BLI September 2017

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September 2017 ` 100

Repêchage’s LYDIA SARFATI

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MEN’S SPECIAL

 Hair: Style becomes the man!  Skin: Groomed to perfection  Wellness: Indulgence for the gentleman 08/09/17 9:40 PM

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Editor In Chief & Publisher Ritoo Jhha Managing Editor Kanishka Ramchandani EDITORIAL

Dear Reader The Beauté Espace headquarters are buzzing with activities. The team here is all excited about the events lined up... and is putting in their best efforts to make a lasting mark on the Indian salon industry. But first things first! Let me start off with a brief outline of what this issue is all about. The September issue is dedicated to men’s styling, for this is one segment that has gone from niche to mass, from barbershops to salons and from shop-around-the-corner to luxury brands in the span of a decade. From the mandatory monthly haircut, men have graduated to hair spa treatments, colouration and styling. And that makes the present an exciting time for salon professionals as they get to experiment and implement global trends on Indian customers. Keeping this in mind, in this issue we explore the changing grooming habits, hair trends, skincare requirements and wellness options of men. I hope you find the insights provided in our features useful as you cater to the growing number of male customers at your salons and spas. We also have our usual dose of business interviews, which includes an interaction with Samir Srivastav, CEO, Jean-Claude Biguine Salons; Lydia Sarfati, Founder, Repêchage; and Vikas Malani, Owner, BodyCanvas. Get inside the world of glamour with our detailed trend report on the Lakmé Fashion Week Winter/Festive 2017 season. And that brings us to the on-ground event that has kept us busy this past month. Beauté Espace is proud to present Beauty Launchpad as the official media partner at the Professional Beauty India. At its Mumbai exposition, Beauty Launchpad will present the first-ever Salon Management Congress. With experts such as Natasha Naegamvala, Virginia Holmes, Roopa Ambekar, Vikram Mohan and Vikram Bhatt on the dais, the two-day seminar promises to abound in knowledge, learning and practical tips on the salon business. It’s completely unmissable for every salon professional in Mumbai. We have more such exciting events on our calendar. Stay tuned to Beauty Launchpad magazine and www.beauteespace.net to be on the top of the game in the world of beauty.

Ritoo Jhha, Editor in Chief @beautycaravan

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Features Editor Isha Gakhar Editorial Co-ordinator Rakhi Jerly CONTRIBUTOR Meher Castelino Rohini Lall ART Designer Paramjeet Kaur

MEDIA & EVENTS Marketing & Sales Suhail Ansari (West) Marketing Executive K. Nanda Kumar (South) Distribution Real Fortune Life Marketing and Services (East) GM. Finance & Administration Ashish Jha Accounts Executive Faisal Khan Legal & Corporate Affairs Atul Jha (Manu Law Associates) Finance & HR Consultant Sarwar Raza (Legislegal) Beauté Espace Media Pvt Ltd New Delhi | A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi 110 048, India. Tel: +91 11 4132 4044/45/49 Mumbai | 71, Ganga Tower, A wing, 202, 2nd Floor, Tilaknagar, Mumbai - 400089, Maharashtra, India, Mobile: +91 9619544787 Chandigarh | The Pioneer, SCO 61,1st Floor,Sector-20-C, Dakshin Marg, Chandigarh-160020, India Ph: 0172-4603847, 08427011004 www.beauteespace.net | www.hairdesignertv.in

Publisher/CEO Deborah Carver Vice President/CFO Mindy Rosiejka Executive Editor Alyson Osterman

Owner Beauté Espace Media Pvt Ltd. printer and publisher Ritoo Jhha on the behalf of Beauté Espace Media Pvt Ltd. Printed in Thomson Press (I) Limited, 18.35, Delhi Mathrua Road, Faridabad. India and Published at Beauté Espace Media Pvt Ltd. A-2, 2nd Floor, Greater Kailash Enclave-II, New Delhi - 110048. Editor: Ritoo Jhha. Copyright © 2012 by Creative Age Communications, Inc. All rights reserved. Beauty Launchpad® is a registered trademark of Creative Age Communications, Inc. 7628 Densmore Avenue Van Nuys, CA 91406-2042. The trademarks, trade dress and copyrighted contents of Beauty Launchpad® are used by Beaute Espace Media Pvt. Ltd. pursuant to license.

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ON THE COVER

CONTENTS Product Launch 61 Fashion Front 62 Care 68

Male Matters Festive Trends Miracle for your Mane

BEAU TY Preview 72 Skincare 74 Men' s Skincare 76 Business 80 Men' s Wellness 82 Body Art 86 Event 8

Beauty U p-to-the Minute: The Latest in Skincare & Makeup Be your Radiant Best this Festive Season Groomed to Perfection Make-up for the Pros The Time For Men: Un derstanding Spa Habits! Inking a Beginning Raising Awareness

Ian Daburn..., Barber & Co - Financial District | Vancouver, BC, Photographer: Liz Rosa, Wardrobe Stylist & Make-up Artist: Ian Daburn

REGU LARS News Up dates 18 Profile 26

Qu ick Up dates on What’s Happening in the World of Beauty Time to Recharge: L ydia Sarfati in India

BU SINESS Biz Talk 90 Education 92

JCB: Raising the Bar Euro Chroma: A Promising New Venture in Education

HAIR Preview 28 Cover Feature 32 Interview 36 Education 37 Artist 40 Solution 4 Trends 46 Bridal Special 50 Portfolio 52 Review 58

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Hair Up todate: Get all the Latest Up dates of Hair Industry It's a Man’s World... Think Big: Jen nifer Negron to Salon & S tylist A Cutting-edge Seminar by Inocorp Vidal, Before Sassoon: If Y ou Don’t Look Good, We Don’t Look Good! Sér ie Expert Reinvented Style Becomes the Man! Royal & Glamor ous Dichotomy Collection Save my Tresses!

Masterclass 93

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NEWS now QUICK UPDATES ON WHAT’S HAPPENING IN THE WORLD OF BEAUTY

WELLA TRENDVISION AWARDS, CHINA The China Final of 2017 Wella TrendVision Award known as the ‘ Hair Oscars’ was held on August 22 in Guangzhou. 2017 Wella TrendVision Award gathered China’s top hairstylists to bring a ‘ U ltra Contouring’ visual feast with bold creation and unlimited inspiration and create an annual summit in China’s hair fashion industry again. More than 1,000 Chinese top hairstylists were invited to gather in the grand final ceremony to witness 24 finalists compete for the title of China champion. The ‘ U ltra Contouring’ International Spring/Summer Trend of Wella Professionals is all about bold attempt of light and shadow for the purpose of creating personalized style that surmounts face shape constraints through combination of colour and hairstyle and by using contouring technology to realize super-personalised optical illusion.

P&G PLEDGES TRANSPARENCY Procter & Gamble Company has announced that it will share online all fragrance ingredients down to 0.01 percent for its entire product portfolio in the U .S. and Canada by the end of 2019 , which includes more than 2000 fragranced products. P& G is the first company to commit to this level of fragrance ingredient detail across such a broad product portfolio. P& G’s latest announcement builds on previous steps the company has taken over the past five years in recognition of consumers’ growing interest in knowing what ingredients are in the products they use. P& G already shares its full fragrance palette as well as a list of ingredients not used in fragrances. With this step P& G is building on its history of developing products consumers can trust and feel confident using.

HENKEL MAKES AN ACQUISITION Henkel has acquired Nattura Laboratorios, S.A. de C.V., headquartered in Guadalaj ara, Mexico. The agreement to acquire Nattura Laboratorios and associated companies in the U SA, Colombia and Spain was signed on March 8 , 2017. With this acquisition, Henkel strengthens its Hair Professional business and significantly expands its market positions in Mexico and the U SA. The transaction includes a portfolio of leading brands in Henkel’s core category Hair Professional. Maj or brands are Pravana and Tec Italy. “ This acquisition is part of our strategy to strengthen our position in attractive markets and categories and will reinforce Henkel’s global No. 3 position in the hair professional business,” said Henkel CEO Hans Van Bylen.

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JAMES MOLLOY FOR RIMMEL LONDON Rimmel London has roped in James Molloy as the Global Makeup Ambassador. He is a rising star known for his incredible creativity and skills in creating unique, coveted looks for high fashion runway, editorial and red carpet. James has been recognised by the brand as a powerful voice to communicate Rimmel’s edgy and evolving beauty vision to both the consumer and infl uencer across all social and media platforms. James was previously U K Senior Artist and Director of Makeup Artistry ( Asia Pacific) at M.A.C. In his new role, James will be pushing beauty boundaries via the creation of innovative, trend lead looks which speak to the consumer and infl uencer. James will bring his unique artistry expertise and points of view to the brand, representing Rimmel globally to further the brand vision as well as infl uencing on product and shade development. Interviews, shoots and digital tutorials created by James for new launches will sit across all brand platforms.

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GLOBAL NEWS

NYX INSPIRES FASHIONISTAS ShoeDazzle, the leading shoe and accessory subscription e-commerce platform under TechStyle Fashion Group, has announced the launch of its curated online boutique with NY X Professional Makeup. This partnership is true to the brand’s identity by giving the ShoeDazzle consumer who dresses from the shoes up, additional inspiration for a complete head-to-toe look. The exclusive boutique features a range of chic footwear styles in metallic shades, vibrant j ewel tones and shimmering materials inspired by NY X Professional Makeup cult products. Whether it be a bold lip or a daring eyeshadow, the shoppable looks showcase how to mix and match shoes with beauty fl awlessly. To kick off the partnership, ShoeDazzle and NY X j oined forces for the Sixth Annual NY X Fine Artistry of Cosmetic Elites ( FACE) Awards Show in Los Angeles. In anticipation of the official boutique launch, ShoeDazzle invited brand ambassadors and industry tastemakers to TechStyle’s headquarters to celebrate the partnership and preview the beauty-inspired styles.

GO BOLD SAYS L’ORÉAL PARIS Celebrity make-up artist Sir John encourages make-up aficionados to go bold with make-up The fun in beauty is about experimentation and trying new looks. According to Sir John, bold makeup is one trend having a maj or beauty moment. While a more natural look will never go out of style, there is no better time than fall to embrace a bold look – whether metallics, color blocking or dramatic lashes. When it comes to pulling off this trend, he notes it is all about finding the shades and textures that pair best together. Sir John says, “ Metallic and color block makeup are the looks I keep coming back to with all my clients. If you are looking for a quick way to add color and texture, try playing up your favorite features with either technique. But sometimes, a bold lash is the only thing you need to create a bold and dramatic look.”

AVON’S CEO STEPS DOWN Avon Products, a globally recognized leader in direct selling of beauty and related products, has announced that Sheri McCoy will step down as Chief Executive Officer now and as a director on March 3 1, 2018 , in line with her commitments to Avon’s Board of Directors to transform the business. “ Leading Avon for the past five years alongside Avon’s dedicated management, associates and Representatives has been an honor, and I am proud of what we have achieved together,” said Sheri McCoy, Chief Executive Officer, Avon Products Inc. “ We’ve made great progress in strengthening the Avon brand through new positioning, increased investment in social media, and innovative, high-quality products. We continue to live up to our purpose of empowering women by supporting and advancing Avon’s global network of nearly 6 million women, while also having rebuilt a culture of accountability. Today the Avon brand has nearly 100% awareness in top markets and is the # 1 direct selling beauty company in the world.”

ESTÉE LAUDER’S NEW COLLECTION WITH VICTORIA Esté e Lauder has unveiled the campaign for a second limited edition makeup collection with fashion designer Victoria Beckham. The new Victoria Beckham Esté e Lauder Makeup Collection will be available beginning September 2017 at select retailers globally, as well as victoriabeckham.com, esteelauder.com and Victoria Beckham’s fl agship 3 6 Dover Street London store. Victoria fronts the digital and print campaign, with imagery shot by photographer Lachlan Bailey in New Y ork City. “ I am so excited to be expanding my make-up collection with Esté e Lauder and launching a second capsule. To work with Lachlan and Esté e on the campaign was very special and a real honour,” said Victoria. “ Inspired by my favourite cities in the world, this make-up collection refl ects my personal beauty vision. I hope it will make women everywhere feel beautiful and confident.”

