There is an explosion of information on social media, thanks to beauty bloggers. Naturally, a lot of beauty consumers are drawn towards social media, making it mandatory for brands, salons and hairdressers to follow suit. From Facebook pages to Instagram accounts and from Twitter handles to Snapchat ids, salons are doing everything in their power to have a strong presence on social media. The paradigm shift in consumer perception created waves of change in 2016, which are likely to have long-term repercussions. Now clients are not only about ‘walk-ins,’ they are more about ‘check ins.’ From wowing the clients to announcing offers and packages, salons have turned to social media for marketing. Consumers are also preferring online booking or appointment apps such as Take 5 to locate nearby salons and book services. The influence of apps, rating system and instant feedback are other things that salons today cannot afford to ignore. The infancy and steady growth of at-home services are key highlights of 2016. This is a must-watch space for every professional in the industry. Given the consumer demand, this segment is likely to witness humungous growth.
SPIRIT OF COMPETITION While the competitive spirit of the salon industry gained strength in 2016, the year proved to be a major challenge for hairdressers as it offered them many opportunities to prove their mettle. This year we saw a number of competitions being held by various brands and institutions for hairdressers to showcase their creativity and expertise. An important one amongst these was the Wella Trend Vision Awards, which came back to India after a considerable gap. The gold winner, from amongst 16
finalists, represented India at the International Trend Vision awards in Barcelona. L’Oreal Professionnel Indian Hairdressing Awards gave hairdressers a prestigious platform for creativity. With the regional rounds complete and finalists announced, it’s the coveted finals that are on the radar now. Beauty and Wellness Sector Skills Council conducted the National Finals of the Worldskills International competition in Mumbai. Two finalists will be selected to represent India at the Worldskills International competition in Abu Dhabi in 2017. These competitions helped reiterate the importance of hair education. Given the rate of attrition and demand for skilled hands, the industry is now, more than ever before, investing heavily and wisely in education. This is definitely the most important lesson to learn from the passing year. We hope that this yearly round-up of the Indian salon industry works as a ready reckoner for you. We intrinsically believe in appraising the past to stay focussed on the future. While 2016 has been a good year for the salon industry, it threw a challenge in the air before bidding adieu – namely, demonetisation. Stay tuned to Beauty Launchpad and www. beauteespace.net to find out how the industry fares in the aftermath of this economic tug-of-war. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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YEARLY ROUND-UP
WE GOT INDUSTRY EXPERTS TO SHARE THEIR VIEWS ON THE DEVELOPMENTS SEEN THROUGHOUT 2016:
EDUCATION: We are going to remain focused on our partnership with global education and training company, Aptech Ltd. in scaling up Lakmé Academy’s across the country.
PUSHKARAJ SHENAI, CEO, LAKMÉ LEVER
ATTRITION: The Lakmé Salon employee value proposition focusses across the entire employee journey from recruitment and engagement to horizontal and vertical career paths.
HOW WAS 2016 FOR LAKME? 2016 saw Lakmé Salon expand its footprint from 60+ cities to 90+ cities. It also saw the expansion of its diffusion unisex model Lakmé FastnFab in metro towns. The year was marked with two unique collections co-created with renowned fashion designers like Nikhil Thampi and Payal Khandwala.
HOW DO YOU THINK IT WAS FOR THE INDUSTRY IN GENERAL?
Not only have salons increased their footfalls, the business of beauty is witnessing a revolution like never before. Year 2016 goes down the annals as a steady year for business development and one that has set the pace for expansion for those involved in beauty and wellness.
YOUR BIGGEST LESSON FROM 2016? The beauty salon and spa industry like any other industry faces certain challenges, such as lack of skilled manpower, organised training institutes, increased operational costs, etc.
NATASHA NAEGAMWALA, CREATIVE DIRECTOR, NALINI SALON, MUMBAI
HOW WAS 2016 FOR YOU? WHAT WERE YOUR CAREER/BUSINESS HIGHLIGHTS?
Super fun! For obvious reasons (demonetisation), slightly concerning. However, I am grateful that my industry is a ‘musthave’. And that definitely is a highlight.
GIVE YOUR OPINION ON THE FOLLOWING:
HOW DO YOU THINK IT WAS FOR THE INDUSTRY IN GENERAL?
INNOVATION: Lakmé Salons is India’s leading chain of expert beauty services provider known to pioneer beauty services’ innovations. We introduced quite a few interesting services like Candy Crush – Manicure & Pedicure, White Tea Vitality facial, Spotlight, etc.
YOUR BIGGEST LESSON FROM 2016?
SALON BUSINESS: Lakmé Salon has transformed the customer experience journey with its clutter-breaking innovation services portfolio – Runway Secrets. We recently partnered with Zenotito optimize management of our growing footprint of 310+ salons across 90 cities. The responsive and advanced technology solutions also help optimising cost by higher capacity utilization and optimal product consumption.
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I believe the industry is growing. It is getting better qualified, clients are getting more risqué, and are attempting more at their own sense of style.
Education Education Education!!! Whether it be on the managerial front or on the skills front.
GIVE YOUR OPINION ON THE FOLLOWING: EDUCATION: An absolute must! ATTRITION: It’s competition so it’s healthy Demonetisation: For the country its a hopeful step for the better; for the salon business, it’s another hurdle we must learn to cross.
actually deteriorating. Many of the big brands fail to provide differentiation. This is simply not a sustainable situation. Consumers will eventually evolve.
YOUR BIGGEST LESSON FROM 2016?
PLACID BRAGANZA, OWNER, PLACID SALON, MUMBAI
WHICH IS THE BIGGEST CHANGE THAT YOU NOTICE IN CONSUMERS? Clients have become more accepting of hair colour, specifically natural looking colour over loud tones. The ‘in’ thing is flowy, very ombre colours. Althought this trend has been there for over two years now, one can finally see people accepting it.
WHAT’S YOUR TAKE ON EDUCATION?
In education there are many options available for one to learn. Care and asthetics is something that needs to be focused and discussed.
Change is good. As we grow, we are able to distinguish between meaningful resources and those that pull you down. We have learnt that it’s better to let some people go rather than try to change them to our perspective. As long as we focus on maintaining our international standards and consciously stay ahead of the rest, we hope to attract the right people.
GIVE YOUR OPINION ON THE FOLLOWING: INNOVATION: The fear of things going wrong is the biggest hurdle for clients when it comes to trying new things. We have been consciously trying to break down that barrier with our colour work this year. SALON BUSINESS: It’s been a mixed bag. The economy has been sluggish and demonetisation has had a significant impact, especially since it has coincided with season time in Goa (Novemeber to February). We have managed to maintain numbers, and our new outlets are generating revenue, but it’s been a challenging second half. EDUCATION: This is the cornerstone of our growth. Our academy is successful in generating entry level talent. For mid-level talent, we are recruiting hairdressers from outside and putting them through a rigorous 2-3 month training process, in which we completely re-mould them into our system.
BINA PUNJANI, OWNER, BINA PUNJANI SALON AND ACADEMY, GOA
HOW WAS 2016 FOR YOU?
It has been a very interesting year. We have been a one salon brand for over five years, and opened an acedemy two years ago. This year, we have added two new salons and are opening another one soon. We have also started focusing on building a presence outside Goa. I have been signed on as brand ambassador for a major equipment company and have been representing them at events such as PBI.
HOW DO YOU THINK IT WAS FOR THE INDUSTRY IN GENERAL?
Lot of quantity, very little quality. This is a unique time for the industry. Over the past few years, there has been a dramatic surge of people wanting a variety of salon services, but the average consumer, who is keen to spend, hasn’t yet evolved in her tastes. New salons are being opened at breakneck speed, but we are not generating the quality of hairdressers needed to fill the requirements, so the quality is
ATTRITION: We specifically look for hairdressers that are unhappy with doing mediocre work elsewhere, and wish to work at international standards. We discourage people who are motivated by money or a desire to change location, from joining us. Typically, someone who joins us gets paid 15-30% lower than elsewhere, and someone who has been with us for 4 years gets paid 30-50% more than his peers in the industry. COMPETITION: We focus on our work and make sure it stays ahead of the curve. Competition doesn’t really exist right now – our clients simply refuse to go anywhere else. Two types of clients don’t come to us – one is the budget conscious client who is willing to compromise a bit on quality, and ones that can’t make out the difference. DEMONETISATION: It has impacted our business quite a bit – November and December are generally the busiest months of the year for us. However, we hope this is a temporary blip, and has long term benefits. We are happy that our competition will need to reduce the amount of undeclared income. Demonetisation will level the paying field, which is great for us.
