chapter 3: visual identity
children’s museum of denver | brand book
illustrations We want to emphasize the strength of kid-powered learning and how it opens doors for Colorado’s curious young minds to express what they know and to discover more. The use of illustration is vital to reinforce this, while the colorful and artistic qualities convey childrens’ natural curiosity and creativity. Combining both geometric, organic and circular illustrations helps to speak to the diversity of learning opportunities and experiences at Children’s Museum of Denver, empowering children to explore, invent, interpret, and discover the world and themselves.
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