Beauty Launchpad India, November 2019 by vikas upadhyay

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A Bridal Note...

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ONE BR AND: A WORLD OF OIL-INFUSED BE AUT Y

Editor In Chief & Publisher Ritoo Jhha

EDITORIAL Features Editor Isha Gakhar Editorial Coordinator Rakhi Jerly

COnTRIbuTORs Meher Castelino

ART Designer Raghab Panda

as see it!

MEDIA & EvEnTs Marketing Executive K. Nanda Kumar (South) Marketing & Distribution Consultant Kaushik Karmakar (East) Distribution Real Fortune Life Marketing and Services (East) GM. Finance & Administration Ashish Jha Administrative Exective Harvinder Solanki Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal)

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Dear Friends

New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II,

As the year and the decade moves towards the finale, it’s time to sit and reflect on an era gone by. Mindfulness will be the new mantra and technology will continue to disrupt so we have to deeply think before we even strategise. We will come up with our a small report giving insights on the future—please follow us on social media and keep us subscribed. Meanwhile, enjoy the bridal edit!

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Ritoo Jhha, Editor in Chief @beautycaravan

@rjhha

@ritoojhha

Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Alyson Osterman

Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed in Print Works, C-94, Okhla Phase-1, New Delhi-110020, India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 914062042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.

CONTENTS Off the Shelf 44

On The Cover

Skincare 46 Bridal Tips 47

Beauty Beauty Block: Find Out What’s New and Raging on the Beauty Block! Head to Toe Bridal Glow Destination Wedding

Bridal Book 48

Made in Bollywood

Spa Review 51

Retreat in Rishikesh

Dermat Clinic 52

A New Age in Cosmetic Dermatology

Special Feature 54

Of Captain Marvels & Wonder Women

Red Carpet 57 Regional Brides 58 Event Review 60

MUD X IIFA 2019 Making Traditions Trend Brides of India By M.A.C Europe India Beauty Summit Concluded in London

INFALIBLE CoLLECtIoN Hair: Rafael Bueno @ Rafael Bueno Peluqueros Hair Assistant: Moyses Utrera Photos & Retouch: Juan trujillo @ 4Events Make-up Artist: Ariadna Caparrós Designers: Helena Mareque and Valenzuela Models: Natalia González and María Aguilera Headdresses: Martina Dorta Coordination & Styling: Rodolfo Mcartney

Regulars News Updates 18

Quick Updates on What’s Happening in the World of Beauty

Hair Preview 22

Hair at this Moment: Get All the Latest Updates of Hair Industry!

Style 23

Flaunt Frizz-Free Locks this Festive Season

Style 24

Fab Five for Festive Styling Tecni.ART by L’Oréal Professionnel

Profile 26 Treatment 27 Portfolio 28 Lookbook 32 Trend Report 34 Collection 38 Look N Learn 42

Fueled by Passion Festive Hair Transformation The Red Collection Bridal Romance Celebrate in Style Less is More Flawless with Florian

Business Biz Talk 62

New Horizons for Ekta Cosmetics

Unravelling Scents 64

GUCCI GUILTY Celebrating Guilt Free Living!

Unravelling Scents 66 Event Review 68

Toy 2 by Moschino as Quirky as It Gets PBI Heads South

GLOBAL NEWS

Now

EWS Quick updates on what’s happening in the world of beauty

coty looking to Sell off ProfeSSionAl BeAuty Arm

Coty is looking to sell its professional beauty division as part of an ongoing strategic review and focus on its cosmetics, fragrance and skincare arms. The company’s shares rose nearly 15% as it announced interest in the sale of business units that sell Wella, Clairol, and OPI brands. Looking to complete the sale by 2020 end, Coty will also be divesting Good Hair Day (GHD) as well as selling its Brazilian operations. Pierre Laubies, Chief Executive Officer of Coty, said, “Today’s announcement accelerates this transformation and will help reposition Coty as a more focused and agile company, deleverage our balance sheet, and improve our ability to invest in areas with the greatest growth potential.” The company will be using any proceeds to “pay down debt and return excess cash directly to shareholders” – showcasing the ramifications of the beauty giant’s setbacks since the integration of P&G’s beauty arm in 2015 and supply chain problems last year. It is thought to be majority shareholder JAB’s latest attempt at turning the ailing company around.

tel Aviv to HoSt 2020 gloBAl WellneSS Summit The Global Wellness Summit (GWS), a gathering of international leaders in the $4.5 trillion global wellness economy, closed its 2019 conference by announcing that next year’s event will take place in Tel Aviv, Israel. The dates for the 14th annual conference will be 10–13 November 2020. A consortium of companies—both inside and outside of Tel Aviv—will serve as host sponsors for the event. The first companies to sign on include Welltech1, Comtecgroup, and Geneva-based L.RAPHAEL and R.RAPHAEL in Israel. Making the announcement, Susie Ellis - GWS chair and CEO, told delegates, “We’re thrilled to announce that the Summit will take place in this extraordinary location—one with deep spiritual significance and also firm roots in wellness, including its proximity to the Dead Sea, one of the earliest known wellness destinations.” Nancy Davis - GWS chief creative officer & executive director, added, “Set against the backdrop of this city’s ancient history is a thriving start-up culture of innovators and entrepreneurs who are at the epicenter of creating positive disruption through the intersection of healthcare, wellness and technology.”

Henkel to Acquire DevAcurl Henkel has signed an agreement to acquire Deva Parent Holdings, owner of the professional haircare brand DevaCurl, from its private equity owners Ares Management Corporation. The premium curly hair care and styling brand offers a comprehensive range of products, including vegan and ‘freefrom’ formulas and is distributed in the US via salons and selective retailers such as Ulta and Sephora. Sales for Devacurl are expected to hit US$100 million this year. “This acquisition is part of our strategy to expand our position in attractive and fast-growing markets and categories. It will complement and further strengthen our Hair Professional business,” said Henkel CEO Hans Van Bylen. “DevaCurl is one of the fastest-growing ‘Premium Professional’ hair care brands in 18 Beauty Launchpad India | 11.19

the US. The brand is a perfect fit for our Beauty Care business and will reinforce the growth momentum of our Hair Professional portfolio in the world’s largest hair professional market,” adds Jens-Martin Schwärzler - Executive Vice President and responsible for Henkel’s Beauty Care business.

INDIAN NEWS

Streax ProfeSSional roPeS in Vani KaPoor aS itS new face

Katrina Kaif launcheS Kay Beauty with nyKaa

Bollywood actress Vani Kapoor is the new face of Streax Professional hair colour range. The announcement was made at the launch of the brand’s latest collection - Retro Funky - in Mumbai. At the event, Vaani unveiled the collection and walked the ramp with her hair in a vibrant shade of amethyst. As part of the association, Vaani will be featured in the Streax Professional’s print and digital communication campaigns. With this move, the brand hopes to strengthen its appeal amongst millennials and aspirational young patrons. Announcing the association, Rochelle Chhabra - Professional Division Head, Hygienic Research Institute said, “We are delighted to have Vaani join the Streax Professional family. Vaani is a talented, vivacious and stunning youth icon, who has inspired India with her exceptional fashion sense and brave style moves. As a style icon who personifies the sentiment “Go Bold”, Vaani Kapoor was a natural choice for the brand.”

laSh lounge By Shagun guPta launch 2nd centre in MuMBai ‘Lash Lounge’ by Shagun Gupta has expanded its presence in Mumbai, with a second centre now open at Pappion Salon & Spa in Lower Parel. The brand’s other facility is at the Metro House, Marine Lines. Led by Shagun Gupta, a practising cosmetologist and aesthetician, Lash Lounge offers the latest European, Russian, and American lash techniques and advanced tint, curl and lift treatments. Announcing the launch, Shagun Gupta said, “There is a great demand for lash extension services and we are the only lash boutique specializing in natural lash health. Our services include Classic Eyelash Extensions, Volume Eyelash Extensions, Eyelash Lifting Tinting, Russian Volume, Eyelash Extension Remover, and Eyelash Extension Fill. We believe there will be a great degree of acceptance for our services at the new centre.”

SKinlaB By dr JaMuna Pai PreSentS eMSculPt Dr Jamuna Pai’s SkinLab introduced EMSCULPT, over a luxe afternoon at Taj Land’s End, Mumbai. The launch event, compered by Monica Dogra, was attended by Pavel Mykytyn Head of Product Management at BTL Aesthetics, the parent company for EMSCULPT. Dr Jamuna Pai and Pavel Mykytyn introduced and demonstrated the EMSCULPT procedure, favoured by the likes of celebrities such as Drew Barrymore and Kim Kardashian. “As you know, muscles make up about 35% of the body; however, existing aesthetic treatments only address the fat. Emsculpt is the perfect solution with the toning tightening aspect in place to compliment the spot reduction and inch loss,” said Dr Jamuna Pai. 20 Beauty Launchpad India | 11.19

Bollywood star Katrina Kaif, in association with beauty retailer Nykaa, introduced her beauty brand called ‘Kay Beauty’, with a pan-India launch across 50 Nykaa stores as well as on the Nykaa website and app. The launch collection features lip, eye, and brow products to create three beauty trends – Perfecting The 3D Lip, The Art of Sultry Eyes, and Natural Ombré Brows.

COLLECTION: FIvaIr; HaIr: JuaN ayOsO; PHOTOgraPHEr: aNTONIO LuNa; MakE-uP: JOsE MErINa; sTyLIsT: MarIa DIvaN; MODELs: CrIsTINa graNDE CHuPs, CrIsTINa PaLOMarEs & MaMEN gOMarIz

HAIR

Hair / Preview

Hair

3 New Shades in Godrej Professional No-Ammonia Range

What’s new in ad hair-town? Re ore! on to know m

w o n d n a e Her

Embracing brown tones with a tinge of gold reflects, the looks are curated by Heena Dalvi – National Technical Head, Godrej Professional. She assures that they will not only be a perfect festive upgrade but also give you the illusion of sun-kissed hair without making it look unnatural. The hair colour technique focuses on subtle movement while highlighting face structure to accentuate and soften facial features. The Natural Lights range is said to be developed with oil-infused technology that enriches the hair and provides 100% grey coverage.