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HAIR/Review
The
IHA 2016 Regional Finalists Announced; Finale to be held in 2017
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EAST THE COLOUR TROPHY AWARD
Winner: Evelyn Pao Virk, Hair’s Evelyn Salon, Kolkata First Runner-Up: Rashid Ahmed, Club Salon, Kolkata Second Runner-Up: Namita Rai, Trends, Gangtok THE CUT & STYLE AWARD
Winner: Pappu Kumar Thakur, Malika’s Salon, Guwahati Runner-Up: Lalramenpuii, Mapui’s Hair & Beauty Studio, Kolkata
T
he regional finals of the highly anticipated L’Oréal Professionnel Indian Hairdressing Awards (IHA) 2016/17 kicked off at Kolkata, followed by Delhi, Chennai and Mumbai. The four metros covered the East, North, South and West zones across the country, respectively. IHA by L’Oréal Professionnel invited professionals from across the country to showcase their artistry in the categories of Colour Trophy, Cut & Style, Young Colourist and Men’s Image.
SPECTACULAR SHOW The regional finals in each zone followed a standard format, with different teams recreating their hair looks live in front of the judges. The panel featured names from the likes of hair experts: Aalim Hakim, Lie Kuang and Simon Koh; photographers: Charudutt chitrak, Saurabh Dua, Colston Julian and Ashish Chawla; make-up experts: Aashmeen Munjal, Venus Pereira and Puneet Saini; fashion editors: Nandini Bhalla, Mamta Mody, Nonita Kalra; fashion designers: Anamika Khanna, Nikhil Thampi, Pranav Mishra and Namrata Joshipura. Each event began with an opening address by Aseem Kaushik, Director, L’Oréal Professionnel Products Division. The artistic hair show – All Doll’d Up by the L’Oréal Professionnel ID Artists – followed.
THE MEN’S IMAGE AWARD
I’m proud to be associated with the Indian Hairdressing Awards. This was the first time that I have participated in competition of this stature, and fortunately I was announced as the second runner-up in the colour category. It’s a career defining moment for me.
Winner: Anil Thakur, Haircraft Family Salon, Purulia Runner-Up: Karuna Baruah, Blush Salon & Spa, Guwahati THE YOUNG COLOURIST AWARD
Winner: Aanchal Jaiswal, Women’s Care, Siliguri Runner-Up: Shivani Sharma, AN John, Kolkata
— Namita Rai, Trends, Gangtok
WEST
THE COLOUR TROPHY AWARD
Winner: Mangesh Suryavanshi, Kapil’s Salon & Academy First Runner-Up: Mohd Sakhavat Shaikh, Envi Salon Second Runner-Up: Durga Prasad Bhandary, Panache Salon &Academy THE CUT & STYLE AWARD
IHA is a good exposure and platform to showcase, creativity, talent and art of a hairdresser. Super excited to be part of the finals. The focus, for me, right now is on the present moment, I have given it my best and will do my best again in the finals. The competition is going to be tough from all zones / regions in India. May the best win. — Dhanasekharan K (Appu), Vurve Salon, Chennai
Winner: Niranjan Bhandary, Shiva’s Salon & Academy Runner-Up: Feroz Siddique, Taj Salon; Nevedita Puthran, Kapil’s Salon & Academy THE MEN’S IMAGE AWARD
Winner: Anish Ahmed Salmani, Envi Salon Runner-Up: Ankit Jayrambhai Nayi, Zion Salon & Spa THE YOUNG COLOURIST AWARD
Winner: Hinl Shah, Splash the Salon Runner-Up: Momd IkramHawai, Envi Salon
HAIR/Review
NORTH THE COLOUR TROPHY AWARD
Winner: Sushant Maini, Bella Madonna First Runner-Up: Pawan Kumar, Bella Madonna Second Runner-Up: Ammy Malezza, LOOKS Salon THE CUT & STYLE AWARD
Winner: Md. Salman, NEU Salonz Runner-Up: Dimple, LOOKS Salon THE MEN’S IMAGE AWARD
Winner: Vipin Tamta, LOOKS Salon Runner-Up: Javed Salmani, Bella Madonna THE YOUNG COLOURIST AWARD
Winner: Farhan Irfani, LOOKS Salon Runner-Up: Gaganpreet Kaul, Salon 11
SOUTH THE COLOUR TROPHY AWARD
Winner: Mohd. Shadab, Envi Salon, Hyderabad First Runner-Up: Dhanasekharan, Vurve Salon, Chennai THE MEN’S IMAGE AWARD
Winner: A. Sridharan, Wink Hair & Makeup, Chennai Runner-Up: M. Gajendran, Naturals Lounge, Chennai THE YOUNG COLOURIST AWARD
Winner: Christopher Thangsangmuan, B-Blunt Salon, Bangalore Runner-Up: Jitendra Rai, Enrich Salons, Bangalore THE CUT & STYLE AWARD
Winner: Bimal Pradhan , Vurve Salon, Chennai Runner-Up: Shijo John, Enrich Salons, Bangalore
The guests were also treated to the L’Oréal Professionnel Dream Team’s ‘Nature Artistique’ show. Ace fashion designer Gavin Miguel’s outfits complemented the curated hair looks. The L’Oréal Professionnel Dream Team is represented by Dhruv Abhichandani (Drama Salon, Mumbai), Walter Dorairaj (OWO Salon, Mumbai), Akshata Honawar ( Runah Salon, Mumbai) and Raman Bhardwaj (AN John, Kolkata). The ID Artists are a group of dynamic young hair artists featuring Karan Deol (Ellora Classic, Ludhiana), Preeti Singh (Rock Paper Scissor, Bangalore), Sareena Acharya (Enrich, Mumbai), Sumit Malkotia (LOOKS, Delhi), Vivek Shyam Bhatia (Shyam Bhatia Salon, Mumbai), Mallika Pirani (Vanilla Salon, Mumbai) and Vaishakhi Haria ( Splash Salon, Mumbai). The show concluded with the winners’ announcement. As part of the format, all hairdressers participated by submitting their hair look in a photograph format. The top entries competed at the regional levels. The finalists will now go to compete for the much-coveted position in the finale, which is scheduled to be held in 2017.
This was my first innings with the L’Oréal Professionnel Indian Hairdressing Awards (IHA). I’m thankful to Mr Sanjay Dutta, who gave me the opportunity to participate in the competition.
- Vipin Tamta, Senior Stylist, LOOKS
This year, we have seen an increase in number of entries, the towns and salons they come from and more importantly the quality of hairdressing. As a brand that invests heavily on education, it’s inspiring to see the impact of our efforts to upgrade the artistic skill of the hairdressing industry. - Aseem Kaushik, Director, L’Oréal Professionnel Products Division
' 1 *' )'! 0 /%&!&-&)( $(-+$ .'! & (#& &' (,%. .*- .' (, +).* ")'
HAIR/Talk
The Winning Team
NEU Salonz made news as it swept the north region finals of the L’Oréal Professionnel Indian Hairdressing Awards 2016 (IHA). Beauty Launchpad in conversation with Naviin Guptaa, Director, NEU Salonz to know about the brand’s journey at IHA and how the team is gearing up for the finale to be held in 2017.
