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January 15, 2016 ` 100
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Anniversary Special
Transforming Beauty & Wellness to the next level
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Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani
as see it!
EDITORIAL Associate Editor Sukriti Shahi CONTRIBUTOR Meher Castelino ART Designer Raghab Panda MEDIA & EVENTS General Manager (West India) Gajender Singh Rawat
2016
is upon us! Here’s wishing a year full of great decisions and huge victories all round. Beauty Launchpad turns 3 years and we have an exclusive range of interviews of captains of the industry - their review of the year gone and outlook for 2016. We are glad to give you a glimpse of the exclusive bridal cover by Ace hairdresser and star entrepreneur Sumit Israni. Watch out for the rest of the collection in our up coming Look Book for Brides- Couture Brides! We celebrate the spirit of the beauty business every month. We always look forward to your feedback and suggestions! Have a great 2016!!
Ritoo Jhha
Editor in Chief
Sr. Manager (East India) Amitabha Mallik GM. Finance & Administration Ashish Jha Administrative Sr. Executive Vikas Upadhyay Accounts Executive Faisal Khan Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) Beauté Espace Media Pvt Ltd New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4044/45/49 Mumbai | 5/204, Shree Shashwat Complex, Pleasant Park, Opp. Mansarovar Complex, Mira Bhayander Road, Mira Road, Maharashtra - 401107, India. Mobile: 9820241038 Kolkata | 3/11, Gorachand Bose Road, Beadon Street, Kolkata - 700006. Mobile: +91 9163255919, India Chandigarh | SCO 47, 1st Floor, Sector 26, Madhya Marg, Chandigarh 160 019, India www.beauteespace.net | www.hairdesignertv.in
Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Amy Dodds Associate Publisher Danielle Timsit Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed at Hriday Graphics Pvt. Ltd. Plot No. 174, DSIDC Shed, Okhla Industrial Area, Phase I, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.
CONTENTS Portfolio 70
Guru's Tips 76
Desert escape The Talent
BEAUTY Preview 78 Fragrance Preview 80 Fashion Update 82 Winter Skincare 85 Norms 56
Beauty Beat: The latest in beauty and skincare offers across shelves New year notes Celebrating Rajasthan Heritage week Secret to winter skincare by Cheryl's cosmeceuticals Vegan beauty without cruelty
ON THE COVER
Hair: Sumit Israni; Photography: Ashish Chawla; Makeup: Anubha Dawar; Style & Fashion: Vikram Seth Styling Services; Asst. Stylist: Tanushree Singh; Model: Gabriela Bertante
BUSINESS Launch 88 New Launch 90
REGULARS Anniversary Special
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News Now 30
Interviews of MDs, CEOs and leading hairdressers of India Quick updates on what's happening in the world of beauty
New Entrant 42 Preview 46 Expert 48 Cover Feature 52
Live & Learn 94
Mocha Mania by L'Oréal Professionnel Ammonia-free Wonder.Black This month’s smartest hair essentials Wella launches Elements range Heritage collection
Portfolio 60
Butterfly
Portfolio 66
Linéaire
Shyam's hair & beauty studio Hairdressing event Imagine
Conversations 95
Two of kind
Conversations 96
Fairy Godmother
Milestone 97 Conversations 98
HAIR Trends 40
Event 92
Hair studio newest member of JH group
Skin queen Salon of the month
THE MARINE EXPERTISE FOR A LUMINOUS, SPOTLESS COMPLEXION
TECH DUO GH I H
Pylawhite + Vitamin C
速
PA T E N T E D
Skin lighter & evened out Dark spots reduced Total anti-ageing action
Now available in India with :
Ph:+919167371833 / +919167371835
Being You with
Adhuna Akhtar ADHUNA BHABANI AKHTAR HAS CARVED A NICHE FOR HERSELF IN THE HAIRDRESSING INDUSTRY BY SHEER DINT OF HER HANDWORK AND CREATIVITY. BEING IMMENSELY TALENTED AT HER CRAFT, ADHUNA HAS GONE ON TO CREATE INDIA’S MOST HAPPENING CHAIN OF SALONS, GIVEN A NEW MEANING TO HAIRDRESSING IN MODERN DAY BOLLYWOOD MOVIES AND SETUP ACADEMIES TO ENSURE THE CRAFT GETS PERPETUATED. ADHUNA RECENTLY SENT OUT AN OPEN LETTER TO TODAY’S WOMEN ON THE PERCEPTION OF BEAUTY. WITH BEAUTY LAUNCHPAD INDIA, EXCLUSIVELY, SHE SHARES A FEW NAMES IN THE SHOW BIZ WHOM SHE REALLY ADMIRES FOR THEIR INDIVIDUALITY!
DEEPIKA PADUKONE, Actress
She is a strong willed persona, who fits the new wave of independent women who serve as a perfect role model to the youth; who is relatable and empowering. She is immaculately stylish always, dressed up or down. I love her honesty. She is one actor in the industry that stands out for me simply because she uses her position for the greater good and gives back so much more. She is in competition with herself and comes back better and stronger every time.
Dear Women of Today, We, for years now, have been told what to do and what not to do. The way we are supposed to live, the way we are supposed to look and the way we behave. If we’re different, we aren’t welcome, if we want to shake things up a little, we are pushed away! We have been told that beauty has to be a certain way that it has to be perfect. There is no room for imperfection, because apparently it’s not the way to be! Dark is not beautiful, light is. Curvy isn’t appreciated, got to be skinny! The definition of what is beauty and beautiful has been skewed for way to long now. The only true way to define beauty is to define it for yourself, the way ‘YOU’ want it to be. As they say ‘haters gonna hate’ and BTW when did curly hair become a problem? Or straight hair become a problem? WHEN DID ANY OF THIS BECOME A PROBLEM OR THE STANDARD DEFINITION OF BEAUTY? It’s not a beauty industry anymore, but a clone factory. We at BBLUNT have always stood for imperfection because that is what we truly are, our imperfections are what make us beautiful. Don’t be scared to try something new or different, just because ‘THEY’ say it isn’t right. Always strive to be the best version of yourself! It’s time we took control of things, started to decide for ourselves. Don›t want to tie your hair? Don›t tie it! Don›t want to leave it open? Don›t leave it open! It›s simple. It›s time you let your hair feel free, truly free. Let it decide for itself what it wants! Have a little fun, experiment, do something you›ve never done before! From today, we unlearn everything we’ve learnt, unclog everything that’s been forcefed to us and unleash our true potential. It’s time to let go of the bulls**t. It’s time to unleash your hair. B Smooth. B Blunt. Being in the beauty industry for more than two decades, I have seen the perception of beauty evolve. But what has remained is the desire for women to look ‘perfect’. This perfection is thrust upon us every day across billboards, television sets and practically every visual medium. At times the desperation to ‘fit in’ can reach disturbing levels as women even question their self-worth based on this perceived notion of beauty. Here is where I would beg to differ. Your beauty lies in your individuality. It’s time you embrace your imperfections. Because the only person you need to look like is you.
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BEAUTY LAUNCHPAD INDIA | 01.16
KANGANA RANAUT, Actress
Who isn’t inspired by Kangana Ranaut’s unconventional and off beat style? She is experimental and wears her style effortlessly. To me she is unabashedly fearless, deliciously eccentric, self-made and more importantly real. She speaks her mind, is confident and believes in herself. At BBLUNT we love curls and have always admired Kangana for embracing the natural texture of her hair.
MONICA DOGRA, Singer & Actress She is free, full of love and makes each person she connects with feel very special. She is bold and brave, a warrior for peace and love. She gives 100% of herself to all that she does. Working with her on our brand film was a brilliant experience.
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Anniversary Special
MD CEOs MDs, CEO & Heads H d off India’s I d ’ leading l d beauty b brands, b d in an exclusive interview with Beauty Launchpad India share the brand’s major milestones in 2015 & the strategic outlook for 2016!! Enormously creative yet balancing a hugely successful business of salons and spas, we get you insights from the captains as well.
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BEAUTY LAUNCHPAD INDIA | 01.16
ORIFLAME
Getting it Right
Prachi Mohapatra, Sr. Manager, Brand & Commnications at Oriflame dwells on the USP that takes Oriflame forward year on year. The brand completed 20 years on the indian market in 2015 and by keeping their ears to the ground and understanding the demands of the Indian consumer through a dedicated team of distributors in the direct selling base, it is one of the leading direct selling brands in the country today!
Q.
Looking at 2015! & Outlook 2016!
At Oriflame, we are celebrating 20 years of our existence on the Indian market. In the past years we have experienced a lot of ups and downs but now we are in a flight!
PRODUCTS: We have a smart lineup of products to be launched in 2016 specially in the
flagship categories of skincare. We are known for our anti-aging solutions. We launched Wellness in 2015, looks very promising. We had a strong double digit growth in 2015 which we are in all likelihood sustaining in 2016. As for Colour Cosmetics, we are a European company and very much in tune with the trends. Marcella & Pops are here to stay.
PHILOSOPHY: Every brand has to have a statement - our strength is to focus internally on all women associated with us. We are a Swedish company with commitment to ethics ad sustainability! Our motto - “ your dreams our inspiration”, actually fires us on! We have clearly stood out for two basic aspects of our philosophy: respect of nature and giving millions of women opportunity to stand on their own feet. DIGITAL WORLD: We are looking at stacking up on digital media. We are working on closing the gap between virtual and real. We are already very active on social media.
Q.
Direct Sales:
We are still in the growth phase - in Korea 50% of all sales happen through direct sales. Its a bright opportunity where positive changes are constantly taking place. The IDSA is also growing, though currently only 5 - 7% of total sales happen through direct sales channel in beauty and its been growing at 19% year on year. Distributors in in India- 2,00,000 and 3 million in all, globally. 90% of them are women.
Q.
BREAKTHROUGH INNOVATION
The fact that Fairness is passe - I couldn’t agree more! We make your skin look healthy and radiant- we are not focusing on brightness and fairness. We provide wholesome and helathy solutions. The term collagen & peptide were the most talked about terms in 2015 as far as ingredients in cosmetics go. Our Ecollagen line helps boost collagen in the skin by 200%. Our continuos process of R&D supported by our dedicated Research Institute in Stockholm & our R&D Centre in Dublin, have given us an edge with over 30 years of dedicated R&D behind our products. Having launched in Wellness we have gone all out to bring the brand at par with competition and take it much beyond.
Q.
MAKE IN INDIA
Our focus has been very clear- minimum 80% of our products will be Made in India. Our factories in India are at par with those across the world. Our sensitivity to the market is also evident when we introduce new products- whilst launching health shakes in our wellness category, we ensured they were 100% vegetarian. The fact that we specifically have in India a line of soaps & talcs - our entry level products, also clearly points our understanding of the market in each segment.
Know Your Boss... Qualification: MBA in Marketing Skincare: I am a stickler for the
CTM regime
Haircare: I have luxurious hair therefore I have a very good haircare regime.
One head massage per week with coconut hair oil and wash my hair with a mild shampoo & conditioner
Fragrance: I don’t like very fruity fragrances or floral. Rather I go for the Mandarin & citrus notes, even spice, verbena etc. Eclat Femme, Oriflame is my favourite! We have a smart choice of 13 fragrances
Favorite Book: Ayn Rand’s Fountain Head: I am yet to come
across a better book
Special Note: Our Heritage Products: Tender Care- a gelatine like product for chapped skin condition or bruises; the Giordani Gold Pears & Royal Velvet have reached cult status
Business Mantras
VLCC
By Leaps & Bounds!
A JV with Korea’s Caregen, accelerating pace of the franchising of wellness centre business, and pushing for an IPO are few of major highlights on the VLCC business. Sandeep Ahuja, MD, VLCC shares the optimism for 2016 as he continues to steer the onward growth of the company alongside the founder Vandana Luthra herself!
Q.
Top five initiatives that the company has achieved in 2015...
If you want to look at highlights of 2015 then it includes our tie-up with Korean company called Caregen which is a manufacturer of personal care products that they develop themselves so it’s highly R&D based. It’s a 50-50 partnership!
Sandeep Ahuja MD & Group CEO, VLCC
Second highlight is the filing of our IPO in late Sept 2015.
Third highlight is our first outlet in Kenya, which was opened in September 2014 as part of a joint venture has been doing satisfactorily and became self sufficient. It’s a first wellness centre in Africa and an outpost literally for us given the fact that we had not gone beyond GCC.
Regarding further expansion in Kenya Africa, we are bullish about looking at opportunities in that part of the world. Fourth highlight is that within India itself our franchise business has done fairly well and as we were late entrants in franchise business (around 2007), we have been growing in a fairly calibrated and profitable manner not just for us but for our franchisees as well. On our products or personal care side of the business, we commenced the expansion of our manufacturing base by acquiring a piece of land in Assam, where we are planning to bring up our second plant. The project is in planning stage. The product business has continued to grow in a healthy manner (in double digits). This year we also got our share of accolades the highlight of which is the fact that Mrs Luthra featured in Fortune Magazine’s list of 50 most powerful women in India in Business, we also received several awards for our education and training business, our product business as well as for our services business. Our education and training business expanded to 65 campuses now across 49 cities in India. We have a chain in Malaysia for beauty services with the name Facial First and a chain for slimming services called Busy Buddy. So we got the format’s first centre in Delhi in 2015.
Q.
What’s your take on expansion of franchisees?
In India, we have 187 outlets with only a handful of franchises. The only franchisees that we have are in India and one in Nepal. In India, we have 127 company’s own centres. We are not looking at expansion either through company owned outlets or franchisees at the cost of one another. Both of them will simultaneously work.
Q.
You bought this company is Singapore called GVIG in 2014. What’s currently happening with it?
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BEAUTY LAUNCHPAD INDIA | 01.16
The idea of acquisition of GVIG was to enable us to use GVIG products (GVIG manufactures premium skincare treatment lines as well as one dermatology line and they have retail line) as consumer offerings in our treatments and services in our wellness centres. To that extent it was strategic acquisition and has worked out well. Today in India for example we offer Belvoir treatment using Belvoir products. These are not retail lines, these are treatments lines and there is homecare line that is clubbed with treatment line sold as a package.
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Q.
According to you, where is the Indian beauty business heading in the next 2-3 years?
The pace of growth of beauty services business in India being what it is as per KPMG & PWC report, it is growing at 18-20% rate. The question to be asked is that are we ready for it and by that I mean do we have infrastructure and support system, regulations in place to ensure that growth is something that would effectively deliver prosperity for us and good results for customers. As the industry is growing it is becoming more fragmented. Now, for an organised player like VLCC that in itself is not much of a challenge but an opportunity.
Anniversary Special
Q.
Companies are now increasingly vying for investments by venture capitalists and you’ve had it for so long. As a leader, what would you advise such smaller companies which are growing now?
I have said on several occasions that pursuit of growth in an expanding market is a good thing provided we don’t lose the sight of quality, or of growth which is consistently profitable. You don’t want a situation where you overcome one constraint that is finance but the expansion has to be calibrated to the extent that whatever outlet you open is the one that makes profit. It is important to build a brand and a product or service that has a consistency of quality.
Q.
You have had tie-ups in manufacturing in a big way. But we have not seen any joint venture or partnership in education.
One thing about services business is that we started it 26 years ago and we have evolved in these years. So our own repository of knowledge is fairly large. Seeking a tie-up for accessing greater knowledge may not necessarily be the driver for us at this stage. However, we are open to any sort of opportunity and we will explore those opportunities as and when they come up.
Q.
What is the investment scenario for the beauty business?
The growth is coming from both ends. There are new entrants coming in to it and there are existing players who are expanding. When new entrants come to it, they come with some investments. And I see that as a good thing because if people’s exposure in terms of investment increase in a single industry, it means people will do anything to protect that investment. That will also ensure a certain check and balance that will make people adhere to quality standards because if they don’t, then customer will not come to them.
