Scalp Care It’s More Than Skin Deep By Martina Candido, Biologist, Research and Development, Cesare Ragazzi Laboratories What if we told you that taking care of the scalp is the first step to having shiny and healthy hair? It’s all about the basics. It is known that the beauty industry has always focused on the skin – skin from the face to the toes and all the skin in between. The beauty industry has created serums and creams that are meant to be applied each morning to the face and body. But now the part of the body within the skin care spotlight is one that has, until now, escaped our attention – the scalp.
First, let’s debunk an error that a lot of us make: The scalp is skin, not hair. Put simply, the scalp is a quiet ecosystem that works tirelessly to stimulate hair growth and regulate sebum production. But when was the last time you paid attention to your scalp care, beyond a hasty and distracted massage during your daily shampoo routine? Today, with pollution on the increase and the increase in skin problems like psoriasis and eczema, the health of the scalp is more disrupted than ever. In short, it’s time to transfer the attention you give to your face also to your scalp. People are beginning to make the connection between scalp and hair health. CONTINUED ON PAGE 21
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