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Naviin Guptaa, Director, NEU Salonz How was your experience with the Indian Hairdressing Awards ’16? We had participated in the erstwhile L’Oréal Professionnel Colour Trophy in 2011. We had sent three entries and all of them were selected. Two of them had won in the Colour Trophy Category. This time around, we had greater strength in terms of number of doors as well as team members. We sent 13 entries out of which 7 were selected. We are excited and full of enthusiasm. One of our entries has won in the cut and style category. IHA is a great platform for motivation for the entire team. This year though, we feel that the level has been upscaled, and it’s now bigger and better. It now gives more exposure to both the salon and the stylist.
of the hair. We experimented with different types of fringes this time, which showcased the boldness and versatility of the youth. One of our selected male looks was named, Chaotic Dapper. We tried to create a trend and give the model a unique hairstyle. We feel it is an upcoming trend as we would now move from finished cuts to messy ones. We experimented with the outfits as well and tried to come out of the safe tones of black. Each colour was chosen carefully to make the hair stand out. We used blue, white and beige, which had a unique quotient in the entire competition. Each look is versatile and has its own persona that makes it stand out in the crowd.
Tell us more about the looks designed for this edition. Creating inspirational looks, which were wearable at the same time according to the norms of the competition, was a challenging task. We created a unique theme for each look, which was occasion specific. For example, one of our looks was perfect for a Saturday night out, whereas another was perfect for a date. One of our looks was created for a musical ball, which had a simple yet classy styling and the model was wearing a beautiful blue gown. We tried to follow the international trends, which were adapted for the Indian market in terms of cuts, colours and clothing. It was a perfect balance of the past, present and future. We used new techniques of colouring such as contouring and texturisatiown, which creates illusion and movements in the hair. Some of our looks are sharp and edgy, whereas some are with waves and had movement. We have used a right blend of tones, which are in vogue and can be adapted by the Indian market due to wearability and optimum health
Share the teamwork involved in putting together in the winning look. Team work was involved in all of our looks, as we feel each and every team member has something to contribute. Every individual has her own views and forte. We are proud of our entire team and dedicate this win to ‘Team NEU’. What research went into the making of these entries? A lot of research and planning went into the execution of the looks. Each team member worked hard and researched on the trends for months. We researched on the upcoming international trends and adapted them according to the Indian hairdressing industry. Your entries also had uniformity. Comment. Though each look is different and has its own style quotient, our entire team was synchronised. We were always on the same page regarding research, planning or execution. That is why you have seen uniformity in the hard work and efforts of Team NEU and not in the entries. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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HAIR/Technology
Future of Haircare is Here with
Matrix
Perfect the art of haircare consultation with the Matrix Hair Care PRO App and the new diagnostic Scalp Camera! 48
BEAUTY LAUNCHPAD INDIA | 12.16
M
ost clients suffer from more than one hair concern; while some concerns are serious and take a longer time to be treated, some are seasonal and easier to handle. It is important for hair care professionals to understand all the hair and scalp problems of a client and recommend one comprehensive solution. However, it is not always easy to diagnose the concerns with the naked eye, hence, MATRIX has introduced a diagnostic and consultative ecosystem with the Haircare Pro App and the Scalp Camera that help you conduct expert diagnosis and consultation for both, hair and scalp.
HAIRCARE PRO APP Haircare PRO, India’s 1st Professional Haircare Consultation App, aims at bridging the need gap of infrastructure and tools in salons. This App is available exclusively at MATRIX salons and helps provide professional consultations and customised solutions to diagnose and tackle multiple hair problems. It mixes and matches products and recommends customised solutions that tackle the clients hair/scalp concerns. The app suggests professional treatments as well as home care solutions.
SCALP DIAGNOSIS CAMERA KEY FEATURES 1. Provides a customised In-salon Treatment Basis the primary & secondary hair concerns faced by the client, MATRIX Haircare Pro App provides a step-bystep guide to mix & match MATRIX products to address both hair concerns in one unique customised treatment. 2. Showcases the Benefits of the Treatment Helps engage and involve clients in the expected results of treatment. 3. Recommends the ideal number of sittings Shows the number of visits required by the client for the treatment. 4. Recommends the ideal corresponding homecare The App highlights the sequence in which the homecare, recommended by Matrix experts, needs to be used. 5. Tracks Client’s History It records clients’ information and tracks their haircare history to keep the hairdressers updated on concern and treatments.
While solutions have existed for dandruff, a multi-corrective solution for other issues like itchy or oily scalp with odour accompanying dandruff have come to the rescue with the launch of Matrix Biolage Advanced Scalppure. In order to provide the salon experts with an end-end professional ecosystem, Matrix, in conjunction with the Scalppure range, introduces the Scalp Diagnosis Camera. KEY FEATURES 1. Intense magnification: Powered with 30x magnification, this device can highlight the specific scalp issues. 2. Easy usability: The device is handy and pocket-sized. The camera can be attached to the lens of any smart phone and be used to click pictures of the scalp. The spring clamp on the device ensures that it does not shift its position while being used. 3. Backlight: The backlight is powered by a replaceable battery and provides better clarity to the image. Become a haircare expert with the MATRIX’s Diagnostic Ecosystem! 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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HAIR/Event
And the
winner is...
The highly anticipated Wella Professionals International TrendVision Awards 2016 celebrated the creativity of professional hairdressing at Barcelona. The world event revealed visionary hair trends in a spectacular explosion of color, craft and inspiration, and of course, the winners of the TrendVision awards.
B
arcelona played host to the 14th Wella Professionals International TrendVision Awards 2016 that showed a new high in hair artistry. The colours and designs presented at the show complemented the vivaciousness of the city. On November 06, 2016, almost 1400 hairdressers and members of the media arrived at the impressive Fira Montjuic to witness 80 competitors from 45 countries showcasing their craft, creativity and their nerves of steel, in a quest to become international champions.
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Prestige Awards Michelle Mason, Senior Vice President Education, Wella and Coty Professional Beauty, said, “Wella TrendVision is a spectacular platform for true creativity where up-and-coming stylists, as well as the most masterful colorists in the industry are fully recognized. It’s always so inspiring to see hairdressers from around the globe showcasing their skills after months of hard work. It’s when we celebrate the passion and artistry that is the lifeblood of our wonderful industry.” For this year’s awards, finalists were chosen from a field of 8,000 applicants,
and won their local National TrendVision Awards, to secure their coveted place in Barcelona. They each prepared a creative masterpiece to showcase their skills in their specific field: Color Vision or Creative Vision. Each category included four awards – Platinum, Gold, Silver and Bronze – and also recognised the ‘People’s Choice’ for the finalist receiving the most votes through digital and social channels. An incredible 45,000 votes were received in the People’s Choice awards. The Color Vision category was led by head judge and Wella Professionals
Global Creative Director for Color, Josh Wood. Entrants were evaluated on their colour technique and overall look and vision.
And the winners were:
• Color Vision Platinum: Darren Lacken, Crow Street Collective, Ireland • Color Vision Gold: Jenni Kujansuu, SÄVY, Finland • Color Vision Silver: Mana Dave, Blaze, New Zealand • Color Vision Bronze: Hayley Austin, Toni & Guy, United Kingdom • Color Vision People’s Choice: Stefan Sultanoiu, Artist Salon & Academy, Romania Speaking about the Platinum winner, Wood said, “Every year I’m totally amazed by the quality but this year all these people are winners.” Josh continued, “Darren showcased an incredible use of the portfolio and an understanding of strong technique. But all of that technical knowledge was blended into something that I thought was really beautiful.” Style Game The Creative Vision category was judged by a panel of experts including Wella Professionals Global Creative Director for Care & Styling, Eugene Souleiman. The finalists in this category were evaluated on the creativity and overall look and vision, creating their interpretation of one of Wella’s SS17 and AW17 trends.
And the winners were:
• Creative Vision Platinum: Manuel Sunda – La Bottega Dello Stile S.R.L.S., Italy • Creative Vision Gold: Laura Harju – Prof Tampere, Finland • Creative Vision Silver: Hiroaki Matsuo, Screen, Japan • Creative Vision Bronze: Nadine Röver-Eilmes, Kaschke Die Friseure, Germany • Creative Vision People’s Choice: Reina Quinones Vila, Estrellisima Salon, Puerto Rico Souleiman said, “This year there was so much beautiful work – and the models carried it off so gorgeously – it was hard to judge. “Italy was absolutely wonderful. Why? Because it was a feat
of technique that’s so hard to achieve you really need to be a master of your craft, which is just what Manuel showed us today.”