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Harmonize your skin with the True Botanical Powerhouse

Born in France in 1974, Decléor is the world’s first aromatherapy skin care brand.

Decléor masterfully blends 100% pure Essential Oils & Botanical Oils to deliver targeted benefits for every skin type. These potent elixirs, when combined with unique Tai-Chi inspired massage gestures, will leave one’s skin feeling refreshed, rejuvenated and healthy!

To pprolongg the Ritual benefits,, Decléor introduces the unique Aroma Duo regime with just 2 steps to radiant, luminous skin! A must try is the Hydra Floral Aroma Duo - a power packed combination of oil & cream enriched with extracts of Neroli to leave your skin healthy & glowing! The power of Hydra floral Aroma Duo T

24hr sustained hydration 63% more hydration with the oil Skin is luminous and protected from morning till night

“Beautiful skin needs sustained, continuous hydration, both in-depth and at the surface. To achieve this, we created Aromessence. It fuses with and “locks in your moisturising cream to slow down its evaporation. And that’s how Aroma Duo came about.”

Solange Dessimoulie Founder of Decléor

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Each Aromessence Oil can be complemented with any of the Decléor creams to provide your skin with a tailormade combination!

Step 1 AROMESSENCE OIL SERUM Aromessence Oil Serums are powerful skin enhancing concentrates of active essential oils. Each serum is a unique cocktail of masterfully blended essential oils to treat and ensure best results on your skin. With over 150 actives in each drop, these 100% natural oils are the perfect antidote to urban skin woes!

Step 2 Daily Moisturising Cream With a delicate silky texture and subtle floral fragrance, our daily creams provide all day hydration and protect the skin from morning till night. Use after your Aromessence Oil for best results!

While the cream alone moisturises the skin, leaving it supple & luminous, when combined with a few drops of Aromessence Oil, it can reveal exceptional results. Discover skin care Rituals and home care in 5 areas of expertise WHITENING | ANTI-AGEING | HYDR ATION | SOOTHING | R ADIANCE

EXCLUSIVELY IN SALONS To find a Decléor salon log onto to www.decleor.co.in Be a part of our Decléor community

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@DecleorIndia

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INDIAN NEWS

VLCC’S NEW LAUNCH NEW APPOINTMENT AT JUICE SALON Shailesh Moolya has j oined as the new Technical Director-Hair at Juice Hair Pvt. Ltd. India. He comes with over 18 years of experience and expertise in the hair industry. At Juice, Moolya will be responsible for training and innovations under the hair portfolio. He will be spearheading the soon to be launched bi-yearly hair and bridal collections. He will also be responsible for training and recruitment of skilled personnel. Moolya has trained with ace global institutions that aided in honing his skills like Vidal Sassoon ( U SA and U K) , Toni& Guy ( U K, Singapore) , Schwarzkopf ( Germany) , Chi ( Amsterdam) and many more. He has represented India at Asia Hairdressers Association ( AHA) and Asian Hairdressing Festival. Prior to j oining Juice, Moolya was the National Creative Director with Lakmé Lever Pvt. Ltd.

VLCC launched Semi Permanent Makeup in India, with a range based on internationally renowned revolutionary make-up technology for eyebrows, eyeliners and lips. VLCC’s specially trained team, certified by Swiss Color, will be delivering these services at the VLCC centers. The services are available at prices starting at `3 4 ,9 9 9 . the range includes 3 D eyebrows, ombré eyebrows, natural eyeliner, eyeliner shadowing, 3 D lips, redefined lip contour and lip amplification.

3003 BC LAUNCHED

MOCEMSA COMES TO INDIA Mocemsa, a luxury perfumery brand, makes its debut in the Indian market with its eclectic range of perfumes. Housed at Barcelona, Spain, Mocemsais strictly conforms to IFRA standards. Pulkit Malhotra, Founder, Mocemsa, is a graduate from the prestigious Grasse Institute of Perfumery, Grasse, France. Mocemsa perfumes for men and women will be available in leading malls, multi-brand lifestyle stores across the country and online.

3 003 BC - Bespoke Perfumes, a personalised luxury fragrance destination comes to India launching first-of-its-kind service for Indians to create their own personalised fragrance. To announce this service, 3 003 BC collaborated with Parfumeur Createur - John Stephen. 3 003 BC is co-founded by Anil Panda. The brand creates a customised fragrance in 12 to 16 weeks. Consultation, experience and design play an essential role. A detailed face to face or virtual consultation takes place and after few days of exploration and depending upon the customer’s brief, the master perfumer creates samples. After the scent is selected, the equally important process of choosing the bottle, name and design of the label begins. The final bottle gets delivered in its exquisite hand crafted box and original creator’s certificate of authenticity. The Bespoke experience starts at `5 lacs.

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HAIR

AMMON CARVER | NEW YORK, NY | PHOTOGRAPHER: RICHARD MONSIEURS | WARDROBE STYLIST: JENNIFER DANIEL | MAKEUP ARTIST: DENEY ADAM

PROFILE

TIME TO RECHARGE:

LYDIA SARFATI IN INDIA Owner of a leading global brand Repêchage® , author of ‘S uccess at Y our Fingertips’, Beauty Launchpad presents Lydia Sarfati’s inimitable jou rney. — By Ritoo Jhha I learned that my skin care training in Poland would not allow me to practice here, so I had work during the day and went to school at night to obtain my license! After working at various spas in New Y ork City, I realized I wanted to take my passion for skincare and the spa industry to the next level. This inspired me to create the Four Layer Facial® , an innovation that would allow great results be achieved by everyone. Due to the exceptional response by editors to the launch of the Four Layer Facial® and the Repêchage® brand, I was able to launch my professional career and brand in the spa industry.

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ydia Sarfati’s jou rney started when she first landed on the US soil in 1970. She started off as a make-up artist and slowly made her way into the skincare arena. Within a decade she had worked with brands like Anne Keane Skincare and opened first skincare salon. In 1977, she launched Repêchage and the Four Layer Facial in New Y ork. By 1980, both the brands have grown exponentially. Lydia opened the first Repêchage® Treatment Center & Dayspa in 198 9 and by 1990 the company had grown 10 times. Lydia’s husband, David Sarfati, brings value to the brand with his business insights. Over the years, both the brand and its founder have garnered numerous awards and accolades. STARTING OFF This passion ( for skincare) carried with me into adulthood, and I obtained my skin care training in Poland. When I moved to the U nited States in 19 70,

in fact inspired us to formulate and create products to not only to better serve the Repêchage® client in India, but products that have been proven to be needed and beneficial to the market worldwide. At Repêchage, we promise to develop effective and resultsoriented products and treatments that combine natural and seaweed-based ingredients with advanced science and technology.”

WHAT’S REPÊCHAGE ALL ABOUT? Repêchage® is a French word for ‘ second chance’ – a second chance for beautiful skin. At the heart of all the Repêchage® products is our rich, exclusive seaweed filtrate, derived from sustainably harvested seaweeds. Through a proprietary extraction method, we are able to retain essential vitamins, minerals, trace elements, and amino acids found in seaweed. We use an abundance of organic and natural ingredients, too REPÊCHAGE & INDIA I have found that the women in India have the same passion for beauty and skin care as I do. As in the medical practice of Ayurveda, beauty and selfcare are an integral part of their overall wellness plan, j ust as important as diet, exercise and good, healthy habits. This is an essential part of the Repêchage® philosophy as well. Since 2014 , we have had a successful business partnership with Bikram Sapra and JB Skin Care, our exclusive distributor of Repêchage in India. Their feedback and input have •

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REPÊ CHAGE FACT FILE It is a global skincare brand available at luxury spas and destination resorts, professional skincare centers and medical centers in over 4 5 countries. It has over 20 seaweed-based skincare regimens. It has over 100 products for professionals and consumers. It has over 4 0 skin treatments for the spa and salon. Its signature treatment is the Repêchage® Four Layer Facial® .

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SEPT RELEASES IN INDIA • RepĂŞchage Biolight™ Luminex Mask • RepĂŞchage Triple Action Peptide Mask AWARDS The success of our company and the building our own manufacturing facility which is now ISO 9 001 certified and where we developed and carry out our proprietary method of seaweed filtrate extraction. Getting recognition from my peers in the industry for my contributions to skin care innovations and education in the U .S. and abroad through various awards including the ICMAD’s Cosmetic Entrepreneur Award for Leadership and the prestigious Chevalerie “ Knight Awardâ€? by Intercoiffure Mondial. I was the first and only skin care professional to be recognized by the organization for outstanding contributions to the industry. CONCEPT SPA Our Concept Spa program is one of the world’s finest spa programs. When you become a RepĂŞchageÂŽ Concept Spa, you will be j oining a group of very committed salon and spa owners in the Americas, Asia, Africa, the Middle East and Europe, to share, and develop the best in professional care. BRAND EDUCATION RepĂŞchageÂŽ is committed to brand education. Our instructors are all experienced, qualified and trained in the Lydia Sarfati method. Our educational programs extend to weekly classes at the Lydia Sarfati Post Graduate Academy in New Jersey, instructional videos, trade show classes and congresses worldwide. We have training programs throughout over 4 5 countries worldwide as well as our distribution and training center in U K. SALON SUCCESS RepĂŞchageÂŽ has one of the strongest salon support systems available in the beauty industry. 0 9 .17 | B EAUTY LAUNCHPAD INDIA

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HAIR/Preview

HAIR NOW GET ALL THE LATEST UPDATES OF HAIR INDUSTRY

HAIR SUPPORTERS BY ALFAPARF ALFAPARF Milano announces the launch of its innovative system for the scal – Hair Supporters. Brought to India by Inocorp Marketing Pvt. Ltd., it works on the strength of the hair and on the performance of the product during colour, bleach and shape service s. The Hair Supporter Scalp Protector ( 12x13 ml for `3 ,000) contains active ingredients like Centella Asiatica and Chamomile Extract. U sed before the bleaching process, it keeps itchiness at bay. The Hair Supporter Scalp & Fiber Restorer ( 25 0ml for `6 ,000) helps restore the standard ph level of the scalp. It is infused with Bio mimetic Q uaternized Keratin, which works on damaged fibre. The Hair Supporter Bond Rebuilder ( 3 00ml for `9 ,000) is a cream that protects the hair fibre during chemical treatments. All products are paraben- and fragrance-free.

VOLUMINOUS HAIR BY LABEL.M label.m has introduced its Thickening Range in India, which enhances the density, volume and richness of hair. It is paraben free and helps to protect against external damages. It comprises Thickening Shampoo, Conditioner, Cream and Volume Foam. The shampoo has NRG Complex and Time-Release Technology that keeps hair looking big and bouncy. The conditioner has Enviroshield Complex. Enriched with Bran, Barbados Cherry and Amazon Cupuaçu fruit, the Cream makes the hair appear ‘s welled’ refl ecting volume and density in it. The Foam enhances the volume. The prices range from `2,000 to `6,000.

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LEAVE-IN TREATMENT BY SUPERSILK The Pure Indulgence Leave in Treatment is an integral part of the Supersilk Service. But as a stand-alone product, it can be used for styling and care.Infused with the Nano Silk Complex, it delivers silk amino acid proteins to nourish and fortify hair. The macadamia seed oil in it adds moisture and shine. After shampooing, towel dry hair. Apply a suitable amount of leave-in treatment to hair and work through ends. It is priced at `1,275 for 120 ml.