Q.
What is the split of your business right now in terms of products or services business and then within products, personal care, health care?
As far as services and products are concerned, the split is roughly 70-30, with 70% coming from our services and 30% coming from products. Within the products business, the wellness products are relatively new but we see that also as growth driver.
Q.
What would be your top priority for 2016?
One is looking at geographic expansion within India. As I said if products and services business in industry terms is growing, there is room for us to grow and that’s what we want to further exploit. We also see opportunities in other territories outside India, but largely we are looking at India as an opportunity. As of now we are evenly spread so we are looking at expansion in terms of company owned outlets in metro and tier I cities and franchisee expansion in tier II and III cities. We are looking at expansion in two directions. One is rate of penetration in existing territories for our services business. If you see in Indian context we are spread out evenly from metro to tier I, II and III cities. But penetration is clearly an opportunity. Earlier people used to travel distances to come to VLCC centres but now with population density being what it is and challenge of travelling, the opportunity clearly lies in getting closer to the customer. On product side, the expansion will come out of distribution growth. We currently have 72000 retail outlets as of July last year. That itself is a huge opportunity where we see growth. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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The Coming of Age of
LOTUS HERBALS Lotus Herbals has been a promising botanical based brand with interesting inroads made in the preservative free category in 2015, launched its first celebrity TVC with Shilpa Shetty for the anti-aging line YouthRx and in 2016 it continues to be bullish on these categories as well as training & development! Getting it straight from Lotus Herbals’s young and dynamic Director, Nitin Passi!
Q.
Lotus Herbals : 2015 & Now 2016
We expect the economy to fair better in 2016. Our product pipeline has become very strong. It is the strongest ever and we are all set for 2016- right from the most innovative formulations, to concepts - in both skincare & makeup. Last six months we have been consolidating the various new lines like Preservita, our new line within Phyto Rx, Body Sheen etc. We expect our pay back time to start for the brand, as far as training and education is concerned. We have invested in this area to the extend that in professional segment, we have a full fledged salon in our head office - complete with spa and wet areas. We have our training centre right next to it.As we build our portfolio for introducing new services to the salon industry - our emphasis on education will be more than ever. We are bringing in new equipment as well, including the best in class skin analysers.
Q.
SO do you think Indian market is ready for the gene mapping and DNA based projections in skincare? What is the next big concern?
The maturity cycle of the beauty & skincare market has moved from being that of hygiene to care and then slowly to beauty.The customer currently wants to maintain how they look, not change it drastically- the acceptability of hi-tech solutions will take another 15 years perhaps to mature in india. Pollution is going to be our biggest challenge, as I see it. - the increasing levels of Sulphur dioxide, carbon monoxide, nitrogen dioxide etc. in the air & the water pollution, will together impact the skin . We see the anti-pollution as an important benefit from products being introduced in the coming years, just like SPF is today. Ingredients with anti-pollution will have to be an essential component in suncare and SPF products.
Q.
The BB to DD Cream Phenomena and is whitening still relevant?
As per our experience, this concept will also take its own time to evolve. Whats important is that such products should deliver as much as they claim. Whitening is indeed no longer a need in urban India, brightening is the new buzz word.
Q.
The e-commerce Channel for your Business
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BEAUTY LAUNCHPAD INDIA | 01.16
We are available across 15 to 16 e-commerce sites and have standard discounting models for them. Since lot of our customers repurchasing online, its definitely important for us. However, its still 3% to our total sales. Online becomes more profitable in India compared to brick and mortar given the usual challenges of building infrastructure, qualified beauty advisers in conventional retail model.
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Professional Lines
The Preservita - Fruit Marmalade series of facials have reached the No.1 position in facials - as they are giving great results. We continue to capture new accounts despite it being a premium product for facials. Currently we have 10,000 active salons. Another breakthrough for us has been the Body care line for salons- with Body polishes and wraps- we will be further developing this area in 2016. Our highest growth in salons has come from Ultimo facials which are again a premium service in salons at `5000 to `6000 for a facial.
Q.
2015 also a year when you roped in a celeb for your commercials!
The campaign did fantastic for us. Shilpa Shetty is a true professional and a very evolved human being. A yoga practitioner who truly believes in a healthy lifestyle. The product profile of Youth Rx with its green message truly matched with the brand ambassador’s. The Ginoplex complex in the YouthRx line is indeed unique and we have garnered a significant share of the market in this category. Within the skincare category we draw 10% of our revenue from anti-aging. Suncare, of course is big and makeup is the fastest growing segment for us. The Eco-stay range has done well for us and we continue to launch colours twice a year as per trend forecasting. For instance bright sorbet will be in trend this year. The urban customer of colour cosmetics is increasingly experimental with newer formats & colours. But we are also regularly educating new customers.
Anniversary Special
Fact File
� Year established - 1993 � Number of SKUs in Professional Segment - 120 � Size of the Retail Business distribution in 120,000+ doors
Up Close...
� Your qualification, as in, the last degree! - BBA, B.Com(Hons), MBA and Master of Science (M.S). � Your hobbies - long distance running and uptempo jazz � Your favourite Fragrance Terre d’Hermes � Your skincare regime - AM: Lotus PhytoRx Face wash followed by the oil-free AlphaMoist moisturiser. Safe Sun MatteGel SPF-50 for outdoors. JojobaWash and NUTRANITE night crème in the evening. � Your fav haircare products - Lotus Kera-Veda NeemActiv Shampoo and a new 100% super-natural hair tonic formula our lab just developed! � The Fav Book or Quote or both! “Success without Honor is nothing, Victory without Decency is a waste.” — Robin Sharma.
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AHS
The Luxury Statement
Advanced Hair Studio (AHS) has established a niche in the hair replacement space with an offer of luxury & technology! The versatile CEO & MD of AHS, India & Middle East , Sanket Shah juggles AHS with his serious dedication to photography and fashion! Extremely confident of the AHS USP, he shares milestones and way forward exclusively with Beauty Launchpad India AHA’s milestones.
Sanket Shah
MD, Advanced Hair Studio PERSONAL CORNER Qualifications
Masters in Management, MBA in Entrepreneurship and Leadership from Australia Graduation School of Entrepreneurship.
Hobbies
fashion design and photography. Deeply interested in architecture, design and culture.
Favourite haircare & skincare products, fragrances & fitness regime.
They have to be AHS products! For skincare, I use L’Oréal Turbo Booster. Favorite fragrance is always from Tom Ford. I work out a lot – 12-14 kms run 5 days a week.
Favourite book or quote.
To be honest, I hate books. Though my favourite magazine is GQ!
Business Mantras 22
BEAUTY LAUNCHPAD INDIA | 01.16
AHS came to India after two years of rigorous research. We could gather that AHS is the only brand, which offers one-stop-shop result for any kind of hair loss. Our first day of operation was 1st March 2008. A 2.8 billion dollar company, it was established in 1973. We have been in the game now for seven and a half years. We started with Mumbai and now we have got nine studios – three each in south west and north. We have taken over the No. 1 spot in hair replacement and regrowth industry in India. We do have almost 25% of market share of hair replacement industry and all our studios are doing well.
Game changers
Our studio is a standalone building, which are of minimum 14000 sq ft. We have an approach of truly a premium brand to provide that personalised attention to each client coming at our doorstep. Each and every studio has 5-6 lounges to maintain every client’s comfort and privacy with separate areas for male and female and separate area for every procedure. We also understand the psychological aspect involved with hair loss problem. We have worked very hard on aspects such as counselling the customers and providing them with personalised attention with privacy and comfort. This has also helped us tremendously.
Outlook 2016
We are looking at expanding to all metros and mega cities of India plus some of the key locations and in some of the metros we will surely have multiple studios. That’s the plan as far as India is concerned.
The Team
We have four procedures – two clinical & two non-clinical cosmetic. We need a combination of medical and non-medical practitioners. We have professionals of all categories on board from cosmetic surgeons to dermatologist to trichologist to hair experts to hairstylist. They work together as one team. This is why individuals come on board because they get to work with first and largest hair loss & replacemnet company. With infrastructure, we also give them network because we have studios from New Zealand to America and these days our clients travel extensively. We have two research and development departments of our own – one in UK and other in US. And we have three laboratories, which are again in Australia, UK and America. Whether it is our studio in Delhi, Mumbai, Punjab or Ahmedabad, we have same machines, same instruments & technology as London, Sydney, Hong King or Cape Town. So, there is nothing inferior given to India nor we are allowed to source anything locally. .Looking ahead We have 60 TV commercials, 200 brand ambassadors, 5 infomercials of one hour each and we invest very massive amount in advertising and marketing, business development and so on. We have already conquered over 20% of market share and we are only going to increas. By 2020 we would like to have 25 studios in India. We have rights for entire sub-continent & Middle East. We are planning to have Dubai as our third headquarter for the world, starting March 2016. The reason we have taken over the companies present in market from last 30-40 years in just 7 years is because we created our own segment. The biggest competition we have is ourselves. We want to have an approach of an educationist.
SHOPPERS STOP
Evolving in Premium Beauty Retail Govind Shrikhande has been a part of the success story of Shoppers Stop as India’s leading chain of department stores continues on it growth trajectory. It has been a pioneer in retail of beauty brands - specially premium & luxury! We get an exclusive on how the brand faired in 2015 & its plans for this year
Q.
Shopper’s Stop has always been a pioneer for premium Cosmetic retail. How has the policy evolved over the years?
We started with Mastige Brands first , then launched the Full Line Brands in select stores and in the last ten years with our tie up with Estee Lauder Group launched MAC, Clinique, Estee Lauder and Bobby Brown in both Stand alone and Shop in Shop Formats. Along with the best of Fragrance brands we offer the largest Assortment of Beauty, Make up and Fragrance Assortment in India.
Q.
Govind Shrikhande MD, Shoppers Stop
How has the relationship with Estee Lauder evolved? Do you think there is significant evolution in the premium buyer of cosmetics and fragrances? What does the split look like between the buyer of luxury fragrances and cosmetics per se!
The evolution has progressed very well. Slow to start in the first three years and then has caught up in both speed and quality. Indian market is evolving faster in make up category first along with Fragrance. Skin care has big potential in the long term.
Q.
You have taken to the Omni Channel business in a significant way? What is it of the overall sales and how much of this is beauty?
We have taken a path of OmniChannel, which will get completed over the next 24 months. The targeted share from Omnichannel is 10% of Sales.
Q. Q.
What were few of the top milestones in 2015?
Special Collections in MAC, Expansion Of Bobby Brown, New Collections in Clinique.
What are the top priorities in 2016- with respect to both Shopper’s Stop department stores and Hyper City? Any projections on Beuaty Business Sales or any innovations in this category that you might play with?
Focus on Omnichannel and Increasing share of Exclusive And Pvt Brands will be big focus for Shoppers Stop. For Hypercity getting the growth momentum back along with progress towards profitability are the focus areas. Beauty continues to be a big focus area with high double digit growth.
Q.
How has the customer of Shopper’s Stop evolved in the past few years- in terms of ticket size/ purchase value, the amount being spent on premium clothing and beauty? Any other peculiarities you would care to share? Customers have adopted to International Brands and Fashion in a Big way. In beauty particularly the success of MAC clearly signifies the importance of Quality over Price in the make up category. Womens westerns along with Beauty and Accessories are growing fast. In Mens Casual Wear, Smart Wear and Denims are leading the growth.
Q.
The Clinique, Bobbi Brown, M.A.C. businesses- could you throw light on each and any projections for 2016?
We will open at least 6-8 stand alone doors and shop in shops in the coming year across all the brands. As of September end, we have 73 stores across all Estee Lauder Formats.
Business Mantras 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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Q. Q.
How many years you will complete in this business in 2016? The Rod Anker brand started in 2015.
As a person who is creative and in business for so long, please share your secret of success?
Be honest with yourself and try and do things differently, following the crowd is somewhat lame.
Q.
What are your projections for hairdressing for the year 2016?
Hair trends 2016 will be more living in a free. Gone are the days of set hair that looks old fashioned, it’s done and very 1980. Shorter hair is in and a big reinvention with inspiration from the 70’s and 80’s.
Q. Q.
What according to you will be new trends in business?
Rod Anker
Director, Rod Anker Salon
We will see a lot more unique brands establishing themselves and less ‘one stop shops’; hairdressing salons doing hair, beauty salons doing beauty.
What do you plan to do? ( In terms of expansion like no. of salons or no. of Academies or Adding no. of people/staff)
Key role now in 2016 is to train our people and expand a network across Delhi NCR and delivering what we promise is always linked to expansion. Planning to have salons in Delhi then expand pan India and internationally including, currently in discussion, to open salons in Australia.
“Key role now in 2016 is to train our people and expand a network across Delhi NCR.”
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Q. Q.
How many years you will complete in this business in 2016? I will be completing 15 years in May 2016
As a person who is creative and in business for so long, please share your secret of success?
Honestly, there is no hidden secret as such. It’s just my Focus, Dedication and Hard Work that has taken me this far in the field of hairdressing.
Q. Q. Q.
What are your projections for hairdressing for the year 2016?
Like I always say, I want to inspire and train maximum hairdressers of the country, so we could all take Indian Hairdressing to a different level altogether.
What according to you will be new trends in business? Center parting with soft waves or straight hair is in trend.
What do you plan to do? ( In terms of expansion like no. of salons or no. of Academies or Adding no. of people/staff)
Plan is to take on board more people to build up a strong education team, so that I could follow my projection.
VipulChudasama Director, Hair Couture, Education Shows
“I want to inspire and train maximum hairdressers of the country.”
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“Trend for this year is Ecaille (tortoise shell) technique in colour.”
Neeru Radhakrishnan Founder, Play Salon
Q. Q.
How many years you will complete in this business in 2016? I will complete 16 years.
As a person who is creative and in business for so long, please share your secret of success?
Success, as boring as it sounds, comes from showing up and working every day. Being systematic and sticking to your schedule so that you are doing something every day that will contribute to the growth of your business be it networking, PR outreach, Sales and marketing or all of these.
Q.
What are your projections for hairdressing for the year 2016?
The haircutting, styling and colouring segments accounts for the largest share of industry revenue. This segment includes cuts, styling and hair colouring services for women and men. These staple services particularly Haircutting anchor the industry. The hairdressing industry has expanded over the past five years propelled by greater demand due to income growth and the emergence of new markets. Increased image conscious men have boosted demand in this industry to great extent. Overall industry revenue will see a 2-3% growth in the coming year.
Q. Q.
What according to you will be new trends in business?
Trend for this year is Ecaille (tortoise shell) technique in colour. I see straight hair coming back and a lot of up styling this year.
What do you plan to do? ( In terms of expansion like no. of salons, no. of Academies, Adding no. of people)
We are on the verge of launching our fourth salon and looking at adding two more by the year end. No further expansion for the institute.
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Q. Q.
How many years you will complete in this business in 2016?
Well I complete approximately 3 decades of being in the beauty business.
As a person who is creative and in business for so long, please share your secret of success?
The only secret to success is passion and hard work. We have built our brand purely through hard work, honesty, building trust in what we offer and pure passion - passion to offer the very best to every individual, passion to care for another person’s physical appearance like your own and passion towards making every individual feel beautiful.
Q.
What are your projections for hairdressing for the year 2016?
India has come a long way and the beauty industry specially the hair industry is at the best space right now. My projections are that it will be a bolder and a lot more creative 2016. Youngsters want to experiment with loud and trendy fashion colours and cuts. Even the age bracket of 40 and above is willing to experiment to make them look and feel younger which is great.
Manjul Gupta
Founder, Body Craft Salon & Spa
Q.
What according to you will be new trends in business?