Voluminous Hair with Paul Mitchell The Extra Body haircare range from Paul Mitchell consists of unique cleansers that claim to leave your hair impurity-free and help repair the damage. Paul Mitchell Extra Body Shampoo is said to add volume and body to lifeless locks, while the Extra Body Conditioner claims to be infused with special hair-thickening and reparative ingredients, to leave hair soft, healthy and full of body. The Extra Body Sculpting Foam promises to add a boost of volume and control when used before blow-drying and styling hair.

Smooth & Straight Hair with WOW Skin Sciences

Olivia Garden’s Eco Hair Paddle Brush Made from 100% natural renewable resource, unlike wood, that preserves the natural forests and surrounding ecosystems, the new eco hairbrushes are said to have charged bristles and cushion, that hydrate the cuticle and adds shine to the hair. The brush is expected to eliminate frizz in the hair and has a special anti-slip grip and lightweight design to ensure fast rotation while maintaining a strong grip. Suitable for all hair types, it’s ideal for regular detangling, brushing, and updos. Marketed and distributed by Esskay Beauty Resources in India. 22 Beauty Launchpad India | 11.19

Specially curated to nourish and moisturize dull-dry hair, WOW Skin Science’s Red Onion Black Seed Oil Collection features a shampoo, conditioner, oil, and mask. The collection is said to be infused with Red Onion Seed extracts with antioxidant properties, to help strengthen hair, unclog roots, and mange scalp infections. Fatty acids-rich Black Seed oil is the other prominent ingredient and is expected to nourish the scalp and roots while helping reduce hair loss, excessive dryness, dandruff, and scalp eruptions. Pro-Vitamin B5 in the products is said to be an essential nutrient to strengthen roots and boost hydration.

Hair / Style

Flaunt Frizz-Free Locks This Festive Season Fear no frizz when MATRIX Biolage Smoothproof is here to help you transform unruly hair into smooth manageable tresses.

he festive season is here and everyone is in a celebratory mood. It is also that time of the year when looking your best is a top priority. For women, their hair is one of the most important elements of styling; bad hair days are a big NO during this party time. Nonetheless, a common enemy that everyone has to battle with daily is frizz, which has the potential to make or break your appearance. The excessive use of heat tools, lack of moisture and weather conditions, all contribute to frizz. However, did you know that not all frizz is the same? Do you ever feel like your hair is completely unmanageable? The pesky flyaways that occur all over your hair are due to Static Frizz. Halo Frizz like the name suggests, occurs only at the crown of your head. You must have noticed the baby hair near your forehead that makes your hair look messy. Have you observed sometimes when you run your fingers through your hair it is frizzy on the surface but is smooth and controlled underneath? This kind is termed as Surface Frizz. Due to the tropical weather and excessive heat, spending even a short amount of time outdoors can make hair frizzy. Frizz due to humidity is the most common challenge that Indian women face. Being unaware of the causes of frizz, often complicates finding the right solution to achieve healthy and beautiful tresses. But, not any more! No matter the type of frizz you face, Biolage from the house of MATRIX can help you tame it easily! Biolage is a pioneer in offering nature inspired haircare, with a strong belief that every day must be a good hair day for women. BioSpa, from Biolage, is a collection of in-salon hair treatments that are inspired by natural ingredients to create gentle, high performance formulas that treating virtually every hair and scalp need. The Biolage SmoothProof Range contains a breakthrough formula that provides smooth frizz-free hair for 72 hours! Inspired by the water-resistant Camellia flower, Biolage SmoothProof BioSpa is an in-salon service that transforms hair into smooth frizz-free manageable tresses. The Smoothproof Masque encapsulates the hair and aligns the cuticle to help lock out moisture for control and smoothness. To maintain long-lasting control over frizz, it is highly recommended to follow up the in-salon service with the Biolage SmoothProof homecare range comprising a shampoo, conditioner and serum. BioSpa services are available at all MATRIX salons across India. Book your BioSpa today! 11.19

Beauty Launchpad India

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Hair / Style

Fab Five for Festive Styling

Tecni.ART by L’Oréal Professionnel W

ith the festive season in full swing, it is the busiest time of the year for hairstyling. Can’t wait to pull off a few trendsetting style statements - we’ve got it covered! Check out this toolbox from Tecni.Art with five styling essentials to perfect any hairstyle, this festive season.

24 Beauty Launchpad India | 11.19

TECNI.ART SIREN WAVES is a defining elasto-cream for movement and natural shine. Defines & revives curls and waves for glamorous red carpet waves with no frizz and a soft natural touch and shine. HOW TO USE: Evenly distribute on wet lengths, dry with a diffuser or hair-dryer. Pro tip on dry hair : Wrap small sections around your finger, hold for 15 to 30 seconds and let it loose.

TECNI.ART CONSTRUCTOR is a thermo-active spray for texture and flexible hold for voluminous and wavy hairstyles. Shapes hair whilst providing protection from heated styling tools and gives a volumized effect with no visible residue. HOW TO USE: You can spray abundantly on dry to damp hair without weighing it down. Style or dry with a heat tool to set any shape.

TECNI.ART LISS CONTROL+ is a smoot control gel-cream, that gives 24 hours anti-frizz protection, softness and natural-looking shine to any style.

FULL VOLUME EXTRA: Helps you create big hair with extra volume and a strong hold, without weighing hair down. The mousse is perfect to achieve extra large blowdries and volumised hair.

HOW TO USE: Apply 1 to 2 hazelnut-size drops onto shampooed and towel dried hair. Spread evenly with a comb on to lengths and ends. For smooth results, blow-dry hair. To control curlsâ&#x20AC;&#x2122; definition, allow to dry naturally.

HOW TO USE: Shake and hold upside down. Before blow-dry, spread a mandarinsize amount onto damp hair with fingers or a comb.

TECNI.ART AIR FIX: Gives extra strong and long-lasting hold with enhanced shine. The Ionic Neutralizing System provides anti-static protection and 24hr anti-frizz action. Apply to dried or slightly wet hair. HOW TO USE: For added volume, spray directly on to the roots. To prevent static on towel-dried hair, spray air fix into hands then gently wipe over flyaway hair.

Hair / Profile

Fueled By Passion Ace hairstylist and beautician, Sidney Ho shines like a bright star in the Kolkata industry. Hard work, dedication, passion and knowledge, Sidney has it all. — By Kaushik Karmakar

Phase 3: Toni&Guy, Kolkata – Maiden venture of Toni&Guy. The British brand gave a boost to the perception and an outlook to the well off city dwellers to try out something branded and acclaimed internationally. Current phase: Currently, Sidney is associated with Meraki Salon, a boutique beauty services destination at Kolkata’s posh Ballygunge Circular Road as a working partner. Owned by Tanuja Prasad, a salon entrepreneur. Tanuja has guided him to be an entrepreneur along with a professional.

arly Life: His dad was a seaman, while mom; sisters and aunts were all accomplished beauty and hair professionals. Sidney was brought up in an environment and culture of hairdressing from his early childhood days. Sidney did his basic schooling till Class XII at St Josheph’s College, Kolkata. He gives the primary credence to his school and his family for his excellent communication skills, his confidence, discipline, cordiality and mannerisms which are the base for making a strong Industry expert. Sidney had to work very hard to reach this level of accomplishment. He has been featured in numerous magazines and newspapers, and also been awarded the best hairdresser from the region twice at Professional Beauty in Kolkata.

Careergraph: Phase 1: Bridgette Jones - Bridgette taught him the motto, “Work is my partner, and work is my worship”. It is with Bridgette with adulation he acknowledges learning the basics of beauty, getting exposed to International brands and quality training. Phase 2: AN John - Raman is the kind of guru, Sidney feels, who can inject and instill that strong sense of love, passion, dedication, creativity and modern concepts for the profession. 26 Beauty Launchpad India | 11.19

Current scenario in Kolkata: There has been a radical change in the business of beauty in Kolkata much like other cities in India, Sidney feels. Multiple brands have infused newer learning, new training and better services resulting in better customer satisfaction. The brands with which he usually works are Schwarzkopf, TIGI, Biotop and L’Oréal. Trends in hairstyling Ladies Cut – Mid-length cut to variation of bobs haircut. Ladies Colour – Tones of warm and cool browns and blondes. Men’s Cut – Low faded haircut, disconnected undercuts, pompadour and swift side spikes. Men’s Colour – Tones of brown.

Tips To The budding professionaLs  Proper client consultation, careful listening and constant communication is the key to a great service and also to retain clients.  Always maintain the correct posture of yourself as a hairdresser for safeguarding the health of your back, knee and neck.  Hairdressing is all about creativity and it requires a lot of dedication.  Proper self grooming and a special attention to personal and workplace.  When the client consultation happens, write the points in the mirror with a marker pen.

Hair / Treatment

Festive Hair

Transformation Transform unmanageable tresses into sleek & straight locks with Matrix straightening services

advaNced ShapiNg Service by opti.Sculpt Recommend the Advanced Shaping Service by Opti. Sculpt to help your clients achieve lustrous locks. Matrix Opti.Sculpt is powered by cera-Sculpt technology featuring elastin, collagen, and ceramides that not only give sleek, straight hair with movement but also nourish it. The breakthrough low-odour formula makes for a comfortable experience during the service, for both the client and the hairdresser. The service comes in three strengths depending on hair type: Normal - for fine to medium hair resistant - for thick, seriously curly hair Sensitised – for brittle or chemically-treated hair

Natural-Soft Straight Service by opti.Straight

he festive season puts everyone in a merry mood with brides, bridesmaids and wedding guests having begun preparations in full swing. Their desire to ensure that they come out looking their best has them booking multiple salon appointments. However, amidst all the preparations, your client’s tresses take precedence as they can make or break a look. Ticking off a lengthy checklist of errands and taking care of last-minute tasks can often result in dull unmanageable tresses. Since, daily hairstyling is time consuming, your clients often opt for professionally styled looks during the festive months. Nonetheless, they are always concerned about damaging their hair. Your clients are all in the search for that one solution that will make hair manageable and Instagram-ready throughout the celebrations, without them having to worry about constant re-styling and touch ups. Now, you can help them achieve sleek straight hair with opti.Sculpt and opti.Straight by Matrix! These in-salon hair treatments will give your clients beautiful and manageable hair that will complement their gorgeous looks for this festive and wedding season.