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OSIS RANGE BY SCHWARZKOPF Schwarzkopf Professional has relaunched its OSiS styling range with a new and improved formulation. The star products in the range are OsiS+ Dust, a lightweight mattifying volume powder for strong, rough and matte results. It is priced at `75 0 for 10 gm. OsiS+ Session Label comes with a micro fine spray dispersion that offers strong control, is non-sticky and easyto-brush out. TheSession Label Super Dry Flex provides light fixation for styles that require workable hold control. It is priced at `75 0 for 3 00ml. Session Label Super Dry Fix is a super dry fixation hairspray for styles that require maximum hold control. It is priced at `75 0 for 3 00ml.

CLAY COLLECTION BY L'ORÉAL PARIS L'Or Êal Paris has unveiled its Extraordinary Clay Range to deal with oily roots and dry ends. It includes a shampoo, conditioner and scalp refresher, which gives an icy fresh sensation. The clay range helps in eliminating excess oil, impurities and pollution particles, it moisturises from root to tip and makes the hair hydrated and light-weight upto 72 hours. The price range starts from `66.

HOME CARE WITH COLORPHLEX ColorpHlex Home Care Kit is a formulation that uses naturally derived vegetable protein molecule. The range includes a Sulfate-free shampoo that reju venates weak and damaged hair. The sunfl ower seed extract in the conditioner eliminates tangles and restores moisture. The Leave-In Treatment and Detangler helps retain salon results, prolonging their longevity for colour-treated hair. It also offers protection against UV rays.

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COVER FEATURE

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IT’S A

Man’s . . . d l r o W Ian Daburn... Barber & Co - Financial District | Vancouver, BC Photographer: Liz Rosa Wardrobe Stylist & Make-up Artist: Ian Daburn

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COVER FEATURE

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HAIR/Interview

THINK BIG: JENNIFER NEGRON

TO SALON & STYLIST During her recent visit to India, Jennifer Negron, International Educator, ColorpHlex spoke to Beauty Launchpad on the significance of establishing a solid foundation to build a meaningful hairdressing career. — By Isha Gakhar PRO ADVICE TO THE SALON OWNERS Think big and start small! Have big dreams about your salon and the stylist you want to be and j ust start with the smallest thing and work up from there. Support your stylists with great products and education. It is the basis for any successful business. Following sanitation guidelines and keeping a clean salon always makes a client feel comfortable. EDUCATION FOR A HAIRDRESSER’S CAREER I think education is the basis of a great hairdresser. Educating yourself with schooling, taking extra classes and simply studying another stylist are important. Y ou can learn something from any stylist no matter where they are in their career...even if it is what not to do.

COLORPHLEX & ITS USP ColorpHlex is a bond builder that has many uses. Y ou can use it as a standalone treatment, with colouring, highlighting, perming or with the chemical relaxer. It is unique in that you do not have to increase the volume of the developer when using it in a colouring or highlighting service also, you do not have to increase the timing when using ColorpHlex. We offer education and free samples, too, as the price per application is minimal.

GEN-NEXT HAIRDRESSERS Make sure you’re passionate about hair. It’s not easy getting started, you won’t make a lot of money for a few years. It’s a lot of time, dedication and hard work. It is not a 9 to 5 j ob, but if you’re passionate and dedicated about what you do you’ll become an amazing hairdresser. CELEBRITY STYLING VERSUS CLIENT STYLING A lot of clients come in with a picture of a celebrity’s hair style and colour that they want. It’s really important to have a thorough consultation with your client and make sure that the colour and style that they bring in is compatible

One celebrity that needs a makeover? Trump! I think every hairdresser cringes when they see his hair. with them. I also like to advise my clients that most celebrities have a stylist to do their hair, especially on a photoshoot for a magazine and they need to be dedicated to learning how to use the proper tools and products to get the desired style they want and not get frustrated if it’s not exact.

RAPID FIRE WITH JENNIFER FER MY MENTOR/ HAIR GURU… My # 1 mentor for hair is my Mom. She taught me how w to make it in this businesss by not only teaching me everything she knew and sending me to numerous classes but also pushing me to be the hairdresser I am today. ONE STYLING PRODUCT THAT IS YOUR SAVIOUR... I cannot live without my Leave-in treatment from ColorpHlex.

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HAIR/Education

A CUTTING-EDGE SEMINAR

The educational seminar by the Italian professional hair brand, ALFAPARF Milano, empowered the audience with worldclass hairdressing skills and knowledge.

BY INOCORP

I

nocorp Marketing partnered Indore Beauty Association to organise an educational seminar to create awareness for ALFAPARF Milano. The introductory talk by Aj ay Kumar, Area Business Manager, was followed by a live colouring session by Jigar Amreliya, Regional Technical Trainer. The seminar was divided into four segments, each with hair demonstrations on models. The variations shown included highlighting chemically damaged hair, global colour, application of fashion colours and colouring long hair. The event concluded by sharing the schemes devised for the ease and use of the salons. 0 9 .17 | B EAUTY LAUNCHPAD INDIA

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HAIR/Artist

Vidal, Before Sassoon: If You Don’t Look Good, We Don’t Look Good! — By Rohini Lall

T

here is a bizarre restlessness in Prashant Attri, Almost anxiety riddled, he sits, stands, bend over and doesn’t ever take his eyes off you, not until he is done. Then he breaks out into a satisfied grin and asks if you are okay with what he has done. If you aren’t, he redo it without replacing that smile with a frown. There are names he mispronounces but scissors never betray him. His spoken word isn’t particularly good and french even worse. All though, he does know how to promise and deliver a smile. “ When I was in high school, my parents knew that it futile sending me anywhere else. I wanted to cut and colour and crimp and curl� , he says with a twinkle in his eyes brighter than usual times. Y ears ago, while he was a trainee, j ust a young 17 year old with a pair of scissors, he committed a grave error. He chopped a girls hair almost half a foot and moved her to tears. He hasn’t been fl awless since but he has been careful. “ I still want to be Vidal� , he tells me, the dread and giddiness in his voice reaching a heady mix. His hands are scarred with cuts and burns and are riddled with bandaids. “ It is from my new scissors,� he informs, he responds amidst a “ they will be faithful after they have drawn blood.� An army brat, Prashant considers himself an eternal learner. The fire for knowledge burns bright here. There’s discipline in work and innovation in in his art. He loves LOOKS. A place where he found passion,

camaraderie and a safety net. “ I will go nowhere. I’m here to stay till I retire.� He informs sternly. “ This is home for me.� Attri has been with looks for a while now and really wants to be no place else. He reiterates, “ I j ust want to be Vidal one day. Just his confidence, his brilliance and his temperament. The three wives? That I can, and will skip.� He goes on to talk about bringing brighter colours to India and does not see a reason as to why not. Bright j ade, turquoise, fl aming red are his preferred colours and he says that there has been a sharp increase in people who want them. In a blink of an eye, he is taken back to cutting on dummies. “ They never complained� , he guffaws. Ten years down the line, complain or not, he prefers the company of people. He likes taking care of their hair as if they were his own. He won’t caj ole you into it because he wants to make money. He does it since he cares. His tattered j eans pockets contain clips to hold hair in its place and his eyes dart all over the place again. “ If you don’t look good, we don’t look good.� He reiterates his idol. One day, he says wistfully. One day, I’ll be Vidal.

Rohini Lall is the author of The Sour Faced Moon. She is an avid reader, entertainment junkie and and likes to call herself dysfunctional without good hair.

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RNI. NO:.DELENG/2014/56137

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GodrejProfessional debuts in the Indian salon industry

June 2017 ` 100

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French BROWNS COLOUR COLLECTION 201 7

TECHNOLOGY AMPS UP Skincare Industry SUNSCREEN: Myths and Facts

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HAIR/Solution

SÉ RIE EX PERT

REINVENTED

B

e rest assured that your clients will be as smitten with the effects of the new Serie Expert range by L’OrÊ al Professionnel as they will be by

SÊrie Expert, the iconic haircare range by L’OrÊal Professionnel that has ruled the salons for years, gets a revamp. Added to its reimagined repertoire is the all-new Powermix gel-masque. SÊrie Expert fans are in for a real treat!

its packaging. The iconic haircare range has been reimagined and fused with bespoke solutions, in a new packaging that is more modern, premiumised and environment friendly.

Power-packed The renewed SÊ rie Expert range comes with the the revolutionary Powermix, which is highly concentrated with pure ingredients. The highlight of this product is that it’s the first-ever

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bespoke professional gel-masque. True to its bespoke quality, it is freshly mixed for you at the salon to provide instant restoration of hair health. As you walk into the salon, the L’OrÊ al Professionnel hairdresser will give you a thorough consultation to determine the primary and secondary concerns of your hair. Based on the consultation, the hairdresser will proceed with the Powermix treatment.

Powermix Treatment  The hairdresser creates the mix using a base and one of the four SÊ rie Expert Powermix additives.  The required amount of formulae is taken to the nearest millilitre.  The entire mixture is prepared right there in front of the client.  Two liquids transform into an unctuous personalised masque.  This results in instant personalised transformation of the hair.

Growing stronger... everyday L’OrÊ al Professionnel India brings respite to women with dry and damaged hair. Make good the havoc wrecked on your hair by pollution, climate, air-conditioning and chemical treatments. SÊ rie Expert has reintroduces the Absolut Repair Lipidium haircare range that aims to take care of dry, damaged hair and make it beautiful every day. The range is equipped with exclusive formulas and active ingredients for all hair needs. It repairs the hair fibre and protects its surface from any more aggression. The SÊ rie Expert Absolut Repair Lipidium haircare range aims to take care of dry, damaged hair and make it beautiful every day.

How does the range work?  The Absolut Repair Lipidium range includes shampoo, masque, leave-in cream and serum.

 The Shampoo repairs and strengthens the weakened parts of the hair fibre.  The Masque leaves your hair fully reconstructed and easier to detangle.  The Thermo Reconstructing Cream while repairing the hair fibre, makes blow-drying easier and long lasting.  The nourishing Serum, makes damaged hair look softer and shinier. Its non-greasy formula leaves hair more manageable. The new improved version of SÊ rie Expert is all set to make dull, dry and damaged hair a thing of the past. Walk into the nearest L’OrÊ al Professionnel to experience hair transformation like never before. The products are available exclusively across select L’OrÊal Professionnel salons only.

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HAIR/Trends

STYLE BECOMES

The MAN! IT'S TIME TO TAKE STOCK OF THE MAN'S WORLD. WHAT'S TRENDING IN MEN'S HAIRSTYL ES, WHICH COLOUR S ARE 'I N', WHI CH CUTS ARE 'OUT ,' A ND MOST IMPORTANTLY , WHAT ADVICE DO THE EX PERTS HAVE TO GIVE? Y OU WILL GET ANSWERS TO ALL THESE QUE STIONS AND MORE RIGHT HERE.

PRSHOTS.COM

— By Kanishka Ramchandani

O

ver the past decade, the Indian hair industry has undergone drastic changes. Indian celebrities have made way to Hollywood actors and football stars as poster boys at men' s saloons and barber shops. Salon owners have adopted trendy names for their establishments and have realised that every penny spent on

interiors is worth it. With the advent of unisex salons, men' s saloons have stepped up their game. But the most important infl uence has been that of the male consumer. Exposure to western media, the need to look good on social media and change in lifestyle has turned the average Indian man into a metrosexual being.

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GLOBAL FLAVOUR Internationally the hairdos for men for 2017 rely heavily on textures. While the undercut continues to rule, the top lengths are open to interpretation. From comb-overs to pompadour and from side fringes to messy textures, there is a lot of experimentation seen in men's haircuts. The stress is on making the cut versatile to enable the wearer to style it according to his mood and occassion. The international runways also saw a return of the long hair trend. Here again texture plays a big role. But as any hairdresser will tell you the key to wearing long hair is investing in the right kind of haircare. In terms of colour, men worldwide prefer to keep their look subtle. Men with dark hair tend to add variation with blonde highlights or go for global hair colour with warmer shades of browns. Men generally don' t like drastic hair colour makeover but there is a niche brigade that' s taking on fashion colours in their stride. The salt-n-pepper look is trending big time with platinum blonde selling like hot cakes. And that brings us to the Indian scenario. HAIR ON THE HOME FRONT As the faded undercut had caught the imagination of Indian men last season, we were eager to find out how the trend is faring this year.