Achievement Award Wella recognised the life’s work of a salon industry icon, legendary Robert Lobetta, who received the Lifetime Achievement Award amidst resounding audience appluase. Hairdresser, photographer, rebel and artist, he is one of the elite talents who has shaped the world of international hairdressing in the 20th and 21st centuries. Fighting the restrictions of conventional training, Lobetta recognised his own spirit in the creative explosion of the London fashion scene. An editorial session stylist of reckoning, he extended his exploration of the boundaries of hair and art in his collaboration with Geri and John Cusenza, as Creative Director for Sebastian in Los Angeles. The iconic images he created challenged and sometimes enraged, but always inspired. For many hairdressers today, Lobetta’s Sebastian work is what motivated them to push beyond the boundaries of the craft to become genuine image-makers. Sylvie Moreau, President, Wella and Coty Professional Beauty, said, “The
level of creativity and artistry showcased this year was truly breathtaking, showing just how important this program is for nurturing talent. We will continue to support and develop the artists and craftsman amongst us through education, mentoring and inspiration. Congratulations to all the winners. Beauty is not only skin deep, and everyone tonight proved it from all their heart.”
Panel of judges of International TrendVision Awards Color Vision • Josh Wood Global Creative Director of Colour • Petra Brockmann Global Creative Artist Germany • Renato Fuzz Top Artist Brazil • Alexandra Matiz Top Artist USA • Mike Vincent Tribu-te magazine Owner Creative Vision • Eugene Souleiman Global Creative Director of Care & Styling • Christophe Nicolas Biot Global Creative Artist France • Renya Xydis Global Creative Artist Australia & New Zealand • Chie Yamada Creative Director Japan • Olga Tarin Beauty editor of Woman Madame Figaro 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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PORTFOLIO
rontier f
BY LEISA AND PAUL STAFFORD
GUTTER CREDITS
Hair: Leisa and Paul Stafford • Colour: Aiden Bradley Styling: Sara O’Neill • Makeup: DJ Griffin Photography: Lee Mitchell • Sponsor: Denman
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GUTTER CREDITS
PORTFOLIO
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GUTTER CREDITS
f rontier
BY LEISA AND PAUL STAFFORD
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HAIR/Industry Update
DESSANGE PARIS
In true Dessange style, the newest salon of the Parisian brand was launched with much fan fare. After a successful three years in Mumbai, the luxe French chain has launched its third and largest salon in Pali Hill, Bandra, Mumbai. The new salon has Kérastase and L’Oreal Professionnel. At the launch event Kaftan and Resort wear queen, Pria Kataaria Puri exclusively showcased the winter and party collection from her PuraVida line. The launch was attended by Aseem Kaushik, Director, Proffesional Product Division, L’Oreal India; Emmanuel Gasnot, Director of Dessange International; Levan Ramishvili and Riyaz Nagani, Directors, Dessange Mumbai, and a host of Bollywood celebrities including Malaika Arora, Aditi Gowitrikar and Waluscha De Sousa.
SALON EVENTS A round-up of salon activities for the month.
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BBLUNT STYLE BAR Adhuna Bhabani, Celebrity Hairstylist and Founder of BBLUNT, celebrated Children’s Day with the kids from Smile Foundation at the BBLUNT Style Bar, at Korum Mall, Thane. Under its ‘Styling for Kids’ initiative, BBLUNT gave the children of Smile Foundation fun hair makeovers. Morever the brand continued with Children’s Day celebrations throughout the week offering children between the age group of 8-13 years a flat rate of Rs 499 on every haircut.
IMAGE: TARUN TAHILIANI AT LAKMÉ FASHION WEEK
Beauty
UP
TO
RE & MAKEUP
THE LATEST IN SKINCA
TH E
MIN UT
E
BEAUTY/Preview
FACES Ultime Pro Perfecting Primer is light-weight texture and velvety formula which makes the primer glide onto skin. It helps creates a youthful appearance and reduces the look of fine lines and wrinkles. Price: `899
Blossom Kochhar Aroma Magic Clary Sage Moisturising Lotion comes with SPF 15 which protects, moisturises and nourishes skin. It is the combination of kokum butter, aloe vera juice and olive oil to help hydrate skin. Price: `190
Avon has launched True Color Perfectly Matte Lipstick backing shine-free lip trend. With intense colour without drying effect and is available in 10 shades like. It is longlasting and weightless. Price: `479
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Kiehl’s introduces Age Defender Range for Men which consists of serum, moisturiser and eye repair cream. This collection works to strengthen and visibly firm skin, plus minimise the appearance of fine lines & wrinkles within a simple anti-ageing regimen. Price: Range starts from `2800
Skeyndor has introduced a Moisturising Cream Fll which contains dermo-saccharides and moisturising agents resistant to cleansing. The other ingredients promote the tolerance against external aggression. Suitable for dry and sensitive skin. an available at all leading salons. Price: `3,540 (200 ml)
Maybelline New York introduces Super BB Cushion, a compact which is a comb combination of eight essential benefits to give a coveted poreless look with more than ve 60% hydrating essence, keeping skin moisturised. It is seamless for daily and on-the go application with SPF 29 PA+++. Price: `1200
Oriflame India brings a matte based lip mousse, The ONE Lip Sensation Matte Mousse range. The range comprises of seven lasting shades of Coral Dream, Pink Velour, Raspberry Cloud, Red Velvet, Rouge Suede, Satin Rose and Soft Mulberry. It comes with lightweight mousse formula which gives matte finish. Price: `699
Oshea Herbals launched ROSEMOIST Winter Care Cream for dry, flaky and itchy skin. It is the formulation of Neem, Tulsi and Vitamin-E which traps the moisturiser. Rose and Aloe Vera extract work on cell renewal process. Price: `165
L’Occitane en Provence launches limited-edition Shea Butter collection which includes body cream, hand cream and lip balm. Additionally, a collection which combines Shea better with powder scent of violet will also be launched. The collection is nourishing and moisturising. Price: Range starts from `710
Epique introduces Intensive Revitalising Eye Formula for mature skin. It is deep conditioning restorative eye cream made of a Phyto-concentrate formula that comes with an advanced automatic massage applicator. It visibly diminishes dark circles, puffiness, fine lines and wrinkles. Price: ce: `3200 `
NYX Professional Makeup’s three Rocker Chic Palettes - California Dreaming, Heart Of Gold and Tainted Love features five eye shadows. Each palette features a collection of shimmery metallics and buttery mattes in the shades of plum, coral pink, gold, navy blue, black and red copper that allow long lasting plush performance. Price: `2500
Just Herbs introduced mineral oil free Tender Touch Body Radiance Oil, a moisturising body oil with vegetable and essential oils. It is non-sticky and mineral oil free. Price: `1175 (200ml)
Skintruth’s Vitamine Enriched Cream is a winter mate, a nourishing moisturiser is viable for mature skin types. With Patchouli extract and Vitamin E, it helps with smooth and supple skin. Vitamin E is also beneficial in the treatment of scars and, useddaily, will even the skin tone. Price: `1,275 (225 ml)
Aamod @ Alwar
Spread over 7 acres, just off the town of Alwar in Rajasthan, Aamod at Sariska (Alwar Bagh) is an ideal spot to getaway from the hustle and bustle of Delhi city. Surrounded by the Aravallis, a stones throw away from the Sarsika Tiger reserve, Alwar Bagh offers four separate villas with deluxe and super deluxe rooms for accommodation. Activity spaces, a restaurant, pool and spa are also available for the guests. The Sublime Spa comes with two basic therapy rooms and limited services, this requires pre-booking for sessions, which last anywhere between 15 to 90 minutes. Considering the compact and homely nature of the resort, Alwar Bagh is a pleasant option for a small destination wedding or a corporate tour. You can either enjoy the gifts of nature or pre-book a massage at the spa to unwind. Explore Alwar City, the Sariska Tiger reserve and Sariska Lake nearby.