Clientele in India is now very educated conscious and exposed. They know what the market is about and what’s in trend. I see the whole market growing to come almost hand in hand with global trends where over all grooming will be at its highest.
Q.
What do you plan to do? ( In terms of expansion like no. of salons, no. of Academies, Adding no. of people)
Our biggest focus will be on our academy, we want to build the right kind of talent and people. I hope we can build a platform for young enterprising individuals to also see this as a great vocation to get into.
“My projections are that it will be a bolder and a lot more creative 2016.” Insights from
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“The business trends will focus on higher personalisation on client solutions in any field of beauty.”
Q. Q.
How many years you will complete in this business in 2016? I will complete 32 years officially and unofficially, well...
As a person who is creative and in business for so long, please share your secret of success?
Secret? Well loads of hard work, obsession with reading every book I can get my hands on regarding my field, honesty and passion with every bit of my work, the constant dissatisfaction of this overwhelming feeling that I don’t know enough, the thousands of trips to all parts of India and abroad to share notes on concepts of beauty. The early morning or late night adventures on working on my models or mannequins to reinvent and search for new methodologies. Learning each day with my students and clients, growing with my teams, learning also from my industry colleagues - It’s easy to become a princess with just a TINY BIT of knowledge so I never forget to check my humility meter every single day! And above all, it is about staying young, excited and open to every possibility in my field. I still practice and will always do so!
Asha Hariharan Owner of Beyond The Fringe Salon & Asha Hariharan Academy
Q.
What are your projections for hairdressing for the year 2016?
Because of tremendous exposure and the free flow of self-expression, there is going to be variety in people’s expression of how they wear their hair and image. So even though we have been given the trend colours and style denominations for 2016, people are still going to put in their own take when buying fashion or asking for haircuts. It is for this reason that 2016 forecasts varied looks between very structured looks with loads of symmetry and precision to the extreme romantic looks which encourage free flow lines and feminine shapes.
Q.
What according to you will be new trends in business?
The business trends will focus on higher personalisation on client solutions in any field of beauty whether it’s buying shampoos or face treatments or haircuts or colours. With the exposure to our social magazines and television and with the world growing smaller and more intimate on the trend meter, clients are more demanding and exacting than ever before. To keep pace with this, even manufacturing companies understand that salon solutions need to be more focused than ever before. I see a tremendous growth in retail in the salon industry. Also, because of so much data and information available, the client, more than ever before, will look for hair and beauty professionals who will constantly guide them for the most personalised solutions. So, it’s a super period for consulting professionals. This requires all hair and beauty professionals to tighten up our belts and pull up our socks and get more hands on the consultations.
Q.
What do you plan to do? ( In terms of expansion like no. of salons or no. of Academies or Adding no. of people/staff)
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GUTTER CREDITS
We have been very excited to see both, the salons and education doing we well and therefore plan to grow both. My husband is a franchising expert but I am always afraid of opening too many salons because it is the toughest thing to replicate honest and humble hospitality. The business opportunity is always so inviting and NOT difficult if it’s ok with someone to let the business run on technically sound professionals. But to replicate genuine client concern and display maturity in professional interactions is an aspect I don’t want to compromise on. So we are going to grow one salon at a time!
GLOBAL
NEWS now QUICK UPDATES ON WHAT’S HAPPENING IN THE WORLD OF BEAUTY
COTY INC. APPOINTS ANDRAEA DAWSON-SHEPHERD AS SENIOR VICE PRESIDENT, CORPORATE AFFAIRS
L’Oréal launches its 1st Worldwide Diversity Report which highlights the Group’s progress between 2010 and 2015 in gender equality, inclusion of people with disabilities and inclusion of people of diverse social and ethnic origins. The management of diversity is a strategic lever for L’Oréal. According to Jean-Paul Agon, Chairman and CEO of L’Oréal, “A diverse workforce in all functions and levels of a company enhances our creativity and our understanding of consumers, thus allowing us to develop and market products that are relevant to their expectations.”
Coty Inc. announced in December that it has appointed Andraea Dawson-Shepherd to the newly created position of Senior Vice President, Corporate Affairs, reporting to Coty Chairman and Interim CEO Bart Becht. Ms. Dawson-Shepherd will lead Coty’s communication and corporate affairs agenda. Coty is currently going through the process of merging P&G’s ne fragrance, colour cosmetics and hair colour businesses into the company, the successful completion of which is expected to create one of the world’s largest pure play beauty companies and double the size of Coty by revenues. “Andraea’s deep and global experience will make her an invaluable member of the Coty team as we become a true leader and challenger in the beauty industry,” said Mr. Becht.
MERCK INTRODUCES BLUE IN THE RONASTAR LINE
ESTÉE LAUDER INVESTS IN HAVE & BE CO. LTD.
L’ORÉAL’S 1ST WORLDWIDE DIVERSITY REPORT
German manufacturer Merck, has introduced a new effect pigment for the cosmetics industry: Ronastar® Lapis Jewel. With its elegant blue, intense sparkle and brilliance, it reects the fascination of lapis lazuli. Ronastar® Lapis Jewel now gives color cosmetics for the eyes and nails the look and feel of this semi-precious stone. Following Ronastar® Golden Jewel and Ronastar® Copper Jewel, the new Merck product continues the jewel series of effect pigments for exquisite cosmetics. The pigment consists of calcium-aluminum borosilicate platelets, coated with special metal oxides and iron blue. Its tremendous sparkle in cosmetics is based on a particle size of 20 to 200 μm that creates innovative light reections. Ronastar® Lapis Jewel is easy to use in cosmetic formulations and meets the requirements of the European REACH regulation.
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The Estée Lauder Companies Inc. announced that it has completed its investment in Have & Be Co. Ltd., the South Korean company behind skin care brands Dr. Jart+ & Do The Right Thing. Terms of the investment were not disclosed. Launched online in 2005 by ChinWook Lee, Dr. Jart+ is a Seoul-based, global high-growth skin care brand featuring quality and innovative products designed to address specic skin care needs. The Estée Lauder Companies’ investment also includes an interest in Do The Right Thing (DTRT), a men’s-focused skin care brand that fuses Korean innovation with a bold New York style.
AVON & CERBERUS ANNOUNCED $605 MILLION STRATEGIC PARTNERSHIP
Avon Products, Inc. and Cerberus Capital Management, a New Yorkbased private investment rm that specializes in improving operating performance and building long-term value of the businesses in which it invests, announced that they have signed denitive agreements to drive enhanced focus on Avon’s international markets, revitalize Avon’s North American business, and deliver long-term value to Avon shareholders. The partnership, which has been approved by the Avon Board of Directors, includes a $605 million equity investment by afliates of Cerberus. There are two components: 1 Cerberus will make a $435 million investment in Avon Products. 1 Avon North America will be separated from Avon Products into a privately-held company majorityowned and managed by Cerberus. The transaction is anticipated to be completed in the Spring of 2016.
GLOBAL COSMETICS COMPANY SETS MILESTONE WITH LATEST INNOVATIONS
RIMMEL LONDON ON LOOKOUT FOR BEAUTY TALENTS
Rimmel London launched a global search to nd the freshest new faces in beauty vlogging: The London Look International Contest With Rita Ora. Hosted by celebrated singer-songwriter and Rimmel ambassador Rita Ora, this worldwide hunt is set to unearth amazing beauty talents and help propel them to stardom. The most exciting and gifted could nd far-reaching fame as a Rimmel online advocate, taking the London Look to every corner of the earth. From 21st December 2015, Rimmel London is inviting make-up addicts from everywhere to reveal their vibrant personalities and make-up skills by creating their own London Look via video or picture. Entrants could win a once-in-a-lifetime experience - the opportunity to jet to London to meet Rita Ora and work with her team of Rimmel London experts in the YouTube Space. The London Look International Contest With Rita Ora is open from 21st December 2015 until 22nd January 2015.
With more than 130 patents awarded so in year 2015, Mary Kay Inc. has set a company milestone with more than 1,200 patents for products, technologies and packaging designs in its global portfolio. This new milestone validates Mary Kay’s status as one of the top innovators in the direct selling and cosmetic industries. Notable utility patents awarded to Mary Kay this year for skin care technologies and product formulations include Mary Kay® TimeWise Repair® Volu-Firm® Lifting Serum, Mary Kay® TimeWise BodyTM Targeted-Action® Toning Lotion and Mary Kay® TimeWise Repair® Volu-Firm® Eye Renewal Cream. For packaging innovations, design patents were awarded to the Mary Kay® Cityscape® Eau de Parfum and Mary Kay® Cityscape® Cologne Spray bottles, Mary Kay® Lash IntensityTM Mascara and Mary Kay® TimeWise Repair® Volu-Fill® Deep Wrinkle Filler.
HUL SIGNS AN AGREEMENT WITH MOSONS GROUP FOR ACQUISITION OF ITS FLAGSHIP ‘INDULEKHA’ BRAND
Hindustan Unilever Limited (HUL) announced that it has signed an agreement with Mosons Group to acquire its agship brand ‘Indulekha’. The proposed acquisition is in line with HUL’s strategic intent to strengthen its leadership position in Personal Care by providing an impetus to its play in the evolving Premium Naturals segment. The deal envisages the acquisition of the trademarks ‘Indulekha’ and ‘Vayodha’, intellectual property, design and knowhow, for a consideration of Rs. 330 crores, payable upon closing of the transaction and a deferred consideration of 10% on the domestic turnover of the brands each year, payable annually for a 5 year period commencing FY18. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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GLOBAL
TAPESTRY COLLECTION
Inspiration: The Tapestry Collection by Di Rosa Haircare salon (Franklin Square, New York) was bred out of requests for “mermaid hair.” From “deep to royal blue, dusty rose, and of course, electric orchid,” salon Owner Rosa Hawkins explains, “social media is bursting with beautiful images mixing multiple hues ranging from muted pure tones to the brightest vivids.” With this vibrant palette in mind, the stylists at Di Rosa Haircare created shades of color to complement any style. Go-To Product: Goldwell Elumen
CHOP TO IT!
Motorcyclists at the 75th Sturgis Motorcycle Rally in South Dakota were pleasantly surprised to nd a fourchair barbershop set up by The Barber Authority, as a means of fundraising for Cuts for Cancer. With help from Andis, who donated RealTree Camo Cordless Beard and Moustache Trimmers by the case, the motorcyclists were groomed free of charge. All tips and Andis trimmer purchases went directly to the “Dyin 2 Live Dream” cancer program, which helps make dreams come true for children coping with the disease. Steve Vilot, Master Barber and head of The Barber Authority, is grateful to Andis for helping shape the event and make a difference. “As professional barbers we rely on Andis tools day in and day out, so it was very exciting to see Andis step in and provide trimmers to help us raise money toward our $75,000 goal. Many of the male motorcyclists at Sturgis are sporting groomed facial hair, and these convenient cordless trimmers help keep their fresh cuts in check while they’re on the road,” he enthused. We can agree; anything that grooms the wild whiskers of motorcyclists while contributing to an undeniably amazing charity earns an A+ in our book.
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QUITE THE HONOR!
Congratulations to Jacqueline Yeung, Cuccio Business Development Director for Asia, who was recognized for her dedicated sales and education efforts by company Founder Anthony Cuccio. Yeung was presented with awards for Best Global Education Team in a Continent (Asia) and Highest Sales Increase for a Continent (Asia) at the Consultant Jacqueline Yeung and Anthony Cuccio Conference Meeting. “Being rewarded is something that encourages me to keep the hard work going,” shares Yeung. “These awards are not only for me, but for all of my Cuccio Asia family. I am thankful for Mr. Cuccio. He always gives me guidance on how to be my very best.”
ONE TIP, ONE CHILD
Eufora is encouraging all salon professionals to do their part to end child abuse with its One Tip, One Child campaign that raises money for Childhelp (a national nonprot to prevent and treat child abuse). One Tip, One Child is, as the name suggests, the donation of one tip to the charity, over a day, week or month. To learn more about how to get involved, contact Eufora at 760.431.9199.
STYLE EQUATION
Give the gift of beauty knowledge to your clients! How, you may wonder? One studio has an amazing ongoing concept that you can adopt in order to spread some hair cheer: Atlanta’s fresche salon hosts Style Equation nights—a cocktail party/education night in the salon where stylists teach clients insider tricks. Each stylist books three clients, who in turn bring one friend— they are then shown how to do a style on their own hair (with guidance), taught about products and tools and served cocktails. Style Equation appointments typically last 30 minutes, with clients paying $25 to reserve a spot—this fee is later redeemable toward a product or tool purchase. “Every client has her own personal ‘Style Equation,’” says salon Owner Joi Rooks. “It’s our job as professionals to help her understand exactly what that is and how to get that perfect look.”
TREND ALERT!
Robert Santana, Matrix Artistic Director and Latin Expressions Team Leader, offers a fresh cut-and-coloring technique for 2016.
WHISPER-LIGHT LAYERS
For the cut, I perform surface planing—quickly opening and closing the shears along the midlengths and ends of dry hair—on vertical subsections throughout the entire head. Create a horseshoe parting across the parietal, followed by a triangular fringe section from the arch of each eyebrow to the front hairline to produce three sections. Divide the back and top sections into vertical subsections and surface-plane subsections. To cut the fringe at jaw or chin length, allow the hair to fall naturally, stand directly in front of the client and surface plane to the left, then to the right, starting at the outer corner of each brow.
HARMONIZED HIGHLIGHTS
Hand-painted highlights produce modern results. Apply Matrix LightInsider Lightener + 30-volume developer in diagonal “V” subsections on select strands, beginning softly at the base and gradually increasing the saturation on the midlengths and ends. On the top sections, apply the lightener off of the natural part and around the face using soft strokes with a small angular brush. After lifting the hair approximately three levels, “blur” the color with a full head application of Matrix SOBLUR Color Adjuster in Mute + 20-volume developer.
CAPAS DE SUSURROS LIVIANOS
Para el corte, creo subsecciones verticales a lo largo de toda la cabeza para realizar una supercie plana. La supercie plana se logra al abrir y cerrar las tijeras rápidamente a la mitad de lo largo del cabello y en las puntas del cabello seco. Creo una partida en forma de herradura en el parietal, seguido de una sección triangular de equillo desde el arco de cada ceja hasta el nacimiento del pelo delantero para poder producir estas tres secciones. Luego, divide las subsecciones verticales posteriores y superiores y crea una supercie plana de todas las subsecciones. Para cortar el equillo a lo largo de la mandíbula o el mentón, deja que el cabello caiga naturalmente, y párate directamente en frente de la clienta y crea una supercie plana hacia la izquierda y luego hacia la derecha, comenzando en la esquina externa de cada ceja.
REFLEJOS RE-ARMONIZADOS
Atlanta’s fresche salon hosts Style Equation nights sponsored by Goldwell and KMS California, who supply marketing materials.
Los reejos hechos a mano, producen resultados modernos. Mi técnica de reejos comienza con el desarrollador de volumen Matrix LightInsider Lightener + 30-volume developer. Yo aplico el aclarador en subsecciones diagonales en forma de una «v» sobre mechones selectos, comenzando suavemente en la base y gradualmente aumentando la saturación en las puntas y a la mitad de lo largo del cabello. En las secciones superiores, aplico el aclarador fuera de la parte natural y alrededor de la cara usando pinceladas suaves con un cepillo pequeño y angular. Una vez que el cabello haya subido tres niveles, hago que el color sea borroso al aplicarle a toda la cabeza una aplicación del desarrollador de volumen Matrix SOBLUR Color Adjuster in Mute + 20-volume developer. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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GLOBAL
TED TALKS
FRENCH LESSONS
Skyfall Academy, hosted by Matrix Artistic Director Nicholas French, was not about being a double agent or skydiving as the name might suggest, but instead focused on creating looks so stunning they would make any Bond girl envious. The hands-on three-day event, which was hosted at French’s Palm Springs, California home, was part of the prize package for the top 24 winners of the Regis POP Art contest. The winners practiced coloring and styling under French’s guidance before partaking in an unforgettable wrap party at the Hard Rock Café in Palm Springs. Rock—and style—on!
