Beauty Launchpad India, March 2019

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Business / Conference

10  Beauty Launchpad India | 12.18

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Beauty Launchpad India

 

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Editor In Chief & Publisher Ritoo Jhha

i

Managing Editor Kanishka Ramchandani

EDITORIAL Features Editor Isha Gakhar

as see it!

COnTRIbuTORs Meher Castelino

ART Designer Raghab Panda MEDIA & EvEnTs Marketing Executive K. Nanda Kumar (South) Distribution Real Fortune Life Marketing and Services (East) GM. Finance & Administration Ashish Jha

Dear Reader

Administrative Exective Harvinder Solanki

International Women’s Day was established to strengthen the cause of gender equality but sadly it has fizzled down to social media posts and forwarded messages. We, at Beauty Launchpad, decided to present a bi-sectional view of the concepts of gender equality and beauty with our special feature – Of Captain Marvels and Wonder Women. While it is a treat to watch these superhero characters save the world on silverscreen, we know that the fictional characters have to struggle as much as real life ones to get the world’s attention.

In our feature, we ask successful women from different domains to describe what feminism and beauty mean to them. Their responses are the scale on which we can judge how the times are changing and what lies ahead for women.

Our cover story this month welcomes summer in an opulent manner. We bring you inspiration in the form of over-the-top hairdos and creative editorial work of some of the best hairdressing talents from the US. We have also featured beautiful bridal creations of India’s top notch stylist – Pammy Kaul. Apart from these features, we also bring you news and updates from the world of hair, skin, make-up and wellness. I hope you are able to draw inspiration from the stories we present to hone your artistry and excel at your business.

Before I say good-bye, I would like to leave you with a thought.

As women across all industries and verticals are striving to define success on their own terms, what is the role of India’s beauty industry in this grand story? As a sector that employs one of the largest female work force, the beauty industry can lead others by its example. It can become the epitome of a ‘no glass ceiling’ industry in the near future.

Ritoo Jhha, Editor in Chief @beautycaravan

@rjhha

@ritoojhha

Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal)

bEAuTé EspACE MEDIA pvT LTD New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4010 Mumbai | 71, Ganga Tower, A wing, 202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004 www.beauteespace.net

Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Alyson Osterman

Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed in Print Works, C-94, Okhla Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110048.

Editor: Ritoo Jhha.

Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 914062042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.

NEW

WELLA PROFESSIONALS NEW INGREDIENTS. ADVANCED TECHNOLOGY. ADDED VITAMINS.* *our products are made of advanced technology and/or new ingredients and/or vitamins

CONTENTS Off the Shelf 36

What’s New in Beauty: The Latest in Skincare & Make-up

Skincare 38

VitaLift: Anti-Ageing Cream by Cheryl’s Cosmeceuticals

Special Feature 40

Of Captain Marvels & Wonder Women

On The Cover

Bridal Diaries 44

GHD's Global Education Shoot

Education 46 Event 49

News Updates 16

Quick Updates on What’s Happening in the World of Beauty

La Belle Mariée

Business Interview 48

Regulars

Beauty

Innovation 50

WorldSkills Kazan 2019 Seasoned Excellence Professional Beauty Bengaluru Tanban: Anti-ageing Scarves

Event 51

Deepanjan Awards

Salon Launch 52

Open for Business

Masterclass 53

Hindi Supplement

Hair Preview 22 Colour Trend 23 Care 24 Bridal 26 Experience 28 Solutions 29

Hair at this Moment: Get All the Latest Updates of Hair Industry!

Let there be Dialight Healthy Scalp = Healthy Hair Bespoke Brides Vanity Lounge: Expanding the Experience Manage your Mane in Style

Event 30

The Grand Show

Care 31

Holi-Ready Hair

Cover Feature 32

A Summer of Opulence

GLOBAL NEWS

Now

EWS Quick updates on what’s happening in the world of beauty

lancôMe announceS ZendaYa aS new Global aMbaSSadreSS

Lancôme has announced American actress, singer and fashion authority Zendaya Coleman as the new face of the brand.

At age 22, Zendaya becomes a part of Lancôme’s stellar cast of ambassadresses, adding her unique and diverse vision to the brand. “It’s a huge honour to be able to represent a brand like Lancôme and join such an incredible line-up of iconic women,” says Zendaya. Outside of acting, Zendaya is an established name in the fashion industry.

She has graced the covers of some of the most renowned international publications and is a regular red carpet favourite. She joins the league of Julia Roberts, Kate Winslet, Isabella Rossellini, Penelope Cruz, Lupita Nyong’o, Lily Collins and Taylor Hill.

revlon unveilS iTS new “i can. So i did.” caMpaiGn Revlon has launched its new “I Can. So I Did.” campaign, featuring Revlon Brand Ambassadors Gal Gadot, Ashley Graham, Adwoa Aboah and Eniola Abioro in candid moments. This empowering new campaign brings to life Revlon’s new award-winning collection, PhotoReady Candid, known for its skin-enhancing foundation with antioxidant, antiblue light and anti-pollution benefits. The 360° campaign shot by renowned photographer and director Mario Sorrenti includes video and emotional photography designed to inspire women to own their natural look and encourage them to achieve their goals.

wahl launcheS beard care line for ulTiMaTe beard GoalS With 2019 marking the launch of Wahl’s Beard Care Products as well as the company’s 100th anniversary, Wahl is solidifying its place as the go-to beard brand. Wahl’s proprietary combination of four essential oils, called the W-Blend, is what really makes them exceptional. This formula of Manuka Oil, Meadowfoam Seed Oil, Moringa Oil and Clove Oil is in each product and works to keep hair and skin healthy and looking great.

Wahl’s standout beard care products include Wahl Beard Wash, Wahl Beard Softener, Wahl Beard Balm and Wahl Beard Oil. They are currently available in the USA. 16 Beauty Launchpad India | 03.19

YouTuber STephen Marinaro creaTeS firST online barber baTTle Stephen Marinaro ‘TheSalonGuy’ is launching the first barber competition show called ‘Head to Head’. This will premiere on his YouTube channel, which reaches over 588,000 subscribers and averages 1.5 million viewers monthly.

The show ‘Head to Head’ will feature local licensed barbers who will showcase their best work, while competing against each other in a one-on-one setting at TheSalonGuy Studios.

Stephen Marinaro stated, “Men’s grooming has become such a hot topic in the media world, especially on YouTube and social media. This show will not only highlight their skills, but it will bring needed attention to the Barbering community.”

‘Head to Head’ will start with the focus on barbers in the New Jersey and New York area. Ultimately, the goal is to take the show nationwide and then to be broadcasted on television. Within a week’s time, over 150 barbers had applied to be featured on the program. The first episode was aired on March 01. The series will air on YouTube every Friday at 7pm EST. Viewers will have three days to cast their vote for the winners.

INDIAN NEWS

Clinique’s first ambassador, radhika apte

Sanjay Sharma

Manish Bhagat

Coty announCes two new Country managers Coty Inc. has announced two key executive leadership changes in India to support its ongoing transformation and future growth in the country. These changes have been announced post the retirement of P K Hariharan as General Manager of Coty India Consumer and Professional Beauty last November. Firstly, Sanjay Sharma has been appointed as Country Manager of Coty Consumer Beauty for India, Sri Lanka, Nepal and Bangladesh. With over of 20 years of experience in the FMCG and Beauty industry, Sanjay is an expert with immense knowledge across Sales, Trade Marketing, Channel Strategy, Account Management, Shopper marketing, P&L management and Capability building.

In his new role as the Country Manager, he is responsible to envision and drive the Consumer Beauty division.

Secondly, Manish Bhagat has been appointed as Country Manager of Coty Professionals Beauty for India, Sri Lanka, Nepal and Bangladesh. Manish will assume leadership for the formulation and implementation of the strategic vision for Coty’s professional beauty division in India and the sub-continent. Manish comes with a wealth of knowledge and experience in the FMCG and beauty industry.

Sanjay and Manish will now take on the leadership roles to enhance the brand’s reportage in the country.

deCléor launChes new harmonie Calm range The Harmonie Calm Range by Decléor brings good news for people with sensitive skin. From the house of L’Oréal, Decléor is a professional skincare brand born in France. It offers the most advanced science of essential oils for therapeutic skin transformations.

