Oskar Rivera
Discusses Staying Strong Through the Present Adversities By Malorie Mackey
Oskar Rivera is a long-time friend and partner of VIVA GLAM Magazine. He’s the most fashionable man we know, and when it comes to public relations, he is an absolute pro. We know that we can trust his brand, Rivera Productions, with all of our PR needs. But even more than that, we see Oskar as a well-rounded person we can all look up to. He’s health conscious and knows how to stay fit, he’s extremely social, and he’s very knowledgeable when it comes to marketing and management. It’s been a while since we sat down with Oskar, so we were thrilled to check in with him and talk more about his business, his lifestyle, and the COVID-19 pandemic. Oskar, it’s so good to hear from you after this crazy year. The COVID-19 pandemic brought about some tough times for everyone. How did the lockdown affect your public relations business, Rivera Productions? As you might know, public relations is all about socializing and working directly with people, so my business was 100% affected 86
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by the pandemic. For one year, I did very little business which made me transition into new industries. My primary business was producing events for my clients, and all that got cancelled due to Covid-19. It was really tough for a person like me who is continuously working on my business, as I was forced to stop doing what I love, which is producing events, socializing and connecting with people. What did you learn about yourself and your business while being stuck in quarantine? I learned a lot. I learned that when you are alone, and no one is around you, that you find answers through silence. For one moment I stopped, and I started to worry about my income. That’s when I started exploring other revenues that were thriving during
