con·sult·ing /‘kən-sel-tin/verb
1. Providing professional or expert advice 2. Brian Lacour on franchise ownership
Why Invest in a Franchise? Here's Nine Compelling Reasons When you’ve got the entrepreneurial itch, you might be weighing whether to go it alone or invest in a franchise. Here are nine arguments in favor of the second option.
get off to a head start with the backing of a 1 You named brand. By purchasing a franchise, you’re often
buying into a business with a brand that’s already been developed or emerging, marketed, and, most important, familiar to consumers.
can choose the franchise that accommodates your lifestyle. 2 You Maybe you want to work from home or work only certain parts of the year. Perhaps you don’t want to manage employees. Investing in a franchise allows for this flexibility. Franchises are diverse, and many of them don’t require employees or office space. You can opt for a franchise that’s right for your interests and skills.
receive customized training designed to get you up to speed with your 3 You business. In a mix of classroom and on-the-job training, the franchisor will teach how
to operate the business as well as the techniques particular to the brand. The transfer of knowledge during training serves as the foundation of a successful franchise network and is not available to someone in business by himself.
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FranchiseDictionaryMagazine.com