NAILING THE INDUSTRY
Forty years ago, 20 Vietnamese women made history by becoming the rst nail technicians in the US. The women, who were largely wives of high-ranking military ofcials, met actress Tippi Hedren through her volunteer work at Hope Valley refugee camp near Sacramento, Califonia. Hedren helped the women, dubbed “The First 20,” graduate and nd work as manicurists. Now a staggering 80 percent of nail techs in SoCal are Vietnamese, with the majority of nail techs in the US being of Vietnamese descent. To commemorate the event, American International Industries (A.I.I.) hosted “The Second 20 (plus 3),” a three-day intensive training for three of the Southern California manufacturer’s top nail brands; ibd, EzFlow and SuperNail. Attendees underwent extensive training led by A.I.I. Lead Educators Terry Burciaga, Teresa Hamm, Vicki Ornellas and Sreynin Peng, with classes covering product knowledge, chemistry, technique and presentation skills. At the end of the training students participated in a nail art competition judged by one of the original 20, Ms. Thuan Le, or the “Godmother of the Vietnamese Nail Industry.” Mark Moesta, A.I.I. Vice President of Professional Sales, thanked the group for their contribution to the nail industry: “An overwhelming percentage of our business is Vietnamese-based. The footprint you as nail stylists have on the industry is impressive. You have revolutionized the business and made it what it is today, and we are excited to partner with you to help make it better, make it more protable and more fun all at the same time.”
Nail technique training in progress!
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COURTESY OF BELLUS ACADEMY
Matrix’s Nicholas French imparts styling knowledge to an eager crowd.
Celebrity hairstylist Ted Gibson gave the keynote speech at “Beauty Behind the Fashion,” the opening night of Fashion Week San Diego devoted to hair and makeup artistry—the unsung heroes of fashion. The evening also included inspiring runway presentations from Bellus Academy students and educators, as well as the ted gibson artistic team. The next day, Gibson and his husband and business partner, celebrity colorist Jason Backe, hosted a ted gibson advanced academy at Bellus Academy in nearby Poway, California, touching on sundry topics— including nding the condence to raise your prices. (Gibson speaks from experience: His cuts are $1,500!) But it all comes back to that basic training, says Gibson: “In my 25 years as a hairdresser, it’s really remarkable just with a beauty school license the things I’ve been able to do.” — Angie Reiber
From left: Eden Sassoon, Bellus Academy President and Owner Lynelle Lynch, Ted Gibson, Fashion Week San Diego Founder and Director Allison Andrews, Bellus Academy Director Carrera Bailey, Jason Backe
QUITE THE HONOR!
Congratulations to Jacqueline Yeung, Cuccio Business Development Director for Asia, who was recognized for her dedicated sales and education efforts by company Founder Anthony Cuccio. Yeung was presented with awards for Best Global Education Team in a Continent (Asia) and Highest Sales Increase for a Continent (Asia) at the Consultant Conference Meeting. “Being rewarded is something that encourages me to keep the hard work going,” shares Yeung. “These awards are not only for me, but for all of my Cuccio Asia family. I am thankful for Mr. Cuccio. He always gives me guidance on how to be my very best.”
GOT KLOUT?
Harley LoBasso, Creative Winner
Corinne Brown, Partner Winner
TEAM USA GETS THE GOLD!
Las Vegas recently got a whole lot more beautiful, when 72 national nalists from 28 different countries competed live in the Goldwell Color Zoom Competition, which took place at the company’s annual Global Zoom event. And guess who took home not one, but two of the three Gold honors? Team USA competitors Corinne Brown of Salon Circa in Seattle, who scored the top award in the Partner category, and Harley LoBasso of Hair by Scott & Company in Delray Beach, Florida, who won in the Creative category. As a reward for their stellar work, both Brown and LoBasso are now members of the Goldwell Global Color Zoom Creative Team. “Coming into the live competition, we knew we had exceptional entries and that the U.S. nalists were of high caliber,” says Trevor Attenborough, General Manager, Kao Salon Division North America. “Winning two Gold titles was an outstanding achievement. It demonstrates the amazing talent that these artists have and bring to the professional hair color industry. We are so proud of our Global Color Zoom Challenge winners and cannot wait to see where this amazing journey takes them.”
TRUE COLORS
With hospitality betting its Georgia headquarters, Keune threw a release party for its Tactile Rituals fall/ winter trend collection at hip Atlanta gastropub The Southern Gentleman. Studio Team Artists George Alderete, Shannon King and Leah Vincent demoed styles live on models they’d prepped earlier in the day with the rich, earthy hues found in the collection. Elsewhere, girls sporting notice-me fashion colors in their tresses carried silver trays proffering the source of their shades: tubes of Color Craving, launching January 2016—a line of four vivid brights and four soft pastels designed for creative in-salon services as well as at-home maintenance. Industry guests mixed and mingled while indulging in custom cocktails and hors d’oeuvres with upscale Southern air, before receiving swag bags full of Keune
From left: Keune Studio Team Artists Shannon King and George Alderete, Launchpad’s Angie Reiber, Keune COO Andrew Biazis [Below] New from Keune: Color Craving, for in-salon services or at-home maintenance
What’s your Klout? Klout is what it sounds like—your “clout,” or inuence and power. Now a score to measure this power is available in app form! Klout links all your social media accounts and measures how inuential you are based on the reactions your posts get. “It is a great business tool,” says Patrick McIvor, Artistic and TechniCulture Director for Goldwell and KMS California and Techni-Color Director of ARROJO. The average social media user has a Klout “score” of 40; McIvor never falls below a 65, which puts him in the top 10 percent of all social media users worldwide. “Klout for me is the ultimate blood test for my social media…you can see what’s working with your social media and keep growing your social connections and inuence,” he explains. It is also a measure of how engaged your audience is—if you can quantify this engagement then you know how to raise the score. Now, that’s one socially aware app!
goodies—including styling fave Design Society Hairspray—as they left. The next day, COO Andrew Biazis and Academy President Brian Perdue led members of the media on a tour of the Keune Academy in Atlanta’s chic Buckhead district, home to both a cosmetology school featuring Pivot Point curriculum and Keune’s Advanced Academy for continuing education. Keune continues its strong focus on education, recently appointing Chris Sulimay as Academy and Technical Director and Jessica Mills as National Field Education Manager. The duo will work closely with Education Events Coordinator Rita Rubenstein to lead the education team in innovative curriculum and programs for the pro beauty industry. Up next? The WNDRLND tour, a grassroots educational adventure endeavoring to reignite passion and creativity in stylists, is making its way across the country in a 1984 Fleetwood Tioga RV. For cities and dates, check out thewndrlnd.com. — Angie Reiber 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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INDIAN
TENNIS ACE SANIA MIRZA TO ENDORSE KESH KING
Sania Mirza, the world No1 tennis player in women’s doubles has joined the club of celebrity endorsers of Kesh King, the leading ayurvedic hair care brand in India, owned by Indian FMCG major Emami Limited. Sania will be endorsing the hair oil and shampoo variants of Kesh King. Speaking on this occasion, Sania Mirza, the new brand ambassador said, “I feel great to be associated with a brand like Kesh King.I travel & compete around the world amidst gruelling environmental conditions, hence when it comes to taking care of my hair, I decided to trust on Kesh King Oil & Shampoo that offers timetested efcacy of Indian Ayurveda for a complete hair care solution.”
SHOPPERS STOP LAUNCHES ITS 5TH STORE IN NEW DELHI
Shoppers Stop opens its 5th store in New Delhi at Unity One in Janakpuri. The new store was inaugurated by Bollywood actress Prachi Desai along with Mr. Manohar Kamath, Customer Care Associate & Chief Operating Ofcer, Shoppers Stop Ltd. This is Shoppers Stop’s 76th store in the country. Spread over a retail space of approximately 30,000 square feet across three levels, the store offers assortment of over 170 brands ranging across apparel, cosmetics, perfumes, fashion jewellery, handbags, footwear, personal accessories such as sunglasses and watches, kidswear and much more.
LIVA PROTÉGÉ 2015
Liva Protégé 2015, a pan India designer hunt for recognizing India’s future stars in the eld of fashion after covering over 12 cities, top 50 fashion institutes and touching more than a hundred students across India, it has reached the nal leg of the journey – the Grand Finale showcased the work of its Top 12 nalists on 23rd December, 2015 in Mumbai. The winner of Liva Protege gets an opportunity to work with the prestigious in house design team of online fashion e-commerce venture of Aditya Birla Group –ABOF. com (All About Fashion) or an opportunity to have up to 5 of his/ her designs sold onwww.abof.com besides a cash prize of `2,00,000.
SEASOUL IS AGAIN BACK WITH ONE OF THE MOST REVOLUTIONARY PRODUCTS RECENTLY
SeaSoul is the rst one to bring the concept & launch the Fruit Mask making Machine in India. Using this Machine, they say ‘Imagination is the Limit’. You think of the Fruit Vegetable recipe for the mask & you can make it fresh in front of your client within 5-6 mins. SeaSoul is known for bringing the most revolutionary ways of result oriented facial treatment without using any harmful chemicals like Paragons, Sulphates, Petroleum etc. & SeaSoul proves the same with their latest launch. Now what could be more organic than using fresh ingredients to provide the result oriented masks.
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Ist Time in India
For Skin Lightening
Acne & pimples
Pores & Pigmentation
Anti-Ageing
Radiance & Glow
Blemishes
AUSTRALIA
Launched
Fresh fruit vegetable mask Machine T: +0124-4301594 E: info@seasoulspa.com | www.seasoulcosmetics.com / www.seasoulspa.com
INDIAN
AMERICAN VISION ENTERS SKINCARE
The latest venture by American Vision, an optical network in Pune, is its expansion into skin care cosmetics range. Starting from eye wear, the brand soon realised that the market is huge and there is an ever growing demand for skin care and cosmetics. American Vision has introduced more than 45 categories of products in both skin care and cosmetics to give a different and niche experience to its clientele. Founder Director Ajay G Kashikar said - “the cosmetics in American vision stores, would give any customer a more range of choice to choose from, a diversied approach to the brand and an increase in foot fall at all stores.”
MY GLAMM BROUGHT HIGH DEFINITION BROWS TO INDIA
My Glamm - India’s premier ‘at home beauty service’ has collaborated with High Denition Group, UK and launched High Denition Brows in Mumbai. High Denition Brows is a treatment, introduced for the rst time in India, designed to help one attain natural, full-looking brows. The High Denition Brows treatment takes around 30-45 minutes and the experience includes tinting, waxing and threading. Founder & CEO for My Glamm Darpan Sanghvi says, “MyGlamm has exclusively brought High Denition brows to Mumbai and we are looking to launch this service for our other brands – Spa L’Occitane and Warren Tricomi Salons! MyGlamm is only functional in two cities including Mumbai and Pune but we are working towards launching the app in other cities as well.”
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LEISURE IN JUBILEE HILLS, HYDERABAD
O2 Spa announces the opening of their latest spa in Jubilee Hills, Hyderabad. It is located strategically in the upmarket high street in Hyderabad. Spa services and massages in Jubilee Hills, Hyderabad can now be enjoyed in a relaxed and professional environment. O2 Spa in Jubilee Hills, Hyderabad, offers a range of body treatments, packages, alternative massages, skin treatment options that are all designed to provide a soothing freshness and relaxation. The therapists’ are professionally trained to offer a healing touch.
SPECIAL VALENTINE’S DAY GIFT
As the Valentine’s Day is just round the corner, couples have started planning many way outs to impress their spouses. People have found unique options to say ‘I Love You’. They want to give quick x make overs to their beloved. Botox, Face lift, lip-ller are the trend, eliminate the rest. A surprising survey carried out by a cosmetic surgery recently, has found that most women are looking forward to cosmetic surgery as their V-day gift. Nearly 65 per cent of couple want Botox as their present this February. Dr. Aakriti Mehra, Consultant Dermatologist, Enhance Clinics says, “Requests for quick x surgeries start in December to February. The most common cosmetic work women get done for Valentine›s are skin glow and lip-ller treatments. Gradually quick x make over is being the new trend in the gifting options of Valentines Day.
SCHWARZKOPF BRIDAL SEMINAR IN KOLKATA
Schwarzkopf organised bridal seminar at Kolkata recently under the guidance of Creative Head & PPS Manager, Najeeb Rehman. It basically had a showcase & translation of looks as revealed by Schwarzkopf’s latest Bridal Collection for India.
ART DIRECTION PHOTOGRAPHY: STEVN THOMAS YANKOWSKI HAIR: STEVN THOMAS YANKOWSKI; MAKEUP: ALESSANDRA BARLAAM FASHION STYLING: NILA AGENCY MILAN
Hair
HAIR /Trends
MOCHA MANIA by L’Oréal Professionnel L’ORÉAL PROFESSIONNEL BRINGS TO YOU HAIR COLOUR TREND OF 2016 THAT’S FRESH, FRESH & FASHIONABLE! CELEBRATE EACH DAY WITH STYLE AND BURST OF TRENDY HUES. 40
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elcome the New Year with a cup of coffee! Rich luxurious colours of mocha have been channelised for your hair by L’Oréal Professionnel. Flaunted by models on international ramps, by Hollywood A-listers on red carpet and by fashionistas across the world, the lush shades of mocha are all set to rule the fashion charts in 2016. L’Oréal Professionnel has epitomised the mocha colour with the gorgeous and stylish Eva Green.
GO-TO HAIR COLOUR
Mocha is undeniably the colour of 2016. It’s your ticket to instant glamour-dom. But what’s so special about mocha colours? Just like mocha coffee, which is an aromatic and colour-infused blend of coffee and chocolate, the rich mocha shades are a delicious mix of browns. L’Oréal Professionnel presents four new shades of Mocha under its no-ammonia portfolio – INOA. The new shades are 4,8 / 5,18 / 7,18 and 8,8. These beautiful hues by INOA are a perfect blend of delicious shades of brown. Given the cool nature of brown tones, they compliment Indian complexion and bring out the best of your facial features. The rich tones of mocha also highlight a haircut, depending on the colour technique used. These shades are subtle and understated yet modern and uber-cool.
EVA GREEN WEARS A MOCHA BALAYAGE L’Oréal Professionnel created a tailor-made look for L’Oréal Professionnel brand ambassador & Bond girl Eva Green, that suits her charismatic personality to the tee. The colours used to create a mesmerising blend of coffee and chocolate brown shades on Eva are INOA 5,18 and 8,8, while the technique used is Balayage. This look is yours for the asking! Walk into a L’Oréal Professionnel salon and ask the hairdresser to customise Eva’s look to suit your style and personality.
INOA MAGIC
The no-ammonia INOA colour range is a popular choice amongst colour fans. The colouring service is enhanced by the in-depth consultation process undertaken by the colourist. The consultation process not only helps the hairdresser understand the client’s lifestyle to determine the colours but also helps him decide upon the best hair colouring technique for the client. INOA has changed the way colour is perceived in the Indian hair industry. Apart from being ammonia free, this hair colour by L’Oréal Professionnel comes with the Oil Delivery System (ODS2). That’s treatment for your tresses even as you get it coloured. INOA gives six weeks of intense hydration and nutrition and leaves hair softer and shinier. It can lighten hair up to three levels, change your hair colour and cover greys. It does all this while respecting the scalp and hair fibre. Now, what more can you ask for! This New Year add ‘staying gorgeous always’ to your list of resolutions. Rock the Mocha colours by L’Oréal Professionnel and be trendy all the year round.