The latest addition to its repertoire aims to address the issues of customers with sensitive skin. Decléor’s new Harmonie Calm Range is 100% organic, achieving both the ecocert and cosme bio certifications. The brand offers three unique products in this range, which are efficient, safe and pleasurable to the senses. They contain rose damascena essential oil serving as a powerful antidote to sensitive skin concerns. The products are The Organic Aromessence Rose D’Orient Soothing Comfort Oil Serum, Organic Harmonie Calm Soothing Comfort 2 in 1 Cream & Mask and Aromessence Rose D’Orient Soothing Comfort Night Balm. These products are priced in the range of `2500-`3000.

18 Beauty Launchpad India | 03.19

Clinique, the world’s first dermatologistcreated skincare brand, has revealed Bollywood actress Radhika Apte as its first brand ambassador for India. Radhika has carved a niche for herself by working in Indie films and parallel as well as commercial cinema. She exemplifies Clinique’s philosophy of empowering, inspiring and delivering happiness to women by celebrating natural beauty through great skin. Clinique India aims to increase brand awareness, deepen consumer engagement and drive education on the importance of good skincare habits through a series of campaigns featuring Radhika Apte in 2019.

Radhika will appear in her first campaign for a new revolutionary moisturiser, Clinique iD, in March 2019 followed by its cult hydrator, Moisture Surge in May 2019. Radhika’s campaigns will play across digital media, social media and in-store in India and around the world.

puig partners with kama ayurveda Puig has announced a minority investment in Kama Ayurveda. As part of its investment, Puig will infuse approximately `100 crore into Kama Ayurveda to further the company’s domestic and international expansion, as well as have the option to further increase its stake in the years ahead.

With this investment Puig enters an emerging market with vast growth opportunity for beauty and personal care products, as well as fragrances.

Kama Ayurveda currently operates 52 standalone and shop in shop retail outlets across India, and has a strong online presence as well. The partnership created today will leverage Puig’s strong global presence to support further expansion of Kama Ayurveda into global markets. In addition, Kama gains access to Puig’s expertise and resources in brand building, technology skincare and scent.

INDIAN NEWS

kérastase, lekha washington enthrall at luxury lifestyle weekend 2019 Kérastase collaborated with artist Lekha Washington to re-introduce its hair oil range — Elixir Ultime.

Together they created an ultimate sensorial experience with a whimsical installation at Mumbai’s Luxury Lifestyle Weekend 2019. Kérastase’s iconic Elixir Ultime is versatile hair oil. It is infused with camellia and marula oils that makes hair shiny, smooth and soft. Drawing inspiration from the luxury brand, artist and unusual product designer, Lekha plays with fabrics to create a group of whirling dervish-like forms.

Like freestyle graceful dancers they mimic the elegance and femininity of strong, shiny tresses. More than 2,000 meters of fabric are sewn into beautiful, flowing forms that are 22 feet high and mesmerizingly immersive. The whimsical Kérastase X Lekha installation was presented at Luxury Lifestyle Weekend at Jio Garden, BKC, Mumbai. The brand had a booth at the venue, which was done up as per a garden salon theme. Visitors to the booth were given free hair and scalp analysis and samples of the Elixir Ultime.

bioderma brings shanth kumar on board French skincare brand, Bioderma, has announced the appointment of Shanth Kumar as the head marketing-digital and ecommerce. In his role, Shanth Kumar is responsible for building and driving digital and e-commerce strategies, both long-term and short term while also initiating digital transformation at an organizational level. Kumar’s experience would be highly leveraged for reimaging bioderma’s business in the digital age as well as responding, adapting and improving the consumer experience. With over 12 years of extensive omnichannel experience, Kumar has been able to build his expertise in handling brand strategies for premium and luxury categories. An MBA in marketing, Kumar has earlier worked with multinational firms like Dell India, Diageo Plc and Sebamed, where he has handled various roles. His competencies include developing and managing P&L, brand management/strategy, digital marketing, innovation, consumer insights to arrive at business/brand solutions.

tlC with thalgo Every woman is in a quest for flawless skin.

I am no different! Thalgo is a name that beauty aficionados implicitly trust. Since the brand has a novel machine – Thalgo I Beauty device – I decided to give it a dekko. A warm welcome and a skin consultation later at A’Kreations Salon, Bandra, I found myself in a treatment room with an aesthetician and the Thalgo I Beauty device. A sleek machine, it is a new generation beauty device combining three innovative, proven, non-invasive, non-aggressive and safe technologies for instant facial results. It’s modes and results include Sound Vibrations to exfoliate and purify, Sequential Ultrasound that drains, infuses and stimulates, and Tripolar Radio Frequency that regenerates and plumps the skin. The aesthetician was well-versed with the use and benefit of the treatment, which effectively addressed the key skin concerns I had – open pores, dullness and lack of hydration. While the treatment left my skin clean, smooth and glowing for upto 10 days, open pores made a comeback within a couple of days. This made me realise that a single treatment wouldn’t be as effective in the long run.

To try out the Thalgo I Beauty device, visit A’Kreations Salon in Bandra, Mumbai.

— By Kanishka Ramchandani

shagun gupta ventures into eyelash extension serviCes Beauty influencer Shagun Gupta has introduced Eyelash Extension Services. Banking on one of the hottest trends in the global beauty industry, Shagun strives to boost its rage in India. A practicing cosmetologist and micropigmentation specialist, she has been at the forefront of emerging beauty techniques in India. Having extensively worked on the latest trends in the beauty and fashion sector she has now developed a keen interest in lashes. To this effect, Shagun has opened her first lash studio at RSB Wellness Centre in Bandra, Mumbai. “I have personally experimented with natural eyelash extensions and consider it one of the best moves in the beauty industry. With these fashionable treatments you can enhance the beauty of your eyes for effortless daily wear or special occasions. You now don’t need to worry about droopy lashes or smudge on mascara to attain noticeable lashes. Eyelash extensions have been a popular trend in the West with more and more woman using them to dramatically enhance their look. We are pleased to introduce this technique in the Indian market and believe there will be great degree of acceptance amongst beauty enthusiasts,” says Shagun Gupta.

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PhotograPher: Jack eames; hair: Jo robertson, DafyDD thomas, amy sontae, Zoe irwin, Luke benson, Patrick wiLson, Leighanne regan & charLotte mensah, assisteD by ghD styLe squaD; bts: ashLey martin; ViDeos: aLex simPson fiLm; cLothes styLing: boo attwooD (booattwooD); make-uP: cLaire eVans

HAIR

Hair / Preview

Hair

What’s new in ad hair-town? Re ore! on to know m

w o n d n a e Her

Marc Anthony’s coconut oil range Keep your hair protected and moisturised in spite of changing weather changes, with the new offering by Marc Anthony- Hydrating Coconut Oil and Shea butter Deep Nourishing Conditioning Shampoo and Conditioner. This lightweight treatment penetrates the cuticle to help nourish and hydrate the hair, leaving it smoother and shinier. It also protects from split ends and breakage. The biotin in the products helps promote healthy hair and scalp while protecting hair colour and leaving your hair frizz free.

Yves Rocher launches a new anti pollution range

Macadamia Professional’s Weightless Conditioner Weightless

Yves Rocher’s anti pollution hair care range is infused with moringa extracts. The botanists and phytologists at Yves Rocher learnt more about the moringa seed, which was initially used to purify water. This range includes an anti pollution detox scrub for your scalp, the anti pollution detox micellar shampoo and the anti pollution hair rinsing vinegar. This entire range is infused with moringa extracts and is vegan. It is also free of silicones.

The bottles are completely recyclable and made of recycled plastic. This range helps you protect your hair from pollution and helps make them softer, smoother and shinier. It also helps cleanse your scalp of all impurities.

Moisture Conditioner by Macadamia is a lightweight formula that won t weigh down finer hair textures, allowing for more lift, body and volume. It contains the exclusive Pro Oil Complex of macadamia and argan oils to help strengthen and repair while lightweight avocado and walnut oils nourish and hydrate. A combination of collagen and vitamins A, C and E helps promote tensile strength. With continued usage, the Weightless Moisture Conditioner helps prevent breakage in even the finest hair textures.

Mr Barber’s Vent Brush The new Vent Brush by Mr Barber helps hairdressers to create volume and movement in the hair and give it a softer and fuller look. The ergonomic design of these brushes ensure excellent grip. It helps to safely detangle all hair lengths and types without any snagging.

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Hair / Colour Trend

Cool Caramel Balayage

Let there be

dialight L’Oréal Professionnel presents Dialight, your ticket to trendy and personalised Balayage colours.