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BEAUTY/Bridal Diaries
#Yuvikishaadi:
— By Isha Gakhar & Rakhi Jerly
PHOTO: INSTAGRAM/YUVZELSLAYS
PHOTO: INSTAGRAM/CREATIVEWORLD11
7 Days of Splendour
#Yuvizel gave us major wedding goals with their multivenue wedding resplendent with bespoke elements.
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I
PHOTOS: KARTIK BHAGAT (DREAM DIARIES) BY SHAADISAGA
ndian cricket star Yuvraj Singh and actress Hazel Keech tied the knot at an intimate affair followed by weeklong wedding celebrations that saw A-listers and VIPs in attendance. The pre-wedding ceremonies began with the mehendi in Chandigarh, where the power couple posed for candid pictures in contrasting shades of yellow and blue. Yuvi went for a navy jumper over white kurta pajama and Hazel wore canary yellow tulle anarkali with gottipati detailing. The look was completed by Mashrabiya mathapatti and chandbali earrings designed by Astha Jagwani. At a cocktail event preceding the wedding, the bride-to-be was seen in a full-sleeved white ensemble highlighted by embellished long velvet jacket. Her golden curls were let loose and once again crowned by a designer mathapatti. Yuvi kept it classy in a traditional black achkan and white churidar.
Opening partnership The gurudwara wedding, held at Fatehgarh Sahib, saw the bridegroom in traditional attire with red accents by JJ Valaya. Hazel, rechristened Gurbasant Kaur, looked regal in her opulent zardozi infused ensemble gilded with statement jewellery. The make-up was kept dewy to complement the quiet affair. The groom matched up to his bride in a maroon and gold velvet sherwani. With the main ceremony done, the newlyweds headed to Goa for more celebrations. The couple invited an entourage of well-known faces to amp their destination wedding.
Starting with a traditional Hindu beach wedding at Teso Waterfront at Siolim, #Yuvizel dressed up in traditional attire yet again with a dominating touch of minimalism. The bride chose a red and gold Banarasi sari for the second innings, while her groom kept up in a beige silk sherwani with a brocade dupatta. The jewellery was inspired from various parts of the country including Maharashtrian mundavalya, Nizami satlada and a designer kamarbandh by designer-stylist Ashley Rebello. The fun turned up a notch with a sundowner reception attended by the couple’s close friends and family, which included Virat Kohli, Anushka Sharma, Zaheer Khan, Sagarika Ghatge and many more. A pastel theme ran through the duo’s ensembles, with Yuvi making a dapper entry in a shiny powder blue suit. Walking hand-in-hand with him was his new bride in an angelic white cocktail dress with pulled back hair and flushed cheeks.
Final match Yuvi and Hazel flew to New Delhi for the last leg of their wedding celebrations. Cricket bigwigs such as MS Dhoni, Sachin Tendulkar, Sourav Ganguly, Virendra Sehwag, Kapil Dev, Harbhajan Singh and others attended with their families. The starry night had the couple show up in their best look, featuring JJ Valaya couture. The custom ensembles stood out in unusual warm hues ensuring a grand finish to the festivities. Hazel’s handcrafted lehenga choli worn with standout prints was a far cry from the usual bridal designs.
The dupatta draped in a half sari style was also heavily embellished, leaving accessories to a minimum of traditional red bangles, side-swept waves and statement shoulder grazing earrings. The groom’s look was a mélange of colours. With an impressive list of ceremonies and celebrations, the new couple took over the entertainment news in the country with their classic choices for the wedding trousseau. Yuvraj’s neatly trimmed beard and Hazel’s wavy locks remained the only constants throughout the one of the most keenly followed wedding stories of 2016. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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BEAUTY/Winter Skincare
Celebrate WINTERS WITH CHERYL’S Get winter-ready supple and rosy skin with professional solution from Cheryl’s Cosmeceuticals
C
old weather brings change in skin concerns as well leading to tight and dry skin. Not maintaining the oil and water balance of the skin leads to dryness which causes discomfort to the skin of face, feet and hands. The aggravated dryness might result in cracking and flaking of the skin. CAUSES OF DRYNESS: Skin’s inability to produce sufficient sebum to keep the oil-water balance Inability of the skin to retain the moisture leading to further loss IMPORTANCE OF SKIN NOURISHMENT To avoid Dryness, the skin demands nourishment and it can only be acheived through Hydration. Skin demands nourishment especially during winters and only deep hydration can help slow down ageing and collagen breakdown caused due to dryness. A facial service should help restore skin’s natural moisture by mimicking sebum and bring back the radiance that is lost to the harsh environment. Keeping in mind the need for nourishment and hydration, Cheryl’s Cosmeceuticals introduces HydraMoist which is designed with a unique Thermal Hydrate Technology. CHERYL’S HYDRAMOIST FACIAL The HydraMoist Facial is a potent facial for dry skin, It is an exclusive formula based on suspension of essential oils activated through heat. This mix of effective oils with moisturising agents keep skin protected, hydrated and supple. This facial mimics skin’s
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sebum and controls trans-epidermal moisture loss. Olive Leaf Extract, Jojoba, shea butter, wheatgerm oil and Avocado oil – These oils in multiple steps of the facial, replenish the need of oil and reduce dryness. Alantoin, Bisabalol, willow bark extract, Green tea - Are some of the moisturising, anti-oxidant and soothing agents to take care of dry skin. HOW DOES HYDRAMOIST FACIAL WORK? 1. Cleansing Oil – HydraMoist’s olive oil based cleansing oil soothes and moisturises while cleansing. 2. Deep Cleanser – The cleanser has potent anti-oxidants - Green tea, moisturising active, trehalose and Vitamin B3 which are useful for skin lightening. a. Toner – This cooling toner has soothing actives like bisabolol. It also has cucumber extract that helps lightening the skin. b. Hydrating gel – This gel lightens the skin while hydrating with presence of niacinamide, Vitamin C. c. HydraMoist mask – This mask is specifically designed by combining 5 oils – wheatgerm oil, carrot oil, lavender oil, jojoba oil and shea butter. Together these oils soften, hydrate and rejuvenate the skin.
CHERYL’S HYDRAMOIST MOISTURISER Cheryl’s HydraMoist Moisturiser is a quick absorbing, lipid balancing moisturiser that protects the skin’s natural oil-moisture balance. It has Vitamin B5, Vitamin B3; oils that include olive oil, jojoba oil and butters which include Shea and Kokum, for intense moisturisation. It also has the winter cherry extract that is known to give protection against infrared (IR) and visible light while helping in collagen repair. We suggest you to experience this revolutionary treatment and product by Cheryl’s Cosmeceuticals this winter!
BEAUTY/Nail Preview
Nail
Alert
BE READY TO WELCOME THE NEW YEAR WITH OOMPH ON YOUR NAILS!
MAYBELLINE M AYBELLINE NEW YORK Y COLOUR SHOW PARTY GIRL
REVLON COLORSTAY CO OLORSTAY GEL ENVY DIAMOND TOP COAT
NYKAA FALL/WINTER MATTE NYKAA’S COLLECTION COLLEC
Maybelline New York unveils the Party Girl addition to its Colour Show nail collection. It provides excellent coverage, gives a high glossy and glitter finish to the nails. It is also longwearing and resistant to chipping, further intensifying its appeal. High fashion and versatile pigments, wear your party persona now! Price: `175
A gel lacquer, enhanced with a blend of acrylic polymers boosts shine. With pearl essence, good pay off, smoothness and glossy finish, it creates maximum colour dimensionality. This formula has DiamondFlex Technology™ which is a combination of three complexes for improved toughness, wear, flexibility and shine. Price: `460
Nykaa’s new nail enamel range makes for the perfect winter manicure. The collection has mix of dark and bold shades for each and everyone, is chip-free and works best for both shirt and long nails. They are fivefree, easy to apply and dry to a long-lasting, matte finish. The colour ranges from red and blue to subtle pink and nude make for desirable winter manicure. Price: `199
Glitter and Glamour!
Shine Booster!
Dark & Bold!