POST COLOUR CARE
L’Oréal Professionnel’s luxurious INOA Color Care, is a unique combination of ingredients for the best color protection. Enriched with argan oil, known to replenish the hair fibres’ natural lipids and green tea extracts famous for their anti-oxidant properties, INOA Colour Care offers 5 times more nutrition to prolong the shine of INOA colour treated hair. The INOA Colour Care shampoo and the mask work together for intense nutrition coupled with rich colour protection.
The new INOA Mochas are available for `410 per 60gm tube and are exclusively available for in-salon use at L’Oréal Professionnel salons. INOA Colour Care Shampoo `1000 / 200 ml & Masque `1200/ 196 gmI 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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HAIR /New entrant
Ammonia-Free
WONDER .BLACK
MATRIX INTRODUCES ITS FIRST AMMONIAFREE HAIR COLOR WITH WONDER.BLACK AMMONIA-FREE, CONCEPTUALISED AND CREATED EXCLUSIVELY FOR THE INDIAN MARKET. 42
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onsumers are increasingly becoming discerning in their choice of hair colour and amidst this trend there is a growing demand for an ammonia free coloration. WONDER.BLACK To cater to the growing consumer demand for an ammonia free colouring experience, Matrix launches Wonder.Black AmmoniaFree, their first no Ammonia hair colour, conceptualised conceptualized and created exclusively for the Indian market. This exclusive in-salon range is formulated with an innovative ‘oil like’ patented thick gel, that enables the colour to deliver 5x shinier hair while covering 100% greys. Wonder.Black Ammonia-Free features four shades that are the essentials for base and fashion coverage - Black, Dark Brown, Medium Brown, and Violet Red Dark Brown.
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HAIR /New entrant
WONDER.BENEFITS Discover the five professional WONDERS of Matrix’s Wonder. Black Ammonia-free colour and experience the change: 100% grey coverage Your stylist can cover greys flawlessly while leaving your hair smooth & shiny. 6 weeks of long lasting colour Hair is infused with long-lasting colour that stays for as long as six weeks. Natural colour results Wonder.Black Ammonia-Free delivers a natural colour that makes your grey coverage ‘undetectable’. 5X the shine post colour The innovative patented thick gel formula delivers 5X shine post colouration. Zero Odour, Scalp Comfort A sensorial hair colour experience with a fresh, pleasant fragrance and no concerns of an itchy scalp.
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BLACK DIAMOND SERVICE When it comes to having shiny and beautiful hair, who minds going a step ahead to accentuate the beauty? Go one step beyond traditional grey coverage with the in-salon exclusive Black Diamond Service for shinier hair. Indulge in this colour and care service that incorporates the Opti.Black hair care range to give tresses a dazzling shine. The service includes the Opti.Black shampoo, conditioner & shine enhance booster doze to help lock the colour & add more shine. Treat your hair to a professional wonder with Matrix Wonder.Black Ammonia-Free Hair Color! Matrix Wonder.Black Ammonia-Free is available across all Matrix salons.
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HAIR /Preview
Debut
The
FRIZZ FREE CURLS
TAJ SALON COMPLETES 75 YEARS
THIS MONTH’S SMARTEST HAIR ESSENTIALS
A remarkable journey that began in 1940 has today completed 75 years. Taj Salon at The Taj Mahal Palace Mumbai celebrates its 75th Anniversary to mark the achievement of a magnificent journey as being one of the only two salons in the country. Taj Salon embodies everything its name stands for – beauty, luxury, class and above all – service. Taj Salon’s signature treatments and beauty rituals have wowed the crème de la crème of the society, such as the 24 K Gold Facial inspired by Cleopatra, signature Crystal Massage that employs the use of the magnificent crystal - Rose Quartz, Jet Lag treatments and Royal Indulgence Manicure & Pedicure as well as the Royal Hammam.
CLEAN UP WITH UNWASH
Unwash has introduced Hydrating Masque, a deep cleansing and hydrating conditioner that staves off winter woes and creates intense moisture balance. It contains restorative natural oils and extracts to replenish hair vitality from inside out. The Masque replenishes lost hydration, smoothens and softens hair strands to give dry locks a lustrous feel. It is priced at `1999 and is available at Jean-Claude Biguine salons in Mumbai and Bangalore, June Tomkyns in Kolkata, and Bounce salons in Chennai and Bangalore.
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DETOX WITH KEVIN. MURPHY
BaBylissPRO diffuser comes as an attachment to any BaBylissPRO hairdryer and to give many different styles while drying the hair. On clean and towel dried hair, gently squeeze out excess water and apply an anti-frizz serum from root to tip. Attach the diffuser to the end of the dryer and put it on medium or low heat. Place the diffuser on your hair near your roots and begin moving it in circular motions. Using the teeth or prongs of the diffuser gently lift the inside of your hair and the tips to diffuse dry it as well. Continue massaging your hair with the diffuser down to the tips until your hair is dry. Use the diffuser to gently push up on your curls as your dry your way down to help retain the shape and give your hair bounce and volume. One can also use a diffuser for curly hair to give separation, bounce and frizz-free curls. BaByliss PRO is priced at `775.
Kevin.Murphy has launched Maxi. Wash detox shampoo that exfoliates with AHA’S from papaya, grapefruit and citrus to removes unwanted product and mineral build-up. While it detoxifies sluggish or flaky scalp, it also prepares hair to absorb nutrients, soothes irritated scalps, brightens grey, limp or dull hair and balances sebum production. The key ingredients in the product include Niaouli Oil, Matricaria flower extract, Thyme extract, Witch Hazel, Aloe Barbadensis Leaf Juice, Tea Tree Oil, Sage Oil and Rosemary Leaf extract. While the essential oils penetrate the scalp to purify oily scalp, the anti-pollutant ingredients remove product build up and natural antiseptics relieve skin conditions and speeds up healing.
HAIR /Expert
WELLA
Launches
W
WELLA PROFESSIONALS INTRODUCES ITS SULPHATEAND PARABEN-FREE RANGE, ELEMENTS, WHICH PAVES THE WAY FOR HAIR VITALITY AND STRENGTH. — BY KANISHKA RAMCHANDANI
ELEMENTS RANGE
ella Professionals haircare products have delivered unstinting results over decades. As Year 2015 makes way for 2016, the brand makes waves by launching the Wella Elements range, which is free of sulphates, parabens and artificial colorants. It also provides up to ten times more strength against breakage for renewed hair vitality. Adding to the high performance of the range is its inimitable fragrance, which is inspired by the Amazon forest. Beauty Launchpad gets an exclusive interview with Wella Professional’s innovation expert for care and styling, Dr Kerstin Meyer-Lipp. She further leads the global test salons in New York, Germany, Singapore and Tokyo where the newest products are tested. Having studied Nutritional Sciences at the University of Giessen (Germany) followed by a PhD in Biochemistry at the University of Nice (France) and the Max-Planck Institute of Biophysics in Frankfurt (Germany) focusing on the kinetics and mechanism of membrane proteins, Dr Meyer-Lipp joined P&G in Research & Development in 2005 in the Family Care department. Her passion for bringing innovative technologies to life for the consumers in beauty care has led to her involvement in marketing, design and market research amongst others. Apart from her passion towards her work, Dr Meyer-Lipp is also passionate about travelling and learning about different
Why did Wella feel the need for a sulphate and paraben free range?
I think people are becoming more and more conscious about the products they are using and the ingredients present in it. 7/10 women want to know about the ingredients present in the products they use.
Which ingredients are used to replace the absent ones?
Other cleansing agents are present and of course ingredients for preservation.
Which kind of customers can use these products?
This product is for everyone and anyone that feels attracted to it. I think people who have undergone the Cysteine treatment would be drawn to this product line as well.
How does the absence of sulphate and paraben affect/ enhance the products?
Actress Nimrat Kaur at the launch of Wella Elements Range
cultures. She has been playing piano and organ for over 35 years. She is married and has two children.
A lot of research and development have gone into this product. To name a few, the combing and breakage test to check strength as well as the skin test.
Which products comprise this range?
A shampoo, conditioner and mask.
Do they constitute any in-salon service? Yes.
Tell us more about the fragrances used in this range.
It is inspired from the green woods of the Amazonian forest, including fresh top notes of green basil, water lily, star fruit and mandarin and heart notes of African geranium, gardenia azalea and black currant leaves, with sensual base notes of cedar wood, musk and amber. Wella Professionals Elements is a truly luxurious and relaxing experience.
Which characteristics of this range will appeal more to the Indian consumer?
I think it’s a personal choice. The performance is not at all compromised.
The strengthening benefits and, of course, the fragrance.
What kind of tests has been conducted to prove the effectiveness of this range?
This product is extremely suitable for people with damaged hair.
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Which hair problems will the range address?
Nimrat Kaur, the actress of The Lunchbox fame, is representing the Elements range by Wella Professionals. In an exclusive tete-a-tete with Beauty Launchpad, she discusses her experience of using the Elements range.
How was your experience of using the Elements range? It was absolutely brilliant! I loved the way my hair feels after using it. It’s super shiny and soft. The experience was really unique.
What difference did you notice in your hair condition after using it? I honestly cannot stop touching my hair. It feels much softer and stronger after using the Wella Elements range. It feels stronger from the roots.
Which other Wella products do you use? I have been using Wella Professionals products for quite some time now.
What is your regular haircare routine like? I personally believe in keeping it simple. I wash my hair 2-3 times a week with Wella Professionals shampoo and mask. I like to keep my hair as product free as possible.
How often do you indulge in hair spa?
Dr Kerstin Meyer-Lipp (Left) and Nimrat Kaur (Right)
I indulge in a hair spa quite regularly. I think it does wonders to your hair. You also get to take some time off while they pamper your hair.
Which hairstyle and haircut do you prefer? I have kept my hair the same length for a very long time. I do not do much to my hair as I am not into experimenting with haircuts.
What kind of look are you sporting in your next movie? I have coloured my hair for the first time after 15 years. I have coloured it all brown as it suits my role in my upcoming movie as women in Dubai usually sport this colour.
Which hair product is a must carry for you? Wella Professionals Elements shampoo and conditioner. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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COVER FEATURE
Heritage
This collection is a visual representation of all I have absorbed from living & working in Australia, a cultural melting pot of diversity. Heritage truly showcases the beauty and strength of Real Australian Women, staying ture to my own Hairdressing Heritage with the use of classic timeless shapes with natural tones of colour inspired from the Australian landscape. Simple, beautiful, powerful, Heritage celebrates Real Australian Women, who just love beautiful Hair, reďƒ&#x;ecting a woman’s true inner spirit.
CREDITS
Hair - Marie Nieuwoudt for CPS Australia Photographer - Angel Riley
Colour - Colorsissimo & Pastel Crazy Colour
COVER FEATURE
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COVER FEATURE
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COVER FEATURE
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PORTFOLIO
CATERPILLAR GIRL For this image, Ruth Roche used one of three synthetic wigs (totaling $45), which was sprayed with white hairspray ($8) and dry shampoo ($8), then pulled apart to create texture and shape. “Then hairspray, hairspray and more hairspray was used to add texture, mold the shape and lock it in place,” Roche laughs.
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SHE’S COME UNDONE For this look, another synthetic wig was cut, pulled apart and sprayed with white hairspray to create a sense of airiness. “An ace bandage was dyed olive green and wrapped around the model’s neck and face,” adds Roche, “so it kind of looks like she is evolving out of a cocoon.”
Ruth Roche’s latest portfolio demonstrates that you don’t need a fortune to create a collection that looks like a million bucks. — AMY DODDS
Sure, time is money—but what price can you put on collaboration and artistry? Oh, about $123. That’s how much Butterfly, this exclusive collection from Pureology Artistic Ambassador Ruth Roche, cost to create. The team was inspired by a butterfly’s life cycle—bright colors, different textures and various shapes represent the metamorphosis from caterpillar to chrysalis and beyond. “Butterfly was a collaboration with photographer Rod Spicer and makeup artist Miriam Azoulay,” Roche explains, “a testament to the fact that creating a cohesive, beautiful collection is possible without having to spend a lot of money.”
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PORTFOLIO
BUTTERFLY EFFECT To create this look, Roche gathered up a human hair weft ($55) into a ponytail and pinned it onto the back of the head. She then let some of it fall over the model’s face and used a fan to create movement. “It’s an understated sort of texture with a vibrant red color,” she says. “The coming to life of the butterfly.”
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ORANGE ZEST This wig was cut and backcombed multiple times and repeatedly sprayed with dry shampoo to create a voluminous shape, while the makeup was very dramatic in order to symbolize vibrancy and strength. “The volume and color of the hair along with the bold eyes make a very strong statement of life and vitality,� Roche states. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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PORTFOLIO
FIN The final look in the collection was created using a synthetic braid ($7) that was pulled apart, cut into shape and pinned. “The darkness and lack of vibrant color represent the last part of the butterfly’s life cycle,” Roche reveals. “A very haunting and beautiful image.”
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BRINGING THE INTERNATIONAL FLAVOUR OF BEAUTY & WELLNESS INDUSTRY TO INDIA www.BeautyIndiaShow.com
24th to 26th October 2016 Bombay Exhibition Centre, Mumbai, India | 10am - 7pm For exhibiting and sponsorship opportunities, please contact Himanshu Gupta on Mobile:+91 98 1009 7166 or Email: Himanshu.Gupta@SumansaGroup.com Conceptualised, planned and organised by:
Supported By
International Media
National Media
E-Media Partners
On-Line News Partner
Digital Partner
PORTFOLIO
LINÉAIRE DANI BLAKELEY OF AUSTRALIA’S YOSHIKO HAIR TAKES TO THE STREETS FOR INSPIRATION. — AMY DODDS
Hair and color: Danielle Blakeley of Yoshiko Hair, yoshikohair.com.au; Makeup: Kazuo Amano; Photographer: Peter Rosetzky; Clothing: Elliven Designs
GUTTER CREDITS
Melbourne, Australia: The city conjures up images of coastal waters, tree-lined streets and stately 19th-century buildings. But the glamorous side of the metropolis is not from where Creative and Salon Director of Yoshiko Hair Dani Blakeley drew inspiration for her latest collection, Linéaire. Rather, it was the colorful, daring and edgy graffiti art prevalent throughout much of the city—in fact, Melbourne is knows as one of the world’s street art capitals and even has graffiti art tours. Creating strong, architectural hair and color designs, the effect is raw and audacious—just like graffiti art itself.
HOT LINE
GUTTER GUTT GU G UTT U TT T TE ER R CREDITS CR REDI RED ED E DIT TS S
Linéaire, which translates from the French to “linear,” juxtaposes architectural lines with free-form spray-painting, says Blakely, who loves combining “the freehand nature of urban graffiti set in a strong, structural environment.”
PORTFOLIO PORTFOLIO
SIMPLE ELEGANCE Simplicity equals strength and power in this Australian Hair Fashion Award-nominated collection.