NAJEEB UR REHMAN Professional Partnership Service Director, Schwarzkopf Professional India “ The classic fading is back with a new twist. Options are low fades and mid fades where the hair at the back and sides gradually goes longer as we go higher to the occipital area – from a zero clipper attachment to 1mm – to the desired length. In hair colour for men, it’s maj orly whitish blond. The hair needs to be pre-lightened twice and then we use a neutralising colour ( like Igora Royal 9 .5 -1 or 0-11 or 0-22 with lightest of base) , which will cut/ neutralise unwanted yellow or copper tone.â€? According to Naj eeb, messy hair with too many wisps and out-of-the-bed look is passĂŠ . He recommends regular hair spa treatments for cleansing and moisturising benefits as they replenish the hair and restore its health.

DHRUV ABICHANDANI Dream Team, L’OrÊal Professionnel

MELROY DICKSON General Manager – Education, MATRIX India

He is rooting for pushback, fades and strong sharp partings in cut and styling while recommending blended tones and global colour of French Browns in colour. “ Wet spikes and the square perimeter at the back looks are passĂŠ ,â€? he quips. Dhruv also brings to light common mistakes that men make while going for a haircut and colour such as not using conditioner for haircut or colour services and opting for stripe-y highlights. He recommends the Cool Clear Shampoo from the Homme Care range and the Mousse, Hairspray and Clay from the Homme Styling range by L’OrĂŠ al Professionnel as well as the Mythic Oil Ritual.

“ Short hair is still in with a lot of fade around the hairline. Hair tattoos seem to be on the rise. The man bun is out.� Melroy emphasises the use of the right hair products for men. He recommends a suitable shampoo, conditioner, a gel or a wax and serum in your grooming kit. Making haircare top priority is what he believes in and therefore the Matrix Scalp-Pure Detox treatment is a must-do for men as it takes care of dandruff, excess oil secretion, itchiness and odour.

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HAIR/Trends

NAJEEB-UR-REHMAN ENLISTS THE MISTAKES THAT MEN SHOULD AVOID Your hairdresser will always suggest the best cut and colour look suited for your face type, hair texture and lifestyle. Hence I advise clients to listen to feedback of the stylist instead of simply following trends. There are a few thing which men should avoid while going to the hairdresser. Rushing through the consultation: Hair consultation is an important part of any haircare routine, especially when it comes to deciding on a new hairstyle or colour change. The better the consultation, the better would be the result. SALON SPEAK ' What men want? � is the key question that every salon owner is concerned with today. Catering to widely conservative Indian male and getting him to be trendy is a challenge that the salon industry has taken upon itself. Here, we try to help you out by asking salon professionals what their learnings regarding the male consumers are all about. Sachin Kamat, Director - Employee & Customer Engagement, Enrich Hair & Skin Solutions Pvt Ltd., highlights the services that men prefer. He says, “ Haircuts and hair colour, beard trims and shaping and hair treatments, in that order. Going by the volumes, men are also getting on to pedicures and manicures. There is a small but significant segment doing facials, too. Top hair concerns for men are the same as that for women – having a good hair day. More and more men are interested in getting sharp and trendy hair styles. Highlights are gaining favour, too. Men are also addressing concerns like greying and thinning in more numbers than before.� Krishna Gupta, Managing Director, Lloyds Luxuries Ltd., is part of the enterprise that brought the concept of luxury barbershop to India with its brand, Truefitt & Hill. He observes that while hairfall and thinning remain the primary concerns for Indian men, they walk into the salon predominantly to get a classic

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Hiding your hair history: Don’t hide anything regarding what you have done to your hair, whether it is the colour/ dye you have applied yourself or a particular oil or mask you are using. Blindly following trends or looks: Pictures are okay but that should be only for the reference. It will give your stylist a good idea of what you want, but make sure to go with realistic expectations. Don’t be in too much hurry: Finishing takes a bit of time.

haircut. This throws light on the importance of upselling for the salon staff. The average male consumer is not known to read up about trends, so what is recommended at the salon makes a huge difference to the customer' s average spend. According to Shailesh Moolya, Technical Director, Juice Hair Salon, the male customer is interested in haircuts, hair spa, global colour for grey coverage, oil massage, shave or beard trimming and facials and pedicures. The key areas that concern him are hair thinning, balding, grey hair, pigmentation and unibrow. That brings us to the big ticket question. How much are male consumers really spending on grooming? The average ticket price varies from `1,000 to `3 ,5 00. Kamat says, At Enrich, the average ticket size is close to a thousand rupees, which means all our male customers typically would be doing a haircut plus an additional service that' s borne out by our average service count, too. At Juice salons, it is between `1,5 00-2,5 00. Apart from services, the retail counter at a salon is another excuse to add to the average spends. After having experienced best-in-class service, the male consumer is convinced that he needs to continue with his grooming efforts at home and doesn' t mind spending on expert recommended home care products. For Moolya the best selling products are Hair gel, wax, spray, peppermint-fl avoured shampoo/ conditioner, oil, beard oil/wax, face scrub and facewash. Kamat clarifies, “ Our best selling retail products in sheer volumes are shampoos and conditioners but the numbers in products that target specific issues like thinning are on the rise.� The Indian male consumer holds huge potential for the professional salon industry. The more trend-conscious he grows, the better are the prospects of salons coming up with male-specific treatments and services.

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HAIR/Bridal Special

ROYAL

&GLAMOROUS

Melroy Dickson, General Manager - Education, MATRIX India gives us a step-by-step breakdown of the most elegant, luxurious and regal hairstyle for your wedding.

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air and make-up are the two most important aspects for every woman to look her gorgeous best on her wedding. The big day is incomplete without the perfect outfit, wedding setting and of course, her overall look. Just like make-up, hair colour plays an important role in enhancing your facial features making you feel glamorous and beautiful. Destination Weddings have exotic locations, exquisite decor and sumptuous wedding trousseau. Just as these elements are important for a wedding so are hair and make-up to complete the bridal look. MATRIX , the world’s leading American Professional brand, takes this a step ahead. Experts at Matrix provide a step-by-step breakdown of the most regal and elegant hairstyle, inspired by the Destination Bride’s Collection-The Modern Maharani Bride. MATRIX helps every bride-to-be with fabulous styles and the right hair colour palette to perfect the ultimate bridal look.

THE MODERN MAHARANI BRIDE Take inspiration from the Modern Maharani Bride by MATRIX and tell the world your glorious story of happily-ever-after.

THE BRAIDED SWIRLED CHIGNON Colour technique: Sun-kissed Highlights & Lowlights A technique used to add dimension and bring out the sunny hues of gold in one’s hair. Colour palette: Gold

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Inspiration: The Modern Maharani is royalty personified, and nothing short of a heritage haveli will do for her. She is strong and feminine; her look classic and timeless, yet vibrant and contemporary. Inspired by the concept of palace weddings, the Modern Maharani is a royal bride who is rooted in traditions. She relishes everything that adds elegance to her personality. This look is inspired by royalty and ornate palaces and is all about elegance and regal warmth. Styling:  Take a side parting that suits your face shape.  Create the bun at the back and wrap the hair around it.  Create a 3 -strand twist braid, along the side into the bun.  U p-twist on the other side and blend it into the bun.  Finish off with Matrix Style Link Style Fixer hairspray.

TECHNIQUE This look centres around the Gold Palette from SoColor. The stylist has, in this look, used sweeps of colour woven through the hair to create sunny highlights and lowlights with SoColor #5.3, #7.3, #12.35 Come on beautiful brides, get yourself the perfect hairstyle to make you feel like a million bucks for your wedding!

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PORTFOLIO

DICHOTOMY Barbering by: Rob Ferlaino @rokkmanbarbers Collins Place, Melbourne | Photography by: Elizabeth Kinnaird | Make-up by: Sarah Baxter | Styling by: Aaron Choung and Steve Calder

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PORTFOLIO

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PORTFOLIO

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HAIR/Review

SAVE MY

TRESSES! Puneet Wason gave a magical makeover to my intensely damaged hair. — By Isha Gakhar

BEFORE

I

recently got my hair coloured by Delhi-based hairstylist Puneet Wason at his salon in Lajp at Nagar. Puneet comes with seven years of industry experience. Currently, associated with label.m and ALFAPARF Milano as their educator, Puneet is responsible for conducting training sessions across North India. His extensive skills and knowledge lets you relax, knowing your hair is in good hands. REVIEW I had intensely damaged hair, thanks to a previous colouring session that turned out bad. Delhi’s humid weather was further adding to the damage. As I was struggling with a frizzy mane, Puneet suggested a short hair length and global colour rather than a fashion-forward hue. I was advised to leave my

8

hair as natural as possible so that it could recover from the bleaching and irregular colour patches applied earlier. Puneet used ALFAPARF Milano Colour Light Brown 5 along with ALFAPARF Milano Hair Supporters to enhance the quality of my hair. The colouring process was delightfully odour-free. RESULTS Treatment left my hair shinier and visibly healthier. The global colour gave an even tone to my hair but at the same time kept the chemicals to minimum.Though it would take some time for my hair to completely heal, this colour treatment has satisfactory improved the touch and feel.

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FASHION FRONT

FestiveTrends Manish Malhotra

Sonaakshi Raaj

Narendra Kumar

Arpita Mehta

Lakmé F ashion Week Winter/Festive 2017 presented trends that were holistic in their approach towards hair, make-up and fashion. — By Meher Castelino

T

he latest edition of Lakmé Fashion Week Winter/festive 2017 held at St Regis Mumbai from August 16 -20 2017 revealed interesting innovations in make-up and hairstyles created by top notch experts. At the Main Show Area there was internationally well-known star and now Lakmé Make-up Expert Donald Simrock. Also creating amazing hair and make-up styles was Lakmé Makeup Expert Sandhya Shekar. During the shows held at the 6De gree Studio it was Lakmé Salon experts Sushma Khan, National Creative Director - Makeup, Lakmé Salon and Heena Dalvi, National Creative Director – Hair, Lakmé Salon who created the looks. NARENDRA KUMAR BY SANDHYA SHEKAR The show was character driven and had a personality of its own – bold and strong, inspired by the Oscars and the Red Carpet. Swept up hair with side tendrils looked great. MANISH MALHOTRA BY SANDHYA SHEKAR The make-up was kept classic that matched the cocktail vibe. The highlight of the look was the modern-day interpretation of the smoky eyes and bold, strong lips. The retro feel with lavish curls and sleek crown completed the look.

Wendell Rodricks

SONAAKSHI RAAJ BY DONALD SIMROCK It was all about highlighting. The new technique used to highlight the skin indeed shone

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Divyam Mehta

throughout the show. Messy combed back hair complemented the look. ARPITA MEHTA BY SANDHYA SHEKAR It was kept clean, fl oral, elegant and classy. The make-up was fl owing and feminine, and played around with nonclichĂŠ colours like grey, while keeping the focus on the eyes. Swept back hair was ideal. WENDELL RODRICKS BY DONALD SIMROCK There were varied interpretations of different personalities. Playing with the range of colours from the new lip colours, to bring out the difference in personalities, each model had a different lip colour. Long loose hair was the perfect choice. DIVYAM MEHTA BY DONALD SIMROCK The look was kept clean with an added touch of fl air, which can be attributed to the misplaced eyebrows. Sleek high hair with a topknot was the right look.

and vintage. It was Nawab-inspired with the use of colours such as rust orange, bronze and gold dust for eyes to become synonymous with the collection. The interesting blush placement and cherry lips gave the look a very chic complete finish. A side wave with loose hair looked perfect. URVASHI JONEJA BY DONALD SIMROCK A bold metallic purple created almost a new interpretation of the coloured graphic liner. A grand side wave and slick back hair created drama. RAHUL MISHRA BY DONALD SIMROCK The look was kept clean and fresh with the focus on soft nude lips and skincare. It was done in a way to highlight the natural features of the face. Simple centre parting with low tied hair was ideal.