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YEARLY ROUND-UP
Beauty Review: 2016 Edgier, contemporary and complex - that’s year 2016 for beauty industry which is gushing over some of the wackiest and bold trends it witnessed all through the year. Looking at 2016 make-up trends and product innovations, Beauty Launchpad summarises the year as it was! — By Sukriti Shahi
2016 HIGHLIGHTS
IMAGE: Loréal Paris
W
asn’t Aishwarya Rai Bachchan’s frosted purple lips at Cannes a head turner? As if it wasn’t enough, Ombré lips were spotted almost everywhere during 2016. Minimalistic look with natural-looking skin was another make up hit. Innovative product formats across categories - 2016 was also a year of breakthrough technology that goes in product development. Here is the beauty report 2016:
TWO-TONES LIPS Ombré lip is one of those trends that landed straight from ramps to reality. One colour gradually leading to another or contrasting hues on each lip, Ombré trend has got several variations to it. With celebrities sporting it on and off screen and experts recommending it to one and all , it became one of the most wearable lip fashions with brands like Maybelline New York even launching a Lip Gradation range. “Two-toned, contrasting colours on each lips or deep berry ombre - lips have been dramatic this year,” says Cherag Bambboat, Celebrity Make-up Artist and Founder - Magical Makeover Academy.
BERRILICOUS PALLETE Giving us major high, berry and purple hues were there on all colour palettes. Taking inspiration from International celebrity sensation, Kylie Jenner and her edgy make-up line, some old trends like metallic lips, dark ‘gangster-but-not-black’ hues and glossy cheekbones made a successful comeback this year. “Browns, coffee, plum, maroons are back all over again. The oh-so old-fashioned shades have grabbed all the attention thanks to fashion runways and trends,” says Elizabeth Tapsall, ColorBar Makeup and Beauty Expert.
DRAMATIC EYES This year, makeup created a subtle
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IMAGE: Maybelline New York
IMAGE: Maybelline New York
definition for itself with concentration on just one feature and going natural and nude with other. Bushy eyebrow, dramatic eyes with layered eyelashes, jewel or muted-tone shadows and graphic liners, it was all about adding depth to eyes, accentuating them to make them look bigger. Smokey eyes and glitter on lids or as eyeliner - eye makeup was most played with in 2016. “This year the fake or feathery lashes have been all over. Winged eyeliner and colours like blue, emeralds and indigo or copper shimmers or soft greys and muted bronze to get a softer look has worked this entire year. Glitter has made its way on the eye lids and are there to stay,” says Vidya Tikari, Celebrity Make-up artist. When it comes to eyes, Mascara was the most loved product this year. As the focus has been primarily on lashes, volumising, lengthening and growth-boosting mascaras were hot-selling. Maybelline New York Magnum Barbie Masacara, Revlon’s Growth Boosting Mascara and Bobbi Brown’s Eye Opening Mascaras were some of the best launches.
EAU NATURELLE Natural-looking dewy skin, rosy and coral-blushed cheeks and fading fad of contouring were major highlights of 2016 make-up lookbook . “A light bronze application and very light blush on the cheeks to the temples in natural colour is what we saw this year,” says Tikari. It was also the year of BB and CC creams with major players in consumer brand category like Lakmé, Ponds and Lotus launching their products. These are comprehended to be handy with benefits of moisturiser, sunscreen and foundation packed in one. 2016 kicked-out make-up layering for lighter skin tone and encouraged sporting natural skin.
MATTE OR SHIMMER The year end, however, intensified towards matte launches across several product categories. From e-retailer Nykaa launching its own make-up line to direct-selling brands Avon and Oriflame and consumer brands NYX, Revlon, Lakmé, ColorBar and Faces, brands were on fire with their ‘matte’ launches this year. Where matte lipsticks with intense colour and underlying moisturising effect created a wave, matte nail colours were definitely to look out for. Simultaneously, wearable shimmer, an international trend, also hit the Indian beauty market. From eyes to lips and nail, shimmer was as popular as matte. Tough deal! 1 2 .16 6 | B EAUTY LAUNCHPAD INDIA
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YEARLY ROUND-UP
INNOVATIVE FORMATS, TECHNOLOGY AND INGREDIENTS
Make-up has evolved from what it was and have come a long way with more and more long-lasting, water and smudge proof, easy on skin features. With portable formats and smooth application factors, today applying make-up has been made easy for one and all. As we mentioned how layering stayed out of focus all through the year, what made to the top of the chart is High Definition or HD make-up. Regular foundation, lipsticks, shadows, primer, nail polish, all are upgraded to HD technology which has silicon in it to fill up the lines and cracks and deliver clear colours without showing up on skin.
s IMAGE: Loréal Pari
Undetectable coverage on skin is achieved with products infused with photo chromatic pigments which blend and reflect well. “Revlon has one complete range with photo chromatic pigments. It is designed to perform under harsh lighting and high definition conditions,” says Rajiv Kumar Bobal, Director –Sales and Marketing, Revlon India. Apart from it, essential oils, Vitamin E and mineral ingredients are emphasised upon. Talking about natural finish, Airbrush technology was one of the most popular techniques used by artists. Spraying of make-up instead of applying it with sponges and brush, Airbrush supported traditional make-up application. “Airbrush is evolving method and companies are launching new products. However there have been huge development on this by Kryolan which has made an all round product, Nebula, which can be used for eyes, lips, cheeks and face,” adds Bambboat. Brands keep investing in research to innovate one or the other product format which is the key to hold their position in this competitive market. One such format which surfaced during 2016 was ‘Cushioned’ products. Products with cushion applicator provides effortless application and product penetration. Lancome introduced products like compact, blush and lip oil with cushion puff and Esteem Lauder too used the format in its recent foundation launch with built-in cushion which imparts second-skin effect. This year product launches also concentrated on providing anti-sweat, oil-free results on skin with smoothening and cooling effects. Dual purpose products like lip and cheek stick from ColorBar and lip and cheek matte Mousse colour from Lakmé also made for hot buy this season.
ALL THAT AND MUCH MORE! Apart from advanced technology, there was big focus on safe, paraben and sulphur-free, natural product lines and this trend is definitely here to stay. The consumer demand pattern clearly shows their spending capacity growing multifold when it comes to natural and organic products. They are aware of safe and unsafe ingredients. Brands like SoulTree, The Body Shop, Lotus Herbal, Shahnaz Hussain are betting big on organic make-up market with skin and hair care. Time to see what 2017 has in store.
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BE BEAUTY/ Fragrance Preview
2
1
Super
SCENTS
3
Welcome New Year with this month’s enticing new fragrances!
1. POLICE FORBIDDEN
FOR STRONG PERSONALITIES! Inspiration: Inspired by the passionate and seductive games played between two lovers. Notes: The Almond and Almond Flower combined with Lemon Essence, Caramel Accord with Jasmine Sambac Absolute at heart and Vanilla and Sandalwood at base.
2. AVON LIFE BY KENZO TAKADA (FOR HIM & HER) SMELL GOOD, ALWAYS! Inspiration: The fragrances are built around the promise to live life beautifully. Notes: (For her) - Blend of water lily, violet and Iris Flower (For Him) - Refined notes of black pepper, violet leaves, and cedar wood.
3. ELIE SAAB ROSE COUTURE SYMBOL OF FEMININITY Inspiration: Inspired by flowers, it
explores bouquet of white flowers with whirl wind of rose petals. Notes: It blends with fresh Peony into a whirlwind of silken petals. Rose Nectar, enhanced with fruity facets and softened with a dash of Vanilla. It is carried by Jasmine as sheer and a woody base bolsters with sandalwood and Patchouli.
4
4. BVLGARI GOLDEA BOLD AND BRIGHT! Inspiration: The fragrance is inspired by gold and light and is described as ‘bright, golden musk symphony’. Notes: It begins with notes of crystal musk, orange blossom, raspberry and bergamot. The heart includes golden musk, ylang-ylang and jasmine. The base features accords of velvety musk, amber, patchouli and Egyptian papyrus.