BOYZ I 2I MEN VOLUME 01, 2014
A collection of men’s hair styling collections by the best in the world Over 100 pages of mind blowing styles Salon Consumer friendly looks Product Guide & More
BOOK YOUR COPY
! ! ! ! W O N WORTH 1500 `
BOYZ I 2I MEN STYLING AT IT’S BEST
VOLUME 01, 2014
BY BEAUTÉ ESPACE MEDIA
For booking call: 011 - 41324044 / 45 or mail: info@beauteespace.net
PORTFOLIO PORTFOLIO
WANT TO GET AWAY FROM THE CHILL OF WINTER? PATRICK CHAI’S LATEST COLLECTION OFFERS RESPITE. —AMY DODDS Photography and hair: Patrick Chai for Exclusive Artists Management at michaeljohn Salon; Styling: Tina Trinh; Makeup: Tomoko Miyamoto; Models: Chris Rodgers @ NoTies Management, Jessica Minter @ Next Model Management LA
DESERT
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When we found out that Patrick Chai, stylist at Beverly Hills’ swank michaeljohn Salon and educator with American Crew, was in the process of shooting a coffee table book of men’s styles called The Art of Men’s Grooming, we were thrilled. And when we found out that we could publish an exclusive selection of images as a sneak peek, to say we were elated is an understatement! The Los Angeles-based photographer and stylist chose dramatic desert locales less than an hour outside the city as the backdrop for the collection, Desert Escape. “Southern California is full of deserts, and living out here, it’s an ideal getaway from the hustle of the city,” Chai explains. “Every time I have gone out there, I’ve imagined photographing a couple of rebel models with a bike.” Keep reading as Chai takes us along on his journey of creating this collection and shares what’s on the horizon.
“The first step in creating a collection is to come up with a vision and mood board, followed by picking the members of the team,” says Chai. “Locationscouting is based on my experience with the area coupled with some online research. A vast amount of the vision falls on the shoulders of the photographer, but there’s room for creativity from the crew within the parameters of the mood board.” 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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PORTFOLIO
“Timing is a big difference when it comes to styling men versus women, simply because long hair takes a lot longer,” Chai explains. “When working with long hair on location—the windy conditions of the desert, for example—it’s also more of a challenge to control. But when styling men’s hair for multiple looks, product buildup can become a concern.”
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PORTFOLIO “This shoot took place on two locations,” says Chai. “The first is Vasquez Rocks, a popular film spot, and the second was a random open location on the side of the road in Palmdale desert with Joshua trees. Vasquez Rocks requires a permit to shoot at, but the location on the side of the road was just an open space far out enough with no rangers, spectators or hassles.”
“What’s next for me? On the hair front, I will continue to work on editorials and celebrities through my agency,” Chai says. “As an American Crew educator, I’d also love to bring my knowledge of styling on set to the teaching side of things. With my photography, I plan on starting a personal portrait project once I finish my men’s grooming book, and I’d love to experience shoots Crew does for marketing. I do what I do because I simply love it. The creative process drives and fuels me.”
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HAIR /Guru’s tips
The
Talent
LUXURY BRAND PARTNERS’ EDUCATIONAL EXTRAVAGANZA, FRONT ROW, IS PROMISING TO BE A FEAST FOR THE SENSES. HERE WE PROFILE SOME OF THE MAIN PRESENTERS TO WHET YOUR APPETITE FOR INSTRUCTION. — AMY DODDS
A
ustin City Limits? Too acoustic. Coachella? Too hot. Electric Daisy Carnival? Too trippy. For those in search of a truly fun edutainment festival, look no further than Luxury Brand Partners’ Front Row, taking place in Miami January 10-12. (Though you may want to come in a day early to enjoy the Oribe Open Golf Tournament, Plastic Beach Pool Party or Tex Hold’Em Celebrity Poker Tournament!) The three-day enlightening event features stage performances by team members from Oribe, R+Co, V76 by Vaughn and Smith & Cult, as well as hands-on courses. Additionally, several special guests will be in attendance to inspire and instruct: JIM COLLINS, KEYNOTE SPEAKER Jim Collins is an upstart business owner who speaks to the entrepreneur in everyone and studies what makes great companies tick. He has authored or coauthored six books that have sold in total more than 10 million copies worldwide, including Good to Great, a No. 1 bestseller that examines why some companies and leaders make the leap to superior results. JIM COLLINS
NATASHA LEGGERO
VIVIENNE MACKINDER
SIMON DOONAN
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NATASHA LEGGERO, EMCEE An internationally recognized actress-comedian, Natasha Leggero’s work includes standup on Comedy Central’s Roast of Justin Bieber, roles in major films including Neighbors and He’s Just Not That Into You, a former panelist on Chelsea Lately and most recently a lead role on Comedy Central’s new TV show Another Period. VIVIENNE MACKINDER, SPECIAL PRESENTER Known as the “hairdresser’s hairdresser,” Vivienne Mackinder is one of the industry’s most highly respected international leaders and innovators. The 2015 NAHA Master Hairstylist of the Year’s latest venture is a partnership with New York Times best-selling author Dr. John Maxwell, whose leadership expertise is taught on Mackinder’s own online education platform, HairDesignerTV.com. SIMON DOONAN, HEADLINE PRESENTER Simon Doonan has a long-standing reputation in both fashion and entertainment. As an author, actor, TV personality, CFDA Award Winner and Creative Director for Barneys New York, Doonan is highly regarded in the fashion industry and makes regular appearances on major TV networks like VH1 and Bravo. Doonan will be joining Collins at Idealogue, a forum that encourages owners, stylists and beauty professionals to engage in higher-level thinking, bring controversial topics to the table and provide a catalyst for refinement and innovation. Visit lpbfrontrow.com for registration information, detailed course descriptions, FAQs and more. But hurry! Front Row is expected to sell out.
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GUTTER CREDITS
ART DIRECTION PHOTOGRAPHY: STEVN THOMAS YANKOWSKI HAIR: BES STYLE STARS; MAKEUP: BIG LIDIA FASHION STYLING: NILA AGENCY MILAN
BEAUTY/Preview
BEAUTY LAUNCHPAD INDIA | 01.16
Beauty
BEAUTY/Preview
ORIFLAME brings its latest – Oriflame Ecolla-
gen Skin Care Routine. It harnesses the power of Plant Stem Cells to renew skin by boosting collagen production – defying wrinkles in the process. Suitable for women above the age of 35, Ecollagen Skin-care Routine comes in a set of six products - Foaming Gel Wash, Skin Perfecting Toner, Wrinkle Correcting Eye Cream, Wrinkle Correcting and Lifting Serum, Wrinkle Correcting Day Cream SPF 15, Wrinkle Correcting Night Cream. PRICE: `9500 for Complete Set
BOBBI BROWN Cosmetics introduces The Bobbi Glow Collection, a curated selection of soft, shimmering shades & textures to create a touch of New Year radiance.
Extra Lip Tint
It softens lips while imparting a sheer pink stain. Infused with Olive Oil Complex, Vitamin E & C and Babassu Palm Seed Oil, it reduces appearance of fine lines & wrinkles. PRICE: `2,560/-
Long-Wear Gel Sparkle
It delivers buildable definition and drama for soft shimmering, multidimensional eye that lasts up to 12 hours without smudging, streaking or creasing. PRICE: `1,850/-
KIEHL’s since 1851 is proud to name Peter Max as the official artist of the company’s 2015 holiday collection - introducing Kiehl’s x Peter Max.
Ultra Facial Cream
It provides 24-hour hydration with continuous water replenishment throughout the day, leaving skin supple, particularly in harsh weather conditions. Helps reduce moisture loss.
Calendula Herbal-Extract Toner:
A Kiehl’s bestseller for almost 50 years, this gentle, alcohol-free toner contains Calendula, derived from the Marigold flower. It leaves the facial skin feeling smooth, fresh and invigorated after each use. PRICE: `2,100 (Facial Cream) PRICE: `2600 (Toner)
t a e B y t u a e B Highlighting Powder
Its silky, lightweight texture and mirror-like, light-reflective pearls leave skin with a radiant, lit-from-within-glow. Available in Bronze Glow, Pink Glow shades. PRICE: `3,100/-
E SKINCAR TY AND U A E B EST IN THE LAT SHELVES ACROSS S R OFFE
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BOBBI BROWN combines the most
WIKKA introduces Basil Walnut Scrub and Honey Avocado Face Pack enriched with natural extracts of Aloe Vera, Avocado Oil, Shea butter, Cocoa Butter along with the purest of essential oils. Walnut granules in Basil Walnut Scrub removes dirt, blackheads and dead cells and Avocado Oil is a rich source of natural vitamin E. Honey Avocado Face Pack is rich in natural antioxidants, facilitate the skin’s ability to rejuvenate and recover after being exposed to UV rays. `950 FOR 50 GMS (Scrub) `1200 FOR 100 GMS (Face Pack)
nourishing ingredients with her keen eye for colour to deliver an incredibly luxurious, rich new formula—this formula delivers sumptuous treatment benefits. Luxe Lips helps visibly reduce the appearance of fine lip lines and relieve flaking while a blend of moisture-boosting ingredients work to help keep lips soft and conditioned. It is offered in 30 shades from subtle pinks to bright oranges to deep reds. PRICE: `2950
JOYBYNATURE.COM, an online natu-
Look chic with 3 new additions to the L’OREAL PARIS Glam Shine Balmy Gloss range. The Glam Shine formula contains hydrating properties to moisturize lips. Lips feel moisturized, look shiny, with a sheer fresh looking colour. Its smooth texture delivers an intense burst of colour with a non-sticky finish. Adding on to luscious shades like Lychee Lusta, Passion Fruit, Peach Pleasure, Pomegranate Punch, the 3 new vivacious shades, leave lips with a vibrant, rosy, glossy glow! PRICE: `450
BOTTEGA DI LUNGAVITA, adding to its range of natural cosmetics, has launched the new VITA AGE Aurum – An anti-ageing moisturizing face mask. It eliminates impurities and replenishes the skin’s moisture levels leaving it youthful and healthy looking. This face mask effectively re-equilibrates the pH and the osmotic balance and nourishes the epidermis. It is useful for softening and smoothening out the micro wrinkles.
ral products store housing Organic and Ayurvedic Products for Natural Beauty, Home Care, Foods and Baby Care has launched a range of its own branded healthcare products for retail from its online store. The products, which would be sold primarily through the online platform of Joybynature. com, will also be distributed across prominent online and offline channels. The company envisions growing its private label business by expanding its product portfolio and aims to add 100 health and wellness products by March 2016.
SOULTREE announces the launch of its range for Men’s Grooming
products – a woody After Shave Balm and a Hair & Body Wash with an appealing Vetiver scent. The alcohol-free balm heals razor burns and cools the typical after shave irritation. Hair & Body wash is made with a select combination of ingredients such as Aamla, Neem, Khus, Shikakai and Aloe that nourish & clean hair and skin of every type. PRICE: `295 for 200ml (Hair & Body Wash) `350 for 120 ml (Balm) 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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FRAGRANCE /Preview
New Year
Notes
1. Body Shop’s INDIAN NIGHT JASMINE Opulent, Warm, Floral
Inspiration: The Kashmir Mughal gardens at night, when the decadent jasmine flowers exhale their headiest scent is the inspiration of the fragrance. Notes: Beauty of jasmine with rich sandalwood creates this intoxicating scent.
3. ELIZABETH ARDEN UNTOLD ABSOLU Untold sensory journey
Inspiration: It speaks of the glamorous and captivating side of today’s woman. It accentuatess the magnetic allure of woman’s personality with deep expression n of the exquisite floral and amber facets. f ts Notes: Bursts of Black Raspberry and Italian Bergamot, intoxicating fruity accents of Red Plum and bright Ginger, Luxurious floral brushstrokes of Jasmine Egypt Absolute, Sultry textures of Tahitian Vanilla Bourbon Absolute and deep Benzoin, enveloping Cashmere Woods and rich, Brazilian Tonka Absolute echo an irresistible personality.
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WELCOME THE NEW YEAR WITH ITS FIRST MONTH’S MOST IRRESISTIBLE FRAGRANCE LAUNCHES!
2. L’EAU KENZO Intense Limitless & Intense
Inspiration: With a sensual and magnetic touch, it is inspired from water with huge power and limitless imagination. Notes: Vibrant Lime over an Aquatic Accord mingles with a Vetiver woody base for a powerful and male fragrance. Gourmand hints of Red Apple pair with intensely feminine notes of Peony and Lotus Flowers over a base of Patchouli for female fragrance.
4. Body Shop’s FIJIAN WATER LOTUS Sparkling, Floral, Marine
Inspiration: A sparkling floral marine, this uplifting fragrance will have you dreaming of the pure waters of Fiji. Water lotuses blooming in the early morning, hand-picked flowers and their petals separated by hand. Notes: Here the aquatic water lotuses alive with the sparkling zest of mandarin and a dash of marine saltiness for a sophisticated breath of heavenly sea air. Price `1695
5. Body Shop’s Black Musk Tainted Love Inspiration: Musk
is one of nature’s most powerful pheromones. The darkest crueltyfree musk has been created wrapped in some of nature’s sweetest ingredients for a sensual, powerful musk. Notes: Envelop yourself in luscious, mouth-watering notes of bambinella pear, spiked with pink pepper and bergamot accords to capture pure desire. Be captivated by delicately sensual heliotrope intertwined with the mysterious liquorice. Then gradually be seduced by trail of warm bewitching black vanilla, magnetic black musk, earthy patchouli and chocolate-like vetiver notes.
7. BVLGARI LE GEMME Orientali Zahira Luminous oriental-oral
Inspiration: The golden glow of Topaz which radiates energy, holding the heat of the sun, bright and dazzling. Notes: A flower of the sun, redolent with the glowing heat of the Arabian desert, this golden scent opens powerfully with the spice heat of cinnamon. It unfurls into a heady, swirling heart of Ylang Ylang, a lively flower with rich tones. Spice notes and balms draw out the silage of this solar flower.
6. Nautica Life Energy Adventure Awaits
Inspiration: Nautica Life Energy represents everything to those welcoming the unexpected, the romance of the sea, and the excitement of new experience. Notes: Sea Splash mixed with sparkling Bergamot and a touch of Grapefruit. The scent continues to build with notes of Fresh Sage, Lily of the Valley and Ivy Leaves. The dry-down leaves a lasting impression with notes of Cedarwood, Musk and Vetiver.
8. Cheap and Chic Moschino Stars Beautiful and Bright
Inspiration: A bouquet of stars. Like the constellation cassiopeia, it boasts unrivalled beauty and is bright, luminous and embracing. Notes: The magic sparkling of citron granita envelopes like an aura and fills the sky full of petals. The melody of peony sensually dances with the golden orange flowers attracting jasmine petals with a wink. The dry down notes of ambroxan and flotted woods are a rich and cheerful hymn to femininity.
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BEAUTY/Fashion update
CELEBRATING Rajasthan Heritage Week WE BRING YOU A LOWDOWN ON THE RAJASTHAN HERITAGE WEEK AND THE STUNNING CREATIONS THAT WERE PUT ON DISPLAY FOR THE ‘HANDMADE IN RAJASTHAN’ THEME. — BY MEHER CASTELINO
I
t was the first time that such a fashion expo, the Rajasthan Heritage Week, was organised in Jaipur to promote the beauty of khadi, kota doria and hand block prints, which are the basis of the textile history of India. ‘Handmade in Rajasthan’ was the theme of the event held from December 3-5 at the Hotel Clarkes Amer. Organised by Prasad Bidapa, the Chief Creative Director of the project, it was mentored by Chief Minister Vasundhara Raje. It had 24 designers and weavers displayed amazing collections that were rich in textiles and prints. AK Pandey along with his son Manish presented a grand hand block printed sari collection in the traditional rust, red, black and white geometric, floral and paisley motifs. To match the beauty of the saris the hair was kept natural with a wild mop of curls or slicked back into a chignon along with soft lips and smoky eyes.
CREATIONS AND CREATORS
Master Weaver Mushtakeem Kachara who showed stunning kota doria saris with floral, geometric, leaf and abstract designs also opted for the stark gelled back centre parted look for the hair with bright pink lips and heavily shadowed eyes. Delhi’s star designers Abraham and Thakore created a contemporary line of garments with handbook prints inspired by the weave of the fabrics. Using fine khadi by traditional weavers there were dresses, soft coats, pants, asymmetric tunics, saris and jackets in shades of black, white, brown, rust and red featuring houndstooth, leaf and smudgy prints. The make-up was all about soft pink lips, smoky eyes with hints of white in the corners. The hair was casual with soft strands framing the face.
