COLOUR PALETTE.. PALETTE The PERIOD brand has a distinctive colour palette which expresses our identity, it's a key insight into our brand values and how we see ourselves as an organisation. We have meticulously picked out these specific colours to represent us. The PERIOD colour palette utilises bright colours to provide a clear element of contrast which highlights our message of empowerment, these colours are also fun and quirky and eye-catching which represents our tone of voice really well. The colour palette utilises contrast between complementary colours, they are brightly saturated and contrast very nicely with black and white. The colour palette has been specifically designed, so it is crucial that there are no alterations to the colours when using the PERIOD brand, as that can be harmful to one’s brand and hinder effective communication.
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R:226 G:206 B:32 C:14 M:12 Y:100 K:0 #:e2ce20
R:241 G:102 B:136 C:0 M:75 Y:24 K:0 #:f16688
R:129 G:208 B:212 C:47 M:0 Y:18 K:0 #:81d0d4
R:65 G:176 B:228 C:65 M:13 Y:0 K:0 #:41b0e4
R:0 G:0 B:0 C:0 M:0 Y:0 K:100 #:000000
R:255 G:255 B:255 C:0 M:0 Y:0 K:0 #:ffffff
Colour Guide - Colour Palette