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BEAUTY/Luxury Launch
Elemis
comes to India
Sanghvi Brands introduces British luxury skincare and spa brand Elemis at two events in Mumbai and Delhi. Beauty Launchpad brings an exclusive report.
S
Justine Noone, International Business Manager, Elemis
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anghvi Brands have established its sway in the luxury beauty industry in India. Adding another feather to its cap, the company has brought British luxury skincare and spa brand Elemis to the Indian shore. The launch took place at the Sanghvi Brands corporate office in Mumbai on 19th October, followed by another launch at Levo in Gurgaon on 20th October. Under the partnership with Elemis, Sanghvi Brands will offer Elemis products, design menus and treatments as well as train aestheticians in Elemis protocols for spas and salons. Given the luxury positioning of the brand, Elemis will be used in 5-star hotels and high street salons and spas. The products range from Rs 2000 to Rs 15,000 approximately. We are focused on the needs of our customers and hence want them to experience the Elemis products and treatments. Elemis is a innovative British spa and skincare brand that treats over 6.5 million people each year through its network of exclusive salons, spas and retail partners,” said Darpan Sanghvi, Managing Director of Sanghvi Brands. Justine Noone, the International Business Manager, Elemis, was present at the launches in both cities. She introduced the brand to the media with a detailed presentation about its genesis, journey and advent into the Indian beauty market. She explained how all Elemis treatments and products come with a promise of being naturally sourced, science led and result driven. She said, “We are so happy to have received such a positive response at the launch of Elemis in Mumbai and Gurgaon. We definetly feel that India is a very strong market and has a lot of potential. Our launch in India would have been impossible without the support of Sanghvi Brands as they are pioneers when it comes to evolving the face of the beauty industry, making it more accessible and convenient to consumers.” Noone has an experience of 25 years in the skincare industry and has put to use her vast wealth of knowledge to enhance the Elemis business over the last few years. She has experience in managing travel retail, retail and
What is your marketing plan for India? The team at Sanghvi Brands will be better able to answer this question. However, I can tell you that we will start by approaching five star hotels. We will also approach salons, which is important to us given the high footfalls they get. What new things have been introduced? We have revamped the packaging entirely. Earlier it was white but now we have colour coded all the products as per the ranges, making it all self-explanatory. Will we get all the Elemis ranges in India now? Yes!
spa business in Asia and Australia and currently manages distributors, agents and direct customers internationally. In conversation with Justine Noone... Tell us about the journey of brand Elemis. When we started out in 1990, the brief was the create an aromatherapy spa brand. And then we developed the Pro Collagen range, and that completely changed the path of the brand. Elemis came to be known as not just a leading spa brand but a leading skincare and spa brand. The credit goes to the numerous clinical trials that we do for the products and treatments. So, the Pro Collagen range, which is our bestseller today, went back to research innumerable times till we were satisfied with its clinical trials. I think what works for the range is its cream gel texture and fragrance. Why did Elemis decide to foray into the Indian market now? We have been looking for the right partner. We met Darpan Sanghvi four years back when he had just started off. We decided to watch this space and came in now because the time is right. Sanghvi Brands knows the brand and the industry and have the right contacts. Moreover, Elemis is key on education – it’s huge for us. We have strict protocols as well. This company has an education centre and that’s one of the reasons why this partner works perfectly for us.
What is coming up from the brand now? We have facial oils coming up. We have launched Superfood Facial Oil in the UK. We also have Pro-Collagen Facial Oil. Are you looking at holistic wellness, which would include edibles as well? It’s not something that we are looking at right now. But I believe in ‘never say never.’ For instance, there was a time when Noella Gabriella, the Founder of Elemis, didn’t consider using technology on the face. But today we have machines to complement our hands-on treatments.
Know Your Leader After talking about official launch of Elemis in India and the business prospects, we got Justine Noone in a candid conversation with Beauty Launchpad. –Sukriti Shahi
Your journey with ELEMIS. I have been with the brand for four years. I have never worked with spa before so it’s a new challenge. I have never traveled to Asia which is new for me here. I have grown with this brand. The company is like a family. I have become more confident as a person. Your fitness regime: On weekends, I make sure to go to gym. I go for running, do exercise and maintain my diet. I do indulge in food and drinks but try to stay healthy during the week. It’s all about maintaining the balance. Skincare regime. I use two different face wash from Elemis. I tone my face and use eye cream every morning What do you do for your hair? I only buy shampoo from my salon as my family is in the business of hairdressing. Also, I put hair mask whenever my hair feel weak or dull. Your secret of success. Listening, learning and not being afraid. I was with a company for 16 years before joining Elemis. I took myself out of my comfort zone and that has made me grow. Sometimes it’s necessary to take risk. Your philosophy. Push yourself into something you aren’t comfortable with. Take that step which makes you feel a bit uncomfortable because that’s when you grow. Just be careful. What else you like to do? I like to spend time with my family and have my own time. I like to pamper myself. I like to be outside and party sometimes. I like reading and read crime! Your favourite skincare product. ELEMIS Papaya Enzyme Peel. It has exfoliation elements and take off the dead skin. Your favourite fragrance. Elie Saab
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Business
BUSINESS /New Space
Alps Beauty Lounge Beauty Expert and Founder-DIrector of ALPS Beauty Group, Bharti Taneja, recently launched a beauty lounge in the heart of the capital where customers can experience high-quality services relaxing in cozy lounge ambience.
Staff in total: 10 Size of the Salon: 1400 sq ft Number of Cutting Chairs: 04 Number of Shampoo Stations: 02 Skin Section: 03 Nail Bar: 01 Pedicure/ Manicure station: 02 Treatment Zone: 03 Bridal Make-up Room: 05 Body Spa Room: 01 Address of the salon: N-5, south extension, Part 1, New Delhi
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BUSINESS/Conversations
IHA: Creating a
New Paradigm for Excellence in Hairdressing! Aseem Kaushik, Director, L’Oréal Professional Products Division, in an exclusive talk with Beauty Launchpad about the Indian Hairdressing Awards 2016/17, the brand’s performance in 2016 and the path ahead for 2017. — By Isha Gakhar
ONE OF THE KEY DIFFERENTIATORS IS OUR FORAY INTO THE SKINCARE SEGMENT IN INDIA.
Tell us more about the latest edition of the Indian Hairdressing Awards. The L’Oréal Professionnel IHA 201617 witnessed a more power-packed and enthusiastic participation from young professionals. This edition had 1300+ entries with the four Regionals attracting over 4000 participants. The finale is scheduled to be held next year. The IHA’s focus has always been on promoting and providing a better platform for all the hairdressers and to showcase the success journey of hairdressing as compared to last year. Along with this, it also helps to know about the young aspirants entering into the industry along with their new skill sets, which will also help in determining the direction in which the industry is moving ahead. What is the current positioning of L’Oreal Professionnel? What are your expansion plans? We are still No. 1 salon partner in India and the reason behind it is our ideology and philosophy, which is more towards continuous learning and development. This further helps the salons to grow in the market. Currently, we have marked our presence in 150 cities pan-India. With the amalgamation of all the three brands (Professional Products Division) in India, this year, we are planning to
train over 2 lakh hairdressers. The USP of this particular concept is that the hairdressers will get the opportunity to learn and perform the skills simultaneously. It will also include real skill enhancement and development. To make it like a world-class education system, we procure about 20 international portfolio artists every year. Our initiative is what makes us different from our competitors in the market. What were the key highlights of 2016? The L’Oréal Professionnel Pro Fibre Range was a breakthrough launch for us. The focus on colour continues with our two brands Majirel and INOA. One of the key differentiators is our foray into the skincare segment in India. The aroma essence based brand, Decléor, is our recent acquisition from Shiseido. We have another Indian brand called Cheryl’s Cosmeceuticals. What are your expectations from 2017? The market is dynamic and continues to grow — so do we. L’Oréal Professionnel holds a major share in the market, and for us to develop further, the efforts are focussed on helping the market grow. 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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BUSINESS/Biz Talk
O2-An Omni-Present Approach
As the wellness industry in India takes small but solid steps ahead, we speak to Ritesh Mastipuram, Founder and Managing Director, 02 Spa, about the way ahead for his brand and the spa category as the brand gets bullish on the Market!
