COLLABORATION’S THE NAME OF THE
GAME Duncan McAllister, Varel Energy Solutions, USA, and Cody Baranowski, D-Tech Drilling Tools, USA, explain how supplier-to-supplier collaboration contributed to success in a challenging drilling operation.
O
ne of the largest challenges within the oil and gas industry has always been communication. Some operators have gone so far as to mandate the use of what is sometimes referred to as the ‘echo effect’, i.e. repeating back the words a person hears from another person they are communicating with, in order to create familiarity. The insatiable drive within all industries, not just the energy sector, to improve communication and collaboration originates from the understanding that the success or failure of goals comes down to communication.
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