Awareness & Location
National and international networking
In order to raise awareness for the importance of creative industries for Styria and the location in its entirety, the state government has formulated these tasks in line with the strategy for the Austrian creative economy. Creative Industries Styria has made a priority of implementing and making these effective throughout Styria. As a missing link between the initial idea and the marketing of a finished product or service, design plays an important role in the creative process. The aim of Creative Industries Styria is to make this task visible, to raise public awareness for the achievements of creative industries and to expand their role in Styria. Ultimately, creative industries should be positioned more strongly in the overall context of the Styrian economy. CIS aims to act as an intermediary between traditional and creative industries. This will result in new synergies
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between key players that drive innovation processes and produce new products and services – often for new target groups and markets. There was also an intensive exchange and a number of collaborations at national level, for example with designaustria, the Holzcluster Steiermark or the designforum Tirol. At national level, discussions were held with a broad range of partners, including Design Forums Austria (Vorarlberg, Vienna, Tyrol), KAT – Kreativwirtschaft Austria, Creative Austria, Design Austria, Vienna Design Week, MAK and Creative Region Upper Austria. Eberhard Schrempf is an expert on the Kreativwirtschaftsbeirat (Creative Industries Advisory Board). The digital creative industry forums of the KAT and the virtual exchange within Austria were also enhanced and intensified.