Asif Shah played with handloom wool for striking pant suits. This award winning designer moved from stark corporate wear to feminine evening cocktail dresses with flouncy, frilly hemlines, long sheer halter gowns and tantalising minis. Keeping the hair stark with a centre parting and slicked back into a tight bun, the makeup was gentle and discreet with pink lips and smudgy dark eyes. Drama, textiles and glamour was the core of Bibi Russell’s collection. The Bangladeshi designer who was once an international super model worked with khadi and kota doria for an eye-catching line of flowing kurtas, intricately woven saris with frilly edges, waistcoats, floral printed pants and fusion tunics. Her make-up and hair was riveting with a centre-parted gelled hairstyle decked with fresh long strands of mogras, an impressive bindi, softly shadowed eyes and rust lips. Mumbai’s top designer Hemant Trevedi’s stunning line in black, white, rust, brown and beige; used khadi along with an extensive use of vegetable dyed block printed handlooms. The black and brown solids with prints were layered and interspersed for the gowns, skirts, sarongs, dresses, maxi, jackets, kurtas and salwars. The make-up was gentle with soft eye shadow, almost nude lips, centre parted hair with a sequinned maang tika running through the centre down to the top of the nose. Ritu Kumar’s collection called ‘The Thar Desert’ had the beauty of natural khadi with prints as well as wool embroidery from Kutch for her fusion line of ponchos, capes, skirts, Rabari tunics, jackets and saris. Almost natural eye make-up was matched by the nude lip colour; while the jaunty zardosi embroidered caps were perfect for the sleek hairdo. The Jaipur Modern label, one of Rajasthan’s most wellknown brands, offered ultra-stylish creations suited to the needs of the international buyers. From khadi to wool khadi along with the embroidery and prints of Rajasthan, the collection had easy coats with impressive borders, dresses, slinky maxis, kaftans, pants and tunics. The hair was left straight and stark with a hint of eye make-up and pinkish-orange lips. Jason and Anshu the husband and wife designer duo from Bangalore for their label ‘The Small Shop’ used khadi and handlooms in an eclectic manner to create cute dresses, skirts, trousers and
fusion wear in a mix of prints and weaves. The centre parted gelled back hair was the favourite with eyeliner that extended out into a winged style at the corners. There was a strong maroon colour for the lips to match the collection.
ETHNIC INFLUENCE
Swedish designer Lars Andersson worked with khadi and handlooms for the first time and preferred to stick to the raw beauty and effects of the natural fibre and created hand knitted garments, which were fluid and almost Zen like. Long loose tunics and kimonos appeared over flowing long skirts. To match the collection, hair was left naturally loose with strong red lips and soft eyes. Manish Saksena’s line of beautiful kota doria saris was created by master weavers in a mélange of colours and draped in stunning forms. To match the beauty of the saris, the makeup was Indian with a strong red bindi, gentle neutral lips and soft eye make-up. The hairstyle was totally ethnic with a gajra of mogras circling the bun and a maang tika in the centre parting of the hair. Puja Arya’s cute colourful ’60s collection was full of fun and flair. Black, white, orange, yellow and red were the basis of the striped appliquéd collection, which reinvented the traditional craft of hand block printing and embroidery. Minis, midis, saris, blouses, skirts, soft capes and tunics were part of the line, while the hair was stark and gelled back with dark eye shadow and almost nude lips. Pavithra Muddaya from Bangalore worked with kota doria, silk and cotton khadi for saris that were draped in an imaginative manner. With fabric flowers as ornaments for the stark hair style, the eye makeup was pastel almost white and circled the upper and lower lids, while the lips had a bright orange colour. Pallavi Jaipur also Rajasthan’s favourite brand worked with a variety of crafts from the State along with silk and handloom khadi as well as tie and dye techniques. Her festive line of prestitched saris, kurtis, pants, kalidaar kurtas, blouses with rich embroidery were balanced by oriental embellished turbans, heavy eye makeup and soft crimson lips.
Winter skincare / BEAUTY
Secret to Winter Skincare by
Cheryl’s Cosmeceuticals FIND THE PERFECT SOLUTION TO ONE OF THE MAJOR WINTER SKIN CONCERNS - DRYNESS WITH CHERYL’S COSMECEUTICALS HYDRAMOIST RANGE. UNVEIL YOUR WINTER-KISSED SKIN! THIS SEASON. everal environmental factors affect the skin adversely and as a result, skin’s natural ability to produce essential oils gets hampered. The right amount of moisture is extremely important to maintain healthy skin during winters. As India’s first professional skin care brand, Cheryl’s Cosmeceuticals addresses targeted skin concerns that are prevalent during winters, with products that have special ingredients to effectively tackle dryness, a major winter skin-care concern.
Cheryl’s HydraMoist Facial
Cheryl’s introduces HydraMoist Facial for dry skin. This moisturizing treatment hydrates the skin and enhances its sebum levels through its Thermal Hydrate Technology. It also boosts the skin’s capacity to produce and secrete higher levels of sebum while at the same time improves the skin’s ability to hold and retain moisture. HydraMoist is powered with ingredients to combat dryness even in the driest conditions. Olive Leaf Extract, Jojoba and Avocado oil – These ingredients dispel dullness by mimicking sebum and lubricate the skin, giving it instant brightness and shine.
GUTTER CREDITS
Laminara Digitata Extract and Brown Algae – These moisturizing ingredients repair the skin and improve its ability and capacity to retain moisture which in turn reduces transepidermal moisture loss.
Cheryl’s HydraMoist Moisturiser
Cheryl’s HydraMoist Moisturiser is a quick absorbing, lipid balancing moisturizer that protects the skin’s natural oil-moisture balance to promote healthy and radiant skin. It softens the skin’s surface, while retaining the same level of moisture intensity for the entire day. Its active ingredients such as Hyaluronic Acid, Hydrolyzed Wheat and Trehalose are intense moisture magnets while ceramides in the product repair the skin.
Key Benefits
1 2 3
Forms an invisible film on the upper layer of the skin and stimulates the skin cells to absorb and retain moisture.
Works as an effective primer before applying heavy makeup and assists the skin to repair itself which is essential for healthy, glowing skin. The active ingredients absorb and retain up to ten times their weight in moisture and this improves the elasticity of the skin leading to a younger and more youthful appearance. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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BEAUTY/Norms
VEGAN BEAUTY without cruelty
HERE’S ALL THAT YOU NEED TO KNOW ABOUT VEGAN COSMETICS FROM BRILLAIRE SCIENCE
they are closer to their natural state. However the terms ‘natural’ and ‘organic’ do not mean the product is vegan.
Efforts by PETA
Say no to cruelty
Vegan beauty products are produced without harm to animals (i.e. cruelty-free) and they don’t contain any animal ingredients, animal by-products or animal-derived products. Common animal ingredients used in skin and hair care include beeswax, lanolin (which is the grease from sheep’s wool), Keratin etc. The plant-derived ingredients in many vegan formulas contain more vitamins, minerals and antioxidants to repair and hydrate the hair and skin. You feel far healthier if you eat foods in their natural state – and the same logic applies to your hair and skin. Your hair and skin will thrive off being fed natural, vegan ingredients. These ingredients include natural oils, such as argan, algae, soybean extracts, pea nut extracts and so on. These ingredients are as, if not more effective, as their synthetic counterparts, since
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Vegan Beauty Day
Brillare Science celebrated Vegan Beauty Day on our 6th Anniversary at our establishment day i.e 20th December with veterans of the beauty industry from across India. The Celebration event showcased the launch of our new and improved product ranges developed & backed with the cutting edge technologies and unique concepts of Brillare Science like Nature Score, Mixology and Vegan culture. The concept and product presentation was done by young and dynamic founder of Brillare Science, Mr Jigar Patel.
Nature Score
Subtracting the water part, nature score indicates the exact percentage of natural ingredients in your selected Brillare Science products. So the next time when you read our score, count your nature proximity and be assured of our constant endeavour to keep you as close as possible-to-nature.
Mixology
Mixology is an innovatively customisable, professional Hair/Skin care approach. All a professional need to do is just mix and match the Brillare science/Root Deep base therapies with Elementi Puro synergies and create their distinct impact on ever so demanding personal care arena.
For more information about us please write us at @ info@brillarescience. com or call us at 18002330603
IMAGE: ALL-FREE-DOWNLOAD.COM
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our non-vegan friends may agree to eat a vegan meal with you occasionally, but are they willing to give up their conventional cosmetics to save an animal? There are no regulations or laws that require cosmetic products to be tested on animals. Moreover, the tests actually are completely unrevealing in terms of the effects of cosmetic ingredients on humans. The only thing animal test tells us is how much of a certain chemical takes to kill an animal.
PETA is the only animal rights organisation in the world to have an official seat on the Bureau of Indian Standards Cosmetics Sectional Committee, which advises on various safety tests for cosmetic ingredients and products in accordance with Schedule-S of the Drugs and Cosmetics Act. Brillare Science is certified by PETA as cruelty free, vegan culture following cosmetics company. Taking a step further, we have even decided not to use any animal originated ingredients in our products. At the same time we are also ensuring that the International certification from bodies like Ecocert and Cosmos, which certifies that all the sourced ingredients are natural and non-animal originated and/or tested.
SOURCE: THE TAJ MAHAL PALACE TOWER
Business
BUSINESS / Launch
Hair Studio Newest Member of JH Group
UNDER THE EXPANDING UMBRELLA OF JH GROUP, JAWED HABIB LAUNCHES HAIR STUDIO, HIS LATEST BRAND WHICH EXCLUSIVELY OFFERS COMPLETE HAIR STYLING SERVICES ONLY. — BY SUKRITI SHAHI
Taking ahead his idea of imparting education and awareness about hair and hairdressing and after reaching out to masses with his existing brands, Jawed Habib, renowned hairstylist, launches Hair Studio with an aim to provide exclusive hair styling services with required consultancy by the hairdresser. “We are extremely pleased to launch this iconic brand and can’t wait to share my knowledge and beauty branding expertise with the crowd and budding entrepreneurs,” says Habib.
SOME EXCERPTS FROM THE INTERVIEW: What is the idea behind launching Jawed Habib Hair Studio? The idea is to provide quality Hair Services and hair chemical styling at affordable prices with perfection. What is the target audience of Hair Studio? We are targeting young crowd between 18 to 25 years of age group. That’s the crowd which has limited money but want to look their best. If you would like to explain the business model of Hair Studio? Through Hair Studio, we want to give best service to the consumer and best business model to the one investing in our brand that is our franchisees. It is a franchise model. With the capital investment ranging between 15-20 lakhs and 300- 500 square feet space, a person can start his salon which will give him descent revenue and return on his investment. Generally, the best business model is the one which gives your invested money back in 12-18 months from the time it starts. With Jaweb Habib, from past 6 years, there are people who have taken their money back in 8 months. So, as a business model, it is giving you the opportunity to take whatever you have invested within one year. How do you maintain the service standard of your staff ? First of all, we employ people from our own school and then based on the brand he would join, he gets the specific training. For instance, if he is joining Hair Expresso, he might not need to know about chemicals. I believe this is the reason why our services are getting better with time.
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How do you handle the challenge of staff poaching? If at all the staff steps out of my brand, they go out to work and any which way that is helping in improving this profession. I have my schools pan India which produce ample of trained workforce each month. Therefore, I am not scared of this challenge. What are your expansion plans outside India? We have a salon in Singapore and Dubai and we recently started one in Bangladesh. Now, we are going all over in Middle East and in Africa. I think if you have the right education, you can go anywhere because the science of cutting is same everywhere. I am taking Jawed Habib as an education company. How would you like to explain the evolution of your brand? I would call it ‘pagalpann’. It is like romancing with hair, that’s all. What is your vision for Jaweb Habib brand for next five years? Next year we are launching Gramin Salons. We are going to talukas now. I am thinking deep on it. Why people from Delhi or Mumbai need to look good? Even people from villages need to be smarter. My vision is quite big; I want to have 25,000 shops in next 5 years. Today, India has 10 lakh salons which are not organised. I will give them my brand name with required training and let them run their own business. How will you describe this industry’s development in past decade? It has changed completely and the reason is media. When you see so much happening around you, you want to copy. Now customer has knowledge, they know what’s happening in London and want to copy that. Also, India has 65% of young population and they want to look their best. In last 10 years, India has made it really large and everyone wants to come here and work with young people. As you are deeply associated with training and education, please tell how it has shaped in past few years and what India still needs in that sphere? Education is lacking in this profession. That is why I talk about seminars and workshops because it is important for people to understand the difference between a barber and a trained hairstylist. Through workshops and seminars we can change the industry and we are changing it. We need to know that how our environment is affecting our hair and how we can maintain it. That’s the education people need to have. 0 1 .16 | B EAUTY LAUNCHPAD INDIA
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BUSINESS /New launch
Shyam’s Hair & Beauty Studio
Staff in Total: 23 Size of Salon: 1800 sq feet Number of Cutting chairs: 12 Number of shampoo stations: 3 Skin section: 3 Nail Bar: 1 Treatment zone: 1 (with 2 chairs) Bridal Make-up room: 1 Body SPA room: 1 Steam/Sauna Bath : 2 ADDRESS: Shop no.1, Salasar Brij Bhommi, Opp.Maxus Mall, Bhayandar(West), 5/6 Dist - Thane, Maharashtra, Pin - 401105, India.
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BRANDS USED: Hair: Exclusively L’Oreal Skin: Cheryl’s, Christine Valmy Nail: Lakme Make-up: Mac, Make up studio, B&D.
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EVENT/Hairdressing event
Wella Trend Vision
A GLOBAL EVENT THAT’S THE HIGHLIGHT OF THE HAIRDRESSING CALENDAR, THE WELLA TRENDVISION CELEBRATED 135 YEARS OF INNOVATION AND CREATIVITY. — BY KANISHKA RAMCHANDANI
W
ella TrendVision took place in Berlin last year and was presented to hairdressers across the world with Wella’s 360o digital programme, which included exclusive live and on-demand online content which will bring you closer to Wella than ever before. TrendVision saw #WellaLife trending on social media, where creativity and craftsmanship in hairdressing was appreciated and applauded. The TrendVision activities were broadcast on www.wella.com/live and across all the brand’s social media channels – Instagram, Periscope, Twitter and Facebook. The TrendVision schedule included unveiling of the hottest hairdressing trends for 2016 and culminated in the Live finale of the International TrendVision Awards.
and Wella Professionals 2016 Trend Reveal. Digital audiences also had their personal backstage pass to TrendVision, thanks to new live video streaming app - Periscope.
Going digital
TrendVision Awards
As the events progressed through the TrendVision schedule, Wella’s digital audience experienced exclusive interviews and behind-the-scenes moments. Live broadcast on Wella TV showed interviews with the trend creation teams, ITVA competitors, Wella’s global ambassadors including Josh Wood and Eugene Souleiman for Wella Professionals and more. Apart from this, the audience was enthralled by the inspiring sessions by experts from Wella Professionals and Sassoon Professional, exciting catwalk shows from Sebastian Professional,
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Unveiling the trends
Hair trends for 2016 were interpreted by top Wella artists Thomas and Petra Brockmann from Germany, and Christophe-Nicolas Biot from France. The 2016 trend shows showcased hairdressing craftsmanship and creative vision that will shape styling and colour trend stories for the season to come and inspiring hairdressers all around the world. Two shows that premiered on Wella TV revealed the artistic interpretations for Spring Summer 2016 by Thomas and Petra and Autumn Winter 2016 by Christophe-Nicolas. TrendVision Awards, which closed the proceedings for the gala event, too, was streamed live on Wella TV. The Awards function included 69 finalists – all of whom were National TrendVision winners from 39 countries – who were judged by an expert panel consisting of the two Wella Global Creative Directors – Josh Wood for Color and Eugene Souleiman for Styling, media representatives and top international stylists. Amongst the various categories in the awards, the Peoples’ Choice, Color Vision and Young Talent categories were open to public voting.