I

f you have been eyeing one of the looks from L’Oréal Professionnel’s #COLORMEFRENCH collection, it’s time to go for it with Dialight. Dialight is a unique acid-gel cream, ammonia free tone-on-tone colour. It creates glossy luminous looking reflects and vinyl shine. The pH acid formula of Dialight is close to the natural pH of the hair. This makes it ideal for previously coloured or weakened hair. It’s the perfect product to give your hair a glossy makeover. It can be used for toning, colour correction and for highlights on sensitised hair.

The Dialight range has 14 unique shades, which can help you achieve the cool Parisian look. Dialight colours are also your go-to option in-between permanent colouration services, as they refresh the vibrancy of your colour. Your personalised #FrenchBalayage is now just a salon appointment away.

Cool Mocha Balayage

Cool Caramel Balayage Inspired by cool tones of ash-gold and styled to be effortless, the Cool Caramel Balayage look is created with Majirel 6.13 and the new Dialight 9.02.

Cool moCha Balayage Designed with the versatile INOA Mocha shade of 7.18 and the new Dialight 9.13, the Cool Mocha Balayage captures the quintessential Parisian Café Mocha.

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Hair / Care

Beautiful Hair begins with a

Healthy Scalp!

Kérastase offers the Hair Density Programme for visibly denser hair in 90 days*.

I

f getting denser hair is a battle against UV rays, pollution, hormonal imbalance and stress, then having a healthy scalp is half the battle won. It won’t even feel like a battle if you have Kérastase’s luxurious tailor-made professional solutions for scalp concerns such as dandruff, sensitivity and hair loss.

Why scalp care?

Our scalp, which houses 150,000 hair follicles, provides the primary function of protection. However, dryness or oiliness of the scalp can have an adverse effect on the hair quality. Loss in scalp quality leads to thinning of hair strands, hair loss and finally hair density concerns. The Scalp Expert Programmes by Kérastase include the use of highly targeted treatments and products at home as well as in the salon. Combined with a healthy lifestyle and diet, scalp problems can easily be a thing of the past.

24 Beauty Launchpad India | 03.19

The Kérastase Experience begins in-salon with a personalised hair and scalp diagnosis using the exclusive Kérastase camera. With its ability to zoom into the scalp 200 times and the hair up to 500 times, your Kérastase Ambassador can reveal your hair and scalp’s needs. Basis the diagnosis, your Ambassador will create an ultra-precise hair and scalp profile and recommend the right products, ritual and programmes for you.

Hair Density Programme For visibly denser hair in 90 days* Hair follicles are continuously switching from an active state to a resting state.

Because of external and internal aggressions, the resting phase can last up to 10 years with no hair production effecting hair density immediately. Extensive, lasting hair loss can result in the scalp becoming more visible through the thinning hair.

The patented molecule from L’Oréal Advanced Research Laboratories – Stemoxydine – awakens dormant follicles and boosts follicular activity and ingredients, which optimise the active phase of hair growth to improve hair quality.

Programme duration: 90 days

anti-Hairloss Programme For hair that is reinforced in just 1 week* Each day, 50 to 100 hairs fall naturally. If it goes beyond this limit, it’s a cause for concern. Hair loss is caused by the accumulation and rigidification of collagen at the scalp. With powerful active ingredients including Aminexil that regenerates collagen to slow down hair loss, hair is strengthened and breakage reduced Programme duration: 42 Days

anti-DanDruFF Programme 2-month anti-relapse action* Dandruff are small pieces of dead skin that flake off the scalp. Dandruff can be oily or dry depending on a person’s scalp type. A healthy scalp has cells that renew between 30 to 45 days. In case of dandruff, this renewal process is altered and exaggerated leading to the flaking. Flaky, itchy, scaly scalp is a sign of dandruff.

At an average, 40 to 60% of adults in the world have dandruff. The Kérastase Programme targeting dandruff includes the use of products like zinc pyrithione and salicylic acid to control flaking, remove impurities and soothe the scalp.

Programme duration: 30 Days

scalP-sootHing Programme instant soothing, intense relief of scalp A sensitive scalp reacts to daily aggressions more than the others do. It’s likely to suffer from oiliness, further leading to dandruff and hair loss. A sensitive scalp is a scalp that feels itchy, and irritated. More than 2 out of 5 women and 1 out of 3 men have a sensitive scalp.

The Kérastase Programme for scalp soothing uses ingredients that calm and heal the scalp like calophyllum oil and piroctone olamine.

Programme duration: 30 Days Visit us at www.kerastase.in; Follow us on Facebook@kerastaseindia, Twitter@kerastaseindia, Instagram@kerastase_official * Instrumental tests 03.19

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Hair / Bridal

Bespoke

s e d i Br

Pammy’s Classical Brides is a collection that’s timeless and comes with amazing grandeur. Whether you are a bride in red or a white, lounging glamorously on your honeymoon or simply glowing in just another zaridar outfit — the hair & make-up enhances and freezes the memory in time! Here’s a pictorial presentation of the bespoke bridal looks presented by celebrated make-up maestro Pammy Kaul.

Hair & Make-up: Pammy Kaul Photographer: Lovely Hundal Jewellery: Subhash Jewellers, Chandigarh Clothes: Yakshi Bazaar Couture

Hair / Experience

Vanity Lounge

Expanding the Experience Delhi-based salon chain Vanity Lounge has expanded its presence in the city with yet another outlet in Alaknanda market. Co-owned by Ruchi Bakshi Vedwa and Bikash Madan, the salon had opened its flagship outlet at CR Park in 2018. — By Isha Gakhar

D

ressed in its signature hues of white and blue, Vanity Lounge at Alaknanda market is housed in a 1000 sq.ft duplex. The interiors of the salon are accentuated with earthy elements like the textured upholsteried hair cutting chairs and shampoo stations.

Salon co-owner Ruchi believes in a holistic experience to their client, and hence, keeps an eye on the hygiene and products used, as well as the staff’s conduct. Says she, “Our USP and focus is on ‘Customer Experience’ and to achieve our goal, we use genuine products, employ experienced staff and ensure continuous training to enhance their skills. We also keep adding a global range of products. Our interiors are designed to give a relaxed and open feeling. We believe in the highest customer satisfaction index, which is reflected in the testimonials on our social media platforms.”

Talking about her expectations from the industry in 2019, she says, “As the consumer market in India 28 Beauty Launchpad India | 03.19

expands, we see a major entry of global brands into India thus giving competitive prices and choices to customers.

We also see a consolidation of product vendors and salons. Over the past two years, hundreds of salons have mushroomed all over India and so, now is the time for consolidation. Survival of the smaller salons will be an issue.”

The salon chain continues to invest in training as well as the latest global products with a view to enhance customer experience. Yet another outlet is also in the pipeline to expand its reach.

Among the top-quality products used by the salon are big names such as L’Oréal INOA and Majirel, Macadamia, colorpHlex and Kevin.Murphy. For hair treatments, they use Marc Steamer, while Galvanic Ozone is used for facial treatments. In make-up, the brands used include M.A.C, Krylon, and Japanese Iwata for airbrushing.

O3+, Ayur Ayurveda, and LOTUS are used for mani-pedi alongside other global brands.

Hair / Solutions

Manage your Mane in Style This summer, get stylish and straight hair with permanent straightening services by MaTrIx.

T

he times of rebellious, unmanageable hair being difficult to tame are over! So is the frustration over daily struggle to change unmanageable hair to a well-groomed hair look. Discover the straightening services by MaTrIx that transform the hair into long-lasting, glamorous and perfectly straight.

To help you get manageable straight hair, MaTrIx presents two insalon permanent straightening services - Advanced Shaping Service by Opti.Sculpt and Natural-Soft Straight Service by Opti.Straight. Now, get beautiful, straight hair that falls uniformly with the help of these services.

advanced SHaping Service by opti.Sculpt:

natural-Soft StraigHt Service by opti.StraigHt:

For straight hair with nourishment and shine, go for the Advanced Shaping Service by Opti.Sculpt. It is powered by Cera-Sculpt technology featuring Elastin, Collagen and Ceramides to give straight hair with movement while nourishing it. It has a breakthrough, low-odour formula, which makes for a comfortable experience during the service.