Opti-Sculpt and Opti.Straight Services are available at Matrix Salons near you!

Recommend the NaturalSoft Straight Service by Opti. Straight if your clients are looking for natural-looking straight hair without the worry of hair breakage. It features the unique auto-control technology that prevents hair breakage during the service. It ensures hair is manageable and not over- processed. The service is available in two different strengths depending on hair type:  Normal – for fine to medium, chemically-treated hair resistant – for thick, seriously curly hair

Follow up the services with the Opti.Care Smooth Straight homecare range comprising of a shampoo, conditioner and serum. This specialist post-straightening hair care range is designed to maintain results of straightening services for a long time. 11.19

Beauty Launchpad India

PORTFOLIO

RED the

Collection Fire and blood or love and desire - Red is a colour that evokes powerful feelings from both ends of the spectrum. Celebrity stylist and Olivia Garden’s Global Educator Cherry Petenbrink along with Global Moroccanoil Artist Liza Espinoza brings out their passion as strong determined women in this bold collection that earns your attention, immediately. InsPIRatIOn “As artists, we have a rogue side that allows us to release our inner creative; which is never the commercial predictable results one might be expecting. The amazing team we handpicked to create this stunning collaboration of artistry made the vision come to life,” says Cherry Petenbrink. PRODuCts Cherry used a variety of Olivia Garden* products, ranging from OG Style to Divine Mix, Ceramic Ion and Carbon to Silk Combs, while Liza chose to use Moroccanoil styling products and brushes.

PhotograPher: Emily Gualdoni hair: Cherry Petenbrink & Liza Espinoza Make-uP: Iza Maka ModelS: Chiara Potenza, Victoria Chavez, Elizabeth Contreras hair SuPPort: Reynaldo Achurra 28 Beauty Launchpad India | 11.19

CLOCKWISE FROM TOP LEFT: IVAN LATTUADA/IMAXTREE.COM (2); ESTROP/GETTY IMAGES

PORTFOLIO

*Olivia Garden products are exclusively marketed and distributed by ESSKAY Beauty Resources in India

Hair / Lookbook

Bridal

Romance W

aves, curls, and loose up-dos embellished with jewels â&#x20AC;&#x201D; these hairstyling masterpieces by Rafael Bueno, inspired by the Parisian craftsmen of early 20th century, fits right into fairytale bridal mood boards. 32â&#x20AC;&#x192; Beauty Launchpad India | 11.19

INFALIBLE Collection

Hair: Rafael Bueno @ Rafael Bueno Peluqueros Hair Assistant: Moyses Utrera Photos & Retouch: Juan Trujillo @ 4Events Make-up Artist: Ariadna Caparrós Designers: Helena Mareque and Valenzuela Models: Natalia González and María Aguilera Headdresses: Martina Dorta Coordination & Styling: Rodolfo Mcartney

11.19

Beauty Launchpad India

Celebrate in

Style As the world settles into the happiest times of the year, we went seeking top hair and beauty trends to help you turn out in your best for the celebrations. — By Isha Gakhar

F MAC Cosmetics for Tarun Tahiliani @ India Couture Week 2019

Top bridal/festive trends: In today’s era, wedding hair has elevated beyond just a hairdo. Modern brides have a strong inclination towards hair colour too. The preferences vary — some brides like to take a traditional route, while others NitiN MaNchaNda are willing to experiment. Creative Head In either case, hair colour Wella Professionals should accentuate the bride’s natural beauty and elevate her confidence. This season, bridal hair colour will revolve around freehand and natural-looking techniques to compliment different textures and finishes. As for hairdos, you can expect to witness a mix of complete updos and half-open hairstyle, with a strong inclination towards braiding and teasing techniques. We will also see some interesting hair waving and peeling skills. 34 Beauty Launchpad India | 11.19

all/Winter or Festive/Wedding — either way, F/W 2019-20 is turning out to be a season of unbridled celebrations. With parties and weddings around every corner, it’s a busy time for our hair, beauty, and salon professionals too. But who’s complaining? Nothing better than helping people look their best for special occasions. While the tried-and-tested routes to eye-catching bridal/party makeovers can keep you going, what these happy time truly need is a boost of fresh ideas. So, we went looking for the top trends in festive/bridal make-up and hair, for F/W 2019-20. Beauty Launchpad spoke to industry experts and top salon professionals, who are at the forefront of festive styling. Here are some of the best makeover ideas, tips, and tricks to take your creativity to the next level.

Popular bridal styles among your clients: Soft balayage combined with babylights, in tones of subtle champagne and dark to medium blonde, can be styled into a lavishly textured updo using teasing, peeling and sculpting techniques. In fact, backcombing is one of the most appropriate methods with hues of caramel and Mocha, as it reveals the most natural and melted colour effects. Styling it into a multilayer side sweep and a side bun would be the desire of every bride. It is strongly advised to visit a professional Wella hair colourist for a thorough consultation, a few weeks prior to the wedding. You can select the right hair colour from the widest collection of shades from Wella Professionals Koleston Perfect, Illumina, and Color Touch ranges. A classic bridal look that fits into every season, occasion, and wedding theme: To me, a hair bun created using different braiding techniques is one of the timeless hairstyles. A hint of colour can add a lot more excitement and definition yet keep the essence of a bridal hairdo. With these elements, multiple possibilities can be explored to fit any season, occasion or theme.

Hair / Trend Report

atul SharMa

Swati Gupta

Senior Hairstylist LOOKS Salon

Learning Capabilities & Education Head BodyCraft Spa & Salon

top bridal/festive trends: Buns with twisted hair and lots of fresh flowers, alongside overall half-open hair with jewels will be in for the wedding. For mehendi and cocktail, braided hair with floral touch will be in trend.

top bridal/festive trends: Trends are moving towards glamour and dramatic elements. Women are not hesitating to sport high fashion looks — bold lips, shimmery eyes, elaborate contouring, and cheeks pumped with colours, are all fairly prominent this season.

a classic bridal look that fits into every season, occasion, and wedding theme:  Sleek sculpted hair, with a centreparting and matha patti.  Hair bun covered in gajra is my all-time favourite. Must-have products in your festive-bridal kit: Styling Hairspray, Heat-protecting, Texturizing & Shine Spray, Bungee, Invisible Bobby Pins and U Pins, Flat Iron, Multiple-size Tongs, Hairdryer, Crimper, and, most importantly, Finishing Brush.

popular bridal styles among your clients:  Smokey eyes in various colours, other than just blacks and browns. Wine, greens, deep blues, and maroons are all becoming popular. These smokey hues loaded with tons of glitter gives eyes the perfect dreamy look.  Eyelashes are a huge trend. Everyone is using them and rightfully so. Add to this, coloured lenses — just a slight shade different from the natural eye colour — are also a major transformation feature.  Braids, buns, and messy ruffled hair are also huge — a lot of people are experimenting with tied hair, rather than just leaving it open. a classic bridal look that fits into every season, occasion, and wedding theme:  Winged eyes, with soft gold hues and red lips.  Braids with flowers adorned around it. It’s a perfect combination of traditional elements with a slight tease to it and it can work with anything you are wearing. Must-have products in your festivebridal kit: Make-up: Compact, eye pencil, mascara and your best shade of lipstick. There is such a variety now — best to play around and explore the options available to us. From HUDA Beauty, Charlotte Tilbury, or Bobbi Brown to simpler smaller brands, it’s about exploring and finding the stuff that works best for you. Hair: A good pair of irons

MAC Cosmetics for Pankaj & Nidhi @ India Couture Week 2019

Anushka Sharma images: Instagram/ Gabriel Georgiou

Suneet Varma/India Couture Week 2019

popular bridal styles among your clients:  Back-combing all hair from front to back, accessorised with a tikka or matha patti, and leaving it messy at the back.  Messy hair with twisted front and centre parting.  Trendy finger waves from the front and messy hair at the back, with a touch of flowers.

11.19

Beauty Launchpad India

Hair / Trend Report

nikiShA BhATiA Creative Director - Shyam’s Salon & Academy Top bridal/festive trends: Sleek & Classy is the ultimate festive demand. Popular bridal styles among your clients:  Ever-loved Smoke Blend  Dewy fresh make-up  Creative hair-down looks are most asked for, this season

A classic bridal look that fits into every season, occasion, and wedding theme: Messy ponytail and glamorous make-up look fits almost every event. Must-have products in your festive-bridal kit: Pre-Makeup Essential Oil and Elnett by L’Oréal Professionnel for hair are a must-have. A product/tool/technology you wish for, that could improve festive/bridal styling: An automated hair waver or curler, that gives long-lasting results.

Shine JAnArThAnAn Director - Time Machine Beauty Solutions Top bridal/festive trends: Sleek and natural looks with lots for real flowers and fancy braided styles are in.

Littlewoods Ireland/prsho

Popular bridal styles among your clients: A bride should look fresh and glowing. The skin needs to be kept natural, while the eyes can be strong or soft depending on the outfit. A soft smokey eyeliner with a nice champagne eye shadow is an ideal look, with a shade of lipstick that suits the bride’s skin tone. We could also go with soft dark brown smokey eyes and dark underline with kajal for a bolder look. If you are a glitter lover and like everything bling, then go for shimmery eyes with soft red lipstick. A classic bridal look that fits into every season, occasion, and wedding theme: I am a big fan

MAC Cosmetics for Rahul Mishra @ India Couture Week 2019

of softer looks, that gives you a younger and innocent look. A soft textured bun looks super classy and it goes with most face shape and outfits. Few soft strands left around the face will frame the face well. Must-have products in your festive-bridal kit: Make-up: Good quality liquid and cream foundation. Try (Make Up For Ever, M.A.C Cosmetics, Estée Lauder), Eyelashes (a must-have for brides), M.A.C Prep + Prim Fix; and Benefit Pore Sealer Primer. Hair: TIGI Bedhead MASTERPIECE Massive Shine Spray, L’Oréal Professionnel TECNI.ART Constructor, Tong and Crimp Machine.