Urvashi Joneja

Manish Arora

MANISH ARORA BY SANDHYA SHEKAR To match the interesting collection, the look had pop, vibrant colours. Elements of jewels were played on the face with the tones kept very Indian like burnt orange, bright pink and acrylic blue. The towering hairstyles were the eye-catchers. ASA KAZINGMAI BY DONALD SIMROCK The beauty-inspired look was represented with perfect skin using the new dewy foundation along with added colour blocking. Sleek gelled back hair was held up in a ponytail. ANUSHREE REDDY BY SANDHYA SHEKAR The look was kept fresh and pastel, while being classic

Anushree Reddy

Asa Kazingai

Rahul Mishra

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FASHION FRONT

SAILESH SINGHANIA BY SANDHYA SHEKAR It was all about keeping the skin nourished and dewy. The stained lips added some pop colour to the makeup, while keeping the overall look fresh and minimal. The look of the Raj was created with gelled wave and hair. GAURANG BY SANDHYA SHEKAR There was a play with copper tones to complement the collection and was kept fresh and natural. Copper tones were the highlight, which gave the make-up an earthy feel with a hint of glamour. Gelled centre-parted hair completed the look. EKA BY DONALD SIMROCK The one thing that stood out from the beauty look for this show were the matte lips with the crimson colour that had a soft outer edge to it. Tousled look for the hair added softness to the overall picture.

Sailesh Singhania Gaurang

Jodi Life

Eka

Sunita Shanker

JODI LIFE BY SUSHMA KHAN It was dewy skin and nude lips, which is one of the hottest trends this season. The bandana and loose hair gives an easy look. AMIT AGGARWAL BY SANDHYA SHEKAR It was earthy and raw to match the collection. The make-up enhanced the natural tones of the models and holistically represented nourished, supple skin. Tousled hair with forehead strands and one plait was the hair statement. SUNITA SHANKER BY DONALD SIMROCK The inspiration was from the classic Wizard of Oz and Dorothy’s Ruby Slippers. The highlight of the look was the uber stylish holographic lips. Wild curls matched the look of the collection. CHOLA BY SANDHYA SHEKAR The looks were raw and minimalist with groomed eyebrows, elongated under eyeliner and nourished skin; the entire feel was very natural. The centre parted gelled hair created drama.

Amit Aggarwal

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PARAMPARIK KARIGAR BY SANDHYA SHEKAR The make-up and hair was fun and inspired by Japanese looks, depicted the concept of cherry blossom and showed imbalance, which did not stick with perfection and alignment, but was very artsy and futuristic. ANAVILA BY DONALD SIMROCK The highlight was the dramatic eyes created by the smoked lashes effect and the use of black and grey shades on the inside waterline and completed with soaked-berries colour on the lips with a sheer effect. Partly gelled and then left loose the hair was a great mix. GEN NEXT BY DONALD SIMROCK Adding to the Gen Next creations was the innovative black facial painting and the sleek hair that was the highlight of the show. MASABA BY SANDHYA SHEKAR To complement the fun, quirky prints and jeweller y, this show embodied, the entire look was kept very youthful and different, while playing with the eyebrows to make them the highlight. A tinge of gold was added to give an Indian fl avour and draw parallels with the collection. A crop of curls on one side was ideal for the look.

AKAARO BY SANDHYA SHEKAR Deep, tonal makeup, with colours that blended with the skin were in hues of copper, silver and metal to keep the look very earthy as well as modern. Two plaits and braided crown finished the hairstyle. SHWETA KAPUR BY SANDHYA SHEKAR The looks were minimal and classic, with the focus being on the eyes in a bold, strong colour. The colour palette for the look revolved around earthy tones, while the statement eyes were created using wines and burgundy. An angular topknot with front bangs looked great.

Ritu Kumar

Anavila

Paramparik Karigar

Gen Next Anaam

Masaba Gupta

Shweta Kapur

Akaaro

RITU KUMAR BY DONALD SIMROCK To highlight the collection was the stylish hairdo – a side swept cascade of curls over a chignon and bright red lips. SANYJAY GARG BY DONALD SIMROCK The look was created with dark tones under the eye using the Lakmé Absolute Kohl Ult imate and adding depth to the look by muting the eyebrows. For the lips, it was natural shades in crimson hues from the Lakmé Absolute Luxe Matte Lip Color range. The lips were inspired from the natural reaction after having a ‘p aan’ betel leaf. The look was completed by keeping the skin dewy and perfected using the Lakmé Absolute Argan Oil Radiance Oil-inCrème. Gelled hair with a gentle wave completed the look.

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FASHION FRONT

6DEGREE STUDIO BY LAKMÉ SALON

Craft Mark Divya Reddy Sleek gelled hair with soft eyes and lips, are highlighted with silver on upper and lower lids and lips.

It’s a rustic look with heavy black under eyeliner, in the crease of lids, and nude lips with black motif on the chin with heavy jewellery and centre parting for the hair.

Ethicus A top knot with a turban, green under eyeliner and white shadow with nude lips is the perfect balance.

Nachiket Barve

NACHIKET BARVE BY SUSHMA KHAN AND HEENA DALVI For the “ Lakmé Salon Show Stopping Bride Show” Nachiket Barve’s Greek goddess inspired ‘ Theia’ collection had great makeup and hair. “ To refl ect a bride’s inner radiance, we used techniques like holographic highlights and prismatic hues which gave her an accentuated and ultra-shine look. For the eyes, we used coloured graphic liners that had metallic refl ects, keeping them minimal yet strikingly defining them. To complete the look, we gave the bride dewy and berry lips.” said Sushma Khan, National Creative Director - Makeup, Lakmé Salon. Heena Dalvi, National Creative Director – Hair, Lakmé Salon added, “ Our inspiration for hairstyles has been drawn from the intricate art of stitching and the embroidery of fabrics. Soft-detailing techniques like halo braids with celestial variations made the bride look elegant and stylish. We also used delicate styles like smocking, cornrows and soft waves to effortlessly integrate a bride’s Goddess-like divinity.”

Faabiiana Two side partings with a centre braid is balanced with crimson lips and silver eye shadow

Neha Agarwal 1 Triple braids, heavy eye shadow, pale lips and white tribal marks on forehead and chin create an interesting picture.

Hardika Gulati A quirky topknot, winged brown eye shadow and scarlet lips complete the look.

Neha Agarwal Sleek hair with double winged eyeliner and nude lips create a perfect tribal image

Manoj Agarrwal The perfect traditional bridal makeup .

Grazia Show It was interrupted eyeliner and sleek hair with soft natural lips.

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Q&A

....

WITH SUSHMA KHAN, NATIONAL CREATIVE DIRECTOR- MAKEUP, LAKMÉ SALON ANDHEENA DALVI, NATIONAL CREATIVE DIRECTOR- HAIR, LAKMÉ SALON. Being pioneers in beauty with 3 7 years of experience, Lakmé Salon has been associated with Lakmé Fashion Week as backstage experts - season after season. Every season we create magic on the runway with our stunning hair and makeup.

Q How was the make-up and hair created for the 6Degree Studio shows? The makeup for the 6 Degree Studio shows was extremely creative and out-of-thebox, we are constantly innovating and pushing ourselves. Hence, we created unique, out-of-the-box looks, which would complement each designer’s outfits, story and mood board, while being mindful of the trends in focus this season. Nakita Singh/Meraki Project Two cute topknots are balanced with pink lips and soft eyes

Q Were they created in consultation with the designers? Y es, the looks were created after in-depth discussions with the designers and stylists about their collection and how they wanted their models to portray their stories. We also did look-tests for each of the shows to finalize the hair and makeup and incorporate changes for a smooth pre-show prep.

Q

Shreeya Somaiya Magenta lips, stylish topknot balance lavish blush for the eyes, forehead and cheeks.

What new interesting touches were given to the hair and makeup and for which designers? Some of the most interesting looks we created were with a combination of holographic makeup and intricate braids. We played with high-shine cheeks for Divya and Jayanti Reddy, which gave them a luminous look. We created tribal braids for Matr ‘ Bihar Khadi’, Kopal New Y ork. For the Meraki Proj ect, we gave the models raver pigtails to gel with the playful vibe of the show. We did eye-catching interrupted liners for the Grazia Y oung Designers Winners show – which was great conversation starters. We created Goddess inspired makeup and did Bindi art for the ‘ Reverence’ by Vasundhara j ewellery show and some double decker braids for Anshu Arora for a strong, boss woman appearance. For Hetal Shrivastav, we took inspiration from the Banj ara culture and added black metal j ewellery to the hair. Our most innovative look was for ‘ Refl ection’ by Huemn. We created some graphic, bold looks with interrupted liners, metallic hues and dark colours. The mood was ghetto and mysterious.

Q What is the current trend for hair and makeup for the coming season? MAKEUP This season the hottest makeup trends include Holographic makeup, which can be adopted in multiple ways - from holographic cheeks, glitter liners to sparkly lips. We are also going big on Interrupted Liner. This trend focuses on applying the liner in an asymmetrical manner to create drama. Another current favorite is the Sunset Eyes - which combines all shades of the sunset to create dreamy eyes. Dimensional lips are also an easily adaptable trend for the season.

Vasundhara Mantri A goddess like makeup created with bindis for the ‘Reverence’ Show of jewellery with centre-parted hair.

HAIR Flared cornrow is the most-talked about style right now, which comprises multiple intricate braids. This hairstyle keeps your hair in place, while giving you a strong, bold appearance. It’s perfect for the days you want to channel Boss Woman vibes. S-waves are another maj or trend that are currently extremely popular amongst fashionistas and hair stylists. Their soft, delicate charm adds femininity to the entire look. 0 9 .17 | B EAUTY LAUNCHPAD INDIA

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HAIR/Care

Miracle for your mane

The BC Oil Miracle Brazilnut Oil range is Schwarzkopf Professional’s gift to hairdresser who believe that healthy hair is the most beautiful.

H

aving unearthed Amazonia’s best-kept secret, Schwarzkopf Professional has captured it in its ultimate haircare ritual – the BC Oil Miracle Brazilnut Oil. Considering the key concerns that women have regarding haircare, Schwarzkopf Professional has designed a one-stop-solution in this comprehensive range. With no control over the rampage of environmental factors, most women are left battling with dull, lifeless, frizzy and damaged hair. Schwarzkopf Professional steps in to answer the need of the hour with a range of products that works on various levels to address hair issues. THE GOODNESS OF BRAZILNUT OIL Brazilnut Oil is a multi-talent ingredient that protects, provides nourishment, shine and suppleness, whilst boosting colour brilliance without overburdening the hair. It has nourishing proteins, minerals and Omega 3 and 9 , which fill porous gaps and smooth out rough hair while moisturising the tresses. The Oil also contains higher content of Selenium and vitamin E, thereby making it rich in anti-oxidative and anti-ageing properties. The U V filters present in the Brazilnut Oil protect the hair from harmful U V radiation while providing colour brilliance and preventing breakage. It is suitable for all hair types, including fine hair. The BC Oil Miracle Brazilnut Oil range comes with micro-encapsulated fragrance and U V filters. The microcapsule shells surround the fragrance, protecting it to make it last longer.

