4.3 Proposed Timelines and Customary Fees
We can accommodate the initial onboarding, campaign collaboration and brand strategy within the first 30 days of agreement. Simultaneously our media team can develop and present the best use of traditional, digital and outreach/PR to accomplish our objectives. Unlike most agencies, we are project based and do not require retainers and do not have any hidden fees, or ongoing management fees unrelated to actual work at hand. We believe in complete transparency and provide KPIs and budgets, benchmarks and goals up front. There is no initiation fee to work with us. We succeed when you succeed. Naturally, that is why we have clients we have worked with for years or decades. We’re completely committed to you when we become your partner. Your goals become our goals and we act on them accordingly. Deliverables
In short, upon entering into an ‘agency of record’ agreement, we provide you with the budgets for the duration of the campaign (in this case 15 months) broken down into mini campaigns (in this case, likely 4-5) and each medium and audience, for your full approval. We also don’t believe in contracts that you can’t get out of. You hire us; you can leave any time with 30 days notice. We’re that confident in our ability to deliver. We do believe in collaboration and our relationship will depend on your contribution in terms of time, approvals, meetings and completely honest feedback. When we become a team, what we like to call tribe, we come on your side of the table and work shoulder to shoulder with you for the absolute best outcomes we can all be proud of. And for an initiative like this, it is profoundly important to our entire team to make an impact. We’re in it with you and with our hearts and talents too.
zö agency | CCR | 2022-23
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