“There is nothing in the world that can replace the fundamentals — look after your dark circles, make sure you drink loads of water and be happy. no amount of makeup can hide your unhealthy skin. Look for make-up that supports the mood of the day — if it’s a wedding, you should always opt for something that’s timeless. For the sangeet or mehendi, don’t be afraid to wear colours or flowers.” — Asha Hariharan, Founder & Director - Beyond The Fringe Salons

FeSTiVe hAirSTyLeS By Samay Dutta - Director, NOIR Salon Messy wrapped Ponytail: Whether your hair is short or long, style it with a low, messy, wrapped ponytail for your next card party. It’s a stunning substitute to an effortless pony or a braid and will make you look classy. The simple detailing of loose curls, parting, and pulling it low gets better as the night goes on. To add a touch of more style, pin on a matching hair accessory.

Instagram/ Sonam Kapoor

The dutch Goddess: This hairstyle is for those who love dancing their feet off and still want to look perfect at all times, without messing up their look. Start by making a Dutch braid from the crown area and then, take the rest of your hair up in a top knot. Get a bit edgy with glitter on the parted lines.

#ProTiPS By ViPuL ChudASAMA Creative Director Vipul Chudasama Salon & Academy Trends: In hair colour trends for fall/winter 201920, Bronzing takes the cake. Basically, the technique used is Balayage and like its make-up version, bronze shades are used to get the desired effect. Rose gold is another big trend, alongside caramel, mocha, and burgundy on the sidelines. On the other hand, highlights are completely out of trend and is making way for free-hand colour placement techniques that are more effortless and give natural-looking finishes. In terms of hairstyling, ‘effortless’ is the keyword. You just use one or two appropriate products that suit the hair type and leave it to air-dry. Or, you can opt for soft waves using big-sized tongs. The natural look continues on a high in 2019 trends. Tips: To learn hair colouring, it could take a couple of days or months. But to master hair colouring, it takes a lifetime. Make sure you keep training yourself, and play with different shades and reflects. Try to experiment before you offer options to the clients. See what formulas work for the client, because there can be many variations. For example, Bronzing has many possibilities — warm to cool and anything in between. No matter what’s trending, you can always turn it to your creative interpretation based on the client’s preferences, skin tone, lifestyle, etc.

Let those waves do the Talking: Half updos are unique and simple, but when you pair it with curls, it looks effortlessly flattering. This style gives your hair the needed volume and is a great option for the thin manes. This girl-next-door hairdo is perfect to go with your desi avatar — lowkey and yet makes the needed impact. The eccentric Sleek Bun: Festivities and flowers go hand-in-hand and this beautiful floral chignon will lift your entire look. All you need to do is, make a sleek middle-parted doughnut bun and wrap it with either gajra or delicate flowers, to add some drama. waterfall Twist: Suitable for all hair types, this hairstyle can be done effortlessly with just a few hairpins. The Waterfall Twist gives a well-finished and stunning look on both curly as well as straight hair and it looks incredible with every outfit.

“natural make-up and effortless hairstyling are in, for this season. Coloured lenses are huge as well as eyelash extensions. Cream blushers are preferred over powder blushers. And brides opt for sunkissed looks and soft lip colours. Cakey make-up is a big no-no!” — Ojas Rajani, Celebrity Hairstylist & Make-up Artist and Founder of Ojas Rajani Hair & Make-up Academy

Anushree Reddy / Lakmé Fashion Week W/F 2019 11.19

Beauty Launchpad India

Hair / Collection

LESS IS

Celebrating the philosophy of Vipul Chudasama Academy, this collection of streetwise looks explore the allure of simplicity.

Keeping it simple but impactful is sophisticated, but not impossible. The collection born from the premium hair designing traditions of Vipul Chudasama Academy is â&#x20AC;&#x2DC;bout commerciality - yet carries the distinction of artful everyday fashion. Elegance and drama join hands to bring these modern looks alive. The cut and colour choices here are based on individual personalities; each look executed with a focus on creating strong shapes, aided by line, graduation, and layering, to reflect strength and confidence.

38â&#x20AC;&#x192; Beauty Launchpad India | 11.19

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Beauty Launchpad India

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Hair / Collection

Direction: Aniket Jadhav & Vipul Chudasama Hair: Ridam Pandey; Nitin Bhatiya; Hemant Maru; Priyal Satra; Rupal Rathod; Malsawmdawngaliani and Freya Ghedia Make-up: Ridam Pandey; Pooja Chudasama and Kalpana Namwad Photography: Saurabh Muley

Hair / Look N Learn

Flawless with

Florian The one-day seminar by Schwarzkopf Professional focused on the latest hair colour and style trends.

chwarzkopf Professional organized a Look & Learn Seminar with their brand ambassador and celebrity hairstylist, Florian Hurel. Held in Bangalore, the masterclass showcased the best of festive looks for the 90+ industry professionals including hairdressers, stylists, and hair enthusiasts in attendance. Florian, who has worked with Bollywood A-listers such as Deepika Padukone and Anushka Sharma, shared his insights on the top festive hair colour and styles of the year.

I was really glad to see the amazing turnout at the event and the participants were so passionate. It is always a pleasure to be associated with Schwarzkopf Professional and we hope to do many such seminars in other cities too.” — Florian Hurel

Easy, Quick and oh so wearable! Florian knows the taste of the Indian Consumer as well as the needs of the hairdresser. His training style is simple, interactive, eye-opening and he ensures learning is fun!! Multiple learning’s from his session that is easy to apply, to amplify one’s business and be on-trend!” — Melissa Hughe,Technical Head, Schwarzkopf Professional India 42 Beauty Launchpad India | 11.19

PHOTO: MAC COsMeTiCs fOr AMiT AggArwAl @ iNDiA COUTUre weeK 2019

Beauty

Beauty / Off the Shelf

Beauty

k c o l B raging on d n a w e n hat’s Find out w block! the beauty

global beauty SecretS Egyptian Gold Dust Face Masque claims to be the perfect skincare treatment to hydrate your skin, remove excess oils, and improve the appearance of pores. The masque is expected to slow down the depletion of collagen levels and maintain the elasticity of the skin to give it a radiant glow. Price: `1,950.

In tune with the big Indian festive season, Sugar coSmeticS revealed 12 limited edition shades in its ‘Nothing Else Matters Longwear Lipstick’ range. Each new shade – Peachy Keen, Rose Call, Rust Issues, Tomayto Tomahto, Red Flag, Hail Berry, Pink Up, Mulberry Tale, Simmer-Brown, Pink Slip, Mauve On, and Brownie Point – come in luxe limited edition gold and black packaging. Price: `599 each.

44 Beauty Launchpad India | 11.19

Dermalogica Intensive Moisture Balance promises to restore the lipid balance in dry and depleted skin, for optimal barrier performance. BioReplenish Complex™ delivers a proven combination of key barrier lipids to help enhance the skin’s natural resilience and support barrier recovery. A prebiotic Chlorella Algae complex helps rebalance the skin’s natural microbiome for healthy-looking skin, while Hyaluronic Acid, combined with Echinacea, Centella Asiatica and Aloe Vera, locks in hydration to help enhance the skin’s moisture content and reduce the appearance of fine lines. Price: `3,050 for 50ml.

lotuS organicS+ Divine Nutritive Crème SPF 20 is said to be specially formulated using the finest organic bioactives derived from Irish moss - the nutritious superfood which has the ability to transform your skin. The formula is expected to penetrate into the deepest layer of your skin and thus, help repair and replenish it with a powerful dose of nutrients. Suitable for all skin types, the crème is priced at `725 for 50gm and is available at LOTUS Exclusive Brand Outlets, select premium beauty and departmental stores, and leading e-commerce portals.

Neemli Naturals Bridechilla Kit features Neemli’s Rose & Patchouli Facial Toner that claims to soothe and hydrate your skin. It also has a Youth Enhancing Turmeric Root & Olive Squalane Face Elixir with the Pomegranate & Sea Buckthorn Body Oil.

maybelliNe New york welcomed the festive season with six new warm shades in its Color Sensational Creamy Matte City Heat-Bricks Collection Madison Red, Midtown Pink, Brooklyn Bare, SoHo Nudes, East Village Rose, and NoHo Amber. Available across all retail outlets and online portals for `299

With a deep restoration formula and natural fragrances, the new Nivea Hand Cream claims to be quick-absorbing and give you soft and smooth hands. Available in three variants — Refreshing Glycerin & Aloe Vera for dry skin; Soothing Glycerin & Olive for very dry skin, and Glycerin & Beeswax for all skin types. Price: `90 for 75ml.

body Cupid Body Butters promises to deliver intense hydration. The range includes five variants Citrus Love, Pink Lotus, Red Plum, Shea with Argan Oil, and Wild Strawberry. Price: `399 each.

ajmal perfumes have launched their new range of fragrances for women — Aurum, Bling, and Shine. Aurum is said to be a beautifully balanced unisex fragrance that captures the spirit of youth. Designed for the bold and sophisticated who likes to express their personality through fragrances, the perfume contains the notes of red berries, white berries, white flowers, vanilla, and musk. It is retailed at `3,300. Shine is meant for the shimmer that inspires young women. This encompassing fragrance of pomegranate, strawberry, and other fruity elements is available for `2,300. Bling is a rich and potent fragrance with a heart of rose, available for `5,500.