Ritesh Mastipuram Founder and MD, O2 Spa 2
How do you perceive the current state of the Indian spa industry? The Indian consumer is waking up to the spa concept. Statistics look encouraging and it will continue to move northward. According to industry reports (wellnessinstitute.com and PWC report), the International Wellness Industry is estimated to be about $3.4 trillion.The Indian wellness industry was estimated to cross $15 billion in 2016, growing at the rate of 15% CAGR. The Indian spa industry is estimated at $200 million and expected to grow at 25% annually. The opportunity here is immense. However, this market is highly fragmented – it is 8% organised! Offerings from spa brands come in all shapes and sizes and at different price points thereby confusing the customers. To this end, O2 Spa has continued to work towards streamlining the industry. We are working towards the shift to becoming an organized market by establishing O2 Spa as a highly reliable and professional brand aimed to deliver quality, hygienic and standardized services across the 17 cities we are currently present in.
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What are its pros and cons? Pros: The opportunity in this industry is huge globally, more so in India, as the industry is nascent. Additionally, consumers are incorporating spa into their lifestyle. So whether one is an entrepreneur-investor, a consumer or a trained resource, this is an industry that promises to thrive in the years to follow. Cons: As the industry expands, so does the need for professionally trained technicians. There is a wide gap between the demand-supply ratio. Understanding this need, the O2 Skills was established seven years ago. O2 Skills is the largest skill development center in Asia today, having trained more than 5000 technicians with 100% job placements. How has the Year 2016 been for the Indian spa industry in general and for O2 Spas in particular? The spa industry is one that has always been consistent in its growth in India. Each year it has managed a growth of 12-15%. We also see that credible home grown brands are establishing themselves and thus contributing to the agenda of moving towards an organised industry. Global brands are coming in as India a favourable ground to invest and grow. Coming to O2 Spa, 2016 has been our year – yet again! Today we are working with more than 800 therapists in 17 Indian cities and 9 cities abroad. By the end of this fiscal, we will have totally 1500 therapists working for us in 6 cities more and we are investing US$15 million to achieve this goal. Why is standardisation so important for O2 Spa? At O2 Spa, we have embraced two sets of standardisation process: one for the consumer and one for the employees. O2 Spa has invested heavily in technology and processes to ensure our staffs are effective during customer engagement. One of the key roles of standardization is that we create effective procedures that managers and employees can follow to complete tasks and responsibilities. We have a robust process and technical expertise, customized ERP
system to manage inventory, sales marketing and other support functions with real time data analysis. O2 Spa enjoys a customer base of 4 lakh and growing. Secondly, all our therapists are trained and certified so that all O2 spa therapists are able to maintain uniform techniques for each service. Our clients are thus able to enjoy our services wherever they may avail them. For the consumer we also offer ease of access to information on the web as well as via call centre. We are the only spa chain to have its own and fully fledged Customer Contact Centre. What kind of wellness experience can the customer expect at O2 Spa? I always abide by the following three key aspects: 1. Location: A spa should be easily accessible to the consumer. 2. Ambience: A serene and peaceful environment inside a spa is a must. 3. Professional trained therapists: The technician can either break or make your spa experience. O2 Spa abides by all three aspects, which sets us apart from others and helps customers get a rejuvenating experience. What is the role of the spa’s interior design in the overall wellness offering? Interiors of a spa need to be given utmost importance because only that helps in building an experience for the customer. We add the concept’s sense of place and brand identity to the sense of wellbeing and get developed a long lasting design by having a thorough
understanding of the current or potential urban crowd coming in. Each touchpoint – entrance, check in, changing, pre treatment relaxation and therapist greeting to treatment, post treatment relaxation, changing and check out – should naturally flow from one space to the next. The average size of our spa outlet is 2500 sqft. The music at O2 Spa remains constant throughout, which gives them a pleasing experience. What are the challenges of running a spa chain in India? Across all cities and in each facility, we need to ensure we maintain our standards in all verticals (service, staff, interiors etc) so that our brand value is maintained. Sourcing and availability of talent remains a core issue. Attrition is another huge burden… there is constant movement within the industry for as little as a difference in INR1000 in the salary. Pricing is another factor as each state/ city/town/locality in this country is as diverse by any given definition. Tell us more about your treatments. We at O2 Spa have always envisioned offering the best detoxifying and rejuvenating treatments. We have five service verticals, which are spa therapies, spa facials, body scrub and wraps, spa pedicure and manicure and spa combos. the massages would include aromatherapy, deep tissue massage, thai massage, swedish massage. facials include organic, white and bright, deep cleansing and anti ageing. to name a few body scrubs and wraps; African coco butter moisturizing, 1 2 .16 | B EAUTY LAUNCHPAD INDIA
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BUSINESS/Biz Talk
Australian tea tree exfoliating, Fruit wrap, natural whitening wraps etc. We also have Spa and French manicure and pedicure along with some Jet lag, oriental exotic packages. The signature treatment remains to be Aromatherapy. Give details about the products used at the Spa? Since we aim for a holistic wellness, all the products use at O2 are natural products. For massages we use aromatic and essentials oils with specific properties, which have soothing, relaxing and warming effect on the muscles. For beauty services, we use products from Christine Vallamy. How are the therapists trained and groomed? We have a two-pronged approach for training and grooming our therapists: We take in therapist with experience who may move to our facility from other brands. While they are fully trained and ready to join is, we also ensure they go through a mandatory training and grooming process aligning them to the techniques of what we follow at O2 Spa. We have those who join us straight from O2 Skills that was set up in 2013 by O2 Spa. Within a short span, O2 Skills is today a preferred implementation partner for imparting training for the underprivileged youth under schemes across India.O2 Skills is recognised by
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the Ministry of Labor and Employment in all seven North Eastern States and now in Telangana and Andhra Pradesh as well. O2 Skills Academy boasts of over 15 Trainers each armed with a minimum experience of 10 years in the industry. Apart from the set curriculum, it also mandates each student to go through soft skills and IT training for a combined total of 180 hours. At the end of the course, each student is required to sit through two separate exams comprising of theory and practical that is prepared and evaluated by both in-house and external examiners. Thereafter they receive certification from O2 Skills and the Government of Telangana. What kind of customer engagement programmes do you have? O2 Spa is the only chain that runs its business on different formats. We are present in malls, airports, star hotels, and luxury trains and in villas. We have Customer Loyalty Program called as O2 Select. The concept is to have loyalty points for customers to avail and get discounted services. Keeping in mind their requirements, we also counsel them on kind of rejuvenating experience they must have. What is your USP? ● O2 Spa is India’s first organised day spa. we are also asia’s largest organised day spa chain – that makes us India’s largest as well. ● It is the only chain that runs its business on different formats. Our philosophy here is ‘go where the customer is.’ ● It is the only chain where all our outlets are ‘Company Owned and
Company Operated’. ● O2 Spa is the first indian spa chain with the largest international footprint today with nine outlets across Dubai, Abu Dhabi, Sharjah and Fujairah. What is the average customer and his ticket like at O2 Spa? The average footfall per month is around 40,000 per center (in India). The age group is from 25 years to 55 years. We have more of urban high-end crowd. The customer will be spending an average of INR 3500. What are your plans for 2017? We are looking at 150 outlets in India and 50 outlets in the Middle East by end of this fiscal year 2016. The current marketplace is expanding and innovative ideas are coming across every other day. We are also actively promoting our corporate wellness programme, which aims at benefitting the employees by giving them rejuvenating experiences sitting within their offices.
FACT FILE TREATMENTS: The menu comprises 60+ services and is open to customisation. AMBIENCE: O2 Spa offers comprehensive theme which focus on how the spa will be special and delineative and includes regional influences, local customs, historical and cultural elements. SERVICE: Fuse age-old therapies and modern spa treatment especially designed for the urban crowd. STAFF: O2 Spa has more than 800 skilled therapists working towards servicing over 1500+ guests.
Posting on 20th and 21st of every month. Total pages: 90