Eugene Souleiman
Eva Graham
Josh Wood
Maria Castan
Srebi Hanak
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BUSINESS /Live & learn
Imagine MATRIX DESTINATION 2016 IS RIGHT AROUND THE CORNER. WE’VE GOT THE DETAILS ON ALL THAT YOU NEED TO KNOW TO MAKE THE MOST OF THIS EDUCATIONAL EXTRAVAGANZA. — AMY DODDS
A
re you dreaming of becoming a better stylist? Your wishes can become a reality at Matrix Destination 2016. Held January 23-25 in Orlando, Florida, the three-day educational event is set to take your skills to the next level. With hands-on courses as well as look-and-learn classes—not to mention a special business seminar from none other than Tabatha Coffey—there’s something for everyone. Register today at mymatrixfamily.com.
Learn from industry legends like Nicholas French and Tabatha Coffey.
HANDS-ON CLASSES From Dreams To Reality Who wouldn’t want to learn the fundamentals of avant-garde styling by industry leaders and NAHA winners? Nicholas French, Michael Albor and Cori Randall share their knowledge in creating amazing collections. Color Outside the Lines Led by Robert Santana, Steve Waldman and Leah Sterk, this Check out the course showcases how chemistry meets artistry to dispel tool-kit list on the fear of corrective color. Learn hands-on, problemmymatrixfamily. solving techniques to reignite your passion for color.
com so you know what you need to bring!
LOOK-AND-LEARN CLASSES Get Down To Business Author, salon owner, hairstylist, entrepreneur and star of Bravo TV’s Tabatha Takes Over, Tabatha Coffey is all business in an interactive program for salon owners and stylists. You’ll learn successful social media activations, retailing strategies, client retention and so much more. Creating Celebrity Color & Style Coffey teams up with George Papanikolas for a lively review on current red carpet-worthy hair and fashion trends. They’ll
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Men’s Street Style In this course, Franco Della Grazia, Tara Koenig and Marcus Shamim present a collection of the latest trends in men’s cut and color from both sides of the Atlantic. Strong, edgy, androgynous looks from the U.K. are combined with schoolboy prep and hardcore barber cuts from the New York City streets. Kaleidoscope With Danielle Keasling, Nick Stenson and Lenny Strand as your guides, you’ll see color in 3-D by pushing the limits with innovative techniques that inspire fashion-forward looks. Matrix 2016 Trend Chrystofer Benson and Dan Csicsai offer you a peek into the future by demonstrating the latest trends in haircolor, cutting and styling.
COURTESY OF MATRIX
Progressive Cutting Are you familiar with MATRIX CRAFT Methodology? After you learn advanced cutting techniques courtesy of Daniel Roldan, Paul Falltrick and Tarra Dean, you will be.
share their secrets on styling and strategic color placement for ultimate star-quality results.
Two of a
Kind
REAL-LIFE POWER COUPLE CHRISTOPHER DOVE AND JOHN SIMPSON JOIN THEIR AWARDWINNING TALENTS IN COCRE8 AND AS REGENESIS SPOKESMEN. — TRACY MORIN
PHOTOGRAPHY: ERIC SCHWABEL; HAIR: JOHN SIMPSON AND CHRISTOPHER DOVE
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inding a lifelong partner can be tricky enough, but Christopher Dove and John Simpson haven’t only located their soul mates—they’ve pooled their primo careers in the hair biz to launch CoCre8 (johncsimpson.com/ cocre8) and become Spokespeople for ReGenesis. The former is a brand-neutral education brand designed to help salons increase revenue and efficiency—all while not losing creativity. “CoCre8 is a brand of education like no other,” Simpson says. “A brand of non-manufacturer-driven education. It’s intense, it’s informative, it’s raw and it’s real!” The education CoCre8 provides is as varied as it comes— from large stage productions to in-salon education to hands-on, one-on-one demos, the pair demonstrates cutting, coloring and finishing methods. What’s more, they thrive on incorporating thought and experiences into their curriculum, ensuring that students take away an enhanced thought process and new approach to hair as a craft and art form, not just a job. Dove and Simpson have taken their brand one step further: They just introduced their CoCre8 Irons—“made with creativity and heart,” says Dove. The six interchangeable barrels are fused with titanium and tourmaline and have a ceramic inner core, meaning they boast even heat distribution. “We were often asked the questions of how we achieve the looks for our shows, editorial shoots and classes,” says Simpson. “This prompted us to ask ourselves, ‘What if we created a collection of our personal favorites?’ The result is a tool that we honestly and truly believe in.” Another product they believe in is ReGenesis (revitalash. com). Originally drawn to the company for its passionate
An exclusive image from CoCre8’s holiday collection! Log on to beautylaunchpad.com/ cocre8-holiday for how to “recre8” and see more images from the collection.
philanthropy and history as a successful supplier of lash and brow boosters, the deal was sealed when they witnessed the hair products’ high performance. “We knew the company had a strong reputation of innovation from the success of its eyelash and eyebrow conditioning products, and we saw this technology presented an amazing opportunity to help those with fine and thinning hair,” Simpson recalls. “We were also drawn to the opportunity to create a curriculum for a brand that believes in training for the industry; it’s a priceless combination.” Toting years of experience as global and creative leaders for major manufacturers, the duo works closely with ReGenesis’ marketing, sales and education teams, collaborating to supercharge the brand’s success and momentum. To wit: They’ve already created and tested new styling treatment products and are planning for the next generation of hair educational collections, while examining how to take future successful collections even further. “We have different things that inspire us, as well as a common thread that ties us together,” Dove muses. “The creative process is always intense, but intensity feeds creativity.” “We never make a sacrifice or a compromise,” Simpson adds. “We meet in the middle and then push each other’s inspiration further.” “Between the both of us, we have an intense strength and powerful energy,” Dove concludes. “The final destination is unknown—but no matter where the journey goes, it will be a genuine and authentic adventure.”
Opposites Attract HIDDEN TALENTS Christopher: Pro shopper and stylist John: Computer- and hot glue gun-savvy
GUTTER CREDITS
KARAOKE STYLE
Christopher Dove and
Christopher: Wow-worthy singing voice John Simpson
John: Lip-syncer
SKETCHING SUPPLIES
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I hope that when others hear about the Nail Fairy, they’ll want to become one in their communities”.
Fairy
Godmother SOMETIMES, A FRESH SET OF NAILS AND A FRIENDLY FACE WORK MAGIC. — BARBARA BAZALDUA
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The children await each visit eagerly. “Some kids see my fairy wings and ask if I can really fly,” Ngo shares. “I say ‘Sure, but I’m not allowed to fly indoors, just like you can’t run indoors.’” While Ngo admits that it can be hard to see what the kids are going through, she believes her visits give them a chance to forget what they’re facing—at least for a little while. “I keep everything upbeat,” she explains. Today, Ngo’s clients donate tutus, wings and hundreds of new bottles of polish for her to give kids at every visit. (In fact, it was a client, Kathy Nguyen, who brought “the Nail Fairy” to the attention of the Beauty Launchpad editors!) “I hope that when others hear about the Nail Fairy, they’ll want to become one in their communities,” Ngo says. If her story inspires you to don a tutu and wings, visit tinastravelingnails.weebly.com for tips about how to get started. “I would love to know that there are Nail Fairies all over the country,” she says. “I love doing this. I’m never going to stop.”
COURTESY OF MARTINA NGO
here’s a new pixie in town, and she’s bringing a bright touch to senior citizens at assisted living centers and young patients at the Mary Bridge Children’s Hospital in Tacoma, Washington. Her name is Martina Ngo, also known as “Tina the Nail Fairy.” Inspired by an elderly client who walked to the salon weekly, Ngo began her volunteer outreach by focusing on seniors. “That walk just exhausted my client,” she recalls. “But I could see how much it meant to her to have that little bit of pampering.” So she began offering free monthly services at nearby senior assisted living centers. “The women love it,” Ngo smiles. “It brings back memories of earlier times and takes their minds off being in a nursing home.” From brightening the days of the elderly, it was a short flight of imagination for Ngo to think of the youngest members of society who could benefit from her expertise and sunny smile. She contacted the Mary Bridge Children’s Hospital and volunteered to do kids’ nails. Her first visit was such a success that the hospital staff immediately asked her to come bi-weekly. “When I told my regular clients about it, they loved the idea!” Ngo says. “They were the ones who suggested I dress up for the kids. That’s how ‘the Nail Fairy’ came into being.”
Martina Ngo, aka Tina the Nail Fairy, brightens up the days and digits of ill children and the elderly.
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Skin Queen
REPÊCHAGE PRESIDENT AND FOUNDER LYDIA SARFATI CELEBRATES 35 STELLAR YEARS IN THE INDUSTRY. — FRANCESCA MOISIN
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his success story begins humbly: in a Polish kitchen. As a child Lydia Sarfati liked to watch her mom and sister brew beauty potions and cook lotions on the stove. “They’d perform facials, browtinting and eyelash treatments as part of their Friday morning regimens,” Sarfati recalls. “From the start, I had a love for grooming.” School studies focused heavily on chemistry and biology, as the student initially considered a career in medicine. After immigrating to New York in 1970, that background served especially useful when she scored her first industry gig at Lamé Cosmetics on Madison Avenue. “I was among the few estheticians who understood the science behind mixing foundations and custom-blending powders,” Sarfati reveals. The knowledge ultimately proved invaluable. In 1977, she opened Klisar Skin Care Center in Midtown Manhattan. New York was in the middle of a crime wave and recession, so rent was cheap, and the bold entrepreneur built her client base while experimenting with new formulations. At the time, advanced esthetician degrees weren’t necessary. A basic cosmetics certificate allowed techs to perform every service from manicures to facials, and the highly educated pro struggled to devise a standalone skincare system that didn’t require complicated equipment. Sarfati’s solution eventually sprang from the sea. While traveling through Israel with her husband, David, the duo marveled at the lush abundance of produce growing in the desert. Investigation led to the discovery of seaweed farming, which soon brought Sarfati to France, where she worked with marine biologists to harvest the nutrient-rich algae. In 1980, the industrious expert launched Repêchage by introducing her patented Four Layer Facial to a crowd of colleagues and press at The Pierre Hotel. “My product’s cellular-repair results were revolutionary, so response spread like wildfire,” she recalls. The following decade was defined by revolution and expansion. Says Sarfati, “Technological advancements popularized novel systems including high-frequency thermal heat, galvanic therapy facials, laser depilation and the full scope of injectables now available.” Yet while her business blossomed, the innovator maintained integrity by never succumbing to a one-size-fits-all paradigm. Case in point: “When alpha and beta hydroxy acids first hit markets, many instantly incorporated these hot ingredients in all offerings—to their detriment,” explains Sarfati. “It’s essential to stay true to science and treat skin according to the specific changes occurring in each decade.”
Major Repêchage Milestones 1989
Repêchage opens its first Treatment Center and Day Spa on Manhattan’s Upper East Side
2003
The Repêchage Vita Cura collection for anti-aging takes markets by storm
1990
The company celebrates its 10th anniversary in a new 15,000- square-foot Flatiron District space
2005
Sarfati’s book, Success at Your Fingertips: How to Succeed in the Skin Care Business, is published
1996
MEMORY LANE Lydia Sarfati at her first salon; Repêchage press lauch at The Pierre Hotel, NYC in 1980; Lydia and David Sarfati at the 19th Annual Beauty Ball, 2004
2000
Repêchage becomes the first skincare company to join pro hair and nail brands; by the end of the decade, it’s partnered with 20 full-service distributors
Lydia and David Sarfati relocate across the Hudson River to a 50,000-square-foot manufacturing, research, development and training facility in Secaucus, NJ
2009
2015
Sarfati receives Intercoiffure Mondial’s “Chevalerie Knight Award” for outstanding contributions to the industry
Repêchage launches SeaSmooth Artisan Sea Wax and Hydra 4 Red-Out, targeting rosacea
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Cubic mirrors atop the stations create eye-catching reflections.
Looking Up Y
ou can always spot tourists on New York City streets; true Manhattanites never look up. Though thanks to Salon Ziba, locals will have a hard time not appearing like curious visitors as they pass its latest space. Owner Alosno Salguero always had his eye on the former Prada showroom and NY Jets office for his second salon—even though it is down the street from his original location. But the site posed a problem: How best to attract passersby to a second-story salon? The solution: He hired Peter Millard and Susan Kwon of Millard Kwon Design. The 4,000-square-foot, white-on-white space features 28 floating stations in the main room and two more in a completely enclosed private room that houses a high-powered ventilation system, rendering outside noises and inside odors nearly nonexistent. “The idea of building a private room is so that we can accommodate our VIPs and celebrities in a very intimate environment,” explains Salguero. (Psst: Adriana Lima is a devoted client!) Set like communal tables, the stations in the main space float in the center of the room and feature finished stainless steel and faux marble accents, drawers to tuck away stylists’ tools, and USB ports for clients’ every tech whim. “We used faux marble for the stations as it’s dyeresistant,” shares Millard. “Hair dye is specifically developed to stain permanently. It’s a lethal substance for a lot of natural things.” Natural light and a ceiling flanked with LED lights make the lighting scheme a colorists’ dream come true. “When you want to focus on doing great color,
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High-end Maletti sinks and chairs complement the clean, modern aesthetic.
SALON ZIBA’S NEWEST LOCATION BOASTS A GORGEOUS, HIGH-TECH DESIGN IN A FAMILIAR PART OF TOWN. — MOLLY CHURCH
it’s important to have this type of light,” SALON ZIBA explains Salguero. 50 West 57th Street, Second Floor Everything in the salon is meant to be in plain sight of clients. A L’Oréal New York, NY 10019 Professionnel color bar has every shade salonziba.com displayed, and a trough-and-drainage facebook.com/salonzibanyc system allows stylists to mix up color while clients look on. A washing station with eight high-end Maletti sinks and chairs has every product right at hand, while a dry bar Products: L’Oréal Professionnel, showcases six stations. An illuminated shopping Shu Uemura, Kérastase, Moroccanoil, Salon Ziba area boasts Kérastase, Shu Uemura and Ziba products, and a Tricho bar offers Kérastase Size: 4,000 square feet; 30 stations for cut, color and blowouts treatments for people with hair and scalp issues including weakened, normal-to-dry and colorArchitectural Aspects: An alcove ceiling, created with Venetian treated locks. Bonus: Trichologists are on hand plaster and artisan-applied silver to chat up clientele about the best treatment for leaf, changes hues and reflects light their issues, and even advise at-home recipes. as the sun moves during the day; But aside from exceptional word-of-mouth floating mirrors at each station are recommendations, what Millard really thinks lit from within to remove shadows, will attract new clientele is what they’ll see in provide a clear eye for color and make complexions glow the enormous floor-to-ceiling windows facing 57th Street. The alcove ceiling made of Venetian Perks: Each station contains a USB port charger, so clients can plug in plaster was devised to be light-reflective and while they’re being pampered eye-catching to entice walk-in traffic. “We designed the well in the ceiling with silver leaf, so when you look up from the street it is phenomenal,” notes Millard, who also included thinly shaved wooden Japanese chandeliers for an added touch. Mirrored cubes set on top of the stations also reflect L’Oréal images, noticeable as you walk down 57th Street. “You see fashion images reflected and you aren’t even sure where they’re coming from,” shares Millard. “It’s really beautiful.”
Details, Details
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