11.19

Beauty Launchpad India

Beauty / Skincare

Head to Toe

Bridal Glow This wedding season, get radiant and smooth skin with Cheryl’s o2C2 Radiance and HeelPeel Treatment.

eddings are magical! But the stress and strains of wedding planning can take a toll on every bride-to-be. Running from one appointment to another while preparing for their D-day could, in fact, lead to dull tired skin. Additionally, ticking off a lengthy task list could also have them neglecting their feet, which could result in cracked heels. Keeping these challenges and concerns in mind, Cheryl’s Cosmeceuticals India’s pioneering professional skincare brand, comes to the rescue with the O2C2 Radiance Treatment and HeelPeel Treatment for in-salon bridal makeovers. The o2C2 Radiance treatment instantly restores natural glow and radiance to facial skin, while the HeelPeel treatment eliminates callused skin and cracked heels resulting in a moisturized and soft feet. Formulated especially for Indian skin, these treatments are sure to rejuvenate your clients from head to toe!

Cheryl’s addresses your skin concerns with active ingredients that provide a corrective solution. The O2C2 Professional Treatment is powered with the Oxy-Nzyme Technology which detoxifies and refreshes dull and tired skin with a burst of fresh oxygen that results in glowing, radiant skin. While, the HeelPeel Treatment results in smooth, polished, deodorized and rejuvenated feet. When used together, the treatments can give clients a complete bridal makeover in just one sitting and leave them stress-free for their big day!” — Gunjan Jain, National Education Manager, Cheryl’s Cosmeceuticals

O2C2 RadianCe TReaTmenT

HeelPeel TReaTmenT

 Breakthrough Oxy-Nzyme Technology provides instant glow and long-lasting radiance  Infused oxygen moisturizes the skin, reduces the appearance of wrinkles, and gives clients the desired youthful glow  Fruit enzymes like papain and bromelain help in exfoliating dead skin and reveal new skin layers for a radiant look

 This revolutionary treatment softens, hydrates and polishes thick, dry skin to rejuvenate it in 20 minutes!  Enriched with Saccharide Isomerate and other active ingredients like Wheat Protein and Urea the treatment helps in eliminating callused skin and cracked heels  An easy-to-use painless treatment with no side effects

This wedding season, get an head to toe transformation with Cheryl’s exclusive in-salon treatments. 46 Beauty Launchpad India | 11.19

Beauty / Bridal Tips

Destination

Wedding

Prep tips by Ritu Kolentine

Bride Natasha Gunby and Groom Rob Gunby at Ramgarh Heritage Palace in Chandigarh, during their destination wedding

onsidering bridal make-up needs to hold up through every last dance, toast and selfie, it’s essential that you entrust this responsibility properly at a destination wedding. International makeup artist and aesthetician Ritu Kolentine Founder, Ritu Kolentine Makeover Studio and Training Academy gives a glimpse into the must-haves while listing and packing essentials to be a good destination wedding make-up artist.

Weather and location: Check weather and location with the bride and groom and plan accordingly. If it’s a beach wedding, hair has to be done differently and make-up has to be waterproof since weather has its own moisture. Check on the venue - if it is open place or resort.

counsltinG the bride: You have to do a consultation with the bride beforehand. Her likings, hair choice,

outfit details, skin type, etc., everything has to be discussed so that one can carry things according to her unique needs. Your make-up essentials depend on the kind of clients you plan to work with. Ask her about the photographer, lighting and theme they are following.

cleaninG: A perfect make-up artist is not the one who has all high-end makeup products. Sanitation, disinfection, hygiene, and skin protection is also a must.

have everythinG in bulk: You never know a few more friends of the bride or the groom’s sisters may want to get dolled by you on the spot. You should be prepared and get ready for any chaos. Take along extra hair extensions, hair pins, accessories and tools with you. Pack all essentials: Do listing and pack all essentials. This is the key to

surviving destination wedding assignments. Always pack the right things and not a lot of things. Take along every suitable expected essential including tools, make-up products, foundation for all skin tones, etc. 11.19

Beauty Launchpad India

Beauty / Bridal Book

Made in

Bollywood

Lakmé Salon presents ‘Blockbuster Brides’ - a series of nine bridal beauty looks inspired by iconic wedding moments from Bollywood.

ilver screen dreams come true with Lakmé Salon’s new bridal mane and makeup collection. An ode to iconic reel brides of Indian cinema, the nine exciting looks are now available to real brides, at 400+ Lakmé Salons across India.

Lakmé Salon has been the trusted beauty partner of brides for close to 40 years. More than five lakh brides have trusted us on their D Day. Our comprehensive portfolio of pre-bridal and bridal services is designed to meet all the beauty needs of the brides – and their tribe – for the big day.This year drawing inspiration from the movies, our collection lets them add a Bollywood twist to their wedding day.We are very excited to bring out this new collection for all the beautiful brides-to-be.” — Pushkaraj Shenai, CEO - Lakmé Lever 48 Beauty Launchpad India | 11.19

“The movies have always set the bar for hair and beauty trends in the country. Our perfect Bollywood-inspired looks include chic 3D lashes with glittering lids, along with coloured winged eyeliner. We’ve also played with colour pencils, and a stunning colour palette of gold, black, red, peach, fuschia, and green to be on par with tinsel town’s latest trends.” — Anupma Katyal, National Creative Director Lakmé Salon “Our B-town inspired hairstyles include a rich combination of milkmaid braids and fishhook messy waves, apt for the outdoors. Along with the traditional tight bun and neat braids, we’ve also worked with loose voluminous curls to capture pure bridal elegance and grace. For brides on the lookout for something more adventurous, a high messy bun or long designer braid adorned with a smattering of baby’s breath would be perfect to complete the look.” — Pooja Singh, National Creative Director Lakmé Salon

Uff Teri Ada Look Designed for the coy brideto-be whose excitement is palpable but measured, the look is perfect to glam up the engagement ceremony and let others turn ‘green’ with envy.  Make-up: A blend of green and bronze shimmery eye shadow, a glossy nude lip, and just a hint of blush  Hair: Light brown with a tinge of gold and copper, pulled back into a high, tight, and sleek bouquet bun  Nails: Green base decorated with white detailing, and gold & diamond ornaments

Hey Shona Look

A stunning symphony of red and white, this look is designed for the bride whose heart is deeply rooted in traditional grace and elegance.  Make-up: Kohl rimmed eyes with classic black liner and pinkish bronze eye shadow, a crimson lip, and delicate Chandan work  Hair: Centre-parted with waves and a puff, brought together in a burgundy streaked tight low bun adorned with roses  Nails: Crimson base with intricate white detailing and sparkling gold and diamond stones.

Deewani Mastani Look

A beautiful ode to the bride that sparkles the brightest on her wedding day. A celebration of the Indian bride who believes minimalism speaks volumes.  Make-up: Fresh and dewy base, bold blackish-brown smokey eyes, and a pinkish-nude lip  Hair: Side-parted light brown hair with blonde highlights, twisted into loose waves, pulled into a low bun and covered with delicately wrapped patterned curls with loose ringlets  Nails: Powder pink base with pearl and diamond embellishments

Kanmani Look

The traditional bride from the South captures our gaze with her shy yet spellbinding style.  Make-up: Dewy golden base, black liner with golden eye shadow, and a creamy pink lip  Hair: Centre-parted hair tied back in a long loose braid adorned at intervals with clusters of Jasmine flowers  Nails: Glossy orange base with gold and diamond embellishments

Mehndi Laga Ke Rakhna Look

Let the love and excitement shine through at the Mehendi ceremony with this delicate look in happy hues and a hint of mischief.  Make Up: Dewy base with black eyeliner, salmon eye shadow with salmon shades along the waterline, black liner, and a shimmery nude lip  Hair: Light brown with blonde highlights, centre-parted and pulled back into a long fishtail braid with loose ringlets and a smattering of baby’s breath  Nails: Shimmery yellow base with pastel pink motifs, decorated with diamond studs 11.19

Beauty Launchpad India

Beauty / Bridal Book

Bride No.1 Look

Reminiscent of royalty, this look immortalizes the classic bride who is a queen on her wedding day.  Make-up: A dewy base, gold and red eye shadow with a dab of soft pinkish bronze, and a hint of red glitter with a glossy nude lip  Hair: Centre-parted light brown hair with blonde highlights, pulled back into a low bun and draped with a peeled fishtail braid  Nails: Mix of a red and shimmer base, with glitter and diamond sequins.

Mahi Ve Look

Designed for the playful bride-to-be who’s ready to hit the dance floor with her mates at the sangeet - this look is fun, carefree, and stylish  Make-up: Light rosy cheeks with a hot pink lip and a pinkish-gold eye shadow and liner  Hair: Light brown and blonde highlights with milkmaid braids on the crown and loose beach waves down the length  Nails: Bubble-gum pink base with shimmer and diamond embellishments

Dilwali Dulha Le Jayega Look

For a bride who follows the beat of her dhol, this look has been designed to enamour all those who set their eyes on her.  Make-up: Flawless base, gold eye shadow with bronze glitter, and a dab of brown at the corners, coupled with satin rust coloured lip  Hair: Sleek centre-parted brownish copper hair with a ribbon braid and puff, pulled back into a neat low bun  Nails: Glossy orange base with glitter and diamond embellishments

Wakhra Swag Look

Owning her style, this look showcases the bride’s love for drama and extravagance. She is the star at her reception party and isn’t afraid to show it.  Make-up: Bold smokey eyes with shimmery grey eyeshadow along the waterline, and highlighted cheekbones with a ruby red lip  Hair: Centre-parted voluminous hair that’s a mix of light brown and beige-gold blonde, left loose in effortless waves  Nails: Glossy red base decorated with rose and diamond embellishments

50 Beauty Launchpad India | 11.19

Beauty / Spa Review

Retreat in

Rishikesh

Panambi Resort & Spa in Rishikesh recently opened its doors to guests looking for a quiet retreat away from their busy city lives. Beauty Launchpad’s Isha Gakhar spent twodays at the property to experience its wellness offerings, which indeed was a much-needed breather for those who lead a hectic work life.

and promotional activities for the new property. Located inside the Rajaji National Park, between Rishikesh and Haridwar, the resort is within easy access of the River Ganga and Chilla Ganga Canal, and offers 35 rooms, a swimming pool, kids play area, open lawns, and a restaurant, thus appealing to both leisure and business travellers.