If you are looking for a perfectly straight hair look without worrying about hair breakage, try the Natural-Soft Straight Service

by Opti.Straight. It features the unique Auto-Control Technology that prevents hair breakage during the service by ensuring it is not over-processed. It is an anti-breakage permanent straightening system which gives hair that looks naturally straight.

The advanced Shaping Service by Opti.Sculpt comes in three strengths depending on hair type: Normal – for fine to medium hair Resistant – for thick, very curly hair Sensitised – for brittle or chemically treated hair

The Natural-Soft Straight Service by Opti.Straight is available in two different strengths depending on the hair type: Normal – for fine to medium, chemically treated hair Resistant – for thick, seriously curly hair

Home-care range: To maintain the results of straightening services for a long time experts recommend using the Opti.Care Smooth Straight home care range by MaTrIx. The range includes a shampoo, conditioner and serum.

Your dream summer hair, be it for a brunch with besties or a day out on the beach, is just a salon appointment away.

Now, you can give the hair iron a rest and spend no time styling your tresses as you step out with sleek straight hair.

These services are available at all MaTrIx salons across India.

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Hair / Event

CREATIVE AWARDS COLOUR TROPHY

Winner: Biak Lun (Play Salon, Bangalore) First Runner-Up: Imran (Looks Salon, New Delhi) Second Runner-Up (Tie): Grace Singlienmawi (Reflexions Unisex Salon, Surat) & Ashwin Kshirsagar (Envi Salon & Spa, Mumbai)

CUT & STYLE

Winner: Martha Foning (Eye Catchers Hair & Beauty Salon, Kolkata) Runner-Up: Esther Huailianmawi (Jean Claude Biguine, Bangalore)

MEN’S IMAGE:

Winner: Aniket Jadhav (Vipul Chudasama Salon & Academy, Mumbai) Runner-Up: Dhirender Kumar (DC Lounge, Jamshedpur)

The Grand Show The spectacular grand finale of L’Oréal Professionnel Indian Hairdressing Awards 2018-19 in Dubai benchmarked new heights in creativity.

D

ubai was ablaze with creativity on the night of 6th February as L’Oréal Professionnel pulled the curtains on the grand finale of the Indian Hairdressing Awards 2018-19. Featuring the winners from the four regional finals and four categories of the competition, the stage came alive with dazzling performances by stalwart artists.

Livewire performance: The L’Oréal Professionnel Dream Team, showcased their creativity with their show ‘ART Infinite’. The L’Oréal Professionnel ID Artists showcased their vision of creative hairdressing with their show ‘#FUTURISTIC#HAIR’. The piece-de-resistance was the act by Team Adam Reed who showcased international hair artistry with avant-garde hair looks live on stage.

Digital vibes: The over-arching theme for IHA 2018-19 was Digitization. For the first time ever, the entry submission to the competition was completely digitized with contestants uploading the images of their creative hair looks on a specially created digital platform — www.iha2018.in. Digitization has also helped the brand amp up its education system. Binaifer Pardiwalla, General Manager, L’Oréal Professionnel India explains, “With the new Learn N Connect app, we will reach our hairdressers digitally to inspire and educate them through worldclass e-tutorials. With the Style My Hair app, L’Oréal Professionnel introduces augmented reality to improve the process of in-salon consultations!”

Biz matters: The Business Awards had six categories: The Best Salon (Chain), The Best Salon (Non-chain), The Best Salon Design, The Best ARTH Academy, The Best Salon Digital Marketing & The Best Salon — Consumer Choice. The Business Awards were judged by Gavin Hoare, Salon Director of Richard Ward Hair & Metrospa, London. This edition of IHA also saw the roll-out of the first ever Creative Award — Consumer Choice, where consumers could view and vote online for their top five looks from across all the regional finalists’ entries.

The jury: Adam Reed, International Hair Artist, Founder of Percy & Reed, London; Nonita Kalra, Fashion Editor; Jatin Kampani, Fashion Photographer; Gavin Miguel, Fashion Designer and Mehera Kolah, Professional Make-up Artist.

30 Beauty Launchpad India | 03.19

YOUNG COLOURIST

Winner: Karina Yeoh (A N John Salon, Kolkata) Runner-Up: Kajal Dipak Gohil (Arman’s Salon & Spa, Mumbai)

CUSTOMER CHOICE

Winner: Mamta Chaudhary (Kapil’s Salon & Academy, New Delhi)

BUSINESS AWARDS Best Salon (Chain) NORTH – Geetanjali Salon Best Salon (Chain) EAST – Head Turners (Invogue) Best Salon (Chain) WEST – Enrich Salon & Academy Best Salon (Chain) SOUTH – YLG Salon Best Salon (Non Chain) NORTH – Noir Salon, New Delhi Best Salon (Non Chain) EAST – A N John Salon, Kolkata Best Salon (Non Chain) WEST– Lemon Salon, Mumbai Best Salon (Non Chain) SOUTH – Mirrors Salon, Hyderabad Best Salon Design (NORTH) – Geetanjali Salon, New Delhi Best Salon Design (EAST) – Eye Catchers, Kolkata Best Salon Design (WEST) – Enrich, Mumbai Best Salon Design (SOUTH) – Vurve Salon, Bangalore BEST ARTH ACADEMY – Mirrors Academy, Hyderabad Best Salon DIGITAL MARKETING – Green Trends Salon Best Salon – CUSTOMER CHOICE AWARD – Kapil’s Salon & Academy

Hair / Care

Holi-Ready Hair Get your locks ready for the Holi festival with MATRIX OPTI.LONG NOURISH PROTECT RANGE

S

pring is almost in the air, which means that the festival of colours, Holi is also just around the corner. Being one of the most cheerful festivals in India, it is celebrated with a lot of zeal, but this vibrant festival can also take a toll on your skin and hair. While we all look forward to that burst of colour in our lives, the collateral damage this celebration can cause to our skin and hair is always playing on our mind.

While it is impossible to escape the onslaught of colour during Holi, you can certainly save yourself from the postHoli trauma by ensuring that your hair is prepared. MATRIX, the leading American professional brand offers a professional specialist haircare range Opti.Long Nourish Protect to protect your hair during the splash of colours this festive season and recommends some tips to be Holi ready so you can enjoy without the stress of damage as MATRIX has got your back!

BRAIDED GLORY

breakage. In fact, if you really want to go the extra mile, you can also wear a bandana. Not only does it keep your hair covered, but it also helps prevent the color from sticking to your scalp.

KEEP ‘EM NOURISHED Despite our best efforts, colours during Holi are bound to wreak havoc on our hair. So, preparation for a festival like this needs to start much earlier. Using a nourishing shampoo and conditioner regularly will help keep your hair healthy and nourished.

Opti.Long Nourish Protect Professional Nourishing Shampoo removes excess grease from the scalp to give a healthy, cleansed scalp. Fortified with Ceramide, the Opti.Long Nourish Protect Professional Nourishing Conditioner will help detangle, nourish and strengthen the hair fibre and leave the hair smooth and silky so that it is manageable and tangle-free. A professional specialist care range, Opti.Long Nourish Protect gives upto 98% more nourishment* for your hair.

NO LONGER TANGLED The Holi celebrations tend to make your hair rough, dry and unmanageable, especially when you’re spending a lot of time outdoors. Investing in hair products such as a leave-in cream can help. Leave-in creams need to be applied on damp hair after shampoo and conditioner before drying. MATRIX’s Opti.Long Nourish Protect Professional Nourishing Leavein cream provides strength to the hair fibre and protects the hair from split-end damage. It helps resurface hair strands for a smoother finish and this leads to hair that is tangle-free.

INDULGE IN PROFESSIONAL CARE Finally, let your locks enjoy some professional care with the Growth Booster** Service, an innovative service that helps to nourish, strengthen and protect long hair. It is exclusively available at MATRIX salons across the country. This treatment comprises of all the products in to Opti.Long range and is a targeted treatment further nourish and strengthen to give you healthy hair. *Instrumental Test: Shampoo + Conditioner + Leave-in Vs. Non-conditioning shampoo. **Due to protection and nourishment action leading to lesser breakage.