BRAZILNUT OIL – OIL-IN-SHAMPOO ys a c ea sshampoo a poo iss for o natural aua a d co ou Thiss c crystal clear and colour-treated hair that needs nourishment and replenishment. The Oil-in-Shampoo does j ust that! It is a gentle shampoo with a lower surfactant content, ena enabling superior ingredient absorp ption. The Brazilnut Oil in the shampoo fills por absorption. porous gaps in the hair structure, thereby making the surfa surface smooth. Its Micro Oil Dispe Dispersion Technology delivers a lightweight veil of precious oil without weighing tthe hair down. It is priced at `1,15 0 for 200ml. With Oil-inSham Shampoo you can have healthylooki looking hair with tangible softn softness, opulent shine and colo colour vibrancy. BRA BRAZILNUT PULP TREA TREATMENT BC Oil Miracle Brazilnut Oil Pulp Treatmen Treatment is an intense nourishing treatment. It is designed for hair that’s dry, porous, lacks sh shine and colour vibrancy. Apart

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from providing moisturising benefits, it also has anti-oxidative properties. Hair appears tangibly smooth after the use of the Pulp Treatment. Apart from the Brazilnut Oil, the product is formulated using Argan powder particles. They remove impurities to make hair shinier with improved combability and manageability. It also has UV -filters to protect the hair from sun damage. It is to be used once or twice a week. It is priced at `1,500 for 150 ml. 10-IN-ONE LEAVE-IN OIL TREATMENT Comprising Brazilnut Oil, Hydrolysed Keratin, Panthenol, Vitamin E and U Vfilters, this rich leave-in spray comes with micro-encapsulated

technology. It enables the gradual release of perfume for a long-lasting sensorial experience. As the name suggests, the product delivers 10 benefits that include Colour protection, U ltimate shine, Detangling, Smoothness, Sun protection, Fragrance release, Anti-breakage, Moisture, Taming and Conditioning. The ingredients intensively nourish, condition, protect and balance the moisture content of the hair. It is priced at `1,6 5 0 for 100 ml. REFINED OIL BOOSTER (SALON-USE ONLY) The BC Oil Miracle Refined Brazilnut Oil Booster, the hero product of this range, has the highest concentration of Brazilnut Oil. The product deeply replenishes the hair and enhances the intensive colour vibrancy. Some of its benefits include root-to-tip shine, body and bounce, smoothness, colour protection and improved combability. The Refined Oil Booster j ar contains 15 capsules of 1ml each. Priced at `1,8 75 , it is meant to boost the efficiency of the Pulp Treatment. The Oil Booster can be used as standalone pre-shampoo treatment, too, or can be mixed with Pulp Treatment for more care and shine.

With such advanced treatment for your hair, there’s no fear of dry damaged any more. The Bonacure Oil Miracle Brazilnut Range is your go-to solution to get festive ready for the upcoming season.

BRAZILNUT OIL RANGE HAIR RITUALS  The Amazonian Goddess Ritual: This is an overnight service is designed for maximum care and nourishment. It smoothens rough hair, tames frizz and provides opulent shine  The Amazonian Revitalizing Ritual (for normal to coarse hair): This service gives stunning results with soft, supple, shiny hair, tamed frizz and protection from harmful U V rays.  The Brazilnut Rejuvenating Ritual (for fine hair): This ritual nourishes rough strands, leaving them full of healthy shine and suppleness without overburdening the hair.

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Use Soft ‘n’ Smooth Products &

Wear a new

Face

with Natural Fairness

For Trade Query, Please contact:

US Dhingra C/O S D Marketing Soft&smooth.indd 51

Mob No. : 9136253252, 9212594156 Mail Id: usdhingra@gmail.com 19/06/17 8:40 PM

BEAUTY FLORENCIA TAYLOR | FLORENCIA TAYLOR MAKEUP | LONDON, ON | PHOTOGRAPHER: PAULA TIZZARD | WARDROBE STYLIST: JULIE VRIESINGA & FLORENCIA TAYLOR | HAIRSTYLIST: JULIE VRIESINGA

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BEAUTY/Preview

y t u a Be te

Up to the minu

AKEUP

ARE & M C IN K S IN T S E THE LAT Flawless finish Peony collection by L’Occitane en Provence The Whitening Pore Synergy Serum features fresh Jeju organic tangerine peel essence. Other products in the range include Whitening pore skin, eye cream, cream and facial cleanser. Prices start at `900

Hidden beauty Peony collection by L’Occitane en Provence The range has two new face masks – F lash Moisture Mask and Overnight Perfecting Mask – an d the Peony Perfecting Mist. The masks are Priced at `390 and the Mist is for `1,050

Velvet lips Matte lipsticks by Velvet Ma Canada FACES Ca with 12 shades Glam up w range for a from this new n natural soft finish and longIt includes lasting wearability. wea shades like Play Pink, Black Plum Plum etc. Currant, Pl Priced at `549

Travel time Travel packs by Fiama These shower gel mini packs are perfect for travelling. The handy bottles are available in three fl avours of Peach & Avocado, Blackcurrant & Bearberry or Lemongrass & Jojob a. Priced at `100 for 55ml Decadent mood Fall Collection by Kiko Milano The luxurious make-up range features shades from demure nudes to vampy darks, romantic reds, decadent blues, striking purples, elegant nudes and dramatic darks.

Big Launch Argan Oil range by Lakmé Absolute The new range is formulated with argan oil and comes in a luxurious black and gold packaging. It includes Lakmé Absolute Argan Oil Serum Foundation ( `750), Luxe Matte Lip Colour ( `800), Argan Oil Infused Nail Paint Remover ( `300), Argan Oil Radiance Oil-in-Crè me ( `799) and Overnight Oil-in-Serum ( `899).

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Big Launch nch Stay fresh! Hydrafresh Balm by L'Oréal Paris Hydrafresh Anti-Ox Grape Seed Hydrating Aqua Balm is enriched with an anti oxidant like French Grape seeds, which provides 50 t imes the anti-ox power of a regular moisturizer. It is priced at `750 Reversing time Age Solution Intensive Serum by Spawake This anti-ageing serum is formulated with Advanced Reju venating Complex that blends the high concentration of Astaxanthin with Pelvetia Canaliculata Extract and vitamin E. the brand has also launched Melting Makeup Remover, which contains moisturising sea minerals.

Ecostay™ Butterr Matte Lip Color by Lotus us Herbals The 15 bold shades es in this collection have buttery ttery matte texture to provide rovide your lips with conditioning. ditioning. The ingredients include clude shea butter, vitamin n E and jojob a oil. Various shades of pink, brown, orange, ange, red and burgundy are available. It is priced at `625. 25.

Ayurvedic recipe Face and under-eye gel by SoulTree The facial gel has olive, jo jo ba oil, honey, sandalwood, aloe vera, lodhra, tulsi and neem. The under-eye gel has pomegranate, almond oil, organic Honey and green tea leaves. It is priced at `575 and the face gel is for `450

Reversing time Tea Tree Anti-Imperfection Night Mask by The Body Shop The time-release particles in the product ensure overnight mattifying excess sebum-control. This formula is 100% vegan, formulated without alcohol, noncomedogenic and no pillow-staining.

Luminous glow Dewy Stix by Ciaté London This gel-like non-tacky formulation gives you the ultimate dewy skin complexion. It is paraben- and gluten-free. It is priced at `2,200 for 5gm

Callus Softener by Footlogix Footlogix Pediceuticals provides pedicure solutions for professional use. The Footlogix Callus Softener is a spray-on formula for professional use. It provides an effective, instant softening treatment for calluses, toenails and cuticles, dry keratinised skin, hyperkeratosis and fissures/ rhagades. Its non-aggressive formula is safe for diabetics and does not need to be washed off. More details about this product can be obtained on 9920743353.

Fab feet Pedicure range by Skintruth The range includes foot soaks, scrubs, lotions and masques. They are packed with blends of essential oils such as tea tree and peppermint as well as aloe vera. The range promises to leave your feet refreshed, invigorated and moisturised. 0 9 .17 | B EAUTY LAUNCHPAD INDIA

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BEAUTY/Skincare

Be your Radiant Best this Festive Season With the year’s festivities in full swing, there will be treats, feasts and occasions in abundance. Be it Diwali, Onam, Christmas or a wedding, we love to dress to the occasion and look our radiant best. hen it comes to showing our best side to the world, we plan out our look from head to toe. Capturing the picture-perfect moments in multiple poses sets the pace for memories of these festivities. While your clients plan their outfit, make-up and decor, it' s easy for them to neglect their skin. We don' t want them to wake up on their wedding day with blemishes all over! We at Cheryl’s Cosmeceuticals believe that when you are stress-free, your skin is also healthy and radiant. This season, step into the festivities with a consultation and diagnosis from a Cheryl’s expert with the skin scan app.

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O2C2 RADIANCE TREATMENT Our must-have recommendation for skincare this season, includes the O2C2 Radiance Treatment. This includes Oxynzyme technology empowered by Fruit enzymes like papain, bromelain that remove upper layer of skin to reveal younger new skin and infused oxygen that reduced wrinkles, thus revealing youthful radiant skin. Oxygen plays an important role in maintaining our skin, as it

needs a deep breath of oxygen for detoxification and renewal. Keeping this in mind, Cheryl’s O2C2 is inbuilt with ingredients, which use oxygen and natural enzymes like Papain and Bromelain, to exfoliate dead / dull epidermal layer, leaving luminous, dewy skin. It also detoxifies and refreshes dull, tired skin. This must be regulated with the frequent use of the Cheryl’s O2C2 Home Care Range to ensure your glow shines throughout the festivities!

HOME CARE RANGE: O2C2 RADIANCE LOTION Inspired by gene science and stem cells research, O2C2 Radiance Lotion is a revolutionary product that is specially formulated to enhance the natural shine of the skin. Cheryl’s Cosmeceuticals' products are exclusively available in salons. Avail full regimen with in-salon service and homecare for transformative results.

At Cheryl’s, we strive to give our clients the best skin solutions for every season. For the festive season, one must be careful with their skin as all the rush and excitement leads to ignoring our skin’s health. Cheryl’s festive range will not only help your clients glow in this season of lights, but will also be a long- term solution to radiant skin.

Presley Coelho, National Education Manager, Cheryl’s Cosmeceuticals

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BEAUTY/Men’s Skincare

GROOMED TO

PERFECTION Indian men are taking skincare seriously, and that is good news indeed! Apart from looking good, they are now investing in good skin health. Beauty Launchpad finds out more. — By Kanishka Ramchandani

Whitestuff/prshots.com

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alking down the aisle of Gourmet West at Westside, I came to an abrupt hall. Peering at me from a shelf in the grooming segment was a set of products for hair reduction. Targetted at men who would like to avoid the 5 o’clock shadow, the product promised lesser hair growth. I was astonished at the fact that such nuances of men’s grooming were being explored. The male brigade has finally arrived on the grooming scene!

Whenever I went in search of data regarding the behaviour and preferences of the male consumer regarding skincare, I came across information from retail brands. There was not much information available from skin clinics or professional skincare brands. Today, as men have made skincare products a part of their daily routine at home, they are now stepping out to look for specialized care. As dermatologists confirm, Indian men are opting for expert solutions for skin in a bid to maintain their looks,

improve their personality and to achieve holistic health. “Th e male grooming industry has seen significant changes over the last decade with increasing aspiration among men to look better. Today it is completely acceptable for men to invest in skin care treatments in order to improve their appearance resulting in increase in self confidence,” says Rashid Mokhdoomi, Senior Director, Marketing India and South Asia, Lumenis Ltd.