Neeraj Gupta, Founder of Panambi Vacations, discussed the property’s wellness offerings with us:

What is the focus of Panambi Spa? We are expecting a lot of clients from Delhi-NCR; there are a lot of people living stressful lives in the city due to pollution, traffic jam, etc. and our resort is a perfect getaway close to nature. Spa is a therapy familiar to India, since ancient times — we call it malish or massage; it is touch therapy that has been an Ayurvedic practice for hundreds of years. Hence, we are focusing on Ayurvedic spa treatments and hired a therapist with knowledge of different levels in ayurvedic massages. We also use natural Ayurvedic products like oils and salts, and recommend personalised treatments as per each guest’s concerns. My vision for this property is to transform it into an Ayurvedic centre.

f you are planning a digital detox, the lack of network connectivity at this location should make it easier to followthrough. Panambi Resort & Spa can very well offer you alternative methods to pass the time including safaris, river rafting and other activities that could be arranged on request. As for the wellness offerings, Panambi is equipped with a two-room spa focussed on Ayurvedic massages. The Abhyanga massage lasts up to 45 minutes, wherein a custom blend of natural oils are used to address the guests’ specific needs. It is a thorough recharger for the body and pain-reliever, with the healing oils working together to relieve stress and toxins from the mind and body. Panambi Resorts, a venture of Panambi Vacations, is expecting a growth of 25-40% in upcoming months with its strategic marketing

What has gone into hiring and training the therapist? We have a trained therapist — she is well-travelled and has extensive experience with international exposure as well. We are also looking to expand by hiring more staff to work under her. She will be training the new employees, especially in particular skills needed to realise our goal of transitioning from spa to Ayurvedic centre.

What are the next steps - any plans to introduce a salon as well? We are not keen to enter the salon business; spa treatments are our focus area. We want to convert all Panambi Resorts in the future, into treatment centres where guests come to relieve their stress — not only through spa treatments but also yoga and other therapies. 11.19

Beauty Launchpad India

Beauty / Dermat Clinic

A New Age in

rajesh singh

CosmetiC Dermatology Rajesh Singh - Sr. Vice President, Clinic Dermatech, speaks about the latest developments and demands in the industry.

linic Dermatech was established in 2006 with a focus on offering world-class services in aesthetic technology. Currently, the brand operates 20 clinics across Delhi-NCR, catering to the full spectrum of cosmetic dermatology treatments. In an exclusive conversation with Beauty Launchpad, the company’s Senior Vice President - Rajesh Singh addresses the brand’s industry challenges as well as goals.

How has been Clinic Dermatech’s journey in the field of dermatology? Clinic Dermatech is focused on delivering excellence in cosmetic dermatology by employing high-end technology. We launched our flagship clinic at Defence Colony in 2006, with a broad set of three principles - first, the brand will not copy anyone’s footsteps; second, we will ensure every customer walks out of the clinic with a big smile on their face; and third, the brand will thoroughly operate 52 Beauty Launchpad India | 11.19

on the “Continuous Improvement” model. In the last 13 years, we have established a strong foothold in 13 cities, with 20 clinics operating at the scale of 95% customer satisfaction ratio, with 100K customers served.

How is the demand for anti-ageing treatments in India? Demand for anti-ageing services are touching new heights because of the rising awareness, accessibility, and globalisation. Certainly, the need to look good and its impact on one’s life has a large share in making this category a success. Since ageing is a natural process, every individual has to go through it. However, currently, people are willing to undergo revival or preventive solutions without much hesitation.

What are the challenges that this industry is facing currently? Expectations Management or Unrealistic

Expectations is a big challenge in this industry. If the customers are well-aligned with the deliverables, the success rates are very high. The problem starts when the customers’ expectations cross the realistic horizon. Secondly, as half-knowledge is disastrous, limited knowledge is the other big challenge. This applies to both the service provider and the customer. All service providers should educate the customer about the services’ functional flow before mentioning the benefit.

What are the services offered at Clinic Dermatech? Clinic Dermatech caters to the entire range of cosmetic dermatology from non-surgical to surgical procedures, but we generally highlight them in six broad categories: Laser Hair Reduction; Skin Care (Routine and Advanced); Body Shaping; Anti-Ageing; Advanced Hair Restoration and Aesthetic Surgeries.

Tell us about the photo facial and microdermabrasion techniques. Photofacial and MDA (microdermabrasion) are mostly termed as routine skincare regimes and don’t hold any pre-qualified

conditions. However, there are variations available in the technologies, which are only to be used for some critical indication.

What are the key innovations in the industry currently? The regular innovation on technologies focused on higher consumer benefits is constantly on the cards. The market is evolving and so does the innovations, as they are correlated. The latest breakthrough in this field is Triple Wave for Laser hair reduction technology, Cryolipolysis for Stubborn Fat Reduction, HIFU for Skin tightening and Q-Switched Lasers for Skin Pigmentation.

Fact file

Popular treatments: The brand generates 50% of its revenue through Laser Hair Reduction services followed by Botox and Fillers, Body Shaping, and Hair Restoration. The Advanced Hair Transplant and Aesthetic Surgeries are also gaining momentum, as these are the latest addition in the service kitty. Client profiling: On a broad measurable front, we cater to 80% women and 20% men, mostly hailing from the SECA. However, we foresee a growth in the menâ&#x20AC;&#x2122;s share, in recent times. Hence, we have planned to introduce specialised services, only for men. Future plans: We plan to penetrate into Tier 1 and II cities as well as extend our presence in areas where we are not yet present. But as we mentioned earlier, our belief in Continuous Improvement has always made our journey beyond the comfort zone. 11.19

Beauty Launchpad India

â&#x20AC;&#x192;

SPECIAL FEATURE

How do you perceive beauty for a woman of 2019? Beauty is something that is completely subjective.We live in a world where the vehicle we live in, a.k.a. our body, is judged to fit the definition of beauty. But for me, beauty is anyone owning their personality, their confidence, their vulnerability, and their authenticity, a 100 per cent.A woman is truly beautiful if she is unique – someone who sees herself beyond her looks and truly embodies that.

SHEENA SHAH Alchemy Life Coach Having battled severe depression and severe life tragedies that triggered her awakening, Sheena is a certified Alchemy Life Coach and Miracle Mentor today. She coaches and guides her clients across the globe, to help find their inner peace and happiness. Prior to this, Sheena was in the communications industry for over a decade, where she worked in advertising, marketing, PR, and sales for some of the top brands in the country.

Captain

&Wonder Marvels

Women Three women achievers who are living their lives the way they think best and making a success of it with peace, happiness, grace, and confidence. — By Meher Castelino

54 Beauty Launchpad India | 11.19

2019 Goals: I have had the opportunity to work with clients around the world and of varying ages, from 17 to 70. The crux of their dissatisfaction and lack of self-confidence is always the same – not believing they are worthy enough. So, my goal for all of 2019 and for the rest of my life is to empower as many people as possible with happiness and help them become their best versions. Feminism to me: Feminism is complex and nuanced, and its meaning can only really be defined in the mind of the interpreter. For me, it’s owning authentically the woman you are, without fear of being judged or being treated as anything lesser than anyone else. It is about being able to do what you want to do in life – not waiting for others to give you permission, to be, do, or have what you desire. Cult ProduCts: I swear by Dove Oxygen Moisture for my silky, shiny and happy hair. But I am not much of a ‘make-up’ woman, so when I do dress-up, I like Lakmé’s Eyeconic Kajal and a simple lip balm by Enn’s called Butter Up.

How do you perceive beauty for a woman of 2019? For me, a person is beautiful when they are healthy, have fun, and enjoy life to the fullest. It’s always nice to see a well-groomed woman with a good sense of humour and living in the moment. Feroza Dalal is a leading consultant with specific focus on retail operations, merchandise planning, buying and visual merchandising. She has extensive years of work experience with India’s top designer stores and a vast network of established and budding designers. Her expertise is in monitoring and curating the designers and their merchandise, visual appearance of their stores, as well as mentoring them - especially in production, distribution, branding, and marketing. 2019 Goals: My goal is to work for bigger retailers. And to stay focused and continue to have a clear vision for my clients and their growth On the personal front, I am working to create a distribution chain for the designers, which will also be helpful to retailers who are interested in retailing these curated designers through this enterprise.

Feminism to me: I feel we all are equal and there is no need to shout out and ask for equality. Women have always played a stronger role since pre-independence and I don’t see why we won’t continue to do so. To me feminism is the independence of doing what I am passionate about and not worrying about what others think of it.

Cult ProduCts: I am not a diehard fan of any particular brand. Though I like to indulge in spa and skin care products, I don’t have any favourites. I am not one of those who feel a sense of ownership in the brands popularity or success. I use Oils of Life cream from The Body Shop, Estée Lauder Advanced Night cream, and Forest Essentials Sugarcane Scrub. A cult brand refers to a product or service that has a loyal customer base that approaches fanaticism. A cult brand, unlike regular brands, has customers who feel a sense of ownership or vested interest in the brand’s popularity and success.

FEROZA DALAL Top Fashion Retail & Merchandising Curator And Consultant

11.19

Beauty Launchpad India

SPECIAL FEATURE

How do you perceive beauty for a woman of 2019? I think that the advances in beauty technology have taught us that most answers are within. Eating right is perhaps the biggest contributor to beauty. Stay alert, aware and disciplined.And finally, remember that happy girls are the prettiest girls.

