EDIT Interview psi dec21_PSI_mar15 29/11/2021 15:06 Page 2
INTERVIEW
The drive to cloud storage We are generating more video surveillance data than ever before and the value of that information has never been higher. We talk to Jermaine Campbell of Seagate Technology about how the way we store data is changing and why installers have a role in the development of solutions ccording to the 2020 Seagate report entitled ‘Rethink Data’, data growth has been and will continue to be unprecedented in volume. The survey predicted that in just two years, from the beginning of 2020 through the beginning of 2022, enterprises would see a 42.2% annual increase in the volume of generated data. We are now at the end point of this period so we are living in a time of record-breaking requirements for storage space. The survey data indicated that three factors are the most important catalysts for the growth of stored data: increasing use of analytics, the proliferation of IoT devices and cloud migration initiatives. Survey respondents indicated that approximately 30% of stored data is found in internal data centres, 20% in third-party data centres, 19% in edge data centres or remote locations, 22% in cloud repositories, and 9% in other locations. The report predicts that storage environments will remain dispersed and complex for the foreseeable future. So how will a market such as video surveillance, which is generating more content than ever and using it for more purposes than it was originally collected, change, in regard to onsite and cloud storage? To find out, we spoke to Jermaine Campbell, Surveillance Segment Lead EMEA at Seagate to discuss how the video surveillance storage climate is evolving.
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service (VSaaS) and creating cloud offerings for surveillance. We've achieved this by creating mass storage drives (EXOS) that are suitable for cloud storage and created our own systems that can be used for people hosting private or public cloud, so, we are building entire solutions as well as single hard drive devices. Most recently we have brought our Lyve offerings, Lyve Cloud and Lyve Mobile to the market. These are S3 compatible, storage solutions for video surveillance. So, the development of the cloud has been an opportunity for us in terms of being able to leverage our own mass storage portfolio to meet the demands of those using the cloud. What are hybrid systems and what are the benefits for installers and their customers? A hybrid system enables you to store your data locally via NVR and also store data off-premises via cloud-based storage. So why would somebody want to do that? We're seeing that the amount of data that people need to record, hold onto and analyse is growing and up until now you would need to rejuvenate your local hardware and storage space to cope with the increase in data being stored. With hybrid, you have an option where you can record and keep the data that you need on-site for easy access to write or to read urgent ‘hot’ data. Then if you have an application for which you need to retain the data for longer and you need to archive or
Jermaine Campbell
“The development of the cloud has been an opportunity for us in terms of being able to leverage our own mass storage portfolio to meet the demands of those using the cloud”
As a company known for HDDs, how has the development of cloud storage affected your business? We have seen growth in the use of cloud storage in the video surveillance sector, but as a company known for its Skyhawk HDDs installed into local NVRs, I think it is important to understand that we don't see one technology competing against the other. For Seagate this development of the cloud is not creating a competition between cloud-based storage and local, on premise storage. The growth of cloud storage has actually created an opportunity for Seagate, our customers and our partners as we have been instrumental in growing video-as-a-
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