Dancing your heart out with open, lustrous, colour-smeared hair might make you feel like a movie star but leaving your hair open can wreck your tresses. While tying your hair in a ponytail is easy, make sure you take the effort to neatly braid them to prevent

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COVER FEATURE

32  Beauty Launchpad India | 03.19

A Summer of

opulence GHD’s Global Education Shoot; Photographer: Jack Eames; Hair: Jo Robertson, Dafydd Thomas, Amy Sontae, Zoe Irwin, Luke Benson, Patrick Wilson, Leighanne Regan & Charlotte Mensah, Assisted by ghd style squad; Clothes Styling: Boo Attwood (booattwood); Make-Up: Claire Evans

COVER FEATURE

CORI ASTON MAKEUP ARTISTRY, KATY, TEXAS; PHOTOGRAPHER: ALIDA BONIFAZ; WARDROBE STYLIST: ERICA PAGE; HAIRSTYLIST: LOUIS LOPEZ

Beauty

Beauty / Off the Shelf

Beaut y

Block

the beauty block! on ng gi ra d an w ne Find out what’s

M.A.C Extended Play Lash Mascara claims to provide instant lift and curl that lasts up to 16 hours with a smudgeproof, warm water washable formula. Priced at `2,200.

SUGAR Cosmetics has announced the extension of their Ace of Face Foundation Stick range that provides the right foundation shade for every skin tone. The brand launched 11 additional shades to its already extensive line of foundation, making it a total of 22 shades that give you a medium-to-full coverage. The foundation stick consists of a highly pigmented, weightless and waterproof formula foundation on one side and a premium built-in brush on the other. Priced at `999 for 12gm.

As part of its new runway-inspired make-up collection, Faces Canada has launched its all-new Ultime Pro HD foundation, highlighter, blush, setting powder and pro pressed powder. The new range comprises of all glow foundations and powders with the unique anti-ageing properties of organic red oranges extract with high buildable coverage and will be available in different shades of Ivory, Natural, Beige, Almond Beige, Sand and Olive Beige.

Organic Harvest’s exotic range of Organic Face Elixir Serum is based on the therapeutic power of ‘Saffron’. This Face Elixir Serum reportedly provides deep nourishment, relieve dark circles, repair pigmentation and fights the early signs of ageing. Priced at `1,995 for 30gm.

36 Beauty Launchpad India | 03.19

Nykaa launches Wanderlust Japanese Cherry Blossom Bath & Body Range to get your skincare routine on point. Available in six variants - Shower Gel, Body Lotion, Body Milk, Body Butter, Gel Body Scrub and Fragrance Mist. The range comes in gorgeous packaging ranging from `350-550.

Casmara 3-in-1 Cleanser removes dead cells, excess oil and any residue left by the environment that accumulates on your skin throughout the day, thus allowing your skin to regenerate and oxygenate properly. Purifying your skin on a daily basis is an essential and fundamental part of facial care, which allows your skin to adequately absorb the cosmetic products applied thereafter Casmara has opted for a new formula of facial cleansers with multifunctional effects, combining three products (cleanser, toner and make-up remover) into one. The product is exclusively distributed at Esskay Beauty Resources.

ITC’s Fiama augments its Bath Essentials portfolio with a range of moisturising new Body Oils! Available in three variants, the body oils comprise of moisturising, rejuvenating and revitalizing ingredients that range from Kashmiri Almond & Cinnamon, Oud & Rosewood and Terai Mint & Sugandhara. The body oils are available on Nykaa and select retail stores for `399 each.

NYX Professional Makeup recent launch - ‘Wet Nudes’ is an ecstatic amalgamation of Glosses and Nudes, bringing Gloss back to the beautiful landscape with shimmering lip glosses in neutrals and colourful hues, summery shades of eyeshadow, sparkling strobing creams, liquid booster and cushion foundation for complete coverage.

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Beauty / Skincare

VitaLift

Anti-Ageing cream by Cheryl’s Cosmeceuticals Cheryl’s launches the homecare VitaLift Anti-Ageing Cream

R

ewind time today and make yourself feel younger. While age is just a number, it is an inescapable factor of time, and the result is sagging skin, wrinkles, and discolorations: the characteristic signs of skin ageing. It is important to understand that as we grow older it is of great significance to maintain our skin with all the care and nourishment it needs.

Keeping this in mind, Cheryl’s Cosmeceuticals provides VitaLift Anti-Ageing cream that is perfect for mature skin. The ultra-moisturizing cream provides 8 hours of intense hydration and moisture balance to help reduce the signs of wrinkles contributing to radiance and luminosity of the skin.

HOMECARE RANGE BENEFITS Clinically proven, VitaLift Anti-ageing cream is a product that is specially formulated with ingredients like: Pro-retinol works on the core of wrinkles by reducing them. this improves the skin’s texture, lightens it by regenerating and repairing.

Hydrolysed rice protein tones, brightens & reduces wrinkles by binding moisture.

Ginger root extract is an anti-oxidant that soothes the skin. it evens the skin tone and improves elasticity.

Cheryl’s Vitalift faCial Under the Vitalift range, Cheryl’s also has a supporting skin firming facial which is equivalent to a nonsurgical face lift that substantially reduces fine lines and wrinkles to make your skin visibly look younger and tighter. This 7-step advanced facial improves skin metabolism and stimulating blood circulation, which repairs the skin by boosting collagen synthesis and retains the moisture in the upper layers enabling cell bonding.

Stay confident and naturally reduce wrinkles with the Cheryl’s VitaLift facial and Home Care available at your nearest Cheryl’s salon.

38 Beauty Launchpad India | 03.19

Cheryl’s VitaLift facial and home-care product is enriched with a combination of natural and scientifically tested active ingredients that promises results that last longer. We generally recommend this treatment to women who are in their mid-30s and above, though we also have customers in their late 20s coming to us. However, ageing is a natural process and hence it should be treated naturally with the help of a regular skin care regime that not only helps in delaying the ageing process but also keep the skin looking younger and beautiful.”

— Gunjan Jain, National education Manager, Cheryl’s Cosmeceuticals

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Special Feature

Of

Captain

&Wonder Marvels

Women #BalanceforBetter - a motto that can bring positive change to many aspects of modern life is a perfect theme for International Women’s Day. Despite the support and call for action from across the world, gender equality is still a challenge to. In light of this, it is pertinent that we raise awareness against bias in every form and encourage a thought process on equality. Beauty Launchpad spoke to three women from different walks of life, who are challenging the norms by setting benchmarks in their respective fields. It is unanimously agreed - Beauty is more than just what’s on the outside. Here’s how these achievers define beauty and tell us how the concept has changed for them over time.

— By Isha Gakhar

40 Beauty Launchpad India | 03.19

Ayesha Kapur Founder, Ayesha Accessories Ayesha, the restless multi-faceted founder of ‘ayesha’ accessories brand, first broke into our consciousness, in the movie Black, when she starred alongside amitabh Bachchan and won the IIfa Best supporting actress award.

Ayesha’s personal motto has now become her brand message: ‘Aim for the stars’. As the founder of the fashion brand, Ayesha is the part of this smart, successful and restless tribe of achievers. One that is trendy and constantly changing. Her approach is simple: ‘keep it funky’.

2019 goaLs: To follow my instinct! I often hear that little voice inside me that seems to want to help me in making decisions. I know this voice of my instinct is usually right but often it gets ignored when I get caught up with the everyday routine of life. My goal is to pay attention to that voice more! In other words, this probably merely means having more faith in myself and making time for myself!

How do you think the concept of beauty has changed for women today?

I think that more women have begun to realise that there are different forms of beauty and that they do not need to conform as much to society’s standards. I love this and think it’s absolutely right.

Beauty is self-confidence.

Beauty to me means selfacceptance. A love of self.

That is the most radiant and true form of beauty.”

femInIsm to me: Equal opportunity, fundamentally.

But beyond that, I think feminism is a route to happiness for both men and women. People often think that men don’t get affected by gender expectations. Feminism is not just for women, it’s for a more fulfilled and enriching society.

my quIck-fIx: A lipstick, kajal and a rubber band or hair clip— that’s really all you need! I like to use a redtoned lipstick (and sometimes when I don’t have blush I just rub a tiny bit on my fingertips and into my cheeks to add a natural-looking blush!). For my hair, I like a high messy ponytail (scrunchies are particularly useful for this style.) I also love using hair accessories like a silk scarf for an effortlessly boho or summery look. cuLt proDucts: I love Dr. Jart’s BB cream as a base.

I was suggested it one day at Sephora and I never found something else that feels quite as natural on my skin (and that also covers up what I need it to!) I also really like La Roche Posay’s moisturizers and creams. Their Effaclar Duo skin corrector is the best solution I’ve found for those days when my skin is not feeling ideal, it heals spots almost overnight. I actually wrote a whole article on my blog in which I gave tips to young readers about skincare and beauty essentials.