Anupamaa Dayal’s nomadic childhood created a high level of cultural osmosis and expression, drawn to nature, global gypsies, folklore, and raw beauty anywhere. While all that she creates is rooted in the Indian Spirit and created uniquely with ancient printing techniques, there is a bold lightness to them. She likes to set women fearlessly free to pursue their goals. Anupamaa is about happy clothes and happy homes for happy women. 2019 Goals: This has been an important year for me professionally. After 15 years of running the brand, I was a little listless. I was a little spoilt with the continued easy journey of the brand thus far. When the economic slump of the last few years came, my reaction was to run. Instead, I am now firmly in the driver’s seat on the growth path of my brand. My goal is not just to stabilize but also to look at new markets, new products, and new ways of doing business. Personally, I remain committed to self-improvement. I learn new things to add to my diet and physical activity regime. I work at enjoying every experience to its deepest, I enjoy sharing and I will continue to share all that I have learnt or own. Feminism to me: Feminism to me is a bond and pledge. Bond that I am part of a half of humanity, which has suffered, but has infinite potential. Pledge that I will play my part in being sympathetic, empathetic and help in the collective unfurling of this enormous potential. Cult ProduCts: I am not a jars and pots person. I use Virgin Kerala coconut oil for almost every skin need. My make-up favourites are Touché Éclat from YSL, learnt from the French part of my life and Studio Fix from M.A.C., used almost everyday.

ANUPAMAA DAYAL Versatile Indian Fashion Designer

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Beauty / Red Carpet

X 2019

MUD IIFA Make-up Designory (MUD) impresses the industry as the Official Makeover Partner for the International Indian Film Academy Awards (IIFA) 2019.

he highly-anticipated homecoming of Bollywood’s biggest celebration, IIFA Awards 2019 brought its best with a star-studded show. Marking the 20th chapter of IIFA’s global journey, the evening took over the vibrant entertainment capital of the country - Mumbai - with an unforgettable awards presentation, bringing together the biggest names in Bollywood for a grand celebration of Indian Cinema. Make-up Designory (MUD India) was appointed as the ‘Official Makeover Partner’ at IIFA Awards. Their team of professionals made a mark with hair and make-up makeovers for the stars and performers, covering everywhere from the backstage to the green carpet, pre-shoots, and performances.

With MUD’s confidence in their faculty and training, the trust placed on former students to execute over 200 makeovers, came as no surprise. Allocated as per their expertise, MUD artists were designated at various locations across the IIFA venue, with carefully assigned timelines and artists. The make-up station witnessed a regular inflow of over numerous artists and performers with strict time slots and repeated makeovers for different performances. MUD associated with SVJ Academy, to manage the hairstyling.

The ProjecT

The challenges

Tasked with delivering high-end makeovers for almost 16 hours per day, for four consecutive days, MUD roped in all of its graduates to be a part of this proud moment.

Shiamak Davar and troupe was the biggest challenge for the MUD team as they were an enormous team with back-to-back performances scheduled that required

different looks. MUD students were specially trained for the event, for almost fifteen days in advance, under professional guidance for the different hypotheses and mood boards. 11.19

Beauty Launchpad India

Beauty / Regional Brides

Making Traditions Trend

Brides of India By M.A.C

Inspired by India’s vibrant culture and wedding traditions, M.A.C Cosmetics present three new elegantly trendy looks that honour the nation’s diversity.

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elive the bridal heritage of three distinct regions in India - the North, South, and East - as M.A.C presents its new make-up looks for brides who to marry the lastest trends with sacred traditions. M.A.C Brides of India Collection reveals a series of wedding looks designed to take each region’s popular bridal make-up preferences to the next level of gracefully beautiful, elegantly stylish, and ultra-sophisticated beauty. According to M·A·C India’s Global Senior Artist, Sonic Sarwate who created the three looks, the inspiration comes from the golden thread that binds brides across India together - their gold wedding jewellery. “While each region has its unique aesthetic, auspicious gold jewellery underpins every Indian bride’s wedding day look. Like pure gold, the three trendsetting, culturally appropriate ceremonial looks that I’ve created will also remain classically timeless,” says Sonic. Sonic chose M.A.C ’s Art Library Eye Palette Flame-Boyant eyeshadow as the centrepiece for each bridal look. Inspired by traditional lip colours, he curated the perfect hue to enhance each region’s jewellery choices. “A long-lasting lipstick is a crucial make-up element on the wedding day. North Indian brides require a strong bold maroon red lip, so I chose Matte Lipstick Diva. As do Bengali brides, so rich matte Retro Matte Lipstick Ruby Woo pulled the look together like a charm. For the minimal South India look, Satin Lipstick Twig is subdued yet stunning perfection,” he says.

The norTh indian look A dramatic bold look defined by modern shimmery eye make-up, in deep coppery red with warm undertones of pearlescent gold. Extreme Dimension Mascara 3D Black Lash created the thick, defined lashes, and the eyes were lined with Technakohl Liner Graphblack. The gorgeous maroon red matte lip is fittingly named ‘Diva’. Contoured and highlighted skin comes from applying Mineralize Skinfinish Natural Medium Tan and Hyper Real Glow Palette Get It Glowin’.

The SouTh indian look Colour comes courtesy of the garland of flowers, gold temple jewellery, and an elaborate ornamental headdress. Therefore, this make-up look needs to be poised and understated. Skin is made picture-perfect by Studio Fix Concealer NC45, Studio Fix Powder NC43.5, and Strobe Cream in Goldlite. The standout feature is the cat-eye-like wings created by using Technakohl Liner Graphblack on the upper and lower lids. Satin Lipstick in Twig is perfect for a subdued, yet stunning lip.

Bengali Bride look Retro Matte Lipstick in Ruby Woo gives a powerful fiery blast of red and is the heroine of this stunning look. It works perfectly with the red and white bindis across the Bengali bride’s eyebrows, which are groomed to perfection with Styler in Stud. Pro Longwear Fluidline Blacktrack is used to create dramatic cat eyes and In Extreme Dimension Mascara 3D Black Lash adds volume to her lashes. The natural skin aesthetic comes from Studio Fix Fluid NC45, Studio Fix Concealer NC45, and Studio Fix Powder NC43.5

11.19

Beauty Launchpad India

Beauty / Event Review

Europe India

Beauty Summit

Concluded in London

Europe India Beauty Summit, held at the Croydon Town Hall and the UK Parliament on October 17, 2019, brought together beauty industry leaders and other stakeholders from the UK, India and the EU to address concerns and showcase opportunities in the beauty sector.

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rganised by Europe India Centre for Business and Industry (EICBI) & Face Palette, a Kerala-based internationallyaccredited make-up academy and on-demand make-up artist booking app, this was the 24th summit of the business meet series in the EU, which have been held during the course of this decade. Previously, EICBI and its associated bodies have successfully conducted 21 major summits in the British Parliament and two in the European Parliament, as a part of its efforts to provide a common platform for emerging beauty brands from India and the EU to come together, alongside disruptive beauty start-ups, to shape the future of beauty sector in the EU-India corridor. The session at Croydon Town Hall was focused on helping companies understand the intricacies of setting up and running a business in the UK and India, whereas the session at the UK parliament explored various opportunities and challenges for beauty industry leaders from the UK, India and the EU. With all the discussions in the UK and the EU around Brexit and its implications on India, an interesting panel discussion with representations from the British Parliament, the European Parliament and the Indian Embassy in London, was also organised during the UK Parliament session of the summit. Hon. Bob Blackman - MP, Harrow East; Niccolò Rinaldi - Head of Unit for Asia, Australia and New Zealand, European Parliament, and Rohit Vadhwana - First secretary (Economic), High Commission of India were present on the panel. The summit also saw the launch of #EuIndiaBeauty50 – an initiative of EICBI to discover the top 50 Emerging Beauty Industry Leaders in India & the EU and acknowledge their contributions to the beauty sector. The women and men who made it to the EuIndiaBeauty50 list represented 16 different nationalities - Denmark, Finland, Germany, France, India, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Poland, Spain, Sweden, Switzerland, and the United Kingdom.

photo: truefitt and hill, gk-2, new delhi

BUSINESS

Business / Biz Talk

New Horizons for

Ekta Cosmetics

Ekta Cosmetics recently launched a new skincare brand – Jeannot Ceuticals, in partnership with the manufacturers of Skeyndor, the renowned skincare brand from Spain. Beauty Launchpad spoke to Ravi Mittal Managing Director, Ekta Cosmetics, about the company’s business strategy and plans for the new brand, as well as their commitment to raising standards and quality across the Beauty and Salon Industry. — By Isha Gakhar

kta Cosmetics Limited (ECL) was founded by Ravi Mittal with a vision to make the company a force to be reckoned with in the beauty and cosmetics industry, by bringing the most prestigious brands and world-class training to India. With a repertoire of global beauty and skincare brands, including Make-Up Studio, Skeyndor, Tas Merah, Depileve, and Jeannot Ceuticals, Ekta Cosmetics is constantly working towards skill development, by conducting seminars and training sessions across the country. With state-of-the-art training facilities in New Delhi, Mumbai, Jaipur & Jalandhar, Ekta Cosmetics hosts leading national and international trainers to provide extensive training to Indian industry professionals. In an exclusive conversation with Beauty Launchpad India, Ravi Mittal - Managing Director at Ekta Cosmetics, reveals the company’s plans for the Indian market.

What are your plans for the brand - since it comes from Skeyndor’s table - how will you differentiate between the two? Jeannot Ceuticals is a mass premium skincare brand, launched for the Indian customers. It is marketed for consumers who want premium products at affordable prices. We have launched the product at salons that offer facials at `2,000 to `2,500. Since Jeannot comes from Skeyndor, it gives us the confidence that we can bring the latest technology and innovative ingredients to deliver quality results.

