Where Paris Chinese Edition/UnionPay, editorial features:
- A selection of «Chic» trends
- Luxury shopping destinations, featuring CUP listings, maps and articles
- A selection of restaurants: Chinese cuisine, seafood, Michelin-starred restaurants…
- Pratical information about Paris
- Tourism & leisure features
Ultra-targeted distribution:
- 190 hotels welcoming Chinese guests in Paris and the Greater Paris region
- China Eastern Airlines: Shanghai to Paris flights, the magazine is hand-delivered to 1st and Business Class Travellers
- Paris Tourist Office
- Chinese Embassy in Paris
- Chinese Culture Center
- Travel Agencies
- Chinese Banks