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specIaL feature

Rochelle Chhabra Professional Division Head (Streax Professional) Hygienic Research Institute Rochelle Chhabra is the Professional Division Head (Streax Professional) of Hygiene research Institute. She shapes the strategy and long-term growth for new product development in India and international markets, including the US, UK, Middle East, Africa and South-East Asia. In a career spanning 25 years, Rochelle has been instrumental in the setting up of the Streax Professional Division.

2019 goaLs: The year 2018 was great for us, we did really well and achieved

my quIck-fIx Drinking lots of water, is my quick fix hack. I make sure that I have plenty of water or fluids in the day, whether I am in the office or travelling or home.

Apart from this, I do keep myself up to date with skincare trends.

our set targets. The salon Industry is quite dynamic in terms of products and services. In 2019, we aim to surpass last year’s growth and achieve new milestones. We are planning to go aggressive in our key markets and also explore some untapped markets.

2019 will be a strategic year for us where we will expand our business with an aim to grow in double digits. We have planned the launch of a few new products to cater to our consumer needs. We also plan to upgrade a few of our existing products and re-launch them in the market to give better service and product experience to our consumers.

As of now personally, my focus is on education. Education being the backbone of the business, we have been partnering with various international celebrity and renowned stylists. With their help, we are training our in-house sales team and salon partners to deliver par excellence services to their customers.

femInIsm to me: Feminism means “Equal Opportunities”, I feel that gender doesn’t matter in the corporate arena, it’s the time of equal opportunities for all.

The diverse workplace creates an innovative workforce. In our organisation, we seek to prioritise and benefit from a diverse and inclusive work environment.

“Beauty has many definitions, however, for me, I have always perceived being confident and owning yourself as the most beautiful thing. Feeling good about yourself and having confidence is my idea of beauty.”

cuLt proDucts: Streax Professional takes care of all my hair care needs, although I am always keeping an eye out for new launches in the market. With regards to skin, I use only Estee Lauder and Filorga products because they suit my skin the best.

How do you perceive beauty for a woman of 2019?

The perception of beauty in India is witnessing a great shift. Earlier the emphasis was on the conventional fair-skinned woman. If you have a lighter skin tone, then you are a good-looking person. The chase for fair skin was never-ending. This has seen a big shift in the last few years, and rightfully so. I don’t believe in the colour game, for me it’s about one’s attitude and the ability to carry oneself. Confidence and grace make you look beautiful and personifies the quintessential Indian woman, in my opinion.

42 Beauty Launchpad India | 03.19

Sonam C Chhabra LIVE HOST, TV Presenter and Anchor Sonam has been awarded by eema, the apex body of live events as the Best Anchor India Silver for the past two consecutive years.

Counting her 11th year as a Television Presenter and Live Host, Sonam hosts some of the most prestigious televised as well as live events in the experiential space across the globe. Her Bollywood debut movie kirket is going to release shortly.

2019 goaLs: I set my goals and resolutions at the beginning of each year. I’ve found by doing this, it has created a powerful internal discipline to take action and raise my standards to achieve them. Accountability is one of the most important factors that has helped me to push myself further and further each year. I push myself every day and I’m more motivated than ever to achieve even greater things in 2019.

femInIsm to me: To me, feminism means working towards achieving global gender equality. Everyone is born equal, regardless of gender, race, or sexuality. However, there are so many aspects of life in which people are not treated equally: politically, economically, legally, and socially.

Feminism is about working against the systems built to keep certain groups of people oppressed, and striving towards equality for everyone.

It means fighting for intersectionality and acknowledging how race, sexual orientation, and socioeconomic status affects feminism. It means having civil conversations with people I fundamentally disagree with to try and advocate change. It means taking a meaningful stance on injustices and standing up for inequalities, even if I’m the only one standing.

my quIck-fIx: Spraying spring water works wonders for all skin types.

Also, my beauty quick fix is a facial ice bath. Just spray on some ice cold water and you feel fresh as a daisy. Also, I apply Aloe Vera to my face regularly and it works well for me. Lastly, never step out without sunscreen and don’t sleep with your make-up on, ever! . cuLt proDucts: Avene thermal spring water, Estée Lauder Advanced Night Repair Serum and Clinique moisture surge moisturiser are musthave skincare products! For hair care, I rely on pure Argan oil massages and homemade hair masks. I am a make-up enthusiast and I am in love with everything from NARS cosmetics!

Beauty for me is loving myself for who I am and not just how I look. Beauty is feeling comfortable in your own skin and appreciating your imperfections.

How do you perceive beauty for a woman of 2019?

The word ‘beautiful’ holds more meaning to it than you would think. It could mean you have a beautiful soul, or a beautiful smile, or you are a drop-dead gorgeous angel that fell from the sky.

What you do not realise is, you could be beautiful in one country and not even the slightest bit attractive in another. The famous saying ‘beauty lies in the eyes of the beholder’ does seem to reflect the enriched human culture, nature and perceptions of what beautiful is. Today’s women develop a more positive and confident self-image by breaking the unrealistic and unattainable rules of beauty.

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Beauty / Bridal Diaries

La belle mariée

A French teacher by profession and passion, Poonam Jagwani looked every bit a contemporary bride on her wedding day. — By Kanishka Ramchandani

W

hile other girls of her age, in the vineyard-dotted city of Nasik, were busy completing their graduation, Poonam Jagwani was adding an extra edge to her credentials by learning French. Having discovered her passion for teaching at an early age, she knew exactly which career path she wanted to pursue. Similarly, when she decided to say ‘I do,’ she knew exactly what kind of bride she would be.

What the bride wants...

‘Contemporary’ was the one-word inspiration for Poonam’s look. She browsed the Internet for ideas and although she was impressed with the Virushka and DeepVeer weddings, she wanted something more personalised for herself — a balance between traditional and modern. Relying on her innate sense of fashion and beauty, Poonam designed her looks for her pre-wedding functions as well as pheras and reception. To help her realise her dream look, she roped in freelancer hairstylist and make-up artist Divya Basrani.

For her mehndi ceremony, Poonam sported a relaxed vibe.

With minimal make-up and a classic half-upstyle, she wore the ‘girl-next-door’ look with ease. She notched the glam level up at the mata ki chowki ceremony, where she flamboyantly portrayed a traditional Indian look. Radiant make-up and straight hair completed her look.

On the ‘bride’ side...

As the wedding day dawned, Divya and her team got down to work on a fresh-faced bride-to-be. Poonam had invested weeks of hard work and TLC in ensuring that her skin, hair and health with in top shape for the wedding. Divya started off with creating a strong 44 Beauty Launchpad India | 03.19

base for the bride as she had to go from day to night look within the span of a few hours. She used Makeup Forever foundation to match Poonam’s natural tone. This was followed by contouring to highlight her cheekbones and bring out the best aspects of her heart-shaped face. Dark kohl-lined eyes, smoky eyes and oodles of mascara completed her eye make-up.

For her cheeks and lips, Divya settled for varying shades of pink – lighter on the cheeks and bold and matte on the lips. Lipstick was from Fenty Beauty by Rihanna. Poonam’s face showed off a glowing effect, which beautifully complemented her attire. True to her fashion sensibilities, she chose a ghagra-choli, but skipped the traditional reds and maroons and selected subtle pastel peach instead, with a combination of thread and sequin embroidery. Jade green and diamond jewellery helped create a princess-like look.

Divya chose an upstyle for the pheras as the bride had to drape the dupatta over her head. But she ensured that the crown, which would be visible, displayed a textured look resembling ripples on water. The hairdo was kept in place with Keune Hairspray. A mang tika on the hairline accentuated the updo.

Dance the night away...

Poonam’s look for the reception was one of understated glam.

Her custom-made evening gown was a combination of shimmery and matte fabric. For her evening look, Divya added more dewy effect to her cheeks and changed her lipstick to red. The updo was recreated to sit a little lower on her nape, and was adorned with a silver hair piece. Her traditional jewellery made way for a contemporary necklace and chandelier earrings. Poonam’s silvery silhouette was complemented by her husband Navin’s dapper tuxedo look.

Image: BBlunt Salon, Bengaluru

BUSINESS

Business / Education

WorldSkills Kazan 2019 Beauty World Skill Sector Council (B&WSSC) is geared up for the 45th WorldSkills Competition to be held in Kazan, Russia in August 2019.

