GOOGLE SEO 2021 1 TOP SECRETS

Page 100

Chapter 10 - Submitting Your Site to Directories Submitting your site to prominent search directories should be your first order of business. Getting listed on the Open Directory Project (OPD), also known as DMOZ, and on Yahoo! are especially important. This is because the OPD and Yahoo are very prominent directories that receive large amounts of traffic and themselves have large amounts of links – both incoming and outgoing. Perhaps the most important link you can have is from the OPD as it feeds so many other directories. As a refresher, search directories contain website listings that are ordered alphabetically under categories and sub-categories. It is important to remember that site listings are placed into directories by people – unlike search engines, which place and rank sites using automated programs (spiders and robots). Also unlike search engines, search directories can alter the title and description of your site to better “fit” into their categories.

About the Google Directory Google has a search directory that is based on the OPD called the Google Directory . Google has a partnership with the OPD where it takes all listings in the OPD and displays them in it’s own directory and ranks them based on PageRank alone .


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BONUS REPORT – About Google AdWords ™

1hr
pages 102-194

Google SEO Glossar y

6min
pages 93-99

BONUS REPORT – About Froogl e

1min
pages 100-101

Appendix B - Linking Best & Worst Practice s

1min
pages 87-88

Measuring Sales Conversion and RO I

1min
pages 82-83

Chapter 15 - End-to-End Checklis t

0
page 84

Appendix A - Website Design Do’s and Don’t s

1min
pages 85-86

PART IV - Putting It All Togethe r

0
page 75

A Simple Link Exchange Email Templat e

1min
page 74

About OptiLin k

0
page 69

Checklist for Setting Up a Link Building Campaig n

1min
pages 71-73

About Areli s

0
page 70

Submitting Your Site to the OP D

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page 59

Submitting Your Site to Yahoo Director y

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page 60

Increasing PageRan k

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page 54

The PageRank Equatio n

3min
pages 55-57

Toolbar PageRank vs. Actual PageRan k

0
page 53

PART III - Exchanging Links Effectivel y

1min
page 48

Best Practices for Internal Linkin g

2min
pages 43-44

Structuring Your Internal Link s

1min
pages 41-42

The Importance of the <TITLE

1min
pages 33-34

Don’t Nest Your Page s

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page 28

Chapter 6 – Linking Your Pages Correctl y

1min
page 40

How and Where to Use Keyword s

3min
pages 35-39

Create Lots of Page s

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page 27

PART II - Optimizing Your Websit e

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page 25

What is your Primary Keyword Phrase ?

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page 22

Chapter 1 - The Importance of Googl e

1min
page 9

Putting it All Togethe r

1min
page 24

When Google Comes Visitin g

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page 12

Prefac e

2min
pages 6-7

Using WordTracker Effectivel y

4min
pages 17-21

How Google Ranks Website s

2min
pages 13-15

PART I – Getting Starte d

1min
page 8
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