QUIZ 1. What is the last process involved in the phenomenon of memory? a. Acquisition of data b. Data retrieval c. Data storage d. Encoding of observations Answer: b. Memory consists of several interrelated processes, the last of which is data retrieval, which is the remembering or recall of those things that have been already stored in the brain. 2. What would be an example of effortful processing rather than automatic processing? a. Remembering how to drive a car b. Remembering what you did in a given day c. Remembering your name and birthdate d. Remembering the information you study in a test Answer: d. Each of these is automatic processing except for remembering the information that is studied in a test, which requires work. This makes it effortful processing. 3. What is the average number of words a person can recall in short-term memory? a. 3 b. 5 c. 7 d. 10 Answer: c. The majority of people can memorize about 7 words in short-term memory, which lasts about 20 seconds in total.
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