T

he WorldSkills Competition, a flagship event of the WorldSkills International, organised every two years, is the biggest vocational education and skills excellence event in the world that truly reflects the global industry. The competitors, all under the age of 23 years, represent the best of their peers and are selected from skill competitions in WorldSkills Member countries and regions.

As part of Skill India mission, WorldSkills India, alternatively called India Skills Competition, is an ambitious initiative of the National Skill Development Corporation (NSDC) under the aegis of Ministry of Skill Development and Entrepreneurship (MSDE), Government of India. It is a platform to promulgate excellence in displaying workplace skills and learning through local, regional, national and international skill competitions, thereby creating a nationwide awareness, ownership, and participation within the Beauty & Wellness industry.

Regionals B&WSSC has been the first SSC amongst all to conduct regional rounds of India Skills competition across the country, selecting candidates from 5 regional zones – West, South, North-East, East and North, covering the entire length and breadth of India. In 2016-17, it led to the participation at WorldSkills 2017 at ABU DHABI, in Beauty Therapy & Hair Dressing, and is in 2018-19 creating competitors who will represent INDIA in the upcoming WorldSkills 2019 at Kazan, Russia in August 2019.

46 Beauty Launchpad India | 03.19

expeRts

Hairdressing

The Chief Expert at World Skills – Vaishali Shah (Beauty Therapy) and Deputy Chief Expert at World Skills – Samantha Kochhar (Hairdressing) continue to spearhead the entire cycle of competitions as well as assessments and training of the winners at all levels.

Post India Skills National Competition in October 2018, in both the skills, B&WSSC conducted extensive Training of national winners, November onwards, supported by the Industry Experts from India and abroad.

B&WSSC in association with Samantha Kochhar, Deputy Chief Expert at WorldSkills for Hair Dressing, organised training at Sri Lanka, with two International Hair Experts – Nayana Karunaratne (16th-19th Jan, 2019) and Jaokim (20th-26th Jan, 2019), wherein the following modules were covered: Long hair design Avant-garde styling Cut, colour & styling Moodboard understanding and creation

tRaining Beauty therapy The national winners have been undergoing training in Mumbai on the various aspects of the competition modules, based on international standards with the respective industry experts pan-India: Skin: Vaishali Shah (Chief Expert for India at WS)/ Karishma Gupta (Medallion of Excellence Winner, 2017) Body/Spa: Heron Awomi/ Jenny (Singapore) Eyelash Extension: Dr Kavita Make-Up: Asha Hariharan Nails: Shon Shon/ Meerra Mevawala

Taking it forward, B&WSSC has organised a month-long training in Mumbai for the national winners by the following industry experts to make them WorldSkills ready as per the international format, in their respective module expertise: Asha Hariharan Mrunal Dongre Milan Bhatia Adhuna Bhabani Seema V. Jerajani B&WSSC is also working on conducting Mind training as well as Fitness/Yoga training for the winners to deal with competition timelines and to maintain a calm demeanour throughout the competition, while they are being watched by more than 60 countries.

Business / Interview

Seasoned Excellence Speaking to Beauty Launchpad, Arpita Das, Managing Director at Beauness By Arpita discusses the brand’s quest to build a distinct identity in the industry. — By Isha Gakhar

individual entrepreneur can showcase the best skill they possess.

What kind of business plan have you put in action now?

A

well-qualified beauty professional with a passion for training and education, Arpita Das has been a part of the industry for over a decade now. Her repertoire includes training services for prestigious brands such as Lakmé, Kaya Skincare, and VLCC to name a few.

After a successful stint with Repechage, Das is now dedicated to her own venture - Beauness by Arpita - a beauty and wellness consultancy that offers an extensive range of services covering everything from the inception of a project to its operational execution delivered in-house and under one roof.

What inspired you to start ‘Beauness by Arpita’?

With an experience of handling a diversified portfolio like of an educator and undertaking multiple events and training workshops, I thought of doing something of my own. I always wanted to serve the Beauty & Wellness industry that includes beauty products and my passion of being an educator. After a lot of research and analysis, I realised that there are various consulting firms, but their line of expertise was limited to a certain area. So, I thought of starting a 360-degree professional beauty & wellness consultancy with the right facility and infrastructure, hence, this academy is an attempt towards the same.

Since it is a start-up, I still need to figure out which vertical of my business will help me with a distinct identity. However, I am trying to build up a different kind of area in this industry where an 48 Beauty Launchpad India | 03.19

In Beauness’ academy and training segment, we are planning to roll out various courses like shortterms and fast track courses for beauty therapists and professionals. In addition, we have tie-ups with the different brands who outsource their training to us like our existing client UrbanClap, where we train all their professionals. For the product line, our R&D team is doing their research to get the best product across the globe and we are working towards launching that particular product line in India.

Hopefully, we would launch two skincare brands in the first half of 2019. We also have 2-3 salon set-up projects in the pipeline.

What’s your long-term vision?

Our vision is to strengthen our current position across Delhi-NCR. Once we capture the market across the North region, we aim to center towards the West, particularly in Mumbai. If everything goes as per the plan, we may open a fast track academy in Mumbai to train the professionals there. We further plan to extend our presence in the South zone as well. Later, we want to step into the international market.

Who all are your clients?

We are the training partner for UrbanClap. Likewise, in our product line segment, we are the distributors of Anita Aromatics for the North. We also have a big clientele comprising 5-star hotels and high-street salons.

How do you see the industry in 2019?

2019 is going to be a good year for the overall industry basis the recent budget. It is a good start for everyone. Hope our ministers take much-needed decisions in terms of reducing the taxes as well in the beauty and wellness industry. Apart from the budget, we have a big international beauty exhibition in India, where we can expect various international brands to showcase their products. This indicates that India has a lot of potential for the beauty and wellness industry.

What are your plans 2019?

We are planning to expand this year. Like our fast track courses, we hope our business also goes on fast track. On the educational front, we want to explore what new things we can do. Also, we are planning to conduct a lot of workshops not just related to beauty but also on soft skills, salon management, and image consulting.

In terms of product line, we are launching a new skincare product range and are also working on the lines to become distributors of various beauty products.

Business / Event

Professional Beauty

Bengaluru

The two-day expo showcased new and upcoming trends in the salon industry with the largest display of beauty and wellness products in the region.

P

rofessional Beauty Bengaluru witnessed thousands of salon and spa owners, beauty technicians, and make-up artists who visited the show this March from 5 to 6, 2019 to see what the world’s leading beauty and spa brands were exhibiting.

Marking its 21st edition in the country and 5th in the region, Professional Beauty Bengaluru saw the latest trends and innovations in beauty, hair and wellness from over 250+ brands. Aroma Magic, Ekta Cosmetics, Esskay Beauty Resources, PAC Cosmetics, Ikonic, R Nail, MARC, Beauty Essentials, Blue sky, Ccigma Lifestyle and many more brands exhibited their products at the show, making it a great display of beauty and wellness products for beauty professionals within the region.

CUTTING-EDGE EDUCATORS Top hair, makeup and skin experts included Roopa Ambekar Roopa Ambekar Academy, Gourav Bhardwaj - Ikonic, Zorain Khaleeli PAC Cosmetics, Avleen Bansal - MakeUp Studio, Rekha Sharma - Mr Barber, Uday Takke - Asbah Professional who took over the PB live centre stage delivering cutting-edge educational seminars.

Professional Beauty plays a vital role in the growth and advancement of the beauty industry in India, with a solid representation of brands and products who exhibit at our show across regions, giving professionals an opportunity to try a vast array of products that best suit their requirements. The beauty and wellness industry is an ever-growing sector fuelled

due to competitive landscapes, higher consumer demands, increased awareness and exposure to global trends in the beauty and cosmetics space. And once again with Professional Beauty Bengaluru our endeavour was to bring the industry together to learn about upcoming trends and spread education regarding latest techniques and product awareness to further accelerate growth within the said region of this incredible sector.

Upcoming Shows Kolkata: April 1-2 Delhi: July 1-2 Mumbai: September 16-17

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Business / Innovation

Anti-ageing scarves Meghna Godhavat, Founder, Skin Project, talks about its latest innovation – Tanban. — By Kanishka Ramchandani

T

aking innovation to a whole new level, Skin Project has unveiled a unique product – Tanban anti-ageing scarves. Realising the rising awareness amongst customers about sun protection, Tanban fuses fashion with beauty in a realistic and practical manner.