How do you plan to market Jeannot Ceuticals who’s your TG? We plan to follow the distribution network channel. We are launching the brand in metro and nonmetro cities. Customers in non-metro cities, who did not have access to quality products can now avail these services in their cities. 62 Beauty Launchpad India | 11.19

What is the USP of the new launch and salon footprint for Jeannot Ceuticals? What is it for Skeyndor currently? All Jeannot Ceuticals products are made from plant extracts using a scientific edge. It is free from skin clogging agents like sulphate, mineral oils and parabens. All products are clinically tested and do not contain any animal derivatives. Every product contains skin lightening and brightening ingredients. All the latest technologies like liposome technology and stem cell technology with innovative ingredients are available at a very affordable price. As every salon has its client base, it can offer the Jeannot Ceuticals’ services to them and can also expand their client base by offering better results. We can help them generate more business by building client loyalty. We plan to reach out to all the B+ and B category salons in the country. Skeyndor is available at A+ and A category salons.

What lines have been launched? Is Men’s Skincare a category you are looking at? We have launched four professional lines, Instant Glow for Skin Brightening, Infinite Youth for Anti-Aging, Brilliance White for Skin Whitening and Hydra Boost for dry, dehydrated skin. All the lines are unisex and can be used for men’s skin. Since, the men’s skincare market is ever demanding and growing, we are looking at launching a special range for men’s skin in the future.

What are the plans for Make-Up Studio? Make-Up Studio is our professional brand that is present all across the country. The brand is doing well in the market because of the quality and presentation of the products. To raise the bar, we are keeping it intact for the salons/ professional industry. For expansion, we have tied-up with academies, salon chains and renowned makeup artists. Providing education is our focus and we are continuously working to enhance the skills of trainers and artists.

What’s happening on the training front? We are focused on improving the education level of beauty therapists, and hence we conduct various levels of training programs for them. We have a pan-India team of trainers, who are conducting in-salon training for therapists. We have a training academy in Delhi and some salon owners and therapists have got trained in our academy. We also do national and international level training. International trainers come to India and conduct training for salon owners. Many Salon owners have also travelled with us to Spain and had trainings there.

Tell us more about Depileve? Do you think waxing as a category is stagnat? How do you plan to make it attractive for the salon & the customer? Depileve is the no. 1 professional waxing brand from Spain. It’s a low temperature, lipo-soluble wax and offers many variants of strip waxes (Tin as well as Cartridge) and film waxes – which are virtually painless, hygienic and economical. Depileve also offers many pre & post-epilation essentials and accessories that make the salon professional. Waxing is the most profitable service in the salons and nowadays, people have moved to luxury waxing systems, which makes the process virtually painless. We have been training the therapists on the concept of speed waxing and have been conducting Depileve Day in many salons to increase awareness about the brand.

In the next 5 years, how does Ekta Cosmetics see itself? What would you like to be known for? Our goal as an organization is to be the leading light of the industry. We always work with ethics and are already known for it.We value education, eternity and quality. 11.19

Beauty Launchpad India

Retail / Unravelling Scents

GUCCI GUILTY Celebrating Guilt Free Living!

The Gucci fragrance story runs deep another time with Gucci Guilty Revolution with an underlying theme of #ForeverGuilty for truly liberated men and women.

ForeverGuilty perhaps defines the story of the shackle free existence of individuals who live completely free from life’s expectations, their connection natural and at the same time crazy and eccentric. The setting is the city of Los Angeles, with all of its saturated color, unconventionality and attitude. A constellation of cinema stars and a melting pot of cultures, a city whose eclectic people are accepted as they are. The protagonists in the new Gucci Guilty campaign are two distinctive celebrities who are also Los Angeles’ citizens. Academy award-winning actor and musician Jared Leto returns to the Gucci Guilty story, now joined by multi-platinum singer-songwriter Lana Del Rey. ‘In the campaign, the singer is glamorous and ethereal, the perfect counterpart to Jared Leto’s freewheeling spirit. They play two individuals who live their life and love outside of social conformism, captured in contrasting familiar Americana scenarios’. 64 Beauty Launchpad India | 11.19

Completely individual, yet fusing together naturally in diverse scenes, they are observed unobtrusively by the lens of Glen Luchford, visiting iconic Hollywood landmarks and quintessential American places. From scenes in a motel and the car to the laundromat, the beauty salon, the supermarket and a diner— where Courtney Love makes a cameo turn as a waitress. Marked by its verdant grounds and extravagant tombstones, the famed cemetery Hollywood Forever also appears as a backdrop. The location inspired creative director Alessandro Michele and lends its title to the campaign’s name #ForeverGuilty.

The NoTes The Gucci Guilty Pour Femme fragrance embodies this story of being uninhibited - its an Oriental Floral that brings richness and nobility to the original eau de toilette. The perfume is intensified, with ‘commanding’ ingredients Mandora, Pink Pepper, Lilac and Patchouli. Opening in the mood of the scent’s message, a top note experience is redolent with the citrus notes of Mandora—a fruit found in the Mediterranean island of Cyprus, smoothed out with natural Bergamot and Pink Pepper. The heart defines the scent’s new complexity. Lilac is contrasted with rosy and violet notes and layered with Geranium Oil to create a nuanced and individual floral blend. Defining the scent: a deep natural duet of Patchouli Oils; Patchouli Coeur and Patchouli oil Micro-

Distillation combined with Ambery notes, which leave an enduring silage—the time the perfume’s fragrance lingers in the air when worn. An Aromatic Fougère, Gucci Guilty Pour Homme is a member of the first fragrance family invented, now worn by a new generation of scent lovers. ‘Hedonistic and decadent’ to perhaps say the least, the scent opens with the piquant spice of Pink Pepper, mixed with invigorating Italian Lemon. At the heart, the non-conformist ideals of #ForeverGuilty coincide with non-conventional fragrance-making using Orange Blossom Absolute, a scent traditionally used in female fragrances and known throughout history as a symbol of romance and innocence. White floral with honey tones enriches the scent’s other heart notes, Neroli and French Lavender. Completing this modern expression of sensuality, mystery and intrigue are conjected in Patchouli which develops with hints of leather, green, woodiness and incense-like qualities. The dry down is intensified with the masculine richness of Cedar Wood. Packaging: New codes of sensuality are expressed in the tall, slender bottle shapes. Redesigned to echo the same silhouette as the counterpart men’s fragrance, the Gucci Guilty Pour Femme bottle reflects the equal standing of the women and men they represent. The shape is partly wrapped in gold colored metal, with a matching shimmering cap, reflecting the pale rose tinted fragrance inside. Gucci Guilty Pour Homme’s gun metal clad bottle and cap complements the warm purple-gray colored scent. Matte ivory and black packaging is accented with respective gold and silver logos featuring the House’s interlocking G.

Retail / Unravelling Scents

toy 2 By

Moschino as Quirky as it Gets Moschino’s Toy 2, the unique second edition of the series for women, is this time sculpted in glass revealing an exclusive fragrance, by none other than Alberto Morillas & Fabrice Pellegrin.

Toy - the first unisex fragrance in a Teddy Bear packaging was launched in 2014. Notes: Toy 2, launched globally in 2018, is a floral woody musk fragrance. The sparkling vivacity of mandarin orange and granny smith apple open, accompanied by delicate floral notes of magnolia, revealing a fresh, joyful scent. Pure, elegant jasmine petals are enhanced by the velvety tones of peony and the crisp fruitiness of white currant. Amber wood and sandalwood express an enveloping, sensual dimension, while crystalline musk adds radiance and softness. The bottle and packaging ® The fragrance comes in a fine transparent glass bottle with opaque finishes ® The cap is the head of the bear, with a gold collar below ® For a touch of sophistication ® The box immediately displays the design and shape of its contents The bathline The Toy 2 bathline features body care products for every day use: Perfumed bath & shower gel and perfumed body lotion. The advertising ® Devonaoki is the face of the press and tv campaign ® Steven meisel is the photographer ® Jeremy scott is the artistic director 66 Beauty Launchpad India | 11.19

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Business / Event Preview

PBI heads

South

Professional Beauty India Expo is all set for its Chennai debut in December 2019.

aving hosted successful beauty expos in India since 2012 and globally since 1989, Professional Beauty India is now making its way to India’s southern shores, with the first edition of its Chennai show set to go on the floors on the 17 - 18 December 2019, at the Chennai Trade Centre. The debut edition will host 120+ exhibiting brands, 10+ new product launches, 20+ artists, and 4000+ trade visitors. The Professional Beauty Chennai show will not only bring together several brands across sectors, but also feature live demos and other exciting activities for the attending visitors.

A pitstop for professional brands Catering to the hair segment, PBI Chennai will have a line-up of leading brands including Associate Partner – IKONIC

alongside Asbah, Berina, Farouk Chi Biosilk, Hector, Morrocanoil, and Olaplex, among others, providing the visitors an array of options. Helping you grow your clientele with the ideal make-up kits will be leading brands such as Bridal Dreams, Europe Girl, Forever 52, Kryolan, PAC, Swiss Beauty and others showcasing their products at the show. Also exhibiting are leading skincare brands including Aroma Magic, Aroma Treasures, Olifair, Olivia, Raaga Professional, Richelon, and RK’s Aroma. In the growing nail segment, the show features brands like has brands like Blue Sky and Ranara Nails, to address all requirements for building a successful nail business in your salon.

Witness the real art

Providing seekers with education and insights on the newest trends, brand experts will be live in action on the demo stage. The brands presenting their magic on stage include Berina, The 2020 Calendar Blue Sky, Hector, IKONIC, Professional Beauty Kolkata, 6-7 April, 2020 Kehairtherapy, Morrocanoil, Professional Beauty Delhi, 6-7 July, 2020 Olaplex, PAC, Swiss Beauty, Professional Beauty Mumbai, 28-30 September, 2020 Tip & Toe and many more.

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Industry Speak “Professional Beauty India brings the industry together where you get to meet the stakeholders and learn from their business practices and how to adapt it in your business.This platform provides you with a bundle of opportunities, where you can be a part of the exhibition, meet new people, experience the latest developments and gain knowledge from conferences and live demos. Professional Beauty is putting up a wonderful show. Keep flourishing, keep inspiring.” — CK Kumaravel, CEO, Naturals Salon & Spa

Boyz 2 Men Vol. II - 2018

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