PROJECT:
HYDR AFACIAL, LONDON
24 @SHOPANDDISPLAY
Hydrafacial, the youthful B2B beauty brand, has landed in London with a bang! The company has opened a state-of-theart flagship store in Portman Square that offers a fully immersive brand experience. This is a social media savvy company and its new store is out of this world; perfect for all those Instagram-worthy, as every inch is designed with social media in mind. With next to no product on view, this vibrant venue provides customers with a fully immersive brand experience. It is bold and beautiful, colourful and playful; each area is designated to a particular purpose. This beauty icon is most certainly a trailblazer. Hydrafacial specialises in a 3-step cleansing routine, nothing radical here except their patented technology; the Vortex Fusion delivery system that cleanses, exfoliates, extracts and hydrates in, yes, you’ve guessed it, 3 easy steps. It promises you the best skin of your life and they intend to spread the word.