A scarf is a go-to accessory for women to keep the harmful rays of the sun at bay, and it easily makes for a style statement.

At Skin Project, its Founder – Meghna Godhavat, invested more than two years in meticulously researching the creation of the thinnest fabric with maximum amount of UV protection. The successful result of this endeavour is Tanban, the world’s first ever range of anti-ageing scarves. Tanban, which is made using the thinnest, anti-UV scarf made from 100% natural organic Bamberg satin fabric.

The Tanban fabric is engineered in such a way that it does not allow any UV rays to penetrate through to your skin. This fabric is patented both in India and abroad.

A fAbric like no other When asked about what led to the creation of Tanban, Meghna disclosed, “It stemmed from a personal need. I was not looking at it from a commercial perspective. I have hyper sensitive skin and every time I step out in the sun, my skin gets damaged. The doctors advised me to cover up my face as sunscreens only offered protection against photo-ageing. Covering up was the only thing that helped. That’s when I thought of coming up with something that would actually give me legitimate protection from UV radiation and all it effects.”

“While researching on the subject, I came across a man in the US who was a melonoma survivor and he had developed a fabric for people with skin conditions like albinism. It was a very hospital-like fabric, something that indicated that you were ailing. But that got me thinking about why we can’t have a fabric that’s both fashionable and functional with the added benefit of giving you protection against the sun.”

Meghna worked with one of the best textile firms in Germany to develop such a fabric. There is no other fabric in the market that offers complete UV protection while 50 Beauty Launchpad India | 03.19

remaining luxuriously fashionable. “We have used nano technology to add vitamin E to the fabric, which transforms into your blood stream when you wear it. So, not only does Tanban protect your skin, it also nourishes it,” she added.

Tanban project also has a social message. Each of the five designs pays a homage to the depleting wildlife. It presents a canvas where each geometric square block stands for every small effort taken towards conservation and in saving endangered species.

GoinG forWArD “We started with scarves as a scarf best helps in covering up the face. We have also come up with kaftans now. The idea is to give our customers something easy-breezy to wear.”

Tanban scarves are available on the Skin Project website – www.skinproject. in and on Amazon India as well as at Hotel Four Seasons, Worli, and Le Mill, Mumbai. Down the line, Meghna hopes to have her own brick-and-mortar store. “In terms of expanding the market footprint, we are targetting Europe, Australia, and the GCC countries, apart from India. We are especially looking at beach destination such as the Caribbean Islands. We will be available at the Four Seasons in Maldives soon. Also, for the Arab market we will be looking at creating more traditional wear,” she added.

She further expounds, “Tanban is not just a fashion accessory. It has great utility value as it safeguards you against skin cancer.

Skin cancer is one of the most prevailing cancers in the world and the number of cases continues to rise. In Australia, one in two people are detected with skin cancer.

That’s a huge number! We aim to make a difference to people with Tanban. That’s why this product is so close to my heart.”

Meghna is also positive about the development of other cosmeceutical products under Skin Project. It’s latest offering – Skilixir – is a beauty drink, which has pure collagen to enrich your skin and give it a youthful radiance. Year 2019 looks promising for the brand as more products are in the wings.

More about Tanban  tanban scarves come with 15 to 50+ UPfit does not allow any UV rays to penetrate through to your skin.  engineered in a way that it acts as a natural shield against sunrays and natural skin cooling effect.

Meghna godhavat Founder, Skin Project

 it is made from 100% natural organic bamberg satin. it provides 93.5-98%+ UVA/UVb radiation blockage. Prevents tanning, sunburn and skin damage. reduces spots, pigmentation, wrinkles, dark circles, acne etc. Skin Project fabrics undergo a rigorous certification process in accordance with AS/nZS Standards. tanban scarves are certified from SGS inDiA, intertek inDiA and btrA. the maiden collection of tanban by Skin Project has five unique designs Shy Predator (`6,399) howling Wolf (`6,999) Solitary king (`6,099) Stalking Artic (`rs 6,199) Pink owl (`6,199)

Business / Event

Kvic Mr Shukla spoke about the bene fits of Khadi on Health and Environment

All trustees of Deepanjan

Deepanjan Awards Deepanjan Charitable Trust by Dr. Deepali Bhardwaj conducted its annual Deepanjan Award over a panel discussion on Impact of Swachh Bharat on Environment & Health.

D

eepanjan Charitable Trust by Dr. Deepali Bhardwaj, who has been working on menstrual hygiene and various women issues since last 6 years, recently forayed into manufacturing of oxy-biodegradable sanitary pads to support women hygiene and to celebrate. On this occasion, the trust conducted its annual Deepanjan Award ceremony over a panel discussion on ‘Impact of Swachh Bharat on Environment & Health’ at India Habitat Centre, New Delhi.

The event started with a 2-minute silence for CRPF Martyrs as the Founder Trustee and visionary Dr. Anjan Prakash Kaur is a true Nationalist. Shri Karnal Singh (IPS, Ex Dir ED) spoke on the nation’s current scenario wherein senior anchor Marya Shakil steered the panel discussion, which was moderated by leading dermatologist and founder trustee of the trust, Dr Deepali Bhardwaj. She further introduced the audience to innovative ideas on health care in routine life and how to deal with environmental stress. The panelist included Mr Shukla (KVIC Asst Director), Poonam Verma (Principal Shaheed Sukhdev College), IAS Ira Singhal and Trustee Shri Vinod Sharma also Dr Gyanendra Kumar Asst Professor Dentistry MAMC, Delhi, who discussed the impact of Swachh Bharat on the environment or our health.

Ghazal Dhillon

Event was inaugurated by Trustees and few beneficiaries of trust from BPL and MOS Dr Satya Pal Singh was attended by various dignitaries and senior bureaucrats like Secretary NDMC Rashmi Singh various countries like South Africa have the list of awardees included Rosy Ahluwalia; Raashi Anand, founder Lakshyam NGO; Shruti Padmanabhan; Artist Nishi Singh, Founder of COWE Miss Tripti Somani, Leher Sethi; Ritoo Jhha, founder, Beaute Espace Media.

Indian Oil (IOL) and KVIC supported this event and motivated Deepanjan for there steps towards women Hygiene & oxybiodegradable pads manufacturing.

Dr Anjan Prakash

Shahana Mookherjea

We are all aware of the fact that our nation is a part of the recent documentary Period. End Of Sentence, a film about periods, won an Oscar. I am more than happy about it but it’s sad to see that still a large population of women in our own nation are not even aware of this basic and most important hygiene - the sanitary pad. At Deepanjan, we keep striving towards women hygiene so we have come up with oxy-biodegradable sanitary pads at a very low cost.”

— Dr Deepali Bhardwaj 03.19

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Business / Salon Launch

Open for Business Headmasters and BBLUNT go full steam with their expansion modes as they add new salons in Delhi and Lucknow, respectively.

Lucknowi luxury

BBLUNT threw the doors of its first salon in Lucknow, Uttar Pradesh, open on the 15th of January. Apart from being the first salon opening of the year, this launch marks the beginning of the brand’s journey in the City of Nawabs.

Spanning an area of 1800 sq ft, this salon caters to the residential areas within the proximity of Gomti Nagar. In true BBLUNT aesthetics, it boasts a beautiful space design and décor – complete with a part-laminate-part-river-washed stone flooring, organic patterns in pink ascents in the salon area. The backwash area is flanked by the colour bar for privacy and convenience. The cutting area wall has a classic handpainted portrait of Marilyn Monroe.

The salon interior designed in a way to retain maximum space with industrial and rustic ascents. With 8 hair stations, 4 manicure and pedicure chairs as well as 2 private beauty rooms, this salon promises luxury in true Lucknowi style.

Headmasters in Vasant Vihar

Headmasters Salon has recently opened in Vasant Vihar, New Delhi. The premium salon chain is built with utmost care and precision, inviting with a delicate and warm ambience and equipped with carefully handpicked products.

The salon has exclusively tied up with leading hair care brand Schwarzkopf Professional. Pammy Kaul, Creative Ambassador Schwarzkopf and Chief Executive Scratch Salons showcased bridal make-up looks at the launch event.

www.matrixprofessional.in

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Shot for Hairdressers Journal British Hairdressing Awards

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Posting on 12th and 13th of every month. Total pages: 66