ATTIRE AND APPEARANCE Whether it be for networking events, job interviews or working in corporate, what you wear and how you conduct yourself plays a major role in how others perceive you. Your dress code is an opportunity to express an image to your employers regarding your attitude towards the company and professionalism in general – don’t underestimate the power of sharp and appropriate business attire.
1. Business Formal Business Formal is the standard dress code expected at corporate firms and more formal networking events. It is a complete look, such as a tailored suit in a solid, neutral colour with a complementary plain button-up collared shirt, or a well-cut pantsuit or skirt suit in a solid, neutral colour with a white button-up or conservative blouse.
2. Business Casual Business Casual is a more relaxed professional style, which can be worn to informal corporate events. It allows you to mix and match bottoms (to an extent) to create a look that illustrates personal style. Unlike business formal, business casual allows you to incorporate several articles of clothing, such as pullovers and sweaters.
BODY LANGUAGE
In addition to attire, body language is another subliminal way that others assess in both a positive and negative light. Working on improving your body language in a conscious manner will allow you to present a better image of yourself. By dressing appropriately and presenting positive and engaging body language, you can consciously improve any first, or ongoing impressions that your networks may have of you.
Maintaining eye contact is something that does not come naturally to many people. Looking directly at the person who you’re conversing with conveys your confidence and attention, whereas breaking eye contact or having your eyes dart around as you speak or listen can indicate uncertainty and/or insecurity.
Hand gestures are meant to enhance and let others focus on what you are saying. Often there is a tendency to over or under react; where an overreaction can be annoying and distracting, an underreaction can be perceived as a lack of confidence or engagement.
Posture is an integral aspect of body language – there is a tendency to slump shoulders or hunch in when you’re tired or lacking confidence. This can provide the impression that you are insecure or unhappy with your position. In contrast, standing straight and tall presents an image of self-assuredness and improved confidence.
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