Mr Leszek Kłosiński, president of the board, Oceanic SA
ANTIALLERGENIC COSMETICS
FOR SENSITIVE SKIN OCEANIC SA focuses on the production of world-class antiallergenic cosmetics under the AA brand. Dariusz Balcerzyk reports on its activities and global success.
“O
ur mission is to help people with sensitive and allergy-prone skin through creating safe, effective and modern cosmetics that will help them to live a normal life with no allergy ailments,” begins Leszek Kłosiński, president of the management board of OCEANIC SA. According to scientific research, more than 30 per cent of the world’s population worldwide suffers from various allergic diseases. In order to meet this global challenge, OCEANIC SA has developed a range of antiallergenic cosmetics, supported by state-of-the-art medical and cosmetic research. OCEANIC SA, a company from Sopot, is one of Poland’s cosmetics market leaders. For 33 years it has specialised in the production of world quality AA antiallergenic cosmetics. In 2000 the company built its pharmaceutical production unit, thus combining its two core markets: cosmetic and pharmaceutical. In 2003 it was awarded accreditation for the production of pharmaceuticals and was also certified according to the ISO 9001:2000 quality management standard for its production and distribution of cosmetics and pharmaceuticals. Pharmaceuticals and cosmetics are produced in a modern factory that complies with the standards of pharmaceutical GMP (Good Manufacturing Practice). 226 Industry Europe
The implementation of SAP, an Enterprise Resource Planning system, in April 2009 has maximised Oceanic’s efficiency and ensured its competitive advantage on the market. In 2007, the company launched its AA PRESTIGE Brand – a complementary, prestigious range for face and body care. A few years later, in 2011, OCEANIC SA made a significant step forward when it created its breakthrough brand of AA ECO: a range of natural, ecological cosmetics prepared for people with sensitive and allergy-prone skin.
Worldwide success “OCEANIC employs more than 300 people. Our annual sales are around €50 million. Our range of products exceeds 700, whilst our monthly production capacity is more than 2 million items,” says Mr Klosinski. “It is worth noting that Poland is one of the most competitive cosmetics markets in Europe as all major international companies are present here alongside more than 400 local companies. Even so, OCEANIC is still one of the leaders on the Polish cosmetic market.” Indeed, the domestic market accounts for 90 per cent of the company’s total sales, while the remaining 10 per cent of production is sold