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PRIME SKIN CONCERNS FOR MEN  Acne  Pigmentation  Laser hair reduction  Tattoo removal  Fungal infections  Excessively oily skin  Tanning  Wrinkles and fine lines

While the skin problems faced by men in metros, mini metros and tier II and III cities remain constant, it is the penetration of technology to tackle these problems that makes the whole difference. Dr Goel says, “S cience fiction formulas, biochemicals and ingredients such as Peptides, copper peptides, nanotechnology and even

Dr Apratim Goel

THE MALE ATTITUDE The approach of male clientele towards skincare is fuss-free and minimum maintenence. As Dr Soma Sarkar, Medical Director and Dermatologist, Skin Inn, point out: “I ndian men are looking for skincare regimen rather than agressive treatments. They like nofuss treatments and home care. They don’t mind spending but they want less sessions. The men from service industry, bankers and media infl uencers are very much interested.” Dr Amit Karkhanis, Medical Cosmetologist and Director, Tvacha Clinic has noticed that the footfalls at his centres are equally divided amongst men and women. Men come with a long list of concerns such as hair regrowth and transplants, skin pigmentation and radiance and fat reduction. Dr Apratim Goel cites the example of filmstars such as Shah Rukh Khan, Hrithik Roshan, John Abraham and Shahid Kapoor who are changing the way men perceive their skin by talking about skincare in their brand endorsements. She says, “F rom the face wash, shaving products, night care cream to the cosmetic inject ions like Botox and Fillers, men are all charged up and ready to be a part of this glamour world.” “Newer scientific developments are enabling skin care brands as well as technology to come out with tailor-made treatments and products containing specific ingredients that are more effective on a male skin. Hence the mindset of a male client is changing and they are accepting new treatments,” she adds.

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BEAUTY/Men’s Skincare

stem cells and placental extracts are making an impact in men skin care market.”

Dr Soma Sarkar

Dr Amit Karkhanis

The wellness and grooming industry of men has been soaring high these days and bringing unbelievable revenues. Everybody wants to look good. Almost 50% of the mass population in the male category is adults of age between 18-30 years. The data suggests how the male grooming business will be in India. The adoption of western culture, urbanization, elevated standard of living & increased disposable income is contributing to the growth of the grooming industry for both the genders. Men are now spending a handsome part of their income as a disposable amount for their grooming sessions in spas and salons. Lumenis, as a global leader has been very influential in disseminating awareness about the technology among both men & women. Our marketing revolves around the amalgamation of both online and offline activities to impart the right education about the technology & indications to the target audience.

- Rashid Mokhdoomi, Senior Director, Marketing India and South Asia, Lumenis Ltd.

WHAT’S THE FUTURE LIKE? Now that the men have walked an extra mile, from homecare to professional help, to get better skin are they likely to continue on this j ourney? Y es, say our experts. Dr Sarkar affirms that in the future we could look at an increase in men clients and for services such as facials and body toning. Home care usage will also increase. Dr Karkhanis rightly pointed out that while women perceive skincare as an essential part of our daily lives, men are yet to reach that point. But with good looks becoming integral to our changing lifestyle, Indian men will have to catch up with the need of the hour. Dr Goel is quite positive about growth in this segment. She says, “ As a consumer, customisation is always welcome so skincare based on ones DNA print, work environment and personal needs is the future. Even our technology needs to be gender specific. For example the newer triple laser called Primelase HR is suited for excessive unwanted hair removal safely from all parts of male body as well as fat reduction treatments like Cooltech. With the options that they can explore to the technology that they can try, for men’s skincare this is the j ust the beginning of an eventful j ourney. Skincare, be it at home or from a professional, is something that Indian men need not be ashamed of. They simply need to take into their stride!

 Most skin experts have witnssed that an increasingly youth-obsessed culture inIndia, even in the workplace, is driving more and more corporate professionals — a large chunk of them men — to j ump on the Botox bandwagon.  Leading cosmetologists and dermatologists say that in the last two-three years the number of executives opting for cosmetic procedures using Botox and fillers has more than doubled, with well-heeled senior executives spending up to `1,00,000 in a single session to put their best face forward.  There has been an over 100% rise in working professionals – predominantly men – opting for cosmetic procedures using Botox and fillers in the last couple of years. Most sought after treatments include getting rid of crow’s feet, laughter lines, frown lines, sagging skin and even excessive sweating.

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BEAUTY/Business

Make-up for

the Pros

Dr Bharti Tanej a, Founder-Director, ALPS Beauty Group launched che ed her xclus usive professional make-up range – BT Colour Cosmetics. In an exclusive out he her interaction with Beauty Launchpad India, Dr Tanej a talks about sha Gak Gakhar khar vision for the pro line, its unique packaging and more. — By Isha

WHAT INSPIRED YOU TO LAUNCH BT COLOR COSMETICS? I have tried my hand at numerous products and brands in the last three decades. I’ve found that there is hardly any brand in the market wherein every product is perfect. Some brands ace in primer or foundation while others win in lipsticks or liners. People are left with no option but to pick separate products from different brands. My vision while coming up with BT Colour Cosmetics was essentially to bring the best quality products under one roof. TELL US ABOUT THE INGREDIENTS AND PACKAGING OF YOUR PRODUCTS. We have come up with a huge range of products including face primer, eye primer, waterproof base, mineral powder, two-way cake, eye shadow, eye liner, mascara, contour ultimate palette, blusher, lipstick, lip gloss and others. BT Colour Cosmetics are super rich as each product is laced with vitamin E. Face primer also has silicone, which acts as a skin tone miracle-worker and fills the imperfections such as pores and fine lines, leaving your skin fl awless. Special attention has been paid on packaging to make it user-friendly. It

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has been attentively designed so that it takes less space and people can carry and use it easily. At the same time, no compromise has been made on its looks. IS IT ONLY FOR PROFESSIONALS OR FOR CONSUMERS AS WELL? Earlier, we were only offering professional range of skin and hair care products but now we have ve slowly expanded our business. A year back, we started with a premium range of colour cosmetics. A decent range of products are available for the general public as well and we are working on more. We are going official launch it soon. WHERE ARE THE PRODUCTS AVAILABLE? Earlier when we did B2B, they were available at all the 4 5 centers of ALPS. Our products are also available with our students who are spread across India and the world. Now we have taken a step ahead because of the kind of response we have been receiving, which has encouraged us to make our products accessible online as well. Anyone can buy BT Colour Cosmetics at Amazon, Myntra, Flipkart, Snapdeal and Paytm.

ANY PLANS OF ROPING IN BRAND AMBASSADORS? Being in the industry for more than three decades, I have not j ust earned name and fame but have also won people’s trust and respect. I believe it would be unfair and delusional to make any other person my product’s brand ambassador than myself. I can reasonably and fairly take these excellent products to people. WHAT IS YOUR STAND ON THE GOODS AND SERVICES TAX (GST)? We’re and we’ll always be ok with every step, which is good and beneficial for this country. We’re adhering to it with all our heart. It is surely going to benefit us and the people in the long term.

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MEN'S WELLNESS

THE TIME FOR MEN: Understanding Spa Habits! The Indian spa and wellness industry has high stakes in its male patrons. We try to find out what makes Indian men wellness-conscious. — Kanishka Ramchandani

O

ver the past two years, we have carried out extensive research in the field of wellness. Each time we conceptualised a men' s special issue, we trained our eagle eyes on how popular wellness is amongst Indian men. The responses we received have corroborated our observation

that Indian men like indulging in spa treatments more than women. This year, we go a step ahead to find out what the spas are doing to cater to the male tribe.

Male matters U rban men are waking up to hair trends and are increasingly seen opting for

Shine Spa

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unisex salons for their hair cuts as opposed to traditional barber shops. However, this number is still not on par with the women consumers. This could be one reason why men prefer going to spas. At a salon, the women are pampered with head massages, shoulder and back press and foot massages while they take on regular services such as hair spa, facials, pedicures, etc. Men, on the other hand, are bereft of the added bonus at salons. Ergo, a spa treatment is a fairly attractive option for them to unwind themselves. Moreover, urban men are welltravelled. They have experienced spas abroad and have come to understand the effects of the right massage and right oils on the human mind. Ritesh Mastipuram, Founder and Managing Director, O2 Spa, adds another reason to the list of why men prefer spas: “ Tiredness often seeps deep into the bones and men prefer wellness and revitalisation through massages.� Considering the rising demand for spa treatments amongst men, spas are concerned about their needs. Be it the offerings on their menu or the design of the spa interiors, everything is planned to make the male consumer at ease with the concept of wellness. Minute details are given precedent, i.e. the use of woody fragrances in the oils and lessening the use of fl owers or fl oral scents. The lounge areas are equipped with reading material for men, while the music provided is either by choice or has universal appeal. Spas also provides the option of masseur and masseuse to accommodate the demands of the discerning male patrons. But what pleases the men most is the male-exclusive menu that spas offer. From full body treatments to facials, a menu that succintly explains

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how the ingredients and techniques work best for men is the best way to engage male customers. Christina Rozario, Manager – Spa, Sheraton Hyderabad Hotel, brings to fore the nuances of catering to the male clientele. “ The Spa at Sheraton Hyderabad Hotel has a luxuriously soothing environment. Its warm atmosphere and welcoming therapists will help you recharge and relax. Our spa consists of five treatment rooms, dedicated wholly to uplifting your senses. Our expert massage therapists and estheticians work with speciallydesigned oils, as well as the Forest Essentials line of herbal and natural products for the skin and hair, for an elevated experience.” The spas also need to have loyalty programmes and follow-up routines to retain the customers. Customising the treatments to suit individual requirement is a great way to keep the customers interested in the spa' s offerings over a long period of time.

Shine Spa

Spa special Some time ago I was at The Spa by JW at the JW Marriott Hotel Mumbai Sahar. Since it is the city' s only 24 x7 spa, I was curious about the kind of footfalls it received during the night. To my surprise, I was informed that the spa was at its busiest between 10 pm to 2 am. Being close to the international airport, it attracted travellers and in-transit passengers. Here again the percentage of male patrons was more. When asked

We offer various spa and salon services that will promote wellness in every aspect of our daily lives. Our services range from head massages and skincare to manicure and pedicure. Being specific to wellness, we offer massage services for men, whose work pressure and hardened muscles require absolute care. - Ritesh Mastipuram, Founder and Managing Director, O2 Spa

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MEN'S WELLNESS

about the treatments they preferred, I was told that the Romance Salt Scrub, which contained coffee and natural grains and was a recent addition to the spa menu, was quite a favourite. The response got me really interested in what special treatments spas have to offer for their male clientele and which ones were preferred. Mahesh Lal, Spa Manager, Shine Spa at Sheraton Grand Bangalore Hotel at Brigade Gateway, said, “ Men’s facial, deep tissue massage and Thai massage from our menu are suitable for men. Of these, the men’s facial and deep tissue massages are most preferred treatments.� At Suara Spa, Hotel Sea Princess, Mumbai, Jiby Abraham, Spa Manager, says, “ male guests are mostly looking for a combination of massage such as deep tissue and Swedish or Thai and deep tissue.� Rozario reiterates the importance of deep tissue massage for men: “F or men, we offer deep tissue treatment. Deep tissue massage uses focused, intense pressure to penetrate to deeper layers of muscle to untangle the knots and ease out chronic muscle tension.� She points out that the male clients are often seen selecting the Sheraton Signature Customised treatment of either head and back, or back and legs treatment that can be customised as per the requirement and need. The treatment is done with hot stone and bundles, which is a combination of Indian and international. Owing to the special attention paid to the male guests, the spa at Sheraton Hyderabad Hotel sees 6 0% male clientele coming in for treatments.

Shine Spa

Biz sense Looking at the increasing number of male footfalls at the spas, it makes good business sense to have a menu, staff and ambience that caters to the said clientele. We dug a bit further to find out about the average spends of the male patron at the spas. At Suara Spa, the general ticket size of the male client is ` 2,700-3 ,000, while at O2 Spa it is `3 ,5 00. At Shine Spa at Sheraton Grand Bangalore Hotel, it is `3 ,8 00. We conceived male client has always been a big ticket prospect, however, the spas have to be on their feet in detecting gender specific issues, ready to provide services at off work fl exible times and make travel wary man a special focus.

