With all of the packaging ideas, i made mockups using all the colour palette to see which colours worked the best together. I wanted contrasting colours, to help the bold typography stand out. I made moodboards on Pinterest to get an idea of what kind of branding i wanted to portray. With the labelling, I started very minimalistic, but then had the idea of adding in a question or phrase to be more personal to the consumer. I had to come up with a way for the consumer to think about their inner feelings. As the lettering is red it should catch the consumers eye.
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