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Suara Spa

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Knowledge Partner

COSMé India 2017

1st Annual Conference cum Exhibition & Awards on Cosmeceuticals, Cosmetics & Personal Care 5th October 2017 – Hotel Shangri-La, New Delhi

For further details, please contact Pharma & Healthcare Division: Payal Swami

Anshul Gupta

Dy. Director T: 011-46550601

Executive T: 011-46550570

M: 08527500385

M: 07838665766

payal.swami@assocham.com

anshul.gupta@assocham.com

THE ASSOCIATED CHAMBERS OF COMMERCE AND INDUSTRY OF INDIA

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BEAUTY/Body Art

BodyCanvas Tattoo & Piercing Studio at Peddar Road, Mumbai

INKING A

Isha Gakhar with Vikas Malani

BEGINNING

THE DESIGN I finalised on a trio of symbols that best represent my beliefs, which were beautifully combined and refined by the BodyCanvas team to complement my personal style.

How well did my tattoo experience go? Take a look at those smiles. Courtesy Vikas Malani of BodyCanvas who impressed with his creative skills and an easy going personality. — By Isha Gakhar

V

ikas Malani is a Mumbai-favourite — B-town celebs and common man can equally vouch for his inking skills! When it comes to getting your first tattoo, picking the right artist is as important as the final design. Being a Shiva worshipper, and otherwise inclined towards minimalism, the vision for my first tattoo was based on religious symbolism but with clean lines. THE EXPERIENCE Vikas pleasing personality put you at peace even you are a first timer...as my tattoo was etched on my inner arms, I barely felt the needle.

IST ART his E TH ks to s, n Tha y hand gns d i stea ate des le! c intri bearab e wer

THE RESULT Not only the design came out j ust I imagined it, Vikas skilled technique ensured fine lines and super sharp edges.

A tattoo is not only a way of self-expression — it is used to represent your beliefs and appreciating your body as a canvas to express your love for things meant to be close to you.

Vikas Malani began his career with a Spanish tattoo artist, Lyndia. With the support of Dr. Kohiyar and Shantaram, he started commercial tattooing in 2001. He launched BodyCanvas, along with his brother Mickey, in 2003 at Andheri, Mumbai. Today, the brand boasts of three studios in Mumbai, one each in Delhi and London. His enviable client list includes celebrities like John Abraham, Remo D’Souza and many others. He also works with celebs for their temporary movie makeovers, like Aamir Khan for Dhoom 3, Anushka Sharma for Matru ki Bijlee ka Mandola, Priyanka Chopra for Pyaar Impossible, Anil Kapoor for Tashan, MS Dhoni for Max Oil TVC and Shahrukh Khan for Dish TV Advertisement. Vikas is actively associated with NGO Chhanv Foundation that fights against acid attack.

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BEAUTY/Event

RAISING

AWARENESS D

Dr Deepali Bhardwaj h osted an elite gathering to launch new immunotherapy treatments. The evening was attended by the who’s who of Delhi’s social circle.

elhi’s leading dermatologist and laser surgeon, Dr Deepali Bhardwaj ( Honorary Dermatologist to the President Estate Clinic, Rashtrapati Bhavan) hosted an evening for her clientele and friends to talk about the latest Immunotherapy treatments in managing urticaria, skin allergies and rashes, which is need of the hour as environmental damage is written on the wall. A limited set of 6 0 ladies including Ranj ana Kumari leading social activist, Sonali Kothari, Shahana Mukherj ee, Dr Anj an Prakash, Subha Raj an, Shivani Chawla, Parull Mahaaj an, H/E of U ganda Miss Elizabeth, Ethiopian Lady Madame Amare and others were present to discuss the changing environment, pollution and measures they are taking to control them. Immunotherapy is basically a way to introduce particular allergens in very low weekly dosage directly to the blood by subcutaneous inj ections under medical care and sepsis, so as to build the immunity of the person against it if. The event also saw the launch of innovative anti-ageing chocolates for the first time in India. The sweet treat was prepared by pastry chef Arusha Sharma with the best of anti-ageing and strictly natural ingredients as advised by Dr Bhardwaj . Dr Bhardwaj is also the Founder & CEO of The Skin & Hair Clinic in Delhi. She believes in ‘ Wellness Beyond Medicine’ and lives by the mantra of ‘ perfection without pretension’. She uses the latest technology in skin and hair treatments at clinic in order to provide 100% results and satisfaction to her clientele.

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This shall help the person tremendously, but depending on age of the individual, amount of allergens one is allergic to which is checked by specific skin allergy testing like Prick and Rast, also his or her body immunity status as in if any diabetes or other ancillary diseases also present, decides that how long this immunotherapy course will be needed. Time can actually vary from 3 to 10 months to make the allergy almost vanish from system, skin and person’s life. - Dr Deepali Bhardwaj

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BLOSSOM KOCHHAR AROMA MAGIC UNISEX SALON

BUSINESS

BIZ TALK

JCB: RAISING THE BAR In a freewheeling interview, Samir Srivastav, CEO, Jean-Claude Biguine Salons discusses new tax regime, new ventures and more. — By Kanishka Ramchandani

HOW HAS THE GOODS AND SERVICES TAX (GST) AFFECTED THE BUSINESS? On the retail front, since we are using only international brands, there is no way that the brands will bear the additional tax. If they pass it on to the consumer, then it will get passed on. We don’t associate with Indian brands or engage in local manufacturing because of guidelines. For the service part, at our level the tax is between 15 -18 % and the average spend at the salon is very high, so 2-3 % more will not make much of a difference. But I feel that in products there will be an impact as there is a significant increase there. For instance, the shampoos that were already at `2,000 will be more expensive. So, it’s really a ‘ wait and watch’ situation here. I am expecting the brands to revise the MRPs from the second consignment onward. WHAT ACTIVITIES WERE DONE AT THE SALONS BEFORE GST BECAME APPLICABLE? We informed all our customers. We were completely transparent about the whole thing, as we were during demonetisation. We come from a strong governence point of view. We informed our customers that if they would like to redeem their programmes or renew their memberships, they would get a little benefit for that 3 % . For products, we definitely informed them, but we also had inventory, so it didn’t really affect the consumer that much. We did not really see any frenzy amongst the customers as the product penetration is quite high. Some of our customers appreciated the fact that we informed them beforehand, especially regarding the membership programmes. LAST YEAR, YOU TOOK OVER TRICA AND HOME SALON. WHAT WAS THE IDEA BEHIND THIS MOVE? I think it is the whole eco-system that we are trying to build. As far as haircare and pampering is concerned, we are clear market leaders. We realised that there is a big segment called cure in both skin and haircare. We cannot do skincare, as we don’t want to become Kaya. It’s a very specialised business. Cure for hair was a natural value addition offered

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to our clients. So, we acquired this Korean company Trica, which is called Inogene in Korea. We are piloting it in 7 of our 15 salons. We have created mini-zones inside the salons. We are offering complimentary consultations, which detailed ones spanning 3 0-3 5 minutes and involving hair and scalp scans with camera. The consultants advise customers on how to take care of your hair amidst all the colour, chemical and heat treatments that they indulge in. For hairfall, it is a fantastic solution because it is a scientifically proven technology. A lot of our clients have started taking consultation and have bought our programmes. In India, most of the people face hair and scalp problems after the age of 25 . The brands don’t really have solutions for that. Trica offers a 3 6 00, customised and individualised solutions. We have trichologists on board who have their own cabins for consultations. Our hairdressers aid the entire procedure as they are the first to identify a condition on the client. I think with time Trica will only get better and better. It is our growth engine for the next 1-2 years. We have also invested in Home Salon. We are trying to bring them the Biguine expertise and experience via a different set of products... these are not JCB products because of the difference in price points. But the aestheticians are trained by the JCB trainers and they carry branded kits. We are trying to give the consumers a convenience angle. HOW HAS THE TRANSITION TO WELLA PROFESSIONALS BEEN FOR YOU? We have worked towards this transition over one-and-ahalf years. In India, Wella is a No. 2 player. It has been good especially for certain segments such as hair colour. Both our stylists and consumers love Wella colours. Their range of colours is wider. We have found an incease in our hair colour services after Wella. I think a lot needs to be done for the care range as in this category they are not as popular as the market leader is. The Energy Coding procedure of System Professionals is doing well, the off-takes are better. We see an upward trend for sure in retail. Wella has supported us a lot, India and internationally. WERE THERE ANY HICCUPS DURING WELLA’S TRANSITION FROM P&G TO COTY? That’s a question for Wella to answer! No, we didn’t experience any hiccups. In fact, we gained from this transition as we got OPI. We are looking forward to having Coty’s make-up brands and other consumer brands, too. WHAT ARE YOUR PLANS FOR INCREASING YOUR FOOTPRINT? Y ou will hear some interesting formats getting launched soon. We are maj orly focussing on our outlets in Mumbai and Bangalore. Going out of these two cities is also work in progress. Y es, expansion is important but I strongly feel that we should saturate the market first. With 3 -4 more salons in Mumbai and Bangalore, we will be ready to look other cities.

The industry is poised for a rapid growth. Huge middle class, disposable incomes, youth and media are positives that will add to this growth. New entrepreneurs have to be very clear with the business model. It they don’t get that right, they will end up losing a lot of cash. Currently we have 11 salons in Mumbai and 4 in Bangalore. We are preparing for a big leap ahead HOW HELPFUL IS THE JCB APP? It is helpful to a certain extent as we getting app bookings. But my personal belief, not j ust for JCB but for the Indian salon goer, is that the consumer needs a lot of engagement. Talking to the receptionist, finding out what’s new, availability of her hairdresser... there’s a lot of relationship building that takes place over phone call appointments. App is a basic information provider, although a lot of information can be disseminated through it. In India, it will never reach the level that it has in the West. WHAT INNOVATIONS HAVE YOU INTRODUCED RECENTLY? We have come up with digital passports for our hairdressers, beauticians, manicurists, pedicurists and even the front desk. It contains the history of that person’s professional performance, customer feedback, areas of improvement and training. IS ATTRITION A PROBLEM FOR YOU? Not at all! We have people who have been with us for years. We continually invest in the individual to raise the bar. So, we have one of the industry’s lowest attrition rates. ADVICE TO BUDDING ENTREPRENEURS... The industry is poised for a rapid growth. Huge middle class, disposable incomes, youth and media are positives that will add to this growth. New entrepreneurs have to be very clear with the business model. It they don’t get that right, they will end up losing a lot of cash. And you need to have a lot of patience. Y ou should be prepared to hang in there for 2-3 years before you start making money off your business. 0 9 .17 | B EAUTY LAUNCHPAD INDIA

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EDUCATION

The goal of ECIC is to provide quality education and training in the fields of professional make-up and cosmetology that enables students, amateurs and working professionals to become successful in a competitive industry at domestic, as well as an international level. - Nalin Verma, Co-Founder & Director of ECIC

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Euro Chroma:

A Promising New Venture in Education Euro Chroma Institute of Cosmetology ( ECIC) , a unique training institute for cosmetology, opened its doors in New Delhi and Lucknow.

H

ailed as the only institute, which is supported by Kryolan, the Euro Chroma Institute of Cosmetology ( ECIC) was launched in Laj pat Nagar, New Delhi as well as in Lucknow, U ttar Pradesh, in August 2017. ECIC offers award, certificate and diploma courses in five professional courses namely make-up, beauty and skincare, spa and wellness, nail design and hairdressing. ECIC has Kryolan, Teotema and Oligodermie, all renowned international brands, as its knowledge partners. WORLD CLASS TRAINING ECIC has highly skilled, internationally trained full-time faculty that emphasises on hands-on training with a fl exible and module-based, industry-oriented, outcomefocused curriculum. The institute houses digitalised classrooms and fully equipped modern labs, while providing training with leading international house brands only. The courses at ECIC are internationally accredited with VTCT ( Vocational Training Charitable Trust) , U nited Kingdom.

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